Special Guest Expert - Andrea Isaacs
Special Guest Andrea Isaacs.mp4: Video automatically transcribed by Sonix
Special Guest Andrea Isaacs.mp4: this eJwljstKw0AUhl8lzMJVzJikSdtAkYAg4m0hCnUTjjMncejcmEtjLX13J7j8L-c7_5kwowPqMISTRdKRnuREaB9AMxwEJ121bjZVXTc5YdEHo6JH9x-0ZbtqqpwAYyYmwmLWm21TrnMyCpR80KAW5igkJuxhBjd50p1JdDLZ3yFY31E6z3MxGTNJBCt8wYyi3Ikj0mNFl1NPS7_VSn7dXMfqqXzd9C_y-fHQ79nP5_6jvfs92VuQYaeQC7jyJjqGO25mLQ3w9_QqJ0EEuSx5s8gEyOw-og9Zr7lDyB48APOFsqvUHI1TEFJ1kZfLH735YKQ:1nYv2e:UfJ8cxUTHZYVaEi1s3HH9wuXf7Q video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Speaker1:
So here's the big question. How are entrepreneurs like us who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back? Who are dedicated? And driven. We finally break through. And with that is the question. And this podcast will give you the answers. My name is Brian Kelly.
This is the mind body.
Speaker1:
Hello everyone and welcome, welcome, welcome to the Mind Body Business Show. Ooh, baby. I get the distinct pleasure of interviewing so many amazing entrepreneurs from all over the world have been doing it on this particular show for going over three years now. And I just I'm so blessed because as the host of the show, I get to learn the most of anyone. Unless you're watching every show that we put on. It has been amazing, a great journey and we have no plans to stop at all, not even any time soon. And part of the reason why is because of guests like Andre Isaacs, who is coming on here in just a moment. I kid you not. She is an amazing bundle of energy and joy. And I truly know that you're going to enjoy her. And we'll get to her in just a moment. Before we do the Mind Body Business show real quick. It is a show for entrepreneurs by entrepreneurs. And my goal, my mission for this show is to bring on successful entrepreneurs that when they talk and they they give their value, they give their secrets to success, then all you need to do is simply take notes and model or a fancy word for copy and copy their success. And that's the beautiful thing. Every person I've ever interviewed on this show is absolutely fine with you copying them. You take what you get from them that would work for you and implement it in your life and become successful much faster than trying to reinvent it for yourself from scratch. And the Mind Body Business Show is about what I call the three pillars of success. Over the course of probably a decade or more of studying only successful people. And to me, that meant people more successful than I was.
Speaker1:
I found three things kept coming to the top. One was mind, and that meant they to a person, each of these successful individuals had a very powerful and even more importantly, a very flexible mindset. And then body. They literally took care of their physical body. I found that very interesting, both from a exercise standpoint and also from a nutrition standpoint. And then business business is multi multifaceted, and there are so many skill sets that one must master to build a successful business and then to grow it, even to be more successful. Many skill sets like sales, marketing, team building, leadership, systematizing. I could go on for a while. The good news is you don't have to master every single skill set yourself. Yes, it's important to master one or a few. In fact, if you just master one, if you just master one skill set, then the rest could fall into place much more easily. And that is the skill set of leadership. And you might say, Brian, I don't have any employees yet. I'm just my own person. That's okay. Start working on leading yourself as if you are leading the company and you can always be a leader and develop your leadership skills, read books on leadership and develop that skill. And then all of the others, you can then delegate to those who have mastered those skill sets. So it's a wonderful, wonderful approach and it takes less time to get to that point of business mastery. Overall, it doesn't have to be you by yourself. Get the help you need. And another wonderful artifact of very successful people that I've found is to a person. They are all very avid readers of books. And with that, I'd like to very briefly segue into a quick segment I affectionately call Bookmarks.
Speaker2:
Bookmarks for and to read bookmarks. Ready, steady. Read bookmarks brought to you by reach your peak library.
Speaker1:
There you see it. Reach your peak library. And a real quick word of advice. And yes, Andre Isaacs is in the wings waiting. She's coming on just a second, I promise. Real quick, word of advice is, as we go along through this show, I know under is going to be dropping some serious knowledge bombs, bombs of wisdom, smart bombs throughout the show. And some of those will be in the form of resources like websites, rather than than succumb to that urge to click away and go look at these resources. I would implore of you instead to take notes, write them down, and then visit them after the show is over. And the reason I say that is because over the years of speaking from stage, many times I would be getting to that point where I know it's the most impactful part of the presentation. And at that moment I would see someone get up and leave the room because they had to go to the restroom or take that important call. The point is they got distracted and they missed out on what could have changed their life forever. And I don't want that to happen for you. I know Andre is going to have some amazing, amazing nuggets of wisdom, and I don't want you to miss a single one because you went off clicking. All right, so reach your peak library, write that down and then visit it. After the show is over, I'm off my soapbox, which are Peak Library is a site that I had put together specifically with you, the entrepreneur looking to gather and gain more success in your life.
Speaker1:
And what I did was I started compiling books that I had personally read. I hadn't read hardly at all until age 47. I'm 57 at the time of this live video, and I began reading voraciously using audible listening to books. And I just took notes and said, These are the books that had a profound impact on my life personally and or in business. And so I began adding them to this website. Those that's the only reason they're here is because they had profound impact. So you have the resource now at your beck and call that you can go to and know that at least one other successful entrepreneur has vetted these books, so it reduces the chance for you wasting your time. That is the bottom line for this is about efficiency. There are no there's no rhyme or reason to how these books are in this library. They're not alphabetized. They're not by author. You'll just scroll and find the first one that really talks to you that you haven't read yet and just go read it and you don't need to get it from this website. Go to Amazon wherever this actually goes to Amazon. When you click the Buy Now button, it's not for making money necessarily. It's here just to provide you a quick resource to get some great, great information and feed your brain the knowledge it desires and deserves. Speaking of desiring and deserving, I know you all desire and deserve to see Andrea Isaac, so I think it's time to bring her on. What do you say we do that? Let's do it right now. Here we go.
Speaker2:
It's time for the guest expert. Spotlight savvy. Skillful, professional. Adept. Trained. Big league qualified.
Speaker3:
For it is the only way.
Speaker4:
I love your library. I love that. Yeah. And I love your intro. That was so much fun.
Speaker1:
We're not done yet because I need to introduce you formally and officially before I do that real quick. I hope you don't mind a couple of housekeeping items. I want to first mention that nice red and white logo right above your beautiful red dress called The Big Insider Secrets. They are the sponsors of this show. And for everyone who stays with us live until the very end, we're going to show you how you can win a five night stay at a five star luxury resort. Again, compliments of the big insider secrets. My good friend Jason asked their company. They provided this for us to give away every single week. It's phenomenal. It's amazing. And you want to stick around for that. And then just two more and we're going to get back to the woman of the hour. And so if you are struggling with putting a life show together and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high quality show and connect with great people like Andrea Isaacs and grow your business all at the same time. Then head on over to carpet bomb marketing. Carpet Bomb Marketing. Saturate the market place with your message. And one of the key components of the carpet bomb marketing program is that it's one that you'll learn how to absolutely master. And it's the very service we use right now here on this show to stream our live shows on the Mind Body Business Show. Now, over the course of the past, it's been ten years now.
Speaker1:
I've tried so many of these, quote unquote, TV studio solutions for live streaming video shows. And I'll tell you right now, stream art is the best of the best. It combines supreme ease of use along with unmatched functionality. For those you watch and you see the you are on the screen. Go ahead and write this down. Don't go there. Now it's our WIP dot I am forward slash stream live all lowercase no spaces are WIP I am force stream live write that down and then after the show you can go grab your free account and start streaming live and very high quality professional looking shows for free with streaming right away. All right. That's it. We're going to bring the woman of the hour back on screen. Here she comes. And we are going to give her the introduction she deserves. What do you think about that? Yeah, let's do that. Andrea Isaacs, founder of the Emotional Mastery Institute, has been teaching people around the world for 28 years how to have a choice in their emotions. Oh, I love this already. This leads to respectful communication, quality relationships and a meaningful, happy life. That's what we all want, isn't it? Her clients include senior leaders, and so for entrepreneurs who are changing the world, she helps them clarify their zone of genius any enemies that are in the way and how to shift them so they have abundance and joy in their relationships, creativity and success. With that, officially and formally, I welcome to this show, The Wonderful, The Amazing Andrea Isaacs.
Speaker3:
How are you doing?
Speaker4:
I'm so happy to be here with you, Brian. I'm so looking forward to our conversation.
Speaker1:
Me too. I love what I get to do because I get to meet and get to know wonderful and amazing people like you. We got some time to get to know each other right before the show. I love that part of it, and I love this part because when we first get going, what I love to do, Andrea, what I love to do because mine, in my humble opinion, is the cornerstone, the foundation of every one of our either success or lack thereof. And it's all about what's going up between our our little ears here. I want to find out what is going on in your beautiful brain when you get up in the morning, when you get up in the morning and, you know, being an entrepreneur, you know, not every day is perfect. There are some days where you have arduous tasks that are looming. There are times when you have clients that you don't really want to deal with. There are lots of things. Being an entrepreneur is not easy. But with that for you, Andrea, what is going on in that beautiful brain of yours that keeps you motivated, keeps you positive, keeps you driven day in and day out?
Speaker4:
Sure. Well, the first is, where am I?
Speaker3:
I had.
Speaker4:
A question. It's usually a question or a state of being like, who? I like this question. First thing, who's the me I want to be? And I wait until there's a way of being like maybe there's a particular challenge I'm about to do or something I want to be sure I accomplish in that day, or a phone call that's really important or how I would feel. And all of that happens. I want to be in alignment with that today. And so I work a lot with embodiment and I do that with words and language. We'll talk more about that, but I'll imprint the outcome of the day, the feeling of of of joy or fulfillment or satisfying satisfaction that I want to accomplish.
Speaker1:
I love that.
Speaker4:
I love that intention for the day.
Speaker1:
Intention for the day. Yeah. And how important is it to you, Andrea? How important is it to you to have that correct mindset to start every day, not just to start it, but to keep it going in a positive, impactful way throughout the day, every single day and every moment of your life.
Speaker4:
That's exactly it. It is every moment of your life, because wherever your mindset goes is what you manifest. I had this sort of a tweak on a phrase that I'm sure you've heard. Well, maybe not. It's very familiar in my world when I used to ride horses, if you're going this way on a trail or something and your head goes like this, where do you think the horse goes down the trail like this? No, your head goes like this and the horse goes like this. And suddenly the trail's over. They're like, Well, my horse is wrong. Like, What's my horse doing? Your life goes where your nose goes. Hmm. And I actually it's a tweak on a phrase from a neuroscientist whose work I just really love. I he said this Your brain takes the shape of what you rest your mind on. This is mindset. Your brain takes a shape of what you rest your mind on. And then he offered this beautiful metaphor. Imagine I have a cloth and I drape it over a toaster. It takes the shape of that toaster. I take the same cloth and I drape it over a coffee pot or blender. It takes the shape of the coffee pot or the blender. So what we focus on, I mean, this is the law of attraction. We all know that. But I love how he said it. And that is mindset. And mindset manifests every moment of every day. And if you don't like how you're going, how you're thinking, how you're feeling or what's happening. It's time to make make a different choice. Mindset will set the tone.
Speaker3:
Your mindset.
Speaker1:
I love it. Your mindset and manifest every moment of your day. You know what's coming, don't you?
Speaker3:
There. Oh.
Speaker1:
Smart bombs, bombs of wisdom, bombs of knowledge. That is what Andre Isaacs is all about. Wow. That was an early bomb drop, too. That doesn't happen that quickly most often.
Speaker4:
You know, that's the first half of that thought because there's a second part of that. It's when you add the body because, say I. I. What's an example? Oh, here's a challenge I see in the entrepreneurs and leaders I work with. Sometimes they will get a message if they want to build a bigger dream or shift into something they hadn't done before. They'll feel like, I don't know enough or I'm not enough. Or Is that too big for me? I don't know enough. And it's usually an old pattern in life that when you're ready to break into something bigger, start to show up. I call that a whammy. It shows up and it stops you. And so to change that message, we all have that inner voice in our head that says something to you that's often to criticizes you. Unfortunately, we call it the inner critic because it usually criticizes. So a mantra, a mindset shift would be something like of saying of the voice that says, you know enough, you are enough, and then you embody it. I know enough, I am enough. And if you feel that in your body, the words are like affirmations. However, when you feel or receive this message, what if I say, Brian, you are enough, you know enough, you are enough. If you feel bad in your body and then you own it and you say it with the I am, I am enough. It makes you feel it kind of puff up a little bit like I feel good about myself. I know enough. Oh I can ready I'm go this is mindset a mindset shift when you get stuck there are different reasons, different people get stuck. But this is one example to set your mindset for how you want to be. And sometimes it's not easy because it means we have to change a pattern or a way of being.
Speaker1:
Well, I mean, our whole, you know, young life, we are told no how many times and we are told things that don't empower us. And as we get older, it's never it's less of complimentary language and it's more of discerning language where, you know, when you're a young little kid, everyone's lifting you up and thinking, saying, you're such a good boy, you're such a good girl. Then when you get as an adult, they're like, Man, what is wrong with you? And they're smacking you with their words, right? And it just beats you down after a while. And it's it's human nature. And yet when you say when you get told something that you just said positively, you said when you just said that to me and I know it wasn't directed right at me, but it felt good. And it tells me that that isn't done very often anymore, unfortunately, in adult life, I should say, and I saw a couple of your YouTube videos where you're actually doing that and demonstrating it. So I hope folks will look up Andrea Isaacs on YouTube and she does a few of these exercises and I love how you did it. You're so animated. It's it's it's authentic. You have passion, you have meaning behind it. And that's how I can tell that it gets the results for you that that I know that you can get for the people you work with as well.
Speaker4:
That's wonderful. Thank you so much. I'm so glad you looked at those clips there. It's I embody these phrases so that instead of just being an affirmation, you are actually creating a neural pathway. You're creating neural pathway for way of being, which changes your brain and it changes the energy in your body. It changes how you think and how you feel and how you show up. And when we come into this world, we don't as infants, we don't know yet how to be or what to expect from the world or for mom and dad or how we should show up. And so the way we're treated in the messages we get and I know, you know, this is an old.
Speaker3:
Place in.
Speaker4:
Our brains early on. Oh, okay. There's no time for me and. All right, I'm disappointed. And the next time it happens, you realize, oh, I'm even more disappointed. I better learn not to want. This is actually a common an interesting challenge for for people who are either shifting or pivoting in their business or they're retiring or they just know something's missing and they're not don't know what it is. And it's not uncommon when we live our lives in a way with what people expect us to do, be or to do or be. We don't. We forget, we smother, we dampen down what we want. And I just had a call with a client this morning who said, you know, had a successful career for 30, 30 some years. He's retired and he doesn't know what is next. Like, what is there? Well, that voice was dampened down because the neural pathway for what I want doesn't matter. There's no time for what I want. That neural pathway gets really strong, just like when you go to a gym and you lift weights and you repeat the rep, you do your reps and your muscles get bigger and stronger. That neural pathways got trained and strengthened, just like muscles get trained and strengthened. And so years later, now that he's lived a life of others expectations and he has time for what he wants to do, what is it? So we did a process that was really beautiful. Often there's a healing of that original wound which has to heal before you can create the neural pathway for what you want next. Because when it's difficult to really know what you want and ask for what you want and less you're and let yourself receive it. Those are all neural pathways that you can train, but if you never train that neural pathway, you won't be able to be receptive or to know what you want.
Speaker1:
I love it. I love it. Let yourself receive it. I love that right there. I used to be in the in the fitness industry as a certified personal trainer. And one thing I found out and I found this out. We all know this intellectually, that we as human beings oftentimes beat ourselves up more than others, beat us up by our internal language, even external sometimes. And isn't it time to stop doing that and beating ourselves up? And I would say oftentimes I'd say, hey, part of this regimen will be, as an example, we're going to do ten pushups. They would get five done and then they would start, oh, my gosh. And start beating themselves up verbally to me. And I'm like, What are you doing? Well, I didn't do all ten. I said, So what is that a big deal? I didn't. I didn't win. I didn't get all the way to the end. I said, Look, instead of kicking yourself in the butt for the reps, you didn't do rather. Instead, how about reaching up your hand? Turn it backwards, reach back on your back and pat yourself on the back for the reps. You did do. You did everything you could. That's all you could do at the moment. Maybe down the road in a few weeks or months, you'll get to the ten. Don't worry about that. Keep doing the best you can do now and be okay with it. Not only just be okay, but celebrate.
Speaker4:
It is what I want you to do. Don't focus on what you don't do because then you feel like that's a neural pathway that you strengthen. Focus on what you do do and to acknowledge it. And it's it lights you up. It feeds your passion.
Speaker1:
Absolutely. Yeah. Jessica Bennett, thank you for commenting. This is so interesting about training, but to be receptive. Yes, thank.
Speaker4:
You. I have a five step process about the art of receiving. Would you like to hear it?
Speaker1:
Let's do it. Five steps. Everybody, get out your pins. No.
Speaker3:
Go.
Speaker4:
Pull over. Well, you know when what you want has been dampened down over years of doing what others want. And you don't hear the voice, you don't know what it is, so you can't receive. And then what happens if we don't learn how to receive is we get resentful that others aren't there for us. So the first step is we have to uncover all those years of dampening down. And at the first step is asking yourself. What do I need? And you may not be able. May not know. May not be able to articulate it. If you're ever resentful, if someone's not there doing supporting you, helping you, doing something for you, whatever it is you want isn't happening. Ask yourself what I want. Actually, that's. And then ask. Articulate it. And then the next step is stop. It's real easy to deflect, to say, Oh, I know you're really busy. Don't bother. It's okay. I got this. Never mind. No. So make a request. Stop. It's so easy to keep going. No. The next step will surprise you. The next step is stay stopped. Yeah, because even counting to three is not a long time. But it's so easy to just go on and think that person is not there for you.
Speaker4:
So you make the request, you stop, you stay stopped. Now, the fourth one is a little tricky to explain, but listen to it this way. I was if you've been someone, someone who's been giving and helping and being of service, aware of what others need, imagine that's like a beam of energy going towards that person. Now, you can't receive if your energy is going out. So imagine. The energy reverses and comes towards you. So the fourth step is shift the direction of that energy. I don't have a poetic way to say that, but really shift the direction of that energy so it comes towards you. Och, that's four. So you make the request, you stop, stay stocked, shift the direction of the energy. And I'm pointing to my heart center. It's really the place from which we receive receiving is a heartfelt thing, right? So forth is you let the energy come towards you and then imagine you catching something. So the next step is shift the direction, catch the toss. Yeah. When you are receiving, imagine someone's tossing you a ball.
Speaker3:
You catch it?
Speaker4:
That is when you get to receive. So five steps you have to make. You have to ask yourself what you want. That's not a step yet. Okay. So you make the request. You can't just know it and not tell the other person hoping they'll figure it out. They won't. And then you'll get resentful. How come you didn't know? Like it didn't tell me what you should know. Anyway, as entrepreneurs and leaders too, as leaders in our own lives, in whatever way.
Speaker3:
Leadership is for you.
Speaker4:
It's so important to ask ourselves what we want and to make requests so other people can be there for us to allow someone to be there for you. So you can feel.
Speaker1:
I love that direction change. I think that's probably the most impactful, powerful part. Now you're directing it into and then catch it, accept it. I love that. And just for everyone that is watching, when I was talking about taking notes and asking people to do that, I'm running the show and I'm doing that very thing. I got all five steps down, so I hope you guys are taking notes as well. So it's one thing to learn, right? Andra It's one thing to learn when you're listening to things like this and it's a very important thing to learn. The next most important thing to do is to put it into action, and that's called due then to really integrate it at a deep level. You might know what this is going to be. That is teach. So learn it. Do it to the point where you can teach it. And then when you teach it, you learn it at a much, much deeper level. And what Andre was just talking about, you can go through that process and it will become automatic by then when you start to teach it.
Speaker1:
And so that's what Andre does. She teaches it. So she's the person to go to, to learn all this, by the way, and we'll give you the opportunity to do that later. This show isn't about selling things, but when I see something that's impactful that can help people's lives, we have to talk about it and it would be a disservice if we did not. And so, you know, maybe that's a good time to segue to that. Andrea, I want to get into more about your business, what you do like, not your business, personal business, but your business business, what you do, who what kind of what who is your target market? Is it individuals, corporations, couples? I mean, maybe all of the above. I know this is a multiple part question. And then if you have a case study or a success story, one or two that you'd like to share a story that would be phenomenal as well. And while you do that, I'll pull up your website so people can get a visual while you're doing that.
Speaker4:
If that's the way I the way I answer the first part of that question, who I serve is an answer that has evolved a lot over time. So for a while it was people who which were not supposed to say in this industry, but wanting people, people wanting a happier, more fulfilling life. And then it evolved to coaches and therapists. And now more recently, it's successful conscious entrepreneurs who in spite of their success. Feel something's missing and they don't know what it is. What I do is I have a three step process that awakens that. The dream, because one of the things one of the challenges in these times is change. Oh, right. One change can be easy. And when life happens, especially these days, we have to be able to change quickly. And people think that's difficult. And when you know how to make a change happen, change can be easy. And that's my expertize. And when you have that, people find your heart's desire. It motivates them and they get engaged. They can choose, they make choices. They're not scattered. They know they got it. I got this. And they are able to manifest what their dream is.
Speaker1:
I love that. And so what kind of folks are you involved with more often than not? Is it business people that are in business like entrepreneurs? Are they corporations? Are they wives or husbands? What has been your experience with with folks?
Speaker4:
It was it was individual clients who were some were entrepreneurs. And then more and more, they're entrepreneurs, leaders. And I am working with some teams as well. I did work with leaders, senior leaders and a global corporation. And also I'm on a network with other trainers for senior leaders. So senior leaders, teams, I am doing that. That's a newer area for me. What I'm loving is it seems corporate is more interested in emotional intelligence these days and things that used to be called Woo Woo are seen as effective and they work live the life you want. That's true. And you mentioned earlier something about personal life and business life. You know, who you are in any any part of life is who you are in every part of life. So I believe emotional mastery is huge. And being who we want to be as an entrepreneur, if you have a message, you have to own your message. You have to empower yourself with the power of your message. And people have aren't comfortable with power, but it's not power over, it's how to use power. Well, in this program that we're looking at here is about the choice in your emotions that you can choose to stand in. Your confident power is the power to be you, to be fully you. A part of this is managing conflict with ease. Part of this is respectful communication where everyone is seen, heard, understood, evolving to your best in high self no matter what, especially when someone or something pushes your buttons, you have a choice and how you respond.
Speaker4:
And I teach you how to have choice. Emotion are a language vocabulary. We're never really taught the Enneagram, which is a personality system, which is what's coming up right now, actually is a beautiful introduction to the language of emotion. And it's not the end all be all of emotion, but once you know how to embody and choose this range of emotion, confidence, inner peace, striving for perfection, connecting easily with others, knowing your dream, going for your dream, emotional breadth and depth and loyalty and joy. These are elements of different personalities that you can embody. All of that and I created an emotional intelligence quiz and IQ quiz where you can see how much and how little you have in all of those areas I just mentioned. And when I see that, I can see what your your zone of genius is, what your soul's calling is. So when you start to feel like I know something more to life, like I've got all the success, I thought I had it all. And so I feel empty inside. And I just I'm in the dark. I need to know. And so we uncover that in this in my journey. And the journey with me is a journey to your life mastery.
Speaker1:
Ooh, I love that. That sounds very appealing. It looks appealing. I know it is appealing because we have folks commenting and one says, Helen's late. She says under your work sounds so hopeful. And the best part, she also says, I would love to learn from you.
Speaker3:
So how did you.
Speaker1:
Get that opportunity? Helen's late. We are going to divulge I forgot to mention that our own Andrea Isaacs has a gift of her own to give to each and every one of you. She kind of snuck the words in there during their little talk about what she does, and that's awesome. It's coming and it's a free gift, but it's highly valued and I highly recommend you each take advantage of this. When we bring it up, it'll be toward the end of the show, just so you know, stay around to the end because that gift plus a five night stay at a five star luxury resort, compliments of the big insider secrets. I got to get those plugs in. I got to get them in. Yes. Good pointing. I love it. Yeah. And thank you, Helen and Jessica, for your comment and your interacting. I love that. And you talk a lot about emotion and I love that because in neuro linguistic programing, I'm sure it's mentioned in other other avenues as well. We go through a process where we learn about what emotions and how they play a part, an important part in our decision making process. And so there's an acronym called T Bear, where T is everything we do, everything we do or where we are has all started from our thoughts.
Speaker1:
Our thoughts are very, very powerful. And when we think something over and over and over again, those then turn into beliefs. And I am greatly simplifying this here. There's a lot more to explain. And then those beliefs, you become rooted and become strong. And if someone challenges those beliefs, this is an example, then that evokes an emotion. In that case, a negative emotion. What we want to do is learn to evoke the positive emotions more often. Because what happens after emotions? Take hold is we then take action. That's the A and T bear on those emotions and then those actions give us the results we have in our life. So if you are going through a historical pattern of negativity, always looking at the dark side of everything, then the results in your life are probably mirroring that. And it's as simple as Andrea saying is your choice and she can help you to elicit and change your emotions for the better, to empower you for your life. Who wouldn't want that? Is there anybody not raising their hand?
Speaker3:
Go ahead.
Speaker4:
Yeah, actually. Well, you're talking a client story came up in my mind about some of the old messages and about empowering. So she had an older brother who was bigger and older, a lot taller, and ran around, chased her and was not kind and told her things like, you're wrong, everything that goes wrong is your fault. And so she took it on as truth right as we do as young children. If we get that message and the work we did together, there's a step between that thought that that she had embodied. You could tell her as an adult, just don't think that thought, have a different thought, have a more positive thought. But sometimes the step is missing. When change is difficult, there's usually a step missing, or too one of the steps missing is sometimes something has to heal first. Like maybe that is what we did in our work. Together, we heal that early wound where she was given a more empowering message and it heals something that put that message. And that message was put there. It healed. Know you are wonderful. You're whole. I'm so glad you're here. You're special. I have told.
Speaker3:
You.
Speaker4:
What you want matters. I want to hear what you what you think. I want to hear your thoughts. I want to hear your ideas. I want to play with you uplifting messages and to have that person receive it. So hearing a healing message often has to happen. And then another step that helps the healing happen sooner, quicker, longer, deeper, forever is when you embody that new feeling. I remember as a child, I was painfully shy and my mother told me, I can't tell you how many times, oh, just be confident. Well, I want it to be. I had the thought I wanted that, and in my heart I so wanted to be that and I just didn't know how. I just knew how that neural pathway for being shy was really strong. So, I mean, 20 years later, that. It shifted. It shifted because I embodied the confidence. There's another point. There's a second point I wanted to make. I'm losing my second point. Sorry.
Speaker1:
No worries. We'll bring it back and it'll come to you. It always does. Always does. Let me know when it comes back.
Speaker4:
No, it is the embodiment piece. Because. I'm sorry. I. It goes back to the three decisions. You said something earlier about decisions and the thoughts and the feelings. I wanted to respond to that. I have a process about decision making that. When you're in alignment with what you think and you feel and you can embody, it's easier to make decisions that are aligned. Sometimes when we have big decisions, certain decisions we need to respond to with our thinking mind. Sometimes it's more of a feeling connection we want to respond to, and it's important to engage the body and to feel the energy of that, to feel like sometimes there's this feeling like I was like a gut in the stomach and the punch in the gut when that happened. That's a message that is important, and the body informs us about what we're feeling, how we're showing up. Somatic experience is what your body is experiencing in each moment. And if you like how everything's going, that's great. And if not, you can shift the energy in your body. What happened to this? My client is we shifted. We gave her the new message, and I said, How did it feel receiving that message? Now, this is different than my time card. Just believe in yourself or just be confident. We've healed the message. And she said this I'm empowered to empower. I empower. I'm friends with my power. I'm empowered. I'm friends with my power. We're friends. And she felt it in her body and created a neural pathway for being empowered and not being wrong or silly or stupid.
Speaker1:
Well, I love it. I love it. And we're getting more comments. I'm trying to find your. You had a breakdown. There it is, number eight. So I want to bring this up on the screen and maybe you can address that young lady, Helen. Let's bring her back up. She says she is a number eight.
Speaker4:
Aha.
Speaker1:
She is having.
Speaker4:
Trouble.
Speaker3:
Under.
Speaker1:
Fire in her and she works hard and has her whole life done that. I do. I do Krav Maga and boxing and that helps.
Speaker4:
I thank you for bringing that up. And I'm sure there has been an impact on your fire. Your fire is lust and it's life and it's just being full and rich and big. And I bet you have heard the message that you're too much and it's hard to hold it back because it's so big. Here's something that might be useful in shifting it. First of all, it's just getting in touch with the impact it has. If you don't like the impact it has on others, that's motivation for change. So just tap into that if you really want to change that impact you have on others. If not, then there's no reason for us to have this conversation. But I'm hearing that you want something to do about that, so just notice that. And then next is shift to what? Imagine what you would prefer. Now, usually it's not that. And when I've had people who are ace or people who have, whether you know what that number means or not, if you've had a lot of anger or fire in you and you work hard, really just in boxing.
Speaker4:
Oh, that's interesting. Boxing is like a release of the energy, but it doesn't really turn it around. So turning around might be something like this. Imagine. And I do work with the body. Put both of your palms on your sternum, which represents your heart center. Maybe we could all do that. That's. I'll do that. And even just doing that, notice if there's a shift in your body. There was for me. There's a softening and a quieting. And when you're hurt or angry, this is a really good thing to do, because if you're hurt or angry and we say nothing, that doesn't work, if we overdo it and we come across loud or harsh or too direct, that doesn't work. Do this first and a mantra that I like that really helps to strengthen this neural pathway. It could be something like. I speak my truth gently. And feel the meaning of those words in your body. I speak my truth gently from my heart. And try that and see what happens. Because I bet what happens next would be a little different.
Speaker1:
Fantastic. She is appreciative. She says, yes, that's good. Thank you. All right. Deep breath and.
Speaker3:
Relax.
Speaker1:
Wonderful. So, listen, we're not just a live show. We're giving free coaching here. And that's the beautiful thing. That shows you the kind of heart under you has. You know, I have guest after guest after guest. Successful entrepreneur after successful entrepreneur. And this is a common theme is that like Andrea, they are not sitting here thinking, well, I'm not going to help this person because she's not paying me. She just said, Well, she has a question, so I'm going to help her right here, right now. And that's a serving heart. And you can tell she has that. There's no doubt in my mind that she loves helping people. It's not all about the money. I will point out it is important for Andrea to make money. Very important. Why? Why would I say that? Because the more money Andrea can make, the more she can scale her business and help and serve more people, because that's what she would do. So let's throw out those blessings to Andrea and say, become exceedingly wealthy beyond your wildest dreams so that you can go serve more people, you and your team. And so let's turn this whole wealth thing around on its head and say, stop beating people up because they made money. Oftentimes they work their ever living butts off to get there. And what I'm finding time and again of people I interview Andrea, is they got there by a servant's attitude, a servant heart like you have. And so I just got on a soapbox again, but I wanted to get that in there. Oh, here we go. We got another one. Here we go. Jill Carroll. I am a two who learned to embody eight ness from Andrea. Oh, someone you know, she helped me empower myself with the power. I didn't know I had a live testimonial.
Speaker3:
Here we go.
Speaker4:
That lets me up. Jill. Oh, my gosh. I feel it.
Speaker1:
Thank you, Jill, for bringing that to light. And I love that when former or current clients come on of of people are on the show and show their love because, you know, it's obvious you get results for the people that you work with. Andrea And that is another reason we have you on this show. It's to show people the secrets of success. And also one of those secrets is to treat your business the way Andrea does. I hope you're all getting this. And that is to be of a servant heart and not always looking for the dollar return, because that will come if you focus on helping people. If you focus on doing the right thing in that manner, the money will come and it will come abundantly. You just have to stay the course and do do your best to help people. That's my humble opinion. What do you feel about that, Andrea?
Speaker4:
Well, I think I.
Speaker3:
Would say.
Speaker4:
My own, but because I was people who know the Enneagram, I was before I am a four. What that means is emotional, right? I can experience emotional highs and darkness and there's also a creativity to type for. Let's see, what does it say? I can't read it. But anyway, it's all in that website and I didn't know how I had a choice. I thought I was a victim of my emotions and I didn't like it. And what I learned in my first professional career as a professional dancer and choreographer, I learned how to have my dancers embody the emotions I wanted them to communicate on stage, so their performance was authentic and powerful. And that was my background when I came across this personality system called the Enneagram, which has a whole range. Each personality style has this whole range of emotion. Well, with my background as a choreographer who choreographed emotion and learning about this personality system, which is all about emotion, what they have in common is emotion. And I've been a dancer for all those years, so I combined the two into a system that explores this whole range of emotion, beautifully described by the Enneagram. And then I thought at first it was just about learning that system so in an embodied way, because I think when we embody what we're learning, it's deep and lasting change because it's bone deep learning and. So I combined the two into the system and then it really this movement work became a doorway. It's no longer just about the Enneagram. It's about how do I want to be? It doesn't have to be by the number anymore, but it gives us a vocabulary to work with that. I'm forgetting what your question was, but it gives us a vocabulary to work with so we can choose our emotions. I guess I'll wrap that one up.
Speaker1:
Fantastic. Yeah. And you know, when it comes to business and building a business and thriving it and growing it like we all want you to do to serve more people, I mean, the comments are flying in. I can't keep up with them. I appreciate you all are watching and engaging. Thank you so much. One of one of the things I wanted to ask you was, you know, in business, we have a lot of moments of ups and downs. And in the beginning, it's very for most people, it's a big struggle to get to that point where you can become self sufficient if you have a job, maybe you walk away from that job or if you just need to make ends meet. It can be difficult because we're in a different frame of mind. And I'm just curious for you, now that you've been on the other side and you've reached that pinnacle of success at times, what would you say if you were to look back? And it might have been recent. It could be recent. It could have been some time ago. But for you personally, Andrea, what was your most satisfying moment in your business? If you can hold that moment up right now, what would you say that would be?
Speaker4:
Because I've been I come from a more spiritual and creative, an arts background. I never believed my work would be accepted in a corporate setting. It was a limiting belief. But I thought, I don't know the language, I don't know the culture. They would never want someone like me. And so I it didn't happen. You know what? Your brain takes the shape of what you rest your mind on. And so it never happened because I couldn't believe what could happen. And what I've learned is people are people. And they need this work. And as I have, the biggest change in my business is how I believe in myself and the impact my work has on people. And as that evolved. Then leaders started recognizing. I need that. Or they have meetings where they're not communicating well or there's a lack of clarity and communication. And for a variety of reasons. And I know there are people. There are people. So there was a my phone rang one day and it was a caller ID from Brussels and I thought, Brussels is calling me. And so I took the call and it was a headhunter from a global organization. They had companies in 135 countries, branches in 135 countries. Their senior leaders wanted exactly what I have and what I do. Emotional intelligence, embodiment of the Enneagram, something called shadow work that I do. And they wanted exactly what I had to offer. And it just blew me away. And it was we had so much fun working together. Can I tell you a little story about that?
Speaker1:
Please do.
Speaker4:
So it was it's an innovative company there on the cutting edge of ergonomic office furniture when it first started happening. And they continued to innovate. And I have to shift in my chair because I'm going to embody this. So the company is known for innovation. And those of the people on this team, every one of them had the innovator scores and the creative scores. And then thinking outside the box, outside the scores. And even though they've done a lot and made new furniture and so on, the team knew that there was more they could do and they were gathering ideas and not taking action. And so when I looked at their scores, each one of them not only had the innovative score, they all had the scattered whammy. A scattered whammy is too much of a good thing. So they're as innovators, they are all idea generating and brainstorming. We can do this and all of these options and possibilities and it's great. But they had the scattered whammy, meaning they weren't choosing. So as we as we looked at each individual's chart, each person on the chart had the scattered whammy. And with the scattered whammy, there's an outcome which is you don't know what to focus on, so you don't focus on any of them. And there's an outcome to that, which is the achiever whammy was because they weren't achieving what they wanted to achieve or as much as or as quickly as they wanted.
Speaker4:
So they knew by now that I'm about embodiment and shifting these patterns we don't like, and to parents that allow us to be who we want to be. And so we get up out of our chairs, of course. And this one woman said, Well, you know, I want to keep collecting the ideas and get my arms around everything because I don't want to not choose something that might be even better. I want I want my arms around it. So we did that. We all did that together. We got up and went arms around it. Well, then, obviously we have to make that decision. So then we'll focus. So we did arms around it and we focus. Well, what happens next? Well, after you focus, you've got to take action, right? So they all started walking around the room like this and it became arms around it. And we focused. Step, step, step. And then they knew that when they did that, they'd get it done. And what came next was and we achieve. So then we had arms around it and we focus. Step, step, step. And we achieve. And then we were going around the room, around in circles and. Yeah, and they started deciding, moving forward, making progress. Next idea, deciding moving forward, getting it done. And then they were their pace picked up quite a bit.
Speaker1:
Fantastic. Yeah. And we're seeing some additional comments here. I'll pull it up in just a moment here. Well, there's somebody we both know. I think her name is Allison Stillman. So many beautiful shares. Yes. Alison, thank you for coming on. She's a former guest, a past guest of the mind body business show. Amazing woman in her own right. And yes, I have the essential oil diffuser running every 20 minutes in length and then an hour off. So I took your advice. Thank you for that. She's an amazing woman. And then Jill Carroll says, My son introduced the Enneagram to his coworkers and now they are doing great team building with it. So making impact big time. I love it. I love it. And I love story. Stories are what make things go. You know, this is true whether you're speaking from stage, whether you're on a show, whether you're writing a book. A lot of people concentrate on the content, content, content. You know, the value, value, value. But if they keep out the stories and people just say, I don't want to listen anymore. And that's why we have everybody hanging on watching you. Andrea, because you're wonderful stories. You're keeping it intriguing, interesting. And imagine what it would be like to work with someone like Andrea.
Speaker1:
Oh, yeah, yeah. There's going to be an opportunity for that. We're not here to sell you anything, but you will be able to connect with there and collect a free gift from her. And that's coming up actually pretty soon. I just looked at that time, I was like, oh, my gosh, we're getting near the end. There is one another question I was very, very curious to ask you, Andrea, because of all the emotions, you know, there are five major negative emotions we are taught in NLP and that's hurt, anger, fear, sadness, guilt. And of those, the most powerful in the way of keeping us from reaching our goals, reaching our desires, it causes resistance and hesitance or hesitation is the emotion of fear. And we're not talking the fight or flight fear. Like if you have a lion running at you, you need to run. It's the fear of smaller things. It's a fear sometimes of success itself. It's a fear of failure. It's a fear of little things that just keep the fear of rejection in sales, that keep us from moving forward. And for you. In your life. What would you say had been your greatest fear? And then how did you manage that and or overcome it?
Speaker4:
My greatest fear. I know how to say this in a public setting like this. Well, I think I'm going to. Okay. Oh, well. I would be a bag lady or I die of debt in a debtor's prison. You know, it really came from the feeling that I have not believing in myself and not having the confidence to really take a stand for who I am and what my gift is. And it was a journey. It's a journey that I teach others now. It's a journey that was terribly painful until I knew how to shift it. And yeah, it was in the embodiment work and well, I can actually tell you the biggest moment of shift. So I told you about how I created this work and put together my work with my dance choreography background and in the Enneagram. And I knew enough about Neuro. I had done some pre-med anatomy and I knew about neural pathways. I knew we were creating and training these neural pathways. And so we were doing the exercise for one of these Enneagram types, the type that is naturally confident, which had been elusive to me. Just that thing my mother told me to be and do and I couldn't. But you know what? Every emotion has a dark side. I'm looking at the clock, and to do this quickly has a dark side, which is anger. And I hated anger. I just wouldn't go there and would be that which disallowed me to be confident.
Speaker4:
And what happened for me is I was able to, in a ritual container, no real life consequences, get my anger out and yell and scream. And I thought the cells in my body would explode. And then I learned anger's just energy and I can choose what I do with it. I don't have to use it for wrong or bad. I can use it to hold my ground and not run away and hide and be shy. I can use that energy to just put both feet down and say I belong, I am here, I'm worth it, or whatever that painful message needed to hear and heal. I mentioned earlier that the healing has to happen before the change can really take place. So when that message was healed and I could feel that energy in my body, confidence became a part of who I was. I didn't have to try to be confident, and that was a huge shift. And you can't have a business. You won't get clients if you don't believe in yourself. I believe in myself as a mantra and a mudra. I did for a long, long time because I wasn't quite sure. So I did it with this embodiment work and it is what? Why I know that you can choose your emotions. And the program, the choice program.
Speaker1:
It's like the opposite of fear is confidence. Right? And it's like full embodiment of confidence. You said that word and it's a very powerful word. And I've heard it so many times that from especially from entrepreneurs and business associates, is that the only one of the main reasons they lack success is a lot. Oftentimes, they lack confidence in what they're doing and the results they're getting for other people. Have you ever thought that?
Speaker4:
I think there are a lot of flavors of fear. Yeah. When I look at the underground, which is the basic vocabulary of emotion, type one, to be afraid I'm wrong. Type to be afraid. There's no place for me here. So you'll be afraid. You'll see me as a failure forward Be afraid I'm not enough five would be afraid I don't know enough six is afraid because I don't trust you seven is afraid because you're going to take away my options. Eights are afraid and they just get angry. So we all have different ways of of of fear. Nine flavors of fear that stop us. Yeah. Which goes back to mindset.
Speaker1:
And that's why such a powerful negative emotion. I'm glad your work is addressing those.
Speaker4:
It's mindset, healing the heart and embodying the change you want. They all have to come together.
Speaker1:
It's what seems that's what sets you apart from the ones the past folks that I've dealt with. I'm not the end all, be all, know all but embodying it. That's one piece that I rarely hear as being that added piece, you know, embodying it like you were talking about putting your hands up. I felt that I was doing this off camera. I was like, Oh, this feels it actually feels nice right now. It's calling me down. It's wonderful how the mind and body I say, are a team, and more importantly, they're your team. And the more you take care of each and address each and utilize their sheer power that Andrea can elicit for you, then the better your life will be. Is that is that a good way of kind of summarizing it?
Speaker4:
Yeah, well, I would call it it's wholeness and it's what I call internal integrity. You have a mind, you have a heart, you have a body. And I like when I'm is equally aware as possible of all three, because I believe that is wholeness. And I like the word integrity because the root of the word integrity is integer, which is a whole number like the number one. So when I have my my thoughts and my feelings and my body, like physically aligned and energetically aligned, and then I ask myself a decision, for instance, there's a whole body, yes or no. And it's it's empowering to be who you wanting to be and in building your business and being and having your life the way you want it.
Speaker1:
I love it. So there's going to be one more question I'm going to ask you, because I end every show with it. And it's a powerful question. It's a profound question not because of the question, but because of the answer that will come from you. I love it. I can't wait. Before we do that, I did promise everyone who stayed until the end and my goodness, everybody stayed on. This is a phenomenal and that's a testament to you, Andrea, and what you do and how you impact people. But I want to let everybody know how they can win a five night stay at a five star luxury resort. Again, compliments of the big insider secrets Dotcom. Jason asked my buddy, Get out a pen and paper and write this down and then you can enter to win right after we close the show, because I don't want you to miss under his profound answer. And we have a gift from Andrea as well. So we're going to do two gifts here real quick. Here we go. I'm going to put it up on the screen and write this down. What you'll want to do is go to this web address. It is our IP dot. I am forward slash vacation all lowercase one more time. That's IP. I am for vacation. Write that down. And then right after the show's over race over there, enter your information to win a five night state of five star luxury resort. These are actual, bona fide vacation stays. These are amazing. You do not want to not enter a double negative there. And then we have a wonderful gift by the amazing Andrea Isaacs. I'm going to pull that up on the screen so that under a can see what we're talking about. I know she knows what it is, but it's the emotional mastery tool kit. So if you want to give that a quick explanation, I'll put it up on the screen as well and let people know how they can get to that. So. Go ahead, Andrea.
Speaker4:
Oh, I'm sorry. Yes, this is the Emotional Mastery Toolkit. What this is. Let's scroll down. You start the toolkit starts with you're taking the IQ quiz. And the IQ quiz has you reflect on 18 dimensions of your emotion. 18 dimensions of emotion. You can see at the top, actually, it's more you can't read the text anyway. You can go back to the image. Thank you. Yeah. So the first step is taking the quiz and then you get your Emotional Mastery blueprint, which is a pie chart of your results. It shows your gifts and your strengths in all areas which point to your zone of genius, to your soul's longing. And it also shows your challenges in each area, which could be none, which is fabulous. Or maybe there's some whammy there. So you get your blueprint, you get an interpretation guide, which is an illustrated interpretation of your of a generic quiz results. You get a sense of how it's interpreted. And then there's a little clip. It's a four minute clip on on how the score is combined to impact each other, because even though this is a personality system is not, in my opinion, in my approach, it's not just about what your type is, is how all of the pieces of the puzzle of you make you.
Speaker4:
They all impact each other and they impact you to either lift you up and empower you or to give you the same kinds of challenges over and over again. So I can see that when I see your blueprint. And then there's what I call the Rameez webinar in your toolkit. The whammy webinar is when I talk about how these different challenges impact each other and impact you. What? So your toolkit includes those things the quiz, the blueprint, the interpretation guide, the video and the whammy webinar. And then you are invited to a call with me and I would love to talk to you about what could be next because there are so many ways to expedite change so that you can navigate challenging times which we all have to be able to figure out. And the sooner, more quickly, we can move with the change, more peaceful about all of this, we can be.
Speaker1:
Proactive. Thank you so much for that. It's a it's a value at $500. I can tell a lot of work went into this and that website. Again, I'll say this audibly for our podcast listening friends it is the web address is Andrea. Dash or hyphen Isaac's dot com forge slash E q tool kit altogether. I'm going to spell that all out for you now. That's and r e a dash is a saks.com and so is going to spell it out forward slash eqt0lk it just, just be sure that the last word e to toolkit is all lowercase when you type that into the browser and go ahead and take her up on this amazing, beautiful offer and definitely have that follow up phone call with her so you can take your life, your results to the next level. This is an amazing woman who's offering an amazing gift, and we cannot thank her enough for it. Thank you so much, Andrea. Very wonderful of you to do this. And definitely everyone take advantage of this. Do it now. No, write it down and do it right after we're done because we got that wonderful question. Don't do it now. I take it back. Hang with us for just a moment longer. So, Andrea, I mentioned we're going a little over time and I hope that's okay with you. We're just about to wrap it up. But this is this is a crescendo. This is an amazing way to end the show. It's due to that one question I'd like to end the show with. The cool thing is, there's no such thing as a wrong answer to this question. It does not exist. It's it's, in fact, just the opposite. The only correct answer is yours. And that's because it's unique to you. I've asked this question many times, and the answers have been very interesting, sometimes shocking, always profound. But the cool thing is it's whatever answer is yours, it's the right answer because it's yours doesn't matter what it is. So there's absolutely no trepidation going on here or trepidation. I think that's the right word. But with that, are you ready?
Speaker3:
Yes.
Speaker1:
All right. Here we go. Andrea Isaacs. How do you define success?
Speaker3:
Hmm.
Speaker4:
The first was a feeling in my body, which I will capture with the word wholeness. It was a feeling of being whole, fully connected to myself, my thoughts, my feelings, my body connected to my place, wherever it is I am. And knowing and being connected to my wholeness. I'm living my life in a way that reflects wholeness and integrity and. And doing my best to be my best and highest self. No matter what. And I've guided others to be their best and highest self no matter what, so that we can have quality, respectful communication. And I made a difference in having greater peace on Earth. That would feel like success.
Speaker1:
Wonderful. Wonderful, as are you. Andrea Isaacs, I appreciate you for coming on the show. You've been an absolute gem. I look forward to this relationship going further than just here on the show tonight. And I'm talking about you and I. As far as our friendship, maybe business relationship, it depends. I'm open to everything and anything because I love what I get to do and I love to meet wonderful, amazing, intelligent and successful people as yourself. And I cannot wait to hear about all these people that have reached out to you. That said, I want that quiz and I want to get in contact with Andrea, because here's the bottom line for everyone, and we'll leave this as kind of a parting thought. When it comes down to it, it doesn't matter how you get there. It does with integrity and character, of course. But the steps that are involved to get to the result you're looking for really don't matter as long as the results are what you're looking for. So as long as this with integrity and character along the way, then all you need to do is find somebody like Andrea who can just simply take you and guide you gently and wonderfully down the path to where you get the results you're looking for.
Speaker1:
All you have to do is know that she can do that for you and the results will come. Then that takes the resistance away and you can just say, Yeah, I want to work with Andrea and that that would be phenomenal. So go ahead, reach out to her through that website we talked about earlier and get that quiz. I think you can reach it from her home page as well. Yes. And just do that. Go through the process, reach out to her, get that call. Look, people, I got to tell you, respect your time. You know, she's doing this for free. She's not charging a dime. This is her time. And it's very valuable, as is yours, as is yours. But please be respectful and know that she is an expert in this field and treat her with that kind of respect. When she gives you the advice that she's going to give you that will just only change your life forever for the better. That's all going to do. But please be sure to take her up on her wonderful offer, and that's it. Andrea, any last parting words of wisdom real quick before we say good night to the great folks out there.
Speaker4:
I want to say what a delightful host you are. Thank you so much. And I look forward to playing in the playground with you and to just explore whatever might happen there. And I want people to know that to believe in yourself. You've got it. You know enough, you are enough. Just go out and be it now. And change can't be easy.
Speaker1:
Everyone needs an Andrea Isaacs in their corner. Not kidding. Thank you so much, Andrea. On behalf of the amazing Andrea Isaacs, I am your host, Brian Kelley of The Mind Body Business Show. We will be back again next week with another phenomenal show, another phenomenal guest. But for now, it's all Andrea. He's amazing. We'll see you again next week. Thanks so much for tuning in. We'll see you again next week. So long. Be blessed. Take care now. Thank you for tuning in to the Mind Body Business Show podcast at WW. The Mind Body Business Show got. My name is.
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Andrea Isaacs
Andrea Isaacs, founder of the Emotional Mastery Institute, has been teaching people around the world for 28 years how to have a choice in their emotions. This leads to respectful communication, quality relationships and a meaningful, happy life. Her clients include senior leaders and soulful entrepreneurs who are changing the world. She helps them clarify their “zone of genius,” any “whammies” that are in the way, and how to shift them so they have abundance and joy in their relationships, creativity and success.
Connect with Andrea:
Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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