Special Guest Expert - Caterina Rando
Special Guest Expert - Caterina Rando: Video automatically transcribed by Sonix
Special Guest Expert - Caterina Rando: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Brian Kelly:
So here's the big question How are entrepreneurs like us who have been hustling and struggling to make it to success, who seem to make it one step forward only to fall two steps back? Work dedicated. And driven. We finally breakthrough. And with that is the question and this podcast will give you the. My name is Brian Kelly. This is the Mind Body Business Show. Hello, everyone, and welcome, welcome, Welcome to the Mind Body Business Show. I'm your host, Brian Kelly, and I cannot wait to bring on our special guest, Caterina Rando. She is an amazing young woman, doing amazing things, has a thriving business, highly successful. This these are the types of people I love having on this show, not just for me, because, yes, I do love having them for me, especially for you, because that is the whole purpose of the mind body business show. The mission and purpose of this show is to bring on incredible guests like Caterina so that when I ask her the questions and pull out her secrets of success, all you need to do is take notes and then take action once the show is over. It's really simple. It's really simple. Success does not need to be so difficult. In fact, if you are out there and you're trying to figure out everything on your own, I implore of you to just stop doing that and start following shows like this. Start reading books. We'll talk about that in a minute and learn how to model those who have achieved success already, and you'll achieve success much, much faster as a result. And that is the whole purpose of this show, is to help you to reach that that goal, the next goal, because there will be one after that and another one after that. But it's to help you reach your next goal as fast as humanly possible because we bring on only the best of the best on this show. And it is all about what I call the three pillars of success. And they are literally the three words, the primary words of the name of the show mind being mindset. Over the course of about a decade, I studied only successful people and I wanted to find out what the heck made them tick.
Brian Kelly:
What was it about them that made them perhaps more successful than someone like me? And I'm talking about successful people like mentors who I worked with personally, others who I read their books and authored their books, maybe met them, maybe shared the stage with them, and then learn more about them. And sometimes authors that are no longer with us that have been long since gone and just studied these individuals and found out three things kept bubbling to the top for all of these successful individuals. Mine was that each and every one of these individuals without fail had a very powerful. Positive and most importantly, flexible mindset. And they also literally take care of their bodies, both physically and nutritionally. Yes, that's right. I know some of you who hear that word exercise and you want to go running. I get it. Well, you should go running. Get it. All right. And business business is multi, multi, multi faceted. I love the whole concept surrounding business because it involves mastering the skill sets of many skill sets that are necessary to build a successful business, scale a successful business and keep it growing. And we're talking about skill sets like sales, marketing, team building, systematizing leadership. I mean, I could go on for quite some time. I won't. I'll spare you. The good news is you personally don't have to master every skill set that is necessary, and you shouldn't because you will put yourself in an early grave if you try to, because it takes a long time to master one, let alone all the ones I just rattled off, plus many more. The really good news is all you really need to do is concentrate on mastering just one skill set. And I mentioned it in that opening just a moment ago. It was one of those small handful. And if you just match that one skill set, you can then leverage it to then bring in other individuals who have already mastered the skill sets that you may not have yet mastered or may never given just the time we have on this planet. And that one skill set, if you're curious, I don't know, maybe you're not even curious.
Brian Kelly:
Maybe I won't even tell you what it is. I'll tell you that one skill set is the skill set of drum roll leadership. If once you've mastered that skill set, in fact, you don't even have to master it yet on the path to mastering it, you can then assemble a team of others who have mastered the skill sets that are necessary to build a thriving business. Again, all of the ones I mentioned just a moment ago. And yes, that is what this show is all about, is everything, mind, body and business. We will cover one, two, three. It doesn't matter. We go organically and just I will ask Katarina the greatest questions to bring forth from her what you need to to move forward in your life, in your business. Sound cool, get excited. This is great stuff. I only say that because of my guests, not because of me. It is really, truly and I mean this honestly. It's because of the guests that we have on the show that makes this show so incredibly good. And speaking of incredible guests and very successful people, to a person, successful people, I also recognized and realized they all read voraciously. And with that, I want to segue very quickly. I promise Katarina is coming down soon, segue into a little segment I affectionately call bookmarks.
Announcer:
Bookmarks. Going to read bookmarks. Ready, Steady. Read bookmarks brought to you by reach your peak library dot com.
Brian Kelly:
Yes. There you see it. Reach your peak library, dotcom. And if you don't see it, if you're listening on a podcast, I would highly recommend you also try to jump on our live broadcast. That way you can interact with us live. To do that, you just need to go to the mind body business show dot com. Yes, it's a long URL, the mind body business show dot com and click any of the multitude of buttons there that say where and how to watch and opt in. All we will do is alert you the moment we go live. And we go live at least once a week, usually on Thursday evenings. And you'll also get a gift, a hotel discount card just for opting in. And we don't sell anything to anyone who opts into that. We just announce when our next show is coming on Reach Your Peak library. This is a site that I had my team put together with literally with you in mind. This was not done for myself. And what happened was, over the course of my life, I rarely read, rarely I mean, almost never a book. And so about the age 47, one of my mentors showed me this cool new toy app called Audible. And I thought, Wow, what's that all about? So I started listening to books. I said, Wow, I love listening to books. I just I didn't realize that I did not like straining my eyeballs and turning pages. And so I began reading voraciously at an age of 47. And I'm now that was 11 years ago. So you do the math. Everybody's doing that. They've got it. I see the comments coming and we'll get to those soon. Thanks for chiming in. And so what I wanted to do is really quickly ask you to do something that will help you, and that is when you hear about a resource, a website, a book, what have you, rather than scratch that itch of going over and checking it out on the browser on another tab or on a different computer, a different device. Please don't do that. Rather than do that, write them down. Reach your peak club.
Brian Kelly:
Just write that down. Write that down or reach your peak library dot com. That's another site of ours that you'll hear about in a minute. Reach your peak library dot com. Write that down and visit it after the show. And the same is true with all the other resources. Sound cool? I just don't want you to miss a single thing, especially when Caterina comes on, which is going to be any moment. I could just shock her and say, Hey, you're on, get over here. Yeah, she's ready. She's ready. So reach Your peak library is literally a compilation of books that I personally have read, and I vet them, meaning they had impact on me either in my business life, my personal life, or even both. And so they're not in any order whatsoever. There is they're not alphabetic. They're not based on when I read them, they're not based on anything other than they were just great books and they just get dropped in their ad hoc. When I'm completed and done reading them and I send them to my team and say, Add this one to the list. And by the way, I'm way behind. There's a lot of books in here, but there's a lot more I should be adding. But this is a great resource for you to find that next great read, or even if it's your first great read, a great place to come and look. This is not here to make money. It is here to give you a resource to utilize all of those buttons. Go to Amazon. You can go to anywhere you like. You find a book you want, go get it from your favorite bookstore or online shopping venue of choice. That is fine. It's just here for information so that you can get a head start and move faster forward in your business, because that is exactly what happened to me once I began reading. So that is my gift unto you. And we have several more coming up. So you don't want to miss out because the next big gift is Caterina Rando herself. Let's bring her on. Here she comes.
Announcer:
It's time for the guest, expert, savvy, skillful, professional, adept, trained, qualified.
Brian Kelly:
Yes. And there she is, ladies and gentlemen. It is the one. It is the only Caterina Rando. Yes. Hi, Brian. How are you doing, Caterina?
Caterina Rando:
I'm doing fabulous.
Brian Kelly:
Oh, my goodness. You are such a ball of energy. I loved it The moment you came on. Before we came on the show, you were just lighting the place up. Like, literally not because you were messing with your lighting because you were the light. And so I appreciate you coming and oh, my gosh, all these comments are coming in. I love it. So, Melissa Dwight, success does not have to be difficult. Agreed. And Lauryn Hood whoop whoop saying hello from South Carolina. I hear you, she says. Also, every first of the month I get stuck because my Amazon credit and they want way too many books and I can't choose one here that I'm the same way. And the beautiful thing is you're probably it happens most of the time, but I'm going to guess at some point during the show, Caterina or myself will will suggest or recommend a particular book and you'll just want to go get it. But with it's time to talk to Caterina. And before we do that, though, I do have a little bit of housekeeping, if that's okay with you. And I promise we're coming to you very, very soon. So those of you watching. Yes. You must be watching live to see this. It is the big insider secrets that red and white stamp looking thing over Kettering, this left shoulder. It's on the right side of the screen if you're watching life and you can win. A five night stay at a five star luxury resort. Your choice amongst many destinations all over the world. Compliments of the big insider secrets. Only if you stay on live with us, because at the end, near the end of the show, I will be revealing exactly how you can enter to win. We do this every week. Thank you to the big insider secrets. And Jason asked my good buddy for that. We got a couple more and I promise we're coming back to Caterina because she is the reason you are all here. And so with that, if you're struggling with putting a life show together and it's overwhelming and let's say maybe you want a lot of the processes done for you while still enabling you to put on a high quality show and connect with great people and grow your business all at the same time, then you'll want to write this down.
Brian Kelly:
Carpet bomb marketing dot com, then head on over to it. After the conclusion of tonight's show, Carpet bomb marketing saturate the marketplace with your message and you can get a free lifetime membership to the reach your peak club. Now, the early talk I said incorrectly just a moment ago, you are free membership. It includes instant access to deep discounts on major software services and top shelf training courses that you need to run your successful business, catapult your business to the next level. Sign up for free now. Well, don't do it this second. Write it down and get a hotel discount card where $200 just for joining. These are legit. I've used them, by the way. Then go and grab your deep discounts afterward. So write this down after the show and then head on over to reach your peak Club dotcom. That's reach your peak club dot com. And now let's finally get Katarina back and let's get moving. Yes, there she is, ladies and gentlemen. So I'm going to open it up with a a quick bio. I'm going to let you know how amazing this young woman is. She has some really cool terms and things in her bio. I was really enjoying reading it and before the show. And then we're going to get deep. We're going to go deep. We're going to love every minute of Caterina Rando because she's amazing. You'll find out in just a moment. I will let you find out. Don't don't fret. I will shut up at some point. Caterina Rando is a woman on a mission. She shows women, entrepreneurs, coaches, consultants and speakers how to build influence, gain insta clients, and scale their businesses with authentic speaking and authentic selling. I love the word authentic. She is a women's business mentor extraordinaire, host of the Expand Your Femme Empire podcast and author of the national bestseller Learn to Think Differently Now, published abroad in 11 languages, including Estonian. Ooh, that's interesting. Her latest book, The ABCs of Public Speaking, was an instant Kindle bestseller. Congrats for that. Caterina hosts life summits and retreats for women in business, including the Expand Your Empire Summit.
Brian Kelly:
The hero Like Hero, Get It zero Speaker Summit and Bliss Retreat for women leaders on a mission. Wow. Amazing. Amazing. Now officially formally. Caterina welcome to the mind body. Been on this show. So happy to have you here.
Caterina Rando:
Blessing to be here Ryan who.
Brian Kelly:
We there's going to be fun with your energy I'm just I'm feeding off of it. Thank you for that. What I want to do is start off with what is going on. You are a very successful woman. You've been doing what you're doing for a very long time. You share with me. I'm not going to give away all your your goodies. I'll let you take care of those. But you've been doing this a long time. You've been successful for a very long time. And that's why I'm very excited to have you on. And one of the things I like to find out in the very beginning of each show is there's a reason for your success. And typically it's because of what's going on between your your ears. Typically everything starts with our minds and everyone is where they are today, either at a level of success or lack of success 100% due to their own thinking. And so for you, Caterina, I'm curious, deeply curious, when you get up in the morning, you know, being an entrepreneur so simple, there's never any issues. It's just a cake walk every day and you just rake in the cash. True. So when you get up in the morning, you know, there are there might be setbacks that you have to overcome or arduous task or or people that you want to deal with, but you need to deal with for you when you get up every morning. What is it that keeps you going, keeps you motivated, gets you, keeps you so high and smiling all the time with full energy. When you get up in the morning, what is going on in your big, beautiful brain when you get up and start each and every day?
Caterina Rando:
I believe, Brian, that your business is supposed to be your bliss, which means I do those things in my business that make me bliss. And I'm going to tell you what they are, because I think it's the same for most entrepreneurs, which is speaking selling, serving clients strategy and self care. That's five big jobs. That's five big jobs. Let's and you were touching on this earlier in your introduction, let's not do all those other things, because the truth is that most entrepreneurs, the things that they're doing that are not those five things, they're not blitzing when they're doing them. They're not blitzing with the bookkeeping and the admin and the fooling around with their website and trying to edit their own videos. They're not blitzing with that. And so what I stick to my five things that makes me bliss. And of course, the other thing Brian, that goes along with that is I'm on a mission. Your your business. You want to make sure it is in alignment with your values and what matters to you. We're not just here to sell some widgets. We're here to fulfill a mission.
Brian Kelly:
Hmm. Yeah. I love that. I resonate with that. Melissa White says Empire. I love that name. And then she just wrote in. I like that concept, although it can be hard to always feel bliss in business.
Caterina Rando:
Absolutely. And so then you want to look at what's making you not bliss and find a solution for that, a solution or resource somebody to help you. Because, of course, it's not always bliss, but you want to set it up. So you're doing the parts that make you bliss.
Brian Kelly:
Yeah. And I can I So I am so in alignment with what you're seeing right now and also what Melissa just said, because what recently happened about a year and a half ago, I finally put on my big boy pants and got some help. And, yeah, I got out of my ego head and, you know, slowly and surely, and now I'm completely out of it. I love it. And I got help. And once you get help, once you get like steady help, I have a I have a full time VA agency, not just one VA. And at my beck and call, it's awesome. And once I learned that I had this, I'm like, oh my gosh, that opened up the entire world. And now I need to do certain things once that I don't like, but I just record what I'm doing on the screen. And that's their training and I'm done. I never have to touch it again. In fact, today I literally went back into something I used to do every single week and I couldn't remember how I did it. Where was that again? I was like, you know, that felt good. I actually liked that. So yeah, it is liberating if for everyone out there, if you don't have help, if you don't have a VA, you don't have to get a full time one to start. You can get an apprentice for next to nothing, just get the help. And that's another great way for honing your leadership skills as well. So for my soapbox, this is the Katarina Show, not the Bryant show. So you work with predominantly women, you go on retreats. I love that you're looking to do a conference. Everything has to do with a little bit of sprinkling of speaking in it. And we were talking about that as well, and that all of this lands in what I call my sweet spot. I love all of this. I love the seminar industry, I love speaking from stage, I love speaking and groups and helping people and serving them. And so we have a lot in common there. And I just I can understand why that's your bliss. Totally. That's like when I'm on stage. My God, it's so wonderful. There's nothing else like it. This this is a virtual stage. It's nice. It's nothing like being in front of a group of people. Would you agree with that?
Caterina Rando:
Absolutely. Absolutely. Because when you're with them, then you can actually sometimes, Brian, see the transformation. You can see the highs. And when they get to be together and connect and share in person, it's so much more impactful. Now, I love virtual. I will I will never not do virtual because of course we get to expand our reach and gain connection and have impact with people all over that wouldn't be able to travel to be with us. At the same time, let's not forget the power of live and in person and let's get back to that too.
Brian Kelly:
Yeah, sprinkle a mix. I mean, the beautiful thing about virtual and how it's really risen due to recent events, we don't need to harp on it forever, but that's actually there's been a lot of blessings as a result of that. It's taught a lot of us out of sheer need to figure it out to do the virtual approach. Now we have two forms, right? And now I'm seeing I have close friends that are doing hybrid trainings. What does that mean? They will have people onsite physically while they have a massive screen of people that are attending live from Zoom or whatever. Yeah, I love it. And so now it expands. It just it the result was a good thing. We can now expand our business faster because not everybody can jump on a plane and be at a place that's an extra day of of travel to and from hotel, all of that major expense. Now they can just be there instantly from the comfort of wherever they're watching. It's phenomenal. I'm excited. I love tech. I love tech. Oh, yeah. It's good stuff. Yes. And so fantastic. So I opened the show by talking about, you know, there's a lot of different skill sets that one must master and they don't they're not always the same every decade, the ones that need to be mastered right away. But there is a common thread to them. But what I like to find out from you, you know, it depends on where you are in your business as well. What is most important to a business owner as far as the skill sets you want to target to really master or have your team master. So for you right now, if you were to name three of the top skill sets that you personally believe are the most important for. Any business owner right now to really get dive into and figure out and become a master at what would those three be?
Caterina Rando:
Speaking, selling and serving. And here's why. If you can't sell, you can't serve. And especially for women, they have this concern of being too salesy. At the same time, women know how to talk to people and you are simply having a conversation and you're seeing if, hey, what you're looking for matches what I've got. But the thing is that sometimes they're so serious at it that they're actually pushing people away. And one of the super tips for selling is have fun on the call. You know, enjoy the person, connect with the person and really be a good listener to find out if there is a match. So that's the first thing. Brian Let's learn how to sell. We have to learn. Learn how to sell. You can't serve if you can't sell. The second thing is the speaking. Speaking now doesn't just mean public speaking. It means doing videos. It means doing anything where you're the spokesperson for your business. And that is something that we didn't necessarily have to do two or three decades ago. But today, if you're the one somebody's hiring, they want to hear from you. So you don't just have to be able to sell. You have to be able to build influence through speaking, podcasting, doing workshops. I think everyone should be doing a virtual workshop every month to always have something to invite people to. I'm going to say it again, Brian, because you want to always have something to invite people to where you can build influence with them, and that's the power of your own Zoom workshop every month. And then strategy. You know, you're the one who has to decide what to do in your business. And sometimes entrepreneurs are so busy working in their business that they don't take time to think, well, is this really a good idea or where is this going to take me? Or they don't. They don't test. They don't do I know you love automation? They don't say, well, how can we automate this? You know, these kinds of smart thinking really impacts your bottom line.
Brian Kelly:
And you said something that really was impactful about when you're in this selling process and talking to that person, never once did you say you have to figure out how to manipulate your words enough to convince them and coerce them to buy your stuff. And I know I'm going over the top by saying it that way. It's interesting that you said the exact opposite, which was and you said, find out if there is a match.
Caterina Rando:
Right.
Brian Kelly:
That's the purpose of these chats that I use as well. It's like I'm not there to sell them. I'm there to see if, number one, are they a match for do they need what I offer? But also are they a match with me, value alignment, their personality? Are they going to be a cancer to my business if I bring them on just because they have a heartbeat and a credit card with a limit or open enough limit? I'm not going to bring them on unless they absolutely qualify and vice versa. They're also taking a look at you. So yeah, you can just be yourself, be authentic, and if it's a match, it'll be a match. People are buying you more than what you offer most often. Do you agree with that?
Caterina Rando:
Absolutely. And let me say, part of what they buy, Brian, is confidence. So for us to communicate that we're confident we can serve them, we're confident in what we're doing. Also, are we enthusiastic about their business? Are we a positive person? Because nobody wants to work with negativo people and can we make it easy for them to get started with us too? Sometimes people say, okay, well, thank you and I'll send you a proposal and you know, that's me. If somebody is ready to go, let's let's go. Let's make it easy to get started. And that's a very important super tip for people to look at. How easy is it for people to get started with you when there are.
Brian Kelly:
Yes, so many absolute golden nuggets. And I hope I hope individuals, everyone watching and listening. I hope you are taking notes. I'm taking notes. I'm running the show. Just here's proof.
Caterina Rando:
Wow, how exciting.
Brian Kelly:
I don't ever ask anyone. I try not to anyway. I probably miss it now and then, but I never asked people to do something I wouldn't myself do or don't currently still do. And it's very powerful to write down notes because when you're done, when you come back and watch or listen to the show again, you can look at your notes and then add more to it. And this show and people, Caterina is a reason is very valuable. I could charge money for this as if it were a seminar because of the information being given. And I want you all to understand and recognize and realize that that you are here spending your valuable time, but you are putting in skin in the game for a good reason and treat it as though you just spent, I don't know, a grand on a seminar and you got just this one hour spot because it'll be worth every penny if you write down what she's saying and then take action on what you wrote down. Does that sound? Is that. Am I coaching them correctly?
Caterina Rando:
Caterina That's great. Well, here's the thing. It is all about action, right? Brian And you want to take the notes, you want to review the notes, but then you've got to take action. And that's also another place where a lot of entrepreneurs get stuck because they get stuck in what should I do? And they, they go round and round and they research and they got to talk to five people before they try something. And really, I do believe that action is the antidote to whatever is ailing you and your business.
Brian Kelly:
Action is the antidote. Okay. That is going to be a bomb dropping. Plutonium, bombs of knowledge, bombs, wisdom, action is the antidote. I have not heard that before. I don't even know how to spell antidote, but I'm just going to write the best I can so I know there's a C in there somewhere. I don't know how that belongs there, but yes. Oh my goodness. I knew this was going to be a good show. I just saw a comment come through. I haven't read my fave master mind. Yes. Uses KGB and Zoom. Yeah, we were talking about the virtual back. Oh, I love it. Oh, What? No, thank you, Lauren. I was trying to click the one beneath taking notes now. Way to go, Melissa. Master of business Administration. I love it. We've got some LinkedIn, YouTube. They're coming from everywhere. This is awesome. I love interaction. Thank you so much for playing along and engaging with us. Everyone who's here. And my gosh, Katarina, you're hitting so many wonderful things. You talked about doing like a virtual workshop every month. And it's interesting you brought that up because I started doing just that like a little over a year ago. I've done 23 live video master classes. So has that week's No, it's not a year yet. So I do want. Yeah, it has been. It's been about one every month or so. So 23 of them and I'm doing a 24th here December 9th consistency continue and Russell Brunson talks about doing webinars and how many he did was ungodly before he started. He found the sweet spot. So if someone is struggling with putting together a virtual summit workshop presentation master class, what is a good thing for them to start with? I mean, do you have advice like, so let's, you know, every one of us has talents.
Caterina Rando:
Okay, let me be very clear, Brian. You want to do your Zoom workshop, here's what you need. Follow these very important steps. You need a date, a time. A price free is fine for getting started and a topic. That's it. Okay, enough with the getting ready to get ready to begin to think about getting going. Most of the people that want to do a workshop, Brian and and I know you know this, they could do it with one eye closed, one hand tied behind their back. They just haven't done it yet. The way to get good at it is to do it. And I love what you said. I'm next week. I'm doing my 24th one. Let's be very clear. Your first one is not going to be your best one. But that doesn't mean that it's not going to be bring massive value to people that are needing whatever you're talking about. And the other thing to recognize is the only people that are going to come are the people that are genuinely interested in whatever you're talking about. One lady I was talking to, she says, Oh, I help people heal their broken hearts. Okay, well, nobody's going unless they feel like they have a broken heart, right? So then everybody that's there is a potential client for her. Bing, bing, bing. And she's building influence. And I would imagine, Brian, if you were to watch number one, Number two, Number three, now that you're at 24, you would say, wow, I'm so much better now. You might say some other things. I'm so much better now. Why? Because you've done it so many times. And let's be clear, the goal is not to do it. The goal is to master it. And I know you're all about mastery. And the more we do it, the more we move towards mastery. And let's I know that your listeners know, but let's just take a moment and define. I'm going to tell you my definition of mastery. Mastery is when you do something without a lot of resource, doesn't take a lot of time, doesn't take a lot of preparation. When you do it, you are blitzing while you're doing it and you're doing an excellent job at it. That is mastery and we don't get there the first or second time. So we have to get started.
Brian Kelly:
So, oh my gosh, so true. I mean, I wrote a few notes. Don't do master. I love that. And then repetition. So I wrote a note. Repetition is the key to mastery. I've learned that. And and that is true. After doing 23 of my own master classes, I can almost do the whole thing as an hour plus just over an hour. I can almost do the whole thing with without any onscreen help or anything. And what it did for me, in many ways you internalize it, and this is for other people, not for me. But when you do it multiple times, you begin to internalize what you said. What does that do? It builds your confidence like you will never believe. Because when someone wants to talk about a subject that has to do with what you had talked about, you're just going to rattle it off like it was no big deal and you're going to be supremely confident in what you're saying to that person at that time, and that will result in more sales period.
Caterina Rando:
And. Right. Because confidence is attractive, it's alluring. It has people pay attention. Oh, this person is really confident. Let me see what they've got.
Brian Kelly:
Confidence is key. That's what I wrote down. I'm taking notes. This is awesome. So good. I'm glad you're on the West Coast like me, because we'll just go a second hour. Even with your masseuse rubbing on you and you guys can have a chat, but we'll. We'll just keep going. I'm kidding. We could easily. I know that I've been. I've done that.
Caterina Rando:
And I'll come back.
Brian Kelly:
Oh, man, that would be awesome. I want to be I want to be on that cruise with you. We're going in February for a friend's wedding, and so we might. If you're in the water long enough, we might cross paths. Depends on where we're going. That'd be cool. I'll wave and I'll tell the captain to honk at you guys. So I want to get into your business a little bit more, if you don't mind. I would love to. Oh, goodness. Lauryn Hood said something, and we're definitely. Do I love the flow of your life video? That's right. Lauryn Hood. That's where you came from. I remember that originally she attended my live video Master Class. Thank you, Lauryn, for bringing that up and remembering. That's awesome. Your business. Caterina. I'm always so curious about what successful people do. Like literally what you do for a living and how you how you make your living. Like, what is it that you do for women? It looks like it's predominantly women. And what is your target market? Is it just women or is it women business people or is it women in corporate women, housewives? If it's any of those. And then finally, if you have a success story or two or three you want to tell, I would love to hear that as well.
Caterina Rando:
But one of the things that happens, the longer you're in business, the more you kind of hone who you serve best. I've been in business 29 years, and I'm very clear that the women I serve best are women that consider their business, their mission. Women on a mission. These are women with service businesses that feel called to provide a service through their business. Maybe they're a health coach, maybe they're an image consultant. I have a new client, Brian, who is 80 years old, and she is wanting to show women how to be significant after 60 by starting businesses, that that is her mission. I have another client who is wanting to help women after they retire from a career to have the best time of their life, the fullest time of their life. She's more of a life coach. So so these are women that they really are passionate about what they're doing. Now, here's the challenge, is that sometimes their passion is so big, but they don't know how to monetize it because they don't know how to sell or they don't know how to speak. And that's where I come in and I teach them how to authentically speak authentically sell, how to build a thriving business. And then, you know, we we go on retreats. But these are also opportunities to to brush up your confidence, to break through challenges. I remember one gal who I'm blitzing today is actually her birthday. Her name's Tracy, and she came to a summit with me. And you wouldn't necessarily have even noticed her because she wasn't showing up in the room. She wasn't speaking out. And she said to me privately that she wanted to have her own community be a coach, run groups. Now, the thing is that I didn't see it at the time, but I know that my job is to do I bring everything to a client's dream. One of the things I learned many years ago is you never want to step on anybody's dream. You want to bring everything you have to it. And today she has her own community. She's running groups. She's a leader, she's a mentor. She's blessing in her business. And that's very important to her to recognize that if somebody wants something. My job is to 100% support it, and that makes me bliss. That is my biggest joy, is to see these women thriving, being themselves, doing their thing.
Brian Kelly:
I love it. And, you know, gosh, the first 180 and significant after 60. What a great what a great tagline.
Caterina Rando:
That's her book. By the way, you can get it on Amazon.
Brian Kelly:
And I just I got a massive smile when you said that. And I, I got goosebumps because I love how people like her are not just laying over and dying and saying, Well, I'm past my prime. I just will pack it in. It's like, You know what? You're actually more in your prime than those in their thirties and forties because of your life experience and the things you can tell and teach people. You are more valuable to the human race than all the youngins out there. And our society has twisted that for some way. For some reason, like corporate America won't hire people that are approaching that age because they're thinking they're going to age out, retire, and they won't have a much longer. But for the time they're there, even if they are going to do that, they are supremely valuable because of all their life experience and what they could teach the younger generations. I mean, it's the opposite. And so, oh, I love I love whoever that woman is, and I love that man.
Caterina Rando:
Mckay Her name is Nan McKay. She wrote that book Significant Significance after 60. And she's a powerhouse, Brian. You know, whatever on your show.
Brian Kelly:
I will definitely. So, yeah, and I'll give you the opportunity to recommend her. And it'll be easy after we're done. So that website, everyone, I want you to write this website down. It's Caterina Rando dot com and I'll spell it. It's c a, t e r I and a Caterina Rando is our and0 dot com Caterina Rando dot com. And I'm sure let's see I'm looking up at it is what is the best way for someone to connect with you. If they go to that site.
Caterina Rando:
They can go there they can reach out. There's a button where you can send me a note. You can also look me up on Facebook. I love Facebook. I'm there many times a day. I feel free to send me a message. And those are the two fastest ways to get in touch.
Brian Kelly:
Fantastic. So go to our site. There's Oh, there you go. You can contact her right there in the bottom and you can also subscribe and get her free e-book. My gosh, How to get book for speeches Now. And whether you're speaking or not, I would start with something like that, definitely. And then get in touch with Caterina, because we were talking before we came on the air and I learned that she also is into speaking trains on speaking. And that's a sweet spot for me. And I'll tell you, just from just from experience of doing it myself, it is one of the most powerful traits you could ever learn for your business. Because like like you so aptly said, Katarina, that it's not just about speaking on stage. You're speaking at all times. When you're talking to a client one on one. You learn skills from stage that you can cross over into sales, into meetings with your team and to every aspect of your life, even personal as well. And there's no substitute, like you said, the energy that you feed off of and you see the people like I used to do NLP from stage, not linguistic programing. And I could watch as as what we're going through is changing them. It was unbelievable. Some would cry. Others are smiling. Everyone reacted differently, but they were changing in profound and beautiful ways and it was so fulfilling. I'm getting goosebumps thinking about it. And so speaking from stages, a phenomenal, powerful thing to learn. And so you have someone right here that will teach you Caterina Rando. She will take you through all, I'm sure, all of it, like getting over your nerves and how to, how to get over that and just start talking and not worry about hitting every perfect fine point that you knew you were going to say every fact and figure and you missed a couple and you're all crazy about it. It's like, no, it's not about that. It's about telling stories and it's about giving them value and it's all great stuff. So I can't wait to see you speak from stage myself. This is going to be fun. Well, let's see. My gosh. I'm ready to use my story to help others out of what I had to go through alone when I was young. There you go.
Caterina Rando:
Great.
Brian Kelly:
Lauryn Hood?
Caterina Rando:
Yes, Marianne. We have a speaker mastermind retreat. I just did one in Napa Valley a couple of weeks ago. And I love getting ladies together because that's part of what we work on, is pulling out those stories that you're going to use on stage in your speaking so that people can relate to you, you can inspire them, you can make a difference for them. Storytelling is a big part of being an awesome speaker.
Brian Kelly:
It's so is. It's way more important than all the PowerPoint slides that you're covering and all the point.
Caterina Rando:
I'm anti PowerPoint. I'm I'm teaching a class tomorrow for for the city of San Francisco for their business entrepreneurship program. And they made me put together a PowerPoint slide deck because I don't use them. But you know, that's what they want. You got to I got to do it.
Brian Kelly:
It's, you know, I don't mind it. A combination of visuals. So everyone absorbs information differently. So I started hitting all of the aspects of it. So some are auditory, only others are visual. They want to just see it and read it. Others like imagery. So you can put up something that on the screen that matches what your topic is. But storytelling is so powerful. That's one of the reasons I asked you if you had a success story or two to tell. That's when everyone, including yours, truly, leans in because like you said it now we we can all relate with one another much easier. Oh, Caterina, she's actually a human being. She's not just this incredibly successful robot that I could never achieve that. But now I can see she is a human like I am. And wow, maybe I can do this too. And sure, by her leadership, she could help me to become what she's become. Wow, this sounds great. So yeah, reach out to her. Caterina Rando dot com. That was pretty good, huh? So you can use that if you want. That's fine. You probably don't need it. Oh, my goodness. I want to ask you something that I love asking every guest that comes on this show. There is this one aspect or skill set that one must master that is the true lifeblood of any business. You've hit on various pieces of it with selling and in talking and seeing if you're a match. What I'm referring to is just this concept known as marketing. And there are many forms of marketing. There have been many forms of marketing that have worked over the years. Some that work ten years ago don't necessarily work right now like they used to. Some that work right now won't necessarily work ten years in the future. So what is the most important part is what is working now? And for you, Caterina, if you were to pinpoint one marketing strategy you are currently using in your business and it could have been something you've been using for a while, doesn't matter. Whatever is working today, is it referral marketing? Is it ads? Is it what is it for you that is helping you to crush it and help and serve so many amazing women?
Caterina Rando:
Let me say this. I used to have this belief, Brian, that I wanted to have clients that were three area codes above me and three area codes below me, and so that I could break bread and have dinner with all my clients. That was my limiting belief. Then the pandemic hit and I was already doing hybrid, but I started to do the rinse and repeat twice a month doing my virtual workshop that we talked about. So if people are not doing that, that's a run. Don't walk. That's not the one I'm going to say, because we already talked about that. The one I'm going to say is going and speaking to groups where your ideal client is gather, your ideal clients are gathered and meeting new people, and then you invite them to come to your Zoom thing or you invite them to have a chat with you. Speaking as a marketing strategy is how I have built my business and continue to build my business and get 90% of my clients over the last 29 years. Even in the early years when I didn't know how to sell. You speak your building insta influence and I would get clients because I had already had influence with them after one speech. So this is a run, don't walk. And again, same thing. You don't have to be excellent. You just have to get started.
Brian Kelly:
I love it. And when you when you speak to help everyone else out as well as myself, understand when you're speaking, are you talking about your own stage or other stages? A combination of both. Are you talking virtual, including in that?
Caterina Rando:
Yeah, well, Brian, there's actually ten different types of speaking. So we. We don't have time for all of them. Yes. One is your own event. One is stage swapping with other experts. One is what I would call going where existing meetings are happening, like associations, that kind of thing. Of course, there's participating in other big conferences that you have to apply for. There's many different ways to get booked and book yourself for speaking. And the other thing I will say is that use your network. You know, people say, Well, how do I get booked? Well, do your clients know that you speak? Do you have a page on your website about speaking? I remember one lady got mad at me because I told her to post on Facebook, Hey, I have a great speech. So. And who wants to book me with her title? And nobody responded. And she got mad at me because she got no response. And then two weeks later, she got invited to go talk at Microsoft and they paid her money because somebody saw her post. So the thing is, are you being loud and proud that your speaker because a lot of people say they want to speak, but they don't they don't talk to people about speaking.
Brian Kelly:
Yeah, it's a common denominator. Even with business in itself. It's like they don't ask for the sale, they don't ask for the opening to the opportunity. They have this great thing and then it suddenly becomes a secret and they don't tell anybody about it. I think part of it is the fear of actually getting a yes.
Caterina Rando:
Maybe. But, you know, I've got clients that are in charge of booking the speakers for groups, and I have to call my client and ask them, Hey, will you book me? Because you know what? I'm not their priority. They don't think about me. 24 seven But we have to be the ones that ask.
Brian Kelly:
Oh, you just you, you hit something that I've got to ask. So in your circle, when someone gets in your circle, will they have access to a resource that will help them to find places to get booked as well?
Caterina Rando:
We talk about it all the time. I've got my list, I've got my videos, I've got my all kinds of stuff to help my clients get booked for speaking.
Brian Kelly:
Oh, my goodness. So, ladies and gentlemen, I'm going to tell you right now, if for no other reason, if for no other reason, you need to connect with Caterina and and get into her tribe. Go on a retreat. Go on her cruise. That's coming up. When's that coming up? That's January. January.
Caterina Rando:
We have a cruise. We have another cruise in April. And we'll have two speaker retreats, one in the spring and one in the fall.
Brian Kelly:
And where are the speaker retreats? Have you got those figures there?
Caterina Rando:
Actually, Brian, the speaker retreats are in San Francisco at my thriving women in business center that we are just reopening after the pandemic. I'm yeah I'm blitzing on on Saturdays. My open house.
Brian Kelly:
Congratulations. That's huge. I've got another dear friend who who built literally built a full NLP facility Wow dedicated to neuro linguistic programing and then rents it out when it's not valued. Phenomenal. She's an amazing woman, too. So kudos, because not many do that. Not many go to that extent. Whether they build it and own their own or even lease one, most will do it wherever they can, find a hotel conference room open and available. And that's okay. There's nothing wrong with that. But when I see that extra level, like you and my friend, that's when I go, that's who I want to be with because they are totally in it to win it. We got a quick question. What is your Instagram handle?
Caterina Rando:
Caterina Rando is my Instagram handle.
Brian Kelly:
There you go. And that is spelled just like you see it on the screen. There's bigger now and it's all together are in a R and D oh, all together. Sweet. I love everyone loves they have their own special social media platform. And I just learned recently that Instagram is a great go to for marketing, which before it, no one would ever touch it as that as marketing is just it's a wonderful world we live in. It's a great time to be alive because of all the amazing things that are available to us. I don't think it's been any easier in the history of of existence of a planet to be able to market, to be able to get the word out, to be seen, to be heard, to get your business growing. It's just now tapping into the resources. And for those of you that aren't sure how to navigate those resources, here we go again. I'm going to point it's Caterina Rando. That's the one you want to get in touch with. She knows what she's doing.
Caterina Rando:
And Bryan, let's hang out there for a second because, you know, you can have clients all over with access to Facebook, access to Zoom. There's no reason why you cannot be super successful. You could live in small town Timbuktu with nobody with 100 miles of you, and you can still have a thriving business. There is no better time to make your business thrive, and all you have to do is try something upgraded, upgraded, upgraded and be consistent. And that's why I want people to speak, do virtual so that they can have clients all over. I got a new client in Barbados. I got tons of clients in Canada, which I didn't before, and I am blessing because of the easy to use technology that allows us to serve.
Brian Kelly:
So with all this technology, success is guaranteed to be instant, right?
Caterina Rando:
Yeah, Well, it's not guaranteed to be instant, No, Brian, unfortunately. But you know, you have a if you have a business with a genuine desire to be of service and you provide outstanding service to your clients, they will tell others and they will keep coming back.
Brian Kelly:
Yeah. I was leading into the point that it's, it takes work, it takes time, it takes effort, it takes discipline, persistence. It's just that we now have tools that we never had in front of us before in the last few decades is, my gosh, unbelievable advances in technology. Really, all you need is access to Internet and you can go to Starbucks if you don't if you can't even swing that and if you have a phone even just by itself. I've heard of so many people making serious income only with a phone. I've got a good friend who's done that. So, yeah, it's just there's really no excuse anymore, except for the fact that the only the only reason you may not make it to that level of success you desire is you're just not getting in that seat. I call it seat time, like riding great race in a race car. The more you do it, the the higher the the the higher the. I can't think of the word, but the higher the likelihood that you'll become successful. It's it's all about like like you said earlier, it's about, you know, repetition, keeping it going. Don't one thing I always say is don't ever, ever, ever, ever, ever give up, you know? So how many times do you want to give up, Katarina? Well, you.
Caterina Rando:
Know, in many times. Here's I want to say, Brian, you've got to take your disappointment because there's going to be disappointment du jour. Somebody said they're going to sign up today. They didn't sign up. They were going to call. They didn't call that You get a big check and then it bounces and you can't find them. I mean, there's there's disappointment du jour. But we've got to take that disappointment and we've got to turn it into determination. You know, I remember one day the scout canceled to come on one of our retreats, and I said to myself, Who can I get to replace this person? And I called someone that had already said no. And but I said, Hey, can we revisit that conversation? And bing, bing. She signed up by the end of the call. You got to take your disappointment and be even more determined if you want to be successful.
Brian Kelly:
That is inspiring. And it's also bomb dropping. I'm telling. I love the disappointment du jour. That is so true. Everything you said. Like, yeah. They're ready to go. And then all of a sudden a life event happens. And I have lost my entire marketing budget, and I just can't do it right now. Boy, how many times? So you just have to know that that's part of the game, right? It is like a game, and you just keep playing the.
Caterina Rando:
Game and you got to be more determined.
Brian Kelly:
Yes. I mean, get off the bench and get back in the game because that will make one of us a lot of us want to. Salter over to the sideline, sit on the bench. Right. You know, included. I'm no different than everybody else. And yeah, you go through I've been through how many times, man, is this really worth it? Do I want to do this? It's so disappointing all the time. It's a disappointment. Du jour was always there. And then I would snap out of it and go, Oh, my God, I love it too much. Why would I ever think of stopping? This is what I love to do. This is this is my bliss. Like you would say. I love that thing. Oh, my goodness. I just look at the time. I know you have somebody you have an appointment coming up. So real quick. Wow, It flew by. We have a couple of things to give away, and I like to ask a particular question to end every show. And it's an amazing question. It's a powerful question. And it's it's awesome. Before we do that, I promise to everyone that stayed on and then we'll get to yours, to Caterina, to the end, that you could qualify to win a five night stay at a five star luxury resort at many locations across the world that you can choose from. It's legit. It's it's amazing. And so you want to write this down. So get out your pen, your paper, your notepad, maybe your computer, whatever your favorite writing instrument is, and put write this URL down r y p dot i m forward slash vacation or wiper im for slash vacation. Don't worry. Enter after the show is over. After we sign off, we will have people monitoring it and we will definitely give that prize out to the one lucky winner. That is an amazing, amazing prize and you definitely don't miss that. And Caterina has a very special gift for all of you. I'm going to pull that up on the screen and let you take it away real quick with that, Caterina, if you don't mind.
Caterina Rando:
Thank you, everybody. This is my free stuff Page. I got a lot of massive value for you here. First of all, link to my upcoming free workshop, live and in person or not in live and in person. Live virtually on sales or speaking or retreats. Or how to build your empire. Plus, you're going to get my bliss in your business checklist. I want you to bliss more in your business. Please pick that up. There's also a mid-year checklist. There's a Get your Goals booklet. There's a ezine on the the excuse me, a book on getting booked for more speaking. There's all kinds of things because I've been doing my thing a long time. I put together a ton of resources and I'm making them available to you because I want you to bliss and thrive in your business. And there's more time to talk about everything.
Brian Kelly:
Yeah, there's a lot. And my God, I thank you. That is very. Very gracious of you to have this available at all times for so many people. So to get that, go to Caterina Rando for link. So it's c a, t, e, r i and a r in dotcom forward slash and then the word links make sure links is all lowercase and lots of amazing freebies there. I mean, my goodness, you can even book her to speak. Look at that.
Caterina Rando:
Hey, I'm always looking for more amazing places to speak.
Brian Kelly:
I was just going to say you're only a product of the product and you practice what you preach because there it is. Ladies and gentlemen, she's telling you, everybody, that this page, I am a speaker and you can book me. That is phenomenal. And it doesn't shock me in the slightest. Oh, my goodness, you've been amazing. And we have one more thing to take care of before your lovely individual arrives for your appointment. And I want to get this going. Let's see. Clear that. All right. So the this is an amazing question, Caterina, and it's very profound and very powerful. And the cool thing is a couple of things with it. First of all, there is no such thing as a wrong answer. It doesn't exist. In fact, the opposite is true. The only correct answer. Is your answer. It's just unique to you. And that's the only thing that makes it, I guess, a little bit of personal. Oh, yeah. We got people thinking, you don't have time to pull up the comments, but I appreciate all that. That is phenomenal. So with that. Are you ready?
Caterina Rando:
Uh huh.
Brian Kelly:
Of course you are. All right. Here we go. Caterina Rando. How do you define. Success.
Caterina Rando:
The way I define success is when I see transformation in my clients and I see them go from discouraged or depressed or disappointed, and then we work together, and then their blessing and their business and their life is uplifted and their bank account is uplifted. That's really when I feel super successful. Now, that's the success, what I see outside of myself, inside myself, I feel successful because I get to be myself. I get to do my thing. I get to serve my people. I get to make a living on my own terms. And I get to go on vacation whenever I want. That is absolutely success.
Brian Kelly:
And you know how this ends. I'm sure you do. Yeah. Woo. Caterina Rando The Amazing. The one and only. You are phenomenal. I appreciate you to no end. I thank you for coming on this show and my gosh the value I've got over a page almost two pages worth of notes that's page number two and let's stay in touch you and I for sure going forward and also everyone out there, be sure to connect with Caterina, especially if you want to grow your business, learn how to speak, make, make yourself even a better speaker through her assistant. She's been doing this for over 29 years, ladies and gentlemen. She knows what she's doing. And you want to hook up with a person like this to get her knowledge to help you to the next level. You can see her, You can hear her. She's legitimate, she is authentic. She is heart centered, and she loves serving people. And I love having her on the show to talk to you. And I can't wait to see what happens after this going forward with you. Caterina, thank you so much. You've been a you've been a bliss. Oh, my God, Yes. On behalf of the amazing Caterina Rando, I am your host, Brian Kelly of the Mind Body Business Show. And we will be back again very, very soon with another fantastic episode. Until then, please do two things. Number one, go out and crush it and serve people to the best of your ability. And number two, please, everybody, be blessed and take care so long for now. Thank you. For tuning in to the Mind Body Business Show podcast at www.theMindBodyBusinessShow.com. My name is Brian Kelly.
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Caterina Rando
Caterina Rando is a women on a mission. She shows women entrepreneurs, coaches, consultants and speakers how to build influence, gain insta-clients and scale their businesses with authentic speaking and authentic selling. She is a women’s business mentor extraordinaire, host of the Expand Your Fempire podcast and author of the national best-seller Learn to Think Differently now published abroad in eleven languages including Estonian. Her latest book The ABCs of Public Speaking was an instant Kindle bestseller. Caterina hosts live summits and retreats for women in business including the: Expand Your Fempire Summit, the Shero Speaker Summit and Bliss Retreat for Women Leaders on a Mission.
Connect with Caterina:
Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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