Special Guest Expert - Daniel Hanneman: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Brian Kelly:
So here's the big question. How are entrepreneurs like us who have been hustling and struggling to make it to success, who seem to make it one step forward only to fall two steps back? Who are dedicated. Determined and driven. How do we finally break through? And with that is the question. And this podcast will give you the answers. My name is Brian Kelly. This. Is the mind body. Hello, everyone, and welcome. Welcome. Welcome to the Mind Body Business Show. Oh, my goodness. I'm coming to you live from Florida for the first time as a resident of the state and really enjoying it so far. We just arrived July 4th. We have a fantastic show for you lined up here tonight. And I cannot wait to dig into Daniel Hanneman's big, beautiful brain and extract the wonderful business juices he has available for you right now that will help you propel yourself, your business and your life forward faster. That's what this show is all about, is about bringing on and showcasing successful entrepreneurs from all over the world. And I have the distinct pleasure of bringing on people like Daniel week in and week out. And I'm so appreciative that he's here. He's in the green room waiting. He's clawing at the glass, saying, Let me in, I want to talk. I want to help share my value right now. He'll come on just here in a few moments. The mind body business show that is a show that I had developed with you in mind, and that is the business person, the entrepreneur, who's looking for additional tips and value and and secrets to get to that next step a little bit faster because, you know, we can do all this on our own. We all have those abilities. But why would you want to when you can just rely on and leverage the individual's experience like Daniel's, what they've gone through, What strategies have they implemented that have worked? What marketing approaches have they utilized that have worked? How did they get so successful? And then all you have to do is take what they are telling you here on this very show and first take notes, write it down, and then put them into action.
Brian Kelly:
And that is what this is all about. It's here to help you to take your business and propel it to the next level. It has helped me immensely personally because of the fact that I interview all these amazing entrepreneurs. I've gotten so many valuable tips and strategies from them directly, and so the mind body business show is literally, literally about the three pillars of success. And those are mind, which is mindset. And what that means is successful individuals. These are people I had studied for over ten years, specifically successful people. They each had a very powerful, positive and most importantly, flexible mindset. And body. Each of these individuals that I studied also to a person took care of themselves physically through exercise and nutrition. That's simple. And then business. Business is very multi, multifaceted. It involves mastering various skill sets that help you to build a successful business. So skill sets What kind? Like marketing, sales, team building, systematizing leadership. I mean, I could go on for quite some time. The good news is, well, if you think about it, mastering any one skill set or any one thing, as you know, being astute can take a very long time. The good news is you don't have to master even every one of the ones I just mentioned, even though there are many more that go beyond that. In fact, there is one of them that I mentioned though if you master just that one, then you can leverage all of the rest in to the fold. And that one skill set, if you just concentrate on it and it alone will give you that head start that you're looking for. And that is the skill set of leadership. And yes, even if you do not have a team yet, so master leading yourself and do that as if you were an employee of your own company and start reading books on leadership. If you haven't started, if you have, continue reading books on leadership and get really good at becoming an effective leader and that way you can leverage and bring in those people that have mastered those skill sets that you have not yet or may never because of just time.
Brian Kelly:
Master yourself. So there you go. Leadership is that one skill set and another phenomenal trait of the most successful people I've run into is that also to a person, they are very avid readers of books. And with that, what I'd like to do is segue into a very brief segment I like to call bookmarks.
Announcer:
Bookmarks Born to read. Bookmarks. Ready, Steady. Read. Bookmarks brought to you by reach your Peak Library.com.
Brian Kelly:
Yes. There you see. Reach your peak. Library.com. And again, one quick side note. I want to make a very important announcement, if you will, here, and that is when you see resources like this on this show, when you hear about resources like a web address or a book title. Rather than succumbing to that urge to go type it in into your browser and click away and go check it out while the show is going, I would urge and implore upon you to instead get out that good old fashioned pen and pencil and a notebook, notepad or anything that you take notes on. It can be on your computer as well, but instead take notes, write them down, and then visit them after the show is over. The reason I bring that up is I used to speak on stage quite a bit, and I would notice back in the early days when I'm getting to that really good part, I know this is the most impactful part. I would see on occasion some someone would get up out of their chair and leave the room. You know, that all important text came in or they had to go use the restroom. It doesn't matter what the reason is, is my gosh, they could be missing out on that one golden nugget that could change their life forever for better. And I would hate for that to happen to you because I know Daniel Hanneman is going to have many of these golden nuggets throughout tonight's show. And I would hate for you to miss one single one of them. So please do yourself a favor and take notes and write down the resources as we go, including reach your peak. Library.com Yes, I am going to talk about it a little bit. Reach your peak Library.com is a website that I literally had put together with you in mind. And the reason is, is because I found out myself by not being an avid reader until about the age of 47. So that's about 11 years ago. And pausing so you can do the math. I know you all want to know. And but the thing is, when I started doing it, when I started reading finally voraciously, then my life started changing for the better.
Brian Kelly:
And so I started compiling all the books that I personally read and vet. So not every book I've read is in this library, only those that have had profound impact either on my business life or my personal life or both. They are in here in no particular order. And this is not a site here designed to make money for my company. If you see a book you want, go find it on whatever platform you like to purchase your books from, whether it's Audible, Amazon Kindle Physical Book. Those buy here buttons will take you to Amazon If you if you want to go there, go ahead and click the buy here button. But the point is, find a book that jumps off the page to you that really resonates. They're not in alphabetical order, not by author, most of them. They're just in the order that I read them pretty much. And then I had my team drop them in the site and just find that one book and pull it up, read it, and then put it into action and then pick up the next book. Come back to reach your peak library. That is a free resource for you. It costs you nothing whatsoever to come to the the site and then it cost you a little bit for the books. Wherever you decide to go, get those books in any place you go get them is perfectly fine with me. Speaking of being perfectly fine with me. Oh yeah. It is time to bring on, you know who it is. Our very special guest expert. His name is Daniel Hanneman. He's coming on right now.
Announcer:
It's time for the guest expert Spotlight. Savvy, skillful, professional, adept, trained. Big league qualified.
Brian Kelly:
And there he is, ladies and gentlemen. Yes, it is the one. It is the only. Daniel.
Daniel Hanneman:
Thank you, Brian. I'm so glad to be here. It's a lot of fun.
Brian Kelly:
Oh, man. We are going to have a blast, my friend. This is going to be like you said, It's going to be a ton of fun. We're going to have fun and we're also going to give the audience a great, great show. Because I already know. I already know by talking to you just before we started the show that you ooze with value, that folks are going to get a lot from listening to you and they will be able to take it a long, long way. And before we jump right in and really start extracting that beautiful knowledge from you, I'd like to really quickly give folks a quick idea of of where you come from and introduce you properly and formally. Would that be cool with you?
Daniel Hanneman:
Daniel That's great. Thank you.
Brian Kelly:
All right, Daniel John Hanemann is an intuitive business alchemist. You heard that right. That is a very cool thing. He is an intuitive business alchemist and coach that helps you create your first spiritual or transformational business successfully in a custom tailored way for your unique purpose. He also works with multi six and seven figure businesses to realign their mission to business structures for greater long term impact and growth. That is it. And this is Daniel Hanemann. Oh, this is going to be fun, Daniel. So one of the things I love to open every show with is, you know, you're an entrepreneur, you've been down this road and you know how when you get up every morning and the day just goes by so smoothly, every single day, there's never a bump in the road?
Daniel Hanneman:
Never. Yeah, it's easy. Exactly. I don't know why everybody isn't on the bandwagon. It's just so easy. Yeah.
Brian Kelly:
And that's exactly it. You know, there aren't that many entrepreneurs percentage wise in the world for that very reason is because it's the exact opposite. There's always is a fire to put out. There's always an arduous task ahead of us. There's always a problem to solve. That is what makes an entrepreneur an entrepreneur. And I was curious with you, Daniel, I always love to open a show asking a deep question of when you get up in the morning and you know what's ahead of you, you've already you know what happened yesterday. You know what's going to happen today. And then there are things you don't know that are going to happen today. But when you get up knowing that all of these setbacks and things that are going to knock you back are coming, what keeps you driven? What is what is going on in your big Beautiful Mind when you get up in the morning that keeps you driven, keeps you going no matter what. What is that for you?
Daniel Hanneman:
I think for me, it's more ultimately about staying connected and staying present than it is about. Okay, You know, any other motivator like, oh, I'm going to well, we'll persevere or all those other ideas like, that's all true. But the first thing is just realizing no matter what happens today. Life is beautiful. Life is good because I'm connected with that beautiful wonder that is life itself. And so no matter what happens, I know it's going to be great. Because if so-called disasters come up based on my perception, I know that I'll gain and learn something from them 1,000,000%. And I know if beautiful things happen, I'll get to celebrate those as well. Um, but I'm all in for the journey of it, you know, knowing that if you're, you know, in a place of growth with your business, typically you're going to face uncomfortable things every single day. I mean, the idea of doing this today is uncomfortable in a way because, you know, it's a new new venue. I haven't been with Brian before. I don't know what to expect. Right. So even that it can present a sense of challenge. You got to get your light lighting and this certain area and had to do certain things today. Like even those littler things are you know, all these things stack up. I came from another call before this and uh, uh, you know, I had a sales pitch to do, so to speak, um, to, to an audience. And before that I had a bunch of projects to do. And it goes on and on, right? But, and so I came into this day thinking, wow, what a huge opportunity. And wow, kind of scared and like, but most days tend to be that way when you're in growth mode, right? When you're when you're if it's easy, that means you're probably not making any money and you're upset then. So I say go into growth mode. It's more exciting. It's better to take the risks and go into growth mode. That is something I do embrace as well and I have fun with it. You know, it's another thing that I think it really helps. There's not one thing, but I would say if it was one thing, it's just like I'm the presence itself. Everything's awesome no matter what, ultimately. And that's how I like to to roll.
Brian Kelly:
And that that's a strategy for success right there. I've heard this so many times. I follow it myself. But are you a human being, Daniel? I mean, do you ever get down a little bit when things go wrong?
Daniel Hanneman:
Oh, 100%, yeah, totally. I mean, I think what's changed over the years when you do, you know, personal work and then personal, you know, you do personal development work or whatever you want to call it, spiritual work. You do, you know, you just again, you're just amplifying that through the roof. When you're in business, that's all. You're just amplifying through the roof. It's a mass accelerator. You want to you want to know what it feels like to experience a dark night of the soul. Like countless times. Just start a business. That's how you do it. That's how a lot of us do it anyway. And. And yeah, understand, like some people have good businesses where they're not as sweating it. Maybe, but, you know, most of us are sweating it a lot. Um, much more so than what you, what you see portrayed in the public often. Like I got all dialed in. Yeah, I talked to the same people backstage. It's not, it's not what you think. Even though people say they got all dialed in, it's usually not. Never that way.
Brian Kelly:
Yeah, it's interesting. No matter how much money one makes or how successful they are when when the rubber meets the road, every single one of them are also human beings. And they don't they don't experience anything different than we do. Those that are more successful financially, they just know how to make more mistakes faster and get past them faster. And and they they do a lot of things where they whittle down their list of people that they're willing to hang out with and spend time with on the tasks that they're willing to spend time on. They figured out a way to really optimize their their time every day during their life. And they will fire friends and do things that are necessary for them to get ahead. And if someone's bringing them back or pulling them down, they will just move on. And it just that takes that takes time. And to learn it, I'm getting better at myself. It's like I don't have time and I'm sorry, but it's not going down. You're not supporting my path. Not because it's not because you just have to support me. It's because I need to do something that does relate into something that is supportive one way or another. If it's going to grow the business and move my life forward faster, hopefully it will bring them along with me. That's how I like to operate is anything I do. I want it to improve their life and I know that's what you do, Daniel, and that's why I love having you on, because what you do is you help people from a deep perspective, from a mind perspective. That's why it's so intriguing what you do. And this is probably I mean, it's early in the show, but I really want to know. I'm very, very curious how, uh, what it is you do for people. I know it includes meditation and mind work and things like that, and that's very near and dear to me because I have NLP and hypnosis background. So if you don't mind, we'll just jump into that. I was going to hold this off for later, but this will give people a great idea of what it is you do, what services you provide to the people that you serve. I know it's going to be a three part question, so I'll help you if if it eludes you and And what? What is your target market? What kind of people do you help? Is it business professionals? Is it moms and dads? Is it you know, what is it? And then finally, if you have a success story or two that you like to share with everyone, we'd all love to hear that as well, if that would be all right with you. Perfect.
Daniel Hanneman:
I can actually I think I might remember all three of those questions. I'm the same way. Ask like I carpet bomb people with questions. They're so enthusiastic, right? We want to know everything right now. Okay. So, yeah, I mean, I think one of my unique, um. Traits that I hold a space to see people and I have an ability to just tune into people and to know who they are. And from that space, I can see what would really enliven their their, their business and their lives more. So I can I can sense like if they already have a business, I can sense where there's hesitation. I literally scan in not to their mind, but their energy field which becomes their mind right at the same time, their consciousness. But so I tune in and I do, yeah, what some people might think are weird things, but I tune into their chakras and, um, and into their overall field and space and I can see what's going on for them. I can see their deep wounding, I can see their gifts, I can see literally, I can see like if something happened to them earlier in their life, I could describe a scene sometimes down to a T, sometimes and every single time. But, you know, I can really dial in what's going on and then I can dial in with their mental help, you know, how they're meant to serve people then to dial in the strategy. Okay, here's the strategy. It's collaborative. I'm not just telling them, but you know, I'm getting the downloads and we flesh it out in a conversation. And what I do is I used to do a lot more with the, um, you know, a lot of energy work. And yeah, I have a hypnosis background as well and all that. But what I found is that from this place of, of really holding people in a deeper space, there's there's, there's these shifts happening already, you know, in consciousness and energy just from me downloading things and working with them and the way I talk. And then and then I also do do formal processes that help to flip people's energies from like, Oh, we can't do it.
Daniel Hanneman:
I'm scared to to yes, of course. Let's go now to get their energy flipped right around in a short period of time, right on the spot. So what I do is really to help see who you are, what wants to happen in your business, what your unique purpose is, your unique contribution, what the big vision is for your contribution, and start pointing you in that direction. And therefore, if that's where it wants to go and what are the very next steps and to help them to do it in a way that where they're connected, right, where they're trusting their connection with, with their their, want to say infinite intelligence, right. We're being downloaded in a way, right by life itself. And life force itself is informing what wants to happen. But often because we're scared. Oh, my God. Shadow. Oh, my God. What is that? What is that? Maybe I should do that. Oh! Oh, my God. They're telling me maybe I should do this like these marketers online, you know, that just are putting out information. Lots of stuff. People get overwhelmed. And I'm like, shh, listen, let's listen. And that's where the meditation comes in. Let's listen. Practice listening. Listen to where you're getting the lean in. Get in your power, get in your body, get into your intuition. Follow that and we can flesh out the rest. I mean, I, I have the, whatever, 17 years of experience of being online with business and helping businesses so I can help dial in some of those other things, tactics, you know, things like that. But first thing is, is, you know, getting connected energetically so it can really be yourself and then working on the tactics and the people I help are are the coaches, are the healers are the, you know, the the thought leaders, people like that, people that are those type of people. And often they're high achievers, people that have had success with other things and they want to get their business going. Maybe they've kind of started it, but they haven't really got it off the rails yet. Um, or they have got it to a level maybe six figures, but they're feeling kind of not fully connected with their business still.
Daniel Hanneman:
But success is so easy to them because they're so powerful. But then I help them to, to really, um, one of my big things is to help people trust their power, to trust their deeper power, realize it's okay to be themselves and to be visible and really come out strongly with whatever their true message is in the world. And then to bring their offers, you know, alongside of that, if if we need to, you know, make them stronger, their current offers or programs or if they need to be overturned all together. Right. So whatever that is. So I, I do that and I also help more advanced business owners. Those I also help strategically, um, with that kind of process and energetically, but also I help them often it's more for me with those people. They know a lot about business, but they need the energy shifts, they need the energy shifts. They can't seem to get past something. And then when I work with their energy, they get that and I could see them. I witnessed them and I flipped their energy and all of a sudden they start making more money, like. This is maybe kind of a small example, but recently I worked with somebody over just one session even who's made millions online, you know, per year. And things had not been, you know, at the level where they had been previously. And we did one session and within a month, like things had changed, like he was making new offers again, he's selling again. Like it wasn't just me, but like some of the energy I gave him gave gave him that momentum that put him on track again. So and then other times I'm helping clients, you know, build out their funnels and whatever the whole the whole nine yards with because I'm a channel, I can just tune in and just channel copy and channel messages and, you know, iron all those things out as well. So, um, you know, those probably aren't my biggest like cases, but like I have taken powerful people from like welfare and drugs, like in one case to, you know, six figures and beyond, like on online and, you know, doing their purpose, like really being who they are.
Daniel Hanneman:
And I love doing that. I love doing that for for people at any age. And I probably kind of extra love doing it sometimes with people are like in their 20s and 30s younger people because it's exciting. Like I got you while you're young now you're going to get lots of momentum going into the rest of your your business life and your life overall, and it's really exciting. So, um, so I answered most of your questions and you didn't forget one after sharing all that stuff. But, um, but what was your other question? I think you had one more.
Brian Kelly:
If you had a specific success story. Oh, yeah, I did.
Daniel Hanneman:
Get all three. Okay. All right. This time.
Brian Kelly:
So how when did you realize you had this gift to be able to channel into someone else's energy and figure this stuff out?
Daniel Hanneman:
That's a good question. Um, you know, it's just like as a kid, I was able to just kind of know things sometimes. And for me, it was like sports, like predicting things like here in Chicago, like in 82 or something like that. I was like, Bears are going to win the Super Bowl in like five years or less. I could feel it. It's coming. And there were a horrible team at the time. And then sure enough, it happened. And I literally had made a bet with somebody and had to pay up and like, remember I told you, I told you three years later, I get pay me, pay me up. And, you know, other times I would do that. I'm not perfect. I don't dial it in perfect every time, but I tend to be good at, you know, I don't do it anymore because I get too, too obsessed with it. But like fantasy football, things like that. So I learn like I'm a powerful channel. I've focused that energy monopoly. Like I know the right negotiations, I know the right moves. I'm just like, this board is mine like, But you know, so but I don't, you know, I kind of got away from some of that stuff because it gets a little too aggressive. But, um, what I like to do is get aggressive about helping people to get out of their BS and to shift their energy. And so it's not I'm a soft guy one level, but I'm also like, very tenacious and it can be very tough, very strong with people at the same time. So it's kind of a mix, you know, that's where the alchemy comes in. It's like, Come on, let's go. The other times it's like, Hey, relax. Everything's good. Chill out, Whatever you know the person needs on their journey. We need all the elements, right? You know, air, the water, the whatever, the earth, energy, you know, fire, whatever, everything we need, all these different all the elementals. And, you know, without directly working on the elementals, that's what I'm doing. And the people I work with often are lacking. In my case, my audience is the fire and steel.
Daniel Hanneman:
You know, they're weak on that. Like I've tested it again and again. They're weak on fire and steel. They're not like, well, I don't know if I can trust this power I've got, you know, and and I know that feeling. It's something I probably am still moving through, I'm sure, you know. And it's like we just have to realize, no, trust that. And you get to contribute to people. You get to like you say, Brian, you're bringing your value that way by trusting your power, your expression. And yeah, not everybody's going to agree with you. Not everybody's going to like it. That's okay. They can just click off, right? I mean, or whatever. I mean, no big deal. But the people that need it like that literally could save their life. That could literally change their life Today, if you just show up and you just start being you and not holding back. So I talk a lot to my clients about like that. Share the message you want to share. You want to go politics, go politics, and then just reconnect it to your central message. Right? Whatever you want to get into, let's get into it so those messages can circulate and we can shift consciousness that way.
Brian Kelly:
Interesting. So it sounds like the results come pretty quickly.
Daniel Hanneman:
They can I mean, everybody's different. I would say sometimes they come quickly. Some of my clients had temporary plateaus when my clients like he wasn't being consistent in manifesting, but his overall results weren't like really robust for the first, oh, I don't know, six months to a year or whatever it was. And then but now he's tripling his business, you know. So, um, you know, sometimes it's a process of continuing to chop that tree down, you know, so that's like, whoa, I'm growing up. Oh, man. Goes through the roof. So in other times, you're right. It could be like, you know, they're nowhere. And we, we work together for a brief period of time and and then all of a sudden, they they spark and they take off. So it varies. It's I'm not a I'm not a sensationalist like, oh yeah, overnight everybody you know no way.
Brian Kelly:
Well it's probably a little bit of a give and take too. You give them the guidance if they don't follow through in the. Oh yeah.
Daniel Hanneman:
Yeah exactly. I do often say that I don't want to use it as an excuse, but typically, a lot of times when clients aren't succeeding, it's because they haven't listened to me, quite frankly. I mean, like, did you do this? Did you do that? No, but did these other two things? Yeah, but you didn't do those other things. So you gotta take all those steps and you start taking all those steps, you're going to see more success. So that's why I love helping high achievers, you know, people that want to screw around. Forget it. This, this, this, this isn't for you. Maybe go work for somebody else because you know you're not going to make it. You're not you're not going to ever hit that unless you just kind of want to have a few clients and mess around. That's fine if that's what brings you joy and you can, you know, so you survive that. Maybe you get more money somewhere else. But if you actually want to thrive in a business, you have to be, you know, as we say, all in, you gotta pull all your chips in. That means taking all the actions, not taking actions like every whatever it is that it's needed. You need to do those things and it's no BS. You got to be all in.
Brian Kelly:
Yeah, I've noticed. Even with high achievers, those can be problematic. I've I've had some of those where they are not so prone to following instructions. It's like, oh, I got this now I know what you mean. And they'll go do something else. Like it's like, no, hold off, easy, foot off the pedal, put it on the brake and follow the instructions like they were given to you. So do you have any kind of up front filtration process when you're bringing on a new client to help ease that burden or make sure they're a fit for you and that you know that they're not going to become a problematic client, that they will get the results they came for because that's what it's all about, right?
Daniel Hanneman:
Yeah. I mean, I'm very, very diligent. You know, I used to be like, everybody's a good client. Let's go. That's how I got going. You know, that was my initial person. That was huge. That was a great development place for me. And I did help a lot of people. But then again, there were some duds in there, you know, like, Oh my God, I should have never, you know, worked with that person. You know, at one level, I would say, and I know it's all good ultimately, everybody learned whatever they needed to learn, right? But then I just I've just became down to where I'd rather work with. You know, right now I'm looking at expanding and doing groups again and everything. I used to do pretty much exclusively groups and now I do high level 1 to 1. So what I do is I just I really have a deep vetting process in that, you know, some of the people come on my podcast, for example, have become clients. So we're building a relationship for Segway or, you know, I just I just, you know, I know it's an intuitive thing for me. If I feel like I'm going to have fun and I'm going to feel like we can get results working together and just get that feeling more than anything that it's going to be good, then I'll do it. You know, I'll be like, okay, I'm not letting this one go until we get business done. Probably. Um, of course it's their choice. But I'm just saying, like I'm, I tend to go to that mode only now when I know someone's a fit. Now, if I don't know that, I'm tend to be quick to let them go. Like, I'm not sure. Okay. No, not no, no, let's not do it. But all in with the people. When I get that feeling like based on where you are and just the feeling I get with you and our connection, I feel like we're a good match because I've got to be a good match. And usually a good match means, again, someone who really cares. Someone who's a high achiever type will listen, like you said, like vetting.
Daniel Hanneman:
Like, do they listen? Are they going to fight everything now? It's okay if they fight. Some of the things I say. I run into that, of course, but if overall they tend to listen, then we've got the ability to to accomplish things because they'll they'll learn eventually. Like it seems like I do better when I listen to Daniel rather than just go, go, Hey So yeah, but yeah, I just for me, it's more of an intuitive thing. I try to do all the checkbox stuff, but at the end of the day it's more intuitive and I really highly recommend people. All go really high level with your services and charge more and be more selective. If you're going to do 1 to 1, for example, then just like to sign people up all the time. Like it's not worth it. It's really not. Go for Stellar. I mean, in my own opinion. Okay, so go higher end, be more exclusive, only serve so many people. And if you want to go bigger, fine. Do the groups do all the leverage, you know, stuff. But, um, but yeah, otherwise, you know, for me, I just, I do groups for years and these days I've just been focused on 1 to 1 and building out other people's group stuff.
Brian Kelly:
Yeah, I've run into a lot that will just, they'll take anybody with a heartbeat and a credit card with, you know, enough room on it. And I'm like, No, that's going to cost you more anguish than it will provide you.
Daniel Hanneman:
Hey, Brian, you know, you got you got this show and I can help you make more money on it. Let's go. Ten grand, right? Yeah, exactly. It's about what the pitch is sometimes. Yeah, yeah.
Brian Kelly:
Yeah, man. We've got people coming in from all over the world watching us here right now. That's why I don't know how to pronounce her name. Nontsikelelo, I hope.
Daniel Hanneman:
Masondo Wonderful attempt. I think that might be close.
Brian Kelly:
Yeah. She says good morning to you, and we're here in the evening. So what is. Why do we. Why does she say good morning? Because she says all the way from South Africa. Wow. Okay. And then I actually have a dear friend who is currently watching from China. Good morning from China and talk about another very astute businessman. And he left the United States and he's been living in China for, gosh, it's been several years now teaching English to Chinese students, young students in a university. He's always been a teacher and a very good one. So thanks, Dennis, for coming on. Appreciate that. And Jesse Spirit was sharing some love. So thank you for that, Jesse. Appreciate that as well. Yeah, And one of the things I love to ask every entrepreneur, every business person that comes on this show, Daniel, is, you know, getting those clients is is always super simple, right? It's like you just put out a post on Facebook and then you get like ten clients. Everybody jumps being a little sarcastic.
Daniel Hanneman:
The guy 25 grand, just I'll show you the blue one post a day. How you doing? Every single time.
Brian Kelly:
Sign me up. Right, Right, exactly. So one of the things I love to ask is because here's the thing. It's all about marketing. When it comes down to it, that's the lifeblood of any business. And what used to work, say, ten, 15, 20 years ago does not work today. You know, about 20 years ago, you could send out mass emails and make a lot of money. Now, people today are more discerning. They want to see a little something first. So how do I know this is really going to work? So then we became more let's give them value first for free, and then maybe that will earn their trust. And even that doesn't work all the time. And I know there's one strategy that has worked from all stretches of time. I'm not going to give that away this second because what I want to do is ask you, Daniel, right now, today, out of all the different marketing methods you've used over the years, today at this moment, it could be word of mouth, could be Facebook ads, could be social media, could be viral marketing, whatever it happens to be for you, what is your number one marketing method that is the most successful for you and your business right now?
Daniel Hanneman:
Yeah, I mean, I would say it's speaking because I have a podcast and most of my business currently, my personal business right now runs through the podcast. Now, if I was focused on getting on stages like I have in the past or doing webinars or doing other methods that I've used before to gain clients, those are all speaking methods as well, and that's or doing live events, retreats, etcetera. So I've done all these different things, but the common denominator is speaking, right. Um, the people that really want to work with me really resonate with my energy when they hear me speak. It's, I would say it's more energy than it is. Oh, you specifically when you said this sometimes. But it's more like, I don't know. It's just like I felt like you could help me, right? So it's an energy connection that audiences make with me that pulls people forward. It's more probably, um, connection relationship kind of energy that gets built up because I do really good in small settings to speaking to people 1 to 1, you know, after a talk and things like that. And for me, for, for the kind of businesses I've been doing, that's been my, my my best out of all of them not not copy and you know ads certainly not or any of these other kind of methods. Um, and every method is good. You know, they can work well for, for, you know, any method could work well for people. But for me, I'm always looking at what aligns for each person and for me, literally the more stages I get on, you know, if I were to commit to get on more stages beyond my podcast, which I've been beginning to do that now, then now that I have space to take more clients by developing something new, I'll be able to fill in more clients into more things that offer. So I'll do more speaking now, right? So now strategically makes sense. Whereas before I'm like, Well, why? I don't really need to right now. Um, it didn't excite me to, to do that. I always like to speak, but it wasn't a big like, oh, let's go, you know? So now I'm like, let's have fun, let's talk, let's talk all day. Let's let's speak everywhere. And then it's, you know, there is strategy involved with it. A lot of it is just from connection and um, more so than massively strategize, you know speaking.
Brian Kelly:
Wow that was it connection right there. I was curious as I got a frog on my throat. Oh, boy. Let's take a moment and take a quick break so I can clear my throat. And we'll be back in just a couple of minutes. So don't go anywhere, anyone, because I have some really pointed question to ask Daniel Hanneman about his podcast journey. So don't go anywhere. Sit tight. We'll be right back. Hey, if you're watching the Mind Body business show live right now, then you will have the ability to win a five night stay at a five star luxury resort of your choosing. Compliments of the big insider secrets. What is it? It is a five night vacation stay to one of many destinations across the world. You can see as we go through this very quickly, there's some in Branson and. Daytona beaches are in the United States, all over the United States, New Orleans, San Diego. There's also Mexico. There's also the UK. I mean, it just keeps going on and on and on. Australia, at the end of this show, you will be given the ability to enter, to win. You must be watching this live. If you're not watching live, then head on over to the mind body business show.com and register to receive automated notifications when we go live. The next time. And you can also participate in this incredible, incredible prize. So come on live and you do not want to miss a moment because of our incredible guest experts. And if you're struggling with putting a live show together and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high quality show and connect with great people and grow your business all at the same time. Then write this down carpet bomb Marketing.com then head on over to it after the conclusion of tonight's show. Carpet Bomb Marketing. Saturate the marketplace with your message and to get a free lifetime membership to a phenomenal resource called the Richer Peak Club. Your free membership will include instant access to deep discounts on major software services and top shelf training courses that you need to run your successful business.
Brian Kelly:
Think of it as your entrepreneur discount house. Catapult your business to the next level. Sign up for free now and get a hotel discount card worth $200 just for joining. Then go and grab your deep discount. So write this down and then after the show, once again, head on over to reach your peak club.com. All right. Now let's get back to the show. Yes. Good Lord Almighty. Let's get back to the show already. Who was that guy just yammering on forever? I finally got this throat issue taken care of. My goodness. I got a frog jump in there and just started Ribbit. We're good to go. And I'm really curious, Daniel, you're hitting all of the spots that are powered there charged for me because this is what I do for a living. And I do this. I do live video shows that are also commonly referred to as podcasts, even though they are live, But we do repurpose them to 35 podcast platforms and on and on. So when you said your number one form of marketing was podcasting, I'm curious for you, what have you found works best being a host of your own or being a guest on others? What has been more powerful for you?
Daniel Hanneman:
Well, I haven't focused on being a guest on other podcasts as much yet, but it's part of my growth strategy going forward for my own podcast and also for my overall business. You know, directly from my business. So that is going to be increasing going forward. But it definitely has been my own show. Um, you know, again, I most people, one of the questions I thought you might ask me about is having a successful customer base, right? And just looking at some preview questions that you were talking about. So and one of my things is, again, when people come on my show, it's a small percentage of people, but some of those people become clients of mine that are the actual guests. It's not the audience so much necessarily. It's becoming my, my, my clients because usually the people listening in, sometimes they're my market and sometimes they're not, you know? But the people that come out on my show tend to more likely at least, be my market. And a lot of them are in effect. But it doesn't take that many because a successful customer base is one that you serve well. They want to stay with you. You know, I just love like one of my greatest joys was recently getting a testimonial from that fellow I was talking about who tripled his tripling his business this year. He said he's a permanent member of my team. You know, like, that's very emotional for me. I'm like, Wow, that level of trust and other clients of mine are like, Oh my God, what does it take to retain you further? You know, that kind of energy? Literally like, Oh my God, are you going to double or triple my rates or, you know, things like that because you're providing so much value, right? And and to value of the support they get and the results, whatever, whatever it is for them, like all those things. So when you hear that like, you know, one of the things is people are so busy trying to get new customers, what about serving your existing customers better first, you know, Yeah, okay, great. Let's expand. But you want to expand your business, serve the people in front of you first fully.
Daniel Hanneman:
And I think that gets missed in this marketplace with coaching and healing and thought leadership like, like sometimes it gets lost, you know, like, oh, shit, let's just get some more people in, you know? Boy, we're getting a lot of complaints. Oh, whatever. That's their problem. All right, let's get on to the next crowd. It's like, well, maybe it's something to do with you too, you know, like, look in the mirror. Look at it. Like, are you really giving the most value you can? And that's the number one thing. So I'm sorry. Expanded, you know, at the topic. But, um, you know, it's been primarily through my own podcasts where clients have flowed for me in recent years.
Brian Kelly:
That's interesting because I interviewed a gentleman by the name of Seth Green some time ago. He interviewed me. We did a show swap, if you will, and he happens to be a a partner with Kevin Harrington. And that is the guy who is famed as being one of the original sharks on Shark Tank. And so they have a podcast that they do together called Shark Preneur Podcast. And, uh, Kevin isn't always on them as a co-host. He does that one every four episodes or so. Back then, they've done close to a thousand episodes. That's a lot. And I remember asking him this a similar question and he said what they do in his podcast. They're not looking for the vanity numbers. They're not looking for the likes, the loves, the downloads and all that, he said What they are doing is very similar to what you are doing and it's also the exact same strategy I'm implementing, and that is they strategically pick out the guests that again, they're not all going to be a perfect fit, right? And then those become the market for them for doing business. And it happens organically. You know, you just do this through conversation so you're not selling or pitching. And it just happens because most of every business, especially when it's a higher ticket item, it's a relationship business. And if you don't get along with that person, if you don't feel that you're talking about it earlier, you felt it. You had this, you knew that there was an attraction factor of some kind between. The two of you and that has to be there or the business probably won't transpire between the two of you. And if it does, it's probably not going to go too well. So it's very similar because so many that come to me, it's like, I want a podcast. Brian Show me how to do it. It's like, What do you want it for? I want to sell my stuff on it. Said, I'm the wrong guy for you. That's not the way you do it. You do it by showing value and interviewing other people in in that process, the sales will occur, but not when you're front loading with just come buy my crap.
Brian Kelly:
It's not a marketing platform itself, it's a relationship building platform. And so you get it. Daniel And that's why I was asking those questions like you're right down the right, down the middle of the pipe, we would say, in baseball. Striker So, um, and another thing was a very close friend of mine that has become a podcast phenom. He's actually stepping away from coaching on podcasting. He's already crushed it in his own right. But he said a lot of his business came from and he said probably more came from being a guest on other podcasts. That's why I asked you that question. Yeah, If you haven't even really gotten down that path, okay, you're going.
Daniel Hanneman:
To expand a lot once I go down that path now. So yeah, and this is part of it. That's why I'm here. Like, I'm, you know, I start setting the intention, I start looking more and more and more. It starts happening and that's how I build. So yeah, yeah, Um, yeah. It's the sky's the limit of what's possible when you just, when you I think, I think speaking is probably still one of the best ways to build your business, period. It always will be, I think. And even with AI and all this other stuff, I still think, I still think like people just speaking, getting on some sort of stage. Speaking is always going to be, if not the best, one of the best ways ever to get new business because it's the connection that people feel in that, that that matters.
Brian Kelly:
And I would agree because that one that I was talking about, that one form of marketing that is withstood the test of all time is relationship building is building relationships. You know, and the reason that so many, including yours truly, would shy away from that, especially back 20, 15, 20 years ago, is because, well, I could send an email blast to thousands of people and get lots of sales, or I could spend hours and hours and hours establishing a relationship with one person and maybe not get a sale. And so it was about efficiency. But when the rubber meets the road, it's about establishing relationships and speaking, you know, podcasting, live video on stage, all three and there are probably more are very effective in people getting to feel you from from that vantage point and they're already that know like and trust factor that golden thing is is establishing and then and then you take the next level and then you talk one on one like you're doing with your clients. And so many people like you and myself gone have gone the high tech, high ticket route so that we can put more effort into each individual but still be compensated appropriately for the time we're putting in. And so I think what you're doing is phenomenal. And my gosh, I just look at the time. It happens every time. Daniel It just like flies.
Daniel Hanneman:
Just like that.
Brian Kelly:
My goodness. So, um, okay, many, many folks along the the journey of being an entrepreneur, they have to give up some things to become successful. I mean, it just it's, it's either you give up some things or you just don't even. You just forget about it. Don't even become an entrepreneur because things do have to be kind of left behind. And for you going through this journey, what what kind of sacrifices, if you will, or things that you know, that you had to leave behind that stand out to you that needed to be done for you to achieve the success that you have?
Daniel Hanneman:
Well, I think like for me, it has to do with being willing to financially risk everything. For example, you have to be willing to leave security behind. You know, it's nothing probably new idea here, but like, yeah, you have to be willing to let it go, I mean, and be again all in It's about, you know, your insistent your yes to what it is that you want to bring forth ultimately and yes people always say, oh it's it's about the client stupid and all that. Yeah but if it's not something that's you're connected to, it ain't going to happen stupid. So, so it's like you've got to really be into it. You've got to really be whatever. Stand for your mission. For me, I'm for, for fun and sovereignty and truth and you know, all these sorts of things are part of my makeup, part of my values and integrity, you know, leadership come to mind as well. So this whole profile of different, you know, values I have and one of my major things of my business is to keep communicating those those values. So you have to be willing to leave possibly behind old relationships as well. Right? You have to be willing to at least to be willing. I remember when I first started doing spiritual work and doing, you know, what we call channeling, tuning in and channeling stuff. I remember, you know, I didn't lose them as a friend, but they were like, Oh, it sounds like you're just making stuff up. And that's just she sounds like you or whatever. And I'm like, okay, whatever. I mean, okay, maybe. But you know, I don't see it that way exactly. But okay. To each their own, it's okay. Or just people getting upset saying, hey, you're too you're too assertive or you're too aggressive, you're too much for the money in your business. I'm like, What are you talking about? Like, if I'm not if I'm looking to make money in my business, why do I have a business? I mean, it is part of it. You know, you you have to be after the money to a degree. But the people that complain about that are the people.
Daniel Hanneman:
What that have issues with money, have issues with their power that can't come around with that stuff. Right? So the good one don't charge and I charge little for my services and oh, congratulations, you're broke, you know, like and you're not helping as many people or as impactfully ultimately in the long run, like, okay, likely. Um, again I'm not an absolutist with with everything but so yeah, just people that have jealousy and they project things on you and everything. You have to just let that go. Okay, great. What I've done a lot of times with that because even good colleagues and friends will have a reaction to some things I post, sometimes whatnot. And what usually happens is I talk with them about it because of the way I am. We actually work through the energy we find common ground. Agree? What? Where do we agree on a certain issue and we come closer together. So you have to be willing to lose people. And I remember, you know, in my email marketing telling people to unsubscribe, I'm like, unsubscribe from my list. If you are not getting value from from opening these emails, I want you to unsubscribe today. Like people thought I was insane doing that. But like, you know, sometimes you have to get really strong and definitive and be like, I'm standing for something. I'm willing to lose everything and that's the energy you want to be in. And you got to be willing to lose everything. I know, like sometimes people use that to manipulate others. Come on, give a willing get on their credit card and lose everything. I don't mean that kind of crazy, but like, you know, you got to be willing to and stand in your strength and then follow what you know to be true for yourself. If it feels like, yeah, probably should be doing this, then just go for it. Don't look, you got one. It's like you got one shot all the time. It's like you constantly have that one shot in life and like, got to keep going for that one shot, you know, keep shooting. And, you know, it reminds me, I'll say one last thing in a quick going on.
Daniel Hanneman:
But like, you know, you said it earlier about so-called failure is like, I love the Michael Jordan admirer completely, you know, for how he performed, you know, And, you know, he said which everybody's heard this it's fall sports. It's like I've failed so many times. And that's why I succeed, right? Like that, that commercial by Nike commercial, I guess. But like anyway, he said that and that's so true. It's like we're busy counting like how few are wins are. But how many times are you willing to lose, You know, if you're willing to lose a lot, you're going to win a lot. So just remember that you got to be willing to have the experience of like, Oh, I'm to lose a lot, but you're not really losing anything. You're losing all your BS and then you're going to gain a lot in the process.
Brian Kelly:
Yeah, I think for a lot of people it's they equate losing with being wrong and nobody wants to be wrong. And what both in both cases, the one number one thing I found that is causing this, it's a cancer I call it, to to success. And that is our respective egos and that's it. I mean, once we can figure out a way to kind of suppress our own egos and great ways to do that are to actually go out and get help like Daniel Henman, that's a perfect example. He would be a perfect coach to help anyone to propel their life farther forward. And look, Michael Jordan, the best of the best of the best. Tiger Woods, they all had, every single one of them had a coach or coaches that helped them, that held them accountable, that kept them going, that would see things that they themselves couldn't see to say. We need to change and put your elbow in a little more or you need to have your back swing, come back a little higher. Things that you can't see that will propel you faster, farther and just be willing to accept that you need help. Because once you decide that you are going to get the help and be willing to pay for it, by the way, and the more the better because the more skin you have in the game, the more you're going to follow the instructions and the more you're going to get the results you went for. And so be willing to do all that and hire Daniel as a start and get moving in the right direction. And he did not come on here thinking I would pitch him. And that's not I'm only recommending things that I think will take everybody here watching and listening to the next level because. As I've been through so much of myself, every time I got a coach, every time I got assistance, it paid off. Are you going to hit a home run with every coach? Are you going to find the right person every single time? No. But be sure to get to know that person. Make sure you're a fit with that. Daniel's looking at you to see if you're a fit with him as an example. And you will do the same thing if you're not a fit. Daniel, knowing him will probably say, Well, I do know someone else that does something similar. I will do that today.
Daniel Hanneman:
Bryan Just do that today.
Brian Kelly:
Yeah. And so it's not a competition. It's not me or I'm the end all, be all, but whatever you if you need help, reach out to someone like Daniel. He'll find you the right help. If it's him, it'll be him. If it's not, I'm sure he has many connections that he can point you into. Maybe you need something completely different, but you'll find that out. You won't find that out until you reach out and start the conversation. That's what it really takes. Don't be nervous. You can see Daniel. He doesn't look like he bites. And even if he does, it's going to be through the screen. You won't feel it.
Daniel Hanneman:
Tend to build a relationship before start biting a little bit like.
Brian Kelly:
Yeah. And and when it comes to that, though, it's tough love and that's necessary If if you were the soft person that just says, oh good job, you'll do better next time, it's like, I don't want you as a coach. I want somebody that's going to get in my face when I need someone to get in my face. Not like every day, but when there's correction necessary. If I screwed up, I want to know and I want to be corrected and move forward. It's just the only way you get results, right?
Daniel Hanneman:
Yeah, absolutely. I love calling people. I'm like, Hey, you've been talking about doing this for weeks. Like, all right, what's going on? You know, the polar caps are going to melt, but we get this thing done. Now what are you going to do about it? You know, people are really committed. Like eventually they just crack. They're just like, all right, I'll do it. They just can't they can't stand to live with themselves. Knowing that blowing it every day, you know, they can't can't live with themselves, you know, which it's good. And moving them forward.
Brian Kelly:
So I love it. I love it. We are coming to the end here, So have a couple of gifts to give away. Don't want to forget about those. And that one was a five night stay at a five star luxury resort, and that is actually sponsored by my company now called Reach Your Peak. And these are not fly by night little jaunts that you then end up being taken to the basement water drip, tortured and and pitched into a timeshare. It is not that at all. It is a legitimate bona fide vacation stay. And I know this is because a very dear friend of mine, he himself went on three of these trips, two to the three different locations, and each and every time he said I was just like another guest there and my whole resort was paid for. All I do is pay for was for the tax, the resort fees, taxes and travel to and from that was it. So we're going to give that in just a second. And then Daniel has a gift for you all. In fact, let's do that first. Let's do that. Like right now, Daniel has a gift for everyone here. And literally all you need to do is go to his main website. I'll put that up on the screen and say it verbally so all of you listening can hear it as well. But here is the website. Nope, that's not it. We're going to go.
Daniel Hanneman:
The gift though.
Brian Kelly:
I got it. There we go. That is the website and I'll bring that up is called Your Sacred Purpose. Dot com y0u're. Sacred purpose.com. So write that down. Definitely visit it when you're done listening to the show, watching the show. And then what you want to do is head on over to that site and scroll down a little bit almost to the middle of the page and you'll see if you're watching this on video, see what you see on the screen. And it's where it says, get instant access to a free guided meditation and report on four ways to meditate and make money. You have a few words you'd like to put on that.
Daniel Hanneman:
Yeah. Yeah, absolutely. Thanks. Yeah. Honest to God, guys, if you commit to listening that to that meditation every day, you know you're going to start feeling better. You're going to find your vibrationally higher and we're connected and you will find new miracles, new blessings, new money and new business ideas, new innovations. You will find that you just need to to to listen to it consistently. I have, uh, I think she's still listening to. I had someone say they're listening for like 2 to 3 years, so I just keep making more money and I know, like, I'm doing other things, but I know that's part of it. I just keep making more money and it's like, so I know it works for the people that actually commit themselves to it. So definitely take advantage of it and learn how you can utilize the power of being connected, you know, in every moment or to, to get the downloads like off to the best ideas do come in the shower, you know, also like, whoa, oh my God. So how do you listen better? How do you allow yourself to be a conduit for those those downloads energetically and with the ideas and everything. So because. I don't know. For me, I don't know about you, Brian. Sometimes something comes to me. It's almost like dictation. It's like, just do this, do that, do that. Okay, that'll work. You know, like and we want to be prepared for that.
Brian Kelly:
Yeah, we want to have our, our radio tuned to the right channel to listen and receive and then actually take action on it. So that's perfect stuff. Your sacred purpose.com Scroll down almost to the middle of the page and fill out the form to get yours. I'm doing that right after the show myself. I'm not kidding. And that's the one thing, another great perk about having a show of your own, a podcast is the the sheer resources that come through from your guests that I myself have taken action on. That's the other thing about podcasts. You can get clients from it. At the same time, you will become clients of some of your guests. It just happens because they have things that, wow, I could use that I've done that.
Daniel Hanneman:
It just happened with me. Brian just hired somebody that was on my show, so it happens both ways sometimes it's just whatever fits, you know?
Brian Kelly:
Exactly. And so that's what I always preach is like that Your show is not your business. It's not a transactional vehicle. It's a relationship. Vehicle transactions occur on the back end organically. As a result. That's what's it's actually beautiful because it's the way it was meant to be, not the way it was forced to be. And so I really love that about it. And so also got to give away for the vacation. Stay. And real quick, though, Daniel, before I wanted to just kind of preface this one. I like to end every show with a very what I call profound question. I started doing this on rare on occasion, randomly. I'd ask this one question of guests at different times during the show, and I'm like, Wow. Each time I realized the answers were. Incredibly interesting and profound. I'm like, Huh? And so finally I decided I'm going to close every show out with it. And it's a very powerful question, and I can't wait to spring it upon you. But real quick, we're going to now show folks who are watching live. You have to be watching live for this, how to win that five night stay at a five star luxury resort. And I'll put it up on the screen. Write this down. You do not have to go to it this second. We will be monitoring this after the show. You have 30 minutes to an hour to enter after the show. So write this down. Here it comes on the screen. For those of you watching live, it's R.I.P. dot com forward slash vacation all lowercase. So R.I.P. that stands for Reach Your Peak, which is my company dot I'm forward slash vacation so go head on over there after we sign off for the evening and be sure to enter to win. And I can't wait to see who that lucky winner is going to be because that is a phenomenal, phenomenal giveaway. And now. Oh, yes. Oh, yes. The fun part. Daniel Hannaman is going to answer a very profound question here in just a moment, as if he chooses to. I mean, he can choose not to. It's his choice. But with all that hype and hoopla, do you think that's something that you're open?
Daniel Hanneman:
Sure now. But bated breath got to know what the question is.
Brian Kelly:
I love it. I love it. All right, then. Let's get to it. Here we go. Daniel Hannaman. How do you. Define. Success.
Daniel Hanneman:
Oh, interesting. Get a spotlight on this one. Okay, so how do I define success? That's a really interesting question. I've been asked that one in a while. I would say again, it comes back to what I started this show with. I would define success with really first being connected. Are you really connected with the life source energy inside you? You know, the essence of who you are first and foremost. And you know, it's what you know, my websites, your sacred purpose. So your sacred purpose is to live from that space. And then it's to do what you've come here to do. You know, there is a, as I say, an inner and outer purpose. So so success is realizing your inner purpose is being connected and being appreciative and grateful and all those other things that goes with being connected. And then your outer purpose has to do with. You know, realizing like, what your specific thing is you're here to do. Are you are you here to, you know, set the world afire with your with a specific truth that you're here to share or are you here to heal people in certain ways, certain types of people? What kind of healing are you here to bring? What kind of transformation are you here to bring? Are you bringing that forth? Are you bringing it forth as strongly as you possibly, you know, can you know, within that sense of that connection and presence? And are you doing in a way that raises everybody up, you know, raises the energy and consciousness up in the world and also produces prosperity for your business, prosperity that doesn't have, you know, an absolute ceiling necessarily. It can continue to grow and to be as prosperous as possible, realizing really anybody who's, you know, interested can develop those whatever, seven, eight figure or whatever, you know, whatever level business that you want. But that's, that's kind of the cherry on top to me that does show some level of actualization. But I think if you don't have the inner purpose, the outer purpose will, you know, on an individual level especially, will ring hollow. We know a lot of people, me and Brian, I'm sure that are have lots of money and they're very miserable. You know, they do great businesses, but they make a lot of money, but they're miserable. Maybe they're not in integrity. Maybe. Who knows? They're not in integrity somewhere. So you got to be in integrity, Live your inner and outer purposefully manifest everything from there and enjoy. So that's that would be my, you know, one of my definitions for success.
Brian Kelly:
Fantastic. You know how we have to close out this show then, don't you?
Daniel Hanneman:
Oh, no.
Brian Kelly:
That's right. Daniel Hannemann He is full of smart bombs, bombs of wisdom. They're flying by twice just because. And my goodness. Incredible, incredible show. We'll bring you back over here. And I appreciate you, my brother. You've been phenomenal. You've brought on incredible value, as I knew you would, promised it to the peeps and you came through with my promise. So I appreciate that. And with that, I just want to say again, thank you very much for spending your valuable time here, Daniel, and everyone implore upon you to go and get that free gift for sure. Again, that web address is your sacred purpose. Dot com. And this is Daniel Hannemann, the business alchemist. And you definitely want to connect with this man at a deeper level because he's got your best interests at heart and he will take you by the hand and take you right on through to success. And I can't wait to hear about all these success stories that come as a result of that. So, Daniel, any last parting words of advice for anyone real quick?
Daniel Hanneman:
Break on through to the other side. Break through. Saying what comes to mind. Absolutely. Break on through the other side, you guys. It's just. It's just an illusion that you're stuck or whatever stories have. You're telling yourself stories. It's just bring them through to the other side. Just with your intention, just with being clear. I'm going to move forward. I'm going to expand. I'm going to my next level. Just be committed to it, be all in, and it absolutely will happen 100%.
Brian Kelly:
Ladies and gentlemen, Daniel Hannemann. All right. On behalf of this amazing man, I am Brian Kelly, the host of the Mind Body Business Show. And until we meet again next time, please do at least these two things. Number one, go out and continue to crush it and serve more people so that more people can become successful. And then number two, above all and everything. Please be blessed. That is it for us. We are signing out. Have a great evening, everybody. We'll see you next time. Thank you for tuning in to the Mind Body Business Show podcast at www.TheMindBodyBusinessShow.com my name is Brian Kelly.
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Daniel Hanneman
Daniel John Hanneman is an intuitive business alchemist and coach that helps you create your first spiritual or transformational business successfully in a custom tailored way for your unique purpose. He also works with multi-six and 7 figure businesses to realign their mission to business structures for greater long-term impact and growth.
Connect with Daniel:
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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