Special Guest Expert - Dominique Brightmon
Special Guest Expert - Dominique Brightmon: Video automatically transcribed by Sonix
Special Guest Expert - Dominique Brightmon: this eJwVjr1ugzAYRd_FQyfATRogQoqqIjIwlEjQDJ2QY3-AhX-obbBQlHcvjPfqHN37RHQAOrYjrChLT-ckTuMAUa0cKNe6dQKUoQoFiCvriKLQcoayc5LG8UeSBqjjIFiriNy5jgvY0NET01uUPdFsxFYPzk02w9h7H_Va9wLIxG1EtcTM8AXwcsS7avGB1vWX5td6Sg635FGvYZ_X4fKuy-MPxHLwn0S4iwTGyZvVs6FwYdoroQm7b1MBctyJ_cl3WRX5rfjN701ZXZsmLLTkiv_NkBveD05qFcnptBmdNpK4Tdnj6_UP45ZbDg:1k1LAN:XVXYn-L8EqyWBpvPFM3HzOs8fZQ video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Brian Kelly:
So, here's the big question, how are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined and driven. How, do we finally break through and win. That, is the question and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show. Hello, everybody, and Welcome, Welcome, Welcome to The MIND BODY BUSINESS Show, we have a really special show for you tonight because we are going completely off the cuff with a totally new guest expert that's just agreed to join because we had an unfortunate no show, and I can't wait to bring him on Mr. Dominique Brightmon, he is waiting in the wings, and I appreciate him for coming on at such late notice. That, is the true mark of a very successful entrepreneur, or, someone who takes action, massive, immediate action and consistent action. The MIND BODY BUSINESS Show, it is a show for entrepreneurs, by entrepreneurs. And, what we do here, is we interview successful entrepreneurs, from all over the world, to bring value, not just value, but to give you actual actionable tips and strategies, that you can use, so, that when you're finished with a show, and you've taken voracious notes, you'll have enough to be armed with, to model, and become more successful yourself. That, is what the show is all about. It is here for you, to help you, to excel, and crush it, in business. So, The MIND BODY BUSINESS Show, what is in that name. Well, I found that the three pillars of success, lied in those three words, mind, being mindset, a very powerful, flexible mindset. This, is one of the traits of many highly successful people I've studied over the last decade, and then body, that's all about, literally taking care of your body nutritionally from the inside, and also, from the outside, which is exercise. And, those that have achieved high levels of success, tend to take very good care of themselves. And, then business, business is multi, multi, multi, multifaceted. There, are so many skill sets that one must master. And, by the way, all three of these areas, this is where successful people master all three of these areas. But, in business, there are so many skill sets to master, there's things like marketing, sales, team building, systematizing, leadership, accounting. The list goes on and on and on and on and on. And the good news is, that, really you as a single person running a business, do not have to master every skill set, there's only one of those that I mentioned that's actually of paramount importance and that is leadership. Once you have mastered the skill of leadership, then you are able to bring in those who have those skill sets, that you may not have currently. Because, let's face it, I don't know of any human being on the planet, that can master every single skill set, that goes into building a very successful business, and then, taking it farther forward from there, and, speaking of successful people, another phenomenal trait that they all have to a person, is they are voracious readers. And, with that, I like to segway into a little segment I affectionately call bookmarks.
Announcer:
Bookmarks, born to read, bookmarks ready, steady read, bookmarks, brought to you by ReachYourPeakLibrary.com
Brian Kelly:
Yes, there you see it, ReachYourPeakLibrary.com, and, that, is a website, that I had developed for you, the entrepreneur in mind, and, that is absolutely the truth. This is a collection of books, that I have personally read. And, I was not an avid reader till late in the game till my mid-forties. I am now fifty- five. And, once I learn about how powerful reading the right books was, I, then began diving into it voraciously, and I listen to books through Audible, that became the key that catapulted my reading acumen because I couldn't read books physically. My eyes would strain. They might be bloodshot right now, from reading so much today and, I just couldn't get through books. So, audible was my, my choice. It doesn't matter what yours is, whatever, it happens to be, it's so vitally important to not only, just read books, but read the right books, as you can see. And, by the way, please take notes, take notes. Don't, don't, run off and click away from the show and go looking for the resources you're going to hear about. I have no idea what Dom is bringing to the table. We've, never met. He's coming on very soon. This is how we roll. When you have someone that doesn't show, I was prepared to go solo if I needed to. We're going to see how wonderful Dom is going to be. I'm sure he's a magnificent individual. I believe, he is also a pod-caster. So, this is going to be a phenomenal show. So stick with us. These books I personally read and I vet them. And, so not every book I've ever read is on this list. So, I put them here for you. ReachYourPeakLibrary.com, write it down. Stay with us, because it's about time to bring on the one and only Mr. Dom Brightmon, Here we go.
Announcer:
It's time for the guest expert spotlight, savvy, skillful, professional, adept, trained, big league, qualified.
Brian Kelly:
And, there he is, ladies and gentlemen, the man, the myth, the legend, who I've never met, never heard of before, this is going to be awesome. Dom Brightmon, how are you doing? My friend? My pal.
Dom Brightmon:
I'm doing great. Brian, thanks a bunch of throwing out the bat signal, man had to grab it, man.
Brian Kelly:
That, was awesome, "The bat signal." I literally posted ten minutes prior to going live, because I was sensing that the guest that was due to appear that was scheduled, was not going to show, and, that became the truth. And I was ready, as I said in the opening, to go solo. I don't like going solo, it's just not as interesting or fun. So, Dom, since I don't know anything about you, and I don't have your bio in front of me, would you please, let people know what is your background, what's your acumen and what are you doing today?
Dom Brightmon:
Sure thing. Well, glad you pulled out the bat, it is great to be here my name's Dominique, Dom Brightmon, and you can call me Dom for short. And, to summarize, a lot of my experience, is, that I'm a certified self leadership expert, that coaches and empowers others to share their stories, whether it's through motivational teaching, like, I like to do, or through book casting. And, those who will be wondering what the heck is book casting? Well, that's if you publishing a book, or you have a podcast and, you want to do both. So, I was able to turn my book into a podcast called The Going North Podcast. And, it's great that you have this awesome theme of Mind, body, business, because funny enough, the Going North podcast goes with ReachYourPeak LLC, because it's all about advancing others to advance yourself. And that's what I'm all about.
Brian Kelly:
I had a good feeling when you chimed in and said, "I will do it, count me in." I think with the word you said on Facebook, and the feeling is coming true. So, I appreciate you truly, I truly appreciate you, for answering the bat signal. I think that is awesome. So, Going North podcast. Where is that playing? Is that on Apple? Spotify? Where can people find that?
Dom Brightmon:
Yes, at Apple. Spotify, wherever you listen to podcasts, you can find the Going North podcast about three hundred and one episodes deep. Three year anniversary actually coming up this September funny enough.
Brian Kelly:
Congratulations. That is a huge accomplishment. I know that all too well. I am, not at three hundred yet. I do everything through video and then re-purpose through podcasting, which was one of the topics we can discuss. We don't have to. That's one of those things I would have done if we went solo. But, that's fantastic. So, tell me a little bit about your podcast. Do you interview people? What are the, what's the common theme there?
Dom Brightmon:
Sure thing, so,funny enough, my podcast actually started about a good six months after the passing of my father, after a long battle of dementia. Because, going off the podcast itself. It, stemmed from my book, and that was my entry into, what I call the business of immortality, because when you put pen to paper and publish your work, you are basically in the business of immortality because you're leaving a piece of yourself long after you're gone. And, when I first published my book, after being challenged,to write on a dare, funny enough, I was like, "All right, I got this book out here. So, what the heck I am going to do?" You know, I should probably get on shows and promote it. And, my first live radio interview, host kept cut me off. I'm like, "Oh, OK,crap." And, second interview was for a podcast and the lady actually wanted me to drop more knowledge. And I was like, all right, let me make sure this isn't the same experience for someone else. And, thus the podcast was born, where it originally was going to be about nonfiction author, self published. Give them a platform to share the stories, but it's really branched off into authors of just about any genre, except for romance, to be honest, because, I'm not a romance guy, and I'm not a fan of romance novels, but, it is a lucrative industry if you write, in it. But, really, interviewing authors all over the globe. We've had wonderful folks, even some awesome folks on the podcast Penthouse Syndicate, like Zachary Babcock himself, Tony Whately and, even Nate Bailey himself and, even some folks like the guy behind the Celestine Prophecy, James Redfield. He's, been on the show and,so many others. So, the goals, are a thousand authors with the show, because, kind of like with my life might advance on this advance yourself, giving a platform for authors to share the stories, and get the stories out there, to get their feet wet, with being interviewed, especially if it's their first ever interview, is really a gift and a blessing to them because, if, one good person, sees something good in you, you can run for a lifetime.
Brian Kelly:
Oh, my goodness, so I can tell this isn't your first rodeo, brother. You're awesome.Love it. So, what would you say is the podcast? The book? Those are great. Those are business cards to me. There are great ways for people to, for you to get exposure, but for people, their your platform. And, they're kind of the window into you, Dom, and what you do as a business. So, if you were, if someone were to walk up to you on the street, I don't know, maybe myself, like, right now, and ask you, what is it you do for a business? I mean, what, do, you have clients that you bring in do coach them?, do you have programs? Do you teach them how to write, do a podcast? What is it that you do Dom?
Dom Brightmon:
Yes, sir. So, folks, to start a podcast of their own is to write their books of their own, funny enough, with the books themselves. I had a client a few months ago, that actually, it was a family project actually, out in the Baltimore area where this wonderful lady, she was actually the first female black manager for the pork sausage company, back when Pork sausage was still a thing. And, she was actually, I think she was 92 or something, 92 or close to it. And, grandson actually approached me. And, Dude actually has his own dry cleaning business. And he was like, "So, you write these books. So Dom,so, how about you help me write my own?" So, I was able to help him to find an editor, recommended him to an editor and my network, to be able to get everything polished up, because, he basically had the raw material that was compiled, from just listening to his grandmother telling stories. And, after getting the other editors, they would help him to set up an account and get his little publishing company straight, set up so, that way, he can have his own ISBN number, get the cover done. And, they were able to get the book released a little after her ninety-second birthday. So, being able to keep her story going forward because, the guy behind pork sausages, his stories out there, through someone else and, its great to have other unsung heroes, somewhat foot soldiers, have their stories told as well, and that they, too, could join the business of immortality. So, if someone wants to start a podcast or write a book, that's basically what I do, and also speak too. It's, kind of like the black belt Marshal law, it's like,hey all these folks to be on the show, interview folks. But hey, I still know how to carry a tune, metaphorically too. So, I do, do motivational teaching. I do, have a couple of topics, mostly on self leadership as well, because, you are the most difficult person that you're going to be leading, from cradle to the grave because you're with yourself the longest ever.
Brian Kelly:
That's so true. That's universally true, too. And, I love that you do motivational speaking. My last guest this past Tuesday, was the one and only Les Brown. Yeah, it was off the charts. Amazing. I met him about eight years ago, and, it was in a hotel lobby after he had spoken. It was at an event, I was attending. And, I know how it is. You know, these speakers, they get swarmed by people and non stop. And, I just respectfully waited, and took my turn and said hi to him and he was a sweetheart. And, this is going back a long time ago. And, you know, those are the kind of people that I want to model and learn from, to call role model. And, because, why be any other way, right? I mean, and I could tell, you have that heart, Dom, that you're a someone who wants to serve and to give and to help. I mean, you just helped a ninety-two year old woman achieve immortality, which I love that, "The business of immortality." I hope that's your catchphrase and you trademark that. That, is phenomenal along with the bat like, that was pretty cool. Yeah. So I was just going through my notes as of ninety two years old. So, what a great concept. Find people that have a book, they already have a story. So, a lot of people that you know, I'm sure you've listened to some going through the podcast Penthouse Syndicate with Zachary Babcock. Got to throw some good plugs in there, that, a lot of people come in. They, don't really have an idea what they want to talk about. They just know, they want to start a podcast. They have a business. They heard it's the right thing to do, but ,they have no idea. But with what your approach is, if someone's already written a book, they've got the stories, they've got the content, they'll never be without it, because as they'll find, once they start, as you know, then the subject's kind of write themselves as you go forward, in the actual, in the episodes themselves. And,going forward to new episodes, have you found that to be true yourself?
Dom Brightmon:
Oh, yeah, it's so true, because the stories are already within us, we're all. Everyone, has a book within themselves whether they want to believe it, or admit it or not, and folks just have to capture it. And, that's the main thing. You've got to think it when you think it because of like, kind of, like, with the example. I mean, she was 92 years old, a wealth of stories. And, you know, our folks, when they get, to that season state of life, they have so many stories to share. And, it's like, you might as well take it down and heck, even record them, and put them out there and then even Google translate it later, and get it onto paper, and then eventually package that, so, that way,you'll have something to give back to people and heck, even turn it into a business themselves. So, you're definitely right. The knowledge is already there. The stories are already there. It's just being able to ink it, when you think, you can actually publish it and promote it and then make a profit out of it.
Brian Kelly:
"Ink it when you think it". TM, by Dom Breitman. I love it. Another one.So, you must have like quite a laundry list of trademarks going on here.
Dom Brightmon:
Without the Clorox.
Brian Kelly:
(Indecipherable)that stuff's not good. My goodness.
Brian Kelly:
So, podcasting, I'm glad that, that is what your background is. Or,at least that's where I found you,it was in a podcast,in a private group. And, I wanted to ask you, what has been your experience thus far? I don't know, where you are in your walk with podcast marketing, using your podcast to market your business. What is your personal experience? Been in podcasting. Now, let's take it from two steps. How about, from marketing your business and, also from just gaining incredible relationships along the way, that you can then later, either help and serve, by sending them connections that you may not be able to handle what they need, or directly with you and your business. How has that worked for you so far?
Dom Brightmon:
The business piece, my goodness, I didn't realize, that podcasting was one heck of a business tool, to be honest, because it's one, it's just one heck of a tool, because it's it, it's so beautiful right now because, heck, even, it even ties in with the relationship building, because with an interview based podcast, everybody are starting to catch wind of, when you basically, come from that perspective. It's like networking on steroids, because there's the classic thing where you get in, sit down with coffee with someone, and a lot of folks may not be wanting that, well, especially now during covid nonetheless, and having the commute and drive do the coffee and drinking and whatnot, and then having to go back to where you were, as opposed to podcasts like, "Hey, you got a podcast, hey, let me get on there." And then it's like, "OK, cool, you have a good fit." And, then it's a mutual benefit for both parties and everybody else is going to be involved in the future because, folks that I've interviewed in the past, they've actually gotten more business down the road because, it's basically a nice informal conversation with two people that's recorded, and packaged later, to be able to be put on to the interweb. And, once you go black, you never go back. And, once you put it on the Internet, good luck trying to get it back.So,basically, having that piece of your voice out there, your business out there, your process of doing business out there, your personality out there, because, sometimes, I like to tell Dad jokes and mess around with the guests and keep them on their toes, and keep them a little distracted a bit, so, that way, we could at least break out the shelves and have fun with it. Because, at the end of the day, people like to be with genuine people. They want real people, authentic people. And, that's, and, there's a reason why authentic is a buzzword nowadays, because people are tired of people faking the phone, fake it till you make it, instead of living it until you advance. And, it's been one heck of a journey as a networking tool, and even as a business tool, because the podcast itself actually helped me with my second book, Stay the Course, The Elite Performers and Secret Keys to Sustainable Success, because, talking with all these folks, and actually applying some of their advice to my own life, to better it, and realizing, you know what, "This is going to help me, even help more people because it's another form of myself." And, to create another derivative of myself, because, there's, even one of Robert Saki's best books.It's probably, it's not, rich that, or that great. But, I probably put in second place, is The Conspiracy of the Rich by Robert Kiyosaki. And, in the book, Towards the end, he mentions how he makes all these derivatives of himself with audio books, programs, the cash flow quadron, all these derivatives of himself, so that he could get more passive income, more income into his business and into his life. So, being able to use that, also to create derivatives in terms of concept and heck, even almost writing like a virus, because like yourself, Brian, you're using this wonderful live stream platform and creating into a podcast, and audio content later. And, I'm pretty sure the heck, might even be a book of your own, down the line. We're going to take some of the best tidbits for folks to digest in, because, not everybody can hear, there may be deaf people out there and be, hey, I can read this. So, you're reaching as many people as possible, and you're creating a semblance of omnipresence. So, that's kind, of like a long winded answer, would have been about what podcasting has done for both me as a business and for building relationships with other humans across the globe, such as yourself.
Brian Kelly:
So, this is, that was an amazing laundry list I've got. So, I implore of other folks that are watching, to take notes. And, here's the thing. I don't ever recommend people do things that I myself don't do. So, I'm going crazy here, taking notes. I have writers cramp, because of this amazing guy right next to me, Don Brightmon, and, thank-you for coming on, once again at last minute notice. And, I just wanted to kind of cover a lot of things, not a lot, some of the things you covered. What this show has become, and I think you said it, without saying it directly, and what your podcast can do for you, is become really an incredible lead magnet, and it does it, with such authenticity and character, because you're not reaching out to people saying, "Buy my stuff." You know, you're basically, like you said so eloquently, you're building relationships and it is, like you said, networking on steroids. I'm getting goose bumps because I'm feeling the same. I experienced them as well. We you and I, the ones that are hosting these kinds of shows, we receive the most value out of anybody on the planet. And you're nodding emphatically, because we get to make that incredible tight relationship. We learn from others, who have done things we haven't, but have succeeded, using different techniques. My goodness, the things I've applied to my business from past show guests, I can't tell you, how it's catapulted my business. So, it's like going to those seminars where you pay 20 grand for five days in someone's house, where they starve you to death, so they can upset you again. And, then you go,and, then you learn something.So, you come out and think you're going to be rich. I learn more here, and it costs me just what it costs to run the show. It doesn't cost me 50 grand a year to run the show, and it's just been a blessing beyond blessing.And then another, you were talking about kind of being out there, just showing up. I'm trying to think of the exact words you used, but there's a friend of mine that I haven't seen in quite some time named Rick Frishman, who did author one on one seminars in Vegas. And, I think California as well, used to do two a year, of course, now no one's doing that. But, he talked about the importance of building one's platform. And by platform, he meant literally from the stage, that kind of platform, also from every other possible avenue. For him, it was primarily authoring a book, because that's what he was all about, was out there one on one. He's a publisher. And, I never forgot that ever. And, so with that, I decided I'm going to go back, to what I call, the Genesis point of marketing, which is to me live video, because, because, you can you call it, create derivatives? I call it repurposing. Same thing. You can repurpose a live video in a recorded video. You can't do it backwards. A watch party is not a live video.I don't care what anybody says. It doesn't have that live dynamic, that live entertainment. And, then if you go, and then take that, and take the audio out of it. Well, if you start with just an audio podcast, can you create a live, or can you record even a recorded video of the two that we're talking, not just a video? No. And then can you take it further, make it live no, you can only start with live and go forward from there.And then, you can take the transcribed version of your show, which I do. I have every show transcribed. You were talking about, I have a book in there. Well, darn straight I do. I have one hundred plus books. I could make a book out of every show instantly, and put it through an editor and say, "Just clean it up for me, make it look conversational." But, I am putting a book together, specifically for a question I ask every one of my guests on the show, and you will be now included.And, it's going to, it's going to be the last question I ask, and you'll understand why when it's done. I also have a book that's 90 percent done, in the works, and you won't ever guess what it's called. You'll never guess, in a million years, It's called "Mind body business. Yes, that's right.And so, yes. And, so everything else together, and now, look, I used to run a fitness business and that's when I started this show. So, body fit that. But, I wasn't here to promote fitness. It was just one piece of success. And, the beautiful thing about doing that, is now that I'm no longer in the fitness business as of a year ago, I'm now into the business automation business, and it still fits. All of it fits, because, every piece of it, is, these, are the three pillars of success. And, let's see the conspiracy of the rich. Derivatives, repurposing. Yes. And book from the show. So. Very eloquently stated everything, because I'm feeling every bit of it, doing the same thing, and here's the thing podcasts to me, that's like a rotary phone. You've got that immediately, because podcasting is an old technology. It's way older than even video on the Internet. And, when I first talked to one of my colleagues, a friend of mine who's a very successful entrepreneur, he said, Brian, I was doing my show for about a year at that time. He said, "Brian, you, you,making podcasts? I listen now."What the heck? Why would I do that? That's a dinosaur. And I don't have a rotary phone anymore. Why would I go back to that? And he said, "Oh, you won't believe it. It's actually, it's absolutely crushing it for my business." I said, "Wait, what?" And so being an action taker like you, Dom, I instantly looked into and figured out how to repurpose. Didn't, take that much. It was easy. And then, and now we are both in the podcast Penthouse Suite, if you will, working to market our podcast. So, here's the thing. Carpet bomb marketing is my motto. Carpet bomb is, for those that aren't aware, it's like an airplane. If you look at an old World War Two movie or one,should be two, there should be two airplanes flying over a jet, and you see all these bombs flying out, and they're just saturating the area beneath them with with this weapon. Well, this is just a metaphor. So get over it. If you're thinking, man, you're so destructive Brian. Its carpet bomb marketing to saturate the marketplace with your message. And I'm a proponent of hitting, we're streaming live right now on two Facebook pages, one Facebook profile, LinkedIn, YouTube, Periscope and Twitch. That's carpet bombing. And then, it's also shared automatically, to many more instantly, instantly went live and repurposed, to twenty five, plus podcasting platforms. Moments after the show's over, it takes me 10 minutes to edit the audio. Already all done, with strategy in place and hitting everything, and then have it transcribed. And now every word of the shows, are up, and available, for the search engines to peel away and see. And, so just hitting every possible avenue. What avenues are you reaching out to right now, Dom, to, to get your word out? And, maybe, are there any different than I mentioned that others could also take advantage of?
Dom Brightmon:
Well, I mange carpet bombing extremely well, with streaming in multiple places, I'm trying to think of, what the heck, am I doing? Let's see because. Because, I think the only missing piece, I guess, two missing pieces that are actually going to be coming soon, because our podcast is audio only, but I finally got this new laptop so I can finally do video again. And Mike works great with it. So, with the video piece, definitely add that. And wow, I think it's just about,covered just about all of it, because I mean I mean, you really can't just stick like a cardboard flier on someone's door, car door because nobody's going to go to their car that much, even though we're know this is covid, because, they'll put some with you, because I hate that crap, I'll rip stuff, for that, when I see that on the windshield.So, I mean, that's probably the only thing.I mean, the only thing added on to that, is that I put the logo of my podcast, and the two places where you can find a YouTube and iTunes for the folks who know about podcasts, they know about iTunes podcasts, and, for those who are literally almost out of the game, like, oh, YouTube, I can do YouTube, and it's like, yeah. So, that's probably the only other thing on the back of a business card. But, people aren't really going to be taking those during covid. So I think you just covered it my man.
Brian Kelly:
And, there's, there's a few other things. I don't, I don't,there's one thing I don't do right now is direct mail, which still works today, where you send something, and you make it, just stand out, and you you make it of value, and put something in there, of value. That costs money, takes marketing dollars. So, that may be for a more mature business, depending on where, I'm talking to the general public, when I say that, Prince Io. I, just I've, got to call this guy out. He's an amazing guy. What a genuine, just beautiful man. I met him. Gosh, it's been six or seven years ago, at another, guess what? Networking event. Yes, we were actually together. I was working with my mentor, who had seminars going on, two day seminars, where he taught NLP for business, neurolinguistic programing for business. And, ultimately, I became the lead trainer for that company. I stuck with him for a while, learn from one of the best ever, in my humble opinion, that he's like, the best kept secret ever. And, that's where I met Prince Io and this, this gentleman. What a beautiful soul. I love you, brother. So, thank you for coming on. He's always jumping on the show, and I love this next one. Sebastian Rusk "Podcast sucks. If you don't have one." Oh,Hashtag podcast's, that's even better. I love it. Thank you. Sebastian, that's funny as heck. I love it. I love it. Speaking of funny, do you ever inject humor into your podcast to keep the thing rolling? What's your opinion about having humor in your interviews?
Dom Brightmon:
,Oh my gosh. In this life of brevity, you need levity. Humor is in my life every single day. 98 percent of my podcast episodes have humor. I use humor before I even press the record button, because funny enough, sometimes the guests, if they were recommended through like their PR agency, and they may have not listened to a show, they'll be like, "Hey, Dom,so,how long we gonna be?" And I'll be like, "Yeah, we're going to be going for the next 50 hours or the next seven days. It's going to be seven days of conversation" or then or sometimes I'll be like, "All right, so you're ready for the banana reference?" Or, heck, even the most legendary humor, I inject it. It's known to leave everyone who hears it, bewildered. And, that's the legendary true joke. It leaves people so bewildered.
Brian Kelly:
All right. We've got to hear it now.
Dom Brightmon:
Yeah. So, those who want to hear,check out Episode one, ten of the Going North podcast.
Brian Kelly:
Oh, that was the greatest hook right there.That was called an open loop, orgasmic effect, or the cliffhanger moment, where everyone was like, "OK, I want to hear it." And then he said, that is a beautiful way to promote your, I'm saying this as a lesson for everyone. That is a beautiful way, a funny way, and in an effective way to promote. So, say it again. I don't I don't want, I want this to get out there. Episode What of?
Dom Brightmon:
Yep. One ten, self intelligence with Jane Ransome.
Brian Kelly:
Fantastic. So, you know, for someone that gets it like you, I love to help lift, promote, you can get the word out, and, so go listen to that. So, are you a guest on that one or is that your podcast?
Dom Brightmon:
Oh, that's my podcast right there.
Dom Brightmon:
Yeah.
Brian Kelly:
Self Intelligence.So, Self Intelligence? Is that the title of the episode?
Dom Brightmon:
Yep. That's the title of the episode. And, that's the good thing about the podcast with podcast title, since it's authors 95 percent of the time. This is how they're book, because that's what they're promoting. So, I don't have to use creativity for an episode title. It's already there.
Brian Kelly:
I love it. I love it. Yeah. I hear you. Because, people don't realize that, don't have a podcast, our live show. How much work can go into it, you know, and I've seen so many, that just, they're walking around and they turn on their phone, they're walking in the wind and it's howling, "Hey, I'm here on my professional podcast". No, it isn't. No, it isn't. And it's not quality. And if they interview people, they're doing that person a disservice because the quality stinks. And so, I've always been all about quality, as much as I can humanly put into it resource wise, of myself. Everything, I want because of people like you, I want you to shine. I respect you more than you know. It's not about me. It's respecting the person you're bringing on. I'm saying this, kind of in a preachy way, coaching way to those watching listening. So, consider putting in as much as you can. That being said, I will also say this, for those of you that are thinking about starting either a video based show or a podcast, will, it would be, and a podcast, wouldn't it, because you repurpose it, just don't wait. Ready, fire aim. And by that, I mean take the best equipment you can afford right now. If you can't afford any more, use what you got, and get in a quiet place, so there's no wind. Get some good lighting, put, put your lampshades point em at you. Get resourceful, but don't let perfection keep you from starting. That is one thing I see and hear so many. "But yeah, but I don't have that top rate studio mic like you do Brian". Shut up. I don't care. You've got a microphone right there in the back of that little phone. That is all you need and you'll get better over time. And, as long as you make sales as a result, that will take time. Sales drive service, which means, you can reinvest your sales part of it into upgrading your equipment, which I've done for two years now. More than that, I now have two massive monitors in front of me. I've got high, great lighting. I didn't have that when I started. I've got a studio, great microphone, XLR. It's not a USB, it's old school with a soundboard mixer because, I'm old.So, we'll just say, that, and it's all right. Old as old as old,old is the new gold. Hey, that's mine. I get the train like that. There you go. Yeah. Man Brevity, "In this life of brevity you need levity." That's T M number three and,counting for Dom Brightmon. You are an amazing dude. What do we got for time? I'm having so much fun times flying. This is, there was a reason we met my man. There's a reason we met. Where are you? Where are you coming from right now? Where are you sitting? What state? What city?
Dom Brightmon:
Funny enough, it's actually thunder and lightning outside. We're a man of action. A land of charm and crime and crab cakes. Baltimore, Maryland.
Brian Kelly:
Oh, wow. Crime and crab cakes. Baltimore. Fantastic. So, it's a little late there. Nine oh seven, so not too bad. That's sweet. Yeah, I've been in Baltimore very, very briefly, didn't get much time to spend. I was driving through, but I think, I had a flat tire, a blowout tire on the freeway in, in Baltimore area. So, that's my memory. And, I was like pinned against the retaining wall, on the right hand side of this freeway. And, there was really hardly any space for me to, I mean, if there was a passenger, my car, they couldn't have gotten out. I was crammed against the side, because I didn't want to get rammed by these people flying by. But, that was fun is an experience. And the person who came to it, was, it was actually really hot that day. And the person that came, in the, in the tow truck, it was a woman and she was awesome. She, came out with this ice cold plastic bottle of water for me, like, you are amazing. I was like, this is the greatest blow out tire I've ever had. I'm going to do this more often. You want to be on Interstate 20? Not now. Let's do this again.
Dom Brightmon:
Or twenty nine too. Oh, God.
Brian Kelly:
I have no idea what, what highways you have out there.So, what else, what else is going on. What do you, who is, what would you say is your most prolific, well renowned guest that you've had. You've had three hundred plus episodes. Which one sticks out the most to you, as being one of the most value packed and inspiring that you've had so far?
Dom Brightmon:
Oh, man, that's, that's a rough one, because I've had a lot of folks on there, it's, a it's a lot it's a fewer than that.
Brian Kelly:
And it just came to you, right? Like, right now, who would that one without thinking.
Dom Brightmon:
I'll have to go with episode two twenty one, with righteous leadership. Dr. Ray Charles. Not the musician, not the musician. Dr. Ray Charles. And, he was actually one of my mentors in Toastmasters International when I started, back in twenty thirteen. And, it was him who actually actually helped me, to actually get down and actually start getting more serious because I got into the whole voracious reading thing and he told me to, "Stop being a consumer and be a producer."
Brian Kelly:
Oo.
Dom Brightmon:
Yeah. And he dropped that line on me, in putting up, it was over coffee. And, I wanted to know if we're able to reconnect, a few months ago. And, he, is back in February. So, that was a great episode. Definitely check that one out, too. That's actually my top downloaded episode this year, too. So far, righteous leadership, because he goes into so many things, the global mindset, having mentors, and folks you can contact all over the world, because a lot of his friends, as I was getting up in their knees, were committing suicide. And, he has a background of risk management and bio chemical engineering. And, I forgot about that part of him while I was interviewing him. And he reminded me of that risk management thing. He said, "All right, so these folks right here, they did suicide at the worst possible hour. How can I get rid of the time element so that doesn't happen to me?" So, he's like, if I can't call Dom at 3:00 a.m. in the morning, then I got a buddy in Singapore, China, who's wide awake and I can talk to." So, basically, having folks you can talk to, at all hours of the day in case you're having those crazy thoughts, because this is a dark time to be living and there's still some light out there, but there's a lot of darkness out there, too. So, being able to do some risk assessment, to hedge yourself against that risk of that thought, by making sure you are connected with people from all over the globe and with covid, if you have a good Web connection, then you can basically add that to your repertoire. So, that's just one of the things. So, definitely check that out. That's probably the most powerful one so far.
Brian Kelly:
But, what a great mentor to have. Dr Ray Charles sounds like an amazing man, and I can relate, because I have a phenomenal mentor in my own, and actually of the age, he literally could be my son by age. Oh, well, things like that never, never came into my equation. It's, it's, I don't care about, I don't care about age. I don't care about race. I don't care about gender. I don't care about any of that. Stuff like this, and I don't, because,And, I never have, and, what I mean by that is, I do care. I just don't care. I don't, I don't put any, I don't put any, I don't put any preconceived opinion on any of that. I just look at the person and say, hey, like my mentor, he could be my son. But, he had the results I wanted and I didn't care. I just said, "Hey, man, I want to learn from you." And I grabbed on to both ankles with my hands and I never let go. You know, he's got fingernail marks to prove it. It's awesome. And he's amazing guy. And he did,he had a seminar industry or seminar business. I learned so much from this young man, and he's a dear friend of mine. And, I look up to him, you know, stature wise, he's shorter than me, age wise, younger than me. I look up to him, because he's a giant. He was a giant for my life and my family. And it's amazing. So, I couldn't say or resound it loud enough, as you did, getting a mentor, getting a coach, find somebody. And, it doesn't have to just be one person. You can actually literally use books as your pseudo mentors, until you find a physical one, and just follow someone who's successful. Before we go too far, I forgot to mention this in the opening, because I want to get this out there, because I love to give stuff away. For those of you that are on with us live to the end, which isn't far from now, to be honest, I'm going to present a way for you to win a five night stay at a five star luxury resort. Compliments of our sponsor. If you're watching this live, you can see it on the upper right hand corner of your screen, the big insider secrets. Amazing, amazing gentlemen that had set up,(Indecipherable) is a really close friend of mine. We give away, our show, or we give away, we give away a vacation stay every single show. And, it's because of those wonderful people. Jason, and his company, appreciate them. So, stay on. And it's real simple to do it. So, it'll take just a few minutes, seconds for you to enter, to win when we get there. And, we are getting close, because we still haven't gotten to that one question, that one deep digging question for Mr. Don Breightmon, whom I've never met, nor heard of before in my life. That's what I love about this. This makes you more, you know what? It's funny I say that, but it doesn't feel like it. And I mean it, you know, you're, you have this, I get this a lot, not not, it doesn't come to me. I, get that feeling a lot, for other people that come on the show, even those that I have met just 30 minutes prior to. And, it's because of our like mindedness. I think if you go to a seminar, an event, a networking event, this is what happened. I was in the corporate world for two long decades and I didn't realize, I didn't know there was another world out there. And, I, I found one, went to one and I thought, "Holy moly, I love this!" And, not only did I love it, I love the people. I felt like I was in my second family. There's five hundred people, sea of people and I felt at home, and calm, and at ease and not, not calm. I was jacked up. I was excited. Yeah, you can, I can tell, you go through the same thing, isn't, it, isn't it awesome to have a family of five hundred people instantly the second you walk into a hotel conference room? There's nothing like it on the planet. I'm like, "Where's this been all my life? This is freaking awesome". And, I haven't looked back, and I just love it to death, and love people like you to death, because, it's obvious, that you're a server first mentality. Just listening to you. I can tell you're an action taker. There's no doubt about that, because within two minutes you said "I'm in", and just appeared, and look at you. You've got, you look like you've been set up and ready for, you know, 30 minutes, an hour before we came on. Your lighting's great. You were ready. You were prepared. This is a man that gets it right here, ladies and gentlemen. So, every show we have phenomenal guest speakers planned or not, it doesn't matter because they just come. They just show up. It's amazing. Thank you so much Dom, for doing that. I appreciate you, brother.
Dom Brightmon:
I appreciate you for making the opportunity, man, and heck, even just hang on to that point of showing up, the pressure of the classic thing of the first rule, success is showing up. Rule number two is contribute after you show up. So, you've got to definitely contribute,once you show up too.
Brian Kelly:
I agree with that. There's something I started doing. I wasn't even planning to do it. But, when I went to these, I went to a lot of events. Do you remember a guy by the name of Mr. T?..
Dom Brightmon:
Pity the fool.
Brian Kelly:
That's where I was going, the gold chains. And, so, do you know, when you go to a networking event how they put that lanyard on you with that badge and your name? I started, I collected those from day one and I, I would do this from stage and I'd put Mr. T's picture up on the screen, and the point of it, was just to show up, to just show up, to keep showing up. And, so I'd have, you know, a crew member, brings this pile of lanyards up to the stage. And I wrapped and, put it over and I'd look back at Mr. T. See there I put Mr. T to shame just show up. But it's so important, isn't it? I mean, gosh, the relationships you make now, now that we can't physically do it for the moment, this is the perfect way, right? You and I are meeting personally, and people are commenting. And later, those could be future guests. You never know anyway. It's like, I don't even know where I was going with all that. I was leading up to something.
Dom Brightmon:
You're going north, don't worry.
Brian Kelly:
You're not, you're going to, I'm going to just call you the trademark master. I mean, you've been with Ray Charles. Come on now. Dr. Ray Charles. Yes. Different guy I know. Book. How many books have you written? You made it sound like you got more than one?
Dom Brightmon:
Yes, sir. So, two books are out in the public, and I've got another one coming out with 24 other fabulous humans. And, the book is going to launch on October the 9th. It's called From Crappy to Happy from Crappy to Happy.
Brian Kelly:
So, a collaborative book eh?
Dom Brightmon:
Yup. Collaborative book. And, that's one of the easiest ways, to also join the business of immortality. If you find someone who's doing,spiriting, one of these multi author book projects, check out their work and see if they've done this before, and then jump in on it, because that's one of the easiest ways to get your name in a book without having to do all the work. And, that's one of the reasons why I did it. And, this person, Patricia? Well, actually, she's such changed the name to Ariail Patricia. She's a wonderful lady, her and Mishkat Kanavis. They're great ladies. And they've done a great book last year called From "Chaos to Clarity." And, I've had some of their authors on my show last year. And I'm like, "Oh, you know what? Let me join in on the fun, because my goal before casket's almost 15 books. So, I'm like, A"ll right, we'll just make this book number three", "From Crappy, to Happy." Stories of transformational joy. So, basically adding my piece into this whole giant page pie of stories.
Brian Kelly:
Are you spearheading that effort or someone else?
Dom Brightmon:
Oh, they're spearheading it. I'm taking a backseat with this one, because they've done so well and they're always getting better with everything that they're doing. I just want to be part of folks that are doing something positive and getting better with it, because that means I have to step up my game and get better too.
Brian Kelly:
Did everybody hear this? He didn't say because that "I'll get me more exposure and I'll get me more stuff", no, he said, "Because I want to make myself better." So, that speaks volumes of you as a person, Dom, of where you're at, what your intentions are, you know, what you're doing, is extremely intelligent. You're leveraging, literally, you're leveraging other people's efforts and their their brilliance collectively, by adding yourself to a book. I've done this. I was asked to write a piece. I wrote five or six pages. And, I can say I'm an international best selling coauthor. I did hardly any work. I put everything I had into those five, or five and six pages, but I was trying to be respectful. I'm not going to take up 20 pages of a 50 collaborative person book, right? Then, I open it up,and, I saw other people doing twenty five pages, like, "What the heck?" But it's OK. It didn't matter. And, that's a very intelligent way to go about it. I didn't plan it,and, I was just asked and I said, "OK", and then after it was over I was like, wow, she did all the work, she got the international acclaim. And, because of that I can say I'm part of that. And I've got my own "Mind Body Business" in the works, 90 percent done and looking for to get that out and crushing it with that. So, yeah, what you do with the books. That's right down the right alley. Let's see. What else do you have a website?
Dom Brightmon:
Yes. DomBrightmon.com, DonBrghtmon.com. If you hand over to that site, you'll get a nice little free e-book. That's a free gift. Called, "Twenty one lessons from two plus years of podcasting." "Twenty one lessons learned from two plus years of podcasting" so,I distilled a bunch of what I know into a small little free giveaway e-book, for those who want to start their own podcast, because that's what everybody's doing. Mike, and Mike stands were sold out this past April when covid started. And, folks are trapped at home and they're like, "All right, I'll do this show." So, you might as well head over and see what I have to offer to help you on your podcasting journey. So, if you're looking to start, grow a major podcast, check out that magical free e-book free gift to your wonderful listeners and those who are watching.
Brian Kelly:
And, for those of you that are watching, we just so happen to have a copy of it available for you right on the screen. There it is, DonBrightmon.com. You can see, this is the pop up. So, this is what he was talking about, the e-book, as he dances the night away. "Twenty one lessons learned from podcasting." As a free gift. All you have to do is enter your name, your email, and it will be shot to you directly. I highly recommend this. Anything you can learn, when it comes to podcasting, when it comes to broadcasting of any form then, and anything you can learn from someone who's done it successfully, I might add, then devour it. And this costs what? Zero. It costs you putting your email into the list of a person whom, you can rest assured, is of high integrity and high character. So, what's the worst that can happen? And, then if you say "I don't like it anymore", you can opt out. It's that simple. People, just put in your email address and your name and get that gift and get on, get, get connected with Dom. You can tell he's a great guy. And, here is his, look at this. So, he's a man of, look at this. Two hundred seventy one, is where this is at in the list. Probably goes deeper than that, but he's been doing it. How often do you podcast my man? It's like every three days or so.
Dom Brightmon:
And that's probably what it feels like, because it started off as a week thing. Once a week is supposed to be an update. I didn't know what an RSS feed was and it moved to Thursday, a week later. And, then I kept getting (Indecipherable) from people. And, I was saying yes, to just about everybody, and had three month backlog. So, every Monday and Thursday, a new episode goes up, and I usually average from two to five interviews a week.So, yeah.
Brian Kelly:
That's phenomenal. And that's a lot of work as. God bless you, man. I get it. So, here's, one of this book Going North. Is this available on Amazon as well?
Dom Brightmon:
Yes, sir, that one's on audio too.
Brian Kelly:
You're talking to me. You're talking to me. Stay the course. I like the common compass there. Yes. North, stay the course. Let me guess. Lithographic have something? Oh, that's right. It's not yours. You can add it to your chapter.
Dom Brightmon:
Compass Ahoy without the chips.
Brian Kelly:
Oh, man. That that kind of ages both of us a little bit. That's pretty cool. That's all right. I love it. Well, hey, we're getting to the last six minutes of the show. And, what I want to do is go to that question, that last question I ask each and every one of my guests, experts have been on the show. And here's the thing. It's, it's a big deal because it's personal. And it's actually also very powerful. Yeah. And so, But, right before we do that, I promised those that came on a little later that stuck with us live that I would reveal how they could win a five night stay, at a five star luxury resort, compliments of my pals over at,The Big Insider Secrets. And so, you now have, both Dom and my permission, to pull out your phone. Hopefully, you're not watching the show on the phone. If so, don't lose us, and pull up your texting application. I'll put it up on the screen. And, what you do is, in the area where you would tap on the person you're sending it to, instead put in this phone number three one four six six five one seven six seven. I think we're going to have a winner. I see somebody writing it down, three one four six six five one seven one seven, six, seven. And, then, in the message area where you would actually type your message, where you would put your emojis, and all that fun stuff, instead of an emoji type in the words peak, P-E-A-K, dash. In other words, hyphen. And, then the word vacation. Upper case or lower case is fine. P-E-A-K, dash, vacation. Send that off, and you will be randomly, someone will be randomly selected to be the winner. And guess what? There will come a day, I'm confident of it, where we can all move about the globe once again, freely and happily. So, go ahead and do that because. We're about to ask that big driving,personal question. So here's the thing, Dom, With this question, there is absolutely no such thing, as a wrong answer. It doesn't exist, in fact, I like to say the exact opposite is true, the only correct answer, is yours. That's what makes it personal. So, it's not getting into your personal business, but it is very personal. So, with that, are you ready for the question?
Dom Brightmon:
I need a cowboy hat for this one, but sure, go ahead.
Brian Kelly:
And, by the way, some some guests take some time to think about it. Others get it instantly. There's no right answer there either. Whatever it is for you, is right for you. If you need time, cool. If you don't. Doesn't matter. Are, now ready?
Dom Brightmon:
Yeah, like Freddy, right, like Freddy. Here we go.
Brian Kelly:
Dom Brightmon. How do you define. Success.
Dom Brightmon:
I define success as self mastery, self mastery, because success means different things to different people, but for me it's self mastery, because, from cradle to the grave, you're always learning and growing by choice, and sometimes not by choice and being able to get more, self-Aware of how we operate, how we act when we perform at our best, and being able to take advantage of what we've learned and gained, and apply that to our, lives to create the best lives, for our self possible, is self mastery. So, that's what I think success is. Success is self mastery.
Brian Kelly:
This might blow you away. Your show number one oh nine, I believe, and over that time. No two people yet have answered it the same way.
Dom Brightmon:
Oh,Wow.
Brian Kelly:
That's, that's how personal it is. And that's what success means to you right now. Give it 10 years. I'll bet that definitely changes. Yeah. When, we were in our 20s, which I'm guessing you're not, but I can't tell, you look pretty young, but, you have a life experience that ages you, longer than that. But, I'm not going to assume. But in our 20s, we're more of a scarcity mentality. At least I was, and we wanted more material things. So, success than, it, to me, was a lot of money, a big house and a great car. Right now, that's like farthest from the thing. It's about happiness. It's about serving others. I, what, fulfills me, is serving others. And I have always been that way. Most entrepreneurs are that way. And, I can tell you are that way as well. And the way you do that, is through self mastery as one example, because if you're not your best self, how can you bring out the best of someone else's self? I just came up with a list, so I hope we're trademarking all this together.
Dom Brightmon:
That's a BK bomb right there.
Brian Kelly:
Your trade marker,Dom Brightmon right here. So, before we call it an evening, I would like to hand over the mic to you, so to speak, and just say, is there anything, if you were to talk to somebody who was just starting, and maybe they're considering either writing a book or starting that podcast, what would your advice be to them to say, this is where I would start, don't do this, but do this, and that will help you to get to success faster?
Dom Brightmon:
Ah, yes, I have to say, my advice for those, is to emulate the great find, those that are doing the things that you want to do, and it doesn't have to be at the highest level, like Les Brown. And Tony Robbins or Grant Cardone. Great, great guys. Great guys, but, also, find folks that may be close to your levels, maybe, if they have like a thousand Twitter followers, like five hundred, if they're doing something good, see what they're doing too, and try to emulate them as well. And not only emulate the great, but also when you emulate them, realize that they took action and they kept going. So, always take intentional action, and keep going, because it's great to start. It's even better to keep going. And the greatest feeling in the world is when you finish, and you feel like you can do the next thing, whatever that is.
Brian Kelly:
I love it. Thank you so much. Emulate, another word for model. Find someone who's doing it, that's doing it successfully. To some degree. It doesn't have to be, like you said, someone who's achieved the highest pinnacle. And, the other thing that Les taught me, this past Tuesday when he came on the show, Les Brown, was that, you know, he was talking to his mentor and he basically was doubting himself when he was younger, Les was and saying that, "Well, I am not these other people." And, his mentor. "That's the point. You are not, and you are you. So, be yourself." You know, use your own stories, make your own platform. And, he he ended up speaking in front of an arena of, I forget it was, I think it was eighty thousand. It's either fifty or eighty thousand in the Georgia Dome. And, he didn't even know, this was a great story. I got to say it real quick, but, he didn't know when he got there. He thought he was going to be, going, you know, that he was going to be presenting in a banquet room somewhere in this arena on the side. And he got there, and they said, "No, no. Now look out. there, you should." And, the place was full. And, he was, and he said, this man, he went out. I don't know how long his speech was. He said, it's on YouTube. He said, "You can go find it." And, he said, "All I remember was, they gave me the microphone."
Dom Brightmon:
Wow.
Brian Kelly:
That was it. He doesn't remember any part of this. He says he's watched it back, twice and he doesn't remember doing it.
Dom Brightmon:
Wow.
Brian Kelly:
And, so what do you take away from that? If you're a little nervous? If you're a little, uh, Yeah. If, you have a little apprehension, when you go out, it's normal. It's actually good. Most, most, of the greatest comedians out there, go through this every single time before they step on stage. Johnny Carson admitted, he was shaking in his boots, every show before he came out, before the curtain opened. He did this as a living every single day of the week, five days a week. And, he was nervous. So, it's OK to be nervous. So thanks, Dom. I appreciate you, my brother. We're going to call it an Evening. This has been The MIND BODY BUSINESS Show. And, on behalf of this amazing young man, Dom Brightmon, I am your host, Brian Kelly, saying, we will see you again next week. Until then, be blessed and have a great, great evening. So long now.
Announcer:
Thank you for tuning in to The MIND BODY BUSINESS Show podcast w w w dot The MIND BODY BUSINESS Show.Com
Sonix is the world’s most advanced automated transcription, translation, and subtitling platform. Fast, accurate, and affordable.
Automatically convert your eJwVjr1ugzAYRd_FQyfATRogQoqqIjIwlEjQDJ2QY3-AhX-obbBQlHcvjPfqHN37RHQAOrYjrChLT-ckTuMAUa0cKNe6dQKUoQoFiCvriKLQcoayc5LG8UeSBqjjIFiriNy5jgvY0NET01uUPdFsxFYPzk02w9h7H_Va9wLIxG1EtcTM8AXwcsS7avGB1vWX5td6Sg635FGvYZ_X4fKuy-MPxHLwn0S4iwTGyZvVs6FwYdoroQm7b1MBctyJ_cl3WRX5rfjN701ZXZsmLLTkiv_NkBveD05qFcnptBmdNpK4Tdnj6_UP45ZbDg:1k1LAN:XVXYn-L8EqyWBpvPFM3HzOs8fZQ files to text (txt file), Microsoft Word (docx file), and SubRip Subtitle (srt file) in minutes.
Sonix has many features that you'd love including upload many different filetypes, world-class support, advanced search, automated transcription, and easily transcribe your Zoom meetings. Try Sonix for free today.
Dominique Brightmon
Dominique "Dom" Brightmon, DTM is an author, podcaster, and certified leadership trainer with the John Maxwell Team from Baltimore, MD.
Because of his love for books, Dominique has written and published “Going North: Tips & Techniques to Advance Yourself”, the follow-up bestseller, "Stay The Course: The Elite Performers 7 Secret Keys to Sustainable Success" and contributing author for the upcoming book, “Crappy to Happy: Sacred Stories of Transformational Joy” in fall 2020. Find his books anywhere books are sold and you’ll see how you too can become a better you.
Dominique has also appeared on many media outlets such as Fox 45 News, Toastmasters International Magazine, and more. In addition to appearing on many media outlets, he has created his own called the Going North podcast which interviews authors from all over the world. It has been ranked in the top 10 of all self-help podcasts in the world for 3 years in a row.
Connect with Dominique:
Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
Sonix is the world’s most advanced automated transcription, translation, and subtitling platform. Fast, accurate, and affordable.
Automatically convert your mp4 files to text (txt file), Microsoft Word (docx file), and SubRip Subtitle (srt file) in minutes.
Sonix has many features that you'd love including world-class support, automatic transcription software, automated subtitles, collaboration tools, and easily transcribe your Zoom meetings. Try Sonix for free today.