Special Guest Expert - Dr. Tara Rasta
Special Guest Expert - Dr Tara Rasta: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Announcer:
Welcome to The MIND BODY BUSINESS Show. The three keys to your success is just moments away. Here's your host, Brian Kelly.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. We have a phenomenal, phenomenal show lined up for you tonight. I cannot wait to bring on our special guest expert, Dr. Tara Rasta. She is an amazing young woman who is changing lives and making a difference in this world. And, that's why I'm so excited having her on. Real quick before we bring her on, this won't take long. The MIND BODY BUSINESS Show. What is that all about? Well, in my now 55 years on this planet, I began actually studying only successful people, say over the last decade. And in that time, I learned and found that people were that were successful. There were patterns. There were patterns amongst all the successful people. I learned this after doing this for some time that the patterns kept coming up, the same patterns over and over. And, you might guess where those patterns are and what three areas they are. That's the mind, the body and the business. And what it is, is they have mastered all three. So mind be in mindset a powerful, flexible, positive mindset. Our guest is a great example of this. Dr. Tara Rasta will explain why body they all take care of themselves nutritionally and through exercise and business. Business is multi, multi-faceted. It covers everything from sales, marketing, leadership, team building. The list goes on and on and on. And what the good news is with that is that you as one person do not have to actually master every single one of them on your own, because the beautiful thing is you can also bring in a team and that's where leadership comes in. And so you can then master all areas of business with help from others. You know how to do it all yourself. And that is fantastic and a phenomenal thing in its own right. It gives you the leverage to really take your great talents and spread them to the world. And that is one of the things I can't wait to bring Dr. Tara Rasta on because what she does for people is amazing. And, how she does it is even more amazing because it's not what you would consider the norm or at least myself. And we'll maybe we'll talk about that because it's it's very interesting, very unique what she is doing. And so along the same lines of success another thing I recognized and realized through these the studying of people and their success was that to a person, they seem to be very avid readers. And, to that end, I'd like to segue into a short segment. I like to call affectionately: Bookmarks.
Announcer:
Bookmarks. Born to read. Bookmarks. Ready, steady. read. Bookmarks, brought to you by ReachYourPeakLibrary.com.
Brian Kelly:
There you see ReachYourPeakLibrary.com. And, by the way, for those of you watching live. Thank you for coming on. Please say Hello. Tell us where you're from. And also stay in the room. As they say, the magic happens in the room. What do I mean by that? You're going to be learning of several phenomenal valuable resources, this being one of them. ReachYourPeakLibrary.com. And the thing to do is to resist that temptation to go and look at a different tab in your browser. Stay with us. Close all of your other tabs. This is going to be recorded. You can come back to it later. Instead, what I recommend you do is something very old fashioned and that is actually use one of these things. Remember what those are? It's a writing instrument. Use a pen or a pencil and some paper and take notes and stay with us because you do not want to miss one single golden nugget by Dr. Tara Rasta. I kid you not. I kid you not. This is going to be off the charts. Reach your peak library. What is that? That is a web site that I personally had developed for you. I had you in mind. And, I'm not kidding. I have you in mind. That is the business person that is looking to take their game to the next level or someone who is just starting out. This is a collection of books that I have personally read that had positive impact on me, whether it be business, or in personal development. And, so not every book I've ever read is in this list. They had to meet certain criteria. And, I put this together so you could then use a list that's at least been vetted by one other successful individual and make your search much quicker. And we may get some great recommendations from Dr. Tara Rasta. I'm sure she's quite the reader herself, being in the field that she's in. And so I just wanted to throw that out there, let you know that that is a resource for you. It's available. You click on any of those buttons, it takes you straight to Amazon. If you want to purchase a book, then great. The purpose of it is not for me to make money. Trust me, there's not a lot of money to be made on reselling a books. It is all about helping you to get the value you want and deserve. Does that sound good? I think it sounds good. Hey, it is time. Do you think we should bring on our very special guest expert right now? I'll tell you what I think we should. And because I'm the host the show. That's what we're gonna do. Here we go.
Announcer:
It's time for the guest expert, spotlight, savvy, skillful, professional, adept, trained, big-league qualified.
Brian Kelly:
And, there she is, ladies and gentlemen. The one the only Dr. Tara Rasta. How are you doing this evening, Dr. Tara?
Dr. Tara Rasta:
I'm doing fantastic. Brian, thank you for having me on your show.
Brian Kelly:
Oh, my goodness. Thank you so much. We're going to talk about flexibility in a moment. And we have a story to tell about this young lady and how unbelievably flexible she is in her business and really what it took for her to even come on to the show tonight. Very, very impressive and went a long way with me, I'll tell you that right now. That was amazing. Before I bring you on, formerly Dr. Tara Rasta, I would like to let everybody know that for those us down sit with us to the end of the show, the live show, you will have the opportunity to win five nights day at a five star luxury resort, all compliments of our wonderful sponsor. You can see them up on the right of the screen, PowerTexting.com. And, it's an amazing, amazing vacation stay. And, just so you know, this is not one of those. They hook you to bring you in and then sit you down and say, "in order to stay here, you must listen to a timeshare presentation for half of a day". It's not one of those. And I know that because the owner, the founder of PowerTexting.com Has himself tested the very vacation stays that you will be going on himself, not just once, but three times. And he said each and every time it was just as if he was another paying guest, full-paying guest at the resort. And, they're all resorts. They are amazing. And you get to choose. So stay on to the end. Let's get with it. Let's bring on this wonderful, beautiful young lady who is changing lives. Dr. Tara Rasta, she is a trained chiropractor, who specializes in functional medicine, genetic analysis and network spinal chiropractic in an effort to break people away from chronic health conditions. I love this combination. There it is. This combination of techniques helps her patients find emotional, physical and spiritual balance to become the best version of themselves. Isn't that what we all want? Dr. Tara Rasta is a UCLA graduate. Yes, Southern California. With her background in neuroscience and psych, psychobiology. Well, there's a big word. And, her doctorate in chiropractic and functional medicine. Dr. Rasta's methods will help you gain greater health and vitality through upgrading your nervous system, biological pathways and connecting your patients, her patients, to organizing intelligence of their body. I cannot wait to find out what all of that means because I love everything that has to do with combining physical and mental and spiritual and all of that. And it looks like you have a lot of this going with you for your chiropractic practice, which is amazing. And I love learning about what people do like you. Dr. Tara, someone who's successful in getting their accolades and their experience, like from the bio I just read. But, what I like to do is really dig deep. And, I don't mean intrusively. What I want to do is, I'm very curious and I want to learn what is going on in that beautiful brain of yours that gets you to the point of where you are with the success you're having with your practice, with your business. I like to learn what's going on inside more than just the accolades and experience, which are quite impressive. So if you don't mind, I would like to find out from you, Dr. Tara, how what is going on in that beautiful brain of yours, like, when you get up in the morning, if you're anything like me, I'm a little groggy. Maybe you're not. Not everybody is. I get up in the morning, I'm a little groggy. I get up my swing my feet over the side of the bed. They hit the floor. And, then I start coming to. Right? Then, conscious, you know, you're starting aware you're everything. You're really coming alive. At that point for you, what is it that goes through your mind that says, "this is it. I'm I'm I'm I'm driven. It's another great day. I'm staying motivated". What is that one thing for you that keeps you going? Each and every day?
Dr. Tara Rasta:
Well, the first thing that comes to my mind is gratitude that I live in America, because, I grew up in Iran. I was there until I was 14. So, when I opened up my eyes and I know that I'm safe and I know that I'm somewhat free, at least freer than when I was in Iran, I feel there's big pressure and there's big passion that I need to live my life to the fullest. And, I need to show up and I need to, I have given this I've been given this opportunity to be here and I want to do more and I want to impact more. And, I want to live every moment as if it really, really matters because it does.
Brian Kelly:
Phenomenal. Phenomenal. I love that. And, you know, that's pretty inspiring. And that is so cool to have that to, you know, to kind of fall back on to say where I came from. I can compare that to where I am now. And the difference can keep you going all the time. That's phenomenal. And I opened the show by partly talking about the importance of reading, and I can only imagine that you've got some books behind you that you've read not, not literally behind you that you've already read and completed, that made an impact for you. And, if you could think of just one. And it doesn't have to be the best of all time. But, what does one recently, maybe that has made a great impact on either yourself as a person or your business or both.
Dr. Tara Rasta:
It's The Untethered Soul by Michael Singer. We read that book multiple times and every time I read it, it's as if I'm reading it for the first time because I keep forgetting all this beautiful practices about how to understand your mind, how to observe your mind, how to get a consciousness behind all the thoughts. So that that is the one book that I recommend to everybody. And I think it every time I read it, it changes me a little bit more and it opens me up to life and to love and to service.
Brian Kelly:
Michael who again?
Dr. Tara Rasta:
Michael Singer,.
Brian Kelly:
Singer, gotcha. I am definitely gonna grab a copy of that, "The Untethered Soul". What a great title. And interesting that you said, that that you've read it so many times and you get something new out of it each time. And this is something I've actually trained and talked about from stage. Like I would ask and I'd hold up a book. "How many of you have ever read a book, more than one time?" And you get a lot of a lot of hands go up. I said, "OK. Now, the second time you read it was it exactly the same as the first time?" And every one of them said, "no". I said, "well, wait a minute". I'd hold the book up, flip the page. "So did the pages change?" "Did the words on the pages change?" What do you what do you. I'm being lead them down the path of. They know why I'm saying all this. And it's because each and every individual is ready for the next step after they read it the first time. Other things now crop up and show themselves to them. That's isn't it amazing how it never gets boring. It's just awesome how you can you know, they say repetition is the key to mastery. I say that, too. And the more you read something over and over and over, the more that comes out. I did the same with my mentors book by Mel Cutler. It's called "The Big Boom". I read it many times and each and every time, just like you said, I'm thinking there's no way I'm going to get something new. There's another one. Where did that come from? How did I not see that the first time? This is amazing. And, so I love that you brought that up. And so for those you watching, if you have a compelling book that you absolutely love. Read it again. There's no need to move on to another one right away because you'll experience what both Dr. Tara and I have, which is even more incredible results as a result of spending the time reading that. Would you agree with that?
Dr. Tara Rasta:
Absolutely.
Brian Kelly:
And so you have a very interesting practice. And I wanted to ask you. For you to be able to tell us, in your words, what makes what you do different, you're in chiropractic. I've been to chiropractors. I've never heard those words come out of their mouths that I just read in your bio. And, it's very intriguing to me. I have done some research about you, but I would like our audience to hear from you directly. What is it that you do for your practice, for people and what makes you different? What is your practice that makes it different?
Dr. Tara Rasta:
The first thing that I do for everybody is about how do I get you from a state of fight and flight? Because most people who come in are in that state, to state of rest and digest. I do that by checking their heart rate variability and looking at the coherence of their heart. And that tells me if they're in a certified on flight hour, rest and digest. And I use that for this final analysis, which was a technique developed by Dr. Danny Epstein to do that, where I help people tap into different parts of their body and being able to expand the different intelligences of their body and being able to tap into what that is, because most people think of of intelligence, of something that you have in your brain versus I think of intelligences as all the different aspects to it. There is the gut intelligence and there is the heart intelligence, and then there's your brain. And so I help people tap into those parts and creating more awareness of those intelligences and connecting to those intelligences. So then when they are in a stressful position in a situation, they can ask an intelligence beside the head about what would be the best course of action to do. And I do that through breath work and just helping them experience their body in a different way and expanding the experience that they have of their mind and their body. The next step is once I feel like they have coherency, they have more connection to their body. They are able to locate where they're holding their tension. They're able to locate where they hold their anxiety or depression or even a disease. Then we go into something deeper called DNA analysis, where I look at their DNA, the different stips that they have and the stips is basically genetic variations. I look at the genetic variations and I can understand how those genes with each gene produces a protein and then each protein impacts the body in a different way. So I look at that and I see what is the rate of the production of that protein and how is that impacting their biochemistry. So that I help them with their biochemistry by telling them exactly what kind of food they need to eat and what kind of supplements they need to take based on their genetic makeup. And, we can go even deeper and we can do some blood work and see what they what is lacking in their blood. If they have anemia, if they're hormonal issues, how can we support them using natural resources such as food and supplements? So, for me, when I look at a person, it has all these different aspects, as has the aspect of the mind. It has aspects of the body, it has aspects of connecting to those the mind and the body and how those two impact each other. And also there is the impact of biochemistry and biology and how do we impact those cycles and those patterns and the chemistry itself by changing habits and changing habits, as you probably know, it's not an easy thing to do. So it requires, it requires showing up and understanding those patterns and building more awareness around those patterns and then being able to change them. Little by little. Through through just greater awareness, being able to become an observer of your thoughts, observe your patterns and then changing them.
Brian Kelly:
Goodness gracious, that's just a little bit different than chiropractor. I used to go to that. That's phenomenal. Wow. And, you are you are obviously an extremely intelligent woman to have gone through all of this, not only to train it, but to then apply it for your patients, for those that come to you. My goodness, you're like a one stop shop. It's not just what they say cracking. You know, the person which most chiropractors probably cringe over that term. You know, they're adjusting you making adjustments in the. And I'll tell you, just that alone is very beneficial. I used to see a chiropractor on a regular basis when I had lower back issues. It's gone now because I added exercise to it as well. So everything you're talking about, that's like deep analysis in many different facets. And, how long does it take on average to take someone through a process that you kind of just described? Is it several visits? A single day?
Dr. Tara Rasta:
Yeah, usually. So the first two visits, the first initial visit is broken down into two visits because it's so comprehensive. So, the first time somebody sees me, they see me for 90 minutes, or up to two hours. And, then the second time is an hour and then it just depends. I know a lot of times you go to a chiropractor, you on a table for 10, 20 minutes and then the person is done. I don't work that way. There on the table, as long as they need to be on the table because, and, because for me, if they need to be if they need to have a tantrum, if they need to be crying, if they need to be breathing, that's what they're going to be doing. And, I do I do my work and in groups, because I believe that the feel of the room, which is consisted of the collective energy of the people that are in the room, impacts everybody. And, I think it's so much more powerful than me. It's just me being the only person in the room with them. So as a result, I'm able to just leave them be on the table for how however long they need to be on the table and not have to look at my clock and be worried about the fact that I need to get the next person. And, for me, it's about how do I create change in this person's life in the biggest, most impactful way that I can. And usually it takes about 20 visits to make those changes. So if they are coming once a week, then it would be 20 weeks. If they're coming twice a week, then it would be 10 weeks. But, most people who come to my office, they say that they feel so good that they never stop. So, most of my clients are I have been working with them for a year or two years. And, So since I started my business, because even if they go and they don't see me for a couple of months, they usually come back and they say, "Hey, look, I know that this is time for me to come back again". So I think the practice that I do, especially with network breathing, tapping into different parts of your body, it's not something that's like exercising. It's not something you just do once. It's something that you do for a lifetime. It's a practice that you do for a lifetime. And I also don't do any. I don't. I rarely make adjustments. I don't do regular adjustments like most chiropractors, because through the technique of breeding and being able to take your breath and different parts of your spine, your body will actually adjust on its own. So instead of me doing it, the body will do it because your breath in itself is so powerful and being able to create those adjustments.
Brian Kelly:
Wow. I'm taking notes myself. Yes. I mean, gosh, I don't even know if my car recorder is still practicing, but it would be nice for him to learn from you and not that he was doing anything wrong or bad. It just wasn't as advanced.
Dr. Tara Rasta:
And I mean, it's just different techniques. You know, people have different gifts. And my gift, per say wasn't that type of structural chiropractic. My gift was something a little bit more emotional, a little bit more energetic, a little bit a little deeper.
Brian Kelly:
And I personally know if you were to put both of you side by side, I would choose you at each and every time. It just sounds way more comprehensive. You describe it and I love the chiropractor I used to go to. I love him. I mean, I truly do as a brother. Not literally, but he is. I love the guy. And he would, you know, would be a few minutes, 15, 20 minutes. You're in, you're out. And I felt better. But that wasn't just hang out because the next person in line is getting ready to jump on the table. Right? Appointments coming up. And that's amazing. And you talked about how people like to come back after they've not been for a while. That is just exactly like it is when you're used to working out and exercising and you stop for a while. You know, you just miss that firm feeling. You miss that. The just the great chemicals that are running through your body when you do exercise and you remember and associate it with the fact that you are doing the exercising, that's why you felt so good. And, so the same thing is happening. It looks like with your clients, you're you're taking them through a similar process where they are feeling and seeing and noticing the results and then they go away for a while like it's time for a tune up. I'm going to go back and see Dr. Tara.
Dr. Tara Rasta:
Yeah. Exactly.
Brian Kelly:
That's really awesome. And so you are a doctor with incredible gifts, incredible talents. And it's not just those gifts and talents that make up your business. Is it? I mean, do you have to, like, I don't know, market and, and try to get more clients to come through your door in addition to actually doing the work on your clients?
Dr. Tara Rasta:
You know, I have been very fortunate. I don't even know how, but I didn't have to do much marketing from the beginning. So, it's so, so interesting. When I first started when I first started with my practice, the only thing that I did that I got me a lot of clients and then it kind of just got through referrals was I went to an avocado festival and, through this avocado festival, I think I got like, I don't know, ten people. And then from there, I didn't have to deal much. It was mainly just being guests at different podcast and speaking at different events and then people coming through. And most of my practice members, they are they come through referrals. So I've been really, really lucky that I haven't had to do a lot of marketing. I have a lot of marketing people reaching out to me on Facebook, on LinkedIn. I mean, I get like twenty messages per day. And I just consider myself very lucky that I don't need to go through that route. Now, that doesn't say that I haven't done marketing. I have done. I have done some have run some ads on Facebook. But, it has nearly not been as successful as just my clients referring their family and friends. And, that's in the best way for me.
Brian Kelly:
Yeah, Facebook Ads. That's you know, that is a that's a skill in its own right. And I've been down that path as well. And I've hired for it and still had limited success with it. That's a difficult one, especially lately. Yeah, but the cool thing, the message that I heard that I want our listeners to really grasp and understand is what you did in the very beginning, which was attending events, very powerful, and you were on as a guest on podcasts. And, for anyone out there looking for exposure, you know, a lot of people call what we're doing right now a podcast, even though technically it's not a podcast is technically an audio only program. That's okay. I'm fine with it. But showing up as a guest on interview type shows that are down the same genre as what your business is in, that's very powerful, and you are testimonial to that. Dr. Tara. Because that's what got you started. You went to an avocado festival. That's phenomenal. I mean, who would have thought? Right.
Dr. Tara Rasta:
And I wouldn't have thought. I just thought I need to show up. And I did. And there was all always people. But I really owe it to the people and the relationships that I have built in the past three years. It's really what is really interesting is that I went to all these events in the beginning and I didn't get many clients, but those people came to me a year later because what I noticed is, is by building and nourishing those relationships and really for those people to feel like you care about them, you're not only going to networking events because you want business, but it's because you see them and you acknowledge them and you see those people as as people and as humans. And and you're building friendships and relationships. So really, I owe it to the people that I have met through and networking events in different, different avenues.
Brian Kelly:
And yeah, I would I would reframe it and say, you owe it to yourself for having been there and presented yourself in such an authentic way. You know, you're not roaming around an avocado festival, thrown out your business card saying, come to my office, I'm going to help you. You know, it was because of your authenticity, because of your integrity, because of your genuine-ness of wanting to help people. It's all because of you. It's really because of you. Because you showed up and you showed up as you know. You weren't phony, you were just who you are, someone who cares about people. Someone who wants to help people. And that's all because of the investment of time you made and the investment you made in others and their well-being. Your intention for their well-being. And they came back. That's because you you struck a chord with them. You know, that's amazing. I want everyone to really take part in this and understand that all you have to do is model success model. Dr. Tara Rasta. She got clients by being authentic and by showing up with her authenticity. There was no plastic phony anything. And, she was just being herself and truly wanting to help people. That's what I love about what I get to do. Dr. Tara, is everyone that comes on my show is is has a similar heart like you, you know, just want to help people. That is what makes people the most successful, not the money. The money will come when you are authentic. It may not come right away. Like you said, you went to the event and or events and nothing happened until much later. It's an investment. It takes time and nurturing, like you said, nurturing a relationship. You're seeing all the wonderful things. I'm getting chills everywhere because this is the way to market. Ladies and gentlemen, this is the authentic way to do it. And, that is why you're seeing this success. You are, in my humble opinion. And again, show up, go get on podcast, become a guest. There are actual resources out there. You can literally pay or there's some that are free to get your name in a directory and say, "I would like to be interviewed in these types of genres", and they'll hook you up to connect you. I've I've heard of so many people have come on show, Dr. Tara, that have done that that have had great success as a direct result of just being on podcasts alone. And, that's the same as showing up. So kudos. This is phenomenal. I'm having a great time here. Now. Gosh, I was going to ask something, but it's kind of answered already something to move on. What? So I talked about patterns for success in the opening of the show. And I am firm believer that there are patterns and it doesn't mean every single person has the similar or identical set of patterns that they have latched on to, that have given them that what they needed to become successful. Do you believe, Dr. Tara, that there is some sort of pattern to becoming successful? And if so, what what would one be? What would one example be?
Dr. Tara Rasta:
Absolutely. I think there is two for me, and I think that's one of them is consistency. Consistently showing up. Consistently being there, consistently do what you gotta do, and being predictable. People like predictability. So, for example, with those networking events, a lot of times people go into networking events and then after five, six times or sometimes when they don't get clients, they stop. And for me, I think that if you go into networking events, choose one, that you enjoy the people and being around the leader or whoever is going to be there most of the time that are predictable. And, I think that's what really was helped my business because I was predictable. I was going to show up if I would pick one thing, but I'm going to show up to that one thing every week. And, it was also being consistent as well, being consistent with showing up, even if I don't have any clients. I'm still showing up. Even if I don't if I know that if I go to networking events, I may not get any business. I'm still showing up. And I think those patterns are really important and work ethic. You know, having work ethics. Showing up and doing what you got to do and doing it the right way and having integrity. And I really believe that people are really, really smart. So when you are showing up, and you're being honest and they can feel that you care about them more than the fact that you want to make money, you are so much more likely to get business compared. If they even a slightly feel that you're being manipulated or slightly feel like you care about making money more and you care about people. And, I think that makes a huge difference.
Brian Kelly:
Totally, totally agree with that. 100 percent. My goodness. Consistency, predictability, work ethic and integrity. Can't agree more with all these. And so many thoughts are going through my mind as you were describing that because we've all we've all had those encounters with those who are out to make the buck. And, never forget one individual that I ran into some time ago, he he would run around in and kind of open the door and get you excited and say, I want to talk to you. You're an amazing person. I saw you just get up and speak and then I'm thinking, "Oh, cool, this could go somewhere". And then it was when we did meet on that same day in another room, it was to pitch me on what they have. And, I just I sunk in my chair. I'm like, really? Come on. Are you kidding? That was just a setup the whole time. You know, and you can see through it once it happened, like, "man, I fell for that". And yeah, it's don't be that way. Be like Dr. Tara. If you have something that they need or want and you're going about talking and networking with them in an integrity-based manner, with everything that Dr. Tara just talked about, with consistency, with predictability. And, you have that work ethic, they will come to you like they did with her. And so, again, model success, there's no need to re-invent the wheel. It has been done already. Just follow someone. Dr. Tara Rasta, who's already achieved that by developing these patterns that she knows are successful patterns for her. And I'll tell you what. Those are phenomenal patterns. I don't think anyone could not six achieve success with those patterns at all. Yeah, it may take a little bit of time. Oh, here we go. We got a comment incoming from YouTube. Humble Servant love, Dr. Tara. She helped me in more ways than one. Your Humble Servant. Don't know if you know who that is by name. Go ahead and type your name if you're OK with that. Just let us know who you are. So, Dr. Tara, give you some love back. That is phenomenal. Thank you so much for that.
Dr. Tara Rasta:
Thank You.
Brian Kelly:
Yes, absolutely. And so, you know, this is proof positive. She's impacting lives. She is. Making the world a better place. And I can't. You know, I wish, I wish I knew you back when I needed the chiropractor before and my wife, we both went. She was in a car accident and went and got adjustments and I helped. It's just that I really resonate it will resonate more with the way you do it. For some reason and many reasons, actually, because you do it in so many different ways, it's phenomenal. So for those that are curious, what does it take to be a successful business person and entrepreneur? These things I love to also be curious about, like when what is a typical day for you. When you get up and we have to go through every step of the day. But, do you start with some kind of routine? Do you jump right up and go straight to the office and you're right at work and then and then do you have downtime and what do you do for your downtime? What is your life like on a day to day basis, being a successful entrepreneur?
Dr. Tara Rasta:
I definitely cannot just go to work if I don't prepare myself, so I at least need like two hours to get in the zone, you know. I eat my breakfast and I exercise and I do my meditation. I do my own breath work and tap into my own body because with my work, it takes a lot of presence. I can not do my job if I'm not completely present with a person because I'm looking at their body and I need to know where do I need to go? Where do I need to touch? How do I how do I talk to this person in a way that will resonate with them and it will help them feel safer? So it takes a great a lot of presence and a lot of focus, focus, attention. So one of the biggest things that I've been that I think that it's been something that has really helps me succeed is being able to observe my mind. And, when I wake up in the morning, one of the things that I do, it's I'm just tapping into my body and I'm just reading and I'm feeling myself, the sensations and different parts of my body. And because I'm able to do that. Then when I see another person who walks into my office, I'm able to feel their body as well and tap into what they're feeling as well. So that's been one of the biggest things. And, you know, exercise is the biggest thing that changes my mood into a better mood gives me immediate energy. That's probably the biggest thing that helps me keep going, because the nature of my work is very physical, and I'm constantly dealing with people. And a lot of times, those people are not in a good mood and they need a lot of support. So in order for me to show up for them, I need to be in a very rich energy state and I achieve being in that rich or super rich energy state by exercising, drinking lots of water and eating really good food. As soon as I eat something that's not good. If it's gluten or if it's too much grease or too much fat or too much meat, I can immediately feel my energy drop. I'm very sensitive to what makes my energy come up and what makes my energy drop. So, I have this sheet that's energy, asset and energy deficit. And a lot of times I keep track on what makes me what gives me a lot of energy. What makes me show up a better way? What makes me happier and what drains my energy. What type of experiences? What type of interactions or what type of conversations. Then I try to avoid what will drain my energy because I really want I'm in the office. I need to be at my 100% so I can show up with everybody else. And if they are in a poor energy state or a neutral energy state, because I'm, I'm rich and I try to be rich in my energy, I can bring them up. And, that's one of the biggest things that has helped me with my business. And, just and just again, showing up every day and reminding myself why I'm doing this, reminding myself of why this is important. I do feel like our world is going through a very chaotic time. And it's really important for each one of us to show up to the fullest and the best we can. And, so that that's basically a day where I'm constantly going. I work and then I work for a few hours and then I take breaks my lunches for about two hours. And during my lunch, I definitely take the time again to come back inward into my body, making sure that I'm clear so that I can help other people.
Brian Kelly:
You are like. An elite athlete. You know, because you're always needing to be on the top of your game for your clients. You know, if you're not on top of your game, then you can't get them to their's. And so I love how you've taken such cause and know that if you're not there, then it's not going to be the best experience they can have and they may get the best results. And I mean, everything you described is like preparing for the next game. If you're an athlete, you know, it's about getting sleep. It's about drinking water, eating healthy, exercising, taking time for yourself. But one thing that really stood out to me, which is something I found as another pattern that's very common amongst all successful business people, is having a routine. And sticking to it. And it sounds like you have that routine down, especially like in the morning. You get up your breakfast, you exercise, you do your own work on yourself and meditate and get in, you know, get to your body and prepare yourself for the day ahead. It's kind of like warming up before the game.
Dr. Tara Rasta:
Absolutely.
Brian Kelly:
And, you see, you see these elite athletes walk around with headphones. They're in their own mind preparing. And I had that vision, as you're saying, that is like the sounds just like an elite athlete. And so you have to be on top of your game. You have to have energy. I love the fact is that exercise was the main thing that got you into those moods. I mean, the endorphins, I'm sure, are firing up like crazy. And by the way, our mystery guest from YouTube has chimed in. Its Anthony from Kansas City.
Dr. Tara Rasta:
Oh, hi, Anthony. Love you, too. Thank you.
Brian Kelly:
And just as you were saying before, about folks wanting to come back, look what else he said. "I'm hoping to come back to Dr. Tara soon for a few more sessions. She made me more comfortable with my being than any other person I've known". That is testimony right there. You know, and trust me, no one paid. We don't know who this. Didn't know who this was. No one paid for this. These comments to come in. This is phenomenal. Thank you, Anthony, for coming on and shedding the light and sharing the light about Dr. Tara, because that's one of my goals and missions for the show is to do just that, is to really put people like Dr. Tara on a pedestal and then spread the word as far and as wide as we possibly can. So for those you watching this, if you are able to go ahead, hit the share button, if you're Facebook, do a watch party, YouTube, Share. However they enable you grab the link and share it here to your list of peeps and linked in the same do the same there. We're all over the place on Periscope as well. And Twitch and multiple Facebook properties. So appreciate you all coming on and watching and engaging. That's what we want the most is for folks to engage like Anthony has. And, so appreciate that, Anthony. Because you're adding to the show and adding value. So cannot tell you how much we love that. Let's see.
Dr. Tara Rasta:
I'm actually don't like to be on a pedestal, I'm sweating because you've been complimenting me so much, and I think the reason is I don't like to feel like I have, I'm not ordinary. I'm, I'm ordinary. And I try to live an extraordinary life to make it extraordinary. But I'm so ordinary. I have all the struggles that everybody else out there has. And I just want people to know that, that I struggle just like everybody else. But it's just that every day I show up and I just know that it's so important for me to fully show up because of how much chaos is in the world. And I really feel like this is time of ascension, that we all need to unite and we all need to do our best so that we could make the world a better place because the planet truly needs a lot of saving.
Brian Kelly:
And you know what? You are truly unique. You are truly that person that you're saying you don't want to be because you don't want people to think that you're all that and that you see the difference between a successful person, as yourself, and those that have not yet achieved success. We all do go through the same struggles. All of us. None of us are different. We're all human. The difference is how we react to them. And that is what your main difference between you and those that are praising you. That may not be at that level yet. I don't know at that level or not, but, you know, embrace that. And because you've worked hard to get where you are. You've you've changed your own mindset. You've trained your mind. You've trained your body. You've you've done what's necessary. You've remained consistent. You've stayed with high integrity. All of those things are because of what you did and. Yeah. Own it and enjoy it. And. Yeah. Let let people praise you because you so deserve it. I appreciate you. I think you deserve it. And even Scott where thinks that he you deserve it. He says he too. That Dr. Tara's Rasta tunes you tune you into you and customize as a treatment for you on many levels or treatments are truly a treat. Look at that.
Dr. Tara Rasta:
Thank You, Scott.
Brian Kelly:
Yeah. So, yes, and this is beautiful. We do want to put you on a pedestal because because of that you can now, as a result of the word getting out about you, you will be able to help and serve more people. That's really where it's at. Right?
Dr. Tara Rasta:
Yes.
Brian Kelly:
The more you can serve the better. And that's what we want for you. I hope you absolutely crush it. I hope. If if your desires to become wealthy, I hope you become wealthy beyond your wildest dreams, because that means you'll be able to scale and help even more people.
Dr. Tara Rasta:
Yeah, I always say when I pray would say, "God, give me more so I can give more", because I think that success is not about me. It's about we. It's about how do we as as groups succeed? Because the collective psychology is so important, Brian. Our collective thought patterns impact each other in the deepest ways. And I think that one of my biggest passion is to to be wealthy so I can give more and help more and bring people up when I go up, because I think that we need each other in order to be happy.
Brian Kelly:
I love that. Bring them along with you.
Dr. Tara Rasta:
Yes.
Brian Kelly:
Exactly. So, I mean, in the short time we've had to talk, it's so brutally obvious to me what a wonderful person you are. And I'm so glad that you graced our stage. Oh, and I wanted to bring that up. There was a there was something I wanted to let her everybody know about the flexibility of this amazing young woman. We had a conflict of date that we thought the show was going to be on, and I'll just leave it at that. And, It was crazy because she had commitments she had made for tonight and said, I don't know if I can make it, but she became flexible. She made a commitment some time ago because the show has become popular. We're booked way out into the future right now for guests. And so I completely got as like. Yeah. Yeah, it's been a while. It's easy to not have the date. And so I just assumed that, "OK. Well, I'm going to have to cancel with her and reschedule someone else". The next day, she had figured it out. She moved her schedule around and said, "I'll be there". And that that spoke volumes. This has only happened one time prior to you, Dr. Tara, which is when someone had to cancel at the last minute. And there are different reasons. One was illness. I don't have a problem with stuff like that, but those that raise the top do what they can to stay true to the commitments. If they can. And that's what you did. And that spoke volumes. I had not met you yet in person. We tapped and I thought, this is a keeper. This is one that people are going to love her. And yes. True form. We see we see the actual evidence, don't we? They're coming on telling you how much they love you. And it's it's all deserved. So deserve because you put in the time, the effort to help people. It's amazing. It's amazing. I'm so happy that you're getting back in hopefully and many fold, what you're putting out and giving. It's funny how..
Dr. Tara Rasta:
Thank You. You and I both.
Brian Kelly:
And so along that. That's great. I'm so glad you brought up the fact that you're just like everyone else. We're all humans. And the thing one of the things that all humans have are emotions. And, there are five major negative emotions, but the one that seems to be the most prevalent and most powerful and the most constricting and restricting is the one coined as fear. And fear can come in many forms that can be, you know, we're not talking the fight or flight fear where you have to run for your life, decide if you're going to run or fight. You know, we're talking about more of the subtle type fears of, you know, the resistance, the hesitation, knowing that something's good for you, but that that voice is saying, yeah, but what are people going to think about you or who do you think you are? You're not old enough. All these limiting beliefs come through. If you have a fear, what would you say is your greatest fear at the moment? And then whatever that is, how do you manage that fear?
Dr. Tara Rasta:
The biggest one is that I'm not doing it as much as I should.
Brian Kelly:
Wow.
Dr. Tara Rasta:
Especially because I have the opportunity to live here in America. And so many people don't ever get that chance. And, people work so hard to come to this land of opportunity. And I truly believe that this is a land of opportunity. So I just hope to be able to achieve all my goals and help as many people as I can and impact the world as much as I can. And, I tried to do it by small things every day. So the way I deal with that fear is as soon as I'm out, as soon as I'm interacting with people, I'm giving all of me. I'm showing up. I have no guards up. I would say that I'm one of the most open people that I know. I love esp. I love immediately. And I let people know that I care about them and I love them. And I'm not afraid of getting hurt because I know that it's through getting hurt that we expand and I try to expand instead of contracting when I'm afraid. So I think that's my biggest fear. And I just tried to show up at my 100 percent at every interaction that I have, especially with people and knowing that every little interaction can make a difference in someone's life. It's the way you acknowledged and with the way you look at someone. It's the way you say their name. So, if I go to the grocery store, I always refers to the person with their name and I always make sure that they are fully seen. I'm, I'm there. And I'm looking at them. And I'm and I'm seeing them as human beings. And, I'm showing my care to them, however small that could be or however small that interaction is. So that's how I that's how I deal with that fear of I'm not doing my best or what if I fight on impact the world as much as I want, what if I don't show up the way I want? But but I just do small things every day to show that myself that this today was the best. I did my best today.
You are in one word, amazing. I'm just going to say. You are amazing. And, I think Mr. Biz, Ken Wentworth is on. And he said he he agrees. He says, you rock Dr. Rasta the rocks. He's gonna be on the show coming up here not too long from now as a guest expert as well. And by the way, Mr. Nunziata wanted me to express his greetings to you. It said Hello. Joe Nunziata.
Dr. Tara Rasta:
Yeah. Yes. I know him personally.
Brian Kelly:
What a great guy. He was just on last week. Had a wonderful time with him as well. Another extremely wonderful, successful entrepreneur as well. And speaking of wonderful and successful, when you're an entrepreneur, like then you have a business. Everything just goes right all the time. Right?
Dr. Tara Rasta:
It's supposed to. And I think that's that's the thing about having a business. It's about being flexible and just really believing what in your entire being, because you're in a business of service and because you're constantly serving other people you're serving. They know that you're showing up for them 100 percent. It's going to work out because there is just too much too much positive energy out there that you're putting, that there is no way that things are not going to work. I was just traveling for two weeks and you know how it is with business owners. If you're not in doing your business, the momentum slows down. And obviously, I was afraid that I'm going to come back to an empty office. And today I just kept saying gratitude and appreciation to God because right away, as soon as like two days before I came back, I just had tons of text messages, people wanting to make appointments. I had new clients. And and it's just amazing. I mean, even though I thought my momentum, my momentum isis going to be slowed down, it wasn't show.
Brian Kelly:
It's that amazing.
Dr. Tara Rasta:
It's love how that works out. Yes.
Brian Kelly:
Love it. So like we said, it is super easy. It's just autopilot, right? Not to do anything. Once you have a successful business, you just rest on your laurels. And, you know, in that hammock with that umbrella drink and enjoy life. Right? I know. We both know that's not the case. And I say that on purpose. But, you know, it can be struggles at times, at other times, though the things that keep us going. Are those victories so small victories, those big victories, whatever they might be? What would you say? Looking back now, is has been the most satisfying moment you've had in your business.
Dr. Tara Rasta:
It's when I get the blood work, so I do blood work before and after for my many of my practice members. And it's when I see those physiological changes by just simply not even not even changing their diets, not even changing. They're not even giving them supplements. By just knowing that they were able to tap into their body and they were able to connect with the organizing intelligence of their body, and that organizing intelligence has upgraded their body to the point where their chemistry and their physiology is different. And those are the most satisfying moments of my life. It's when I when I came back from my vacation, I had like tons of cards from people that they had written me cards and they had thanked me for the services that I have done for them. And now they're living their life with a greater quality. It's those rewards, it's those moments or it's when I look at my bank accounts and I have enough to give. And knowing that I did this, this was I. I'm not you know, I'm not relying on insurance companies to pay me. I'm relying to people. And people are the ones that they value my work. And I'm getting paid by people. And that is so satisfactory. I'm I'm I can't even express it in words. How satisfying it is to know that, I don't have a boss. I don't have to rely on a corporation. I cannot get fired. It's the people who support me. And. And in return, I support those people.
Brian Kelly:
Wonderful. Wonderful. We have a question from the audience.
Dr. Tara Rasta:
OK.
Brian Kelly:
And, it's right down the alley of what I was about to ask you. So I'm going to let Mr. Wentworth ask the question here. And you can see it right there. What is your biggest inspiration?
Dr. Tara Rasta:
My biggest inspiration. It's to be able to know that I'm nothing. But I'm also everything.
Brian Kelly:
And then you are.
Dr. Tara Rasta:
It's to know the fact that even though my body is mortal, but I'm immortal and there is something that we can say really. We can really see it, but it's there. It's it's so in in this beautiful being in the ebb and flow of life and knowing that there is something greater than us that is pushing us forward. And if you're really listening, if you really tap into it, it it feels almost tangible. And that's that's my inspiration. My aspiration is the human. You know, look at all the humans, what they've done. And just looking at all this, all the, you know, the human struggle and seeing how how humans always rise. Most of them, they rise to the top and they they change the world. And I just want to be one of those people, even if it's if It, if the change is small. But knowing that I did my best to create those changes for our planet. I'm Brian, after traveling through Europe and really feeling the climate change, one of the biggest things that I want to do is to do everything I can to save the planet because global warming felt so real. In Sweden, they didn't have any snow and they had the warmest winter ever. So I'm, I'm inspired to be the change I want to see in the world.
Brian Kelly:
And you're already there. You know, you're saying I want to be and I hope to be. You're there. You're doing it every single day already. And now it's just about scaling it and getting out there and helping and serving more people. And hopefully this will have some part in doing that and putting you on the show. And by the way, the show is not over when it's live. You know, when the light was done, the show is repurposed many times it goes out. As you can see on par.., partially on the screen. Twenty five actually podcasting platforms that will be on Roku and Amazon fire TV. We have a channel there. And these you know, people like Dr. Tara Rasta are the ones that I love to put on a pedestal and show off to the rest of the world. And Mr. Biz is awesome. He enjoyed that response very much. Thank you so much, Mr. Biz. Mr. Wentworth. Here's the thing. We're getting low on time. And I need to I want to I want to reveal to everyone how they can win five nights, stay at a five star Mexican resort, and it doesn't have to be in Mexico. You can choose different ways. We're going to do that in just a moment. Dr. Tara, what I want to do is, I'd like to close the show with one special question and I've asked this of all past guests, experts. So, Mr. Biz, you have to close your ears because you're gonna be asked the same question. You're not supposed to know what it is until you don't have to close them yet. I'll tell you when it comes up and it's a it's a very telling not the question isn't so telling us the answers. And I can't wait to hear yours. And before we do that, what I want to do, though, is remind everybody, because there's not just one gift being given away tonight. Dr. Rasta also, or Dr. Tara, also has something really wonderful for you as well. So let's go to the vacation. Stay right now and let's I'll show you exactly how you can enter to win. We give one of these away every single show. And, I hope you that are watching right now, you become the winner. Here we go. Pull out. You now have our permission to take your gaze away from us for just a moment and pull out your phone and type in the phone number 661-535-1624. This is in your texting application. And then in the message area, tap in the word peak. That's peak, and tap on the send button again. That's 661-535-1624. And enter the word peak peak and you could be on your way to a vacation, stay in a full service resort of your choosing in the location of your choice. Pretty phenomenal. If I do say so myself, get back to the woman of the hour. And now Dr. Tara Rasta has a gift she would like to impart on everyone. And if you're OK with it, I will let you describe it. And I'll bring up your Web site while you do that so people can take a look at more of your brilliance in that time as well. That's sound good?
Dr. Tara Rasta:
Yes. So I am offering an initial visit which is broken down into two visits. You will be receiving a two hour session of Netflix, final analysis and a vibrant acoustic sound therapy. And you will come for a follow up and you will receive another treatment and you will also get a recommendation plan based on the scans that you will have on the first visit, which is of your heart, so we can look at your heart and see how your heart is functioning. We'll look at. Use a thermal scan for your spine and see how your spinal cord is functioning and how your nerves are communicating with your organs. And we will also use a surface electromiography you to look at your muscles and see how efficient the way your muscles are firing are. And, based on those scans that will create a recommendation plan for you and you will receive that on the second visit. This is a $279 worth of value and you will receive it for a gift if you email me right now. So my email is [email protected] first person who e-mails me will receive this gift.
Brian Kelly:
Fantastic. And it was, what, perfect timing because our buddy was just asking, how can we contact you?
Dr. Tara Rasta:
There you go.
Brian Kelly:
Phenomenal. And there it is on the screen or it was just a moment ago. Her e-mail address and this is for the first person that emails her. That email address. And then I wanted to also touch quickly on you have a retreat coming up soon? So I wanted to give you an opportunity to discuss that just a little bit and show people how they can get in touch with you to potentially join you on this wonderful retreat.
Dr. Tara Rasta:
Yes, I'm doing a retreat, a day retreat in Long Beach. February 1st with my good friend Toby Ganz and another musician, Mike Romero, where he's going to do harmonizing music at the end of the events. Basically, what we're gonna do is we're going to take you through the stages of healing and teach you how to tap into different parts of your body, using your breath, using movement, using focus attention so that you could discover more of the intelligences within your body and learn to let go of things that are keeping you stuck in the body and also claim your power and claim to different intelligences that can help you expand your mind and your body and for you to feel deeper connection to what it is that it will do it as a group and the collective field will definitely help you shift even more. And we'll we will also take you through different types of meditation. And there's also live music. So it's an amazing day of unwinding, healing and connecting deeper to yourself.
Brian Kelly:
Fantastic. And there is the Web site you see at the bottom. It's shek. This is for our audio only listeners. S-H-E-K. Holistic, h-o-l-i-s-t-i-c dot com forward slash Soma. This is all lowercase, by the way, this last part. S-o-m-a dash hyphen. Same thing day D.I.Y. hyphen retreat, r-e-t-r-e-a-t. So go ahead and check that out. Go to that Web site. You can see everything you need to know there. You can connect with Dr. Tara Rasta. You've got her email address now. And there's also a contact list at the top of this page as well that you can also reach out to her for that. And so with that, you know. You know, it's still coming, right? Dr. Tara, you know, ask the question.
Dr. Tara Rasta:
That's right.
Brian Kelly:
It is still committed. Did not go away. Are you ready?
Dr. Tara Rasta:
I'm ready.
Brian Kelly:
So just so you know. OK. Can if you're still watching, this is time to plug your ears to run you until well, until you see the closing credits. No, it's all right. It's all right. We love having you here. It's an amazing question, because. Of the fact that there is no such thing as a wrong answer. It can't. It's impossible. In fact, just the opposite is the case. The only correct answer is yours because it's a personal question. Everyone answers that definitely. Don't worry, it's not deeply personal. It's just it's a very personal question. Each one is unique and so given that. Here we go. Dr. Tara Rasta. How do you define success?
Dr. Tara Rasta:
For me, success is when I feel fulfilled with what I have brought into the world, and I know that I'm going to, if I were to die tomorrow, I know that I left this place better than it was before. At least for the people that got to meet me and they got to interact with me, even if it was for a short period of time.
Brian Kelly:
Excellent. I was taking notes. Oftentimes it's so interesting to ask that question because sometimes if I don't come on right away and start talking, they will continue and gets better and better. Or they just describe it more or more. And, sometimes they say one word and they're done.
Dr. Tara Rasta:
I realized that it was the one hour reach. So I don't I don't want to go over your time.
Brian Kelly:
See, that is that is Dr. that to her core. She is looking out for others and being respectful because. Yeah, we are at two minutes past the hour. And the beautiful thing about this is we're not on a radio station or television network that makes us shut down at a specific time. We can go off a little bit longer if necessary or even shorter, never shorter, ever. The beautiful thing about your answer was just true to form. There have not yet been. And where we're pushing. I think 80 guests that we've gone through and asked this question so far, no two have answered it the same way. That's why it's so personal. And the other part is no one has made it about money. And that is because the mindset that you have, that is because of how you are so geared toward and worried and more concerned about being of integrity and being at cause and helping and serving others. It's not about Dr. Tara having a wonderful car and a wonderful house, which you deserve, what you deserve. It's more about, you know, leaving this place, knowing that you've done what you could, you know. Good deed, and that's amazing. And so that just speaks volumes about you, who you are. I'm so blessed and thankful that you came on and that all of this worked out because I was beginning to wonder because, you know, these things happen. And, I'm so thankful that you found a way to be flexible and make it on the show. I appreciate you more than you have any idea. And let's stay in touch. And I hope everyone out there continues to connect with her. If you know anyone in Southern California, in the Orange County area, that is someone she, and even from where I'm at. I'm up in the L.A. County. Doesn't matter. What is your health worth? You have to ask yourself that. What is your health worth? Is it worth enough to commute if you need to commute? Then do it if it's worth enough to fly and stick around for a while and do it. Whatever it takes. Dr. Tara can help you. So give her a call. Email her. Connect with her in. You know, just be the best person you can be because being with her, that is what you saw the comments. They were coming in. These aren't made up. She has made impact on a lot of people's lives. So I wanted to say thank you again, Dr. Tara asked. Do you have any final parting words of wisdom or comment? You'd like to leave.
Dr. Tara Rasta:
Thank you so much, Brian. I guess the last thing I want to say is instead of claiming ordinary claim, extraordinary everyday, it's a choice.
Brian Kelly:
And that explains you. I love it. Yes. All right. So thank you.
Dr. Tara Rasta:
Thank you all so much.
Brian Kelly:
Thank you, Dr. Tara, on behalf of Dr. Tara. This is Brian Kelly once again saying so long from The MIND BODY BUSINESS Show. We'll see you again next week. And I cannot wait to see you once again. Thank you again, Dr. Tara. And be blessed. We'll see you again next time.
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Dr. Tara Rasta
Dr. Tara Rasta is a trained chiropractor who specializes in Functional Medicine, Genetic Analysis, and Network Spinal chiropractic in an effort to break people away from chronic health conditions. This combination of techniques helps her patients find an emotional, physical, and spiritual balance to become the best version of themselves. Dr. Tara Rasta is a UCLA graduate with a background in neuroscience and Psychobiology, and her doctorate in chiropractic and functional medicine. Dr. Rasta’s methods will help you gain greater health and vitality through upgrading your nervous system, biological pathways and connecting her patients to the organizing intelligence of their bodies. My business is 1 year and 9 months old, I am the sole provider of most of the services, and I have virtual assistance for email marketing, PR, and advertisement. The greatest reason for my success is having coaches and mentors who have held me accountable and pushed me to take the necessary steps for the expansion of my business. I recently expanded my business by renting an extra room, and it has been one of the greatest decisions for my business.
Connect with Dr. Tara:
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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