Special Guest Expert - Genia Silva

Special Guest Expert - Genia Silva: Video automatically transcribed by Sonix

Special Guest Expert - Genia Silva: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.

Announcer:
Welcome to The MIND BODY BUSINESS Show. The three keys to your success is just moments away. Here's your host, Brian Kelly.

Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. I'm so glad you are here with us. And I cannot wait to introduce to you not just one, but we have a bonus second individual that's joining us tonight on this very show. Very, very excited. You get double the value tonight. And guess what? I'm not charging anything extra. OK. The show is 100 percent free all the time to you, the listener. And that's why we are here. The MIND BODY BUSINESS Show. What is that all about? Mind that stands for mindset. When you have a powerful, unstoppable mindset that is like the cornerstone, the foundation of success, not just in business, but in personal lives as well. When you have that, then you are SET to move forward faster. And this is what it is, The MIND BODY BUSINESS. That's three pillars, three pillars of success that I found over the course of years of studying successful people. And I notice these patterns kept cropping up and I thought, Wow! All of these successful people have these similar traits and do these similar things and they fall in those three areas. So they all have a powerful mindset and body body that that's taking care of your body, that's putting good nutrition in and it's moving, exercising on a regular basis and business that's multifaceted. There's sales, marketing, team building, systematizing. It goes on and on, leadership. And when you master any one of those three, any ONE of those three, then you will see great strides in improvement in both your business and your personal life. But when you target and master all three, then you are operating at what I'd like to call a peak level of performance, hence the title of the business: Reach Your Peak. And the beautiful thing is, is success comes from so many factors. And it really comes down to one thing. All you need to do is MODEL SOMEONE that you know who was successful that has what you want. That has achieved what you want. It's that simple. And what is model? it just means copy. And many people don't want to do that because they were brought up to think copying was the same as cheating. But when you're given permission, it's not cheating. So you now have MY permission to copy, to model, not just myself, but the guests that are about to appear on this show, which I CANNOT WAIT to introduce. I PROMISE you, they're coming soon. YES! Mind, body, business. And this is for you. This is for you, the listener, the viewer. So, really take notes. Get out a notepad, take notes throughout the show, because this amazing couple is going to just flood you with amazing value and help you to become successful in your business and in your personal relationship. I get to see them. I see them right now and they're like cooing with each other. They are so in love. It's amazing. I love it. So success comes in many forms. And one thing I did notice that one of the most important aspects of ALL successful people that I've noticed in the area of I would say in business for learning, educating yourself, and that is READING. And along that note, we're going to segue into a little section that I have appropriately named bookmarks.

Announcer:
(Bookmarks informational screen) Bookmarks. Born to read. Bookmarks. Ready steady, read. Bookmarks. Brought to you by ReachYourPeakLibrary.com.

Brian Kelly:
Yes, ReachYourPeakLibrary.com. Again, it's a very, very important that you stay with us on this show. What that means is stay on this screen if you're watching live. If you're listening on the podcast, what I mean is don't run off to other resources. We are going to be giving you resources over the course of the show like ReachYourPeakLibrary.com. Write it down on a piece of paper and visit it AFTER the show because everything HAPPENS, quote unquote, "IN THE ROOM." It would be a shame if you were to miss out on that one golden nugget that both Genia and Jessie have for you. Yes, there's a hint to who's coming on. It would be a shame if you missed one golden nugget just because you ran off to go look at something. stick with us. It's gonna be less than an hour of a show now, almost an hour. And it's going to be chock filled of value and great stuff. So real quick, Reach Your Peak Library. That is a Web site that I personally put together. And I literally did this for you. I had you in mind, the listener, the watcher, and that is a compilation of books that I personally have read. And it's not every book I've read, it's only those that have had profound or even subtle positive impact on my life, either in business or in personal life. And so I put that there for you. They're all though, all those buttons go straight to Amazon. I've read them all. And so what that means is, at least if you're not if you're not an avid reader and you haven't started, you now have a place you can go that has a collection of already vetted books by at least one successful entrepreneur. So that's better than just throwing a dart at a table and hoping you hit the right one. And if you are an avid reader, odds are there are going to be several books and you haven't read yet. So it's another one to pick up and say, you know, like minded people, we love to read the same books. And I keep hearing of more and more books when I have guests on the show. I write em down. I go. I grab them that moment. The second we're off the show, I'm on Audible buying and downloading it because I devour this stuff. So that's what this is all about. So reading is very, very important to your success. I just wanted to let you know about that. And also, just remember, stay in the room, take notes, because you are not going to want to miss a word of Genia and Jessie who are coming on. Guess what? Right. Now.

Announcer:
(Guest spotlight screen) It's time for the guest expert spotlight. Savvy. Skillful. Professional. Adept. Trained. "Big League." Qualified.

Brian Kelly:
And there they are! ladies and gentlemen! It is Genia and Jesse Silva! The crowd goes wild. The wave is going on in the stands! It's awesome! It's amazing! It's tremendous! It's Stupendous! How are you? Beautiful! Lovely! people doing tonight?

Genia Silva:
We are so excited to be here. We're doing great.

Jesse Silva:
We're loving this. This is awesome. Thank you very much for having us on Brian.

Brian Kelly:
Oh, you're so very welcome! And you're not just loving this, but I watch you guys are loving each other all the time. It is awesome to see that in a relationship.

Jesse Silva:
It is one of our habits. Yes.

Brian Kelly:
Yes. So I appreciate you guys for that. And you're unabashed love for each other as we were talking before the show started. It's all too often that that doesn't occur in some relationships. And that's sad. And with you guys, I'm like you're like a beacon out there to show other couples. This is this is the model to follow when it comes to love. These are the two. These are the two you want to follow. And me and my wife, she's not here for me to show you how we interact. So that's awesome.

Jesse Silva:
Otherwise, it would be a double date, right?

Brian Kelly:
Yeah! Maybe we should do it! That's a good idea.! I think so! Maybe we'll meet in the middle somewhere in Texas because they're coming from Pennsylvania. I'm in Southern California. That's what's beautiful about this venue is we can talk live from many miles apart and have an amazing, amazing time. Jen Leaver! All right! She says, "Woo Hoo! Gina and Jesse are amazing!" Thank you, Jen.

Genia & Jesse :
Thank you Jen!

Brian Kelly:
Yes. Real quick, I want to introduce and really this is introducing your your company, your business. And what we'll then do is get deeper into the two of you to find out what makes you tick. Because that is really the true JUICE where people find out what it takes to become successful. Does that sound Cool?.

Genia Silva:
Sure!

Brian Kelly:
Fantastic!

Brian Kelly:
So their company's name is Rain Dance. And Rain Dance is a collaborative team built on passion. And we were talking just off camera. Collaborative team. They they take that to the Nth Degree. There is no hierarchy. They have a team of 10 to 12 consultants that work with them and they all work together. I love this model. So it was founded by the two you see on the screen, Jesse and Genia. Silva. and Rain Dance is a collective group of amazing coaches, instructors, holistic practitioners and support staff where they all take an active role in the company by sharing their unique gifts and helping them execute their combined vision of creating community, compassion and connection. That's powerful! They believe everyone is capable of living authentic, fulfilling lives and they are doing EVERYTHING they can to get them there. Mind, body and spirit all together. Not one of us alone runs the show at "Rain Dance". not one of them. But together they are all "Rain Dance". I love that! I love that!

Brian Kelly:
And so, you know, to dig a little deeper now to to find out what makes both of you. You know, you're both successfully running a successful business. You have a wonderful team built around it. And we're gonna get in deeper into the actual aspects of your business, what the various types of services that you provide. And they're amazing. I got to learn about them right before we came on the show. And it's quite an array of wonderful things that they do. But what I wanted to do first is, is back up a little bit and take a look inside the minds of Genia and Jessie. So like when you're you know, when you're getting out of bed, you're waking up. If you're anything like me, I say this every show, if you're anything like me and you're starting to wake up, you're a little groggy, you know, and you kind of get up your swivel around your feet, hit the floor, and now you're starting to come to a little bit. And now the realization is like: "Uh all right, a new day. This is cool." And then the drive and the, you know, all of those things that that get you going, the Motivation starts to kick in because that's the way entrepreneurs just ARE at all times for both of you. And you can answer separately, if you like, one at a time. What is that for you? That one thing that if you were to go to one thing, I know there could be many. But if one thing that really sticks out when you're feet off the ground, you're coming to and you're like, "I get to do this again" What is that one thing that really drives you to HIT the ground running and go after it every single day?

Jesse Silva:
You first!

Genia Silva:
My answer, you kind of Segway to my answer. Every morning I wake up and the first thing I do say is "I GET TO", you know, I get to do this wonderful thing.

Genia Silva:
It is it's all about mindsets. You know that when my eyes open in the morning, I am just excited that I get the opportunity to impact somebody's life positively. And that's what gets me jumping and getting me down to the coffee. That's hopefully ready waiting for me.

Jesse Silva:
It's my job.

Genia Silva:
It's the clarity of my mindset, you know,.

Jesse Silva:
And I can echo what she's saying because I get to witness her every morning. She wakes up in a fantastic mood. And for me, she's a big draw. I wake up, you know, looking to do the things that I'm going to do by now. It always etches in. What can I do for her? Can I get the coffee going? Can I get it going on time before she wakes up? Absolutely!

Jesse Silva:
Can we always spend probably about an hour together outside to start? Absolutely! Every every day. But as far as the motivation is concerned, you know, there are people that talk about something new around every corner. Really That's every day. And I'm lucky because I get to experience that with this beautiful woman. And she has reminded me so much that it's literally become a habit. So every day you're going to run into something you've never run into before. And that's enough of a reason to jump out of bed.

Genia Silva:
Absolutely.

Brian Kelly:
I can so resonate with that. And I love Jesse, the part you said about it. You basically start your day by serving someone. And if that isn't the epitome of a definition of an entrepreneur, I don't know what is. Because I personally believe all of us successful entrepreneurs are put on this earth to do one thing, and that is to serve and help others.

Brian Kelly:
And the beautiful thing is we get to get paid for that. And it's great that we get paid for it. And I hope you guys make way more money next year than you are this year and the year after and the year after. And why do I say that? Because the more money you make, the more people you can serve. The more you can scale what you do and help more and serve more, because that's what we do.

Brian Kelly:
I reinvest everything I make. I barely live off anything. And I I choose that because I'm just continually growing and improving and growing. And so I love that. And then the other part that really stood out is you guys have kind of a regimen, you know, every day you spend about an hour outside together drinking coffee. That's a great way to start. Everyone has a different routine, but everyone has a routine that is successful. And that's the thing I find really, really interesting and intriguing. And so I really, really love that. Fantastic, you guys. So I open the show by talking a little bit about books, reading books. And I'm just I'm just going to ask the question because, you know, I probably know the answer, but I'm gonna ask it anyway, because every successful entrepreneur has the same answer. But would you consider you guys to be avid readers?

Genia Silva:
Absolutely. I am an avid reader and a book eater. I try to read at least a book a week.

Genia Silva:
So I'm always I'm always involved with at least one at a time, sometimes multiple books in conjunction.

Brian Kelly:
Wow!

Jesse Silva:
And Brian, I've got I think last count was seven books that I have started and I literally pick up a difficult one whenever I have an opportunity. Always have Audible running in the car. We both have a pretty good commute. I have a little bit of a longer commute every day. And so then there's also lists of books that we listen to together. So like right now on Audible. I've got one that I'm listening to.

Jesse Silva:
And then there's one that we're listening to together and we keep them going.

Brian Kelly:
Fantastic!

Jesse Silva:
We we just recently finished. "The Toltec art of life and death." Highly recommended.

Genia Silva:
Amazing! amazing book.

Jesse Silva:
Yeah.

Jesse Silva:
Very spiritual. But at the same time, a lot of great life lessons. But we love learning together.

Jesse Silva:
We love listening together,.

Brian Kelly:
Taking notes, just like I instructed the viewers to do. The Toltec Life the art of life and death. All right. Excellent. And what's what's one that stands out for you? Genia, what book? If you were to think of all the books you've read?

Genia Silva:
Oh, gosh. Well, the one on my bedside always and forever is "The Daily Stoic" by Ryan Holiday. So I I have that on my bedside and I grab it every day, flip it open to get my my philosophy juices running in the morning.

Jesse Silva:
Even though you already went through the entire book. Once

Genia Silva:
Twice

Jesse Silva:
Twice. Right

Brian Kelly:
And isn't it interesting when you've read a book more than once that let's let's say you read it once and then you read it a second time? Is it. Is it the same? Does it seem the same when you read the second time?

Genia Silva:
No! No it doesn't.

Brian Kelly:
Wait a minute. OK. I have to ask because I don't have a book next to me, I was gonna grab on to say it. But does I mean, you're telling me that the pages changed. They changed their. They get mixed up. Did they get moved to that? Did somebody tear a page out?

Genia Silva:
I think it's the perception that changes. Yeah, it's totally. You know, every day we're learning and growing. So, you know, we create the meaning and hopefully we're creating meanings with our new knowledge that we're learning and taking with us on our journey and questioning our beliefs and, you know, collecting ideas and beliefs that work for us and getting rid of the ones that don't.

Brian Kelly:
Yeah, and you go ahead.

Jesse Silva:
I'm sorry. I had noticed on your book list you had "start with why" by Simon Sinek. And that's one of those books that we listened to together. And that I will periodically put on just to kind of break up various different things I listen to. I hear things. I know. I've heard before. I know I've read it four or five times because I listen to that book so much. But, you know, that's the cool thing about epiphanies, is that they don't lose their luster.

Brian Kelly:
Yeah.

Jesse Silva:
And if you can have them again six months later or a year later, that's awesome.

Brian Kelly:
Yeah, it's interesting. You know, there was one book I read. I don't know how many times the most. Most of any. And it's because I used to speak on the stage of a mentor of mine. And the book was literally the transcription of an entire seminar put into book form it's a two day seminar as brilliant strategy. He didn't write, he didn't use a pen and didn't write a thing. But the cool thing was for us who became then his trainers, who would then teach his material from his stage. That was kind of like our Bible. And I read that thing and listened to it over and over and over, especially on the day I'm about to present a full day's worth of training. I mean, 10 hours on stage. And so I'm studying. And every single time I'm like, how does this happen? But every single time something new jumps out at me from it that I didn't see last time. It's not amazing. It's like you're not ready to ingest it yet. And then after you've read it once, now you're more ready and you'll see something different. And that's exactly the way an entrepreneur growth cycle goes, isn't it?

Jesse Silva:
You get the double hit of what you've relearned as well as the just the amazing fact that you relearned it.

Brian Kelly:
Yeah. And it deeper ingrained and it's amazing. So I think I'm hitting on books quite a bit tonight because it's that important. And I want people that are watching, listening to realize just how important it is TO YOUR SUCCESS A past guest I had just this just came in my head, Moe Abbas, who was a CEO of a phenomenal company in Canada. He self-taught himself to become an amazing entrepreneur and very successful, 100 percent self-taught by reading books. That's all he did. He read books for hours and hours and hours at length. And he would go and spend eight hours a day reading books. And so now, you know, if you're watching this and listening to this, you can become successful. All you have to do is pick up some books, but make them targeted, you know, get books that are going to have an impact on your life. And again, you can start with ReachYourPeakLibrary.com, follow other entrepreneurs, reach out to Genia and Jesse. I'm sure they've got a great list that they could hand to you. But get busy reading if you haven't been. And if you have been, keep doing it. Keep going!

Brian Kelly:
Phenomenal! That's just my advice I always go into this weird coaching mentoring mode it just it just happens.

Jesse Silva:
It's part of who you are.

Brian Kelly:
Yes. I love helping. Your company is quite interesting. It's multifaceted. If you don't mind, could you give a quick synopsis? I don't know if it could be quick, but as quick as you can make it of the highlights of the things you do to help people and how you go about doing that, the different forms of holistic approaches, etc. that you guys use to do that for your clients.

Genia Silva:
All right. So we've really tried to create a place where science and spirituality kind of kind of merge, you know, kind of meet. So we offer so many things from therapies like massage therapy, hypnotherapy, reflexology and things like that all the way to coaching and counseling. We also offer three workshops, and low cost workshops, almost every night of the week for the community to come and learn and grow and heal through the various topics that can be anywhere from, you know, meditation or to a great support group or to, you know, making money workshops. We really try to, you know, open our doors and offer these workshops free to the community to really help people unleash their greatness.

Jesse Silva:
Genia and her team specifically have done a fantastic job of ensuring that every age group is involved. This is. Not just for people looking for improving or for healing, but even for younger children. Now, there's been a number of events that Genia's held, including Beyond the Children Women's Night I've always found to be absolutely fantastic from afar. Because I'm not a woman, I'm not allowed to attend, as I understand. But I've shown up a couple of times and there's been just just a mass of women who have never been here before, but are enjoying discounted services and really being introduced to all the different modalities, that would be out there . It's a real just gambit of opportunity for anyone to come in and learn a little bit as well as Grow and heal.

Genia Silva:
Absolutely. You know, it's you know, if someone's struggling in this struggle. Yeah. Come on over. Or if someone's just trying to reach the next level of their life, you know, come on over. You know, but we're here for everybody.

Brian Kelly:
You just answered my next question.

Brian Kelly:
So it does sound like you cater to many when you're actually targeting and, say, marketing. We'll get into that a little bit later and deeper. What is your message written for? Is it? Do you have different messages for different types of ideal clients, like some for kids or parents of kids and others for people that are just that, you know, are suffering from something that you see come in a lot? Or how do you you know, who are you directing or your marketing messages to when you have such a diverse array of clients?

Genia Silva:
That is a great question. Um You know, it is a very diverse

Genia Silva:
Clientelle for sure! But you know, at the core of it, we're all human. Right? So our message I think my message transcends, you know, age or gender or anything.

Genia Silva:
It's you know, we believe that everybody within them has the power to lead fulfilling, abundant, awesome lives. It's just sometimes they need a little help or a little guidance or a little lesson on how to get there. And that could be, you know, someone who's eight years old. There's someone who's 80 years old.

Jesse Silva:
And Brian, you've used reference to mindset a number of times. I think that that what the team here has done is really understood that everybody is walking around with limiting beliefs. Everybody's got a belief systems within their their head that might prevent them from seeking help or even talking to people. So what Rain Dance Life has REALLY successfully done is get the message out there that absolutely anyone of any thought pattern, of any curiosity and that's one of the big pushes is, you know, if you're curious, come on in. Can walk in,have a have a five minute conversation with any of the practitioners, especially this one right here. And they're hooked. And the age, your gender, none of that matters.

Genia Silva:
And they they will leave better than they came in. I mean, listen, we are the most obese, chronically ill, medicated and depressed society ever. And we want to be a, you know, a place to help change that.

Jesse Silva:
Absolutely.

Brian Kelly:
I love that. I love that. I love that a TON! I want to do a quick Segway into letting people know that are watching right now.

Brian Kelly:
And this includes the both of you that at the end of the show, stick around to the end and you could you could win a five night stay at a five star luxury resort in Mexico. And what we'll do. I will give that information at the end on how you can enter. We give away one every single show, and that is that is sponsored by my buddy Jason Nast at PowerTexting.com. PowerTexting.com. And so toward the end, the show. So stick with us on the live show all the way to the end and we'll give you how you can enter for that. And good luck to all of you. I normally bring that up at the very beginning of the show. And I just realized I had not and i thought "there is a good place to do it." And so we were talking a little bit about marketing. Kind of scratch the surface. And I'd like to go a little bit more specific, if that's all right. And that is not to go into too much because think about the marketing you've done thus far through the course of your business. And if you could think of. I mean, because marketing is multifaceted. We all get that. I mean, there are so many ways to market. But to date, what would you call your most successful form of marketing thus far?

Genia Silva:
Well, most successful, you might be surprised, but our most successful form of marketing is 100 percent old school. You know, it goes along with our values of community and connection. And it is getting out there, meeting people, having conversations, connecting with them, connecting with their hearts, connecting with their souls. And just. Getting out there and just being part of the community, I mean, technology is great. Don't get me wrong, social media marketing is wonderful. I love dancing with the algorithms, cough, cough. But, you know, they're our best. Marketing is just meeting and greeting. Knocking on doors.

Jesse Silva:
That I have watched.

Jesse Silva:
Genia take this. Now, look, I know nothing about marketing. Genia has absolutely taught me tremendous amounts about it. In fact, I learned what community outreach was simply because of hearing it from Bird and actually going with her on a few of the of the Jobs. But Genia and Rain Dance will set up tables and information booths at absolutely any function. We've been at gyms, we've been at schools, malls.

Jesse Silva:
It's really, as she calls it, the boots on the ground. Oh, she's she's walking everywhere and it works. I mean, all the practitioners attend and they go out. It's absolutely amazing.

Brian Kelly:
That's beautiful. And that's oftentimes a lot of entrepreneurs lose sight of the one on one connections that can be more powerful, because the thing is that once you have a client and you've done it the right way, like you guys, then you're going to have that client for a long, long time compared to someone that came in that really hasn't gotten to know you, your culture on a one to one basis. And maybe they just saw a post and said, I want to give this a shot. It's just, you know, I used to go to events, a lot of events. I mean, a ridiculous amount of seminars and networking events and boot camps, you name it. And I've slowed down a lot lately. It just it's time consuming. And I just went to two recently. And what I found was that, you know, rekindled personal connections by doing it again. I missed that part of it. And it's not so much that what I'm learning during the boot camps or seminars, during the sessions, it's more I still learn, but it's more about the relationships that are either sparked or continued because I did see three people that I knew from years ago. And and as a result of just showing up, joint ventures are going to result from this. And I cannot wait. And it's just amazing the power of and I'm just saying all of this to agree with your form of marketing, the power of one on one. There's no there's nothing more powerful. Yeah. It's you can't scale it very well because you're just one person. If you train Jessie a little more, maybe he'll get his butt out there and do a little more. I'm just having fun with you guys.

Genia Silva:
Sure. Sure. I mean, I get it. You know, I it's it's hard.

Genia Silva:
You know, you think about going out, you know, knocking on doors are going to businesses and meeting people. I get it no one wants to do it. But that's where it is. It is about an action. I mean, technology is wonderful again. You know, we're all over social media as well. But, you know, you're not connecting at a heart and soul level, you know, at a at a personal level, you know, as when going in to the pizza place and having conversations with people and and connecting and making them realize that they they matter. And we're here. And we care.

Jesse Silva:
Absolutely. And there's there's a a novel. Maybe it's a novel just for me, but as far as one of genias approaches I remember. there was a specific function that that she had orchestrated at a local wasn't really a fast food, it was a restaurant. But it was clearly a place for people to eat. And it was for rescuing animals. And it was such a great combination of various reminds. And I remember showing up to see how things were going. And there was a nice crowd going and people were not only eating and enjoying what they were there as far as restaurant learning so much. You can't create those digitally. Those are things that have to be created one on one.

Brian Kelly:
Isn't it interesting? It seems like we've come full circle where it was one on one for a long time. You know, they call it either kneecap to kneecap or belly to belly. And then email marketing came in the Internet and we started building these massive, massive lists and then blasting one same message to all of these faceless people. And to them, we are faceless as well, unless they saw a picture of us on the Internet. But that's it. And then we move into this whole now "age" of social media. And actually social media is one of the best marketing tools. If you can't get somewhere, it is one of the best ways to connect. It is far better than email because there is that interaction two way and you can get to know somebody. And then when you go to an event and you discover, hey, you look familiar, we're actually friends on Facebook.

Brian Kelly:
I love those moments.

Genia Silva:
ya those moments are great.

Brian Kelly:
And it's always when you see them, whether they were a previous Facebook friend or social media friend or not. Those are the most powerful, engaging you can see and feel them. I mean, feel their their energy, you know, you could see how they're reacting. Their inflection in their voice. Everything. And we are human beings. You know. You know, it's just.

Genia Silva:
we are wired for connection. Yeah. We are so very connected with technology. And technology is wonderful. We are losing that human interaction and it's important.

Genia Silva:
Yes.

Genia Silva:
You know, I mean,.

Jesse Silva:
If you think about the the the moments that really, really matter, looking back in any circumstance, but really even where the marketing is concerned, I think sitting across from somebody and having a conversation and maybe explaining your idea just that perfect way where you see it in their face, that moment, I can't imagine a better moment. And so when you can scale that and the scaling is really just creating more conversations, more people, and sometimes it's even group conversation. A fundamental part of what we do here, but also a fundamental part of what you do. I mean, I don't know the number of conversations that we've gotten involved in in grocery stores and gas stations. Simply because this woman is undeniably unstoppable when it comes to making connections. And that really is circumstantial

Brian Kelly:
fantastic!

Brian Kelly:
And you guys make a great team. And, you know, it doesn't mean that Jesse has to turn into a connection. Master Jesse has his talents that make you guys a phenomenal team. And so, yeah,and marketing is the lifeblood of any business. There's no doubt about it. But once the marketing is done, you still have to execute on the end product and you need to support those people and you need to lead your or your tribe and your organization. And on that note of organization, I'm curious. So you had ten or so people that are working with you? Not for you. I love how that came out. It's interesting. That's a that can be a difficult thing to master or to put together. And a lot of that, when I see things like this work like this, it happens a lot of times because you have a very strong mission and purpose and culture built within. But for you, I'm curious, how do you find those people that have meshed with you so well to bring into your organization that truly care about the whole organization as a whole? And Rain Dance.

Genia Silva:
Really great question, how do we find them? You know, some some find us, you know, and some, you know, I find from the many conversations that I have had at the grocery stores here, there and everywhere. They say it is mostly referrals that we find them. A few through social media. that kind of watches us, watch what we're doing from the from afar and, you know, and then they'll come check us out. I'm always like, you know, inviting everybody in. Please come during dance, you know, see if you'll fit in. Our door is always open. Know well, we'll collaborate with anybody.

Jesse Silva:
I think one of the things that I've seen happen here a lot is the sharing of skills. Sure. I mean, you know, it may be junior in the core group of 10 people, but they're all they're intermingling and innerteaching each other, you know, how to say connect or the marketing pieces or even just any of the modalities.

Genia Silva:
You know, we've we've really created a space of collaboration and communication and really maintain forming and maintaining tight bonds. And that's not going to work for everybody. And we get it. And and and it will work for some. And we're just we're just lucky that we found a ten or twelve that it works with.

Jesse Silva:
And there have been challenges then.

Genia Silva:
There's been some challenges along the way

Jesse Silva:
You know, if you look at those challenges, as I know you do, as opportunities to grow yourself, but also for the people who may be challenging it for just simply not the right fit. You've done a phenomenal job of being transparent, open, direct and looking at that as an opportunity for yourself, but also reminding them it is for them, too. Right.

Brian Kelly:
Fantastic. And speaking of challenges, that's a great way of, you know, being an entrepreneur, running a business.

Brian Kelly:
It's super easy to do. And it just happens automatically, isn't it?

Genia Silva:
Sure.

Brian Kelly:
I love the reaction I get on that one. Yeah, it's great.

Brian Kelly:
It's a nonstop roller coaster ride and it's nonstop effort. And there are many points where we hit failure. You know, it's good to get in the habit of failing fast and fast, faster and faster, faster so that you can learn from it and become more and more successful. And what would you say in your course of running this business or some of your the ones that stand out like some of those failures that came up or you can call it challenge, reframe it to that? And what specifically have you learned from that to then better yourself and or your company?

Genia Silva:
I can address child challenges and failures. Well, we we embrace all of them around here with challenges, failures. You know, we fail forward. And that is part of our our mentality. You know, as far as failures, probably, you know, the biggest glitch maybe was the first year running. We really we kind of were just flying by without a parachute. I mean, we were doing them all what we loved and we were building and building and building out really a concrete business plan. We just kind of the momentum kind of brought us and we kind of went with it. So that was so then we know year two came and we were like, oh, wow, you know, we're making we're making revenue, but not really that profitable. So we kind of go back to the drawing board and kind of get to the nuts and bolts and really create a business like an actual business plan together with measurable like marketing and goals and things like that and really get tight enough on that vision because, you know, revenue was one thing, but profitability is something completely different. So we had to shift our mindset on that so that would probably be a failure. at first challenges. We've had a few challenges.I am I think creating a collective? You know, it looks wonderful. And I you know, and it feels so wonderful. And I think it was an adjustment for some of the practitioners, you know, and even myself to come and to be in a collaborative situation, because many came from corporate situations where that wasn't really the case. So that was challenging to to release limiting beliefs and old habits, to really let them embrace their odd intensity, let their skills shine and be okay to fail forward and not be scared.

Jesse Silva:
Well put.

Brian Kelly:
Yes, very well put. It's. It's a thing a lot of people that aren't familiar with what it takes to be a successful business person or entrepreneur that don't understand is many think that, you know, once I have solved the riddle and I can now escape my corporate plan or I could be free of working for anyone else, then it's just "let her rip. Let her run our pilot. I found a solution". It's like I've got news for you. Bro, it's gonna be a continuous non-stop cycle of refinement of improvement.

Brian Kelly:
I think that's what makes it so exciting personally. Because if we ever hit that plateau. Let me ask you guys this. Okay. Let's say there does exist such a thing. There is a plateau and you can only go this high and that's it. That's it. Once you hit that plateau, you can go no higher. You can become no more successful. You can serve no more additional people. But that's it. You've reached perfection. You're there. What would that feel like to you then? On the following day when you know you can't get through that? How would that feel to you guys?

Jesse Silva:
I would have to. I speak for you. Demoralizing.

Genia Silva:
Demoralizing.

Jesse Silva:
Almost.

Genia Silva:
Yeah.

Jesse Silva:
Yeah.

Jesse Silva:
It's and I don't know that it's necessarily that I've seen us work towards reaching that absolute peak, because every day, whether it's a failure or a challenge or it's just even a new idea. Right. That ceiling. I don't think we've ever seen the ceiling. I'm not sure one exists. But in the belief that it doesn't actually exist, there will always be able to scale beyond what anybody might be able to throw in is a limiting belief.

Jesse Silva:
Yeah, I think if we discovered it, it'd just destroy us.

Genia Silva:
It would

Jesse Silva:
Absolutely.

Brian Kelly:
I love that.

Jesse Silva:
So please don't show it through us dont show us that ceiling

Genia Silva:
Yes, we dont wanna see that ceiling we want to just keep going and growing.

Brian Kelly:
And that was 100 percent hypothetical. I have not seen it.

Jesse Silva:
Thank God.

Brian Kelly:
You know that none of us on this planet will ever be perfect that can't happen. There's only in my opinion, there's only been one human. that ever walked the earth. That was perfect. And the thing is, we can continue to strive for it. And I love that part. I just love that there is no end. Retirement is a word that doesn't exist in my vocabulary. It's it's more of a transition of careers would be a better term for it. But it doesn't mean stop, doesn't mean, you know, hang up your hat and get in the hammock and sleep and go golf and fish and do your hobbies all day. I know I've known several people that have done that and they're no longer with us. There's no purpose anymore. They die very quickly after that. It's like it's very sad.

Brian Kelly:
I just want to continue helping people.

Jesse Silva:
They hit their own personal ceiling

Yeah. Yeah. They hit their ceiling. They were done. That was it. I've hit the the promised land. I've got a goal of golden handcuffs are gone and I am now free. And I'm just going to do nothing and have no purpose in life. And it saddens me. Just saddens me. So I love talking to people like you because it's obvious where a cut from similar claws and, you know, all successful people, entrepreneurs seem to be that way, just constantly driven, constantly improving, striving ideas. Yes, all of it.

Brian Kelly:
So in alignment with you guys, what kind of culture have you guys manufactured, manifested, whatever put together that you found to be something that is keep. First, you attracted these 10 or so people into your lives in your business, and now you're holding them.

Brian Kelly:
You're not holding them literally, but they're staying with you that you're holding them back. What are you doing?

Brian Kelly:
No, you're holding they're holding their attention with whatever culture you've established. What kind of culture have you established? I mean, is there a way to explain the culture? Is it beyond just say it's about collaboration. What is what is it that you guys have established that is. I mean, 10 people that's and all of you to be working side by side instead of one leading or several levels of leadership. You're all at the same level. How the heck did you pull that off? What is your what is your culture like? What did you guys create over there?

Genia Silva:
Did you want to stick to culture?

Jesse Silva:
I want you to. I'm curious about your answer.

Genia Silva:
How did we create the culture?

Genia Silva:
You know, we've we have tribal. We call ourselves the tribe. Tribe Rain Dance. You know, we do have tribal council meetings again, where we're all collaborative. You know, when we throw ideas out and what doesn't work, what doesn't. Another cool thing that we do is we do kind of a tribal trading post once a month where all of us get together and we can learn and we grow and we share knowledge and we share wisdom and we practice on each other and we can help each other with our individual goals, whether it is, you know, in marketing or if one of our practitioners, it's having a struggle with clients and we also encourage each other to increase their personal. All journeys of growth and learning through classes are taking classes, getting certifications. So really enhancing their personal growth so they have more to give to the clients that walk in the door. I don't know exactly why you would car culture other other than collaborative.

Jesse Silva:
Absolutely. It's funny. Culture is a funny thing. Genia and I have talked about this. The culture that has has come from what Rain Dance has created here is fantastic. But could you create it? Could you choose to put pieces in place and then forge forward towards those goals to create such a culture? Possibly. But I think really just looking back and saying, all right, this is the culture, what you just described. What were the pieces that contributed? She just got done explaining what it is. So perhaps that becomes the model.

Genia Silva:
I know when I'm when I'm here in the morning and one of my practitioners know, I hear them coming through the door and they just come inside. "I just love coming here." Yeah, that makes my soul sing. And I hear that quite often. And I just love being here. I just love. And who can say that about going to work on a Monday morning? Right.

Jesse Silva:
Or Tuesday.

Genia Silva:
And I love that. And I have that same feeling when I when I walk in the door every day as well.

Brian Kelly:
That's the that's a beautiful thing about entrepreneurs in general is work isn't work anyway. It's it's passion. It's it's you know, it's play with you know, we're serious about what we do, but it's something we do because we want to not because we have to necessarily. But I loved your description of the culture and I like how it came all the way back and said it's collaborative. I don't care what you say, Brian. Don't say don't tell me not to call collaborative, because and that was good. Because in the process you described the pieces that made it collaborative. And I love the fact that you talked about you guys get together on a regular basis and share your knowledge. You actually practice with each other and help with individual needs and how you help each other grow. I thought of one word when you describe that. And what it sounded to me like was you guys have an ongoing mastermind group going on at all times.

Brian Kelly:
Very a very similar concept.

Genia & Jesse :
Absolutely.

Brian Kelly:
Who wouldn't love that? Right.

Brian Kelly:
So it's obvious to me why they're coming in and saying, I love coming here, because look what they're like. They're in a nurturing, supportive environment. And everything's probably it's gotta be a "can do" attitude versus the old corporate world where it's. Well, we always did it like that. So we can't do it that way. You know, it's like so. And the challenges you guys face with bringing in former corporate. I get that. It's total. The limiting beliefs are way out there. Take some time, knock those down and, you know, get down to the root.

Brian Kelly:
And.

Genia Silva:
It was tough. It was tough on, you know, our first ladies night that we'd had early on. You know, I had to go it was kind of the open house like meet our practitioners. And that is something I hadn't thought of, you know, as we talked about our vision and talked about the culture. And I was like, yeah yeah yeah hey, so we're having our ladies night. And the practitioners all have their own rooms and we're all doing our own things. But it was a little strange for them because they kept coming up to me. Well what do you do now? And what do you want me to do now? What should I be doing now? I'm like, oh, well, whenever you want, you know, I really you know, that was my failure as a leader. I just expected, you know, them to to be thinking the way I did. Oh, this is wonderful. I can do what I want. But they had no idea. So they were coming after me. So, yeah, that was one of the challenges early on. I love to be managed.

Brian Kelly:
I love that you used the word expectation because I found because I have apprentices that helped me in my business. And the first thing I do is I attempt to set the level of expectation and I ask them what they think, what what are their expectations of this relationship. And by doing that and learning like with you, you know, I iterate, oh, I should have added this. I'll do that next time, just like you just went through. And it's so awesome that once expectations are known up front, then those types of questions don't come up. The frustration of, you know, I laughed so hard when you said, what?

Brian Kelly:
What do you what do you do now? What do you want me to do now? What do you want me does like, oh, my gosh. It's like, wait, you're free. Do what you want. Right? You know, I'll help you. But you gotta. You can't come to me every 10 minutes asking for the next test because.

Brian Kelly:
And that's a transition period that takes and you can always pre frame that and you call it a failure. It's you know, it's just something we adjust to. Right. It's an adjustment. And that's it. The refinement and improvement cycle is nonstop. And it just it's I don't know. It just moved my needle. I love it. I love doing this. I love what I get to do. I get to talk to wonderful couples like you that, you know, if I'm just curious, do you guys actually really like each other?

Genia Silva:
We actually really do.

Jesse Silva:
what's really funny is that we get that we actually get that question an absolute a ton. Like we have we have a workshop that we've led for the past three and a half years, almost four years, almost four years. Some of it and some of the attendees have even come back recently. And one of the one of the subjects that's been that has, I don't know, been placed in the center of the floor recently has been how do we do what we do? And it's actually caused us to turn to each other over the past couple of years and say, you know, what is it that we're doing that is so different in God because we're jealous? You know, we're not jealous we're slightly guilty. Feel guilty, right. That other couples don't experience what we experience, which ended up becoming one of our offerings, was was really the kind of peace it out and presented to other couples. Absolutely. So we appreciate your comments, though.

Brian Kelly:
Yes. It's it's so obvious. Yes, I love it.

Brian Kelly:
There is just nothing but love on that side of the U.S. right there, spreading the love in Pennsylvania. You guys are amazing. So you you've been in this business for a while now, obviously nurtured it. You've got 10, 10 or so people working with you in addition, and you've got clients coming in and out. And so you've got a great culture. Obviously, you've got a mission and purpose that's working. What do you see this business doing and what are your visions for? Have you talked about it in the future, like down 10 years from now, maybe even 20 years from now? What do you see Rain Dance doing in that time?

Genia Silva:
Long term goals.

Jesse Silva:
We love the subject.

Genia Silva:
We love. Neither one of us are huge long. Long term goal.

Jesse Silva:
People,.

Genia Silva:
People people know with, you know, my passion of community and connection.

Genia Silva:
We do want to scale, but not not to sacrifice. You know what we are creating. Community and connection needs to be cultivated. And we we're probably going to be continually taking baby steps to get to where we want to go, which would be probably more workshops here. And I end off site, you know, the books that's in the works.

Genia Silva:
You know,.

Jesse Silva:
We've heard we've even talked about international.

Genia Silva:
You know, we've talked about international. And I'd like to see some more Rain Dance centers here nationally and internationally. When when Elon Musk goes to Mars, we can talk, you know, you know, cosmic universally, you know, we're not opposed to that. but we dont want to put carts before the horse. And we don't want to sacrifice the community that we've created inside. You know, that that can really shine on me outside.

Jesse Silva:
I think we heard Peter Diamandis kind of redefine success, I guess, in a long term sense, where he said that the true definition of a billionaire is someone who can reach and touch a billion people. Great. I would absolutely love that. Billion seems a little bit large, but as as we get better at this practice and better connection as well as we're always going to do, I see that scale cring up there maybe in 10, 20 years.

Genia Silva:
Absolutely.

Jesse Silva:
Mars?

Genia Silva:
Mars? Mars works.

Alright.

Genia Silva:
Sure.

Jesse Silva:
There you go Brian. That's the goal.

Brian Kelly:
I love it.

Brian Kelly:
Mars. Sweet men are from Mars. Women are from Venus. I heard that somewhere before.

Jesse Silva:
We'll do Venu too.

Brian Kelly:
There ya go. Got to get the ladies involved. Fantastic. Yeah. So scaling that's a big.

Brian Kelly:
Always a big question. And Genia, I loved your your take on that where you said "not at the sacrifice of what we've developed" and very adamant about that. And that's great for anyone watching.

Brian Kelly:
That's some severe good passion that these both have. You know, Genia and Jessi both have this intense passion about what they do. And they do want to grow, but not at the sacrifice of what they've put together today at their community, at their culture that they put together. And that's phenomenal. And I truly believe you can do that, that you can scale it and keep that community aspect going, because really, you know, when it comes down to it, somebody is leading this. You two, right?

Brian Kelly:
Somebody is leading it. Whether, you know, you want to say we all work together. Yes, you do. And you're very good at working with other people. But someone's leading this charge. Someone's got the you know, someone's got the EIN number when it comes to when the rubber meets the road. And, you know,.

Jesse Silva:
Somebody's gotta have the reigns.

Brian Kelly:
Yeah. So you could easily birth. I shouldn't say easily. You could definitely birth new locations throughout the United States. One thing I found that really works great, where you start to realize that there are people out there that could be a fit is just by going to these networking events, because a lot of people travel for many of these events and you meet people from all over the United States. I mean, I might start in the United States before venturing to international unless Canada, because that's not that far from you right now. But, you know, you could at least a bridge that gap by getting out. And I think you guys will be fantastic going out and speaking, getting on the speaking circuit as well.

Brian Kelly:
If you haven't already.

Jesse Silva:
Great thought. Great thought.

Genia Silva:
Sure.

Brian Kelly:
Yeah. And you're doing it right now. This is speaking. And now take it to the next level and go on stage and maybe get your own platforms. And I can you know, there's lots of different things we can do. Here I go again. I'm going down that rabbit hole. Brian, stop it.

Jesse Silva:
Rabbit hole. Take us with you.

Brian Kelly:
I love it. So there is so there's two things. There's actually three things left to do. Three things. One is to let everybody know how they can win that glorious trip. Another is that you guys have an announcement of an AMAZING gift to give all of our listeners and watchers. And I have one more question for you both. And the thing I love about this question as I ask this of every guest expert that's been on this show, and it's a very intriguing question. And in fact, while this is going to be an interesting one you're the- this is the first time I've had two guests at the same time, I think you guys are in such synergy.

Brian Kelly:
You guys can choose who answers it once you hear the question. I mean, you won't know until you hear it and it can be deep or it cannot be deep. I'm just throwing all these open loops at you, huh? It's just like, what the heck is he talking about?

Brian Kelly:
Right. Before I do that, I wanted to make good on my promise to everyone watching. That's still with us live and show them how they can win a five-night stay at a five-star luxury resort in Mexico. So at this point in time, you do have my permission now to kind of take your eyeballs off of what you're doing unless you're watching this on your phone. But take out your phone and to enter to win, all you need to do is type in the phone number of (661) 535-1624. Then in the message area type the word PEAK, P-E-A-K, And hit that send button. So one more time it's (661) 535-1624 and then type in the word PEAK, P-E-A-K. Hit send. And this is all powered and driven by PowerTexting.com. This is their technology. I use it day in and day out. It's amazing. So take a look at PowerTexting.com. Jason Nast. Amazing, amazing system. So go ahead. Do that now. Quickly, quickly, because we're gonna come back to this big, heavy hitting question here that now that Genia and Jesse are now sweating profusely about. Let me show you on the camera. I'm just kidding. I'm kidding. They're they're relaxed. Perfect timing. Good, good.

Brian Kelly:
So I want to kind of, you know, ease your, not anxiety, your curiosity about it a little bit. So here's the thing. There is no such thing as a wrong answer. There can't be a wrong answer because the only correct answer is yours, because it's unique to every individual. It's interesting. I've interviewed quite a few folks over the past year or so, and there aren't. I know it's going to happen, but they're still have yet to be two people, any two people that have answered it in exactly the same way. It's very interesting to me. I'm looking for my pen because I'm ready. Are you ready for the big question?

Genia Silva:
I don't know.

Jesse Silva:
Bring it on

Brian Kelly:
So, Once again, I'll ask the question you two confer.

Brian Kelly:
Which of you is gonna handle it? And then you know what? If it takes a moment, that's OK if it's instant. That's OK. It's unique to you. So think about it if you have to, that airtime is not uncomfortable time. And in this case. And, you know, then just say what the answer is. And it's just from the heart because it's it's you. It's you uniquely. Are you ready?

Genia Silva:
All this build up I'm nervous. I'm actually excited

Brian Kelly:
Yes

Brian Kelly:
So, Genia or Jesse, how do you define success?

Jesse Silva:
Hmm.

Jesse Silva:
Go right ahead my love.

Genia Silva:
For me, I think, you know, success lies in service and success at the end of the day. If I know that I positively impacted one person's life, that is a successful day for me.

Jesse Silva:
And you probably get that little butterfly. going on your stomach.

Genia Silva:
I do.

Jesse Silva:
So maybe that's the secret. Maybe if if you can feel something deeply emotional that makes you smile.

Genia Silva:
Sure.

Jesse Silva:
There's your success.

Genia Silva:
And I think in and in addition and that got more wait. There was more on, you know, living living my days with intention, living each moment with intention, walking my truth and owning all the good, the bad and and the adventure.

Jesse Silva:
So you're successful every day?

Genia Silva:
I'm successful every day.

Jesse Silva:
I'm a witness.

Jesse Silva:
I'm gonna stick with her answer.

Brian Kelly:
I love it. That's awesome. And true to form, unlike anyone before you. I love it. It's so amazing how unique we all are as human beings. And what are all the, you know, our own definition successes. One interesting thing is that there is not a single person whose root answer, not one. This is I love this part about it. It was not one person who said, well, it's one, I'll hit my first million. It wasn't money centric. In other words, not one did mentioned money. But when I peeled the onion a little further, I didn't peel it. He kept talking. And it wasn't money. It's what money would provide. Which was more liberation and the ability to do what you just said, Genia, which is serve more people. So the root cause was really serving. It was just money was a vehicle to help him do more of it and scale. And so it's just amazing.

Brian Kelly:
I just again, I love that I get to do this. I love what I get to do.

Jesse Silva:
I'm very envious of you, Brian. This is Awesome.

Brian Kelly:
Oh, I learned more from people like you that I mean, there is no networking seminar, bootcamp, anything on the planet that could provide what I've learned from this show. It doesn't exist. And so I'm the biggest blessed, most blessed recipient of anybody unless someone wants to go back and watch all the shows that are available. One one hour at a time, that's only 50 hours. You can do it just over a week of work. Work week. Get it? So I wanted to shift over to you guys again. And you had an amazing gift to give to our listeners, our viewers. And what I wanted to do is actually bring up your site and then let you take it away and describe what it is you're giving and also how the folks can get in touch with you to see about getting that wonderful gift.

Brian Kelly:
So let me bring that up here in a second. There we go.

Genia Silva:
So for our listeners, they will receive a month of coaching with Jesse III, whether it's transformational or relationship coaching, and that will include, you know, four sessions, one session a week, whether it's in person or via Skype or Zoom or what have you.

Genia Silva:
So if you haven't had enough of us for the last hour. You can stand four more hours with us in the next coming month.

Genia Silva:
all you have to do is go to our website hit the contact tab. Shoot us an email and or even just go right on the home page. New client special. And we'll get you a whole month of us.

Brian Kelly:
Who wouldn't want that?

Genia Silva:
Right.

Brian Kelly:
So just to reiterate, so for those of you watching, listening after we're done live.

Brian Kelly:
But you can go to the Web site is RainDanceLife.com. So it's R-A-I-N-D-A-N-C-E-L-I-F-E.com. And you go to that website and now you can see on the screen right now a big blue button on the right. You can't see my mouse over it, but that's OK. Says new clients special just to the right of that beautiful picture. You click on it and what you will see is this contact page. That is where you go to claim your I can't believe you're doing this one month of complimentary, transformational, or relationship coaching of sessions with Genia and Jesse. I mean, I don't know who would not want to spend an entire month at your house that you're offering right now.

Brian Kelly:
I'm Kidding. I'm kidding. Just seeing if we were still there. So I just wanted to say, what is the best? Is this the best way to contact you in general is through that Web site and that contact form or Facebook?

Brian Kelly:
What is it?

Genia Silva:
Sure through facebook through You know, we're we're everywhere.

Genia Silva:
You can Google Rain Dance Life and we'll pop up we're on all the social media channels, Instagram, Snap, Facebook, Facebook Messenger, Twitter, or we run like Linkedin

Brian Kelly:
Good, good, good.

Genia Silva:
We're all over the place

Jesse Silva:
everywhere.

Brian Kelly:
Well Genia. Jesse, I so appreciate you coming on spending an entire hour, actually, hour and a half with me here today. Tonight. It's been an eye opener.

Brian Kelly:
I appreciate what you do, how you serve others. Please continue to do that. And if there's any way I can help serve you to help you grow and scale your business or any other means to help you out, please don't hesitate to reach out. And for all you watching, listening, take advantage of this unbelievable offer. I can only imagine you probably can only take on so many people and you'll have to cut it short at some point and be respectful of them. When you do enter their information, in their contact form and know that what they're giving you is at a deep high value meaning they normally would charge. I'm sure a LOT of money a month is a long time, even if it's once a week, over a month. And it probably is something like that. I don't know. But even then, that is it.

Brian Kelly:
That is their time. The most valuable asset any of us have on the planet. Just respect that and go in treating it as if you spent five grand. Just do it. Let's do it that way. Give them the respect they deserve and they will do the same. I mean, look at these two wonderful people. They going to open their arms and bring them bring you into their lives and help you for no cost whatsoever. All you have to do is show up. You guys are amazing. I appreciate you. And I can't wait to see what the next chapter in your lives hold. And when we go forward and keep connected, I'm looking forward to staying true friends with you from now until eternity this is gonna be an amazing. Right. So thank you both. I appreciate you. RainDanceLife.com. RainDanceLife.com. Do not forget RainDanceLife.com. Hit the contact button and get in contact with this amazing power couple and just watch your life change for the better. Thank you, Genia and Jesse. Appreciate you both so much,.

Genia Silva:
Thank you so much Brian.

Jesse Silva:
Thank You, Brian,.

Genia Silva:
Thank you Everybody that's watching.

Jesse Silva:
It's been a huge, huge pleasure. Really fun. Thank you.

Brian Kelly:
The pleasure's all mine my brother and I appreciate you guys so much. That is it for tonight's show. We're going to honor and respect your time as well as Genia and Jesse's and call it a night. And we will see you again on the next episode of The MIND BODY BUSINESS Show.

Brian Kelly:
. Good night and be blessed for now. So long.

Announcer:
Thank you for watching and listening. This has been The MIND BODY BUSINESS Show with Brian Kelly.

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Genia Silva

RainDance is a collaborative Team built on passion. Founded by Jesse and Genia Silva, RainDance is a collective group of amazing coaches, instructors, holistic practitioners, support staff where we all take an active role in our company by sharing our unique gifts and helping us execute our combined vision of creating community, compassion, and connection. We believe everyone is capable of living authentic fulfilling lives and we are doing everything we can to get them there, Mind Body and Spirit. Not one of us alone runs the show at RainDance, but together we ARE RainDance.

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Live Streaming Best Practices Panel: Video automatically transcribed by Sonix

Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.

Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.

Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.

Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.

Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.

Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.

Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.

Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.

Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.

Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.

Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.

Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.

Christian Karasiewicz:
I'm really trying not to, seriously.

Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.

Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.

Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?

Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.

Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.

Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".

Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?

Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.

Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.

Julie Riley:
Right.

Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.

Julie Riley:
Thank God it wasnt that much!

Brian Kelly:
What was the model of that again?

Julie Riley:
A6000.

Brian Kelly:
What does it run about?

Julie Riley:
It was about seven hundred.

Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.

Julie Riley:
Yeah.

It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?

Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.

Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.

Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.

Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.

Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.

Brian Kelly:
Yeah, we'll point that out in glowing detail right now.

Christian Karasiewicz:
You're using a green screen. Right?

Timothy McNeely:
Yeah.

Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?

Dylan Shinholser:
Correct. Yeah.

Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.

Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.

Brian Kelly:
You're the one on the stage, brother. Not the audience.

Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.

Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.

Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.

Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.

Dylan Shinholser:
I appreciate that.

In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.

That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.

Brian Kelly:
Yeah, I love it. Christian, go ahead.

Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.

Julie Riley:
I've been going live since 2015, and I only had this camera last year.

Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?

Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.

Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?

Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.

Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?

Christian Karasiewicz:
Sweet.

I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?

Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.

If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.

Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?

Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.

Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.

Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.

Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.

Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.

Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.

Dylan Shinholser:
It's been one of those years.

Brian Kelly:
Thank God that last one is over.

Dylan Shinholser:
Yeah, yeah. Sure.

Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?

Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.

Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.

Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.

Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?

Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.

Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.

Brian Kelly:
It's actually super.

Dylan Shinholser:
Yeah, super real.

Christian Karasiewicz:
That's pretty cool, actually.

Julie Riley:
I like that.

Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.

Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.

Brian Kelly:
Totally, totally true.

Dylan Shinholser:
That's why I do it.

Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.

Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?

Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?

Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.

Brian Kelly:
The magic word there was "relationship".

Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.

Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.

Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.

Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.

Dylan Shinholser:
They've got to fit. (It's) got to makes sense.

Brian Kelly:
Both ways. Yeah.

Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.

Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....

Dylan Shinholser:
I need a vacation.

This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.

Christian Karasiewicz:
I'm your friend. Yes.

Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.

Dylan Shinholser:
I haven't heard of that one.

Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?

Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.

Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.

Dylan Shinholser:
Well...

Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?

Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.

Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?

Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.

Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.

Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.

Brian Kelly:
Not nearly as much fun though, bro.

Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.

Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?

Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.

Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.

Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).

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