Special Guest Expert - Jarin Jackson
Special Guest Expert - JarinJackson: Video automatically transcribed by Sonix
Special Guest Expert - JarinJackson: this eJw1jttOg0AQht9lLryiQLH0QNIYSauhxmpCmqg3ZLO70JU94O4A0abv7hLj5X-Yb_4LUKORa6zwu-OQwT0EILRDoimvBIMsSdJks7pdB0B7h0b1jtu_YDlfLtIkAEKp6T3h39ys4gBqwSWrNFETtBaSe247Ets4yC7QW-ntM2LnsigaxzFsjGkkJ51wITUqYlYMPBqSaDp10VwUT-6jxeEB4y_9g_vhc_aYlrXG17d1HvPzHZG4VZwJcuNMbynfMjNqaQg7-VcBoEA5LXkujrv8Zfeen8riuC_L2YFYoQ-Ets7oUHUL362NVQR9eZLX6y_tGmFh:1m6m8v:b0_MvKsGmSEjxNDOgBcb-hkBdOw video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Speaker1:
So here's the big question. Our entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it
One step forward only to fall two steps back work getting getting to. And drib. We finally break through, and that is the question. And this podcast will give you. My name is Scott. And this is the mind body.
Speaker1:
Hello, everyone, and welcome, welcome, welcome to the Mind Body Business Show. Well, I'm especially excited for tonight's show because of the gentleman you are about to meet. His name is Jaren Jackson. He is an amazing, amazing young man, very, very established, very experienced, and is still very young in my eyes. I'm kind of older than most when I have people on my show. He's an amazing guy. He's a family man. He's got a young toddler at home and a loving wife. And he's just a great guy. And he's also very, very brilliant, intelligent, and he has really taken off in his career. And I cannot wait to dig deep into his beautiful brain to see what it was that he did to reach the level he is at now and is just the sky's the limit. He's going to keep going up. I know this is one of those people that has that it factor. And there are so many things that go with that. But I can't wait to bring them on. Jaren Jackson will be coming up very, very soon. In the meantime, the mind body business show it is a show that I had developed with you in mind with entrepreneurs, with small business owners. It's a show by entrepreneurs for entrepreneurs. And what I love, what I get to do is I bring on successful entrepreneurs from all over the world.
Speaker1:
And what happens is in our discussion is you, the viewer and the listener, you get to find out what it is that makes this individual so successful. And by just taking notes and then when the show is over, taking action on those notes, learning what they do and then mimicking or what I like to say, modeling what their patterns of success are, then you can achieve success yourself far faster than if you were to do it with no instruction or no proof that anyone else had done it using the same approach. So this is a phenomenal platform. I love what I get to do because of that. This show could easily I could easily charge money. I know just because of doing this for three years and the amazing guests and the value they bring. And Jarrin is going to do that as well tonight. I already know that. I just know. So that is what the show is all about. It's about what I call the three pillars of success. What happened was real quickly I began studying only successful people for a period of about a decade or so, and I just wanted to find out what were the things that made them more successful than, say, someone like me.
Speaker1:
I was just curious, what is it? And what I found was time after time, these three things kept bubbling to the top that they all had in common. And three things I call them the three pillars of success. It's like a tripod. If you were to kick away one leg of a tripod, what happens to the tripod? And more importantly, the camera, whatever expensive equipment you have on top or comes tumbling down, tumbling down and crashing. And so similarly with successful people, they have these three characteristics. And those are the three names, the three parts of the show, the very title of the show, Mind Being Mind Set. And what that means is each and every individual that I studied. Now, these include people I know personally, people that have mentored me. I've trained with these include authors, speakers. These include some people that are no longer with us, that are authors of books. It's a wide, very net of people that are successful that I study and mind. They had a very positive to a person very positive, yet more importantly, flexible mindset and then body to a person. Each of these successful individuals took care of themselves. They took care of themselves by exercising regularly and nutritionally. They they took things into their body that were good for them.
Speaker1:
And then business business is so multifaceted. There are so many skill sets that one must master in order to develop and build and grow a very successful business. And these are skill sets like sales, marketing, team, building, systematizing leadership. I mean, I could go on and on the SO but here's the thing. To master one skill set to master anything can take a long, long, long time. I think it was on the order of ten thousand hours was kind of the the actual number. They used to say this is when you become an expert or you've mastered something. The good news is you as a business owner, you don't have to master every single one of those skill sets I mentioned and the many more that are necessary. Now, in fact, if you just mastered one of those and I actually mentioned it by name, it was one of those in the list. You can use that. To then bring in other folks who have mastered the skill sets of those areas, you are not yet up to speed on and you may never be, there are things that we are given talents for that we just are good at and other things we are not good at. And I'm no different. We're all the same. Not one skill set. I imagine that if you master it, it's kind of your ticket, your gateway to monumental success, and that is mastering the skill set of.
Speaker1:
Leadership of the screen didn't freeze. I was just doing a dramatic pause, their leadership, once you have once you've mastered that skill set, now you can bring in people who have mastered skill sets. Let's say you're not you have not yet mastered the skill set of being a great salesperson. You can master leadership, bring in a great salesperson and lead them in your business and get what you need out of their brilliance to help you and do it as a partner and bring them in as part of your team. That's what business the business part of this show is. And look, we meet we may not touch on every one of these subjects during tonight's show. It kind of goes organically. Gern is an amazing guy with incredible experience and intellect. And we may who knows? But all I do is implore of you to stay on with him because we got some great things I'm going to announce here very shortly. And to another point that each and every one of these successful people I also found were very voracious readers, readers of books. And with that, I like to segway into a quick segment I affectionately call bookmarks.
Speaker2:
Bookmarks for and to read bookmarks, ready, steady, read bookmarks brought to you by reach your peak library dotcom.
Speaker1:
There you see it, reach your peak library and for all of you, either watching or listening, either way, I would implore you to take out a notepad and a pen and take notes. And instead of going to clicking away and typing in these URLs and websites and resources, I know Jahren will have some as well so that you can keep your gaze of attention here on the screen. Because what I like to say is the magic happens in the room. And I would just I would just hate it if you were to miss that one golden nugget that Gerrans about to bring and because you were off clicking away and perusing another website. Stay with us. I promise you, it will be worth your while in more ways than one, not just what you're going to get from Jarrin. We have some giveaways tonight, so stay with us and let's get into it. Reach your peak library, dotcom. That is a resource that I had built with you in mind. And I know that sounds can sound a little cheesy. I mean, it what happened was I myself was not a voracious reader of books until about 10 years ago. At the age of forty seven, I'm approaching fifty seven, not quite there at the time of this show. And I then learn about this new tool. It probably wasn't that new, but it finally I became alert to it called Audible and then it hit me. I love listening. I don't particularly care to read physical words on a book, a screen as much. I will do it. But for a long period of time I really get tired and lose interest quick.
Speaker1:
So I began reading like crazy on Audible and these are all a collection of all the books I've read since that time. In fact, they're not all of them. And these are only the ones that had profound impact on me either personally or in business or both. And in fact, not even every book that meets those criteria is on this list. I need to update it, but there are plenty here to choose from. The whole purpose of this is just go to reach your peak library dotcom. Find the book that resonates with you. You don't know. You don't need to sift through the whole list. There's no rhyme or reason to how they are listed here. They're not alphabetically or not by category. They're not by the author. They were just added and just find the first one, click on the button and acquire it. This is not a money making website. That was not the purpose of it. In fact, this goes straight to Amazon when you click those buttons. And so just grab them next book, grab the type, the type of book you want, whether it's physical or electronic through Kindle or audible and read it. And then when you're done, come back and get the next one and just wash, rinse, repeat. And who knows, we may get some great recommendations even from our guests like Jahren. We've gotten these nearly every single time on this show. And speaking of journey, is enough enough of Brian Globin. I think it's time to bring him on. What do you say we do that? Yeah, I think so. Here we go
Speaker2:
To some school officials. I mean, three.
Speaker1:
Five, the five. And there he is, ladies and gentlemen, the one the only it is him, Jaren Jackson. Yeah, welcome to the show, Darren. How are you doing, my friend?
Speaker2:
Couldn't be better. I'm doing amazing. How are you, Brian?
Speaker1:
I'm excited. I've been looking for this for a long time. You book this quite some time ago. I recall this date to be on the show. And so everyone knows Jarrin was actually part of my team and my company at your peak, and he was one of the shining stars. And what I'm so happy for is that he grew out of that quickly and found a niche and a position in a company of big, very high position. We'll get into that. And that was crushing it. And I'm so excited for you, Jarron. I'm proud of you. Just everything. I cannot wait to learn about how you got there. What was your mindset during all this? What were the what were the incidents that led you to this position? All of that and not for me. I want others to listen to you and say, oh, either, oh, yeah, I can do that. Or, Oh, that was interesting and different. Maybe I should try that approach to success, those kind of things. So can't wait before we do that. Real quick, Jarrin, I'm going to introduce you properly, informally, because you deserve it. Before we do that, for those of you watching us live right now live, you can win a five night stay at a five star luxury resort.
Speaker1:
Compliments of you see the big red symbol up there. That is the big insider secrets, dotcom. They are the company that sponsors our show and allows us to give away one of these phenomenal vacations days each and every show. The Big Insider Secrets Dotcom by Jason Narced and company. Amazing, amazing company. And a couple more and then we'll get to Jaren Jackson. Here we go. All right, so. If you're struggling with putting a live show together and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high quality show and connect with great people like Jaren Jackson and grow your business all at the same time, then head on over to carpet bomb marketing, dotcom carpet bomb marketing, saturate the marketplace with your message. And one of the key components that is contained in the carpet bomb marketing system. It's one that you'll learn how to absolutely master. And it's the very service we use to stream our live shows right here and right now, as a matter of fact, on the mind body business show. So over the course of oh gosh, it's been over nine years. I've tried so many of these quote unquote TV studio solutions for live streaming and streaming.
Speaker1:
I'm here to tell you is the best of the best. It combines supreme ease of use along with unmatched functionality. You can actually stream right now free. So write this down our IP dot. I am foregoes stream live our IP dot. I am Borght stream live and start streaming high quality professional looking live shows right away. But not until after the show, of course. All right. We're going to bring back the man of the hour. That's right. It is Jaren Jackson. And now we're going to give him the introduction he deserves. Agency owners and coaches hired Jeron to stand out in the noise of social media to attract a stream of quality clients because many are frustrated with rising ad costs or an efficient organic strategy. Who can relate to that? Oh, my. So he helps agency owners and coaches gain credibility by standing out from the crowd. Very important. Bottom line, he helps you get featured by major publications and turn that publicity into leagues with free products that sell your services for you. Wow, ladies and gentlemen, it is Jurvetson on the show officially, formally right here with you now. This is going to be fun. I'm excited.
Speaker2:
Me, too, man, let's go.
Speaker1:
Let's do it now you hail from what country?
Speaker2:
I am a Canadian, True-Blue.
Speaker1:
I love it. So like I said from all over the world, we've interviewed folks from everywhere, Italy, France, all over the place. And that's what I love about this whole interface and technology that we have. We can talk across continents. It's amazing. And for you, Daryn, I want to jump in now and start learning about you as as an individual. And you rose like you rose fast and you rose quick, and now you're in a position where you are a partner, an actual bona fide partner of another company. Correct. That is correct, and so what I want to find out first before we go into the details of that, there's something going on with you that made that that actually capable of happening and that happens to be is going on between those beautiful ears of yours in that noggin, a big, beautiful brain of yours. I'm curious, like when you get up in the morning, you know, you've got all this stuff going on. You've got a wife, you've got a young toddler and you've got a thriving business. And so you have a lot on your plate. So when you get up in the morning and you're getting ready to start your day to crush it again in your business, what is going on in your brain that's keeping you motivated, keeping you positive? You are one of the most incredibly positive people I've met a long time in our time together. I learned that. So what is it that's going on in that big, beautiful brain of yours that keeps you going forward knowing about all those arduous task and these things that you're dealing with at home that you're going to keep dealing with throughout the day, week in and week out? What's going on in that brain of yours to keep you going and motivate you?
Speaker2:
Well, there's so much to unpack there, but to start with the motivation part, I really see my wife smile is like the best. Whatever I need to do to see her smile, I'll do it. I love it. And then step two is I have a 13 month old son and his smile is the second best. And so whatever I can do to help those two people smile and to spend more time with them. And that's that's what motivates me. That's what gets me through the hard times. And then also, like Brian said, I'm a. On squashy, optimistic, you cannot hold me down, there is not a thing that I can't punch through and I love seeing clients win. So I know no matter how hard it is today. Today. If I do the right things, I can help people win and become the best versions of themselves.
Speaker1:
And unstoppable optimism, that is a great way of describing what I experienced of you when you were with my team, and I mean, there were some things that you went through when you were working with us that would have caused different reactions on most human beings on the planet. And you were just like, OK, I'm like, what? This guy is also I love this guy is just like water off a duck's back in the end. Not only that, it was like, oh, good. I like a challenge. You know, it was always turning it around into from what normal people would create a negative from. You instantly found a positive and concentrated and focused on that. And I'm convinced that is why you are where you are today in a good way. And so you ended up becoming a partner of a company. Can you tell us a little bit about how that transpired? How did you meet and then what were the things that happened that ultimately got you an offer to become a partner of someone else's existing business?
Speaker2:
So it's a really cool story, like Brian said, when all this transpired, I had a jillion responsibilities on my plate, one of them raising a newborn. Anyone that's a parent, I salute you. You're doing a great job. Another thing that really helped is I was just perusing I was expanding my network. I was browsing through Facebook. Now, most people, when they go on Facebook, they they go there to relax. Not me. I go there to to have fun and to network to to meet cool people. And so as I was going through this, I saw a post from someone in my network that was like, hey, I'm hiring for this position. Here's the requirements. We're going to have a webinar Xoom call about it. And why don't you show up now? One of the requirements was to be based in the United States. And I'm Canadian. So I was like, well, you know what, I'm going to apply anyways. I'm there's there's not that much difference between us. We can make it work. So I went in there, I applied. And I'll be I'll be frank with you. There were a lot of people in that in that room that I felt were way more qualified for the job. But here's the funny thing, during the interview process, I was like the only guy that asked Luke how he was doing. I asked how his business is doing. And I was like. Dude, you're the guy with the lightsaber on your profile. That's so cool. I love Star Wars. And so one of my superpowers, I guess, was being genuine with people and finding ways to connect with them and relate. And that shone through. So I got hired and that was awesome. And we were transitioning offers at that moment. And if you've ever transitioned, sometimes there's not. Sometimes there's doubt. It's not always uSwitch business models and everything works exactly the same the day after, unfortunately. But we learned a lot and I don't know, I just stuck through it. I saw positive opportunities everywhere I looked. And that's the high level overview of what happened.
Speaker1:
So there's a huge lesson for everyone watching and listening right there. And this is like just marketing one to one that a lot of people don't seem to grasp right away, especially like on websites. You go to a website, it's all about them and their products. It's me, me, me, me, me, me, me, me, me. There's no what's in it for you. There's no I shouldn't say no, but there's not enough attention given to the viewer like, well, why would I spend any more time reading or listening to this video or whatever you have on your site, if it's just going to be, hey, come look at our products because our features are the best and our benefits are the best and but it has nothing to do with you. And that's what differentiated you. You just said it was because you asked about him, you know, how are you doing? How is your business doing? And that's huge. I just it's kind of the point now where I talk to people now where I've never met him before. We're just having a get to know each other call. I did two of them earlier today and I just start asking them about their business, just like you did, and not just to ask, but genuinely be interested and be ready to provide resources to help them at no profit to myself just to help.
Speaker1:
And it was interesting. And then I would just kind of I just kind of gauge the conversation and see, well, is there going to be any reciprocity? Are they going to come back and ask me about mine? And that will tell me a little bit about them as well, which is it's not a bad thing if they don't just I get to know people. I love people. But it's an interesting thing. I can see how that transpired for you that made you stand out. That's the beautiful thing. Other people might have been more qualified, like with everything they've done in their life and more experience. And that's the thing. It's not always that that is the most important. It is really what is under the hood, what's going on up here in that noggin. What's your attitude like? When I was bringing people onto my team, which you ended up being part of some time ago. I learned really fast it's not about the skill set that people had, it's not about their chops and their experience and knowledge, it's about their attitude, their drive, everything, all the intangibles.
Speaker1:
And so I'm appreciate you bringing that up that you said that that was it. I mean, that's what the guy said. You're the guy. And then now he's like, light saber. That's cool. That's neat stuff in common there as well. And so you guys are of transition. You're doing a whole different business model. And the other part is great that you told people, look, it's not just just change it and then you're good to go to sit back and autopilot of a lot of moving parts. And I just love this. I'm so happy for you. And I just I got to get off of that and get into the good questions here, because I'm just excited. I'm so happy for you and you're such a great guy, amazing family. And everything you have going is just awesome. Back to the books. You know, we talked about I talked about the importance of reading books. And it's not just about reading any books. It's about reading the right books. And I was just curious if you would characterize yourself also as an avid reader and if so, what what kind of books are you into reading?
Speaker2:
Yes, I'm an unstoppable learner. And as for books, I'm into all sorts of books I used to read. Well, I still read for pleasure. It's just the pleasure has has shifted to more things that I can use to improve my life in the life of those around me. I still enjoy fantasy. I always will. But like one book in particular that I've been reading is called The Wealthy Gardener by John Selfridge. And it's so interesting because there's so many lessons you can learn from being a farmer and tending to the land that expand into business and in life. In relationships, for instance, you learn about seasons, their seasons to plant and their seasons to harvest, and then you learn about patience. If you plant a seed, whether it's a business or an investment, you nurture that seed, but you don't dig it up every day to check, to see if it's sprouted that would actually kill it. You need to give it the time for it, for it to grow. So that's a long answer to your question. But I love to learn and read.
Speaker1:
Oh, man. Not a not a long answer at all. I was waiting for more. The author named John. What was the last name again?
Speaker2:
The forage. So s o f o r I see.
Speaker1:
Got it, so the wealthy gardener and I just want to point this out for anybody watching or listening or everybody watching, listening is that when you get when someone that is successful, like Jarrin talks about a book and recommends it or speaks highly of it. My advice to everyone out there is to write that down, so again, it's the the wealthy gardener by John Sofort, if that's how you see it, last name, and I'm sure the wealthy gardener will come up with John something, you'll find it. And what I do personally and this is like right after the show is over, I go over my notes, I find the books and I go to Audible and I add them to my library right then and there. And that way I never forget they're there. I don't even know what some of them come from. I would go back to my notes, but I don't need to because they came from a recommendation. They're not in my library unless personally they've been either vetted by somebody I know or that's been on the show or that I found through other means. But anyway, fantastic. So I recommend everyone do that. Go ahead and add that to your library. Whatever that your form of reading you like, go to Amazon, buy it, whatever it takes. Oh my goodness. What. So if we were to look at just. From a business aspect only. Aside from the book you just mentioned, if you can think of it, you know, what would be the one that really you had? You came to my team with already a lot of skills and talents to kind of shock me in a good way. And I'm curious, were there books that helped you to get to that point or maybe one that stands out that said this was what I've been looking for? It finally took me to the next level. Anything like that come to mind that you've read?
Speaker2:
I I want to say I've read libraries, but I can I can think of two that that were really helpful. One, from a skill standpoint, was the ultimate sales letter by Chet Holmes. That's a really good book. If only you I need to send you my Kindle library, it's got so much gold in it, I love it. But one one that really helped me from a business standpoint was called Fix This next by making the Callaghan's I don't know how to spell his last name, but he's the same guy that wrote the first. And I actually liked this book even more than profit first. Now I'm a numbers guy, which is weird because I dislike Excel, but I love business numbers. I love making money and I love helping people make money. But Fix This Next really helps me think about business sequentially and solving the right problems at the right time. For instance, a lot of people go into sales more. I need more sales, I need more volume. But sometimes that's not always what's going to solve your problem. If you have no profit margins, more sales is going to drive you into the ground faster. But the base flaw is you need to have sales to have profits, so there's a balance and it really helps me like step out from working in the business to start to work on the business and being like, OK, where are we going to be six months from now and how can we start preparing and designing our way to get there?
Speaker1:
Yeah, and so refreshing to hear this. So many people will just come up with an idea. I think everyone's going to buy it, pick a price point, not do any kind of analysis to see the big picture. And then most of those would just hear crickets because the idea was only exciting to them. And they find that no one else, the market research would go into that as well to find out and make sure that there are people that want your product. But yet a profit margin. That's a good point to make sure that because, look, when you have a real business going in, you're you're hiring people, you're bringing on whatever happens, be employees. You have services that you're paying for ongoing, like CRM and all of these. These are these are money. This is all money coming out of your account. And if you're not making a profit because of the sales and they're not keeping up, you're just going to be bleeding. And like any any organism, you will bleed out and the business will die. And so I was kind of a horrific metaphor, wasn't it? I wasn't too fun. But it's true. It's true. And so I love that. That's a different take two more books. Everybody's you hear that. So it was the ultimate sales letter.
Speaker1:
I've actually heard of that with chat homes. And then fix this. Fix This next by Mike. I don't know what you said, Michael. It might go well with something like that. My book title. And typically you can find them, especially if you know at least one of the two names. So go check that out. Maybe we can convince Jaron to share his book library, not like electronically with just the title somehow screenshot something that would be awesome down the road. Because here's the thing I didn't learn for a long time, gern that I did not realize how impactful books could be in my life. In fact, I was I mean, my gosh, way more than 10 years ago, I was in a corner office of a multimillionaire who was in the media industry. He was he was the CEO and having a meeting. We were actually signed a very lucrative contract. It was exciting times. But at one point I'm sitting on his couch in his office. I'm sitting on his couch. It was a big office and he's standing, talking to me. And he said if people only did this one thing, if they just did this one thing. They'd all be rich. I'm like, wow, this is a good build up. And so he turned away from me and he started walking the exact opposite direction and went too far.
Speaker1:
And on the other side of the wall, on the other side, there was this cabinet floor to ceiling, two doors. And so he proceeded to go back. You open up both doors. If they just do this one thing and you open them up and can you guess what was in there? It was shelf after shelf after shelf of books. And you know what the sad part of that story is, Jorn? In my head, I just I said, no way, no way is that what got you where you are. There's no skin in the game. I go to a library and check those. I don't have to buy them. How can that lead to success? I was a dumb dude back then and then luckily many years later, a mentor of mine. I watched as I was hanging out with him at his place. We were working and playing. We're having a good time. And I saw him walking around. He walked around often with these headphones on. I just like got his attention. So what do you listen to all the time? He goes, Oh, it's audible. I said, what's that? Oh, they're books. I said, What? And that was it.
Speaker1:
That was the turning point, because I didn't know yet until I actually did listen to my first one, like, oh, baby. And that was it. That was the beginning of the rest of reading, like a Mad Men and loving it. And so what Gern is doing, notice he's achieved success very early in life. If you were to compare to most people and one of the key ingredients was he's an avid and voracious reader and he's reading books by other people who have solved problems of solve pain points, who have solved a look. Could could he do it all by himself with no help whatsoever? Probably. But he would still be 10 years away from achieving success at the level he is right now if he did that, so Jarrin realized that an early age to get rid of the ego. That's one thing I know he does not have a big one of his ego working with him, the easiest going guy. I know that you have to have negative emotions sometimes. Jarrin, that got to be there. But I never saw them, not once. And that was a testimony to you and what you've done, whatever work you've put in, have you put in any kind of work specifically to develop that positive mental attitude that you have?
Speaker2:
I think it's it's always been a conscious choice. A lot of it's just my nature growing up, I had some difficult opportunities will call come to to persevere, and I really learned that there's there's two sides to every coin. And you can one of the ways empowers you and the other one limits you. And so I chose to look on the bright side and to do things that would help me feel better and help others feel better instead of focusing on my own pain or sorrow at that time. And I don't know, it's it's just like building a brick wall brick by brick. It's not so much one pivotal moment that built that wall. It's the little things you do day by day, moment by moment.
Speaker1:
I got to tell you, that's one of those moments, you know, what's coming. As bombs of wisdom, knowledge bombs, smart bombs, that's that is Jaren Jackson, because, look, I say this often and I know you've heard this before jahren it. You can either let your circumstances control your attitude. Or you can let your attitude dictate your circumstances. We all have a choice, it is ours alone to make personally where you are today. Your level of success or lack thereof is no one else's fault. And if you're successful, that's a good thing to say. That's your fault. It's all about what's going up here, what is going on up here and up there on his. And you can see the patterns of success that Jarrin has exhibited already is that he has used that approach to think of the ways and control his destiny by, you know, we we all have we all have crap that happens during our lives. All of us do. It's all about how you react to it. Hello, Eliza. How are you doing? She was also on our team some time ago. Yes. So good to have you here. And she love. I love that bomb. She's awesome. Oh, and I don't know what you were talking about, maybe you remember, but Alvina Stark said, what were some of those little things? Jahren You know, you remember what that was. Referring to. That was a while ago, I wasn't monitoring
Speaker2:
Some of the little things that helped me be positive. I can I can go based on that, I guess one of them is every time I find a obstacle, I reword it as a challenge for an opportunity. It's something to overcome. What did I do to help those? Liberating. Yes. Gotcha. Gotcha. So, yeah. And then another really cool thing is most people this sounds so judgmental, but it's the truth. Most people are focused on what's happening now, what's happening in the next five minutes. But few people are thinking what's going to happen in the next 10, 20, 30 years. And so if you can zoom out when you're going through a hard thing, you can be like, you know what? I bet this was probably in my life for a reason. And it's probably going to make me a stronger, more capable person. And I'm probably going to be able to better serve my family, my company, my customers because of this thing. So I bet there's a lesson to be learned here. And yes, it will be tough going through through some of those things. But you can know there's a light at the end of the tunnel. You just have to look for it and then go get it.
Speaker1:
I hear some jet engines off in the distance somewhere. Oh, there we go. Yes. Oh, fantastic. That's man, that is deep. You are white beyond your years because a lot of people don't think about, well, this is here for a purpose. I am I am being taught something here. And it all comes to like, oh, how many times I've asked a question, Jarrin, of other people have been on this show, other successful entrepreneurs. I ask them, what have been some of your failures? And they would most of them reframe it. I don't think of them as failures. I think of them as learning opportunities like, oh, there is. Look, the differentiation between successful people and those who are not successful, I have told, I have found time and time and time again, that's why it's the first word of this show, is what is going on up in your mind. And one of the ways to alter that is GERN has just been telling you all night is to read books, to read those books that will those will help also change your mindset, because when you're reading the books from successful people, do you think they might have a successful mindset that went with that as their author? And that will bleed through the words as you're reading them.
Speaker1:
And you'll just the more you associate with successful people, the more likely you will become successful. It's like, what is it? The I don't know. The number is the average seven. Most people you hang out, hang out with or something. I forget the whole quote, but I think people have heard that and get it. So, yeah, bombs of knowledge. And here's the thing. A lot of people think it's all about skills. Turn the crank turn. You know, how do I how do I determine the best way to do copywriting? How do I how do I get to be the best marketer on the planet? And it's often the skills are the last thing that we should be concentrating on is the attitude. It is the positive thinking, because no matter what skill set is in front of you that you're trying to master, when you do hit those moments where you're kind of not backward, it's that attitude that's going to keep you going forward and push through it. What do you think about that?
Speaker2:
Very true, very true. I think focusing on the why before the how will allow you to get so much further.
Speaker1:
Yes, Analisa agrees. I think you've been successful, I believe depends on one's mindset. It's a drop in there real quick where you're coming from. I know you're not from close by, so tell us where you're from. And I hope I'm saying your name right. Well, it's either Alvina or Elvina Stark. She says, I like that. Zoom out. That was also very profound. Jahren Look. See, you're having an impact on people's lives just by showing up. And that's what GERN does. He talks about, you know, that's what their company does, is gets you the exposure that you need for your business to thrive. So if we if we could real quick pivot a little bit, too. I know. I know you don't want to talk about this, but to your business, that's what everyone's passion is. I love talking about the business and I want to learn from you. Learn what you guys do specifically for your clients and those clients. It's a two part question. Where do they come? What is there where are they in their business? What is your ideal client? What do they consist of? So who is your ideal client? And then what are the kinds of services you do to help them crush it in business?
Speaker2:
For sure, I love that question. Obviously, you're not in business very long if you don't love what you do and we love what we do at LG Solutions and it's awesome. So what we do is we help agencies and coaches get more visibility for their business. By helping them develop entertaining social proof and getting featured on podcasts and news outlets so that you can expand your customer base while working with better quality clients, we don't help you get a stock full calendar of people that aren't your ideal client. We help you learn to filter and take maybe less calls. But the calls that you hop on with are people that are going to be a closer fit to what what you want to serve. And it's awesome. And we help agencies and coaches starting around six figures, and that is who we serve and we love it.
Speaker1:
And I love it that you guys are doing this for folks and we're going to give you a great resource, Jeron is actually here in just a moment about how you can get in touch with them and learn from them in this resource they make available that's open. Is it private or public?
Speaker2:
It's public,
Speaker1:
Public, so you'll be able to access it and I'll let I'll let Darren talk about what's inside, because it's pretty, pretty remarkable that it's part of the gift that he's going to be giving toward the end of the show. And thank you, Elvina, for letting me know. That's how to say your name. I appreciate that. It was a comment that came in. And and also, Lisa, she is from. The Philippines watching us live, pretty amazing, and she's an amazing young woman. She's gone through a lot herself. She has kids of her own skills are learned. Attitude is really essential. Absolutely could not agree more. I love it, she's giving us more information, I don't know how to pronounce any of these, but Tagaytay, a tourist spot here in the Philippines. My wife, I know she's big in the travel industry as well. So thank you for coming on for interacting. That's what we love. We love to have people interact. If you have a question specifically for Jarrin, please, by all means, drop it in. And if it's something that matches and it's of integrity, which I know the both of you that I've been seeing come into Elvina and Iliza so far, you are definitely in that boat. So I appreciate that.
Speaker1:
And keep them coming. Oh, my goodness. I'm having too much fun journal. I just checked the time. It can't be already, but we're not there yet. We still have a few minutes before we then announce these wonderful gifts to give people and I can't wait for that. So stick to the end. If you're watching live, remember, five nights vacation, stay at a five star. A lot of fives here, luxury resort. And again, that's compliments of my pal Jason West and the big insider secrets. That's that red logo you see if you're watching this live. And by the way, real quick, if you are if you're enjoying this and you love the value coming from this show, this is free and always will be. But if you'd like to learn or find out and get automated notifications, reminders that we're going live right before we go live, then head on over to the mind body business show. Got to put the thought in front and the show at the end, the mind body business show dotcom and you'll see the very bottom is a little form. You just register there. All we do is remind you of shows. We don't try to sell you anything. It's just you get a reminder once a week at a minimum, maybe twice a week on rare occasion, like next week we're doing two shows.
Speaker1:
But that way you can always be apprized of when we're going live and never miss an amazing individual like this guy here. You know, his name is Jaren Jackson. Just for those of you that may not understand me, I'm going to put up on the screen so you can read it. So. All right. So I also open the show by talking about skill sets that were necessary to develop, build, maintain, grow and everything. A thriving, successful business. The key being successful. And this kind of puts this will put you on the spot a little bit jarring, but I know you're up for it, if you can think of and I'm just it'll make it a little easier. What is working for you now? What you would claim from what's working for you? What are three skill sets that were absolutely necessary to have in order for you to be where you are now? What's working right now and what are the skill sets? Three of them, if you can think of three of them that you honed in that helped you to get you where you are now and keep going and thriving.
Speaker2:
That is an amazing question, if you listen to the show often, like I do, I like to take notes about the skills, even though we know it's about the attitude, the attitude is more important, but the skills can can expedite you on your journey as well. One hundred percent. So the first skill that I think is the biggest key to success is to leave your ego at the door and just be humble. I mean. The minute you think you know everything or you cannot improve. That's when you start. Diane, that's when you start losing. You can always learn something from anybody. I can learn someone that I can learn lessons from someone that is. In my terms, unsuccessful financially, but the Ivy League, you can learn from anybody, and that's honestly, I think that's the biggest one. If you are willing to learn there is nothing that can stop you, lesson or skill. Number two, as our man Brian mentioned on the show, I think that's leadership. I think there is not a thing in the world you cannot accomplish if you are a humble leader and leadership starts by being able to lead yourself. You need to be able to to have discipline and be someone that inspires others to action. I love that. That's a huge. Those are two huge skills. Men, if you can learn those two, you're ahead of the pack. And then the third one is the one that seals the deal for me. And it's this concept of until and if you had to put a name on it, I guess you would call it tenacity or adaptability. But far too many people think, oh, I tried X, Y and Z and I didn't get what I want. That doesn't exist, that doesn't exist, you go until you get what you want because you have a reason why to do it.
Speaker1:
You know what, that was it, that was it right there. I'm telling you. We go until that is off. That is just awesome because, yes, so many people think if I just do if I fill in the widgets one, two and three, I could have success. And if I don't, well, something's wrong and I'm just going to be I'm going to quit. And wow, it could not be farther from the truth. Thank you for that. And that is like so wise because people quit way too soon. Here's a great example, if I may, real quick. Lewis House. He's a phenomenal entrepreneur, a former professional football player, quarterback, and he's a very successful entrepreneur. He was asked on stage this question by the interviewer and he said, Lewis, if someone came to you, this is just an example. Somebody came to you and said, I want to start a podcast that hadn't started one yet. What would your advice be to them? He said, well, I'll tell them two things. One is to commit to being consistent if you're going to do it. In other words, say, if you're going to post a if you're going to drop a show or a interview on a podcast platform on, say, a Monday, then do it every single Monday without fail. Do not miss a single one. Be consistent if you do it twice a week. Same rule applies, he said. But the more important thing is the second one. And that is if you're not willing, I mean, get this one. This one's great.
Speaker1:
This hits the untill button hard if you are not willing. To do this and commit to it for a full two years, no matter what. Then don't even bother starting. I was like, bomb, another bomb was dropping and that was a perfect example because two years is like a lifetime to many people. We have this instant gratification society, right? Fast food, instant, like we got people dropping our groceries off to our doorstep. Now it's like Amazon is shipping before we finish shooting the order button. It's like amazing. And so people expect their success to come that quick as well. And that's the thing I'm here to tell you. It doesn't work that way. It doesn't. Are there ways to make it quicker? Yes. That's why we're talking to John Jackson right now. This you're looking at, you're watching, you're listening to one of the solutions to get yourself to success faster, and that is because Geron has done it. Why not model someone? Why not copy what he's doing instead of trying to do it on our own? I've been there. I'm sure Geron had been there at some point where we're trying to do it on our own and then realize we don't get help. And if I just put my ego to the side and allow for that help to happen, you're saying what would take 10 years? I can get done maybe in three? Yeah, I didn't say three months, years still, but much faster. Why not? So you said something about it's the why is the important thing not the or is it the how or the what.
Speaker1:
Here's another one that I learned at a deep level, and it goes along with this whole ego thing, and that is also to take it a step further and say, well, even rather than that, take it another way. It's very, very important, by the way, why you have to have a strong why is instead of the what or the how. I'm not including why a lot of people try to think about what do I need to do in my business and how am I going to get it done. Well, instead of concentrating on those two, what about the WHO? Who can I bring in to my world to collaborate with, to work with, to help each other? There goes the ego. You cannot have ego and have that work, period, because ego is all about you yourself. We got some more comments coming. Let's see what we got. Yes, yes. Elvina, don't give up. Yes. Oh, my goodness, yeah, humility takes us a long road, leadership is attained by being a good follower of your own. Yeah, what was the book I read? It was I think it was called Leaders Eat Last, something to that effect that was really good. Consistency is a must. You're nodding emphatically. You must have read it, too, since you have the whole library in your Kindle. Sounds like Jeron. So, yeah. And these are great, phenomenal books. I mean, I even have right on my desktop. This one's called Thought Conditioner's by Norman Vincent Peale.
Speaker1:
So if you want to talk about the positive mindset that Jerry's talking about, this is a great thing. You just read one page when you start your day and you just let it digest in your mind. It's a wonderful, wonderful who. I'm having too much fun. Five minutes. Come on now. All right. So I got to ask this one question before the final question. So we've got a couple more to go. The most important question or the most important aspect of any business, either making it or not, in my humble opinion, is whether or not they are able to successfully market their business marketing too often, even during this time of pandemic and covid companies, they were starting to cut cut departments as things were getting tough and tight. Well, many were doing what I would say are the wrong cuts and they were cutting their marketing department. That's like cutting off your own arm. I mean, you're done. It's over if you cut off your marketing department. So things change all the time during, you know, what worked 10 years ago in marketing may not work today. And what works today probably won't work in 10 years from now. But today is what's important. And for you and your business and your partnership, what are you guys doing right now that is working for you specifically with marketing your business? If you can peel away the onion right now to date, what has been your absolute most successful form of marketing?
Speaker2:
Without a doubt. Our most successful marketing has been posting entertaining social proof daily. And that's so powerful because that's what we help clients do as well. But people on social media, they want to see winds. Everybody wants to see winds, we love to see other people win, at least the people you want to work with love to see people win. I know Brian has a heart of gold. Everyone he meets, he wants to see crush it. And I love that. And so if you can find a way to post every little win that you do and that what your clients do in a way that's entertaining and engaging, man, you'll crush it so fast, so hard, but you still have to zoom out. It's not like an instant solution. It's the seed that you planted today and you water every day. You commit to being consistent. And it works wonders if given the time and you nurture it, it's amazing.
Speaker1:
You're doing it again, you know what you just did and you called in the bomb squad, here they come. Yes, another bombing run because of Jaren Jackson. Yeah, it's I love the analogy or the metaphor of planning the seed. And then that's the thing. What people do is they plant lots of seeds. They forget to water it, you know, and that it's a consistency. It's the repetition. It's the drive, it's the determination. But it's never ending, never give up attitude that will get to the finish line. And the cool thing is, Daryn, in my humble opinion, there is no such thing as a finish line never finished. It's just what's the next goal? The higher goal? What if what if the what if it existed? What if there was a ceiling turn? And you got to that point and let's say you're still not even 40 years old yet and you've hit the top, you can't go any farther, no more. No amount of creativity can take you any higher. Would that be kind of a boring existence in your mind?
Speaker2:
One hundred percent growth is like.
Speaker1:
Oh, man, I'm going to wear out this bomb, but I'm going to hold off on that. And that was a good one. Growth is life. It's true. And that's what makes entrepreneurs entrepreneurs. We love growth. We love change. We love risk. We love the whole the whole gamut. Going through the emotions, the ups and downs, the choosing of the attitude, everything about it is. So it's just life. It's fun. It's invigorating. I don't know. I enjoy it all. So I have one final question to part with and we're not done yet. I haven't forgotten or can give away that wonderful vacation today. But this one question, which you may know what it is, because you worked with me for such time, but it's so profound and so just interesting because all of my past experts that have come on the show, like yourself, they seem to not have the same answer for the same question. I'm not asking a different question, but the answers are all over the place. I'm like, this is I got something here with this question. It's not like I invented the question. It's just this is really cool and very interesting and intriguing. And so we're going to get to that question right after we tell everybody what I promised. There's two things. First, we're going to show you how you can win that five night stay at a five star luxury resort, compliments of the big insider secrets.
Speaker1:
And then a little birdie told me that this guy has an amazing gift for you and we're going to share that with you as well. So let's get into that part and then don't go anywhere, because this question you're got, you're going to fall out of your chair when you hear Jerins answer, I just know it. So let's get to the giveaway. So in the beginning, I was saying, keep your gaze here. Pay attention, take notes. Look. I'm running the show, I'm director, producer somewhat. It messed with me. It changed the page. But I've got an entire page of notes myself as I'm running this show. This is all from tonight. I'm not kidding. And so go ahead. You can put that down for the moment and you bring up your phone, your tablet, your desktop, whatever, and you'll want to go to a certain website to enter, to win. And here it is. I'll put it on the screen. You'll want to go to our WIP that I am forward slash vacation. That's a website. So our whippy that I am for vacation and you'll just enter your information there and you'll be entered to win that beautiful five night saying, look, I just want to be very clear.
Speaker1:
Bring back on the screen that this is not one of those things where they'll whisk your way to the basement and then water drip torch you with a time share pitch or anything like that. It's not that. And how do I know that the guy that owns the big insider secrets, the one that is sponsoring this, has taken three trips using the very giveaway that we are offering you tonight three times. And every time he said it was amazing, it was just like your another guest. There was nothing different about it other than the fact that you don't have to pay for the room. You have to pay for all the wonderful stuff, just pay. I think it's resource taxes and fees and your travel to and from. Other than that, it's all taken care of most. The biggest part of it is taken care of. So be sure to enter. And then we have an amazing, amazing giveaway here by Mr. Jaren Jackson. So I'm going to pull up a little. Thank. So go ahead and start telling folks about what it is you're offering them and the experience they're going to get as a result, if you wouldn't mind.
Speaker2:
Sure. So what we are offering is we have a couple people that have come through what you're about to get access to and take that information and apply it. And I'm not saying this will happen to you, but that one person made a hundred thousand dollars in recurring revenue from a single Facebook post. Yeah, so that's huge.
Speaker1:
And so all they need to do to potentially have that same experience, I'll put it up on the screen for folks, but where will this take them?
Speaker2:
Sure, so if you click the link in the description that's being displayed, that will take you to our public Facebook group, where you will be able to get access to our live trainings and our PDF bundles, and you'll see a cool guy there with a light saber. He's my partner. He's Leupp guy. He's the owner of the business. And we just have a good time. We love JFS over here. And don't take yourself too seriously, but take the information seriously and it'll be it'll be a good time. You can also find us at Ludt Gay.com and that's the good stuff.
Speaker1:
And so what what can they what is so great about getting into this group? I mean, you are saying something about the content that was in there. In addition to this gentleman who made one post, but what kind of things can we expect in there
Speaker2:
So you can learn so much like we teach you how to hire a Jedi appointment setter that not only helps you set quality appointments for yourself, but they also help you get on podcasts. They are j'étais I don't know if you've your fans have seen Star Wars, but stormtroopers and droids, that's often what people hire as appointment setters. And if you've seen the movies, their track record isn't so good. They don't, they don't hit much. But a Jedi has the force and the Jedi can kick butt and the Jedi matches your personality, which is so key. And this oh, we also do funny videos all the time. We have a blast. But yesterday actually we broke down our entire sales process from A to Z and it's insanely valuable. And that's the kind of content you can expect in that group.
Speaker1:
And so just to be clear, breaking down their sales process that has proven they could easily have charged probably multiple thousands of dollars for and like you said earlier, actually, it does show it's a private group. So you'll want to go there. And I don't know what questions are being asked when they go in there. But just mentioned that you saw Joran on the mind body business. So if you're asked, I'm sure there's got to be some question in there to for the moderator to allow you in. But there are over one hundred one thousand one hundred members in there. So you're going to be in good company. They're there for a reason. They must be there for a reason because something good is going on there. And so I appreciate you making that available to everyone here. And is there anything else, a little secret they might learn as they're going through the process of being in your group?
Speaker2:
One of the secrets, I guess you'll learn to have fun on social media. You you learn you shared earlier. Like, how does Karen get through all these hard things? Like in the beginning, you're like Joran has all these responsibilities. And, you know, as as you said that, I was like. Whatever, like, I have fun, I love what I do. Sure, there might be one or two things that they get old after like six hours, but I love what I do and I like our sales process is fun. I love what we do. And so that's that's one of the things you can you can learn on.
Speaker1:
Fantastic. So there it is on the screen. Everyone head on over to our white p dot. I am for sold before call. And if you want to just go to Facebook, you can search for souled before call and you want to make sure you're searching on groups, not pages or profiles, but solely for call. Just it was a much shorter URL to put in this link shortener. Our that I am slash sold before call. And what I'm going to do is put that in the chat so you guys can just click on it and it goes it's heading out to all the wonderful social media platforms. Look where we're live on Facebook, on multiple pages on a group as well, and YouTube on Periscope, which unfortunately is soon to go away. But it will stay alive on the Twitter tiers. And we just open up another platform literally today that we're also streaming live on that I just told you about. And he's not even aware of it, actually, because I can't tell about the life part, but always looking to get more exposure for people. Amazing people like GERN. And guess what? We haven't asked that one question yet, have we? I know some of you are waiting for it. So go ahead. Be sure to go to our Web program for such sold before call and just ask to request to join and become one of the one thousand one hundred members and growing. And there you can hang out and chit chat with John because he's a nice guy. Look at him. I mean, you've heard him all night. He's an amazing guy. And so what we want to do is get to that question, you know, that that one defining question, I know we went over a little bit appreciate for hanging on there.
Speaker1:
Longer journey with me and everyone who's watching. Appreciate that as well. And listening. Let's see a little bit of clean up. So. Are you ready for the big question? I know, I know what you're going to say already, but are you ready? We'll see, we'll see. All right, well, you surprised me with that answer. That's good. All right. OK, here we go. Well, all right, before we ask the question. I think you already know this based on being with us, but the beautiful thing about this question is there is no such thing as a wrong answer. I just want to kind of set the table, remind you of what you already know, that there's no such thing as a wrong answer. And just the opposite is the case. The only correct answer is yours. And so I like to say this. This question is somewhat personal, and that's the only thing that makes it personal. In fact, it just means it's unique to you because you are it's going to be your answer and no one else's. And here's the thing, Daryn. It may take a few moments of thought. If it does, that's OK. I'm not paying for the airtime or good. If it takes if this instant, that's good, too, because it's your answer. Once again, it's all what makes you you, man. He's like he's putting the pressure on me now, but with all that. Now, are you truly ready? All right,
Speaker2:
Let's get ready.
Speaker1:
Here it is. Jaren Jackson. How do you define success?
Speaker2:
That is an epic question. I define success. By did I live my life with integrity today? Can I go to sleep knowing that I did better today than I did yesterday? Did I laugh or did I spend time with those that matter most to me? Did I serve someone? That's how I would define success, is did I make a difference? Am I improving and did I do what matters to me, which is be with my family, make an impact, see people win, help people win more, do it all over again. That's how I define success.
Speaker1:
That is how you close out a show with. Oh, yes, that is the amazing Jaren Jackson, everyone, this has been so wonderful to reunite with you. It's been a little while. I've been curious how things are going. I know we got to catch up a little bit before the show and so happy for you, Daryn, and just keep crushing it and be that role model that you have become because we have people. Lisa was saying she's already joined your group already. She just went into the action taker. Yeah. And and Tim Gillette came on and said, hi, a personal friend of mine. He also has a live show. He's an amazing entrepreneur speaker, just amazing people. And you had a direct impact on everyone who came on. And it's just a beautiful thing. This is going to be on twenty five podcast platforms. Twenty five. So your voice will live on your legacy. And the value you brought tonight isn't just for tonight. You have a legacy that you've just created by showing up. And so for those of you out there that are not going on to other live shows or podcasts, that is a great strategy for not only growing your business, but creating a legacy, something that people can use to help them in their lives going forward.
Speaker1:
Didn't make any money by appearing on the show. I didn't charge him any money. This wasn't about money. It's about sharing this young man's brilliance with you so you can crush it in life. And as a result, you know, when you get go around to saying, you know, I need some marketing help, who would be a great guy to go to would be Jaren Jackson and and his company that he's part of now by going to that Facebook group and starting the conversation. And you can tell it's going to be a really fun one because you just heard them all on night tonight. So, Jason, I appreciate you, my man. And I just want to I just want you to become as exceedingly wealthy as possible because I know what you would do with that wealth. You will spread it by helping more people doing what you're doing now and what you improve in as you go forward in your life. So appreciate you for coming on tonight, buddy.
Speaker2:
Appreciate you, Brian. This has been amazing. I love it
Speaker1:
And it's been amazing because of you. You are the man that made it happen and appreciate you and your wife is blessed beyond belief. Your son is blessed beyond belief. They have one amazing guy in that household leading it. So keep doing what you're doing, brother. And, you know, if there's ever anything you want or need and it could be personal, please know my door's always open to you have my number. I know you have my number direct. You can text me anytime you want. OK, it's an open door policy. All right, my man, that is it, that is this show we're going to let this guy go. This guy over here, Jarrin, so he can be with his wife and son for the rest of what's left of his evening for everyone else. Appreciate you. I can't tell you how much for coming on spending your valuable time learning valuable skills and valuable smart bombs of knowledge from Jaren Jackson. Until next time we will be on again very soon. So be on the lookout, go to the mind body business, show dotcom and just register for the automated reminder. We're coming back again in less than a week. We're going to have a two show week. It's going to be a lot of fun. Until then, on behalf of the amazing Jaren Jackson, I'm your host, Brian Kelly of the Mind Body Business Show. We will see you again next time. Until then, we blast everybody. So long for now. Thank you for tuning in to the mind body
Business show podcast at w w w dot the mind body business show dot com. My name is.
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Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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