Special Guest Expert - Jasmin Terrany
Special Guest Expert - Jasmin Terrany: Video automatically transcribed by Sonix
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Announcer:
Welcome to The MIND BODY BUSINESS Show . The three keys to your success is just moments away. Here's your host, Brian Kelly.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. I am so glad you could join us. Thank you for coming on. We have a wonderful, amazing, tremendous, stupendous guest coming on. Jasmin Terrany will be joining us in just a moment, I promise. But before we jump into that, The MIND BODY BUSINESS show, what is that all about? Well, first, it's mind, which is mind set. What I found was in my course of studying successful people was they had three traits that were common to each of them. And that was they had mastered three areas - the mind, the body and business. Mind being mindset. As mentioned just a moment ago, that is having a rock solid, very positive and flexible mindset. And there are different ways to achieve that, two different skill sets. And we may or may not cover some of that. I'm thinking probably we will just because of our wonderful, amazing guest expert. And then there's body, that is about literally taking care of yourself physically. And that's by doing physical exercise. It's by also taking care of yourself with nutrition. And like this is because many gentlemen out there think that in order to be physically fit, they must look like a bodybuilder, like Arnold of days gone by. And that couldn't be any further from the truth, because that takes a lifestyle to achieve that kind of look. It's not about look. It's about feel. It's how are you feeling and how do you make yourself feel better? And that is just by moving, by exercising. You don't have to have six pack abs or bulging biceps to feel good. Just keep moving. And then nutrition, of course, eat and drink those things that serve you, that serve your mind and your body, because the mind and body are a team. And more importantly, the mind and body are your team. And if either or any member of a team is not pulling their weight, so to speak, guess what happens to the team as a whole? Well, you guessed it, it suffers a little bit. So those that are successful have mastered mind and body. And then we move into that very multifaceted concept of business and we're talking about sales, marketing, team building, systematizing. The list goes on and on, scaling - everything that goes into building, maintaining and growing a business. And there are many, many skill sets involved in that. And the good news is, you personally don't need to master every single one. The only thing you need to do is get good at delegating and finding those who are and bringing them into your team as they become a necessity. And so that's what The MIND BODY BUSINESS show is all about. We cover areas in these topics. Sometimes we go off and talk about other additional topics. It's all about the entrepreneurial spirit and bringing you value. And I'm really excited about doing that. And so another thing that really rings true with many successful people, I know very few that don't do this, is that most successful people are also quite avid readers. And with that, I like to segue into a really quick segment. I like to affectionately call bookmarks.
Announcer:
(Informational screen) Bookmarks. Born to read. Bookmarks. Ready, steady, read. Bookmarks. Brought to you by ReachYourPeakLibrary.com.
Brian Kelly:
Yes, ReachYourPeakLibrary.com, you see it right there on the screen. That is a website that I personally developed with you in mind. And by the way, while you're watching this show or listening to it afterward on a recording. Be sure to just take notes. Get out a pad of paper and take down notes or do it on your computer, tablet, your phone, whatever your preferred method is, because the magic happens in the room. And I would really not like for you to miss any nuggets that Jasmin is going to bring with her when we bring her on, which is in just moments from now. So stay with us rather than going off and looking at websites and perusing other things while you're listening. No multitasking, focus completely and you will get the most out of this show, I kid you not. So ReachYourPeakLibrary.com - That is a website that I threw together that I started compiling a list of all the books that I've read that have had an impact on me in a positive way. Whether it be business or personal development, whether being in mind or body or business in any of the three. And so I compiled a list that actually, you know, met the grade, so to speak, and I have personally vetted these books. This site is there for you. You can go there. All of these go to Amazon to get your book. They just go link to an Amazon link and you can grab your book. So what I would recommend is just pick a book. The first one that jumps off the page. There's no need to go sifting through. There's 40 plus in here. The first one, just getting a habit of making fast decisions. That's another thing. A trade of successful entrepreneurs. Grab the book, read it, come back, find another one and read it, and keep moving. It's amazing. And the thing is, I didn't used to read. Going back not too long ago, probably seven, eight years ago, I rarely read anything. And then I began reading voraciously after I got some great advice. And as a result, my life and my business have changed. And so I just wanted to throw that out there, that if you want to be successful and you want to get there quicker, then start reading books that are meaningful that will propel you forward in whatever it is that you wish to be propelled forward in. That was a tongue twister right there. All right, and speaking of successful people, you know what time it is? It is time to bring on our guest expert. Here we go.
Announcer:
(Informational screen) It's time for the Guest Expert Spotlight. Savvy. Skillful. Professional. Adept. Trained. Big-league. Qualified.
Brian Kelly:
And there she is, ladies and gentlemen, the one, the only, Jasmin Terrany. How are you doing? (laughter) Oh, right. This is going to be amazing. I've got to get to know this young lady for the past, at least 15 to 20 minutes.
Jasmin Terrany:
(Laughs) Yes, we're old friends
Brian Kelly:
That's right, we go way back, way back. Oh, man. It's like my sister by another mister. I tell you, she's just been that kind of person for me. And she's an amazing young lady and I can't wait to dive deep before I formally bring you on Jasmin, if you don't mind, I'll just like give people a brief overview of you and your accomplishments and your experience, would that be cool?
Jasmin Terrany:
Sure, of course
Brian Kelly:
Right on. Jasmin Terrany is a life therapist and she helps high achievers to be successful in their personal lives, too. She holds two masters degrees from Columbia University and is the inventor of Lifetherapy. And that is a combination of psychotherapy and coaching, plus mindfulness and meditation. I love this already. It's right down my alley of interest. In virtual private practice since 2007, that right there is gold too. I hope you're listening and taking notes even on her bio. This is amazing. Jasmin specializes in relationships, anxiety, confidence, body image and parenting. That covers a lot. And that's because she knows how to do it. Jasmin has published two books that have been featured on, check this out, CNN, PBS, CBS, Parents magazine, but wait, there's more, Bussel magazine, and she has hosted her own advice show on Grant Cardon TV. You got it. uncle Grant himself, GC - the man. Most importantly, she is a dedicated wife and mama to her precious children, Live and Xen. All right,with that finally, formally, I would like to welcome Jasmin to the stage. Welcome to this show, Jasmin. How are you doing today?
Jasmin Terrany:
Super great. happy to be here.
Brian Kelly:
Fantastic. And she comes to us all the way from Miami, Florida. I am personally in Los Angeles area of California. So we're going coast to coast with this one.
Jasmin Terrany:
Yes we are. It's amazing, technology really is unbelievable.
Brian Kelly:
Isn't it amazing? It's such a great time to be alive, I kid you not. And I am a total geek, so I've been, you know, I've seen a lot. And I'm not a young buck either, so I've seen a lot.
Jasmin Terrany:
Yeah, you called me a young woman. I liked it.
Brian Kelly:
Yes, Thanks. Yeah. So that showed a lot. That tells me a lot about you, Jasmin, without even having to meet you. I mean, I saw this before you came on, before I met you on camera. I thought, Wow! I can't wait to interview this young lady. And the thing is, is that's phenomenal. I mean, my gosh, you've achieved a lot and you've gotten a lot of accolades and got a lot of exposure. And with that typically comes success. And the thing is, is there's more to it. For those watching, there's more to it than just the mechanics of doing things to become successful. And what I'm leading into is the mind. You know, all of the things we just mentioned about you, Jasmin, were kind of on the surface level what things you've achieved in the physical realm. But there's a lot going on under the hood, so to speak, in here, in your noggin that got you to that level of success. And that's what I'm always curious about, because that's really where everyone's success or failure stems from. And so what I want to ask you is like, what is that thing for you that keeps your mind positive? Like, so you're getting up in the morning, you might be a little groggy. You swivel around, your feet hit the floor, you start coming to, and then the drive starts to kick in. You become completely aware and conscious of your environment. Like, all right. It's another day. I'm going to move on. So what is that one thing, if you can think of one thing that drives you to hit the day running? And then how do you maintain it throughout, not just a day, but weeks and months and going on?
Jasmin Terrany:
Well, I'm actually going to challenge the question.
Brian Kelly:
Oh, I love it.
Jasmin Terrany:
You good? All right. Because I'm actually not quite proponent of positive thinking, in that I think that is one sided and that it avoids a huge part of our humanness, which is our pain and which is our emotions and which is the darkness and which is all those challenging feelings. So I actually have a theory that if you have a glass, hold on. (Drinks water) And if you look at it, some people are trying to be positive, right? To be in the half full part (Points to the lower half of the glass), and other people get stuck in the negative. Right. The half empty (points to top half of glass). And you've got your optimists and your pessimists. But what I try to do and when I try to teach my clients is that the goal isn't to be positive. The goal is to become the glass. The goal is to become the space that allows your duality to exist simultaneously and learning the skills to actually embrace, take care of, heal, soothe the darkness and the pain so that you do feel more positive. You do feel more energetic and full. But it's not an avoidance mechanism. It's not like a get out of here negativity. I have to be positive, like grin and bear it kind of thing. So it's it's a much more holistic, energetic acceptance of oneself.
Brian Kelly:
I love that. I absolutely love that angle because let's face it, there is nobody on this planet that is 100 percent positive all the time.
Jasmin Terrany:
No, not at all.
Brian Kelly:
And it's impossible and that can create stress in its own right. If you think I'm not positive enough, I'm going through a bad time. You know, it could actually have a negative effect on you to think "I'm not making the grade".
Jasmin Terrany:
Well, and I think that's the point, is that, you know, you look at the planet and it's not always a sunny day. Sometimes it's stormy, sometimes there's a tsunami, you know? And that's the perfection, that's the balance of it. And all of the darkness, all of the stormy weather inside of us is part of our perfection and our wholeness and that's where the good stuff is. That's where the learning happens, that's where the growing happens. And I think that we live in a society that's really addicted to like "got to go, go, go" like "team, no sleep", you know? But there's there's a big pushing away and not dealing with this whole other part of our humanness that's really beautiful and perfect and needs some attention.
Brian Kelly:
Wonderfully stated. I love this. It's so important to know that there are two sides and it's OK to have both. They do happen, there's no avoiding it. And the important thing I've learned, when the negative part comes, that what I call the negative part, the things you don't want to happen that do happen, inevitably, there's always something is going to happen that you're not prepared for, that you're not happy with, that you don't like. And the key is to becoming flexible and react to that situation. You can't avoid the situation, but you can change how you react to it. What do you what do you think of that?
Jasmin Terrany:
Yeah, I agree. And I think that the idea of having not just flexible but like a growth mindset. The idea of whatever happens it's for my upliftment, it's happening for me like as much as it sucks and it's painful and it's horrible, like somewhere there's a gift here and to me, you know, you talk about mind body business, but I think there's a soul component in there. Like a trust that there's a bigger picture going on and that everything's happening and if you're looking for the reasons and you're choosing to see it as such, then you have so many opportunities to laugh.
Brian Kelly:
Yeah, I love that. And I often say, you know, when I hear or all even say it too, like "Such and such happened to me" and I'd rephrase and re-frame it and say, "No, that happened for me".
Jasmin Terrany:
Yeah exactly
Brian Kelly:
May not be prepared for it but it's there for a reason. I'm going to learn something from it and move on.
Jasmin Terrany:
Right.
Brian Kelly:
And so totally relate with all of this. It's obvious to me, at least looking at you on the screen that you are physically fit. You look like you've got it all put together.
Jasmin Terrany:
Oh, yes.
Brian Kelly:
And that's amazing. You know, being a mom yourself, I know that that can be a difficult thing, especially.I think women are amazing. You are all amazing. I have no idea how you do what you do.
Jasmin Terrany:
It's a lot. Women are really superheroes.
Brian Kelly:
You are. Yeah, I agree. Yeah. No argument at all here. You know, I have a wife, she bore two of our children. We raised them, she raised them. Really? Let's be honest. And you know, they're 25 and 23 at the time.
Jasmin Terrany:
You called me young. I didn't expect you to have 20 something year old Children.
Brian Kelly:
Oh yeah. And I love them. Oh my gosh. So blessed. But, you know, to juggle that, to juggle that and a career and then I mean, just to have kids and keep the household in order, if that's what a part of duties are. That's just a huge undertaking. A lot of stress. So kudos to you for doing that, for bringing children into the world and taking care of them and sustaining a successful entrepreneur based business. It's phenomenal, it's massive props to you.
Jasmin Terrany:
Thank you. I mean, it's not by accident. It takes a lot of intention and work. And it's always a balancing act. You know, I was talking to a girlfriend today about it. We were just literally saying, you know, this is kind of the biggest challenge that I face currently. And I'm working on it as part of my business also is how tobe successful at home and to be successful in your business, right? Being successful, quote unquote, or making money and saving the world at the expense of being present to my children and having a healthy relationship with my husband and having friendships and having a solid personal life, to me doesn't feel like success. And so my real goal for myself and everybody that I support is how to be successful at home too, right? How to actually make your home life, your relationships, the connections and your presence, the quality of your your world as good as it as a can be.
Brian Kelly:
Yeah, it's like what is success at business worth if you don't have it at home?
Jasmin Terrany:
Exactly. It's not worth anything.
Brian Kelly:
To me, home drives my desire to be successful at business. It's not the other way around for me and it is for most people. But my 'why?', you know, you go through your 'why?'. What would you crawl over a mile of broken glass for? Who or what would you do that for no matter what, and just keep going, no matter what came your way? And for me, it's always I've gone through an exercise on this several times. It's always been my wife. Every single time. Yeah. Just we're high school sweethearts, we married out of college. We went to college and got married right out of college and just I can't be more blessed. And that's that's my 'why?'. That doesn't mean it's anyone else's 'why?' that their spouse or their significant other, and that's OK. It's just important to know what that 'why?' is. If you don't have that 'why?' or if you haven't identified it. Everyone has one. Then that would be a good thing to do because it keeps you going through the thick and thin. More often the thin, where things are a little rougher. So that's a you know, yeah, just from life lesson is, you know, for me, I will do anything. That's the whole reason I do everything I do. I'm on the show right now. This all leads to my 'why?', which is a better life with my wife. You know happy wife, happy life, but it's a happy couple, happy life. Right?
Jasmin Terrany:
Right, but also understanding her needs, Right? So you could think that doing this is for her. And she's like, well, you never spend any time with me because you're off doing this thing. And, you know really understanding what your people actually need is also different than doing things for them that they don't actually want.
Brian Kelly:
Yes. Thank you. It's all communication.
Jasmin Terrany:
Yeah, big time.
Brian Kelly:
I think when it comes down to it, that's like the number one reason any relationship fails is lack of communication.
Jasmin Terrany:
Yeah, for sure.
Brian Kelly:
It's not just talking for talk's sake. It's communicating and discussing those things you were just saying. It's like, "Look, I just want you to know the reason I'm doing this". And so I've done this, Jasmin, I went way off the deep end. This is a sheesh, almost 30 years ago where I ended up working myself into oblivion and I distanced myself and completely, I can't think of the right word, but I completely alienated my wife and my kids because I was doing nothing but work. I mean, from sunup to sundown, often I wouldn't come down to dinner because I had to keep pushing. And thankfully, she communicated to me. She told me "Hey, this isn't working" I said, "Thank you for telling me that it wasn't". It didn't feel good. You know? You never want to have that. Your ego has to get out of there if you want the relationship to thrive. And she means way more to me than what was going on then. I was like "OK, I'm gonna right this ship. Just give me some time and I'll work on it, and help me to help you."
Jasmin Terrany:
And I think also my husband loves the idea of like having things on the calendar, like it's something to travel or some new experience to have. I think similarly, because it makes him more efficient and when you have certain family commitments that you've committed to, that also helps you be more efficient in all the business stuff. Because, yes, being with my kids, I see it as like ...back to a different glass, but if you have your time as a glass that you have your... if you had a glass and had to put in rocks and pebbles and sand, right? In order to fit them all in, you have to put in the rocks first and then the pebbles and then the sand, right? And so the important thing is to realize what are my rocks and how do I put them in my life and my schedule first before anything else, and then fill in the rest of my time with the other things, Right? So if you put in... it sounds like you're putting in your work, which was the sand and you're missing the rocks and there is no room left for those rocks. So the only way for those rocks to fit in there is if they go in first and then you build your life around those.
Brian Kelly:
Yeah, that's perfect analogy. And you know, having young kids as you do, Jasmin, that's a tough thing for a relationship. I don't care how strong the relationship is, because now it's not just you and him. It's them then him.
Jasmin Terrany:
Yeah, right. Trying to figure out how to put them all on the same playing field. You know, my parents put the kids before their relationship. So I think their relationship suffered because they put us first and they did that because my mom's parents put the parents before the kids. So she always felt like she was second tier citizens, second class citizens to her parents. So she didn't want us to feel that way, So she put us before their relationship. So as the third generation of witnessing this, I'm trying to figure out how do I make my husband feel as important as I'm trying to make my kids feel. And it's a lot of work and it takes real intention to put that all in your calendar.
Brian Kelly:
Yeah, it does. There's no doubt about it. You know, having been through it myself and, you know, being the man and the woman just has such special tight bond with the kids, that is, you know, you carried them. You're in their body, I mean come on, that's awesome. And then when they are now part of the world and we see the wife spending time, it could be any amount of time with them. Before there was no them and it was all the time was spent with me. Now you're thinking, oh, hey, I'm not too cool with this. I love that child.
Jasmin Terrany:
yeah, you're missing your woman, you're missing your best friend, and she's annoyed at you and she doesn't want to touch you. People are touching her all day. Like "Get off me. I don't need anybody touching me". I did like an advice video on this one. But this idea of how to essentially clarify the reason that dating was so much easier than being married or married with children is because you also had time for yourself. And understanding like at the end of the day, one of our biggest challenges is at the end of the day, I kind of need like a half hour to do some things for myself, get on the computer and deal with like loose ends. And he's like sitting around waiting for me to come hang out with him. And to me, it's annoying because I'm not ready for you yet, you know? And so we've just even recently established like "Don't expect me to be available to you until I get this half hour of this time for myself" you know? And understanding, because when you're looking for somebody who's not available to you, it creates a lot of conflict.
Brian Kelly:
Yeah. And that that's really good that you set that guideline up. I think it was 'Men are from Mars, Women are from Venus', the book about the man cave on the other side of the fence. It's very similar to what you're saying now is "I got to have some downtime alone and that will do nothing but help our relationship." Even though it seems like it's the opposite. It's Like, "Why do you wanna be alone?","Because I need to, I need that."
Jasmin Terrany:
To recoup and to refuel. Yeah. And I think the clearer that people are about what their actual needs are, the better they are at articulating it. I was having a client the other day was like, "I don't want to have to tell you." I'm like, "well, sorry, you don't have to tell me". But tell his partner. Sorry. You know, like if you want somebody that can't read your mind and you can't get pissed at them for not reading your mind, you know, unless you're able to articulate it, then you can't expect them to know.
Brian Kelly:
That's right. And like we said in the beginning, it's all about communication. And it's effective. Communication would be a better way to say it, is to ensure that whatever message you are trying to portray actually was received is the way I wanted it to get out. Because oftentimes we'll say one thing and we know what we mean and they're going to hear something completely different. I just said, "No, you didn't" and you said "No, I did". Anyway...
Jasmin Terrany:
I like to think of it before we switch, I like to think of communication as a bridge that you both on one side and the other... two different sides of the bridge. And oftentimes people are throwing the coins from the opposite sides of the bridge - Dang! Well, this is what I'm saying, this what I'm saying and the idea of real communication, effective communication is to go to their side of the bridge, hang out with them on their side of the bridge and make sure you understand and make sure that they feel understood and then invite them. "Would you like to come over to see my perspective now?" You don't give your perspective until they feel understood. And if you have two people who are focusing on understanding more than feeling, trying to be understood, then it starts to work because both people are being generous and both want to actually understand each other.
Brian Kelly:
Yeah, I like that. And that's like taking responsibility for the communication to be effective. And it's something I learned in business circles that step that bridges over to relationships because look, when it gets down to what is business? It's a really good (relationship). Exactly. It's really not a lot of difference. And the cool thing is, if you take if you take ownership, if you are at cause for the conversation and if you take responsibility and say "It's my responsibility for that person to understand what I'm saying and it's my responsibility to listen and understand what they are saying. And if there is if there is a a miss it's my problem". Yeah. There's something wrong then that's up to me to figure it out. And if everyone were to do that just a little bit, then things would be a lot easier. And I found that that was very effective leading my team. Many times I'd give very what I thought, were detailed instructions and step by step and then they come back with something, a different result, and I go "OK, I missed something somewhere." I never go, "What the heck are you doing?"or I'll say, "OK. Where did I go wrong? What did I miss? What? What detail am I missing?" Because I want to improve and then I'll create a training video that hits all the points and never have to do that again.
Jasmin Terrany:
My husband loves the term 'clarify and verify'. I don't know where he got that from, but you clarified that it's understood and then you verify that it was done so that you're always getting on the same wavelength.
Brian Kelly:
That's very cool. You guys make a great team, I tell you. I haven't even met him but I can tell you guys are an awesome team.
Jasmin Terrany:
We're the best.
Brian Kelly:
Yeah, that's phenomenal. Just even that you're just saying that. Not all women do that. And we'll hold the guy up high on a pedestal. That's awesome.
Jasmin Terrany:
Yeah, that's it. That's an important sill, I think in general is to not emasculate your man, you know, and to understand that in order for him to be your hero, you have to let him and encourage him, because otherwise you're always emasculating him and bring him down. Then you're not going to get the guy that you want.
Brian Kelly:
And that goes both ways and I want to talk to the men about that. Specifically when your woman isn't in the huddle, so to speak, and it's a bunch of guys, I can't tell you how many times I've been in those situations going decades back up till recently were the guys would be doing that and talking mess about their woman in front of other men. Funny, you know, and I would never engage. I'm like, I'm looking at them and I'm going "Do you love her? Why would you say anything about her like this outside of your house? If you have something that, you got a problem" And you know they're doing it to make a joke and get a laugh. But then I'm like, "Man, noway I mean, no, I'm not going to do that"
Jasmin Terrany:
I think we also as a society are in the habit, like we want to connect with other people and people gossip and people do the drama thing and then "did you hear?" and bla bla... because they want to make a connection with the person that they're talking to. So by saying something bad about somebody else, you and I get to feel closer. You know, it takes a real skill set and a real intention to find a way to connect with another person that doesn't involve anybody else or any other topics or any other anything. But as an actual like sharing of one's self with another person versus having it to be about something else or another topic that we both agree on.
Brian Kelly:
Yeah, that's fantastic advice. So it's just focusing on the other individual and nothing else, you know? just man.
Jasmin Terrany:
How are you?
Brian Kelly:
Yeah. And mean it, right?
Jasmin Terrany:
I mean it.
Brian Kelly:
How's it going? I don't care. I just.
Jasmin Terrany:
I don't care. i don't need to know what you said?
Brian Kelly:
Let's just open up the conversation so I can tell you about Joe and Fred and Mary. Right on. So you are obviously an entrepreneur, you're a successful entrepreneur. You've got some great past accolades and accomplishments and still going. And so I know that, you know, you've reached this great level of success. So now everything's on autopilot, right? And you just get to hang out in your hammock in Miami somewhere with your umbrella drink and then just take the sales calls as it come rolling in. And another one's closed, let's go to the next. All right. It's that easy, huh?
Jasmin Terrany:
Obviously, yes (Laughs).
Brian Kelly:
Yes, we all know it's not. And I just...it just gets you know, people think they'll hire you elevate in that realm of whatever you call success. But as your company grows, as your business grows, you're making more money you're scaling, you're serving more people. A lot of people think it gets easier as you go in. It could be nothing further from the truth. It gets more difficult. You become more flexible. You're able to handle those events because you've grown into it over time. And so for you being a family woman, Jasmin, I can only imagine going through that and still now on the rise and going up. How does that affect your family, like being an entrepreneur? How do you juggle that?
Jasmin Terrany:
I've been really focusing on transitions like my having work brain on and then family brain on and knowing that those are two very different parts of myself and that I need to clarify the transition time in my own head and in my own process and my calendar or However I can do it so that, when it's work time, I'm in work mode and then when it's family time, I'm in family mode and that I have an actual transition to make that clear to myself because and I'm guilty of it, but like the phone and the distractions and the "oh, I've got to just do this one thing" Your mind is always going on to that thing that you think is so important and in the grand scheme of things, it's not, relative to the quality of my presence with my children and my my partner. And so trying that's that's my biggest battle, you know, within myself is trying to be as present and conscious and attentive to the people that I love most, when my mind wants to go and save the world.
Brian Kelly:
Yeah, I totally, totally agree with that one. And yeah. So just so everyone everyone out there understands, we have an expert in this field who herself goes through these struggles because she's a human being, ladies and gentlemen, just like everyone else. She just has the tools and knowledge of how to handle it. You can tell that she has put a lot of time and effort into this because it means a lot to her. Oftentimes you find that people that aren't successful at whatever arena of their life, it could be one facet. The only reason they aren't is because they did not make it a priority. And I could see that Jasmin has made her family a huge priority. And that's why she's not only a successful wife, a mom, but also a business person as well. So she got it all, she's Got it all.
I mean, I think that's the point. And that's what I actually... I had to practice what I preach, right? Is that I help.... My primary clientele are high achievers, people who are super successful professionally and I help them be successful in their personal lives because it's two different parts of yourself, Right? To be successful professionally it's your mind, its logic, its goals, it's focus. It's like pushing and it's like organizing and all these kind of like rigid and go... maybe not rigid you want to be flexible. But, you know, there's like it's all logic driven and mind and a little masculine energy. Whereas the personal life is a completely different side of yourself. And if you are if you've been as successful professionally, using those skills personally doesn't often work because it's a different skill set. So it's bringing in that softer side, that emotional side, the spiritual side, that openness and the sharing and the breathing and the real connecting, which is different. And so when you're so used to being 'on' turning that 'off' and putting on a different hat and being in a different part of yourself takes work and effort and clarity.
Brian Kelly:
Absolutely. And I really honed in on what you said in the beginning of that was practice what you preach. You know, you have to practice if you're if you're a psychotherapist, as Jasmin is, you've got to have your mind in order. And the skills and skill sets that she's learned, she puts into practice for herself on herself and her family. And it's funny you say that because I wanted to plead to all entrepreneurs out there to do the same thing, and that is to practice what you preach. "What do you do?". "Well, I am a digital ad expert. I know how to grow Facebook following on my pages to twenty thousand six months". "Great. What's your page?" Right? You go look and you see two hundred and twenty five. I'm like, "Wait a minute. Why would I go?" So I've just seen that so much. Jasmin, I wanted to throw that out.
Jasmin Terrany:
And I do think that that's that that's kind of the the biggest challenge this day and age is that we've all got our social media image of who we are and we've all got like that idea of who we are. And I was thinking about this yesterday as I don't have anybody with a camera watching me talk to my children or have a conversation, my husband or what's going on at home. And so it's so much easier to to let that be less ideal, right? But ultimately, like, you have to be your own camera. I've been thinking a lot about this idea, like with my kids. You know how sometimes you see parents with their kids and you kind of just feel bad for their kids for whatever reason. Like the parents on the phone or the way that they talk to them or some variation of like you see something and you see that that kid is suffering in some way because their parents are not aware of them. And I'm trying to see my kids from that light. Like if someone's looking at me or my relationship and they're like looking at them like, what is that mother missing? That that kid requires or that husband needs that they're not getting, you know? And how do I get myself out of my own experience of it and my own ego of it or my own needs of it and and see what it is that they truly need, you know? And I see that as my role in my own spiritual, emotional inner work is to fill myself up enough so that I can just be a vessel of love for them and and just be someone who can give. But that takes a lot... a lot of work on myself to be able to have that,.
Brian Kelly:
I think...
Jasmin Terrany:
I don't know.
Brian Kelly:
You have a trait that is common amongst successful entrepreneurs, and that is you look first to serve others. It doesn't mean you're neglecting yourself. That's not what I mean by that. But you are looking to serve others at all times and that includes your family. And that's how one becomes successful, in my personal opinion, in entrepreneurship and in relationship is to think more about the other side versus your self. I mean, how can I make more money? Well, how can I serve them more? Because when I do serve them more, I will get that reward back many fold more than I ever dreamed if I just made it all about me.
Jasmin Terrany:
Yeah. And you're really good at that, too, in terms of really wanting to create value for all your listeners... viewers.
Brian Kelly:
Yeah, and listeners, yeah, this is also repurposed on podcasts. You can see on the bottom underneath my mug there. We send this out far and wide because I love the messages. I've been doing this for over a year on this particular show, had another show before that for two years, and I just love being able to have people like you on that provide such incredible value in so many different facets. And it's great space, yeah. And I love mindset. The mindset is one of my faves. And so I... oh, about that in the beginning I introduced you as a life therapist. I'm not sure if I'm familiar with that term. What what is a life therapist? Tell me about you and your business and what you do in that.
Jasmin Terrany:
Oh yeah that. So I went and I invented the terminology of life therapy, which essentially combines traditional psychotherapy and coaching with more Eastern practices like mindfulness meditation. And so the psychotherapy part is really about understanding, like your mind, it's is all about the mind or and feelings. But it's the understanding of why I think and feel the way that I do. And the coaching is getting cleared where do I want to go? How do I want to get there? And then the spirituality part, the mindfulness meditation is actually developing the tools and the skills to attend to whatever is going on inside of you. I'm a firm, firm, firm believer that if you can handle your feelings, you can handle anything, because our life is essentially a whole... it's all of our reactions to our situations. Unless there's a bomb dropping on your head and you're really in like a serious situation, most of our challenges are that there's situations and then we have reactions to them and if we can't handle our reactions, we can't handle our feelings and everything's harder. But if we can handle ourselves in relationships get easier and situations get easier and communication gets either everything becomes easier because you're dealing, you can handle what's going on inside yourself.
Brian Kelly:
Yeah, I love that. Handling your feelings. Another word is emotions, right? And the more you can react. You know, it's how you react to your emotions and you control them, especially if it's on the other side. You know, the anger or the guilt or the sadness part of the emotion that ends up.
Jasmin Terrany:
I'm going to up you. But the control is the problem, right? Because you think you can control them. Ultimately, it's learning how to become a loving parent to your pain. It's learning how to take care of them and love them and to them and be kind to them so that they can release them in like a deep, true way instead of just controlling them and like putting a top on a pot that's going to boil over. That's that's a temporary solution. The idea is to do the deeper work, which is to really get to the core and find solutions to actually learn how to release. Sorry.
Brian Kelly:
No, please, you're the expert in this arena. I love it. I love to learn. And that's another thing I often teach even to my team is the faster you can throw your ego aside, the quicker you are going to advance. And, you know, I'm a guy and guys are typically egotistical, more so than women. Just from life experience, that's where all the place that's coming from. And for me, it was you know, I was always competitive in sports and, you know, ego could always get in the way. "I can do this. I can do that. I can do anything I want. I've got this" You know, all that stuff. And I learned that, by learning from a mentor of mine how to release it and get rid of my ego and still work on it to this day. But the more I do that and back away and say "It's OK to let someone else shine" I don't need to be the end all be all like we want to save the world, that's it. The guys want to save the word, especially when it comes to their woman. We just want to be everything to them. But it's a another fight. You've got to just step back, step back, allow others to take care of things. You don't have to do everything and you'll be liberated beyond your wildest dreams because...
Jasmin Terrany:
And you don't have to know everything, I think, being really powerful in not wanting to be the smartest person in that room. Like if I'm the smartest person in the room, I'm in the wrong room because that's... why I wouldn't want that, you know? I want to be around people who can learn from and I can grow from and who can make me evolve.
Brian Kelly:
That's a perfect way to put it. I mean, if you know, you want to be around people you can learn from and that means you have to be open to learning to even want to do that. And so that's great. That's a perfect way to frame it to people's like if you are the smartest person in the room and you're holding a mastermind event, you need to get out of that one and get into one where you're not, and learn from other people who have succeeded higher or whatever your definition of success is that you wish to strive to find somebody who has what you want.
Jasmin Terrany:
That's interesting also, too, because sometimes you know, something like a jack of all trades, some people are really good in one or two specific areas and an understanding that I might be particularly confident in one area, but it doesn't mean that I'm confident every area. And sometimes that can be uncomfortable because we'll only stick into the area that we're really good at and we naturally gravitate towards it and we want to keep getting stronger, stronger in that area. And so it's an interesting dance of the idea of furthering your expertise and like really sticking and staying in your lane versus the interest in going into other lanes and being a beginner and not knowing anything and having that humility to not have a clue.
Brian Kelly:
Yeah, I like to call that one the 'The comfort zone'. You know, to stick in the comfort zone. And that's the other thing for everyone watching and listening, if you've never heard anything about that, is you know, the power of getting out of your comfort zone, not just once or twice, but constantly, continually, every single day, as many times as you can and do things that you're not comfortable doing, but you know, will have some positive effect on you moving forward. So it's not just to be uncomfortable. That's got to be sure about that. But it's something that, you know, is going to propel you further, forward rather than backward, because it's like, you know, it's do something even when it's out of your comfort zone, because if you're on a ship and you're in the water and you're not moving, can you steer it? Can you change course? The answer is no. For anyone that's asking that question. Because there's no way to steer. You're not moving. But if you're moving, you could be moving in the wrong direction when you first start out and often you will be because of how you park or how you came up into the harbor, etc. But then when you start moving, once you're moving, can you then change directions of that ship and write it and turn it toward your end goal, your end result, your destination? The answer is yes. And you might waver back and forth here and to and fro as you get there. But ultimately, you can keep steering it as long as you're moving. And the only you can move is taking action and getting out of your comfort zone, in my humble opinion.
Jasmin Terrany:
Which isn't easy to do. And I'm not great at it, I'm working on it.
Brian Kelly:
You used to not be great at it, didn't you?
Jasmin Terrany:
Yes, Yet!
Brian Kelly:
That's right. Fantastic. My goodness, this is phenomenal. So a lot of a lot of entrepreneurs, I was one of them, we're talking to emotions, and that's why I want to bring this up. Emotions, one of the most gripping, powerful emotions that will keep a person from getting to the other side, that other side, which means to that side of success toward their success is the emotion known as fear. And so another way I like to frame fear for the purpose of this discussion is hesitance, resistance, not the like like Halloween type fear, because we're coming up on Halloween, but the fear of, you know, failure, the fear of what people will think of me, those little fears that caused the hesitations and resistance from us going forward. In light of that kind of fear, what would you say, Jasmin, is your greatest fear to date? And then how do you manage it?
Jasmin Terrany:
That's a good question. I think my... the fear that I grapple with most these days, there's a few. One is like letting my ego lead my decisions and getting caught up in kind of significance verses like real true soul calling and distinguishing the difference between those. Another one is the fear... I mean, I think that it's a it's a woman fear, but the fear of... I don't want to cause failure, but the the not being perfect. Like when you said, "Oh, you have it all together" It's like yeah, s that's that's the goal, right? But really the goal is the unconditional acceptance and the the willingness to not have it all together and be okay that it's it's not all perfect and it's not all easy and let it all be real and not have to always be in like a pretty package.
Brian Kelly:
Yeah.
Jasmin Terrany:
Yeah, I mean I think those are kind of the fears and I feel like I've had very distinct phases of my life that, you know, when I was younger, a lot had to do with body image. My relationship with food and weight. And I would have had like an eating thing where I would over eat and binge and then I would restrict and then I would exercise. And I was had like a lot of eating things and I spent a lot of time really doing deep inner work along with my relationship with food, which actually made me realize it was my relationship with my emotions that were really the issue had nothing to do with the food, has to do with the fact that I was dealing with feelings, right? Which is one of my books. But then I had a phase in my life where it was like all about relationships. Trying to figure out how to find a significant other. "What does that look like? This is the biggest decision of my life. How am I going to do it well? How am I going to choose the right person? And what does that look like? What do I need and how does that go?" And I spent a lot of my deep inner work figuring out that part, and then it was building my private practice. You know, these are like foundations that once I really felt solid in it, it's you know, you always come back to it and you're always tweaking. But it's a solid part. And so that was my private practice. And how do I, you know, build a private practice and bring in my clients and what have you? And then it became like being a parent, right? And now all of all of these things are still like building on themselves and I'm obviously still my kids are so young and so. But there's this kind of dance between being a parent and then this other kind of calling in me to really contribute to the world in a real way and to feel like I'm adding value and essentially raising the vibration of consciousness and the planet, you know? Like that's what my soul is telling I'm supposed to be doing, which I'm always feeling like, I'm not doing anything when I'm sitting at home like reading books with my kids because there's a part of me that's telling me I'm supposed to be doing this other thing, you know? And so I think a big fear is like, can I do both? Can I really do this parenting thing and do it well, but also have the time, energy, bandwidth to be able to listen to what my soul is telling me I'm supposed to be doing, you know? So that's that's my challenge currently.
Brian Kelly:
I love it. And, you know, it's like you just basically said this is exactly what the journey of a human being is like. And then wrapped it up as and this is how business works as well. You have to you know, it's a journey, it's not a sprint. To me, there's no finish line. And I hope there isn't. Because to me, if I were to cross the finish line and snap the tape and that was the end of the race, then what is there left to look forward to? In my mind, I'm like "Gosh, that's it? I'm done?" I'm just. Yeah. I can't..
Jasmin Terrany:
It's shifting the expectations about like it's not about how many or how vast or how big. Like one of my favorite Instagram people that I follow has like 220 followers. She's like not a big deal, but she's so real and authentic and adds so much value. And you can tell that she's doing it just for the one person that it's going to resonate with. The other day, a girl in my my kids class texted me like, oh, she took a picture of my book and sent it to me, and I get text. And she's like, "Is this you?" I was like, "Yeah." Shes like, "Me and my husband read your book every night before bed. I didn't know this was you." I was like "Oh, my God." It's just like that one moment to realize that, you know, it's not about the changing the world and some huge scale thing, it's more about really appreciating those moments where you're connecting with people.
Brian Kelly:
Right. And it does truly happen one person at a time, you know, and that's how people grow to change the lives of more on a bigger scale is starting out with one at a time and then going back to it on occasion, because, you know, it's all about the human connection and just making life better for others and that's great to hear about. You know, that is, in my opinion, the way to grow your social media following if that's one of your desires, that is to be authentic and go after changing one person's life at a time. Whoever happens to be watching out of 200 people. I hope it helps you, you know, and just have that with your intention and your mindset.
Jasmin Terrany:
And then it's more easy to feel successful, right? Because then your bar of success of how you're determining what makes you feel successful that day is, you know, having some sincere giving in the moment or something of that nature or something small that you can actually do.
Brian Kelly:
Yeah, I mean, I've talked to so many entrepreneurs on this show, and I found that the things that make every one of them the happiest is when they get a client who they had impact on in a positive way, when they had a breakthrough or when they finally got that one client they couldn't get. But because they help them and just the joy was not because they got paid for helping them, but the joy was because they helped that person succeed and get to the next step and made them happy. And that's what I love about being amongst entrepreneurs like you, Jasmin, because it is so obvious to me that you're all about serving people. And that's amazing and wonderful. And the thing is, you care so deeply about that. I don't ever see you not succeeding. You'll have your bumps in the road, they always happen, we all have those. But, you know, it's like a stock market. You see that line is trending, but you're at your trend line is going like this like rocket ship (gestures exponential graph). There might be peaks and valleys along the way, but the overall trend line, you're on fire. And, you know, none of us are perfect. We just want to be. And there's nothing wrong with striving to be just knowing that no one will ever achieve perfection.
Jasmin Terrany:
It may be that our imperfection is our perfection.
Brian Kelly:
Exactly. I mean, that's how we were designed. Exactly. You're right. We're designed imperfectly and I don't know, it's a lot of variety. If we were perfect, I don't know, if there was...
Jasmin Terrany:
I think that's why we we evolve, right? Is that we have these parts of ourselves. I mean, I think that's the dance, right, is that we have our minds, we're like, not enough, not enough, not enough, not enough, not enough. Right? And that's what makes us amazing, because we're always growing and we're looking for problems to solve and we're making the world a better place and all those things, right? But it's also realizing that every time you're chasing that Pacman - Not enough, not enough, not enough, not enough. You're never satisfied, right? It's doing the awareness of like "You are enough. You're OK." And I'm calling actually 'satisfied ambition' where you feel satisfied. You're starting from a point where you are enough and that whatever it is that you're doing, whatever it is that you're working towards. Is it coming from the not enough voice is coming from that I'm satisfied, I'm full and abundant and therefore, what else am I supposed to do with my life other than share and give and grow?
Brian Kelly:
I love that - 'satisfied ambition'.
Jasmin Terrany:
Yeah. You can use it.
Brian Kelly:
I think you should trademark it.
Jasmin Terrany:
I'm on it.
Brian Kelly:
One other thing I want to touch on, and I can tell that it's obvious to me how you go about your business, that you're in it for the long haul. You're in it to continually grow it and to do it with integrity and to do it with other people in mind and how can I make this better for them? And I've seen I have seen many do just the opposite. And they're just in it for the quick kill. And I don't mean anything negative about this, but I often would find it in the network marketing arena where folks would do anything and everything just to get that next recruit to make that money. Some of sometimes they'll be paid handsomely for that and they would just churn and bring on people, recruit, recruit, recruit, and then not support a single person. And soon, I mean, they climb ranks to be way up at the top of the business ranks and then crumble down because their foundation was built on sand. They didn't support anyone. So I know you're in the opposite camp. You're there for the long term success for those out there that are looking to achieve a long, sustained amount of, you know, business success. What is the best way, in your opinion, to do that, to achieve it and then sustain it going on even further?
Jasmin Terrany:
I actually just watched this thing with Simon Sinek. I saw one of your books in your book thing (ReachYourPeakLibrary.com). I just watched an interview with him and I really like to do is talk. He's mentioned how he went to happen to speak at two different events, one for Apple and one for Microsoft within the same timeframe. And he said how one thing that he noticed was that Microsoft, the whole topic was how to beat Apple, how to be Apple. What are they doing? How are we going to beat them? And Apple's whole thing was how do we innovate? How do we serve our people? How do we grow? And they had nothing to do with Microsoft. And it wasn't about the bottom line. And it wasn't about proving anything. It was all about how can we grow and give. And I think that ultimately to feel like anything is worth doing, you have to have, I guess, your 'why?' which would probably be back to his book. But to really understand that it's a long term journey and that we're always growing and we're always evolving and that we're always in process, like we're never done. And so the idea that once I get there, then I will have arrived doesn't happen because you will always have that mind. That's like not enough, not enough, not enough. So the idea is, how do I get really comfortable in the process where I am and to focus that moment and that experience and my satisfaction and the value that I'm bringing.
Brian Kelly:
And I think one of the ways to help people wrap their minds around that, at least it works for me, is to set smaller goals in front of you. And then when you achieve them, celebrate them and then what's the next goal and then move to that one. You know, I've seen my own mentor. I watched as he grew his business and literally changed the entire direction of it. But it grew because he kept changing. You know, he reached a goal and and said, well, you know, there's this opportunity and I'm now ready for it. Before I wasn't, because now I have the skills because I grew. And it's just a never ending growth cycle. And that's what I love about it. It's so never it's never boring that is for sure. Man, I'll tell you the things that happen. I mean, today I celebrated a what I call a success with my wife. And it was, you know, other people might think it's a small success, but celebrate the little victories as you go and live in the moment like Jasmin is so eloquently saying to you much better than I am and just enjoy life. I'm fifty five now and looking back, I don't look back and go "I wasted all those years because I was so not in the moment." I don't look at that way. I look at it as that was my life experience that taught me to get to where I am now, where I am very happy with where I am. And, you know, it's good now that I'm happy. The kids are out of the house, Jasmin. This is one one step. You're gonna love raising them all the way through. You're going to love every minute of it. And then when that day comes and they leave the nest, you'll cry. I cried when they went to college. I'm a grown man and I was crying my eyes out. And then... but then when I got home and realized that on the other side, like I get my wife back. Oh, my gosh. I did back flips of joy and I have been doing since. We're traveling together and we're going on a cruise. And I get to have it to myself again, which I may it may still seem like a self indulgence, but...
Jasmin Terrany:
Yeah, you've missed her. You get your wife and your own life. You know, that is definitely as amazing as it is to be a parent. It's a sacrifice for what you want, you know? What you want doesn't come first anymore.
Brian Kelly:
That's true. But man it's a fun ride right now. I'll tell you, it's really fun.
Jasmin Terrany:
I love it, that's exciting.
Brian Kelly:
And we still you know, we interact with our kids are our son. He came and stayed the weekend this past weekend, so it's not like they're gone forever. Never. They're never gone forever in my mind. They're always going to be our kids and we'll love them dearly and support them. But it's just having that, knowing that I have dedicated time with her. We can plan things together now.
Jasmin Terrany:
And I think also part of the entrepreneur, like the balance between the personal and professional, is that you want to keep your relationship with your significant other good enough so that once you get to that point, you still like each other. But rebuilding something so that when you get to that point, you have your own life and you have your own things and you have your own interests that you can put more time and energy into. I like that. Like, if you're right now, I feel like my kids and my family are my forefront. And I'm like, just keep planting the seeds in my business. You know, it's like i have certain things, my private practice is my foundation. That's my bread and butter. The books, like all the books and the courses and all these things that are kind of beyond my private practice. I'm just planting the seeds, you know, and I keep watering them, keep watering them. And at some point, my kids are going to not need me as much and then these things will start to grow, you know? But the idea of understanding that you don't have to be all in on everything simultaneously. Like some things take turns.
Brian Kelly:
I totally agree. That's kinda like your micro movements ultimately will create and become a macro movement. It's like investing money. You know, you're putting money in the bank and it's growing because your actions, they're not just getting you farther in your business, they're training your mind as well that you say, "I'm just going to step further and step further, another step further." Then you get more confidence as you see results slowly trickle in. And I emphasize slowly.
Jasmin Terrany:
Yeah, slowly. I remember, you know, I started doing these like advice videos. I don't know, eight years ago or something, you know? And so then there's like ten views and then 12 views and then you like stop looking at it, like, who cares? And then you go back and all of a sudden there's like 50000 views and you're like "That was like seven years ago and how did that happen?" You know, and it's just like planting those seeds and watering those seeds, and then it starts to grow, you know? And understanding that it's not if you're searching for instant gratification, you're always going to be frustrated.
Brian Kelly:
Yeah, totally agree. Well, hey, we're an hour. Can you believe it? We're already....it? We're already....
Jasmin Terrany:
That's good stuff.
Brian Kelly:
Man, but there is one more question I love to ask each and every guest expert that comes on the show. And it's really cool because it's a different question, it sparks thought. Some people will or have you know, they come up with the answer right away. Others give it some thought. And it's either way works fine. But I like to close the show with this because it's a very unique question. And here's the thing, there there is no such thing as a wrong answer, Jasmin. None. It doesn't exist.
Jasmin Terrany:
I'm not scared, it's OK.
Brian Kelly:
The opposite is exactly the true is the only right answer is your answer, because it really is a personal question, even though it's not that kind of personal question. if you know what I mean? So are you ready?
Jasmin Terrany:
Right.
Brian Kelly:
I can't wait to hear what Jasmin has to say about this. All right, Jasmin Terrany, how do you define success?
Jasmin Terrany:
I define success by feeling like... that there's nobody in my life that I feel incomplete with. That if I were to die tomorrow, that there are loose ends, that people don't know how I feel about them, that connections are... that somewhere there's loose ends with the people that I love most. And that... yeah, and that my focus is really on making sure that I'm present to loving the people that I love and that they feel it and that they know it and that if I was gone tomorrow, that nobody would say, oh, my God, I wish I would have had that conversation. I mean, we didn't even talk about this but my mom died in a car accident in the last almost 5 years ago, almost. No. How long? Yeah, almost five years ago. And so I think that was one of the biggest lessons I got from... that that tragedy was that she really lived in a way that was complete. Like she was just there one day and gone the next day, and there is nothing left unsaid, nothing left undone that every I was dotted, every T was crossed and that every day she was making sure that she was complete.
Brian Kelly:
Beautiful. And the wonderful thing about that question is to date. And it's got to happen at some point. But up till now to date, no 2 people have answered it the same way.
Jasmin Terrany:
I'm sure right. Everyone's got it different.
Brian Kelly:
I expect it to come, that there's gonna be one coming up. And I'm okay with there not being one. You know, if there never is. That's even better.
Jasmin Terrany:
My brother always says there's more than one type of shampoo for a reason.
Brian Kelly:
Yes. Yeah. The other cool thing is there is not a single person who answered that question where their answer was money centric. One did say to make more money, but then clarified so that he could serve more people. I mean, the end result was always about other people and everyone, every person, you specifically in big time about other people, you know, no loose ends. I want to make sure that people focus on making sure that I'm loving people and that they know that I love them. And oh, my gosh, that is a beautiful definition of success. It is yours. It's personal to you, but I love it. It's an amazing definition. Ha! Take a deep breath. So how can people get in touch with you? And I notice that you have a gift, too, to provide to our audience. So first, how can people get a hold of you? And then, oh, well, let's touch on your gift.
Jasmin Terrany:
Sure. My Web site, JasminTerrany.com, J-A-S-M-I-N-T-E-R-R-A-N-Y.com it's right there. And yeah, free gift is if you're interested in perhaps working together individually. I will provide a free brief phone complimentary consultation so you can call my answering people and set that up.
Brian Kelly:
Cool. And do they call the number that's on...
Jasmin Terrany:
The number is on my website too, either way.
Brian Kelly:
Yeah. Is that the same number as on your site. The 888?
Jasmin Terrany:
Yeah. Either that number or you could actually schedule on my website.
Brian Kelly:
All right, very good. Thank you so much for that high value, and I just want to impart on those that are watching and listening that this is time this is valuable time that Jasmin is offering you for nothing in return, no money. And so take it seriously. Take it as if you are paying a large sum of money for because time is one thing none of us ever get back. And it's a, you know, the greatest commodity we have. And so treat Jasmin with the respect she deserves, but also take her up on her offer. I'm very aware please, take her up on her offer
Jasmin Terrany:
Also, I have books. We didn't even talk about my books. But if I give you the link or you can look me up on Amazon, I have one that's called 'Extraordinary You - Master your feelings, master your life' which is all about learning how to be your own therapist. And it takes all the skills that I use. My sessions are kind of... (interruption)... working with me, but can't afford it. It is really taking everything they do in session so you can do it for yourself as a book. And there's also another book called 'Extraordinary Mommy - A Loving Guide to Mastering Life's Most Important Job. And so if you know somebody, if you're a mommy or a new mommy or you know someone who's pregnant, it's a great gift. And it's to really help us be able to love our kids the way that they deserve to be loved.
Brian Kelly:
Fantastic. Jasmin Terrany, thank you so very much for coming on the show.
Jasmin Terrany:
Thank you do much for having me, it was wonderful.
Brian Kelly:
Oh, my goodness. And for all of you that are watching or listening live, those that are coming on as the recording. We appreciate you. And that is it for the show. We are going to be back next week on another edition of The MIND BODY BUSINESS Show on behalf of the wonderful Jasmin Terrany. This is Brian Kelley, your host of The MIND BODY BUSINESS Show, saying good night for now. We'll see you next time. Be blessed. Bye bye now.
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Jasmin Terrany
Jasmin Terrany LMHC helps high achievers be successful in their personal lives too. She holds two Master’s Degrees from Columbia University and is the inventor of Life Therapy™, a combination of Psychotherapy & Coaching + Mindfulness & Meditation. In virtual private practice since 2007, Jasmin specializes in relationships, anxiety, confidence, body image, and parenting. Jasmin has published two books and has been featured on CNN, PBS, CBS, Parents Magazine, Bustle Magazine, and hosted her own advice show on Grant Cardone TV. Most importantly she is a dedicated wife and momma to her precious children Liv & Zen.
Connect with Jasmin:
Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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