Special Guest Expert - Joe Nunziata

Special Guest Expert - Joe Nunziata: Video automatically transcribed by Sonix

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Announcer:
Welcome to The MIND BODY BUSINESS Show. The 3 keys to your success is just moments away. Here's your host, Brian Kelly.

Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. I am so excited for this evening because of our amazing special guest expert Joe Nunziata, who is coming on very, very soon. I promise. I'm going to stop blabbing real soon and bring him on real quick. The MIND BODY BUSINESS Show for those that might not be familiar in my life on this planet, I started studying successful people. And what I found over the course of many years is that 3 things kept coming up, 3 patterns that all successful people seemed to have this trait or these traits. And you might guess what those 3 are. It's the name of the show mind, body, business. So mind meaning a very powerful, rock solid and flexible mindset. And body that is about taking care of yourself. They take care of themselves phenomenally well. They put in the proper nutrition and they exercise regularly. And then business, business is multi-faceted. There's sales, marketing, systematizing, scaling, delegating, leadership. It goes on and on. The good news with business is in order to master business. You personally don't have to master every one of those facets. You just, all you have to do is get good at delegating to those who do have those talents. But all these people that I studied and followed, some living, some that weren't that I would read books, others that I knew personally. They all had these 3, what I called pillars of success. And that is mind, body, and business. And they've mastered all 3 of those areas. And why I'm so excited tonight as our special guest who's coming on very, very soon, has all 3 of these areas mastered. And that is why he is on the show, because he is a successful entrepreneur in his own right. And we are blessed, all of us are blessed to have this young man join us tonight here on the show. And 1 other aspect of very, very successful people is they all to a person are very avid readers. And so real quick, we're going to segue into a quick segment I call affectionately bookmarks.

Announcer:
BOOKMARKS born to read, bookmarks. Ready, steady, read. BOOKMARKS brought to you by ReachYourPeakLibrary.com.

Brian Kelly:
All right. There you see it to my left, to your right on the screen, if you're watching on video, if you're listening on Audible, listen and take notes, especially hope you're not driving. So don't take notes if you're driving, but if you are driving, that's fine. Go ahead and listen. That's fantastic. And another thing to note. You are going to be given different, valuable resources throughout the duration of the show by way of websites and other resources. And one of the things that many of us, including myself, are tempted to do is go check those out while the show is running rather than do that. I challenge you now to close every tab on your browser except this one that you're watching on right now. And then take it a step further and grab some good ole fashion paper and a pen and get ready to take notes because Joe Nunziata is going to be showering us with gifts of value tonight. And so just wanted you to be prepared and get the most out of this show, because as I say, the magic happens in the room and we're in a virtual room. But you get the idea. All right. REACH YOUR PEAK LIBRARY. What is that? That is actually a website that I had developed really with you in mind. I'm not kidding. This was for entrepreneurs and business people who are looking to find ways to increase and improve their business and their personal lives. And so I began reading voraciously only about 10 years ago. I wasn't a voracious reader my entire life. When I finally woke up from my stupor and started breathing, I began then cataloging all the books that had impact on me personally. And that means through business and personal. And I put them in this website and I'm really behind. There's only about 40 books in here. I've got many more that I've completed. I just need to have this website updated. These are, though, the creme de la creme. These are at the top, of the top. I've read several since then that are really good as well. This is a great starting point. So if you are not an avid reader yet, then come to this site, ReachYourPeakLibrary.com. Find the first book that jumps out at you. Don't worry about analyzing all of them. And just grab the version that calls to you. For me, it's audible. I love listening. For others, they love having a physical book to open and touch and feel. Others are OK with Kindle, whatever that is. Grab it and start reading now. If you're already an avid reader, this might be a good place to come to find additional books that maybe you had not read yet. Because the beautiful thing about this and what I teach all the time is the best way to achieve success is simply to model success. And all you have to do is model after what other people or successful people have read. And so I personally vetted each book that's in this website. Does that guarantee you'll get everything out of it that I did? No, I can't guarantee that. But the odds are much greater that you will, since at least one person has vetted them. And I've grown this list out in front of many accomplished successful entrepreneurs in my walk. And they all say, what a great list of books. So that is a resource for you. There is absolutely. It's not there to make money. It's there for you to have a resource to dig in and and getting a habit of reading and doing on a regular basis. All right. Enough of this. Let's move in to what you're really here for. And that is our special guest expert. Let's bring him on right now, shall we? Here we go.

Announcer:
It's time for the guest expert spotlight. Savvy, skillful, professional, adept, trained, big-league, qualified.

Brian Kelly:
And there is, ladies and gentlemen, though, on the only Joe Nunziata. I am so excited Joe. Thank you so very much for coming on, agreeing to spend an hour with not just myself, but all of our viewers. Thank you so very much.

Joe Nunziata:
Thank you for having me. It's a pleasure.

Brian Kelly:
Oh, my goodness. This is going to just be off the charts. I cannot wait. Before I formally introduce you. Joe, what I want to do real quick is let everybody know for those of you that stay on to the very end of this show. Watch it live. You can qualify and enter to win a 5 night stay at a 5 star luxury resort in Mexico. All compliments of our good friends at power texting.com for those who are watching. You see that on the upper right of your screen. And it's an amazing thing. And just so you know, it is not one of those things where they shoe you into a timeshare. It has nothing to do. In fact, it's basically you get a free vacation stay and that's it. It's like you paid full price. And I know this because the owner of powertexting.com, my good buddy Jason Nast, has tested it not just once, but 3 times. And he has gone to different hotels and said it's phenomenal. And no, no crazy stuff is happening on the site. So be sure to stay on til the end. I can't wait for all of you to win. OK. Only 1 of you gets to win. We give 1 away every show. So keep coming back. Now to bring on the man, the myth, the legend himself. Joe Nunziata is a bestselling author, spiritual life, and business coach ,and professional speaker. He has been delivering his life changing message at events and seminars since 1992. He's been around ladies and gentlemen. His enlightening programs are a unique blend of spirituality, psychology, philosophy and the power of internal energy. That last one really has piqued my interest. And so with that, I want to formally say, Joe, welcome to the show. Thank you.

Joe Nunziata:
No, thank you.

Brian Kelly:
Fantastic. Now, I do this with every guest that comes on. You know, the bio gives us a little bit of background. It's kind of us on the surface level. We get an idea of your accolades. Your background, your experience. What I always love to do, because I'm very, very curious about successful people like you. Like what is going up in that absolutely beautiful brain of yours on a daily basis. And so how I like to bring that up and pose the question to you is so like when you get up in the morning and you prop yourself up, you swing around, your feet hit the floor, you start coming to. I take a while to come to. That's why I say that. You start coming to a little bit maybe, and then, OK. The lights start going brighter and you say, OK, another day, I'm motivated, I'm driven. What is that for you that you keep motivated every single day that keeps you going to become as successful as you become?

Joe Nunziata:
Well, I'll tell you this, Brian. It's a lot different now than when I started. And, you know, as you get older, and you become different, and you go through different things in life and elevate yourself on many levels, especially emotionally. So for me, my real mission at this point is to help elevate consciousness. So I want to help people become elevated in their awareness and understanding of themselves first, and then the world around them. So as they do that, they start to improve their lives. And this is something to me that's critically important because we're very stuck. Many people are just really stuck in the day to day activities of life. And what's going on with the drama and the ego that are, you know, all the things that we all deal with as whether we're married, not married or relationships and kids, and businesses, and bills. But really showing people how to elevate above the day to day daily routines and see themselves in a much bigger way. And that to me is what really motivates me. And I'm really doing this a lot now in the corporate world, bringing the corporations to a different way of seeing people and what they do and how they impact the world. So that's really what gets me rolling on a daily basis.

Brian Kelly:
I love it. So in other words, you actually like helping people.

Joe Nunziata:
Helping, but also really empowering. I would say more so because, you know, the one thing that people said to me you're a motivational speaker. And I said, you know, I never liked that term because motivation is something that you have temporarily. Empowerment is something you have all the time. So I don't really want to motivate you. I mean, I want to motivate you in certain ways. But my real mission is to help people become empowered so they can now go and help other people become empowered. That's how we make the world a better place.

Brian Kelly:
And that is a - what a beautiful reframe that was. Instead of helping, I'd rather see empowering. And that is perfect. I'm going to if you don't mind, I'm going to use it.

Joe Nunziata:
That's alright.

Brian Kelly:
That is a brilliant, that's genius. It's so simple. Here's the thing for everyone watching, listening. You know, that's what it comes down to. What success comes down to. Are those little differences like you just heard was what Joe just said. That's one example, how he has taken something that nearly everybody says, you know, I like helping people and changed it, reframed it to. I prefer to say empowering people and then he explained why. I'm like, that's a different mindset than most. And that's why he's at the level he is and many others are not. And so it doesn't take rocket science to become successful. All you need to do is model, which means copy someone like Joe. That's it. It's that simple. And I know just talking to Joe briefly. We've never met before. It's one of those things, right Joe? We've never met before. But we got to talk and get to know each other for about half an hour before the show came on. And I could tell immediately that this man's heart is in the spot that all entrepreneurs hearts are and that I know anyway, or most of them, I should say. He's someone who loves empowering others. I'm going to keep reframing that and make good on that. That's good. Empowering that's not good. That's great. It's fantastic. So, yeah, I just want to part on folks that. Yeah, it's all about. Just the little things and modeling successful people. And so that's what I want you to do on this show, is take notes and find those things that are different that when Joe talks and sometimes they may not be different, but you hear a repetition of what other successful people do when you start hearing things repeat. Then you know that they're onto something. So should you not do the same thing? The answer is you should, definitely. And so, yes, fantastic. So open the show by talking a little bit about books and the importance of reading them. Do you personally have a book that you would say, like a business related book that really stands out above all the others that really inspired you the most?

Joe Nunziata:
Well, I'm going to give you a book that's really not a business related books per say, but it is in another way. And it's a book that that I read usually about every year to 18 months. And it's funny you talking about books in the beginning. When I move, I tell you, I'm from New York. We moved to California. And when we were getting ready to move, I had hundreds and hundreds of books. So I thought, I can't take all these books. I donated a bunch of them and I kept some that were my favorites. But one of those was MAN'S SEARCH FOR MEANING by Viktor Frankl. I dont' know if you read that book but you know, MAN'S SEARCH FOR MEANING is a book. Viktor Frankl is a psychiatrist who was a prisoner at Auschwitz during World War 2. And the book is about and coming from the perspective of a person like him who was a psychiatrist. He basically - the book is about why did certain people survive when most, a lot of people didn't? What was the difference? You know, you kind of said in the beginning, what makes this person different? What makes a successful person different? And one of the things Victor Frankl talks about in the book is, you know, what was the difference between those who made it and those who didn't? And the bottom line was, he said the people who made it had something to look forward to when the ordeal was over. And that was one of the things that he focused on. And I think that's an important thing for all of us, because we could get caught up in doing something here in the physical world and lose sight of a lot of other things that are much more important, like our families and our friends and our relationships that are significant others. So it's something that really stuck with me because it was kind of like, OK, this was a situation where you're in the worst possible circumstance of the world. And I'm sure every single day you get up and you want to die. What is it that that person, what kept that person going? And it was just a fascinating. It's just one of the most powerful books I've ever read.

Brian Kelly:
Wow. That's phenomenal. Thank you for sharing that. And I wrote that down as fast as I possibly could. By the way, so everyone out there. You know, I recommended you take notes. I'm the host, director, producer of the end all be all, grand puba of the show. And I'm still taking notes myself.

Joe Nunziata:
Old school, old school. I like it with the paper and pen,.

Brian Kelly:
You know. And it commits it to memory much better. And I've got a stack of these from past shows I keep in a drawer in case I ever need to refer back to them. Usually I don't have to because I've written it down and it's committed. And the things like you just said right after the show, I do this every time. I'm going to go by that book on Audible because I've never heard of it and I haven't read it. And so, you know, anybody of your caliber that recommends something like that. I'm on it. I'm modeling success. It doesn't matter. And I don't even know. I can't compare you to me. And who's more successful? It doesn't matter to me. Success is very subjective, right? It means different things to different people. But to me, anyone who is out there working hard and hitting the pavement and empowering others, I am going to model them because I want to do the same thing at a higher level all the time. No matter what level we achieve, I want to continue to raise that bar and keep it going. And so appreciate you for doing what you're doing. Number 1. And so we're talking before the show and you know, this gentleman. Look at him, he looks pretty darn good. I mean, he's a handsome dude. He looks like he's in shape and look at that smile is wonderful. And. 1 thing I wanted to ask is. Well, I'll say it first, cause I said I'll go first. And when were off camera - I'm curious because this guy, you were telling me things that kind of dated you. And I thought, man, I think he might be a little older than me, but he doesn't look like he's older than me. So I said, OK, Joe, I'll go first. I'm 55 and I just waited. So I'll let you fill in the blank on this one.

Joe Nunziata:
So in a couple of weeks I will be hitting my big 6-0. So that will be a big day obviously to get to that number. So I'm still rolling.

Brian Kelly:
I love it. And continue, continue, continue to roll. And here's the thing. We're talking about this. And actually the next question I want to ask you is right down this alley. I love for you to share what you are sharing with me about the aging process, because it's obvious. I know the answer to this, but I'll ask it so that you can share it with everyone else. And that is, do you find physical fitness an important aspect of your life? And if so, why?

Joe Nunziata:
You know, it's one of those things for me personally. I've been playing sports. I've been at athlete my whole life. So I've always been involved in fitness. It was one of those as a kid and just continued it all the way through. So I never stopped playing sports even when I was older. Going to the gym. I was a boxer at one point. I still box. Now I don't box others, but I still train. And I can't be getting hit anymore because I can't do it. But I still do boxing training. I still hit the bag. I still jump rope. I still do speed bag. I still do all that stuff. So it's been always very important for me to be in good physical condition because we were talking about earlier, when you're out speaking and you're out doing it. You know, you need energy. You need to be in shape. You know, I was in sales. Same thing. You need a lot of energy. Talk to a lot of people. You've got to move around. You're going on different appointments. You need to have energy. And if you're physically not fit. It definitely is a detriment. It definitely does hurt you. It hurts your performance and creates problems. So to me, that's always been one of the keys to moving forward. And continuing to maintain a high level of energy is to be in good physical fitness and be in good shape. And it has to become a part of your life. It's not something you do once in a while. Like to me, I'm in the gym 4 or 5 times a week. It doesn't matter. And people have every excuse. I look at my calendar and I say, OK, here's where I'm going. Here's where I'm going. Here's where I'm going. And it will be different every week because my schedule is always different, but I always make it happen.

Brian Kelly:
That's fantastic. And talked about the aging process when we were talking about it, how it's more about that, than genetics. You know, it's about your lifestyle versus genetics. I thought that was very powerful for people to understand. Like, yeah, there is genetics involved. That's for sure. I mean, there's no doubt. But the older you get, the more your lifestyle is in charge of how quickly you will age from that point on.

Joe Nunziata:
Well, the research did show, it does show that, you know, genetics obviously play a factor because we know certain people are just healthier. But each year that goes by, it's less genetics, more lifestyle. So that is a very critical thing for people, because certain people I think I've seen people that really looked good, who really didn't take care of themselves. And they fell off a cliff because they did not take care of themselves. Or probably those people who did have the good genetics if they had a good lifestyle, they'd really be in great shape. So, you know, definitely a huge factor. But yeah, both are important. But the lifestyle wins out in the end.

Brian Kelly:
Speaking of lifestyle, part of that in your life is your business. And in fact, if you're like any other entrepreneur on the planet who loves what they do, it's almost is your life. And oftentimes, you know, I mean, I get asked, you know, what do you do for fun? What's your hobby and like? What is what's a hobby? I don't know. I love doing what I do. And in fact, recently I was on vacation with my wife. We were on a cruise, it was like a 10 day cruise. And by day 7, I was going crazy. I couldn't wait to get back and get at it. I just love it so much. But for you, what I want to find out and dig in for so folks can understand and recognize. What is it? What do you do? What is your business model? Who do you help? Who's your perfect client? Who's your perfect client? And then how do you help them?

Joe Nunziata:
So a couple of different things. So I started out really as a sales trainer because I had a sales background from my younger days. And then, you know, then it was always studying business and I started to do more general consulting and I had a good marketing background as well. That's where I started. And then as I got into different points of my life, I started to become - Because I actually - I'll give you the whole story, but I ended up - my dad passed when I was 12 years old. He was a detective in New York and I was the oldest boy and went to work right after high school. Didn't go to college and ended up being super, I was just super aggressive and wanted to be successful and my belief system was I'm supposed to take care of everybody and. Long story short, I ended up going bankrupt twice by 30 and before the second bankruptcy, I was kind of frustrated because, Brian, as you're saying earlier, I was reading a lot of books. And even though I didn't go to college, I was reading, reading, reading and had tapes and going to seminars. And I'm writing my goals and I'm knocking myself out. And I was having, you know, kind of peaks a little, you know, some success, but I just couldn't keep it going. And I said I was struggling. So I actually started off by going to therapy and went to see a psychologist because things were just, I was just kind of saying, I don't have an answer. I am working 80 hours a week. I am setting goals. I am doing everything I can do. I just can't seem to get this sustainable. And that led me into energy and metaphysical work. So I started to learn about how your energy works and, you know, really learning about Law of attraction. 30 years ago, before I even knew what it was, I certainly didn't know what it was. And then I started to really work on myself and start to integrate those things into my life. First, just for my own self to get myself on track. And then as I started to do that, I said, Well, these are universal energy principles. So I should be able to use them in business, and then I started using in them with my clients and what I was doing and helping people. And so now I actually do both. So what I do is I go, I work with entrepreneurs. I work with corporations. I work with even individuals who just want to help themselves clear they're, you know, really part on a personal level more as a life coach. But the majority of my work, is usually speaking and working with companies and entrepreneurs. Helping them build their business, showing them how to do a better job in sales of marketing. But also showing them that if your energy is not clear and if you are not in alignment, you will still struggle, or even if you become successful, you'll create other problems in your life. I've seen it a lot where I've see people who are tremendously financially successful and have created all kinds of other problems in their lives. So the idea is empowerment is about moving yourself to a place. Yeah, being powerful is great, but ultimately you want to be in a place where you feel peaceful. And in the world of business, when you get caught on the wheel of the next thing, the next thing, the next thing, you'll drive yourself crazy because there's always something else to do. So the key is getting yourself to a place where you feel peaceful every day. That's my goal. And that's where I focus every day. So every day by first, most important thing for me is, am I in a state of peace today? Because that is where I am going to be at my best to serve and to do my work.

Brian Kelly:
Fantastic, fantastic. Yeah, and I love the part where you talked about energy and metaphysical work. And how you first did it for yourself and then realized that you can utilize that to empower others. Yes, I said empowering again. You got me. That's good. And I love that because we have similar paths. I learned NLP and again, first to for myself and then the first thing I was thinking, that was my immediate family right, wife and kid.

Joe Nunziata:
I'm sure that these things are usually don't go well. But anyway. I had the same idea with my brother and sisters and so forth that didn't go very well.

Brian Kelly:
It's interesting how family seems to be that most hesitant and resistant to something from those who love them more than anybody on the planet.

Joe Nunziata:
Yeah, well, I think it's just, you know, it's just different people. I always say, you know, one of the things I always talk to people about, I say they'll because they'll ask me have our relationships and so forth and I'm blessed. I have an amazing wife. We've been married. We'll be very 30 years this year. And we were - one of the things people ask me is like, how did how do you keep it? How did this happen? How do you keep it together? 30 years in this day and age is like 200 years, I think, in the modern time. But. And I said, you know what? We were both seekers of improvement and we both were the same. So even though we, you know, we have different obviously interests in different things, and obviously a lot of similarities. But the main thing was it wasn't like 1 person was seeking change and improvement and 1 person wasn't. And I think with family, you have a lot of people who really are not seeking change. So, which is fine. You know, for us, it's important to accept that and say, OK. I have to accept that these people, that's not what they're about. And, you know, it's frustrating in the beginning. And it was very upsetting because you say, you feel like why don't you want to help yourself, but you have to accept that that's their journey and that's what they came to do.

Brian Kelly:
Yeah, that's a great way to explain it. And I used a sneaky method for learning NLP. I brought our youngest child with me to go through it with me. Wyatt, at the time, he was only 16 years old. And I got approved with with the folks that were running the training ahead of time and they could see he was very mature. And it was awesome, Joe, because when we got home from our first, it was a 5 day intense training, 5 days,saw it all day long each day. And it was great. And we got home and my daughter was there, you know, at the house. And I went upstairs, I came back downstairs and there they were in the kitchen, both sitting in dining room chairs facing each other. I mean, picture that younger kids each other, really. And actually going through NLP techniques with her, helping her. And I broke down right there and I walked away, because I'm bawling. Right. I'm like, this is awesome. So, i'm so blessed that happen. And then later, my wife has also come to a couple of advanced trainings and it's fulfilling to be able to get that far. And yeah. I just gave the distance, like you're saying, you know, if you're okay with being okay with it. And, you know, loving them so deeply as you and I love our respective families, that's hard to do. That's hard to do is to let go to step back. It's like bring it up. It's okay to bring it up. And if the resistance hits you, it's usually you'll know if it's hard or not. Okay. We won't readdress that one for some time if ever again.

Joe Nunziata:
Yes, for sure.

Brian Kelly:
So yeah, there's more to business than just business. There's also the day to day family life getting along with your family, knowing how and when to get off the gas pedal, so to speak. All these things all attribute to one's overall success, not just business topics. That's why I love taking it down this little tangent that we have and bring it back to business. Now there are a lot of skill sets that are required to become a successful entrepreneur. I mean, I mentioned that very few of them, especially on the business side of things. You know, it's it can be overwhelming for those who are trying to achieve the level of success that they are looking to achieve and they haven't achieved yet. And so the curious thing is, you know, there are so many skill sets. What would you say - if you had to pick, Let's put it this way. If you had to pick 3 of the absolute top skills you found necessary for yourself to be a successful entrepreneur. Help a brother out, meaning our audience. What would you say those 3 would be?

Joe Nunziata:
I think the first one is - I'm going to combine it to know yourself and be yourself. So 1 of the things I think that happens in business is when we're trying to model somebody or follow somebody or learn something, we sometimes have a tendency to try to say, I need to be like that. And that's a mistake, because the bottom line is you can learn something. You could pick something up. But at the end of the day, you have to be yourself. And there are certain things that certain people do in certain ways that they operate that may not work for you, regardless of how successful they are or works for them. So the idea of really knowing who you are and say, OK, this is what I'm good at and this is my strength. I'm going to be myself. That to me is the first one. I think that's very important. I think a lot of people try to be something else. We see this a lot with politicians where people are trying to present an image that they think the people will vote for instead of being authentic. And the people I love are people who are just like, hey, this is who I am. If you like me, great. If you don't like me, it's OK. I'll take it personally. So that to me would be number 1 as far as is really being in that space. The second one to me, I think that's really critical. For most people who are really good is they're able to communicate very well and clearly identify what they do, how they help, and also that they're good at communication and they're good at understanding other people because one of the keys to growing a company, if you want to grow a business, is you have other people. And, you know, it's like a coach of a team. And I work with sports teams as well. And every player is different. And what motivates player A doesn't motivate player B. And you cannot come in and say, we're going to do this and this is how we're going to be. And obviously, you have certain processes and systems. Don't get me wrong. But it's really learning how to relate to each person and understanding those people, which is communication. And also part of communication to me is listening. You got to listen to the people and pay attention to what drives them, because then you learn how to keep those people motivated, loyal. One of the biggest problems I see when I go into corporations nowadays is retention. They talk about people coming and leaving. And it's costing companies absolute fortunes of money to keep turning people over, turning people over, turning people over. And the bottom line is, when I talk to people and I ask them what's most important thing to you, they'll say, you know, I want to be heard and I want to feel like I have value here. You know, everybody wants to make more money. Don't get me wrong. But the ability to communicate with people in a sincere and effective way, and listen to them, and understand them, and help them grow, and become empowered. So these are these are things that are critically important for people to understand that when they do those things. And the last one for me, which I think, you know, I've been preaching this from day one as a sales guy. And it's the most simple thing, but it's the hardest thing in the world. And it is consistency. People are very inconsistent. And I see this with salespeople all the time. They'll go on a hot streak. They'll be killing it for a while. They'll be following with their process. They'll be working on their energy. They're feeling good. Their energy is good. They're working out there. And all of a sudden they'll just stop or they just will lose it and everything goes down the drain. So the ability to be consistent. I know I wake up every morning pretty much. Obviously, certain days depending on what's happening. But I get up the first thing in the morning. I do a meditation before I do anything else because I want to set up my day in a way that is going to be - I want to be locked in. I want to be peaceful. I want to be focused. I want to have good intention. So that's the first thing I do every single day. That's the way I start my day and that I'm doing things every day that are in alignment with where it is that I want to go. But I'm consistently doing those things. It's a consistency factor. So those two they would be the 3 that I would focus on as most important.

Brian Kelly:
Fantastic. A lot, a lot of golden nuggets there. And again, I'm taking notes for those who you watching or yea, watching, because listening you just have to trust me. I'm taking notes. I was showing it on the camera. I love those 3. And they are a little bit out of the ordinary as far as what a lot of people would go to, the go to. Right. Like some would say sales and marketing and team building. Like, you know, those are - but I think yours are more powerful because they go into what, you know, the mind, the mind part of MIND BODY BUSINESS. Because let's face it, the mind is the foundation of where you are today. So if you have an empowered mindset, if you have a positive mindset, if you have a flexible mindset, then the odds are you're already very successful. And it's about the mind. And the mind is the thing that either makes or breaks your success. In my opinion, I just believe it thoroughly. After going through the NLP training, I realized all I have to do is clean out the mind and then, wow, things opened up, big. And so I love this. Know yourself and be yourself. You know, that's about being comfortable with yourself. And when you know yourself and you can be yourself, what does that exude? Confidence. Right. And everyone who is in business, if you don't exude confidence. No one's going to buy from you. So this is a great, these are great tips. Communication, oh my. That's true in business, that's true in family life. You know, that's huge. And in the way you broke it out and said understanding other people, as you know, to kind of peel away the onion a little bit. Very huge. And that's great. So now, you know, their language, their likes or dislikes. So you can address them and talk to them at their level, so to speak. Not saying a levels higher or lower is just different than yours. And you can meet them with the same language and then consistency. These are just incredibly powerful. Joe, these are amazing consistency. My gosh. That is probably one of the hardest ones of all for people to actually, you know, get over the hump and just do it and do it on a regular basis. And I found one thing that helps a lot for me is going through and reading affirmations. A lot of them in the morning and doing it on a regular basis. First thing, you get up and do meditation every morning. And I've talked about this many times on the show because every successful entrepreneur has what is called a routine and they stick to it. And the thing is, if you don't have a routine yet model Joe and just start with meditation, why not? I mean, how long do you do that for you?

Joe Nunziata:
You know it's funny, I guess, being from New York. I used to teach meditation in New York, too. And I would have people come to events that I had. 1 day I was doing a group of Wall Street guys. And, you know, these people are you know, they're the most frenetic, driven, obsessed people you're gonna be. A lot of them that they had brought me in because a few of these guys were really becoming addicts and few tried to actually kill themselves. So I said to - they said, well, you know, they were like, well, why would you have to do how long you have to do this or what it. I said, listen, it's not about length. It's about consistency. So get up in the morning. We'll take 2 or 3. See, I know if I told them 30 minutes, they would resist. So I said, all you have to do is get quiet for 2 or 3 minutes in the morning. So the bottom line is it's not length. What will happen is when you start with 2 to 3 minutes, all of a sudden it will become 5. It'll become 10. It'll become 20. And, you know, usually my mornings are about 30 to 40 minutes depending on what I'm doing that day. But again, it's really about just quieting yourself. One of the problems we have and one of the problems with our mind, which is where where there's another piece of the puzzle that elevates us to the empowerment level, which is your mind is limited. You're your real driver of your life is your emotions because your emotions drive everything. So what you have to learn how to do your shakra system, your energy system, everything that you're doing, all of your desires. These are all driven by emotion. So the key is learning to understand how you feel, why you feel that way. And if you are carrying negative emotion, it's going to create negative thoughts, which is that go to create negative situations in your life. So the idea is to say, if I never quiet my mind, I'm never going to get centered into the power of the universe. So you've got to get into a position where you - Now, it is so difficult because people are just insane with the phones and the computers and everything else. And, you know, I walk around the gym. It's one of things I love to do when I'm in the gym walking around. And every person, you know, they're on a treadmill. They're looking at their phone, they're texting. I saw a guy the other day. He's doing sit ups and he's texting. So it's like this is - I never bring my phone into the gym because that's my time to focus on my exercise or what I'm doing. So we're constantly distracted. We don't know how to get quiet and we don't know how to - You have to understand creativity, which is critical to business success. And life's success does not come. You don't sit around. I can't say, hey, Brian, let's let's just sit here and come up with an idea. The things come to us. That's all. Geniuses will say, I'm sitting and all of a sudden this idea came in. These things come from a higher place, but we have to get quiet to let that happen. So if you don't get quiet everyday, you're doing yourself a very big disservice.

Brian Kelly:
I love it. I love it. And it's so funny because I've seen those in the gym. I always bring my phone, but it's to listen to music, to drowned out everything that's going on. And I actually write, well, if I'm on a treadmill that's pretty mindless, I'm not really concentrate on my muscle groups. There is where I would listen to an Audible book where I could concentrate on a book and still get what the results and benefit from the exercise. Everything else was music. It's like I have to concentrate on, you know, if I'm lifting some heavy weight, somebody can get hurt and that somebody is me.

Joe Nunziata:
You know who that is?

Brian Kelly:
Yeah. And you want to concentrate on the muscles that you're using as you're lifting. Many people don't even realize that that is a thing and that it's very effective and powerful. Read some of Arnold Schwarzenegger's books and you'll find that out. He was a pioneer in so many ways. What an amazing guy. But we can go on and on about all of that. There are so many things I want to ask you, Joe, so do you mind if we just stretch this into a four hour show?

Joe Nunziata:
Whatever you got to do?

Brian Kelly:
Well, speaking of hours, you know, I know that I can get a little bit out of hand and really go crazy. And I'm in the midst right now of developing an info product and it is really consumed not just my time but my every waking moment thought. It's taken months already and it's going to take probably a couple more to finish. There are times when I kind of mess up and I work a little too long. And then I go downstairs to see my wife and I can tell. You just that look. It's like oops, sorry. I know. I over did it. For you on average, how much how long how many hours would you say you worked in a day? So other people would get an idea. Just from you. I mean, it doesn't mean it's right or wrong, but for you it's right.

Joe Nunziata:
You know, it depends what I'm doing, if I'm obviously not doing a corporate training, it could be a whole day, but I would say a general day for me could be as little as 3 hours if I don't have anything necessarily on my calendar, if I just have a couple of things to do or I'll do a little writing or whatever. It could be 10 hours depending on what I'm doing. But, you know, I think I kind of look at it as I'll balance it based on what's happening. Like next week, I have a busy week. I have 3 speaking engagements next week. So that's going to be a little more rigorous of a week. This week was all quiet. First week after the holidays. So, I mean, there are days that I will really work at all. I'll tell the truth. I'll get up - which is something I could never do before because I was always guilty. Again, how to get through that feeling of guilt. But it's kind of like they'll be day, I'll say, you know what, I'm - there's really not a lot for me to do I'm just gonna go to a movie or I'm going to go to the gym and I'm going to go get a sauna and I'm going to go have lunch with a friend or whatever. I hate the idea - This is 1 of the things that drives me crazy, which is why I don't like school and I don't like corporate, because everything is the rigid system of you go to school for this time. You work from 9 to 5. You do this, you do that. It's a very ineffective way for humans. Humans don't function like that. We function best when we are able to be fluid. Our society does not allow us to be fluid because it's just the way it's built. So I think when you have to learn to do if you're an entrepreneur, especially because an entrepreneur, you know,- when I was younger I was working every hour, I was awake. I was working. That was it. I was either working or sleeping. That was all I was doing. So, you know, working, eating sleeping. That was basically what I did 24 hours a day. But now at this point, I'm past that stage of my life. And, you know, I've got I was younger and it was a different time. But now I'm almost - my goal and this is gonna sound crazy to people, but my goal is: I want everything to be very easy where I don't need to do a lot. And people say, what? What? That's like the total opposite of what I've learned. Or you have to like nose to the grindstone. It's so difficult. So the idea is being a flow. And when you're flowing and you've got a lot going on, go with it. And maybe you have to do extra that day. You know what does the next day? Wow, this day just opened up and I don't have a lot going on. I'm gonna take a break today because again, it's balancing yourself. Nobody can work at a high level everyday like that. Nobody can do it. You know, it's diminishing returns, as they call it. Right. Once you get to a certain amount - And I you know, I worked in corporate and I would see people I was saying 25 years ago when I first got into corporate, I was a kid. And I was saying we should be working 4 days a week because nobody works for on Friday. So almost like,what's the point? Like by Friday, everybody was done. And I said, if I said to every person in this building, would you work that extra hour day to not come in on Friday? Every single person would of said, Absolutely. Yes. So, again, this is forward thinking. And I think eventually we're going to get to a three and four day workweek and people will be equally or more productive than they are now. And because the bottom line is we need time to regenerate. We need time to rest. And this whole structure is not really conducive to the world that we are going to be creating going forward, that you're going to see a lot of changes like that taking place.

Brian Kelly:
And countless studies support what you just said about productivity and you know, it does not go up in a straight line.

Joe Nunziata:
No.

Brian Kelly:
Along with the number of hours you're working and actually the productivity dips way down.

Joe Nunziata:
Right.

Brian Kelly:
And actually nosedives. And they did studies. I think it was in Japan where they are - I think it was Japan, where they work insane hours and I forget if it was 6 or 7 days a week. But they're working all the time. And company did a test and they basically dropped 1 or 2 days. I forget how much and their productivity soared.

Brian Kelly:
I mean, night and day difference where the company saw, wow, we're getting a lot more out of our people because we're actually let them rest. And That's it. You know, we can have those 10, 12 hour days, but that's not sustainable either, because everything like you're saying, the creativity, it's gone. You're exhausted. We both felt it. We've all felt it at times where you feel like you have this fog brain kind of thing going on, like, man, why can't I think? I'm exhausted. That's why, I'm working too much. Time to just cut it off and be done for the night and hit it again tomorrow after a good night's sleep and some exercise. I resonate totally with everything you're saying. I love this. I'm having a blast. Where are speaking coming up next week? Is it going to be an So-Cal?

Joe Nunziata:
I will be at So-Cal. I actually have a couple of events in So-Cal. Next week I'll be in Irvine. 1 event, 1 event is in Tustin. If you go on my website. I have all my stuff that's public. A lot of these things are not public. They are corporate. So they're not open to the public. They're their corporate events. So they're not public, open to the public. So I do a combination of both. But these will be a local out here this week.

Brian Kelly:
Sweet. And that's his website. JoeNunz.com I saw last year, namesake was taken there.

Joe Nunziata:
Yeah, that's a really funny story, but I'll tell you quickly. I went to buy my name in 1995, somebody else - and this guy, Joe Nunziata in Florida, who's a real estate guy, had it. So a few years later, about 5 or 6 years later I had written some books that I had been pretty known. And I had ended up getting in touch with him. And he said to me, you know - he's a real estate guy, they buy properties that he said, you know, we took over a property. And when I got there to to the property, they had pictures of you all over the place. And he said that they were very disappointed when you didn't show up because they thought Joe Nunziata was me and not him. So we have it's a running joke of. So I actually have J Nunziata then I did Joe Nunz because everybody can't spell my name. So I just did that.

Brian Kelly:
It's actually catchy. Yeah, That'd be a good stage name. Joe Nunz. That's awesome.

Joe Nunziata:
Everybody called me Joe Nunz growing up. So it was like, OK that's what everbody calls me. The old neighborhood, you know? Brooklyn, New York. Right. Everything is a nickname or shortening. Nobody goes with the full name.

Brian Kelly:
I think Joe is pretty short. So you talked - you've actually brought it up several times, that how emotion plays into our lives. You talked about directly. And then you brought up. I'm try to remember the other emotion that you recently brought up and just said it's - I think guilt was one of them.

Joe Nunziata:
Yeah.

Brian Kelly:
And that's another very strong emotion. And then one of the absolute most powerful emotions that will keep any of us from achieving what we desire. That will cause hesitance. And resistance is fear. You know, it's fear of whatever you know, you have that - remember those cartoons where you have an angel on one shoulder and devil on the other and, you know, the angels giving you the right advice and the devil saying the wrong thing. Well, we want to get, you know, a way to just knock that devil off the shoulder and get rid of that kind of fear because there's no place for it in our lives. The resistance and hesitation comes. It's not necessary. And there are ways to eliminate it. But on that note, we all have them still. We are all human. And if you had one that you could pinpoint today and this may I mean, just whatever whatever you go with is - what would your today currently. What would be your greatest fear? And then how do you go about managing that fear today?

Joe Nunziata:
I know that I have that fear. Like I think before I really had fear of failure. I had fear of not being seen as successful or I had fear of this. My big fear in life with disappointing people. That was probably the biggest fear that I had that I was going to disappoint people, not get to wherever I thought I was supposed to get to. So I would say that was the biggest one for me. And I still, you know, work on these things because we all have them and we carry these fears with us throughout our lives. But what I learned about energy. And one of the things to understand that all feelings come with positive and negative energy. So that's the yin yang of life. So some fear is actually positive and some fear is negative. So, for example, if I have fear of walking down a dark alley because it looks like it's dangerous, that's actually protecting me from not getting hurt. So that's fear. That's good. But also, when we do something different, when we expand ourselves, it is natural to have fear. So one of the things that people do wrong and which is the reason they get stuck is they tried to make believe they don't have that fear. So if you're going to start a business, you're going to buy a company, you're going to start a new job, whatever it is, you got to do something different. 1 of the big fears I've seen with people is getting in front of an audience and speaking, which is something I do all the time. But a lot of people are very afraid of it. So people would say, you know, I'm really nervous. I'm afraid. So what you don't want to do is make believe you're not afraid, because what you have to do is say, I'm going to accept that I have this fear, but I'm going to move forward anyway. But by accepting the fact that you have it, you actually dissolve the resistance of the energy. So this is the way energy works, because energy is based on acceptance and resistance. So if I feel fearful, I can't not feel fearful. That's important to understand. So now I have to say, well, you know what? I do feel fearful. It's OK. So it's like I'm going to make it OK to be afraid of fear, but I'm going to continue to move forward anyway. And then I'll deal with whatever comes next. So it's a different way to deal with fear as opposed to trying to make believe you don't have it. Because that is what causes most of the problem is - So it's almost like saying I'm nervous, but I'm going to make believe I'm not nervous, but I'm really am nervous. Just allow yourself to be that. And then it will pass through you and all of a sudden you feel a lot better.

Brian Kelly:
Yeah, I love that. And that's, you know, fear. Like you say, can be good and can be bad. And i've spoken about that from stage where we go into the amygdala and get a little biological there and say, look, we're gonna take you through a process in a moment in an NLP to remove that unwarranted, unwanted fear. Just know that we're not removing that fight or flight fear. And we're not doing it. They're doing it. They're just following the process. But it's huge. And everything you're saying is absolutely correct that, you know, this is if - you are able to manage your fear and act in spite of it, then you can become much more empowered to move forward. And we often say, you know, how many times has it happened? It's happened to me many times. I say we're in a seminar where a speaker up there compelling. Oh, my gosh, they are amazing. Then they come with the big pitch and then it's, you know, more than we have in our pocket. We talk ourselves out of it and we go through that resistance and hesitation known as fear of what is my significant other going to think if I drop that kind of cash and fill up my credit card and all that other stuff. But inside, deep inside, you know, it's the right move, you know it. And so it's at that point that your subconscious is literally telling you, do it, go. And that's the problem is the fear is keeping us back. And I don't know how many countless numbers of people have, you know, missed out on things because of that very one thing. And I know this from actual personal experience where we went through the NLB processes and addressed fear. My hesitation was completely gone. And I was presented with yet another very expensive package that I didn't have money in my bank account for at that moment. And it turned out my wife was with me at that moment. We're at another advanced training and I said, let's just do it. It's right. I mean, everything we learn, this is what we need to do. And we did. And wow, so glad we did. I've never regretted one time making a decision when I've realized that was fear, that was talking to me, trying to keep me from going. We're just gonna do it. We'll figure it out. And we did. It was awesome. So, man, I resonate with you, brother. You are. You know, when you talk about energy and things, it's so similar to what I learned in NLP as well. And so I think there's a lot, a lot of overlap between the two approaches, if you will, or sciences. It's phenomenal stuff. Let's see. So being an entrepreneur, you've been a corporate. So you've experience both sides. How has being an entrepreneur affected you and your family life? I mean, what is it like in Joe's family when Joe you know, maybe back when you were younger? I don't know. Whatever comes to mind for you either when you're younger.

Joe Nunziata:
You know, listen, it's a more in many ways a more stressful road because you don't have the steady paycheck, so to speak. So, I mean, and again, it's not for everybody. You know, it's one of those things where you have to be a certain kind of person who who can deal with risk, who can deal with failure, who can deal with having to make decisions and move quickly and make changes and go through struggles. So a lot of people you know, I have a lot of friends who worked in banks and had different kinds of jobs. And, you know, they just they would say, me, I to how you do that. I could never sleep. I would never sleep. And again it was a different kind of person. It's kind of like the seekers and the non seekers that we talked about earlier. I think you have to go into it knowing that that's what it's about. It will be stressful. Like I said, I when I work with people, my first book was called No More 9:00 to 5:00. I used to help people start a whole business while I was still working because that's what I had done. And one of the main things I would talk to people about was to say this not for everybody. That if you're not this kind of person, this is not a road. And I cannot tell you how many people would come up to me at the end and say, oh, thank you so much. I know I can't do this. So it was almost like at first I said, why am I so? I don't want to scare people, but they were like thankful because they said, you know, I just I didn't realize what was involved emotionally and what was involved for me to have to do to really be able to do this. So I think it just is a different kind of person and you have to be okay with would be instability. But one of the things I always love, because it was funny, all these friends I had. Who worked in the banks and so forth. And I was still in New York at 2008 where we had the big crash and a lot of them lost their jobs and they were scrambling because they could not get jobs because the whole industry basically collapsed. And again, so this perceived safe road is not always the safe road. And, you know, I love the Buddha comment when the Buddha says everything in the physical world is impermanent. So there is no permanence. You know, even being successful as an entrepreneur is not permanent. How many companies have we seen? They're hot. They're hot. They're hot, all of a sudden they just fall off a cliff or the next technology comes especially into the world of technology. It's the hottest thing, you know. Does anybody have a MySpace account? You know, think about it. That was that was the hottest thing, right? Then Facebook came in and who knows where I'll be next after that. So everything is impermanent, whether it's a job or whether it's being an entrepreneur. To me, the bottom line is follow your gut. Follow your heart. If you feel called and you feel like you really want to do something on your own and really empower yourself, because that's what you're really doing. And also change the world. You're making the world a better place. If you want to do that, that's more important. That's OK. But the idea that there is a road that is completely safe is foolish. I think a lot of people do think that, and it's not true.

Brian Kelly:
So many things about that I love. 1 was you told the truth. I've seen other speakers get up there and literally tell people to quit their job.

Joe Nunziata:
Yeah, ridiculous.

Brian Kelly:
That's irresponsible.

Joe Nunziata:
Yes, very irresponsible.

Brian Kelly:
I mean, you don't. You know, I look at them and I know you don't know my life. I would love to be done with my job. But I can't just up and quit. I don't have the skills I need to develop like what you have already. It's going to take some time. I got a wife and kid, blah, blah, blah. And I just like, my God. So thank you for doing that, Joe, for being truthful. And you took it another step and said, look, it's not for everybody. And I never hear anybody say that because usually they're speaking from stage, is trying to sell their wares Which is part of some entrepreneurship type program. I love that. I love that about you.

Joe Nunziata:
You know, one thing I'm always telling people, so, you know, if you're going to buy something, don't buy it because don't - you have to feel it. And a lot of the selling that goes on from the stage and I'll be the first one to say it here because it's very manipulative. And you're trying to get people to - And I've been in these classes and I've seen how people do it. And it's like, OK, get people to nod their heads. Get people to do that. Get people to do that. Almost mesmerized that into thinking that this is going to save their lives. So these are very dangerous. And, you know, I've seen people run through the back of the room and and I've talked to them afterwards and say I put 20 grand on my credit card and I didn't have the money and the whole thing didn't work out. And I got all swept up in the moment. So there's a lot of manipulation. So that's, again, trusting your instincts and saying, OK, who - I want to make sure that I work with somebody that I feel is really there to help me and somebody that I get a good feeling about. So, again, you have to be careful. I always - Nowadays it's easy to vet people, you know, vet the people that you're going to work with. And if anybody puts you in a position in my eyes where it's now or never do or die. People try to do that to me all the time. That will not work on me and I will never buy from you. So that is something that if you don't allow me a chance to think about it, I really vet this out and make a good decision. I don't want to do business with you. But again, that is a very powerful technique. People are easily manipulated. And I've seen it happen. I'm sure you have too a million times.

Brian Kelly:
Yeah. And I've seen both sides of it where I've seen I worked with a man that I know was not manipulating people. He was only persuading them. And there's a big difference. The big difference between manipulation and persuasion is intent. You know, so he's just persuading, helping them to make the decision they already know is right for them or not. They get to make the decision, but it's not a manipulation technique or tactic that's ever used. It's just it's getting them over that fear that we've been talking about, because not everybody has the tools to do that right away. And so there is some convincing that needs to take place to help them understand that this is the right step for them, give them what is necessary for them to make the proper decision for themselves and nudge them. But we all every one of us. You know, nobody wants to part with their money. That's all regardless of what it is, regardless. And so it is not just - it's our responsibility to help them understand that this is a good investment for them because we have vetted the whole process ourselves. You know, I'm talking about the good people out there, not the manipulators. As long, you know, because it's been vetted by I felt very strong about it. I knew it. Every fiber of my being, what I was representing from stage was really good. I'd been through it and it had great impact. I got value. I got results. But I know what you're saying. I've seen oh, my gosh, I've seen it, the exact opposite of the spectrum. And I've heard from personal friends who have gone to advance trainings in. I'm not gonna make any names in an individual's home. And this individual starved them all day and then up sold them after they're exhausted and hungry because of their guard is down. And that was another technique back then, too. That's manipulation. That's horrible. But let's get off of that negative track that. We've just hit our actual 1 hour. But good thing is we're not on a television or radio show that we have to literally shot. Chop it off. I do have one last question. If you're good sticking on a little bit longer. Joe, it's one that I love to ask every single pass guest that's been on the show and it's, I love it. It's an amazing question because of the responses that have come in have been really eye-opening over the course of now over a year of doing the show. And I can't wait to bring it on. But before I do that, I promised all those who are watching live that they would have the opportunity to win that 5 nights, stay at a 5 star resort in Mexico. I'm so excited. I'm losing my voice over it. And Mexico, it's going to be an awesome, awesome thing. And here is exactly how you go about entering. I'm going to bring it up on the screen right now. All you need to do. Now, you do have our permission to take out your phone and glance away for a moment and type in the number as if you're going to text it. Type in the number 661-535-1624. And then down a little message area, where you normally send texts off to your friends and loved ones type in the word PEAK. That's PEAK. So go and do that right now. We choose a winner every single show. And you could be the next person heading off to a wonderful resort in Mexico. All compliments of our pals at POWERTEXTING.COM. So go ahead and send the word, text the word PEAK, P-E-A-K to 661-535-1624. Go ahead and do that right now and come back quick because it's time for the big question of the evening. Are you ready?

Joe Nunziata:
I hope so.

Brian Kelly:
You are?

Joe Nunziata:
I hope I'm ready.

Brian Kelly:
To kind of ease any any emotions that might be going on right now. I just wanted to let you know that the answer, there is no such thing as a wrong answer to this question. It's impossible to answer it incorrectly. And just the opposite is true. The only correct answer is yours and yours alone, because it's a personal question that whatever the answer is, and if it takes you a moment, an instant or takes you a minute, doesn't matter. Whatever it is, we'll be here. And don't worry about dead air if that's what happens. So what? It's good that we get the essence of Joe on this question. Are you ready? Yes. All right. Let me get this setup over here. I love big moments here. All right. Here we go. Joe Nunziata. How do you define success?

Joe Nunziata:
Peace. That's it for me. If you are peaceful, that is the goal I have. Because here's what happened. I work with a lot of people who are successful in the financial world and they're very unhappy. And when I talk to them and I, we get into it. What ends up happening at the end is what do you really want? And what they really want is to feel peaceful and at peace with themselves. It's amazing that I'll meet people that are incredibly successful, hundreds of millions of dollars, unbelievable lifestyles, companies, employees, families, everything. They get up in the morning and they're not at peace. So my answer is to be at peace is the greatest gift you can ever have.

Brian Kelly:
Phenomenal. Phenomenal. And here's here's a cool thing, a cool fact is I've been doing this show for over a year now as we talk right now on this show tonight. And no two people have answered it exactly the same.

Joe Nunziata:
I'm sure.

Brian Kelly:
And I'm surprised, to be honest. I've had a lot of guest speakers on here. And the cool the other cool thing is it's never money centric in that. And you're like, yeah, it's obvious. It's not because you're a vet.

Joe Nunziata:
You know, I've been there. Well, like, you know, I've met these people that I know. Yes, people. And I've been around these people, you know, so. And I know that, you know, a lot of them actually. It's interesting what people will say, you know, I got to this place that I never thought I'd get to and I'm still unhappy. So it just shows you, which again, goes back to anything in the external world is not - the only thing that's going to make you happy, is feeling, is loving yourself. So we have to learn to love ourselves. That's our job. That's really what we're here to do in our lifetime here in physical form, which is to learn to love ourselves and get back to that happy place, which is where we came from. We came from a place of pure love. We came here to have this physical experience and emotions, and problems, and issues, and death, and all these ups and downs that we've come to have. But the real journey is that - I always use The Wizard of Oz because like Dorothy goes on the whole journey and she's trying to get, you know, find different things that she meets friends and good guys and bad guys. Her whole journey is about. I need the wizard to get me home and get me what I need. And the moral of the movie in the end is when the good which comes out and says, you had the power all the time. That's us. We have the power. We all do. The key is knowing you have it. No one outside of you will make you happy. Will make you peaceful. We'll make you feel fulfilled. So until you get to that space in your life where you realize it's about me getting myself there. That is the greatest gift that you could give yourself and understand because it takes the pressure off everybody else in your life. And it also turns it all to you. To say I'm going to be at the highest level of energy and vibration when I realize that it's all about me learning to love myself. It sounds simple, but it's as you know, it's a very challenging journey.

Brian Kelly:
And it's all about choice. We all have choices to make. You can decide to like and love yourself or not. Or you can decide to not take care of yourself physically or mentally. Or you can decide to. And you know, where we are today is a direct result of our choices we made. And so what Joe is explaining is you have a way to right your ship very quickly if you're open to it. And Joe's the man to go to. So before we sign off for the evening, Joe. I also heard from a little birdie that you had something that you would like to offer our guests who are watching you.

Joe Nunziata:
So I got a couple of things. I have a free download, if you'd like. I have an e-book and an audio which is at StopChasingBusiness.com. So if you go to that website, you'll get by free e-book, which is Stop Chasing Businesss and an audio, which is about using these principles in business and being successful. And if anyone's interested in a 20 minute telephone strategy session, just if you're interested in moving forward and you would like to have a conversation, you can e-mail me at [email protected]. And just say, you know, you were on The MIND BODY BUSINESS Show and I made you that offer because I don't make that offer unless it's either a show or something that I'm doing at an event. So just please put that in your subject line and I will get back to you. We'll schedule a call and there is your- Brian pulled up the free e-book and audio, which you can get an instant download right now.

Brian Kelly:
That was a big test I was trying to type real fast, figure out.

Joe Nunziata:
You did a good job.

Brian Kelly:
And yeah. Email so I can put up the last part of that because I have that already done.

Joe Nunziata:
Right, [email protected], and that'll go right to me and I'll see that and get back to you as soon as I can to schedule time.

Brian Kelly:
Fantastic. Thanks so much for all those wonderful gifts. And you also are on Facebook as well. I noticed that earlier. So go ahead and follow. And friend, Joe, if you want to learn more about him. Especially the energy work he does that can probably give you the most results immediately moving forward, because once you have that, then the rest of your life opens up like a beautiful flower. And definitely, definitely hit up, Joe and say, hey, I would love to talk to you. You can see he is a heartfelt individual. He loves empowering people. Love that. I'm going to just beat that into my own brain and make sure I have it always.

Joe Nunziata:
When you go to my site that's my line. You'll see my tag line is your Guide To Self Empowerment. So that is what I do.

Brian Kelly:
I love it. Well, Joe, I hate that things have to come to an end. But, you know, all good things do have to come to an end at some point. So unfortunately, that is true for us right now. And I appreciate you for coming on and spending over an hour with myself and those who are watching, listening. Those are watch and listen live and those that are going to watch later and listen to the podcast on 25 different platforms. You're going to be everywhere, my man.

Joe Nunziata:
I'm excited.

Brian Kelly:
Yeah. And even Roku and Amazon Fire TV.

Joe Nunziata:
Wow. OK.

Brian Kelly:
Yes.

Joe Nunziata:
That is awesome.

Brian Kelly:
It's actually playing right now on our monitor on my wall. So thank you so much. Any last parting words of advice before we say so long to all the good people?

Joe Nunziata:
So, Brian, thank you so much for what you're doing and helping the world become a better place. And, you know, every day here's the - I'll give you my last little tip that I always give everybody every day, because all changes that occur for us take time. So when you see a big change, it's the result of many small adjustments. So I look at it this way. I have 365 days. This is a leap year. You actually have an extra day. Every single day, if you make 1 small positive adjustment by the end of the year. Think about the momentum you've built. But that will only happen when you are consistent. So do that every day and watch what happens.

Brian Kelly:
I love it. Thank you once again, Joe. Thank you so much. On behalf of Mr. Joe Nunziata. I'm Brian Kelly and we appreciate you for coming on. And we will see you on the next edition of The MIND BODY BUSINESS Show. Until then and be blessed, everyone. So long for now.

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Joe Nunziata

Joe Nunziata is a best-selling author, spiritual life & business coach, and professional speaker. He has been delivering his life-changing message at events and seminars since 1992. His enlightening programs are a unique blend of spirituality, psychology, philosophy, and the power of internal energy.

Connect with Joe:

Live Streaming Best Practices Panel: Video automatically transcribed by Sonix

Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.

Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.

Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.

Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.

Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.

Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.

Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.

Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.

Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.

Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.

Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.

Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.

Christian Karasiewicz:
I'm really trying not to, seriously.

Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.

Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.

Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?

Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.

Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.

Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".

Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?

Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.

Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.

Julie Riley:
Right.

Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.

Julie Riley:
Thank God it wasnt that much!

Brian Kelly:
What was the model of that again?

Julie Riley:
A6000.

Brian Kelly:
What does it run about?

Julie Riley:
It was about seven hundred.

Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.

Julie Riley:
Yeah.

It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?

Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.

Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.

Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.

Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.

Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.

Brian Kelly:
Yeah, we'll point that out in glowing detail right now.

Christian Karasiewicz:
You're using a green screen. Right?

Timothy McNeely:
Yeah.

Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?

Dylan Shinholser:
Correct. Yeah.

Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.

Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.

Brian Kelly:
You're the one on the stage, brother. Not the audience.

Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.

Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.

Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.

Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.

Dylan Shinholser:
I appreciate that.

In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.

That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.

Brian Kelly:
Yeah, I love it. Christian, go ahead.

Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.

Julie Riley:
I've been going live since 2015, and I only had this camera last year.

Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?

Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.

Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?

Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.

Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?

Christian Karasiewicz:
Sweet.

I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?

Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.

If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.

Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?

Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.

Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.

Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.

Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.

Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.

Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.

Dylan Shinholser:
It's been one of those years.

Brian Kelly:
Thank God that last one is over.

Dylan Shinholser:
Yeah, yeah. Sure.

Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?

Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.

Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.

Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.

Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?

Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.

Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.

Brian Kelly:
It's actually super.

Dylan Shinholser:
Yeah, super real.

Christian Karasiewicz:
That's pretty cool, actually.

Julie Riley:
I like that.

Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.

Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.

Brian Kelly:
Totally, totally true.

Dylan Shinholser:
That's why I do it.

Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.

Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?

Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?

Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.

Brian Kelly:
The magic word there was "relationship".

Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.

Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.

Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.

Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.

Dylan Shinholser:
They've got to fit. (It's) got to makes sense.

Brian Kelly:
Both ways. Yeah.

Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.

Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....

Dylan Shinholser:
I need a vacation.

This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.

Christian Karasiewicz:
I'm your friend. Yes.

Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.

Dylan Shinholser:
I haven't heard of that one.

Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?

Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.

Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.

Dylan Shinholser:
Well...

Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?

Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.

Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?

Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.

Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.

Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.

Brian Kelly:
Not nearly as much fun though, bro.

Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.

Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?

Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.

Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.

Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).

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