Special Guest Expert - Jules Dan
Special Guest Expert - Jules Dan: Video automatically transcribed by Sonix
Special Guest Expert - Jules Dan: this eJw1jstqwkAUht_lLLqKmZqq0YAUJaUkVkWD0K7CMDOJQ-eSziWhiO_eCdLlfznf-W9AtHJMudr9dgwy2EAEXFmHFWE1p5AlyTxZpS_LCIi3TktvmXkEi-liNk8iwIRoHwj_5ip9jqDhTNBaYTlCGy5Y4H4P2LQWsht4I4J9da6zGULDMMSt1q1guOM2JloianjPUJ-g8dSi6U9_JO3wUabF526Hz6zcN-RUvneb8yQ9LfvrKxZuLRnl-MlqbwhbUz0ooTG9hFcROO7EuGRfHPLtMf_aXqri8FZVk9IHfo5VLLtZ6DXaSOxCcZT3-x8Vjl7_:1mGvIy:rpaGi5R8D_faLaCnwN_QYNt46oo video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Speaker1:
So here's the big question, how are entrepreneurs like us, we've been hustling and struggling to make it to success who seem to make it one step forward, two steps back. We're getting.
And drip. Finally, breakthrough. That is the question. And this podcast will give you. My name is Brian. This is the. Body.
Speaker2:
Hello, everyone, and welcome, welcome, welcome to the Mind Body Business Show, we have a phenomenal guest lined up for you tonight, this morning from where Mr. Jewelz Dan hails. He hails from Melbourne, Australia. So everyone say good might. I've always wanted to do that on live the first time I've ever done it. I hope I did it. Justice there, George. You can tell me later when you come on the mind body business show. It is a show that we had put together with you in mind, and that is the entrepreneur, the small business owner, the person that's looking for the next way to get them out of their place of stuck where they can get out and just crush it in business. And I have guest after guest on the show who have achieved success in their own areas and in some. In many and our broader than others. And what the beautiful thing I learned in all this time is there are many recipes for success. There are many. But all you really, truly need is one, and if what Joel says tonight resonates with you, you can simply follow him, model him, maybe even connect with him when the show is over and take it to the next level. I have made incredible relationships just by doing the show alone. You can do the same by just reaching out to the guests. It's that simple. This is what this show's about, is to help expose the brilliance of these individuals to you, to the world, so that more and more people can achieve success faster, because let's face it, we don't want to reinvent the wheel over and over do it.
Speaker2:
We don't need to. There are many times success has been achieved and there is a roadmap and there's many and they exist only to find one and follow it. All right. And the reason that the name of this show is because of the three pillars of success I call them, is I studied very successful people for a period of 10 years, and I just harnessed and focused on them to determine what is it that made them potentially more successful than me. I mean, that they did they dress differently? Do they shower differently? They eat differently? I don't know. But now I do. And none of those are the reason that they are more successful. The reason are those three things that are part of the title of this very show mind being mindset to a person. Every single successful person that I was studying had a very positive, powerful and most importantly, flexible mindset. They also took care of their body, literally meaning physically through exercise and through nutrition and what they ingested. And then business business has many, many aspects to it. It's multifaceted with business. These individuals had mastered the necessary skill sets to achieve greatness in their business skill sets like sales, marketing, systematizing team, building leadership. I could really go on for a long time with all of the different skill sets. The good news for you not look, mastering anything or becoming an expert anything can take a very long time. I mean, there's a number that's floating around that's commonly use ten thousand hours. If you've ever done anything for ten thousand hours, you could coin yourself as an expert.
Speaker2:
Well, the good news is you don't need to spend ten thousand hours on every one of those skill sets I just mentioned and the many more that go with building a successful business. If you just concentrate on one, just one skill set, the rest can just take care of themselves. It's pretty amazing. And I actually mentioned that one skill set in that list that I just rattle Radloff here just moments ago, that one skill set is the skill set of leadership, because when you've mastered leadership now, all you need to do is assemble the people that have already mastered those skill sets that you have yet to master and bring them on your team. And now you can just lead the team with all the skill sets in place and crush it in business. But let's face it, not everybody starts out with a team we all started. Most of us start a solo partners, and so we have solo partners to come on the show as well. We have folks showing every every aspect of the journey. And so I'm really happy that you're here watching if you're listening to a podcast, so happy that you're here and you're going to really, really enjoy this young man who's coming up. His name's Jules then. But before I do that, I want to quickly switch gears. There is another trait of highly successful people that I love to spotlight. And what that is, is they are voracious readers of books. And so with that, I like to segway into a little segment I affectionately call bookmarks.
Speaker1:
Bookmarks for you to read, bookmarks ready, steady, read bookmarks brought to you by reach your peak library dotcom.
Speaker2:
There you see it, reach your peak library dot com for those of you watching live, even if you're listening on a podcast and you have access to, say, a computer or a phone where you're going to get the temptation to tap on a browser and go check out a resource, please, I implore of you resist that temptation and instead write down notes on traditional pad of paper with a pen or on your notepad, on your computer, instead of running off and looking at these resources, because I love to say this all the time from stage back when I was speaking on stage. That's going to come up again soon, I hope. And that is the magic happens in the room. So stay with us. Stay in the room, the virtual room. Keep your focus and attention on Jules Dan, because he is going to be dropping bombs of wisdom and knowledge bombs and smart bombs. All you're going to love this. I mean, literally, you're going to see bombs flying on this show. And I'd really love for you to just pay attention because for you, I mean, I have to pay attention. I'm running the show and I get the most out of the show probably than anybody. And I'd like you to get the same amount by just paying attention to Mr. Jewelz. Then he's coming out right after this. Right after this. Real quick to reach your peak library websites, reached your peak library dot com. I had that made and I am not kidding literally with you in mind, because I myself did not begin voraciously reading until the age of forty seven. I will be fifty seven at the end of this month.
Speaker2:
This is August twenty twenty one. And I was just floored by the amount of value and the amount of progress I made in both business and personal life once I began reading the right books, not just any book. And that doesn't say you can't read ledger books and fiction and things like that for enjoyment, not seeing that at all. But if you're looking to really crush it in business, then maybe start picking out books that will help you in that realm. And I've got to tell you that many of these are super interesting. They have great stories are not dry and they're on this list only because I personally have read them. I vetted them. And not every book has made this list that I've ever read. So this is just there for you to just go grab one. And this is not to make money. You click a button, it goes to Amazon. I may make a few cents. I mean, literally, I don't you know, it's amazing. This isn't for money. And as you scroll down, just pick the first book that jumps off the screen that you read the description. Oh, that looks interesting. Just go after that one and then come back and find the next one when you're done with that is wash, rinse, repeat. So that is my gift to you. And we have more gifts on the show. So you'll want to stick around. I'll tell you about that in just a moment. Before we do that, I think it's time for Brian to stop yakking so much and bring on our very, very special guest expert, Jules Dan. Here he comes.
Speaker1:
It's time for the guest expert spotlight, savvy, skillful, professional, adept, trained, big league qualified.
Speaker2:
And there he is, ladies and gentlemen, all the way from Melbourne, Australia, the one the only it is Mr Jewelz. Dan, how are you doing tonight? This morning?
Speaker3:
How are you doing tonight? This Brian, thank you so much for having me on the show today. I really appreciate it.
Speaker2:
It's so cool that I can now boast that this show does time travel because you are tomorrow and I am still today in the future.
Speaker3:
I'm on Friday today. So I'm actually going to go. I like doing curling a bit early on Fridays. It's like a half down in front of me. So lots of lots of reading. You know, you meant you had a book before. You didn't mention this one book. I love this, but I had to get it from my bookshelf. You read this one, right?
Speaker2:
Oh, yes.
Speaker3:
Yes, that is the best one.
Speaker2:
There are many. And I didn't scroll down to the end, but in all honesty, I have not read that book yet. There are so many books.
Speaker3:
Yeah, what you can watch lots of good the like simple reminders and that I love it because the takeaway is there's no ninjak persuasion and influence. It's like it's all been listening to people and just there's a few other little nice things in there. But I think some of them on the show. I really appreciate it, Mother.
Speaker2:
I don't believe so. I'm sorry. Oh, no, because. Yeah, but you know what? I love Ozzies. I love you all. I truly do. I've worked with Australians for a number of years now and it's just, I don't know, instant kinship. It's it's amazing. And we speak the same language that helps a lot. I'll tell you some some argue that.
Speaker3:
But I've been to the states a few times and they like you say, you speak English. My a couple of times that Americans ask, have you got churches in Australia? Oh, my God, do
Speaker2:
You have running water
Speaker3:
Bathrooms. Yeah, yeah, yeah. But in the bush, in sheds and stuff
Speaker2:
Literally in a bush. But anyway, real quick before we move on, I need to do a little bit of housekeeping is what I was trying to say and what I what I wanted to point out. Our sponsors right above Jewelz, left shoulder there on the right of your screen. If you're watching the video at Red Stamp, that is the big insider secrets. That is my good friend Jason Narced, who runs that. And what they have given us, what they provided us to give to you is that one of you who's down with us to the end has the opportunity to win a five night vacation, stay at a five star luxury resort. Again, all compliments of Jason and his incredible business. And Jules, Dan has something for you toward the end of the show as well. He probably doesn't even remember what that was all remind him. And then we have a couple more and we'll get with it. All right, if you're struggling with putting together a live show and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high quality show and connect with great people like Jewels, Dan, and grow your business all at the same time, then head on over to carpet bomb marketing, dotcom carpet bomb marketing, saturate the marketplace with your message.
Speaker2:
And one of the key components that is contained in the carpet bomb marketing system is one that you'll learn how to absolutely master. And that is the very services we use to stream our live shows right here on the mind body business show. And right now we're doing it right now. So over the course of over nine years of doing this live TV via the Internet, I've tried many of these quote unquote, TV studio solutions, you know, the software for live streaming. And I'll tell you, I'm a I'm a technique. And I'll tell you, Stream Yade is the best of the best. It combines supreme ease of use and along with unmatched functionality, that just continues rolling out new things. And so you can actually start streaming high quality, professional looking, very, very important professional looking like shows for free with streaming right now. Write this down. Don't go there. Write this down. The URL is are y p dot. I am forgood stream live one more time. It's our whippy dot. I am forgood streaming live. That is the web address. So go ahead and check that out after the show is over because right now it is time to bring on and bring back the amazing tools Dan, and give him the introduction that he deserves. Are you ready Jules? You ready?
Speaker3:
Yeah. It's time to talk about me, bro. Enough about you.
Speaker2:
Exactly. That is going to blow your mind. Are you ready for this? All right. Is Jules Den is a group fitness instructor turned email copyrighter and has a passion for stories. His podcast, Storytelling Secrets, that same with his podcast, is for coaches, consultants and of course, creators who want to unlock their core stories and use their stories to sell more online. It's the place to master persuasion and influence so you can build a deep relationship with your audience. Very key and is the place where real world marketing strategies, tips and lessons are shared freely. I love the real world. I don't want any phony stuff. There's a lot of that and I'm being serious. There's a lot of that phony stuff. Storytelling Secrets. The podcast has been featured in the top one hundred for entrepreneurship in the US and in the top fifty for Australia and the UK. Beautiful and I had the distinct pleasure of appearing on Jules's. Is that Destler Jules's?
Speaker3:
I can say that it's been while for
Speaker2:
Some, what, a few weeks ago. And it was an absolute it was absolute jewels. I really enjoyed it. So Welcome
Speaker3:
Thanks man. We're talking about like ninja hacks and all of that sort of stuff I haven't had anyone talk about before. So it was really interesting, man. And it is being a bit of a journey from twenty twenty when I was made redundant as a fitness instructor because of Target. And then it's been a bit of a wild ride to to get to where I am, but I love it. It's so fun, you know,
Speaker2:
It's so awesome. I was a I was in the fitness industry and I was a certified personal trainer and all that good stuff. I did everything online long before covid hit and I could not get it to go. Then covid hit and then everyone went online just like, wow, that's OK, because I love what I get to do. I'm happier doing what I do now. I love fitness. Still, don't get me wrong, I'm sure you do too, Jewelz. And now I get to do the fun things like this automation of build shows and help people do the same. So it isn't it neat how things can redirect us but for the better when we look back?
Speaker3:
Oh yeah, totally. So I'm so you know, I was kind of at my I was fully deep into the fitness world, Brian. I had a degree in exercise and sports science. I thought I was going to be strength and conditioning coach. However, when I was in my internship, I remember I asked like were elite level coaches. We were doing the same sort of thing, was very formulaic. And I asked them, is this is this what you do every day? Yeah, pretty much. And they had three different roles, like a physio clinic at the school and at an elite sports club. And I'm like, I do not want this at all. And I kind of enjoyed writing, started working on artwork for five bucks an hour just to get some experience while doing the. Group fitness classes put that sort of stuff and then and then covid here now is just forced to sort of just dove into it, had nothing else they could do, and that's why I loved it. So just reading all these direct response books slowly getting better, getting slightly better result, using my money actually to invest in a mentor, to work one on one with him. And then that's when results just started to go like that. And the rest is history. And like you said, it's amazing what circumstances do to make us pivot. But it all comes down to like you said at the start, it's the first it's the first word of your podcast or your show The Mind. It's like how you, like, interpret things.
Speaker2:
And you said something right there that caught my ear, you invested in a mentor. I hear that right.
Speaker3:
Still with him?
Speaker2:
Yeah, so, you know, that is that's a bomb drop right there. I love that and notice what Joel said after he got the mentor, that's when things started really opening up for him and getting better. And that's so true. I've heard this so many times, Jules. And then then you go and work with colleagues or friends that just refuse to bring on anyone, because I got this. I can do this on my own. Or they think, well, that costs money. Well, they don't think about, well, what is it costing you not to hire or invest in a mentor to try to do it yourself and take 10 years to figure it out when with a mentor you could do it in three
Speaker3:
As it's we don't need to spend people unless they're guided with someone. There's something about just that accountability that. I don't know, you just can't really quite get from a book or course just doing it yourself. And not only that, it's the feedback to I think the reason why I got so good so quickly was because I was writing five to seven emails a week on a weekly call with Pate and he would just literally rip them up. This is shit like start again, start again, start again. And it would be going through that pattern for weeks. But then I remember one week it just clicked and it wouldn't have happened if I didn't have that feedback and that guidance. And and like you mentioned, the stop sign. It's not about reading a lot of books that reading the right books. He gave me his whole list of direct response books. He's like, I want you to stop here, write this and I want you to read this. Then I want you to read this. And then I want you to tell me about what you read and how we're going to apply it to your writing. OK, so it was very fun, very intense. But I love this game. I can't wait to share some some some cool things with your audience as well.
Speaker2:
Me too. And it sounds like a phenomenal, phenomenal person to have in your corner as a coach. As a mentor. My goodness. My goodness.
Speaker3:
He's another Aussie too as well. Is that is Pete Godfrey, if anyone's wondering.
Speaker2:
Pete Godfried is that was the deal at the end, Godfrey. OK. Is it the way it sounds if our e
Speaker3:
G r d f a y you are OK? Yeah, I think on the way, if someone asks a question in the FT, I saw a little bubble pop up.
Speaker2:
Yeah. I'm not sure what it was. She said Spears, she said, I may not know exactly who I need. And maybe that was in response to a mentor. I don't know exactly when that came in, but if you would elaborate on that, that would be phenomenal,
Speaker3:
That we got a little we got some audience interaction. I didn't know. That's pretty awesome.
Speaker2:
Oh, yeah. That's that's the beauty of this. The live show arena. Yeah. And love it when people do interact because it makes it that much more fun. Feel free to ask questions and comments and supportive comments or. Yeah. Just keep it positive and have fun. So you have put in the work. If you've invested in yourself with money, you put skin in the game. These are all what I call attributes of a successful person because people that a lot of people that don't succeed wonder why. And all they need to do is listen to someone like you. It's so brutally simple, it's not easy, but it's very simple because, you know, Jules put in the work, I'm sure the investment strained him financially. If it didn't, then it wouldn't have been as effective as it was, because if you don't have enough skin in the game, you're not going to take it seriously. If it doesn't hurt you financially and it doesn't feel a little bit of a strain, then you're going to put less effort into it. No pain, no gain. Right. And so Jules's already dropped a nugget of wisdom for those of you who have not gone down the path of finding a mentor or a coach. And it sounds like he's sharing his with you from Australia. That would be phenomenal. But find a mentor or find a coach in your space. It might be someone who speaks often, does seminars, workshops, boot camps and be ready to invest money. And the reason is, is you want to find somebody that's got results like Jules's mentor. When you find somebody that has the results, they've had the success. Here's the one thing. The missing element I've always found, Jules, because how many times have you gone down this path, this this this path, and then you stopped short on every one of them because another shiny object comes up with my story.
Speaker3:
That's my story.
Speaker2:
Yeah. And I found the reason that we stop is we have lack of certainty that that direction will get us to the finish line. But when you pull in a mentor or a coach that has succeeded, the certainty is already embedded. And all you need to do is blindly follow what they tell you to do, as long as it's in line with your values and its integrity based on all that, that that missing piece is the certainty. And that's why so many people struggle when they don't have a mentor. They have they don't have certainty that what they're doing is going to get them to that that success. What are your thoughts on that?
Speaker3:
Well, what I haven't heard that phrase that way, because that is my story. I did Facebook and bots and stuff. I did Amazon, FBI trying to Kindle Publishing. I did try and did affiliate marketing, but I got halfway and then stopped for whatever reason. I don't know why I got a little bit into it and I didn't really finish it. But like you said, is that certainty because you can you're with that person, you're in constant contact. Maybe it's even a personal relationship and you you understand their story. So when I heard that story where he came from, he was like a working class dude who was working 12 hours at a manual labor job. And he was writing he created his own mail order business. At seven o'clock at night after a 12 hour day, and he slowly got his way out of it and just hearing his story from over 20 years and how he was able to focus on one thing and that was getting better coffee and then obviously getting clients. But just just when he said it gives you that certainty. But when you confessed into your mentor's story as well to push you along, I think that's really powerful.
Speaker2:
Yeah. And oh, my gosh, there's so much behind that, Pete. And what he did, he hustled. I mean, listen to that. He worked 12 hours a day. And then when he got home, he then started cultivating his exit ticket from that that life. And that takes a lot of work. It takes a lot of dedication. It takes a lot of loss of sleep. It takes sacrificing, having a lot of fun and doing things you would normally want to do, like sit on the couch, watch football where your favorite sport is. And so that that's inspiring to know. So. So here you go. There's we're talking about recipes for success. Yeah. You got to you got to roll up your sleeves. Nothing is simple. I mean, nothing is automatic. Nothing is just going to be handed to and then it works. Network marketing companies often say stuff like, well, all you need to do is duplicate yourself. You can't duplicate yourself. It's a relationship building business. But they don't own many of them, unfortunately, don't tout it that way. And they think you're just going to go in and recruit three people and sit back and get rich. It doesn't work that way. It takes a lot of work, a lot of effort. Jules did it. You hired a mentor. I mean, how long did the process take even after you hired a mentor to finally get up to the point where you could bring on clients and start making an income?
Speaker3:
I was I was doing it before I met Pete, and it wasn't a lot of money, to be honest. It's probably like 500 bucks a week or something like that. Maybe a bit less, and when I started working with pay, I just had a retirement at one retirement, a client, a few more gigs coming in, but the results weren't coming in for at least five months. And because it was always I was writing content or that in employment, I might cut just someone to use the company and get a result. And it wasn't until in September of 2010 or October, I can't remember, but it was the first six figure launch for for a client. So I went from having no results to bring in one hundred and fifty for someone with only a two thousand person list. And I almost lost my shit because I was like, yes, I've been waiting so long for this. And it finally happened. And then after that it was just like a campaign for, for a client. Result, result, result. So it took a bit of work, a bit of patience, but I stuck with it and kept going. I mean, I quit.
Speaker2:
Five months is a very short period of time for most people. Anyone. A lot of people would pay well. If it's that good, then, well, that's that's pretty darn impressive. Five months. And here's the thing that you said about after you got that first client. That is so true. The struggle is real. It is mighty until you get that first bona fide client. And once that happens, something triggers in your brain and it's it's on the realm of your already confident what you do, you know, you're doing it good. But until it actually happens, that just takes it's like shifting a car into the next gear and going faster and more effortlessly. And it just it just something clicks and suddenly it just opened the floodgates and you start bringing in client after client. So it's just getting past that first one. And that's what I see. People too often stopped just short three feet from goal where they're big and they don't know there's gold three feet on the other side. And they've been digging for five years and they're almost there. And then they stop. And that's five months is not that long, brother. That's awesome.
Speaker3:
Absolutely. And if anyone's listening as well, for me, I was just having this incredibly imposter syndrome. I was trying to create content. I was trying to bring clients. I didn't have any results to back me up. And I kept thinking, who am I to do this, to monitor this? So I just talk about intangible results or just a little things. I'm working on shopping the saw, but it was until I got that big result that I thought, OK, my POS syndrome is going, I can do this. So whoever's listening just pushed through for that first result because that's when, like you just said, Brian, the guy opens, you know, you can do it and you can speak with confidence that you can do it. And that's what's magnetic to people who want to buy into what you've got.
Speaker2:
And I love that you you said the term imposter syndrome because I think everybody has a little bit of that in them before they reach that pinnacle of the first client. And one thing, one technique or strategy I found that helped me along those lines was and this is just a helpful tip for everyone out there that might be going through that stage is go ahead and start your program, but do it as a beta test program and consider doing it for free and reach out to people, you know, and say I'm doing this to determine if my program is worthy of going launch global, getting paid for it. Would you mind being part of my group and giving me honest feedback throughout your process and journey with me? And I found that to be extremely useful. I didn't have to worry about feeling like an imposter during any of that. I just went back and forth and said, is this working? Is that working? Tell me what doesn't work. OK, thank you. I can refine it and then launch. Let's go. So that's one way to get it. Oh, here we have a clarification from Page. She said everyone mentors from a different space. I may not have found the right one to help me from just starting. Yes, that could be true. Definitely. And that is so true. And not just everyone mentors from a different space. We are all at a different time, in a different location in our journey. It's interesting, isn't it? Have you ever read the same book? More than once, Jules, I know you're kind of young, but yeah,
Speaker3:
I'm reading Richard Branson's book. That's a good one. Read How to influence people. What else? Look at my bookshelf.
Speaker2:
And so those books that you read in the second time, it's exactly the same information that you pull from. Right.
Speaker3:
It's just not don't necessarily have a new perspective the second time. You yet.
Speaker2:
And that that was my point, I was being facetious. The book is totally I used to listen to a CD by my mentor and it became a book later and I listened to it. I don't I lost count how many times it was my Bible for teaching his students from stage. I had listened to it from the event and that was my way of rehearsing in the car. And every single time, every time without fail. Something else I was like, I don't remember hearing that the last time I heard. And so to speak, to Page's point, it's you're in a different space. You are, too. And so your space is moving there. Space might not be in alignment with where you are currently. So, yeah, you might need to find a different mentor. I'm sorry for whoever that is, but go ahead.
Speaker3:
Sorry for cutting you off being like not necessarily like I know what you're doing there. I've actually listen to a podcast from episode one to one hundred and seventy I, I kid you not Brian like eight times and every single time. Oh that's cool. I'll write this down all you. This idea is just as you can tell, I'm very invested with it
Speaker2:
And that's good. I was the same way with my mentor. He just is no longer in the seminar industry for health reasons and nothing other. And he helped me immensely is when I was telling you about right before the show was about that vocalese company. There's a shameless plug for. And so yeah, I had the same relationship and it was like he was much he still is much younger than I am, literally. Could be the difference in age. He could literally be my son by age. That matters to me. And I'm saying this on purpose, because Jules may become your next mentor. He may become my next mentor. I'm fifty. So I don't care about age. I care about results and integrity and character, everything that goes with it. And so don't let anything stop you. Male, female, black, white. None of that matters. It doesn't matter. It doesn't matter. The results are what matter and character and integrity that have to be part of it. That's that's all you need. And then as long as they're a fit and they're in the same stage or at least able to help you in the stage or in page, that would be a recommendation is to find someone that knows how to get you going if you're just starting out. Yeah, you're just starting. Good. All right. Fantastic. This is already a lot of fun. Jewelz, I remember this from our our chat and we talked about it. It was just I know we're going to talk about it just went that way organically. And that's the way it's going tonight. It's phenomenal. Before I go too far down the path, you became an email expert and you obviously put in the time and now you're seeing the success. What what would you say is your ideal target market? Who's your avatar? Is there an age ranges or a company size, that kind of thing?
Speaker3:
Ok, so let's break it down. Coaches, consultants, course creators. That's the herd. But a little bit more specific. Ideally, we've got like a list of around 1500 people. And with that list, you know, we were running pay traffic or traffic to an opt in page or like a webinar, a lead magnet or there's an ad and trying to get people through a VSL. But you need to follow up to booking for a call. That was it, that's that's that's the main thing, especially if you're selling on the phone. Man, we can do some cool things with email. It's the best way to nurture the relationship when people aren't quite ready. And use stories to really persuade them to feel like, OK, if this feels safe to be on a call with someone, because that's the main thing. People don't feel safe getting calls to strangers. And that's why I like using emails and nurture.
Speaker2:
Hmm. That sounds very intriguing. So you take what people already have as far as a list and then you give them their tools to be able to message them in a way that will give them the results. Is that a good way of stating it? Uh, not maybe not,
Speaker3:
That's OK, not maybe not. The way I would say it is, especially if they're coming through like him, that they've put their hand up to say, I'm interested in getting this solution done, but I'm not sure if one. I believe that your thing can actually do it, too. I'm not sure if I have belief in succeeding with your thing because I've failed at multiple different attempts. I don't look like embarrassment, failure to my spouse. All this internal crap comes up and then they're also thinking, you know, do I have the time, money or resources to make this all happen? And so people are interested. The hand up first say, yes, I want the email just out of an impulse. I want the old training just to have an impulse, whatever. But then it's then it's my job and it's the job of the person who's writing these emails to really persuade them in a way that's not crazy. That's not pushy. It's with empathy. Right. So when you understand what's going on, the dove really well, when you know all the trials and tribulations of being able to tell the story of someone else, there's been that exact same situation. That's I think that's how you persuade I'm interested to hear about you, Bronx and I you've got you've had a lot more experience in this. And I have
Speaker2:
No I love that. It's it's about being there are several words. There's transparency, there's authenticity of it. And this is what we learn or what I learn. Speaking from stage is you go up on stage and this could be a webinar. It could be anything, but it's like a constructed presentation. So you have like a PowerPoint slide deck or whatever. And as a speaker, the natural tendency is to think about hitting all the data points and making sure you hit all the bullets and you set it just right. And what I learned over a long period time is people don't care about that nearly as much as they care about hearing a human driven story. Yeah. And they want to that it causes connection, because if you're up there saying, I just made two million dollars and it took me five hours to get there, everyone in the whoever is hearing that message is going to go, oh, well, then I can't do that. So I don't relate to you.
Speaker3:
And I will be seething with anger that they are not successful and you are not. I want that.
Speaker2:
Yeah, I'm in the back and I'm working my frickin butt off and you're up there and flip flops on the stage like you're on the beat and you're making millions. How the heck is this happening? Yeah, you're right. And a lot of emotions go through it. But this is true, Jewelz, and you probably will concur that storytelling is supremely powerful in all forms of communication. So email is written form, video form on stage, live form. If it's audio only form story books. Oh my gosh, there's one. If you're going to write a book, I'll guarantee you someone else has written a book on the very same topic you're about to write on. What would make yours different, your stories? That's what makes you stand out, so that's my opinion on that. Yeah, 100 percent. Hey, I'm supposed to be interviewing you. What's going on here?
Speaker3:
I was going I like to engage the other person so it feels, you
Speaker2:
Know, that's good. And I can tell that's what you do with it. And so you're seeing, ladies and gentlemen, this is this would be how you would do it on the client side, like Jules is saying, well, what's your take? And I want to learn from you. And and here's the other thing I can tell. Jules has let go of his ego. He wouldn't ask me any questions if he had an ego. He would say, I know everything about this. I'm not going to ask anyone else about it. This is all I know. Come on. I don't need you. He asked somebody else just a moment ago for their opinion, and that tells me he's already at a very young age. Learn to get rid of his ego and get it out of the way, because that's one of the pathways to success, is to get that thing out of your way. Because once you do that. Oh, my gosh, then you'll be more open to hiring that mentor or coach. Then you'll be more open to asking and being curious. Richard Branson, one of those curious guys on the planet. He came up to my my mentor during a break at an event in a hotel room and just started peppering him with questions and my mentor is telling the story from he's like a mentor. Richard Branson, I want to ask you some questions. What's going on here? The point is, Richard Branson is very, very wealthy for a reason. He has no ego and he's very curious. What do you think about that, jewels? Have you learned things about ego directly?
Speaker3:
Well, I'm actually reading his book again. And it's really interesting because he is just multi interest, has multiple interests all the time and always trying to be learning something new, like how does someone go from. School to writing a magazine, to running a mail order record business, to a record shop, to a record label, to an airline, to a retail business, you don't do that without being insatiably curious. And I was actually talking on my podcast this morning with his name was A Deal Will Come a a diplomacies, a great copyright really to storytelling, he said. The way you'd be just irresistibly interesting to everyone else is that if you have a lot of interests, that you can connect with people. Because otherwise, if you're just living in this silo, you're not curious about life then not to have much to talk about. And that's that's the thing, right? You're going to be likable. You got to share common interests. Otherwise, I don't know. I feel like what you said. It's definitely true. We need to be we definitely be curious and then just always following up with how like I'm babbling here, I'm trying to say is like just showing the interest of other person as well as as well as being insatiably curious and not just spewing how how curious you are. I think that's
Speaker2:
Yeah. You're genuine about you're being genuinely curious. You're not it's not fake or phony. And one guy that's mastered that I had the luxury of having him on my shows. Les Brown is a world renowned international speaker. Seventy five years old, still crushing it. And I got the unique pleasure of talking to him not just on this show, but on the phone one on one several times. And he always employed everything you're talking about. He was deeply interested in what I did. I'm like, you're Les Brown. I want to hear about you. You know, I'm thinking in my head. And he's the most gracious, wonderful person. And he makes you feel good about yourself. He just says, you are amazing. He just has all these great things. He's never met you before. He's just a wonderful human being. And of course, that makes him extremely likable, like you're saying. But it's with authenticity. That's the key. It's not. It's not. You know, if you normally aren't a person that's praising other people, then don't just go out and start doing it. You know, ease into it, practice it, learn it until it becomes comfortable and it becomes you don't do it fake or phony.
Speaker3:
I like this little thing. I mean, I told me that was a picture. The other person is a movie and you are buying into that movie and you're really interested in that movie rather than trying to speak first. Because I remember one of the questions you wrote in your questionnaire was like, what were the top three skills? And surprisingly, I reckon one of them, one of the best ones was active listening or just being very curious. You know, the person because I feel I know about you, Brian, but how many times are you talking to someone and they're just waiting to pounce, to talk.
Speaker2:
And I'll be honest, I've been guilty of doing that many times myself.
Speaker3:
Sure, we all have, right? Yeah. But the key is awareness, that's the first step and. And I know for you, so what what would your top I'm interested here because your show is all about success, mind, body, business, what would your top three skills. But if you could just narrow it down to one, what would your top skill be?
Speaker2:
Never, ever, ever, ever, ever, ever, ever, ever give up. Consistency, persistence, perseverance, drive, determination. It's all encapsulated into one is if you don't have the drive, don't even go down that path. You need to develop it. Or you just weren't you weren't innately given it. Because as you can hear from George, he went through a struggle. He went he had to completely shift his whole business model because of a pandemic. He had to stop doing what he was doing. It turned out to be a blessing. Thankfully, he just buckled up this is his shoes and pulled up his pants and went to work. And he got a mentor.
Speaker3:
And my husband had to pull up my chair. I learned how to touch type. You know, I was actually talking with two fingers before I started. So I was like, I have to learn. And this is ridiculous.
Speaker2:
Yeah. Oh, man. OK, that would be a skill set. Learn how to type. Definitely. I did that in goodness. Seventh or eighth grade was the first time I and these were mechanical with your fingers would literally get stuck in between them at times but yeah. Yeah. Just don't give up no matter what people say. And unfortunately sometimes those people are your very closest family people
Speaker3:
Who want to get you
Speaker2:
And they want the most for you, yet it feels like they don't win. That kind of stuff happens.
Speaker3:
This is Kelly, Kelly Bryant, Boza. So this is a deep topic because what you're really doing is because have you heard this hypothesis before that? The reason why family doesn't want you to succeed because if you succeed, it makes them feel inadequate or they aren't living up to success.
Speaker2:
It's a universal inside family, outside family and maybe more because you're closer. And, yeah, it makes sense. It totally makes sense. But it's just like, look, I'm going to take you with me. You're my family. You're going to come let me ride with me. I'm not leaving anybody. At least I would there might be others that say I can't wait to get out of this family need to get out of here. And that's that's different. But it's universal. That's why a lot of people see a very elaborate, very expensive sports car going down the road next to them. And they're like swearing at them. You son of a bitch. You probably you probably just got that that you had a rich uncle or something, you know, it's like, well, if you're that way, if you think about people that way that make money, then it is impossible for you to ever reach that pinnacle of financial wealth in your life because you cannot ever achieve something that you despise. It won't happen. Yeah. Why not turn that around them and say, you know, I they obviously most LEMP listen, most everyone you see that has wealth that you know of worked very hard. Yes. There are some that didn't that got, you know, some kind of windfall from mom or dad or grandpa. That's OK. They will usually self sabotage and throw it all away. Those that didn't work for it, typically, if they're not brought up in the right way, but most people work hard for it.
Speaker2:
Just say, hey, bless them, they got really wealthy doing something, hopefully serving others. And I hope they get even more money so they can help more people. That's what entrepreneurs do. Jules, I've not interviewed a single person on this show. That is what drives every one of us is we would love to serve people and I want you jewels to become enormously wealthy. I sincerely I want you to because I know you will just go out and help more people and just expand your business. I just know you will. And yeah, go buy some toys, have some fun, enjoy what you've done at the same time. There's absolutely nothing wrong with that. No guilt whatsoever. You know, take a victory lap or two or ten and just keep crushing it and keep helping people build a business, sell it, let it keep helping people go. Get another one. Build another one. That's the way we roll it. Got me all excited there, buddy. I was good. That was good, um. Yeah, so you have a podcast and it was a lot of fun. How's that been? How are you using that? Is it is it becoming a marketing tool in its own right for you or what are you using it for in your business at the moment?
Speaker3:
Yeah, good. To be honest, I started with zero audience, zero influence. Actually wasn't a copyright on when I first started it, I started when I was actually doing the gym and I was just interested in storytelling, in direct response. So it's been a good tool to document the journey along the way. I said in my mind's eye, where I share hard won lessons from real world. So usually every week I just report back with a little win an idea, something that was good that happened. And it's been a really good way to document the journey. So that's that back to like you said, it's a good marketing tool. It's a better networking tool for me right now. So I'm not at say like, what's your read? Joe Rogan has something like 50 million downloads a month and that was in twenty eighteen. So we don't even know how ridiculous it is right now. I'm not even close to that, not even know even it. Like there's like one like per cent of that. But like I said, it isn't to build the list, it isn't to get, you know, the audience to come clients. It's the best networking tool ever. And it's allow me to meet amazing people because of it, such as yourself. Right. And build a relationship with them and had some clients come out of that way. But the main thing is the network. I'm sure you agree, Brian. You've met some amazing people along the way because of your show.
Speaker2:
I might agree just ever so slightly with that, yes. You just hit the nail on the head. I interviewed a gentleman by the name of Seth Green and he co-hosts a podcast with Kevin Harington. Kevin Harrington was one of the first sharks on the On the Shark Tank, the show and as seen on TV mogul infomercial juggernaut, Guy and I met him and shared the stage with them. He's an awesome dude, awesome guy. Seth Green, when I interviewed him on this show, he said nearly the same thing you just said, because they have over six hundred and thirty six hundred thirty plus episodes, a lot podcast. So do you think they know what they're doing if they're still around and they're doing that many? And so I asked him a similar question, Jules, and I was so ecstatic over his answer and he said, we don't care about subscribers, we don't care about downloads, we don't care about ratings, we don't care about rankings. It's all about leveraging the guests that we have on our show and their network and getting those relationships and building relationships. He said it is not about the audience, it's not about the number of listeners. It's not about the number of downloads. It has nothing to do with it. It's not about finding sponsorship. It's about making the relationship with the people you are interviewing and then leveraging their their tribe along the way and doing it as a win win. And that was that was a mic drop moment because so many jewels and I was one of them was like, how do I monetize our podcast? How do I monetize a live show? You don't. Not directly. Most of us don't unless you're Joe Rogan. Right. Let's you have a big name and you've been out there a
Speaker3:
Hundred million dollars with Spotify. That ain't going to happen. Dymock, that you'll go.
Speaker2:
It could happen. And if it is your goal, make it your goal to the audience. But but don't go in it and think you're just going to do a podcast for a year or two and you're going to become wealthy. It doesn't happen that way normally. Just just saying that. And yeah, you would want to make it your entire focus if that's what your goal is. Everything should be on that and nothing more and nothing else. But yeah. So that was very telling. And he was spot on because I had been doing this for over two years at the point that I had that interview with him. And that's exactly what was happening for me. I had people that I had, like I always say this, my my show this show is not my business. Just like your podcast is not your business, you're just talking and you're building your own platform, people getting to know you, and as a result of that, they become more comfortable in doing business with you when you have a pain that you solve of theirs. That's it. It's that simple. It's simple, but it takes time, takes effort. I've been doing this almost three years, just this year alone.
Speaker2:
It takes time. Perseverance, consistency, persistence. Everything I said. So, yeah. You hit the nail on the head, Jules, and thank you for being honest about that, because some people would just be flat out embarrassed and wouldn't want to admit that I don't get up. I got my ten thousand download of the audio podcast recently, and I thought to me that was a huge deal. But at the same time, I'm thinking it's still not what is important. It's after the fact people go to look for you up there. You have a business, you do email copywriting. So what does what does somebody that's never heard of you before that now is interested? What are they going to do? What do you think? They're going to Google you. They're going to look everywhere. What are they going to find you podcast here, guest on a podcast there. He's on a show like this guy is everywhere. That means he's not just a tire kicker. He's real, he's real. He's bona fide. He works hard. And if he works hard that way, he's going to work hard when I'm his client. See how that works, Brian?
Speaker3:
There's just so many benefits as well. So like he said, don't focus on the numbers, but you can leverage the guests. So, like Brian came to my show, I come on to his show. You guys see that relationship. So it's a really good platform for you to guest speak on other people's platforms because you can exchange platforms. So really good opportunity to get better at public speaking. I think that's an awesome skill to have. What else is there? I mean, that's how we met.
Speaker2:
I had I had a guest on my show. She hooked me up with you or vice versa, because we each knew each other. It was through relationships built from this very network. I mean, I'm intrigued by your copywriting skills. There may be an opportunity for us to joint venture down the path when we get off the show. I'm not going to sell or pitch you on anything. I never do. Things happen naturally. That's how it works and it works wonderfully well. So anyway, yeah, you had a lot and I think I cut you off.
Speaker3:
Oh no. I was just thinking what what are some other really good benefits of starting a podcast? Like you said, it's the added authority as well. Just just just saying your podcast has that ring reference. I oh this person knows this shit.
Speaker2:
And that goes true. So there's like I'll never forget a gentleman, his name's Rick Frishman. I don't know if he's still doing it, but he used to do author one on one university twice a year, once in Nevada, once in California. And he he's an expert on publishing books and everything about books for business. And one of the things he said, I will never forget, he said The most important thing you can do in your business is what he called building your platform. That was books. Yes. And everything else you can do, like podcasting, like live shows. Now, back when I learned all this from him, I don't think life shows existed. And anything you can to get exposure is your platform. So books is another huge. That's a huge I can't tell you how many jewels that I've interviewed. That said, the moment they authored and published their first book, their business just took off. It's still true today. So a book is Another Arrow in your quiver to I've got my 90 percent done. I got to just pinch it off and get it done, be done with it and get it out there. And I can't wait. And I've got a second one that's already in the works before the first one's even done. So it's crazy. But a book is another great way. So you are building authority is a definite plus speaking on stage. Jules, you're like you're very you've got a great personality. I'm a guy, so don't take this the wrong way. But you're a good looking dude and I think you would be phenomenal on stage. You have a good presence and speaking and I'm talking physical stage in addition to the virtual I know you guys are locked down, but when that opens up, get on stage the moment you're invited or or stick your foot up there and say I'm next. Your mentor might give you some connections to do that as well.
Speaker3:
Yeah, hopefully I cut my teeth actually with Toastmasters and that was a lot of fun. My only gripe with Toastmasters was you go there for like a two hour meeting and I probably had like five minutes of practice out of two hours. But if you're just getting started and you want to get into public speaking. I highly recommend you do it. It was just invaluable transfer a lot of the skills from Toastmasters to being a podcast host and now being a podcast get podcast guest, asking you questions, being engaging. That's something.
Speaker2:
Yeah. Yeah. You learn intangible things like that, not just how to speak properly. And Sarah and I went to Toastmasters several times after I learned advanced speaking skills from my mentor and his team. And it was interesting because that has Zuhur advanced that we were using NLP for good. It was none of this hocus pocus. And we didn't say things like by now because that's why in all those it was all used on the up and up, but it was how to properly present and tell stories. The whole thing was for the giving the audience the result. It wasn't about us. It was about what can we do to make their day worth sitting here and watching and listening to us? How can we get them the best results possible? Then you learn different tools and techniques on how to reframe the event, how to ask questions and interact, how to stay in control of the conversation. If the other speakers didn't have Hechler, all that, all that put together, then you got to Toastmasters. Like to me it was like, this is kind of like child's play. It's kind of fun. But and I know so if you go multiple times, ultimately, you get to be one of those that gets to be the featured speaker and speak for longer than a few minutes. But yeah, it is a great thing. I went to several different chapters and gave it a go and I'm OK. It's different. It's not. I'm interested in the seminar industry speaking from stage that way there was more of a corporate kind of approach to speaking, which was different and well, pardon.
Speaker3:
I said that's interesting because the chapter I went to was like everyday people in their careers who wanted to get a little bit better at speaking and pausing. There's a lot of international people like people on visas who went there because I would I wanted more confidence to speak up in the workplace. And there wasn't anyone. There's only a one on the person there for business. But like you said, it, skills are transferable. It's oh, yeah, I highly recommend.
Speaker2:
Yeah, definitely. I mean, jeez, it's it's a really great way to learn and to get comfortable speaking in front of a group. And that's a great way to do it, because you're among friends who are there to help you. You may have never met them before, but they're all there for the same reason. So they're not ever going to heckle you, that they're not going to give you a hard time. They're going to be assisting you in providing you feedback so it can get better. Yeah, and that's one of the.
Speaker3:
Go ahead. I was going to say one of the cool things I do is they make you do improv like table topics. And this is a new study that the more the better you get at improv, the more creative you are and the more persuasive you are, just unconsciously by betting, by getting better at improvising. So it's just different situations. Have you have you seen that? I don't if it's a study or an article or something like, oh,
Speaker2:
I haven't seen the study, but I did do the tables up. It was like two minutes. Right, right. Yeah, I get it. I want to bolster brag, but I did it twice and all the times I went and I won both times so it was pretty fun and I was like right under two minutes. Those are the things we learned was time management without having a clock in front of us all good stuff. But it was fun, definitely fun, engaging and yet improv is fun where they just give you a topic and you just start talking for two minutes. It's pretty cool.
Speaker3:
It's a it gets sometimes you freeze, but then other times you just babble and then other times pure gold comes out of your mouth and you're like, where did that come from. Oh my gosh.
Speaker2:
And that happens when the nerves go away and the ego goes away and you're just being yourself. And that's the thing. That's why scripted presentations aren't as effective. You can have an outline for a talk or seminar WELLCAMP but to script it and read it every word, especially if you're up on stage and you're just recounting what you memorized. It's not as. Impactful, let's just say that unless you've gotten really good and you're like a movie actor and you know how to read, so that sounds like you're talking and you're really acting out, the emotions are natural. Very few people have that skill set.
Speaker3:
But it was a script is really important. In your e-mails, yes, you definitely need definitely to think that through. It's not just like, oh, my God, let's just write this on a whim. Let's put no thought into it. Let's just get it done. It needs a bit more strategy. One that I know we've gone for an hour now, so I don't have much time. We've got to dove into that.
Speaker2:
But my goodness. Thank you very much. That's a good sign that it's been a lot of fun and yeah, it's normally an hour long show, I hope folks can hang around for a little bit more. We'll give away the prize. Let's do that now. So that honor there and respect their time. You have one to give away as well. And then before we end the show, Jules, I'd like to ask that there's one final question every time that I love to ask. And it's a very powerful, profound, not because of the question, but because of the answers I get. I ask the same one each and every show. I hope you didn't cheat and listen to one before this one to know what it is. But even if you did good, you're going to love it. So before we do that, real quick, I'm so glad you said time. You're watching it better than I am. I was just having too much fun talking to you. That's a very good sign.
Speaker3:
Very boring. I have to get ready, you know.
Speaker2:
Good. I think I'm just mesmerized by that white microphone. And that thing is so white and so, Bletch, it's like, wow, that's pretty neat. All right. Here is how you can win a five night stay at a five star luxury resort. For those of you watching live, US and guest speakers are eligible to win. I'm not kidding. It's randomly selected and I just don't know if Australia is in. We'll find out. I don't know. Not all countries
Speaker3:
Are on Earth.
Speaker2:
Yeah, you do have running water. I think we did. That's good.
Speaker3:
All right. The pond. Sorry. Continue.
Speaker2:
That's good. So if you're watching. So now you do have our permission to, just for a moment, take your attention away from the screen because you need to bring up a browser of some kind or your phone browser application so you can go to a website, which I'll put up on the screen for those of you watching. And that is our IP dot. I am for vacation. So our WIP stands for Reach Your Peak just to make a little easier. That's the name of my company are IP. I am bored slash vacation and just enter your information there and you'll be entered into a random drawing and we'll announce the winner later this evening. Whoever does win will get contacted directly via text and and or email. We'll decide on that and then we'll announce the winner. And I hope you win whoever is out there watching. I look forward to handing you that wonderful prize. Again, this is all brought to us by the big insider secrets. That is Jason Narced and his company, my best buddy in the world. He's a great guy. Speaking of great guys, we've got this guy with a microphone, Jewelz Dan, who might have something for all of you, if you recall what that was.
Speaker3:
I've got to here. I've got it here week,
Speaker2:
So go ahead and take it away. I'll pull up the appropriate website so you can explain how folks can get to that.
Speaker3:
Ok, no problem. All right, sir, if if you're a coach consultant, Coskata, you know, you've got an email list and you're trying to put people opting in it through like a webinar late monitoring Facebook ads. But the back end isn't converting. So you're not getting customers booked on the calls or making a sale or anything like that. I got something really cool for you guys. Normally I charge around fifteen hundred bucks for this. This is like a consulting audit, right? Right, go through your back end emails and look at the strategy. Look at the copy different than the headline, the subject lines and tell you how to make more money basically with that consulting code. But we've got something special for brines listeners. And that's basically for free, so if you'd like to redeem it or you got to do is just send me an email to support at Jewelz, then dotcom. Let's just say subject line will be mind body business, Jewelz Freebie or something like that. If you can't remember that crazy subject line, then a problem.
Speaker2:
Is that what I had on the screen there, Jules?
Speaker3:
Well, that is just my website, which leads to a book called. But if you'd just like to shoot me an email and not go through all the steps as well. Then you're more Welcome to that.
Speaker2:
So in order to shoot you an email, could they go to your website? Is there a contact form as well?
Speaker3:
No, no.
Speaker2:
All right.
Speaker3:
And so there is a book called. Oh, that is my email I just put in the chapter on if that helps, good,
Speaker2:
Let me see where that is and I'll post that to everyone. Thank you for that. That is watching this will show up on all the screens that we are going live on at the moment. You know, lot of comments and pasted and awesome for just you, I just mentioned mind body business show somewhere in the email, subject line, whatever, and then that should jog Jules's memories. A young guy, he'll still remember stuff like that. I might forget being an older guy. Yeah, but
Speaker3:
And this isn't this isn't like fake fifteen hundred dollars thing. But last week I had someone, a very cool client video ad production guy for Russell Brunson. Don't tell him that I gave this away for free for brines people. But it's a special thing I wanted to give to you guys.
Speaker2:
Fantastic. So just email him, you see the email in the stream, if you are unable to get that, I'll say it verbally. And for how long is this going to be good for Jewelz, for those that might be hearing this as a recording?
Speaker3:
Well, we're going live. OK, we're going to make it seven days. Can't be loitering, guys. Can't be sitting on your hands.
Speaker2:
All right, so in seven days, be sure to email or not, in some days before seven days is up. What that means is email him right now. Not kidding. Do it now. Take action. Action is rewarded. Support at Jewelz Dan dot com. It's less day and dot com or put the wrong button there. So I want the website benter Jewelz. Dan dot com. So you want support at what you see on the screen. Jewelz, Dan dot com. So go ahead and shoot off that email so you can be one of those lucky recipients of this very secretive, secretive prize. You want to tell anybody about it?
Speaker3:
Because I just gave the. That's not a secret.
Speaker2:
Just don't want to tell the folks.
Speaker3:
Oh, yeah.
Speaker2:
Yes. So we do have this one final question. We have gone over that on time. I appreciate you both. Jewels for you sticking on and all of you who are watching us live. Plus those who are going to watch this or are watching as a recorded video and those who are listening on podcasts. Appreciate you all. And on that note, if you want to get an automated reminder, and that's all they are, is just automated reminder of the show about to go live and just go to the mind body business, show dotcom. And on there you will see lots of buttons that tell you when and where to watch. And you just click on any one of those. It'll it'll instantly jump you to the bottom and enter your contact information there. And you'll get an email message every time we go live. And you can opt out any time you want. And we don't use that list to try to sell you anything. Like I said, my show is not my business. It is here to inform and educate and help you get to the next step faster because of amazing people like this guy Jules Dan, who come on the show and share their their genius and wheel and brilliance. With that, said, Jules, the great thing about this question, yeah, there is no such thing as a wrong answer. It does not exist, you cannot get the answer wrong,
Speaker3:
But they can be bad answers.
Speaker2:
No, I mean, the exact opposite is the truth, that the only correct answer, the only correct answer is yours.
Speaker3:
All right. Let's hear it then.
Speaker2:
Does that get you a little curious, just a little bit
Speaker3:
Gets me half in, sort of.
Speaker2:
And so it's just a smidgen personal only because it's unique to you, that's all as deep as it goes is personal, but I find it very profound what the answers are. So with that. Are you ready? Mm hmm. That's a yes, I heard it, I heard it. OK, all right, here we go. Jules, Dan. How do you.
Speaker3:
Define success. What I say is that if you can wake up every single day and get excited to do what you do. The work that you do has a ripple effect on other people's lives, you get paid well to do it. That's me success.
Speaker2:
Hmm, you know what's coming?
Speaker3:
Yes, beautiful
Speaker2:
Ladies and gentlemen, that is Jules, then right there, the man, the myth, the legend. Thank you so very much, Jewels, for coming on the show, for dropping such incredible value for everybody. And the thing I love about this is this show isn't just alive. It's around for as long as we have discussed to keep it on and Web servers for podcasts and other things and video. So your gifts will live for a very, very long time for those that come on, because you gave a lot of timeless advice. And I appreciate that. And for you giving so freely of your time and your wisdom. So I appreciate you, my brother.
Speaker3:
Thanks, Brian. I really, really appreciate you coming on for letting me come on your show. Man, I really liked it.
Speaker2:
And thank you for having me on yours as well. So look up, Jules. Dan, what's your podcast name again?
Speaker3:
Storytelling secrets.
Speaker2:
Storytelling secrets. I love that. And so if you want to hear some great stuff, learn how and he's developing his writing skills, you're got to learn from that because that's what he does. He tells stories and that show empathy. And I'm sure he'll be revealing some of those great stories on his podcast if he hasn't already that his secrets. I love it. All right. We've got to turn this thing off for the night. I could go on for another hour. But, you know, it is getting later here in the US. And I know it's just still morning there. I think it is. But it's almost like. All right, well, we got to let them eat. All right. So on behalf of the amazing jewels, Dan, I am your host, Brian Kelly of the Mind Body Business Show. We will be back again next time with another great episode. Until then, have a great, great evening. So long and be blessed, everyone. Bye bye for now.
Speaker3:
Thank you for tuning in to the mind body
Business show podcast at w w w dot the mind body business show dot com.
Speaker3:
My name is.
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Jules Dan
Jules Dan is a group fitness instructor turned email copywriter and has a passion for stories.
His podcast Storytelling Secrets, is for coaches, consultants and course creators who want to unlock their core stories and use their stories to sell more online.
It’s the place to master persuasion and influence so you build a deep
relationship with your audience.
And it’s the place where real world marketing strategies, tips and lessons are shared freely.
Storytelling Secrets has been featured in the top 100 for entrepreneurship in the US and in the top 50 for Australia and the UK.
And If you’ve ever wondered…
“I don’t have a big list.”
or
“How do I get people excited, ready to buy and shoot for a 5 or 6 figure launch?”
Then you're in luck.
Amongst other things, Jules will explain his Triple H Sequence to warm up your email list before your next launch.
Connect with Jules:
Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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