Special Guest Expert - Julie Coraccio
Special Guest Expert - Julie Coraccio: Video automatically transcribed by Sonix
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Announcer:
Welcome to The MIND BODY BUSINESS Show. The three keys to your success is just moments away. Here's your host, Brian Kelly.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. I am so excited, so happy you're all here. We have an amazing show lined up for you tonight. Immense value as always, with yet another highly successful entrepreneur who is waiting in the wings. She's coming on shortly. You don't want to miss this show. You're in for a big ride. Let's get going. The MIND BODY BUSINESS Show. What is that all about? Well, about 10 years ago, I began focusing on only successful people and wanted to understand what it was that made them tick. How did they achieve greater levels of success than, say, I did? What was it they were doing? What were the habits that they had developed? How did they think? What did they do? Like physically? What did they act on? How did they go about their daily lives? And when I started doing that and really taking note all along the way and these are of people I know personally is these are people that I've only read from books and never met. These are from people that aren't even with us anymore on this planet. And what I learned was three patterns kept bubbling up to the top three patterns that I like to call the three patterns of success. And you might be able to guess what those are by now. It's the name of the show. So, mind, what is that? That's all about mind set. So, all of these successful people to a person had a very, very successful, powerful and flexible mindset, flexible being the key, powerful being right behind it. And they knew and found ways to become positive very quickly, even in the light of very negative events. So, they they knew how to control their attitude. And that was phenomenal. So, I thought, wow, I want to learn that and have since done that. And then body body is literally about taking care of yourself. And that's both from an external and internal vantage point, external being exercise. So that's working out. Exercising on a regular basis doesn't mean you have to go crazy. It just means get out and exercise or do it inside. Just continue to do that on a regular basis. And then inside is nutrition. What are you ingesting? Both food and liquid. And that's another trait of successful people they always take took very good care of themselves that way. And then business, one of my faves, because business is multi, multi, multi-faceted. There are things that these successful people needed to master to become as successful as they were. And these are things like marketing, sales, team building, systematizing, leadership. There are so many facets to it. I could go on and on and on. This is just a tiny, tiny example of it. And you might ask, well, how does any one person become a master at so many skill sets? And the answer to that is you don't have to. It's just one skill set, if you can master that, that it will lead into you being able to surround yourself with those who have it. And that is the skill set of leadership. I mentioned that is one of them. So once these individuals had mastered leadership, they can now scale their business by bringing in those individuals that had those skills, those skill sets that they had not yet acquired or took the time to learn, because to be honest, one person to learn every skill set that's needed to build and maintain and grow a thriving business. I don't know if one could complete them all in one lifetime. To be honest. And so those are the three main pillars are patterns of success. Mind, body, business. The show is all about you. It's about. It's about entrepreneurs by entrepreneurs. It's for entrepreneurs, by entrepreneurs. And I mean for successful entrepreneurs. This is here to help you to achieve success. This whole show, the whole purposes is to show you what makes other successful people, such as our guest who's coming on. Julie Coraccio can't wait for you to meet her. And you're going to learn different things that she has implemented that's helped her become successful. And that's what I'm going to do. I'm going to dig deep. It won't be painful, I promise. Julia, I know you're on. You're watching. And we're going to have a lot of fun. We're gonna have a lot of fun. You're going to learn a lot of great stuff real quick. Another great, great attribute of very successful people is to a person they are avid readers. And this is not something I took on for quite some time. In fact, it's I've only been an avid reader of reader for perhaps the last decade or so prior to that I read zero, nothing. I didn't like reading until I learned about this thing called Audible and I could listen to books as it. Oh my. So now I'm, I can't get enough of them. And that is the other great quality of highly successful people. And with that, I'd like to segway into a little segment I affectionately call bookmarks.
Announcer:
Bookmarks, born to read. Bookmarks, ready, steady, read. Bookmarks brought to you by ReachYourPeakLibrary.com.
Brian Kelly:
There you see it on the side, ReachYourPeakLibrary.com. And a real quick note for those of you watching live. Even if you're listening to the podcast afterword. Just take notes. Get out that old fashioned piece of paper and that writing instrument. You know, remember those things called a pen and take notes, write these resources down, ReachYourPeakLibrary.com, rather than getting distracted and opening up a browser on your computer or jumping over on your phone to check tapping that you are ill. Here's why. It's because the magic happens in the room. And yes, this is a virtual room. It's all about the attention that you're paying. What are you paying attention to and focusing on? This happened a lot when I spoke from stage. I've spoken from stage for several years teaching students and I would see people get up and leave the room right as I know I'm getting to the meat that it's that one thing I would hate for them to miss. And I really hate for you to miss any golden nuggets that Julie has for us tonight. And this show is about Julie. She is an amazing young woman who is going to really bring you some great value tonight. And so, just stay with us. Take notes. I take notes myself, and I'm running the show here, so I'm not asking you to do anything I wouldn't do. And it's it's it's your choice. But I would recommend that you just stay on board with us here on the show and take really good notes. So ReachYourPeakLibrary.com. So that is actually a Web site that I had developed with you in mind. The entrepreneur, the person looking for more success than you currently have. So, it really doesn't matter where you are right now in your walk and your entrepreneur walk. If you're just starting out, if you're midway or you're a raging success, you're going to find a book in here that will speak to you. And what I did was I only compiled a list of those books. I personally have completed reading and I vet each one of these personally because each one of these in this list had a profound effect on me, either business or personal wise. And the reason I put this together was to help someone like you. So that now you can at least go to a resource where, you know, at least one successful entrepreneur vetted it so that your odds of not wasting time listening or reading a book are increased. And now you can be more efficient, have more efficient use of your time. So that is ReachYourPeakLibrary.com. That is basically our gift to you, the viewer and listener. It's all the links there. Go straight to Amazon. It's not much of a money-making website. That's not the purpose of it. It's a gift it to you. And speaking of gifts. That's right. Our guest experts coming on right now, and she is a absolute gift. Let's bring around right now, shall we? Here we go.
Announcer:
It's time for the guest expert spotlight, savvy, skillful, professional, adept, trained, big league, qualified.
Brian Kelly:
And there she is, ladies and gentlemen, the one the only Julie Coraccio. How are you doing this evening, Julie?
Julie Coraccio:
Hey, Brian. I am thrilled to be here. And thanks for having me. And thank you for all you're doing to support entrepreneurs. I wish there would have been a resource like you when I was starting out.
Brian Kelly:
Aw, you're so sweet. Thank you so much. And, you know, I used to say stuff like, I wish that that existed back then and I'm glad it didn't for you because you wouldn't have gotten the life experience that catapulted you to where you are now. Had you been distracted by someone like me. So, this is phenomenal. You're a blessing for coming on. Thank you for coming on. You're spending an hour of your time and you're just hanging out there in North Carolina and it's already, what, almost 9:00 p.m. there. And I appreciate you. Your time is valuable and I honor that and respect it. And everyone is watching. I do the same with you. So, let's get into it. As a result of saying all that. Oh, before we jump in, real quick reminder, stay on. If you're watching live, you have to stay on live to the very end. And I will announce a way for you to win a 5-night's stay at a 5-star luxury resort in Mexico. Compliments of the www.biginsidersecrets.com, that big red orb you see up there on the upper right of your screen. If you're watching live right now, and we give that away every single show, every week, we give away a vacation, stay. And yes, I promise you will be allowed to travel very, very soon. And so, you'll be that one carrying the the ticket and saying, I get to go and you'll be the first one out of your house and so be that person. So, stay on to the end. So, let's bring on Julie officially and formally shall we? Julie Coraccio is an award-winning professional life and end of life organizer and certified life coach. She is passionate about supporting people in clearing clutter in all areas of their lives. Oh, my. I could use some clutter clearing, getting organized and becoming more mindful and aware. She hosts the popular self-help podcast Clearing the Clutter Inside and Out, and is the author of get this 10 books 10, including The Gut Clutter 365, 365 journal prompt series. Phenomenal, unbelievable, 10. And she's got more in the works. I can't wait to share that with you. And she works, Julie works with people from all over the world. So, I just want to once again officially welcome you to the show, Julie, and thank you once again for coming on. And this is going to be fun. We got a lot of fun as well. We're going to provide a lot of value. We already have comments coming in. My goodness, this is phenomenal. Hello, Karene Willett, she says thank you from Facebook. Thanks for coming on. And we do love comments. We love interaction. Ask questions. This is a show for you. Like I said at the beginning. And with that, Julie, like, I like to open the show with a similar question with each entrepreneur. Because I've kind of set the table, you know, reading a bio tells us a lot about you, the person, your successes, your accomplishments. And it's phenomenal. And what I like to do is then take that. And then now let's dive a little deeper. What is it? The first the first word of the show. Let's see my fingers get right there. The first shows about mind, mind, a mindset. And that's what I like to really tap into, because in my humble opinion, one's mindset is the foundation of any success you currently have or don't have. Either way, it's all on on the person and individual. So, for you, being an entrepreneur, as you know, is not all just hammocks and an umbrella drinks and we just swing in the sunset and watch the money roll. And it's a lot of work and there's a lot of setbacks that we go through. For you when you get up in the morning and you know, the days ahead. What keeps you going every single day? What is that driving motivating factor that goes to your brain, that big, beautiful brain of yours? When you get up to get you going to know that you can power through anything that hits you during the day.
Julie Coraccio:
I think if there's one thing we've learned during this Corona virus and current events is we're all interconnected. And so, what gets me excited is supporting people, clearing their clutter so they can share their gifts with the world. What a different world we would live in if everyone had cleared the clutter and were sharing their gifts, that they were following their passion. You know, there would be less anger. There would be less hate. It would be a completely different world. And when I see someone else sharing their gifts and knowing that I had something to do with that, I'm like, wow. It's not about me, it's about them. Because you everyone has all their wisdom within. It's my job to support them in finding it. But I want people to be passionate. I want people to wake up every day like me and be like, yes, let's get the day started. I'm here, world. Let's rock and roll.
Brian Kelly:
Oh, wow. You got me excited. I mean, shoot. Can I just. I'm just going to play that when I get up. I'm gonna put that on recording. I'll put it on the, you know, on my bows and play it loud and just. Julie, wake me up in the morning and all inspired and ready to go. I'm not kidding. That was awesome. Did you feel a passion in her as she's saying that? So, you know, being an entrepreneur, there's a lot of emotion. There's emotion involved in business. People buy and make decisions based on their emotions. So, if you can get folks into a positive state when you're about to go through a sales process, then then you're more apt to get the sale. I'm saying doing this with integrity, with character, as Julie would do and does. But what about you? What if you're not exhibiting that very behavior you're trying to and hoping to elicit from them, then it's gonna be a little bit more difficult if you're down, if you're depressed. People know, I mean, if your body language, your inflection, your breathing patterns, all that goes into it. And right there, Julia's work my butt up. Oh, great. I'm ready. Let's go. Julie is on it. We talked about - I talked about books in the beginning, the opening of the show and how important they are for many entrepreneurs, success entrepreneurs to continue to read. And I was curious if you felt the same way. And are you one of those avid readers?
Julie Coraccio:
Absolutely. And I'm thrilled that you have a resource for everyone on your website, because I think that some important because what might work for someone else might not work for another person. And so, it's about figuring out what works best for you growing up. My parents, I, since a child would read before bed. So that's part of my daily routine to help get me ready to go to slumber is that I read and I read all the time and I feel off if I don't read, and that might sound a little weird, but it's true.
Brian Kelly:
Yeah, and it's it kind of feeds you, doesn't it?
Julie Coraccio:
Absolutely. And I believe anyone that writes also reads a lot. I think reading allows you to be a better writer. And so, I think that's very important. And, you know, I loved how you talk about people are going to be able to read your energy because even if they can't articulate it, they're picking up on it because everything's energy. Whether you believe that from a physics perspective or a spiritual perspective or be like if something was off for all, you know what? I really like that. I only I can maybe can't describe why I like that person, but I want to be around them. I want to learn from them.
Brian Kelly:
That is phenomenal. And boy, you said you said one incredible golden nugget right there. And that was reading helps you to become a better writer. I could not agree more. For those of you that are have not written a book or struggling with writing that first book, or maybe you're on to a second or third, but you're hitting that wall, reading more books is a great way to get out of the funk and to move forward for you can you inherently learn writing style that's gonna fit you. You inherently see how big a book is, how thick it is. You know, if one resonates with you, maybe pick up that style and then make it your own. You're so right, because, you know, you start you start mimicking others that you learn from. And, you know, that's what we all do as humans, right? We model others from what we we learn. And so, if you read really thought provoking and mind and body nurturing material, then you are going to write in a similar manner. So, make sure the books are of high quality, that they've been vetted by somebody. At least look at Amazon reviews at a very minimum and make sure that you're feeding your mind something good. But thank you for that. That's a phenomenal tip for anyone writing books. And this young lady should know. I mean, 10 already done. How many more in the works?
Julie Coraccio:
I have 4 that'll come out in the fall. And I'm working on a longer book that will come out next year.
Brian Kelly:
Fantastic. And we know we have folks coming on saying hello. Eric Zuley, "Love the framing of your show. Keep up the good work." Thank you. Thanks, Eric, I appreciate you. And another friend of mine from the East Coast as well, Mr. Mike Mastroianni. "The laws of attraction, they work in every industry or career for you, for sure." And this guy should know. Believe me, I know him personally. Appreciate you, Mike, for coming on and engaging. Awesome. Keep them all. And here we go. Karene Willett, "reading does develop creative inspiration." Absolutely. Thank you, Karene. Keep them coming. Keep the comments coming. And if you have questions for Julie. By all means, drop those in there, too. We will select as many as we possibly can throughout the evening. We will be here for about 3 more hours. I'm kidding. We'll be here for a grand total of an hour. So, we have we have a ways to go. We're doing good. We're doing good. Let's see. So, you are in an interesting field. The one that really struck me as being unique is the end of life part of the business that you work in. And if that's not what you want to concentrate on tonight, that's OK. We can move on. But I'm curious. I'm just always curious. How does that work? What's your clients? What do you do for people in that kind of situation?
Julie Coraccio:
Well, it's about preparing for the end of life. And I believe if you've embraced death, you can live your life fully because in a lot of cultures, and especially I believe in our culture here in America, there is this fear of death. You know, we look at it with women doing plastic surgery and trying to appear younger. And now there are a bunch other things behind that as well. But we have this fear of the unknown. You know, people fear change. Why do they fear change? Because, well, my gosh, what's gonna happen? I have no control over it. Well, we're all going to die. And so, what gets me excited is helping people prepare. So, that allows them to have a great quality of life. And the thing is, it's not just a gift to you or for you. It's for your family and people who you love. I can't tell you I've already lost people that I love, friends, family. And when you haven't prepared for death, you don't allow people to grieve you. They can't spend the time honoring you or saying their final goodbyes or having a ceremony. If you have, they're trying to find your password or to how to get to the key for the lock box at the bank, that adds an additional layer of stress. And what motivated me to do this was about 2 or 3 years ago, my father said to my brothers and me, I want you to come and I want you to meet with my accountant, my attorney. And the other thing I want to emphasize is you don't have to be a billionaire to worry about your assets. What else is important, such as your legacy? What do you want people to remember about you? What do you want to pass on? Maybe you don't write a book, but maybe you put together something for the people that you love to read, like, hey, these are the values that meant the most to me in my life and I hope that I'm able to share that with you. So, my father had this meeting with the accountant, the attorney, and I have to admit, I got teary eyed. Like, oh my dad. I don't even think about my parents and leaving. But you know what? I had a sense of peace after that meeting because we were able to say, here are my questions. We need to look into A, B and C. Here are my concerns. I have to share this story because it's really funny. So, during this meeting, my father says, I want you to buy the cheapest casket, what they berry poppers in the least expensive item on the menu. And then he said, when your mother overrules me and wants to buy the most expensive let her and, you know, there was that lighthearted moment, but when my father makes that next journey, I'm going to have peace of mind and not have to worry about putting everything together. So, it's a combination of wanting people to live life fully and think about what they want to pass on and to leave their loved ones less stressed when they go on to the next adventure.
Brian Kelly:
That's cool. Yeah. So many people avoid the whole concept of death. I mean, you know, no one really wants to think about it. To be honest, I mean, I'm honest, I don't like to think about much of it or concentrate too much on it. But it is, I think, valuable lesson to be prepared for it. My mom suffered from breast cancer for a long time, 15 years. It eventually took her. So, we had plenty of time to prepare as a result. But, you know, my poor mom suffered greatly, especially toward the end. And it's good to have that preparation. We were ready to say goodbye. I mean, you are never ready. But you know what I mean. It was.
Julie Coraccio:
Yeah, absolutely.
Brian Kelly:
Easier to do it. And, yeah, I just I miss her dearly. But let's move it into now. Also, you're a life coach for those who are still with us and planning to stick around. We over time. What type of. What is your avatar or your ideal client when it comes to life coaching? Is it an entrepreneur or is it a business? Is that a corporation? Is it all of the above? What do you, who do you work with? And what exactly do you do for them in the life coaching arena?
Julie Coraccio:
Well, so I work with people. If I were to say the one common thread is that they're ready to change. They're stuck. They know something's off. They're like, what's my next move? I don't. So that could be working with a fellow entrepreneur, working with women who are professional organizers. And like, I'm trying to figure out my niece. How do I navigate this market? And then people who just know, you know what? I'm not happy. I'm stuck and I'm ready to make a change. One of the things I always say to people who want to work with me is be ready to change. I said, because, you know, don't waste your time or your money, because if you're not ready to do the work, then nothing's gonna change. And I have no judgment against people who are like, you know what? I'm not ready to make that. That's OK. That's OK. But if you're willing to commit, then you can change your life. If you're not if you don't want to do the work, then nothing's gonna change, so the common thread is people are like, I've I've I need help. What direction can I go? And I need to figure it out. And one thing that's really important to me is we all have the answers within. So, I just view myself as supporting people and figuring out what's best for me. I don't know what's best for you. And it's all about mining that information and that sole wisdom for you to figure out what are your next steps? Where do you want to go?
Brian Kelly:
That's that's really cool and interesting. And, you know, it's simple, it's similar. You know, I think there's a lesson there where you said that your cut your clients are those that are ready for and willing to change. And isn't that true of any customer, of almost any product or service? They're ready for a willing for something new in their life, whether it's a gadget or whether it's a service that you're providing. They're willing to put forth the effort on their end, which is maybe just pay for the product and then take it and enjoy it or to engage with someone like you. Julie, in life coaching to get coached to be allowed to be open, to have those questions asked that need to be asked to, like you said, mine the data from them to find out where is it that we can make these improvements? And it's really important for all entrepreneurs, all business people, to understand that not every client is ready. And those that aren't. Move on. It's not anything mean. It's just not going to be a valuable use of your time. And you won't be doing them any favors either.
Julie Coraccio:
Can I bring up a thought on that? That is something that I did this year that was really valuable to me. And I want to share it because I think sometimes as entrepreneurs, we can be afraid to make a decision. Ticking Oh, no. If I do this, am I going to lose clients? And it's about trusting the process. Knowing yourself and knowing what clients you work with. So, the beginning of this year and I think one of the things I bring into, I love people, I want to see you succeed. I want to see you happy in life. And as you've mentioned, not everyone's ready to make the change. They might take those first couple steps, but then they get scared. And so, the beginning of this year, I said, I don't want any clients that aren't ready to do the work. They aren't willing to do the work. And again, no judgment for that. And you know what? I didn't have some clients for a while. Business went down for a little bit. But you know what? That's changed. And I'm excited because I honored myself and what I needed to do. And I trusted the process. And one thing you have to get used to as an entrepreneur, you're gonna have ups and downs. You're not always going to have business 24/7. Now, maybe there are some rare people that that that's just how it is for life for them. Maybe that's Tony Robinson's life. You're Robin's life. He has, you know, a thousand million waiting lists or whatever. But it was important to me to have integrity with myself. And what was important to me and when I honored that it worked out and then the right clients came to me and it made all the difference in the world.
Brian Kelly:
It's amazing when you make decisions like that, how things kind of come into alignment, isn't it? It's it happens so often. And that's because you're coming from a mindset of abundance, not scarcity, knowing that it's going to happen. And it may take longer to build up the clientele. But if you have clients that aren't willing to do the work, then they really they become kind of a cancer to your business because now you're spending all that extra time trying to lift them and push them and help them to get to that point of being accepting to doing the work and engaging full bore. Now, you could have been bringing on those clients that, like you are now attracting that are a fit for you, that are ready to put in the work. And, yeah, I've I've turned away people and said, look, we're not a fit. This isn't gonna work out. Maybe we're gonna like seminar business, like we're gonna do another one in 6 months. And if you're still interested, give me a call then. But right now, you're not ready and. Oh, please, please, please. I'm set. I'm sorry. You're not ready. So next you have to be able to say no. Be willing to say no. Just as important as saying yes. For all the reasons stated already. So fantastic.
Julie Coraccio:
When I first started my business in 2009. So, I'm here in the south. The south kind of, I would say, non-progressive. There are pockets of North Carolina where I live. But I was the first eco organizer in the state of North Carolina. So that meant that I specialize in being green for residential and business. So, bringing in eco organizing tips. And when I first started, people like man, just shut your business down. There is no way you're gonna be able to survive and do that in this where we live. And I said, you know what? I can't separate who I am. I never hold a gun to people's head and say, you must be green. But it's about educating and giving opportunities and giving options. And you know what? I found great success with it. I won a national award. I want a regional award. And, you know, my business is kind of interesting. People are like, oh, what is it that you do? But it was a big deal. I was unique when I won the regional award. There wasn't anyone else like me. And I followed my heart. I listened again, bringing it back to integrity. And I was rewarded for that. So that's again centering and saying, what is my inner wisdom? What is it that I need to do? And not listening to the naysayers and people who say it can't be done. Well, guess what? It can and it can.
Brian Kelly:
That's another great lesson right there. This is this is so fun. This is so fun because, you know, that is such a lesson for everyone. Do not listen to the naysayers. You have something you know can impact people in a positive way then. And you're absolutely certain of it. And you have a great why behind why you're doing it. You have all the tools to take this to the end. And then you said something. There wasn't anyone else like me. How lonely could that feel? It's at times when there's no one else doing what you do, especially where you live and you kind of feel like an island and nobody's there to support you yet you stuck through it. You you kept going and you cross the finish line. You finish the race because you didn't listen. And oftentimes, isn't it true, Julie, oftentimes the biggest naysayers that say this has happened to you. But the biggest naysayers can be your very own family and those closest to you.
Julie Coraccio:
When I won my award, I was out in Los Angeles and my father so funny, he didn't want to jinx maybe thought ah yeah, there's no way she's going to win. And he had a concern when I'm like going out on my own and doing the business. And then I'm the weird kid and I'm adding green into it. And, you know, it was good. He didn't say that he had a fear and thankfully he didn't express it, but yeah, absolutely. And again, that's when you have to dig deep, you have to have that stick-to-it-ness. There is one thing I will never be outworked. No one will ever outwork me. I've been like this my entire life. It's hard work. But you know what? When I'm passionate, it's not work. It's like, OK, you know, like right now, like, oh, doing something boring, like transcribing my podcast. But like, that needs to be done. We've got to get all those up. That helps everything. But it's like I know what the end result will be. I know that this is a step and they keep running and to keep moving. And it's a little part that's gonna help on that. So, you know, sometimes if you don't have support, you've just got to dig deep within and also say find those people that support you. You know, they might end up being becoming a lifelong friend and find that tribe that's going to say, hey, you know what you can do it, we believe in you.
Brian Kelly:
My goodness. You've like, I've done this for a little while, I can tell. This is amazing. And so many, I mean, I can I can hear all the books you've written. You know, just coming out because I will never be outwork. That is such a powerful statement. I love that I resonate with that. I do 10 to 12 hours a day, everyday people go, what are you doing this weekend? I go, is it the weekend? Is it coming? I don't know what a weekend is. And it's out of love and passion for doing what we do. I don't look at it as what's your hobby? And, you know, people look at you weird. If you say you don't have one to say, you need to get a hobby. I said, I don't need a hobby I got a business that I love. I would rather do that than go out spending 3 hours and golfing most of time. I go once or twice a year. And I used to be an avid sports buff. I love doing what I do more than that stuff now. I love spending time with my wife for sure and make time for that. And we go out, but.
Julie Coraccio:
Course, yeah.
Brian Kelly:
You know, so family for me is always first. But I love it what I get to do. And if you don't, I'm talking to other people, of course, here, Julie, that are watching or listening, then maybe rethink that and look for something else that might be something you desire more. This happened to me recently. I was just telling Julie right before we came on live, I recently completely changed my business model. I was a fitness in the fitness industry for 7 years. And last year I did a complete shift over to automation, like we're talking geekville here and I love it. I am so much happier. I loved fitness and I was happy doing it. I wasn't as happy as I could be. And I didn't even realize that my true passion was in automating the bagibbers out of business processes from websites to software to you name it. Oh, this is a perfect question that just came in. We got two of them, actually. Great. Thank you, everyone. So Mike Mastroianni, asked "what are the basis of your books?" Yeah, we didn't even touch on that. It was in the in the bio, but we kind of blew on past that or I did. What are your books? You have a whole series. What is it about and who does it help?
Julie Coraccio:
Okay, great. Thanks for the question, Mike. So, we have I have a book. We have the journal Propp series. And I have a book called Clear Your Clutter Inside and Out, which is based on the name on my podcast. And it also has a companion workbook. So that's 21 standalone chapters to help you declutter your life. And it's a little more handholding than the journal prompt books. And that was very I did that purposefully. It's for people like you of take action items like give you examples, real life examples from my life and clients that I worked with. So, it's clearing your clutter physically, mentally, emotionally, spiritually. And then my bonus chapter on energetic clutter, because that gets me excited as well. And then the other books are all part of the journal prompt series. And so, what the purpose of that was, is we all have the wisdom within which I've mentioned several times. And so, what I did with that book is showed you how to take action, how to create a game plan to move forward. And then you have all the questions to answer. I did a little something a little different that I haven't seen in other journal, prompt books. And so, I have 2 questions on a page. And then I have a line with a little lotus. Like, if you see a legal pad. Think legal pad. And I did that so you can write your response. And then after you've done that, take the meat. What is most important of everything that I wrote? And again, put them then you can take that on the other side and say, OK, this is what's most important and then they answer the question. When people have a lot of clutter in their lives, whether it's mental clutter, they tend to get overwhelmed. And so, this was just an additional step if people want to take to fuss out the information and make it easier. So, the journal prompts them more do it yourself. I take you through how to move forward. But it was really about accessing your own wisdom and Clear Your Clutter Inside and Out is delves into 21 different ways to clutter your life.
Brian Kelly:
Fantastic. I need the decluttering. Definitely, you should see my environment. It's funny. So many people say what you said before we came on about how organized I was. And I laughed because I am far from it. It's because the automation I put in place that made it. And it's not to make it look like it's organized, it's just to get the job done. But it's so funny. I've heard that comment so many times, like, oh, if you only knew. And here's another great question. Oh, yeah. And Mike said, "great, thank you." You're welcome, Mike. Thank you, Julie, for answering that. And we have another one from Karen or Karene. I'm guessing that's Karene Willett. "How do you make; how do you remain balanced and still effective when helping your clients through their life changing events?" Great question.
Julie Coraccio:
Oh, I love that. Thank you for asking that. I have to take care of myself. I can't. I have to be the best that I can be in order to serve my clients. And so that is I practice what I preach. It's about meditating every day. It's about what Brian's talked about. It's about getting exercise. As soon as I'm done the interview tonight, I'm going to go out and walk with my husband. I walked earlier in their day, but it's doing that. And one of the things I've really had to learn is to have outstanding self-care for myself because as an entrepreneur, you can easily get burned out, right? Even if you're passionate and you're working those long days, you have to make sure that you do keep your life in balance. Now, I also realize that I can't exercise every day. And what I do is in my hitting good self-care in all areas most of the time. And if I do that, then my life goes really smoothly. And if I'm not, then I'm all about awareness, self-awareness and checking in. I'm like, what do I need to do today? And so, one thing that I try to do and incorporate well, things have changed a little bit with everything that's gone on. For instance, I haven't been seeing clients in their homes and that will probably continue for a while. I just that's the decision I've made. So, when I'm mainly working at home and have more flexibility in my schedule, I'll wake up and say, what is it that I feel moved to work on to day? And one thing that I love about that is then in that moment, I'm working on what I'm most energized and passionate about doing. Maybe it's writing. Maybe it's recording a video. And so, I do different things and I like variety a lot. So, it's really about being aware and having outstanding self-care and just paying attention. And if I need a break, I need a break. One thing that I've learned throughout this process, if I'm working at home for a day and obviously if you have clients, you don't have schedule around it. But I take time out. Usually in afternoon to snuggle with the cats. The cats have said, hey, I need some time. And I've discovered it's really good for me. So, it's just about being aware in all areas and trying to do the best you can. Most of the time, and if you've got it covered most of the time, you're doing a good job, that answer your question. Was that helpful?
Brian Kelly:
And Karene says, yes, that was great. And everyone's telling me that they can't hear me, so thank you for that. Yes, we got to take care of. I love it. Supportive. This is supportive feedback, right? I love this. If if something and I want to touch on this a little bit, if I may, that when you're an entrepreneur, if you're being given support by, say, a coach, a mentor or maybe a colleague, and all they ever are telling you is you're doing a great job. You're doing fantastic. Then how is that serving you? How is that helping you? It's not. What they need to do is show the love and give you the feedback you need and deserve to help catapult yourself further and tell you when things are a mess or right. Like we just had it with. Here we go. (Responding to incoming comments) No sound. Can't hear you. And already then. I love that. And it it's very important. I learned this at a deep level, being a speaker, because I had one of the greatest speaker coaches ever. John Curth who's been on this show and Mel Cutler, who is my mentor after each time I was on stage. John Curth would give me incredible detailed feedback. And Mel would, too, to and some of it was like right between the eyes. And it was done with love, though. The first time I didn't like it, it was like it was really shattering my ego. Then I went on stage after that first one. And I know and I was told you improved like unbelievably. I said, wow, great. Then give me more and I'm wanting more. The second time it didn't feel as bad. Third, fourth, fifth. It got better. It got the point, Julie, where I could not wait for the feedback session. It got to the point where if either John or Mel wasn't in the room while I was speaking and taking notes, I knew that I wasn't going to get that feedback. And I felt a little bit empty, like, oh, no, I'm not going to get the feedback because it just does nothing but make you better if you have the right people in your camp. What are your thoughts on that?
Julie Coraccio:
I agree with you 1000% because life's better when we grow. If we say stagnant, that doesn't do us good. It doesn't do the world any good. It doesn't do the people around us any good. And so, you know, all that feedback is so important because I know I know you are like you want to be the best that you can be. And I know I want to be the best I can be, because when you do that, then it allows you to serve others and be at your optimum. And so, that's really important. And it's true, it can be really hard to hear. I know sometimes I'm like when I first started my podcast now, I had hired a coach and I cringe even telling you this. They the one thing they didn't say have a professional mic. Podcast, halloo. And I just wasn't thinking and I cringe and I say that it's OK, you learn from it and you still are able to build an audience. So, your content must have been good. So, I can take away OK, I need to have a professional mic. And the content was good. And so, I'm doing something right to find that gold nugget. Even when you're getting positive feedback. And it's important to know also you were fortunate to have these two wonderful men who, you know, one who is your mentor. They were giving you constructive criticism. If people are giving you the crappy criticism that's maybe coming from jealousy or something else. Let that slide. You don't need to listen to that and waste your energy on that and become practice building those muscles to understand and hear constructive criticism and know, you know what, this is gonna take me to the next level and set aside what? The junk.
Brian Kelly:
Exactly, I always use a metaphor. Like, if you know you know, when you step out on that that ledge of comfort, you're stepping off of that ledge and you're no longer comfortable. That means you're you're fearing the unknown, something you're afraid of. That's going to happen and you may know that you're gonna get feedback and not be looking forward to it. But the thing is, you've got it, it's important to be comfortable with becoming uncomfortable and know that you're going to always, always improve. And what I like to say is, if you're on a ship and you're in the water and there's no wind blowing in the sails and you're pointing in the wrong direction, can you steer it and change course? Well, no, because you're not moving. Now, if you start moving and you're still pointing the wrong direction, but at least you're moving, do have the opportunity now to write the course and change course. Yes. And does that mean when you point it, it will be going directly at the right spot at that very first turn? No. But you can continually make those adjustments until you found that sweet spot. And now you're on the right course. And that's what I love to talk about, is like, unless you're taking action. Unless you're moving. Not if you're not moving. Like you said earlier, you're becoming stagnant. And, you know, a ship that doesn't move is going well, obviously is going nowhere, right? So, but you can't right the ship, so to speak, and point it in the right direction toward your end goal. And so, I love to bring up that metaphor from time to time. So, this has been a lot of fun. I'm looking at the time we're doing great. And one of things I want to point on, there's a couple more business related if I can squeeze them in before time. We're doing good with comments and questions from the audience is talking about skill sets of entrepreneurs on the business end of things. You know, of all the different skills that are necessary to not just start a business, but then to keep it rolling, then to grow it and then to continue it, even in the face of all this external stuff that can happen that many have been affected by what would you say, you've been doing this for some time now. At this point in your entrepreneur walk, at this point, what would you say if you were to be able to pick out just 3? What would you say would be for you the most and top 3 most important skill sets that you have acquired that you would say for people to concentrate on for their business?
Julie Coraccio:
Stick-to-it-iveness. You know, you're gonna go through some rough waters. I just that's just how it rolls. So, you have to be able to stick with it. I think that super important. Flexibility. I used to say that I was about as flexible as wood. So, being an entrepreneur has allowed me to be more flexible. Like, for example, I used to be deathly afraid of public speaking. And I'm not kidding, the first time I went to a networking event and they gave me 30 seconds to talk about my business. All that came out was my name and my business. And luckily, it was a really wonderful group of women. And they said, you can do it. Take a deep breath. And I did it. And then a month later, someone said, hey, will you come speak to my church group? And, you know, I went. She's like, here, have a plate of food, sit down. But that relaxed me and I after that, it gave me the confidence to go to business and say, hey, can I speak? I'd like to speak for your business. And I got that. So, being flexible and saying, OK, I've got to try something that maybe I'm not comfortable with that stick-to-iveness. And the other thing I would say is you have to have passion if you aren't getting up in the morning and being like, dang, I got to do this again today, woohoo! You're probably not doing the right thing because that is what is going to support you along with the stick-to-it-iveness when things get rough. You have to be able to say, you know what? OK. And now. But I love what I do.
Brian Kelly:
Love it. Stick-to-it-iveness on this. You know, perseverance, diligence. They're all a part of that same concept that it's so important. I agree wholeheartedly. Flexibility is one of the top. Definitely. I mean, we only did 3. And it's definitely, in my humble opinion, up there as one of the top 3, because every day, every single day, we need to be flexible. You know, we may have we may have things happen to us that upset us, but we have to right that mind and get it back on track to going forward and what we're focused on and not dwell on things that happen and things that just happen that require solutions. Well, all the time, every day, all day to the point where you kind of get used to it, don't you, Julie? And almost look forward to it for me, because it gives you variety every day.
Julie Coraccio:
Yes.
Brian Kelly:
You know, there's always some new challenge. I don't look at it like, oh, God, another setback. I'm like, no. Willie Crawford, I think, was the one who coined it, "A setback is a setup for a comeback." It's awesome.
Julie Coraccio:
Yes, I like that.
Brian Kelly:
That's a book, by the way. You should you should read that. Not you, Julie. Everyone that's watching and listening. Unless Julie, you haven't read it, I'd recommend it's a good one. And then the other question I was dying to ask you, this is one of my faves is when it comes to any business, marketing is the lifeblood. And I find it very curious that especially even even when this hit, when our our recent pandemic hit, I saw stories of businesses the first department they cut was marketing. I was like, that's like cutting out your lifeline. What are you doing? You must if you don't marketing, you're done. You know, you might have current clients maybe repeat, but you're not going to grow. You're not gonna get more sales. I'm curious about each entrepreneur that comes on the show and what is it for you that's working today because what worked a year ago may not be working anymore. Maybe it is, but whatever it is, what is it that you do, Julie, to market a business that's working right now?
Julie Coraccio:
What's working at this moment and has been pretty successful consistently as my podcasts and almost from the beginning, like I am hovering around fifth or sixth all time downloads on iTunes and the Leisure Home category. And so, and what's interesting about that is I know for the past couple of years take a break. I take a 6-week break in the summer and the winter, but people are still downloading a lot when I don't have new content to the podcast. I also put the podcast on YouTube. And so, that is something that's been worked really well for me and the books, because one of the things I have with the book is I was like, hey, I've purchased a book, I've got a free gift for you. So, email me for your free gift. And then also mentioning, hey, I have a free 15-minute consultation. So, using that as a platform to reach people. So, I would say that those are the top 3. I have not found success. And that's why I was like, you know, you have to figure out what works for you. I was talking to someone the other day and I said they were just starting their business. And I said, you know, play around with the platforms. Think about who you want to reach because, you know, I'm not on Snapchat. That's not my that's not my audience. No one's gonna hire me from Snapchat, so I'm not wasting my time on that. But if know OK, here's where I can be successful, like, for instance, Facebook ads never worked for me and I hired someone to do that. And so that was a complete bomb. But I know, OK, I have these 3 things. And that's what works. And that's what I do. Oh, the other thing I have to mention, my brother has made me do this. So, he has an online marketing guy. And so, he when I was like, my books are coming out. I need help with SEO. He's like, talk to me after you have blogged twice a week for 4 months. So, I was like, OK, but I'm telling you, I get the juice from that. That has made a huge difference and bring in the organizing skills. You know, one of the things I try to do with work is chunk it out. OK. OK, I'm going to spend a day on content and how can I repurpose that? And I'm like, let's see if I can pull out some social media posts from these blog posts. And so, it's not about reinventing the wheel every time. But I would say those are the big the 4 big things that consistently have worked well for me.
Brian Kelly:
I love how it all started. I think what you started off with is probably the Holy Grail at this very moment is podcasting, and it takes on several forms. People even call what we're doing right now a podcast, even though technically it's audio only podcasting is at least currently. But this show gets repurposed into audio only with podcasts as well. And the interesting thing to me on this, Julia is podcasting has been around a very long time. It's an older strategy is an older technology. It's an older platform, if you will. And what I found interesting is about a year ago, I was talking to a friend of mine who is a successful entrepreneur in his own right. And he mentioned something about podcasts. And I said, oh, you do a podcast? Oh, yeah. You don't that. No, not yet. He's like, Oh, Brian. They're like, you've got to you've got to do a podcast. It's like, my, my business is crushing it as a result, I was shocked. Is what? Podcasting. Are you kidding? It's audio. How do you wait? OK. So, I decided that I would immediately start repurposing this very show into a podcast format. By the way, I didn't mention this, Julie. This is show number 100 and you are on it.
Julie Coraccio:
I'm honored. I feel. Wow. Show number 100. I like that. Congratulations.
Brian Kelly:
Thank you. I only do this once a week. So that's a couple of year's worth. Oh, and I wanted to bring that up. When you said something about your you said your brother talking about blogging twice per week for 4 months. So, I listen to or I saw an interview on YouTube with Lewis Howes. Are you familiar with that name? Yeah. And he was asked a question. He said if you were to give advice to somebody who wanted to start a podcast, what would you say to them? And he was smiling before the question. And as the question came in, he got a little more serious. And he says, well, what I would tell him is if you're going to do a podcast, then you must commit yourself to be you must be consistent. You must do it consistently, whether it's once, you know, at least once a week. And you must you must commit to doing it for no less than 2 years. And if you can't commit and you're not going to commit, then don't even start. And I, I, applauded on watching, you know, a recorded video. I'm here a copy my hands. And it's because it takes time. And I don't know if it took you less time, but that, you know, that was a sweet spot right around year 2. I mean, it's been a few months ago when my business started taking off because I'd been doing this and showing up and showing up and showing up and continually doing it. And yeah, it's a video form, a podcast. It's also an audio, too. So, I totally agree with the podcast thing that everyone has a message. You should all every entrepreneur should have a podcast about their service, their message, something relatable. Back to you and your brand. Absolutely.
Julie Coraccio:
Yeah, I agree, a 1000%. You know, there's an I spread did someone say I just heard this literally the other day, they're like a million podcast, but then it's I think it's now 10 episodes. But, you know, the majority of those quit after 10. So that guy's advice of 2 years was spot on. I mean, and I started the podcast back in 2014. Yeah, in September of 2014. And what's interesting is when I started my podcast, Marie Kondo started landed in America and I feel a little better now. Come like we're kind of you know, her husband is a marketing genius. I'm like, okay, I don't feel so bad that she you know, it's just there. We've had some I've I've listened to her and I love her energy. And she talks about gratitude. So, she's totally speaking my language. But to me, there was something in the ether saying, OK, you have to do this. But at the time when I started my podcast, it was very unique. No one else was doing. I'm still fairly unique because I talk about clutter in all areas of life. So that was I'm grateful that I got in when I did.
Brian Kelly:
Yeah, definitely. And look at that. That's 6 years and you're still going strong. How how often do you do an episode? Once a week, more often?
Julie Coraccio:
More once a week. And in August, I'll celebrate 350 episodes.
Brian Kelly:
Congratulations. That's a phenomenal achievement. And I know all too well.
Julie Coraccio:
You know. You know what it takes.
Brian Kelly:
I had a different show prior to this years ago, and I had a business partner and we ended up completing 100 shows with that one as well. So, it's. And doing video. Not to belittle or demean podcasting in any way, but it takes a lot more preparation and a lot more resources to make it happen than podcasting. But at least live you can't go any you can't go any farther back than live you've got but you can repurpose the heck out of it. So that's why I chose to go with love and. And it's it's authentic, right? You can't edit what we're saying while we're live. It can be edited afterward, but I never do, I never edit the content at all. Oh, my goodness. This has been phenomenal, Julie. You are not going out of the park. We're getting close to the end. So, there is 1 final question. I love to ask every entrepreneur. Successful entrepreneurs such as yourself come on to this show before we call it a night. And a couple more things beyond that. So those you watching don't go anywhere. We still that prizey boy. What I like to do is ask this question in every entrepreneur that's the shows has been asked this question and it's amazing the variety of answers that have come as a result of it. And it just as I did it a few times, like this is interesting. Everyone has a different take on this. This is very cool. So, it's very personal as a result. And so, what I want to do is, is hit you with that question and in a kind way, I going gonna hit you hit you. But before I do that, I did promise everyone who's sticking with us live that I would show you a way you could win a 5-nights stay at a 5-star luxury resort in Mexico. So, if you have one of those little devices known as a phone like the smartphone, you now have both. Julie and my's permission to take your gaze away from this show. Just for a moment. Just for a moment. Now, if you're watch on your phone, I hope you can figure this out and keep the show rolling while you bring this up. But you want to bring up your messaging app on your phone and do the following. So, where you would type in the name of who you want to send the text message to, instead type in this phone number. And that is 6-6-1 5-3-5 1-6-2-4 and after you've got that in there, then where you type the message, where are you going to you know, where you would send your emojis and your all those acronyms that I know nothing about, then you would type in the word peak. That's PEAK that stands for Reach Your Peak. If you didn't guess, it's peak PEAK. And again, the phone number is 6-6-1 5-3-5 1-6-2-4. And type the word peak and hit that little send icon and you will be automatically entered for a random drawing for a 5-nights day, 5-star luxury resort, compliments of our pals at the Big Insider Secrets located at www.thebiginsidesecrets.com. You want to check them out, they've got some phenomenal educational material for, you guessed it, entrepreneurs. They're amazing. Amazing. All right. We are back with Julia Coraccio. And I'll just say before we even close this whole thing, that you've been an absolute gem. I've been I've enjoyed this thoroughly. I can't thank you enough. We're not done yet but I just had to get that in there because it's been a fun, fun show. And I appreciate you for everything, for being here, spending your time and your brilliance is being shared to the world. It's phenomenal, that question. So, in case, you know, the buildup gettin atcha which I can tell you're a vet, you're just like, whatever, bring it on. Again, It's a personal question. So, here's the thing there is no such thing as a wrong answer. It's impossible. In fact, the opposite is the truth is the only correct answer is yours. I mean, that kind of takes it all away. Okay, cool. Now the curiosity is even more heightened. What the heck is he going to ask me? Are you ready?
Julie Coraccio:
I'm ready.
Brian Kelly:
All right. And then after the question, after we get the answer, we'll come back. We're going to find out how you can connect with Julie directly. And then we are going to ride off into the sunset. All right. Here we go. In all seriousness, Julie Coraccio how do you define success?
Julie Coraccio:
Great question. I love this question. I think, as you said, it's obviously personal. I'm a success because I've got a wonderful marriage. I'm a success because I'm an awesome cat, Mom. I'm a success because I'm happy. And General, is my life perfect now? But and a whole I'm happy every day I realize how much I have to be grateful for. And so, to me, successes is do I wake up each day, most days fulfilled and happy? And the answer to that is yes. And I think that it's important to remember to look within for that because we are surrounded and bombarded with what it means to be successful. And that's not the same for everyone. And if keeping up with the Joneses is stressing you out and you're feeling like I have to do make all this money and you hate what you're doing, then you're not a success. Look in the answers for that. So, to me happy, great marriage and most days, 100% fulfilled.
Brian Kelly:
That's just so amazing. The other problem, the problem from word. The other thing I noticed with each answer is no two answered it exactly the same way. And they still haven't yet. 100 shows and no one's answered and you're the first one to ever say marriage as the first thing that came to your mind. And I just smiled ear to ear because I love my wife. I mean this. She's my why. She's my why for my business, for everything I do. High school sweethearts, we've been married 31 years just last week, we celebrated. And I just got this big swelling of joy when you said marriage. Oh, I love that. It doesn't mean that that's what success is for everyone. Some people aren't even married. Some may have rocky marriages, whatever. We are blessed, you and I Julie, to be able to make that the top tier of what we deem success to be. Cat mom was great and happiness in waking up fulfilled and happy. Very, very unique to you. And it was the right answer. There is no wrong answer. It's just it's impossible to answer it incorrectly, which is one thing I love about it. Thanks. Yes. (reading a comment) "Sounds like you both make every day is super fantastic, terrific and over the top. In spite of them because of." I think he meant something else, but I didn't see that before I clicked it. So, thank you for coming on Centos Roland Junior, Mike Mastroianni, Karen Willette, Karene, sorry. And so, many more Eric Zuley. And we appreciate all of you coming on. We want to give you a way to connect with Julie Coraccio. And we don't want to do is bring up your website at this moment. And while you're giving folks the wonderful information of how to get in touch with you, how to take the conversation to the next level, I will bring that up and hand it over to you.
Julie Coraccio:
Well, thank you. If you go to reawakenyourbrilliance.com, you can learn all about me. I have all my social media you can see in the right-hand corner there. If you are a DIY person, we've got the shops. We have books. We have affirmations. A bunch of other good stuff. And I do have a free 15-minute consultation if anyone's interested in decluttering their life.
Brian Kelly:
What is that? Here on schedule. An appointment.
Julie Coraccio:
Yep.
Brian Kelly:
And is this the best way to reach you? Or what is the best way? What is your preferred method?
Julie Coraccio:
You know what? Email usually works. I prefer email over text. Texts can kind of get lost and overwhelming. But either through social media or email. Julie@reawaken yourbrilliance.com
Brian Kelly:
Just so happen to have that at the ready. And I honestly, we didn't script that out. Just gotta be prepared. Be ready. So fantastic. Yes. Thank you. Getting more comments. This is phenomenal and it has been phenomenal. And I appreciate you once again. Julie this has been I get the most out of this and of anybody. I kid you not because and you understand that doing your your podcast as well that the person running it. This is another reason to start your own podcast if you haven't, is the incredible amount of value and things you will learn that you can literally implement and execute in your own business. I've done I've taken things I've learned from a show from people like you, Julie, and put them into my business model. Some of what you've experienced. You don't even know which one it might have been already, Julie, but I did. And it's it just makes a world of difference, because if you model all you need to pattern or model success. And what does that mean? It means copy. So, you, Julie, does everyone have your permission to copy your success to to follow along and do the things you do and think the way you think?
Julie Coraccio:
Absolutely. But, you know, put your own twist on it because you have your unique perspective. That's going to jazz someone up and get them excited to do something. So, take mine and then put your special twist on it.
Brian Kelly:
And that's the beautiful part about it, because that's that's the beauty of entrepreneurship, is individuality that you get to express as your own boss. And being the person running the show, having all the creativity, making the decisions and deciding, you know, how it's gonna go forward and it's all on you. That's a beautiful the best part of it is no one is responsible for your success but you. If you work for a corporate job, then you're beholden to the success of that company to keep you employed. And many, unfortunately, many have suffered in that light recently. And now more than ever, it's more important to start a home-based business that you can run online, if possible, to have a different or separate or additional stream of income. I'm not saying replace your jobs. Please don't get that wrong. If you like your job, if you want to keep your job, if it's a good provider for you, do that, make it a priority. And then also, I would recommend looking for another stream or 2 of income and develop that. (Replying to comments) Yes. Karene, you're very welcome. "Thank you both. Brian and Julie, love your transparency and authentic viewpoints." Yes. And I echo that sentiment especially of you, Julie. I appreciate you and everything you've done. All right. Well, we only have another hour to go. So now on the second half of the show, I'm just kidding. We are about to wrap it up. So, any final parting thoughts or advice, Julie, that you want to leave our listeners with?
Julie Coraccio:
Absolutely. First, I want to thank you for having me on the podcast and thank you for sharing your gifts with the world, because it's obvious to me that you love what you do. I just want to leave everyone with one final thought to remember that you were good enough, you are worthy enough and you are loved no matter what. Because when I think of things and when we get stuck, we're either coming from fear or coming from love and we get these false ideas that we aren't good enough, we aren't worthy, we aren't loved, and that nothing could be further from the truth and go out there. We need more awesome entrepreneurs. You can do that. I'm cheering you on.
Brian Kelly:
What a great way to end it. Julie Coraccio, thank you so much. On behalf of this amazing young woman, I'm your host, Brian Kelly of The MIND BODY BUSINESS Show. We will see you again next week. Until then, be blessed. We'll see you again soon. Bye bye now.
Announcer:
Thank you for watching and listening. This has been The MIND BODY BUSINESS Show with Brian Kelly.
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Julie Coraccio
Julie Coraccio is an award-winning professional life and end of life organizer and certified life coach. She is passionate about supporting people in clearing clutter in all areas of their lives; getting organized and becoming more mindful and aware. She hosts the popular self-help podcast, Clearing the Clutter Inside & Out and is the author of ten books including the Got Clutter? 365 Journal Prompts Series.
Happily married to Tony she is also at the beck and call of rescued cats Joey, Antonio, Athena, Annina, and Augusta. Based in Raleigh, NC, Julie works with people all over the world.
Connect with Julie:
Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
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Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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