Special Guest Expert - Lynda Bachman
Special Guest Expert - Lynda Bachman.mp4: Video automatically transcribed by Sonix
Special Guest Expert - Lynda Bachman.mp4: this eJwljstqwzAQRX_FaNGVa-NnUkMoLYQE2pC-vOnGDNLYEdXDkcZxTci_16bLuZdz7lwZt4bQUENTj6xiTyxk0ngCw7GRglXpqlinWVaEjA-erB48uv-iTMq8SEMGnNthNixhtn4oklXIWolKNAb04mylwln7M4LrPKuubHBqjk9Eva_ieBzHqLO2Uwi99BG3OhZOXjC-pPGC-jgp32C_tt35_fzRNoedPSaHl-SrTqb99vhdm_wRFG00Cgl33g6O40bY0SgLop6nQkaS1PLJZ49cggp2A3oKtr89Ogrug9fJCAiegZ80mEj3-Yy01mmgmVnO2-0PDMFjKQ:1nSWPL:uTTM0pD5EVUBcIJcnWCh3tR5HFQ video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Speaker1:
So here's the big question. Our entrepreneurs like us who have been hustling and struggling to make it to success, who seem to make it one step forward only to fall two steps back to our dedicated determined.
And driven. We finally break through. And with that is the question. And this podcast will give you the. My name is Brian Kelly. This. Body.
Speaker1:
Hello, everyone, and welcome, welcome, welcome to the Mind Body Business Show. I know I see this every, every show when we open up, but I am super, super excited tonight because of our guests. That is coming on. Linda Bachman, she is an amazing, amazing businesswoman. I cannot wait to share her brilliance with you, and she's going to come on really, really soon. She's chomping at the bit in the green room, ready to jump in here. The mind body business show. It is a show that we've put together with you in mind, the entrepreneur. It's a show for entrepreneurs by entrepreneurs, and my mission for this show is simply to bring on super successful entrepreneurs like Linda, who then reveal their quote unquote secrets on how they became successful themselves so that you don't need to guess anymore, you can simply model their success. Of course, model is a fancy word for copy. And, you know, being an astute person when you were going through elementary school, you were told never to copy anyone, weren't you? Well, that's why we call it modeling now, because you have the express permission to copy, to model anything you hear on the show, because that's why we're here to help you. That is the whole purpose of this show, and it's a very exciting to have someone like Linda come on because this is a woman who the word serve is basically her middle name. She is an amazing person, and I can't wait to share with you.
Speaker1:
So let's get a little bit into it. The Mind Body Business Show. So the three pillars of success is what it's built on, and those three pillars are part of the very name of this show. So mind being mindset and what does that mean? People that I had studied for about a decade, only successful people that I studied for about a decade. They had these three traits. One was mind. And what that meant was they have a powerful. Yet more importantly, very flexible mindset is the foundation of either your success or lack thereof. And then there's body to a person. Each and every one of these highly successful individuals took care of themselves physically, literally, physically, by exercising and by good nutrition habits and then business. I love to say business is just so multi multi multifaceted. It involves basically the mastering of some incredible skill sets, skill sets like sales, marketing, team building, leadership systematize. I mean, I could go on and on and on. And also being an astute person watching this or listening to this on podcast, you understand and recognize that to master any one thing can take a long time. You know, to be an expert in anything takes on the average. I think it's ten thousand hours of actual focused effort in that area. Well, here's the thing the good news is you do not personally have to master every single skill set I just mentioned. It's true. In fact, you only need to master just one, just one.
Speaker1:
And it actually was, let me think, yes, I did mention it as one of those that I just read off or spoke out on, not reading the thing. It's one skill set. If you master that one, then the rest will fall into play. If you'd like to know what that is, just leave a comment. Drop it. I'll tell you regardless, that one skill set is the skill set of Are you ready? Leadership. When you have mastered the skill set of leadership, now you have the ability, the skills to bring in those people who have mastered the skill sets that you have yet to, or probably never will master yourself. And now you can build a team given the skill set of leadership. It's an amazing, amazing thing, even if you are just a company of one that is you yourself and you. It's like me, myself, and I couldn't figure out how to say that, right? Still, master the skill set of leading yourself. And then when you bring in a new team member, you will start with your feet running, hitting the ground running. And so that is it. That is the mind body business show, in a nutshell. And one of the other great attributes of highly successful people is that to a person, each and every one of them, I found, were very avid readers of books. And with that, I want to Segway very quickly and very shortly to a segment I affectionately call bookmarks.
Speaker2:
Bookmarks born to read, bookmarks ready, steady read bookmarks brought to you by reach your peak library.
Speaker1:
There you see, Richard, and yes, Linda Bachman is ready, she's coming on in just a couple of minutes. Sit tight. We're going to have a lot of fun here tonight. Reach your peak library. That is a website that I had built with you in mind. I know it may sound a little cheesy, but I am being honest. It is basically a compilation of books that I have personally read, and I bet. And the reason I put this together was only the books that had a profound impact on me, either in business or in my personal life, or even in both. Only those books are on this list. So in other words, not every book I've ever read is in here. This gives you a filtered list. It gives you the ability to pick a book that you can feel pretty comfortable that will have some kind of positive impact on your life. I can't promise that I'll have the same it did on mine. We're all different, but at least your odds of wasting time are greatly diminished if you were to pull a book from this list. That's why I put it here. There's no rhyme or reason to the order. They're in there, so scroll through them, read them and just grab the first one that jumps off the page to you and just read it. I prefer Audible. I listen to books, and that is the whole purpose of this website and another quick word of advice.
Speaker1:
As we go through tonight, you're going to hear about resources. I know Linda has quite a few like websites and tools and books and things like that. Rather than succumb to that itch to go, click away and go, look at these resources while the show is going or while you're listening to it. Instead, I implore of you, rather than do that to write these things down. So on your notepad, right? Reach your peak library. Then when the show is over, go back and visit each of those resources at your leisure. The reason is the reason is this I've done many speaking engagements from stage and I'm up on stage and I'm about to deliver. What I know is the juice, and I see someone get up and go out to the restroom knowing I know that they are going to miss. Probably the greatest tip that might might. I don't know for sure that might change their life forever. I would hate for that to happen to you because you've taken your gaze and your attention away from Linda and her genius. So that's why I wanted to bring that up. All right, let's move forward. Speaking of Linda, this is it. It's time. What do you say? Let's bring her on right now, shall we? Yes. Here she comes.
Speaker2:
It's time for the guest expert, spotlight savvy, skillful, professional, adept, trained, big league qualified.
Speaker1:
And there she is, ladies and gentlemen. Yes, it is the one, the only. Linda Bacharan. Yes.
Speaker3:
Well, no. How are you doing, Linda? I'm doing great, thank you. I like the big league. That's awesome. Thank you.
Speaker1:
Absolutely. And every word was true about you, for sure. In the short time I've known you, my goodness, you're an amazing woman, amazing entrepreneur, amazing business person, mom, you name it. You run the gamut of amazing, and I can't wait to really extract the genius and brilliance from that big, beautiful brain of yours. Before we jump into a little bit of housekeeping is in order first. If you don't mind the big insider secrets, you see that nice red and white logo on the upper right of your screen. If you're watching on live video or recorded video, if you're listening, it's called the big insider secrets. They they sponsor the show. And because of this, they allow us to give away every single show a five night stay at a five star luxury resort, and that will be given away to one lucky viewer who watches live to the end. We will divulge how you can enter to win. Near the end of the show, so stay with us. Don't just run off and then say, I'll come back when it's time. No, you want to listen to Linda. She is the value of this show, but you don't want to miss out on the vacation. Trust me, trust me and a couple more quick ones, and we'll get diving deep with Linda. I promise. I promise. I promise. So if you're struggling with putting a live show together and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high quality show and connect with great people like Linda Buckman and grow your business all at the same time, then head on over to carpet bomb marketing, carpet bomb marketing, saturate the marketplace with your message, and one of the key components that is contained in the carpet bomb marketing program is one that you'll learn how to absolutely master.
Speaker1:
It's a very service we're using right now to stream this live, show them on the mind body business show. And over the course of the past, gosh, 10 years now, we have tried many of these different TV studio solutions for live streaming. And I'll tell you, a string yard is really the best of the best. It combines supreme ease of use along with unmatched functionality, and so you can start streaming high quality, professional looking live shows for free with streaming right now. So don't go to this website. Write this down. It is our WIP dot. I am forward slash stream live all together, all lowercase. As you can see if you're watching this on the screen, if you're listening, I'll repeat it one more time. It's R.I.P.. I am forward slash stream live and go ahead and get your free account.
Speaker1:
Start streaming high quality professional shows right away and back to finally the woman of the hour. Yes, there she is once again, the ever so beautiful Lynda Blackmon. You are amazing. I cannot wait. We're going to. I'm going to give you that introduction that you deserve, and I'm finally going to shut my trap and let you do the talking. Does that sound good? Having gone through so many situations in life, good or bad, more bad, Linda realized at a young age that being a victim is not going to help you in any way. The cards were they were all dealt, the cards were all dealt that they were exactly that. What we do with them impacts our success and happiness in the game of life, and she is a competitive this is great. She is a competitive stand up paddleboard racer and her inner competitive nature carries into her business. I see this very common with a lot of successful people. They have a competitive edge. She does not like to fall and will not fail for her clients. Linda uses her life experiences to make her stronger and use her strength to coach as many people as possible and to find their strength and their best self moving forward. She calls it the power of choice. Now finally, officially and formally. Welcome to the show, Linda Bachman.
Speaker3:
Thank you. It's a pleasure.
Speaker1:
Yes, and we're just going to have so, so much fun. And yes, for those of you watching live, yeah, shoot the comments and ask questions. We will bring those up on the screen and address those during the show. We love interaction. Linda, what I wanted to do and I love to start off most of the shows this way is because it's my firm belief that mind the first word of the show is the foundation, the cornerstone of our either success or lack thereof, as I pointed out in the beginning. And what I like to do is go deep. And what I wanted to do is is peel away the outer layers of that big, beautiful brain of yours and find out what's going on in there, especially when you're getting up every day facing arduous task after arduous task. Because let's face it, entrepreneurship is not easy and it's not for everyone. But when you know that you have things that are coming up, setbacks that are going to be hitting you. But there's something going on in your brain because you are successful, that makes you different. What is going on in your brain? What is motivating you? What's driving you say, You know what? I've got this and I'm just going to crush it and take it one step at a time. But you do it with such a passion and a fervor. What is that? What is going on in your brain when you get up each and every morning about to tackle the day with all that in front of you?
Speaker3:
What's the choice? What's my choice? That's what I ask myself. So for me, I have a choice to push hard and make something right great or sit back and do nothing. So why would I choose the latter of the two choices? And that's my drive right through life. I I know we spoke. I've been through a lot every rock bottom that I hit every bump in the road. If you really look at your rock bottom and you don't fall victim to them, there's a gemstone in there. And if you find that gemstone, it'll push you forward.
Speaker1:
And I love the analogy to rocks and gems, that's just phenomenal. Yeah, and we had this chat. Was it yesterday? I don't know. We've been chatting a bit of late and I love. I just I was telling you this before we got on live. I love talking to you. You have so much to give and so much to offer. You're so, you're so amazing and you are very intelligent and just you're a joy to talk to. Well, we're talking about choice, right? And the fact that you can either let your circumstances control your attitude or you can let your attitude dictate your circumstances. And the point of that is what you just said, Linda, is choice. We all choose how to react. We are all every one of us. All of us humans are going to have those circumstances, and those are those things that can knock us back. Every one of us, there is nobody that is not been through that hard times in some way, shape or form. The whole thing, the difference between successful people and those who have not yet achieved success is typically their reaction and choice they made in how they react to those circumstances. Does that does that ring true with you? Do you find that as well?
Speaker3:
I always tell my clients. I challenged them to wake up one day at a time and focus on what they have, not on what they don't, and watch the difference because we all wake up and instinctive nature tells us this is going wrong. This is going wrong. I don't have this. I can't do this right. But try switching the mindset and switching your gears to a new thought process and watch how your life evolves.
Speaker1:
I love it. Oh, we're getting some, some positive vibes. Dinesh has just given us a nice, big happy face. Thank you to me that brightens everything up. And then Skip Bailey says. Linda is such a great inspirational partner coach, and I had the fortune of getting to meet skip over the phone very briefly just a few days ago because of Linda. So I got I got to point this out to everyone watching and listening. You know, Linda is one of those rare individuals that she doesn't care if her efforts or she cares. But it's not in the forefront of her mind that if her efforts are going to result in making money, she is more about helping people first. And then, hey, if money comes as a result, then it comes as a result. I think that is one of the reasons, Linda, you are so successful because of your heart, your servant attitude. It's authentic. There's so much integrity. It's, in my opinion, the right way to go about business and life is to give without expecting anything in return. And I can tell that's what you do. And that is why, in my humble opinion, you are so successful. I mean, you're bringing on clients left and right, and I have I am not surprised in the least by that. And what do you think about that whole concept of what would you like to say to those who are out there trying to just make that next buck and sum at greater costs than you and I would consider going after? I mean, maybe your reputation, maybe you're selling a product that you're not in alignment with, but it makes you money, so you're OK with doing it. What is your thought process? What would you say to that person that may be going down that path?
Speaker3:
Dig deeper, dig deeper, find something within you that makes you drive, that's your passion to want to sell what you're selling or help somebody out and take a different approach because if you're doing it for you, chances are you're not going to get very far.
Speaker1:
I love it, and so see, I was doing this on purpose because you're hearing the coach coach at this very moment, and she is phenomenal at it. Oh, I think we got a competition going on. Paige Spears has said, Hey, Miss Frazier, I got a smiley face and a couple of stars for you. So here we go. The gloves have come off. We got a competition. I love it and I know it's friendly because Paige is often on the show, watching and listening. Thanks for coming on, Paige. I appreciate you for doing that and for commenting. And yet I love interaction and it's all about relationships and you know, in the early going. Linda, I'm an automation freak. I love automation. I was a software engineer by trade, and I just realized, my gosh, you can do so much if you just program it once it'll just repeat the same thing successfully over and over and over. No human error and all I ever wanted to do, Linda was build a massive list, shoot out a bunch of emails and just sit back and rake it in without having to lift up a phone. Or these days, turn on Zoom and get the camera going. And I learned the hard way, the real hard way. After years of thinking I can crack this, that when it when the rubber meets the road, it really comes down to spending the time one on one building relationships. Have you found that to be true in your case as well?
Speaker3:
One hundred percent, one hundred and fifty percent. I feel like when you can connect with somebody and they can trust you, respect you like you and know where your heart is, that's when they're going to work with you.
Speaker1:
Yeah, it's the old no like trust mantra, right? And it's true. And, you know, you are very authentic about doing it, and there are those that will just try whatever it takes to get somebody to know they can trust them. Sometimes you can be fake about it because maybe they're not all that great of a person under the hood. You know, they're not always looking out for someone else's best interest because maybe they're in scarcity mode. We've all been there. I've been there where you need money and you're less apt to have that pristine attitude going forward. And it's hard. It's difficult to break out of that and say, You know what, I want to do the right thing. I know I'm going to do the right thing, but my gosh, I got to make money now. Is there any kind of secret sauce that helps people to overcome that quicker so they can become their authentic selves and start living their passion sooner rather than later that you're aware of?
Speaker3:
Linda, if you think about the mistakes you made, if you you evaluated that when you made your first mistake of not making connections and not making relationships. So when you did that, you realized I'm going to get more business by creating relationships, right? So you did that by keeping track. I've made mistakes. Many mistakes, especially in my business, right? We all do. And when you try too hard or you're not authentic or you chase something that's that you feel like you need, you tend to not get what you need. And if you really keep track of it, whether it's weekly, monthly quarterly, you'll you'll be able to pinpoint your mistakes and then you become more authentic.
Speaker1:
You know, you just you never cease to impress me and amaze me. And one of the things I want to bring up is that if you don't mind is that you have not been in a quote unquote entrepreneurial position for all that long yet. Yet you have achieved incredible success in that short period. It's just over a year, if that's correct, if I'm close to a half year and a half. And I remember asking you, how did your first year go? And you said, Well, I don't know if this is very good or not, and you were absolutely like honest. I don't know if this is very good or not, but my first year I did one hundred k. And my job didn't come off the floor for about five minutes. I don't know if that's very good. I mean, I don't know of anybody who wouldn't give a lot to get that in their first five years, let alone their first year. And so I knew there was something you had figured something out that a lot of people hadn't. And there's many things that you figured out. You talk so eloquently like a very seasoned entrepreneur. You've been putting in the time while you are doing full time jobs and other things. In the past, it's very obvious and it's paid off huge for you. So for those that are just starting out in the entrepreneurial field, what kind of advice would you give them to say, you know, it takes some time to get going, but with you, you had the fast track, you figured something out. If there were like two pieces, three pieces of advice, you could give somebody three key points to say, Well, I would do this, this and this and focus on and continue to do that until you get to the next stage. If you can think of those three, and I know I'm putting you on the spot here, but what would those be?
Speaker3:
So first I'd ask yourself, how about you want it? So. And I probably said that to you because having made so many mistakes and hitting so many of my own rock bottoms, right? I kind of was in a position where I lost everything and I was rebuilding my life. So when when you want it bad enough, you're going to work hard for it and it's not going to be handed to you. So I would say, how about do you want it if you want it bad? The first thing I would say is your work ethic. You have to have the drive to work hard and chase your dream. And then I would say you have to have the ability to readjust or pivot when things get tough or think you hit a wall or an obstacle. And of course, there's organization you have to have organization.
Speaker1:
I'm writing this down because, OK, I don't tell anyone else to do anything that I wouldn't myself do, and it's obvious it's sloppy as heck, but I just want to show people that I practice what I preach. I try to do that at all times as much as possible. I have notes you have, Oh my gosh, I have a stack. I'm not going to pull them out. They're like this thick in paper from my past shows, and then I got this incredible thing called remarkable. And everything's electronically in here. And there's a lot of shows in here too, is the sheer gold having these notes. And that's what I implore everyone, especially on this show of all shows. If you're not taking notes, please do yourself a favor. Please do yourself a favor. Grab something to write on whether it's a notepad, notepad on PC and you type it in, whether it's word, whether it's something on a Mac or its physical paper, which is the best. Please take notes, especially on tonight's show, but in all shows or seminars or anything that has to do with business where you know someone that's in there that has achieved success, a level of success that you aspire to achieve yourself, always take notes. Something I learned from my mentor. He said he said he had just like shelves of notebooks, and he said I would not give those away or sell them for any amount of money because they were worth that much to them. And when you write things down, as you know, Linda, it goes deeper in here and your attention is better and especially if you write it with pencil or pen. So what
Speaker3:
On that? You see, that is never say, you can't write, anyone can do it no matter where you are in your life. If you want something and you have a heart full of determination, you'll get there. It doesn't matter how old you are or how low you are in your life at that point, or how high you are in your life at that point. Anyone can do it.
Speaker1:
It's so true. And so what is the key then? So. And I agree with you totally. What is one of the key factors then? If you're just starting and let's say you're a little more advanced in age, I started around forty seven or so really getting serious about entrepreneurship, and I know what worked for me, what finally and ultimately worked for me that got me there faster. But I'm curious, what was the the one key element that helped you to really kick your business in the butt, so to speak, and get it moving?
Speaker3:
Ok. Good question. I never even thought about it when I went to training and I was like, This is what I'm going to do now. I didn't think, how am I going to get clients right? That wasn't even a thought. The thought I did have the thought, who going to hire a life coach, right? If they have insurance to pay for a therapist not realizing there's such a huge difference between the two, right? Moving forward, moving backwards. They're both beneficial. But so I I just did a lot of research and I found a lot of websites and a lot of apps and places. You can actually go and get live leads for people out there who need life coaching, business coaching, relationship coaching, and that has been a godsend for me, for my business.
Speaker1:
Fantastic. And it's funny, not funny, it's interesting people have different, different stories of how they kind of catapulted and got going quick quicker than others. As a comparison, for me personally, it was finding a mentor. And it was like the mentor found me. I think I went to a seminar and he was not the main speaker. He was a guest speaker and it was interesting, really interesting. Younger than me by a lot, 18 years or so, he can literally be my son by age. I just remember seeing him walk down the middle of the aisle when he got introduced. He hadn't opened his mouth and said a word. He's just walking and I'm sitting near the front and I thought, I like this kid. There's something about him. I don't know what it is. And he became a lifelong friend, my mentor. I ended up being his lead trainer for his seminar company for several years, got to speak from stage and learned the ins and outs of the seminar industry from him. And it was having a mentor. And you just said, did the research, and that is in itself like having mentors when you're reading and doing research of those who have been successful before you. So that's why books and reading books is so important as well.
Speaker3:
I think that's why mentoring others to write, to help them find the things that I didn't know are up there networking, right, meeting people like you, meeting great people. I went to meet ups. I met Skip Bailey. We created a really great partnership, right? We coach people together at times. So you meet a lot of great people if you network too. And it's just amazing the amount of people you'll meet from all over the place.
Speaker1:
Yes, absolutely. I think he liked that. And earlier earlier he was commenting hand in mind connection. Yes, thank you for coming on and for participating, playing full out Skip and Paige and to Misha, all the smiley faces and stars. I love it and there's love's coming. I see hearts. It's a wonderful love fest going on here on the mind body business show. I love it, so I love asking a question about so we're talking about doing research, having mentors and those kind of things. This doesn't have to be business based. The answer, but I was curious if if you were to go back in history, maybe it could be somebody who's still alive or it could be somebody who's no longer alive. If you could talk to just one person,
Speaker3:
That's one to
Speaker1:
One person to talk to in history. Who would that be and why?
Speaker3:
I'm going to pick two. I know I'm breaking all the rules. That's all right. It's funny. We were watching TV last night and we were watching Highway to Heaven, and I'm like, Wow, who wouldn't want to meet Landon, right? Michael Landon had just such a heart and a passion to help people. So, so for for that, I would love that conversation, whether it was his reality or TV version, I don't care. I think he's amazing. But other than that, my dad, my dad, passed away about four years ago and you don't realize the intelligence and the amount of person has to offer you in life until sometimes they're gone. So while I enjoy making my own roadway and making my mistakes and learning from them, I also would love to pick his brain. He was a hard worker and he had integrity. He was just the overall, very insightful person. I'm sure I could get a lot more from him than what I did.
Speaker1:
And you know what I'll be. I'm certain that more of that rubbed off on you than you are even aware of because you just described yourself as you were talking there from my limited time of knowing you, it's like the Apple didn't fall far from the tree. Let's put it that way, dad, you did a great job. Well done. Fantastic. Oh my goodness. So much great stuff. You are. You have just come on the scene breaking down barriers. You're doing things with reckless abandon, but not being reckless about it. You just go for it. That's one of the things I've noticed about you. You don't let anything. You don't let grass grow on your feet. I mean, you're just jumping on it. You're an action taker. And that is one of those traits that I found that more often than not, that is a trait of a successful person. And. What does that mean to you if someone says, Linda, I think you're an action taker? What do you internalize that to mean about you and how you approach business and life?
Speaker3:
And I believe being an action taker is what keeps me motivated. I know we talked about a positive mindset, right? By always looking for opportunity and having creativity is what keeps me motivated. Being an action taker to me means that I'm helping more people. It's funny how many people say to me, What's your niche, right? And I don't have one. I won't. I won't create one. I have many, because if I limit myself to one niche, I'm limiting the amount of people I can help in the world.
Speaker1:
Well, you know what's coming? You know it's coming. Stand back. There we go. Smart bombs, bombs of wisdom, bombs of knowledge by Linda Bachman herself, that was that was bomb worthy, for sure. My gosh. Love that. My gosh. And everything, as you can see and hear from Linda, you being the audience is that that's what drives her is helping other people. Obviously, she is not going to pick a niche because she wants to keep her net broad, be able to cast it and catch more fish and and help those fish after she catches them to put them in cleaner water and a nicer place, and not filet them and cut them up and eat them. She's going to nurture them, feed them and let them go about their way in a nice, clean stream somewhere else. So I had to save myself on that analogy there that was getting fat. So. So one of the attributes, as you heard in the opening of the show, was that around the subject or topic of body, which is all about taking care of oneself. And I was just curious in your life and your personal life, what kind of role has that played in your life, being physically fit, being mindful of the amount of exercise you put in and what you put into your body itself? And how does that impacted you positively or negatively over your life and now during your bustling, incredible entrepreneurial career?
Speaker3:
So being physically active is not just good for your health and your your physical appearance, it's good for your mindset. So it keeps you focused, it keeps you driven, it keeps you disciplined, motivated. So I believe on all avenues that no matter what frame of mind you're in, if you get some type of physical activity, you're going to have a clearer mind and a better mindset. The rest follows the health, the physical appearance, all that follows, but your mind sets most important.
Speaker1:
I could not agree more. I mean, you hit the nail on the head. I was a former certified personal trainer. Yeah, Paige is giving advice so you can do that by expanding into successful niches. And believe me, Linda knows all about that. She's been telling me during our talks, Hey, you could break that down and do some smaller things on this, and that was like, OK, yeah, that sounds good. And so very, very astute for sure. My goodness. Yeah. So one great I learned so much from just being the host of the show. I highly recommend anyone has a business or starting a business or it doesn't matter where you are is start your own show. It doesn't have to be a live show. It can be a podcast. Do it where you're interviewing amazing people like the one next to me here. And why is because I I personally, I get the most out of this than anybody on the planet because I get to meet amazing person. After amazing person, after amazing person, find out what works for them and give it a go myself. One individual that I had on my show made a comment that whenever he had an arduous task in front of him, one that he just, Oh man, this is going to take everything. I got to get through it. He literally would choose a time to work out right before taking on that task. Wow, that's genius, because it just jacks up your energy and gets your endorphins flowing. You're in a better mood as you astutely said your mind is working and operating on all cylinders. And it just gets you going. I often work out right before the show. I often do that.
Speaker3:
It gets going. I woke up the other morning and I had nothing on my schedule till noon and my boyfriend says, Are you going paddleboarding today? And I was like, No. And then I was like, Wait, why? He's right. I looked at my calendar. I'm like, Yes, I am.
Speaker1:
That was thing that's so funny, when was that
Speaker3:
Two days ago and the Sun was shining?
Speaker1:
Mine was yesterday, same thing. I didn't go paddle boarding, but I jumped. I got a new treadmill to do some cardio. So when the weather was getting bad and then then did some resistance training in my little home office gym here, and it felt so good because same thing, I had a free slot of time. I'm like, Man, this is awesome. I think I'm going to go workout.
Speaker3:
This is your day, right?
Speaker1:
It did it. Just my gosh, I didn't want to stop. I was still going at it like deep into the night. I like to shut down around six ish every night so that I can spend time with my wife and my son and just chill. I got to shut it down at some point. All this time, I found myself in old habits, going off till about eight 30, almost nine. Like, I better shut this thing up, but I was just feeling so good in the rhythm. It's just times like that when I love what I get to do and I just keep doing it. And until someone wakes my butt up and says, Brian, it's getting late,
Speaker3:
You know, and
Speaker1:
That happens a lot. I get these texts. Hey, dinner's ready. He's like, Oh crap, I'm supposed to help with that. What's going on? Fantastic. So. You have achieved. Like I said, multiple times, a lot of success in a short period of time in my humble opinion and. What would you say? I'm going to just say one thing. I'm just going to ask you one thing, what would you say is the one primary key that has gotten you to that level of success so quickly? Just one so that folks that are just starting out can say, Huh, I just need to model what Linda is about to say, and I can very likely achieve the same level of success she has if I just follow in her footsteps. So if you were to think of one thing and I'm blabbering on to give you time to think of this on purpose. One thing that you would say is the key reason for your success. What would that be?
Speaker3:
My daughter. Pardon my daughter, your daughter.
Speaker1:
Oh my. Nice. That's a family. So and what is that so that translate into a topic we often call or we we discuss and that is ones, why, why do we do what we do, what drives us? And that sounds like it's your daughter in your case in mine, it's my wife that there's nothing I will. I will never stop trying to become more and more successful because I would be letting down my wife and I don't want to do that. I want to have the greatest life with her and everyone has their own way. It may not be a person, it may be a cause outside of themselves, but it's usually outside of yourself. And so, so it's I just saw a comment that was pretty funny, but. That's why so what is it about your daughter that keeps you driven and going forward?
Speaker3:
Having gone through so much in life, even since she's been brought into the world, she has been my one constant, the one that's been there through everything. People come and go. The marriage comes and goes. You have in the family, you have crisis. You have rock bottoms, right? She has been my constant and me hers. So building a successful future and a successful life to to pass on to her when the time comes is very important to me.
Speaker1:
And I'm not going to ask you to get any details, I'll just kind of state to everyone that Linda has been through more stuff than most people in a full lifetime would go through in a negative way. She's hit some severe roadblocks, speed bumps, setbacks, all the above. And it's impressive to me because anybody not as strong would just buckle and just go into the woe is me mode for the rest of their life and just say, Wow, life dealt me a crappy hand. I guess that's where I'm supposed to go. You didn't. You did the opposite. You, you pulled up your your britches. You cinch the belt. And you said, I'm going to overcome. I'm going to step over all this pile of stuff and I'm going to really crush it. And you've done that and you're an inspiration. I just wanted others to know that, you know, it hasn't been a perfect life for Linda. It's not been a perfect life for Brian. It's not been a perfect life for anybody that you look and hold on a pedestal who has achieved success. But I wanted to let folks know that you, Linda, have gone through more than most that I've ever met that have actually, you know, let me know what it was. And kudos to you. And the other thing about that that's so important for people to recognize as being a coach that makes you stronger because you now have those life experiences to to fall back on and take those and turn those into positives to tell people how to avoid those situations. Is that is that an accurate statement?
Speaker3:
It is. I wrote my story to do some public speaking and as I wrote it, that's when I discovered my strength card was my daughter. Every time I had to pull through, it was because I had her. So everyone has a strength card. You just have to find it. Maybe write your story and that's how you'll find it. And that's when I also realized my purpose right to help other people overcome obstacles like I had to overcome.
Speaker1:
And my gosh, you have overcome them big time, and now it's time to bring up like this. Just it caught me as a giggle. I don't know why it just came at a strange time, but so do me, said Michael Landon. And I have the same birthday, which is.
Speaker3:
That's awesome,
Speaker1:
Really? And yeah, I remember him from what was it? Little House on the Prairie. That was his big thing.
Speaker3:
He always played such an amazing. Heartfelt URL.
Speaker1:
Yeah, and I think he was from what I understood, he was a lot like that in real life as well, just a genuine human being that was taken from us way too young, way too young. He should go. He could still be impacting lives today. Oh my goodness. So let's let's shift gears, I know you paddle board, so that's off the table, you can't use that as your answer on this one. So it's, you know, as entrepreneurs, we work, we work, we work, we work. We need to hit the reset button, timeout, whatever you want to call it, and have a little fun and you have to. We need to. It's got to happen, even though I'm always the one saying, Yeah, but I love what I get to do. There's still you need to have that distraction. That's the way I'll put it. So for you, what kind of hobbies do you engage in? What do you like to do in your non-work time other than paddle boarding that keeps that fresh into your mind and keeps you going the following day?
Speaker3:
I would say two things art. I love to paint and draw my house, unfortunately, is covered with my artwork. I'm not all that I'm in love with, but it's hanging. But doing artwork, refinishing furniture and stuff like that clears my mind because I have to focus on the project. I have to focus on what what I'm actually working on. So anything artistic is great for me, and I do enjoy writing books now more so than before.
Speaker1:
Wow. But I abhor I hate painting.
Speaker3:
I've nothing in common, Brian, I need to leave. I don't even know you.
Speaker1:
Yours, yours is the art form. I'm thinking of painting houses and walls and stuff. I can't stand it and I'm having fun with you on that. I would not. I'm not a good painter. I tried it back in college only because I was dating my then girlfriend, now wife, and she was into it. So I was like, I'm going to go with her, you know, I'm going to go learn to paint, I'm going to follow my girl. And it was really cool because I learned a lot that I never would have learned had I not done it, like mixing of the colors and all the stuff that goes with like, Wow, it takes more than just having a good eye and knowing how to draw and stuff. It takes far more talent and my gosh, practice and and God given ability as well. And so I get I got this whole new appreciation for I don't care if an artist is good or not, I don't judge them as harsh as I used to because I know how hard it is and how bad I am. But it's neat going to like a museum with my wife. I can actually look and see the brushstrokes and then think about, Wow, how did they know to to blend in that color and what was their technique for how much color do you? But how do you figure this stuff out? And I'll watch people paint and they paint a whole canvas, and then they start painting over everything they just painted and like, What are you doing?
Speaker3:
I do that
Speaker1:
Erasing what you just did, and it was the background, but it's just amazing. The artist mind is so different than mine, so it's intriguing and I learn a lot from it. So I was just having fun with you. I just I do not like painting houses, though, or rooms or anything. I can't stand it. I don't have the patience for the the tape and the trimming. You know, all that stuff. That's meticulous. Give me the roller. I'll go all day
Speaker3:
And the desk under it, to be honest with you. So I'm not doing the whole thing.
Speaker1:
I love it. Well, next time I'm going to be calling you up and we'll have you come across from the East Coast and I'll put you to work over here. So we'll have some fun. Art and writing books that that. Yeah, I could see that one. So is it OK to mention you have a book coming out that you're working with several people?
Speaker3:
I do. I do. Yes, and especially it does include yours, truly who I'm speaking with. So this is going to be an amazing book. It's it's getting a lot of really good kudos behind it. It's a personal A to Z Life Coach reference book, and it's written by coaches, world close coaches, I think across the country. So it'll cover a lot of different areas.
Speaker1:
And I like how you've coined it as a reference book and as we were talking earlier that not everybody's going to read every chapter they're going to read the one that is of most interest to them at that point in time. And I thought, Wow, that's cool, because just by seeing that, it kind of takes the pressure off the reader to say, Look, you don't have to read the whole thing, just read what you want to read because they're put in certain sections on purpose so you can find the one that best fits you. So I thought, that's pretty genius right there. And I wanted to say thank you for inviting me to collaborate with you on that and to provide a couple of chapters in there because it got my juices going again. I I went back to a book I've been writing for too long, not actively. I will be the first to admit it's about 90 percent done. It has been for probably three years and it was it was a joy to go back and read what I had written, not because I'm all about myself at all. It was just a joy to see what had been written and then how to add a little bit and make it fit more of a collaborative work than just a piece out of my book. And I appreciate that you got me going on, that it got my juices going like, Man, this is actually kind of fun. I'm enjoying this. You know what I'm thinking? I don't have time for this. My old old self is saying, No, you don't have time for this.
Speaker3:
Do something to
Speaker1:
Get focus, focus. And you know what? No way, Linda is awesome and I want to help her. So. And thank you.
Speaker3:
You know, it's great. It's great to see the perspectives from so many different coaches and different backgrounds and different. So the readers are going to get such a wide variety of opinions and coaching, and they're also going to get the contact information to reach out to those coaches.
Speaker1:
Yeah, yeah. So achieves a lot of things in one in one book, and it's going to be awesome. Do you have a proposed published date? I mean, is that even in
Speaker3:
The I'm hoping within the month it's going to be on Amazon?
Speaker1:
Wow, that's fast. I can't wait to help promote not just for myself, but I wanted to help with get your name out there as well. And that is one of the purposes of this show for folks to understand is when I find a gem like Linda, I say, get on my I want you on my show so I can help get you more exposure for you and your business because. I've noticed that only people that have that servant attitude are the ones that are attracted to this coming onto the show, and I'm glad for that because you are that kind of person, you'll help anybody. And look for those of you that need help, be respectful of our time. If she's offering her time, just know that you know what, if you actually put skin in the game, if you pay for her services, you will get more out of your time with her than if you didn't. It's just a proven fact if you have skin in the game. If you've got an investment, how many times have you received something? I'm talking to the audience that you've gotten some for free. How many times you receive something of great, immense value, but you were given it and then you took it home and it went up on your shelf. And instead of becoming self-help, it became self-help and you never opened it because why you didn't value it, because you had no skin in the game. And so I would implore everyone, not just of Lynda, but of anyone you go to for a mentor, be ready to pay and and be ready to pay more than you're comfortable in paying. Because when you do that, you get that much more out of it. You will see the results faster and in greater magnitude. Is that anything you're realizing, Linda, as you go through your business?
Speaker3:
And it's so sad that I, I come across people periodically that are really in bad shape. Have nothing. Can't, can't pay for anything. And of course, I give my time to them and I tell them, OK, I'm going to help you. But in turn, you have to put the work in, right? They'll talk to me two, three times, and I'll ask them the same question, did you do? Do do. And they just want to talk, and they're not putting the work in, and I'll be like, OK, let's write down all the things we talked about. Now put a check mark by all the ones you did and none of them. I'll give them two or three shots, but then I'm like, Listen, I'm not wasting your time or mine. When you're ready, give me a call. But I do find when people. Put the money out, and even with my programs, people usually will pay me in advance because it puts the skin in the game as opposed to paying me weekly, right? When people pay for something they follow through. When people want something bad enough, they're going to make the change. And a hundred percent sure, when you give somebody something for free that they have no skin.
Speaker1:
They have no skin in the game.
Speaker3:
Absolutely none. I love it. No skin, no hair, nothing.
Speaker1:
It's awesome. They have no bones there. Just just nothing. Yeah, I found that to be true in my own life. And then as a someone who offers services myself, it's it's a different way of thinking. If you haven't gotten comfortable with that yet, I'm talking about you, Linda. But those are watching and listening about charging, not what work, what you want, rather than what you're worth by far, because we often undervalue what we know and what we bring to the table as coaches, as service providers, et cetera. It's good to overcharge what you think is an overcharge because that person will get more out of it. It's about them getting more out of it. Not necessarily you making more money, which makes it a win win because you do make more money. And one thing I like to say is if you have a big ticket item is always go for a good, healthy deposit up front and then sprinkle out the remaining payments over the months. That way, they have the skin in the game up front and there is a commitment and they know that monthly they need to still keep going and they will. They will just do everything that is asked of them. And that's the only reason that you want them to do that because you want them to get the results they came for. That's what it's all about. The results.
Speaker3:
Yeah. If I don't get results, I to get it off. And if somebody comes to me and. They want to cry or vent, right? Maybe they're not in the right place or the right mindset to make a change. I won't waste their time or their money. You can't. You have to be ready.
Speaker1:
And exactly, and that's another great point, yeah, that they need to be ready to be coached. They need to be willing and open for it and and take the feedback. That's not always going to be what they want to hear if they are coming to get, you know, stroked by like a pet and they're petting them and saying, Oh, it's OK, everything's going to be fine, then you know, Linda or I are the wrong person for you to come see, you need to get
Speaker3:
A little motherly, I have to say, but I also am. I do play the coaching, supporting and accountability card.
Speaker1:
Yeah. And you have to if your whole or if your whole purpose is to get them results, those those moments have to come or corrections must be made, or they wouldn't be coming to you to begin with. They need corrections made. And yeah, I'm not saying you wouldn't. You would do it with like a ruler like back in the day.
Speaker3:
Do I sometimes can be harsh? Maybe I didn't paddle that day or I'm having a rough day. I could be a little bit tougher now, but I ultimately, if you're making an investment in yourself, you need to get results.
Speaker1:
Yeah, and it's your job and our job to get get your clients to do the most that they need to do to get the results that you're coaching them into because a lot of people think, Oh, is going to pay the money and I'll just get to sit back and the magic pixie dust is going to sprinkle and I'm going to be better. It's like, No, we're going to show you how you need to work together
Speaker3:
To give you the tools that
Speaker1:
Will guide you. But you're going to put in the work and like, Wait, what? I have to work. I have to pay you to work. So yeah, I'm just going to show you how to do it the right way. So you get the results, which you keep working all this time. How has that been working for you without guidance and help and assistance? So yes, let's see. Mischa asked a question. So what's Linda's process for her work? I don't know if that is enough to go by. Do you have anything that comes up as a result of that one?
Speaker3:
Linda, it's a little vague. If she's a little more specific, I can probably help. I do do my, I do do my clients with programs to get the best results. Kind of like your Grant Cardone book the 10 time rule. Right? It takes time to make change. Takes time to change your habits to become a new norm. So I usually work with a 90 day program to start.
Speaker1:
Fantastic, and you have if you have any further detail on that. Dementia by all means or sorry by all means, go ahead and drop that in the comments. I know we're on a bit of a delay with this life thing, so we'll give that a little bit of time. Speaking of time, holy smokes, Linda. It did it again. We're at the end already are here.
Speaker3:
I think we had women and it was like three hours later we were still talking. So it just
Speaker1:
Was. Yeah, I don't remember if that was a half hour or a one hour scheduled call, but it went and it didn't matter to me. All right, so we got some pages saying I have connections I can make in some recorded content, a baseline business value audit would be helpful. Huh. Yeah. Yeah, we were just talking about that a little bit in the terms of basically tracking your numbers and being sure that you're on track to hit your goals. Yeah, an audit would be. And not just the numbers, but the processes and everything that goes through. I think that's smart. Page to put that out there to say that you're looking to have that or you might be saying you do that, I don't know. I didn't catch that. But. Fantastic. Appreciate that. We do have a prize to give away still. Oh, we actually have to. A little birdie told me this. This person that's on the show has something to offer you as well. So before we do that, though, I like to end every show. Linda, with one pretty cool question. It's a very profound question. I started asking it randomly on occasion of guests in the early days of the show. We're going, I don't know, three plus years now, every week. And I started realizing recognizing that the answers to that same question were very profound and like, that's pretty cool. So I began asking that question at the end of every show with every guest. And it's really cool.
Speaker1:
So you talk about a collaborative book. I'll tell you about that after the question. It's pretty cool what's going to happen, but. It's a powerful question, it's a profound question. Before we do that, though, I did promise a giveaway. So we'll talk about the vacation giveaway and then Linda has something to offer all of you and I'll let her bring up what that's about and give you the details on that. But first, I'm going to put on the screen for all of you that have hung with us. Congratulations to you. Pat yourself on the back to win. I'm going to put it up on the screen. The five night stay vacation stay at a five star luxury resort. Compliments of the big insider secrets. Write this down. You don't need to go here right now. We will keep this this raffle. What are we going to call it? Give away open for about an hour or two after the show is over. So don't worry, there's no rush. It's a random draw. Go to R.I.P.D.. I am forward slash vacation. That's our WIP. Gosh, I am forward slash. They question all lowercase. Write that down for those of you watching and listening live and then. We have another wonderful, amazing giveaway coming up. It's going to be a surprise in more ways than one. And it is a free coaching session or a free business consultation and key performance evaluation valued at two hundred dollars. Is that the correct one?
Speaker3:
Yes, that is. Thank you.
Speaker1:
I saw your message. I almost lost it. I was going to Las Vegas.
Speaker3:
That was great for a minute. Don't worry.
Speaker1:
So go ahead and explain that. And then how can people reach out to you to get that free coaching session? Totally.
Speaker3:
So anyone who wants a coaching session on anything, whether it's your life, your business, your relationship, any of the above all of the above doesn't matter. Just reach out to me. We'll set that up and I'll take care of it. It's totally on the house. And then what was the other one? Oh, keep performance evaluation of a business, right? We can evaluate where your business at, whether you're reaching your goals, what you need to do to get the goals. Either way, we'll work it out.
Speaker1:
That sounds perfect for Miss Spears because she said to follow in on what she was saying, she said, to determine the value of her content and experience, and you could help her with that. That's phenomenal. So how would they go about reaching out to you for that wonderful gift of free coaching session?
Speaker3:
A couple of ways. If they call me directly, the number is seven three two five zero nine six seven four seven. They can go on to my website and book an appointment through there. There's a calendar link and that would be W WW Dot one life coaching all spelled out the number four and the letter you become. And then there's my email, which is my first name. That one life coaching at gmail.com.
Speaker1:
But no sex, I didn't have any of those loaded up and ready to go. But I do have one now. Wow. Get out. Oh, there it is. Ok. And Skip somehow jumped on. So, yeah. There it is. My gosh, I keep saying the wrong thing. I see what's going on. So. Let me clear that off the screen, so you can see the whole website real quick and fantastic.
Speaker3:
There's also some fun assessments on there, if you scroll down, Brian,
Speaker1:
You got it.
Speaker3:
People can take those if they want, there's nothing to do with me, they can log in and take them. Uh, yeah, right, there you go.
Speaker1:
Here we go. So I'm going to. Blow that up a little bit so folks can see it. So, yeah, you want to go to one life coaching for you, and that's well, I think I have the website ready to put up on the screen. There it is. One life coaching the number four, the letter U. Oh, by the way, one is the word one. So it's only then life coaching. The number four, the letter U. And that is where you can go to get your free online assessments. There are different ones. There's a wheel of life or relationship assessment and an overall business assessment. And in addition to that, you can use information on this site to contact Linda for her amazing gift. So how long are you going to keep this gift going? Because you don't want to let it go forever and never have a pain the rest of your life?
Speaker3:
So true, although I'm happy with it. Either way, I think, no, I would say, Well, why don't we say for this month if they reference your show and they call me, they'll get a free session,
Speaker1:
Ok in this month. So for those that are listening on podcast later or recorded video is March March? Yes, of twenty twenty two. We'll put that in there too, because it could be watching this a year from now or, yeah, so fantastic. So there you see the phone number. Everything is there. Is there a contact us on here?
Speaker3:
You're better off, just call me.
Speaker1:
There you go. You heard it. Caller, that's the easiest way. That's another thing I like love about you is you're one of those hands on connect people where you're not afraid to say, Just call me, let's talk. You know, let's go old school, which is really becoming the old new school or the new old school. I don't know which way to say it, but yeah, it's definitely another great attribute. And look, there's a little chat bubble down here that you can also connect with her that way as well. And I'm saying this for those of you who are watching live on video for podcasts. Just be sure to go to one life coaching for you. And what I just referenced is all the way at the bottom one of those little chat bubbles. You can click on that. Wow, fantastic. So we're not done yet. Prizes galore. Gifts, amazing, life changing information. And then there's going to be at the end as promised. Weird stuff happening on the screen, that's what we're promising, weird stuff happening on the screen, no. We promised to end the show with a very compelling, powerful question of Linda, so I hope everybody's ready, including Linda, who I love it. So here's here's the thing, Linda. The one There's two great things about this question. Number one is what I found is there is no such thing as a wrong answer. It cannot be answered incorrectly. In fact, just the opposite of true this is the second part is that your answer is the only correct answer. And the reason is because it's unique to you. And that's what makes it personal. That's it. No big deal. So some people answer it right away like I am. They have it. Others take some time and ponder. Even that is 100 percent correct because
Speaker3:
It is right now on meditation. They're stressed.
Speaker1:
Oh no. Yeah. Just relax as you watch the screen and you think those thoughts, you realize you are relaxed now. That's my hypnosis of going into that. But anyway, you will do fine and it's going to be it's going to be great because it's yours and it's authentic as you always are. So with all of that? Huh. Linda Bachman, are you ready
Speaker3:
As ready as I can be?
Speaker1:
All right, here we go. Linda Bachman, how do you? Define.
Speaker3:
Success, this is such pressure. Success is the willpower, the passion to do what you love, the willpower to work hard. Integrity. You determination drive. That's that's success. Success is having something that you can envision and you see it so big that it inspires you.
Speaker1:
Hmm. You know what's coming? You know what's coming? Here it goes. Ladies and gentlemen, that is Linda Bachman, she is amazing. She is incredible, I am so fortunate and blessed to know her again. We've been having discussions a lot more frequently lately, and I'm really happy about that because you're just a gem. I don't know how else to say it. You're amazing. You're wonderful to talk to. Always, always upbeat. And having gone through what you've gone through and you're very astute and just you're a go getter businesswoman. And I know I will learn a lot from you as well. I learned something from everybody, whether they're my senior and age or they're my junior by so much that they could be my son by age. It doesn't matter to me. I can always learn from people, and I know that's how you're wired to Linda, because that's how you've gotten to where you are so quickly. You've learned so much from so many people and you it's it's one thing just to learn it, but it's another thing to put it into action, which is Linda's middle name. Linda, action-packed. It's awesome. All right. Well, that is the end of our show. Ladies and gentlemen, I appreciate everyone for coming on. Don't forget to enter that vacation draw. And also don't forget to reach out to Linda at one life coaching for you. Is there any other way you can think of? Would you like people to connect with you other than the forms you've given so far?
Speaker3:
Nope. My phone is always with me. Call me, I'll answer.
Speaker1:
She is at seven three two five nine six seven four seven. Linda, thank you so much from the bottom of my heart. I appreciate you. You've been an amazing, amazing guest. I knew you would be. I knew it just rocked it. Knocked it out of the park. On behalf of this amazing, amazing woman, I'm your host, Brian Kelly of the Mind Body Business Show. That's it for this episode, we will see you again next week. Until then, just keep crushing everyone and be blessed so long for now. Take care.
Speaker3:
Bye. Thank you
Speaker1:
For tuning in to the Mind Body
Business Show podcast at WW W Dot The Mind Body Business Show Com. My name is Brian Kelly.
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Lynda Bachman
Having gone through so many situations in life, good, bad, more bad, I realized at a young age that being a victim is not going to help you in anyway. The cards we are dealt are exactly that. What we do with them impacts our over success and happiness in the game of life. I am a competitive stand up paddle board racer and my inner competitive nature carries into my business. I do not like to fall and will not fail my clients. I use my life experiences to make me stronger and use my strength to coach as many people as possible find their strength and their best self moving forward. I call it the Power of Choice
Connect with Lynda:
Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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