Special Guest Expert - Marcy McDonald: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Brian Kelly:
So here's the big question. How are entrepreneurs like us who have been hustling and struggling to make it to success, who seem to make it one step forward only to fall two steps back? Who are dedicated. And driven. How do we finally break through? Win. That is the question. And this podcast. Will give you the answers. My name is. This. Body business. Hello, everyone, and welcome. Welcome, Welcome to the Mind Body business show. I'm super excited tonight. This is a special edition on a Tuesday night. We normally air on Thursdays. It's special because of Marci McDonald. She is here with us tonight. She is in the green room waiting, clawing at the screen. Let me in, Brian. I want to talk. And oh, boy, are we going to let her talk because she brings with her a wealth of experience and she is a mindset expert. And you'll notice by the first word of the name of this very show, it's the mind body business. Show the word mind. Well, yeah, that's exactly what that is all about, is mindset. And that's where I came up with the idea of this show is not because I had this epiphany. It was because I studied successful people for a period of about a decade. I was very focused on just looking at and discerning what is it that successful people do that are getting them to a level of success that was, say, greater than where I was. And these three pillars kept floating to the top each and every time of every individual that I studied. And that first one was the biggest and most important. And that was their mindset and that is the to a person, they each had a very powerful positive. You hear this all the time, but the most important aspect is a flexible mindset on top of all that. And then body body is literally that they take care of themselves or took care of themselves. For those that are no longer with us, they took care of themselves and take care of themselves nutritionally and physically. Yes. You know that four letter word called exercise and you all are saying, no, that's not four letters.
Brian Kelly:
That's right. And business business is multi multifaceted to a person. Each of these very successful people had mastered the skill sets that are necessary to build and grow and scale. A thriving and successful business skill sets like marketing, sales, team building, systematizing leadership. I could keep going a long time. The good news is, well, for one to master anyone's skill set can take a good deal of time. It's like becoming an expert at anything takes. I forget what the number is on average 10,000 hours or something. A focused effort. Well, it's the same thing with mastering a skill set. Good news is you don't have to master every skill set that there is to build a successful business. And the ones I just mentioned is just a tiny subset. And you don't even have to master all those. If you just mastered one, then the rest can be leveraged in and that one skill set, if you were to master it and focus on it first is the skill set of Anybody want to know Roll? Leadership. Yes, leadership. Even if you don't have a team currently, even if you are a solo preneur, it is imperative that you begin building your own leadership skills. Leading yourself. Oh yeah, there's a concept. And so there are many, many books on this topic. I recommend that you get every book you can and read it, and we'll have a little segment about that in just a moment. And that that literally is what the key to success is Mind, body and business. All three together. In fact, I just finished I just finished writing the Last Word of my brand new book that's coming out. Mind Body Business not available now. You can't find it anywhere because it hasn't gone through any of the processes, editing and all that. But I started it over a decade ago with this whole concept in mind, because it is true. These are the components of the success of the successful people that I personally studied and got mentored by read books from, you name it. And speaking of reading books, that is another incredible trait and quality I found to be common amongst the very successful people, and that is to a person.
Brian Kelly:
They also are very avid readers of books and not just any books, but books that help them to move forward in whichever way they want to move forward in their lives. And with that, I'd like to segway very briefly into a little segment I affectionately call Bookmarks.
Announcer:
Bookmarks Born to read. Bookmarks. Ready, Steady. Read. Bookmarks brought to you by reach your Peak Library.com.
Brian Kelly:
Yes. Reach your peak. Library.com now said that slow on purpose. For those of you watching live on video and maybe if you're watching recorded video, but especially for those that are listening on podcast, want to make sure you get these down. And another word of advice real quick when you hear about these kind of resources, because I'll tell you, Marci McDonald is going to be laying on you several resources. It happens every time I know it. And they will be in the form of websites, maybe books and different things, maybe programs she offers instead of going off and taking your focus away from her, especially when she's talking, instead of taking your focus away from her and running off and looking at these resources while the show is going on, I implore of you, please instead take notes, write the information down, write down, reach your peak Library.com. Get used to it. Practice it now. Get that pen and paper. Pull up your notepad on your computer, whatever it takes. Write it down and then visit the resources after the show is over. And why do I why am I making such a big deal of this? It is because I've spoken from stage for years and I've been teaching advanced techniques. When it comes to mindset. I'm so, so excited that Marci's here and I've I would get to the point where I know it had high impact on my life personally when I first learned it. And I'd see somebody get up and walk out because they got that all important text message or they got that phone call they just could not ignore and they had to leave the room. And that was the moment that could have changed their life for the better forever. And I just it made me feel horrible. So I began letting people know ahead of time, you want to stay in the room because the magic happens in the room. And by that I mean keep your focus on Marci McDonald when she comes on because she's coming on next, right? Like very, very soon. So get ready, get that notepad ready. And I hope you get writer's cramp, because typically I do. I take notes.
Brian Kelly:
I'm running the whole thing. I'm taking notes. So I'm not asking you to do anything. I wouldn't do. Reach your peak library. Getting back to that, that is a resource that I had built by my team. Literally with you in mind, because personally, I was not an avid reader until about 11 years ago, around the age of 47. Yes. You're all doing the math. You get it. And I found that it was a life changing habit to get into. And so what you see scrolling up on the screen, if you're watching this on video, are all the books that not all of them, actually, but a handful of books that I personally have read and I vet, meaning they had a profound impact on either my personal life, my professional life or both. And I put them in this list. So not every book I've ever read is in this list. And, and to be honest, I'm way behind in adding the remainder. I've read many more than are in this list that do qualify. And it's just here for you to have a quick place to go and know that at least one other successful person vetted these books. Find the book you like. Go get it anywhere you want to get your books at, wherever you get your books at. If it's Amazon, in fact, all these buttons go to Amazon. If you don't want to buy it from this site, that's okay. This is not for the purpose of my company making money. It's for the purpose of giving you a resource that you can use to catapult your business and your personal life to the next level. That's it. There is no ulterior motive whatsoever. So go there. Reach your peak Library.com. Pick the first book that jumps off the page. They're in there in no rhyme or reason. They're not alphabetical. They're just thrown in there. As I said. Here, add this one, here's the next one to my team and they would throw them in there. So go ahead. Check that out after the show is over, because it is that happy time. We are going to bring on the most amazing, incredible individual you are going to meet in a long, long time.
Brian Kelly:
Her name is Marci McDonald. Let's bring her on.
Announcer:
It's time for the guest expert spotlight. Savvy. Skillful. Professional. Adept. Trained. Big league Qualified.
Brian Kelly:
And there she is, ladies and gentlemen. It is the one. It is the only Marci McDonald. Woohoo!
Marcy McDonald:
How are you? Clawing my way to get on the screen here. Talking to you people.
Brian Kelly:
I see the scratch marks. That's pretty neat. Oh. Oh, my goodness. I'm so excited. Because of your genius, your experience, your background, your a mindset expert. You're an amazing mom of of kids and of pets. And you're just incredible all the way around and what you do and how you go about your life and how you serve others. I'm duly impressed. And I cannot wait to share you with everybody. Oh, this is going to be so fun because everyone that watches and listens to this show will get something from it that can and will change your life for the better. And I kid you not. And so it's that important. See, it even made me lose my voice very, very briefly because I'm all choked up. This is going to be awesome. And so. Marcy, We know putting on a show takes a lot of a lot of work, a lot of effort, and it does take some money. And on that on that note, it's time to real quick take care of you know, we always say housekeeping. I'm going to say bookkeeping and we're going to do a few words from our sponsor and then we'll bring you on and we're going to have a fantastic show. So everybody hang tight. Don't go anywhere. And Marcy and I will be right back. Hey, if you're watching the Mind Body business show live right now, then you will have the ability to win a five night stay at a five star luxury resort of your choosing. Compliments of the big insider secrets. What is it? It is a five night vacation stay to one of many destinations across the world. You can see as we go through this very quickly, there's some in Branson and Daytona Beach. These are in the United States, all over the United States, New Orleans, San Diego, There's also Mexico. There's also the UK and Argentina. I mean, it just keeps going on and on and on. Australia, at the end of this show, you will be given the ability to enter to win. You must be watching this live. If you're not watching live, then head on over to the mind body business.
Brian Kelly:
Show.com and register. To receive automated notifications when we go live the next time. We do not spam, we do not even pitch any products or anything from that notification. It's just simply a way for you to know that we're alive and now you can join us and you can also participate in this incredible, incredible prize. And you do not want to miss this. So come on live. And you do not want to miss a moment because of our incredible guest experts. And we will reveal that at. The very end. And if you're struggling. With putting a live show together and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high quality show and connect with great people and grow your business all at the same time. Then write this down carpet bomb Marketing.com then head on over to it. After the conclusion of tonight's show, Carpet Bomb Marketing. Saturate the marketplace with your message and to get a free lifetime membership to a phenomenal resource called the Richer Peak Club. Your free membership will include instant access to deep discounts on major software services and top shelf training courses that you need to run your successful business. Think of it as your entrepreneur Discount house. Catapult your business to the next level. Sign up for free now and get a hotel discount card worth $200 just for joining. Then go and grab your deep discount. So write this down and then after the show once again, head on over to reach your peak Club.com. All right. Now let's get back to the show. Yes, at last. Let's get back to the show. My gosh, that guy just kept yammering and yammering. It is time to introduce this amazing young woman to you formally and officially. She is the amazing Marci McDonald mindset coach. Marci McDonald is the daughter of a genius father and a schizophrenic but loving mother. So she began life with an unusual gene pool that shows her shows in her professional and personal experience. That is amazing. Already, she's worked at a six figure corporate job and she's hauled pounds of avocados on her back.
Brian Kelly:
She's dined in five star restaurants in Paris, and she's lived on beans and rice. She's lived in a house worth more than half $1 million, and she's lived out of her car. She's had ups and downs and everything in between. On life's journey. She believes that if she was able to learn how to be emotionally healthy, to be intentional about her purpose and be happy every day, then anyone can. Yes. A participant in season two of the reality show on TV called Four Days to Save the World. Marci is also an international best selling author and an internationally certified end of life doula. And by combining her neurologically based exercises with the urgency that comes from looking closely at your own death, she has created a practical and powerful program that enables entrepreneurs to stop wasting time and start making money by focusing on what really matters. Oh, powerful. That is. Marci McDonald, mindset expert. Welcome to the show, Marci. How are you doing tonight?
Marcy McDonald:
I'm outstanding, Brian, and thanks so much for having me on this very important show.
Brian Kelly:
Oh, my goodness. And it will be so important for those of you watching and listening, I kid you not and let's just dive into it. I cannot wait to look in deep into that big, beautiful brain of yours. Marci, because we were talking just before the show and we both agree emphatically about the fact that everyone's current degree of success, amount or quantity of success that they currently have or are lacking is 100% not due to any outside factors 100, 100% due to what's going on between their two ears and their brain and no one else's. And the beautiful thing is, once you really internalize and realize that that is the true fact, and now you'll start taking action on improving your mindset, watch your life change, and Mary's going to show us how that all works as we talk through this show. And I wanted to find out from you, Marci, you've been you've been really. Did I just say, Mary?
Marcy McDonald:
Yes, you did. But I forgave you instantly. I was like, because I'm emotionally healthy. I'm not taking it personally.
Brian Kelly:
Like, I just noticed, like, something felt wrong. Just a moment ago. What was that? So I'm sorry, Marci.
Marcy McDonald:
That's fine.
Brian Kelly:
I could say. Man, I sure hope your middle name is Mary. Yes, we do have fun on the show as well, especially when Brian's a goofball. So, Marci. When you get up in the morning, So you've been through a lot. You've been through the ups and downs and that's what makes you so strong. That's what makes you the perfect person to help others to develop the mindset that's required to live a wonderful, empowered life. And so when you get up in the morning knowing what is ahead of you every single day, because let's face it, being an entrepreneur isn't just swinging on a hammock with an umbrella drink and watching the money just pour in. It's anything but. And so there are things that we must do every single day that are considered arduous and things we don't want to do. There are many more things we love doing. That's why we do it. But for you, when you get up in the morning, what is going through in your beautiful brain that is keeping you driven? What's the thought patterns that are happening that are keeping you excited and driven and keeping going every single day, day in and day out, knowing what you've been through and what is still lying ahead of you each and every day.
Marcy McDonald:
Brian, you have to understand that I start each day pretty much the same way because I've learned that how you begin your morning helps you set up your day. So I start with a gratitude list before I even get out of bed. And then I get up and I do usually morning tai chi and stretching as the sun is rising. Then walk my dog. So by then and as I walk my dog, I do what I call zen dogging. I had to come up with a term for it which is just being present with your dog and whatever your dog is doing might be peeing, it might be sniffing, it might be stopping, it might be trotting. You just stay with your dog with that and it gets you completely in the present. Because I used to walk my dog and I'd be thinking, Oh, I got to do this. I got to do that. And did I remember to do this? And oh my gosh, you know, I'm behind in this and not be present. So I created Zen dogging where I'm just fully there during those moments. And by then with those rituals, I'm really ready to jump into my day. And to top it off, I'm extremely happy and grateful that I get that day. There's not a day that goes by. That. I don't think, wow, I'm so fortunate to be here and to have this. And that keeps me grateful throughout the day and motivated because, yes, being an entrepreneur is a long, lonely road and it's full of. Or bricks and. Rocks and glass and stuff that we tend to throw in our own pathway. Right. It's not a straightforward path, but if you've got your head set straight, then you're clearing that pathway. So even if things come up, you know how to deal with them. So that might be a little longer than you wanted, but too bad. No.
Brian Kelly:
You can. You know what? If I ask one question, you fill the rest of the show with the answer. I am absolutely fine with it. This show is about you, not about me. And I appreciate your knowledge and wisdom. And that's why I have people like you on the show is to share you not for, you know, everyone's going to think, well, you just talk for the first half of the show, Brian, what are you talking about? No, I get it. But all this is about mercy and your brilliance and your genius. And I love the fact that you start out with a routine, a regimen. And I found this to be true of many, many successful entrepreneurs that they all seem to a person have a routine, something that they do every single day. And many of them, the more successful them seem to include gratitude in their. And my ears got big when you said that like, Oh yeah, there's a reason you are where you are and you know the stretching that's the so you do mind with gratitude stretching, there's body and then walking the dog, the dogs taking care of their business. Oh had to get that in there so and so. But I love how you just said that Zen dogging because I used to have a dog a long time ago and it would walk me and I would be upset, you know, internally and it would have to stop to do its business. And I'm like kind of nudging it to like, Let's go, come on, let's finish it off. Let's move, Let's keep. Moving, you know, And love. That. I wish I had learned that before. We don't have any pets anymore at this time. But that's a great, great advice, is to be in the moment, not just for the dog, but it's also for yourself, right?
Marcy McDonald:
Yeah. I mean, it completely changes what happens to you and with you and for you during that walk. It doesn't matter if it's raining, if it's snowing, but you will see things that you normally wouldn't see and you'll feel things that you wouldn't have otherwise because being mindful. Being having an emotionally healthy mindset means that you're actually fully in the space and the time that you're in, you're not up in your head. I used to be so in my head. Brian, sorry to interrupt you, but I'd be so in my head that I'd drive somewhere. Like I'd drive my son to school a route I'd take, you know, years on end, and I'd suddenly look up and say, Oh, my God, we're lost. Did I take a wrong turn? And my son would roll his eyes and say, Ma, you know, we're on the same road. But I would be so in my head I would forget that I was in my body, in my car with my son, with the same things going by that wasn't healthy. I get lost a lot.
Brian Kelly:
I think we've all been there, you know. Or the opposite would happen where you get in the car and then suddenly you're at your destination. You don't remember taking a single turn to get there because you were in a state of we call it hypnosis. You're all hypnosis is self hypnosis. We won't go down that path. But it's it's a state of hypnosis. It's. It's fantastic. It can be. It's not probably all that safe if you're driving and you. Don't know how you got. There. It's like, don't know if I'd practice. That for driving. But I love the fact that it's, you know, you're fully in the space. And how has that impacted you now when it comes to being there for and with your clients? I can only imagine that's just had incredible benefits for you and for them.
Marcy McDonald:
I don't see how anybody can coach if they're not fully present, honestly. And, you know, you ask part of your question about how I get going. Part of it is the impact that I can have on the people I work with. Because the truth is, Brian, I change lives. And when I change lives, then there's a ripple effect, because those people can then change lives. They can have the impact they intend to have. They want to have because they've cleared out the junk in their heads. So that is a powerful motivator for me to get through some of the stuff that I would prefer not to do as a business owner. Because that's where it gets me to. And I kind of diverted you from whatever your question was because I'd been meaning to answer that. So can you bring me back? Yeah.
Brian Kelly:
You already have taken care of it in more ways than one. Anna Williams, you have a friend here? Hello, Marcy. Anna Williams And she said Marcy is one of the most profound, phenomenal, extraordinary, monumental coaches I've met. She has mastered her work. She is an amazing, impactful, brilliant coach and mentor. Congratulations, Marcy. Thank you, Anna. For Marcy. That is amazing. And I can just tell. So well deserved. So well deserved. The fact that you just came on, Marcy, and you said something that really opened my eyes and made me happy. You proclaimed that you changed lives. A lot of people don't want to come on and admit that because they don't think they have that kind of power. You do. Every human has that power, every human that we come into contact. You change their lives either for the good or for the bad or or neutral. I mean, it could be we're all changing lives, but very few want to admit that they are in the process or acting on changing lives as part of what they do for their living, for their business. And I just I think that's phenomenal that you just came out and said that without missing a beat. It was part of your sentence as natural as it came. And that tells me about the mindset work you have done yourself for yourself and also the kind of greatness that you will instill upon others and that you are changing lives. Everyone you work with because of who you've become. That's what I love about what we get to do being entrepreneurs. We help people because of who we've become. And so the question everyone out watching and listening is who? Who have you become that can be used to serve others, to impact others? You all have something in you right now. I'm not challenging anybody to become something new or different. You've already done it. What is it? What is that one thing that you could use to help and serve others? Maybe it's past experiences, good or bad. Maybe it's lifelong. Working on yourself and mindset, like Marcy, maybe going through struggles and living with parents at different ends of the spectrum mentally. I mean, it's just there's so many great things out of this. I'm just babbling, but it's just an observation that was very powerful and profound that you kind of slipped that in there, but it was natural for you, and I commend you for that. That's pretty awesome.
Marcy McDonald:
Well, thank you. It's. Right. It's a treasure, really, if you think of it that way. It's like. I have. I have gone through hell and back. Okay, let's just. Sometimes with a sense of humor, sometimes not. But through it all, I've been blessed to have reached a point where I did do the work myself, and it stuck because of how I did it, because of the mindset piece. I tried for years to, you know, be happier, be healthier, be physically, mentally, spiritually, better. But nothing ever stuck. Bryan and I tried everything. I tried yoga, I tried tai tai. I still do Tai tai, but it didn't have that same impact. You know, I tried meditation. I tried chanting. I tried hiking and chanting while hiking. I tried drinking. That definitely didn't work. I mean, I tried lots of things, but it wasn't until I started to understand how my brain works that I realized why it is what I've been trying wasn't sticking. And that was so powerful. Unbelievable. I mean, it just flipped the switch for me completely. And so then all those things I'd gone through the ups, the downs, as you said in my bio, all those things came together so that I can be present with pretty much anybody. It doesn't matter. Have I gone through what they've gone through or have I not? I understand what's going on in their mind and I hear them speak about themselves in ways they can't hear, and that enables me to hold up a completely different mirror to them than they've ever had before. It's a mirror with light in it instead of with dark in it.
Brian Kelly:
Oh. Okay. I have to. That's a bomb dropping moment if there ever was one. Because you are dropping some serious knowledge. Bombs and bombs of wisdom. Marci McDonald. My goodness. Understand how your brain works. Did everybody hear that? That is key, number one. And then you take it to the next step. Now that you understand how it works through leadership, through Marci, is now change. What is going on in your brain for the better for you and change your language. Change what you're saying. Aren't we all our own worst enemy? Marci, I know you know that from all your work with people. And isn't it interesting that it takes someone outside of us to alert us to the fact of our of what we're doing? That is why it's so important, everybody to find somebody, a mentor, someone like Marci, to help you get through this. You cannot, cannot do this on your own. It is so vitally important that you get help, whether it be through Marci or someone else. Marci, I can't imagine would be She's the best place to start. Go with Marci and we'll give you ways to connect with her later. Because, look, this could be the most important decision of your life, and that's just to reach out and say hi to her and see if you're a fit. Period. I know nothing about her business model at this moment. We're going to find out. Oh, yeah, we're going to find out. But I can already tell right now. Marci is someone who wants you to get the results you're looking for in your life. Who doesn't want that? Who doesn't want to work with somebody like that? She's in your corner. She's like your. Your coach. She'll lift you up. Probably throw some sprinkle of discipline when she sees something that you're doing wrong for the second or third time. But that won't go on very long because Marci is a coach. She'll figure it out and smack you around. Not physically, not physically, but she'll lovingly redirect your actions to the point where you get the results you came for. I'm probably speaking way out of turn on how Marci operates, but.
Marcy McDonald:
No, you're not without judgment. I think that's one of the most important things to remember is we're judging ourselves all the time. And if I might just tell a little story that exemplifies what you were saying about how why you need someone outside yourself is because of how used to what we're telling ourselves we get. So here's a story that models that. So a few years back, my son and I bought an avocado ranch together and we had a giant Quonset hut for all the tools and equipment and also the washing machine and dryer which were set up so that they when you open the doors, they banged into all the tools. So you'd haul your laundry down there and try to wrestle the door open and squeeze the laundry in. And then you'd pull it out and drop it on this filthy floor with all the tools and avocado stuff and then shove it into the dryer. And every time I did it, I would be cursing to myself saying this stupid dryer, you know? And I did that for like three months. And then one day I thought, well, wait a minute, I own this washer and dryer. I don't have to keep it where it is. I could actually just move it. I could move it so the door doesn't bang into the tools, but opens up. Really where I can put stuff in and out without falling on the floor. And it's. The perfect example of how our brains work. We're so used to this stuff. We're used to banging around. We're used to dropping stuff on the floor. We're used to feeling bad about ourselves, but we don't notice it. But in that moment when you suddenly say, Wait a minute, I own this stuff, I can change this stuff, I just have to look at it a different way and try something different. And if that doesn't work, I just try something else without any judgment. Boom. Your entire life can change then. But it usually takes someone else stepping in to say, Hey, hello. Have you noticed that you've just called yourself stupid five times in our conversation? Or I was talking I was on a podcast a couple of weeks ago and the host said, Oh, I'm really nosy.
Marcy McDonald:
That's why I do this. And I said, Do you mind if I reframe that? Because nosy is a negative term you're using to describe yourself for your entire business. And I know you're kind of joking, but it's negative. Somewhere back in your history, someone told you you were nosy and you internalize it and you don't even know you're doing it. It's just like that washing machine. You can move that, reframe it, say it to yourself differently. So it's true. I'm a naturally inquisitive person. Yes, I'm a lifelong learner. Wow. How different does that feel than saying I'm nosy? I'm a lifelong learner. I'm nosy. Which would you rather take? Well. Move things around, find the truth in it, and you can completely change every single day of your life.
Brian Kelly:
Totally, totally agree. And Yeah used to teach similar concept on stage. It's like, so the bottom line everybody is you have a choice. You are not handed a predetermined destination in your life. You have a choice to direct which way you want it to go. You can either and this is what we'd say from stage. You can either let circumstances control your attitude or you can let your attitude dictate your circumstances. Absolutely. We are all going to be faced with circumstances that are less than pleasurable. We all have already. It's just how do you react to them? That's when your choice truly matters. And what Marcy is saying is change the words of what you're telling yourself in your self-talk and watch your life change for the better. It doesn't take much, but it is so true. We are the ones kicking ourselves in the butt over and over and over for little things that really we should be praising ourselves for. So, you know, I used to be a certified personal trainer and I'd get clients and they'd go and they'd say, okay, do ten push ups and they'd do four and they'd get up and they are just beating themselves up verbally, like, What are you doing? What's wrong? Because I didn't get ten. And I said, Stop right there. Take that hand, turn it backward, reach back behind yourself, pat yourself on the back and say, Good job for doing as many as you could. Great job you did for next time. We may do four again. Certainly. Soon you'll do five and then more. But never kick yourself for putting in the effort ever, ever. And so things like that, it's just changing and reframing, as you so expertly said. Marcy, speaking of expert, my goodness. Oh, yes. Anna, thank you. Marcy is certainly changing my life as my coach. This is Anna Williams talking. I am so thankful for her. She is a genius like her father. She is very unique in her mastery. I'm being stretched and challenged from my experience and. Saying, Hi, Brian. Kelly, Anna Williams here. It's my pleasure and delight to be here this evening.
Brian Kelly:
Thank you for being here, Anna, and for engaging. And if you have questions for Marcy or Yeah, you can put up a quick. It's got to be quick. I got to be able to read it. But you know something? She something that stands out that Marcy has done to impact your life in that incredible positive way. And it's obvious to me Marcy is is doing this for more than just one person. It's obvious to me that she is changing lives. She said, Oh, this is awesome. So I'm having a great time. Oh, Dawn Hope Rich, how are you doing, my friend? He's a local guy here close to me. Chamber of Commerce runs chamber. Another wonderful, heartfelt human being. Thanks for coming on, Dawn. Yeah. And so, um. Goodness sakes. Oh, so. Much. Um, okay, let's let's let's shift gears. Just a hair and Yeah. I'm curious about this. So. In my opening, we talked about mind, body and business. And on the body side of things there is this thing called fitness, you know, physical fitness. Many people kind of cringe when they hear that it doesn't need to be arduous. It doesn't mean mean that you have to be working out to become a bodybuilder like Arnold or a supermodel like Cheryl Tiegs or whoever from way back in the day. It's just about staying fit and healthy for you. Mercy in your life. How important has physical fitness been to you and have you have you been on the side where you don't feel so fit versus a side where you have been fit? And what's the difference been if that's been the case?
Marcy McDonald:
Let's see. Well, physical fitness is super important to me because I think when you're physically fit, you just naturally have more energy, you feel better about yourself and you can keep doing things that you like. So I'm a big fan. I work out regularly so and have for for decades. But there was that moment when I looked at my body and said, Huh, didn't used to be so difficult to do this stuff. And I had to make a conscious decision to begin working out because it wasn't coming naturally. And then I kept that up for a long time and when I hit a peak in my corporate career. At that peak, I was working 80 to 90 hours a week. It was a super demanding job and I realized, Hey, the old fitness has traded itself in for a glass of wine. As soon as I get home for my four hours before I get up again and do this all again. And I had to make a decision to figure out how to fit fitness into my life. So I started what I call the in-betweens, an in-between attitude. So I put weights by my desk. And if I had a few moments before meetings and typically I had people lined up at my door waiting to talk to me, But if I had a few minutes, I would just even if I got three reps like you said. It would be more than I was doing before, and I shifted to taking the stairs instead of the elevator. I started parking my car farther away at the grocery store, so I just fit it in. When I put on the kettle for tea in the morning. Even now, I'll do push ups on the cabinet on the counter. I'll do a series of hip lifts or whatever you can fit a lot in while you're waiting for your coffee to percolate or whatever. I work with a great fitness expert, a guy named Dean Hodgkin, who is in London, and he's the one who first said to me, Hello, you could be fitting this stuff in, you know, just here and there. Just even stop using the remote, get up and change the channels on your TV. Just the simple, simple things. Yeah.
Brian Kelly:
Remember when we had to do that? I'm old enough to remember that. Get up and actually. Turn this dial. And it. Only had, like, I don't know, 20. Total channels, but only 13 of them or ten of them worked.
Marcy McDonald:
And yeah, so, so yes, it's super important to me. And I actually I had surgery last fall on my foot and so I've been in a long period of recovery. But. As soon as I could, I actually started working out. I had to sit down just my upper body. But the fact is, it keeps you your brain going, your juices flowing. It's essential.
Brian Kelly:
Yeah and had a good friend of mine helped me coin this phrase. It was actually he did it and he said, You can use it. And he said, Your mind and body are a team. More importantly, they are your team and they literally are joined in that What is going on in your mind affects your body and literally what's going on in your body. Meaning are you relieving it of stress or are you taking care of it? Are you getting nutrition? It affects your mind. So you cannot you cannot have one operating at a peak level of performance without the other. It cannot work. It's impossible. And a lot of people say, well, you know, hey, I can forgo that. I can work out and then I'll go eat a gallon of ice cream. It's like, that doesn't work with the body part either. So you can't. You can't have two things not working. So you need to work on both at all times and Yeah as you get older. Oh my gosh, I had surgery on this shoulder, then on this shoulder. This is when I was a certified personal instructor and all that. And I just like I didn't I couldn't stop. I had to keep going. What do I do? So I use my legs and then my legs started bothering me. I'm getting older now, my shoulders back. So I. Gained like. So many people. I ended up I went through a lot of personal things recently and I let myself go completely. I was working too much, just like you mentioned, 80 to 90 hours. I don't know how many hours. I didn't even quantify it. It was too many. But I had a lot of stress going on in my personal life with my family. And and I let myself go in every which way, drank too much, ate too much. I gained. So I was I was bigger and heavier than I've ever been in my life by far. And I finally just said, it's time to hit the reset button and did. And now I'm down 20 pounds. I'm going to have ten more after that.
Brian Kelly:
But this is my first goal. I'm going to celebrate this Yeah I'm going to celebrate. Say, don't you bet. Oh boy, am I going to celebrate. And I haven't touched any alcohol in that two months. It's never been an issue with me. It's just it was a crutch that made me, you know, get the edge off. But if I drank, I wanted to eat more snacks and it just was this vicious, horrible thing. And so I'd go in. I started working out to lose weight in the beginning. And I was I worked out viciously for the first week. I did a great job. But then my shoulder started hurting and I got it checked, said, stop working out upper body. Like what? So I got on the treadmill and started running. We have one in the house and my knees started killing me. It's like, come on. And so. I literally just. Got home. Today from getting an injection in my knee. And it's literally they take the blood out of you, your own blood, put it in a centrifuge that creates plasma and it's very enriched and they inject it back into your knee. Many athletes have had it done. So I'm excited. So I'm going to be able to run again here real soon. I can still run. It just hurts. And then the shoulder, I'm going through physical therapy. So the whole thing is. Just do what it takes to keep moving and literally to keep moving and also mentally. So, you know, even if you're having difficulty with joints, find a pool, jump in something that's low impact, bicycles, stationary or otherwise. Treadmill actually has some impact. So I don't have a bicycle in the house or wandered right around the neighborhood. So anyway one of I'm big tangent there, but everything you're saying is right on point about, you know, getting fit, staying fit and that it feeds the brain and it helps you perform at a higher level overall. Um, and one final note is a guy came on on my show a while back and said their tip or one thing they did was before they do an arduous task, that's when they choose to work out because then that arduous task becomes that much simpler and gets done quicker.
Brian Kelly:
And you just said, huh? Like, so yeah. And I've done that where I've worked out right before the show episodes of the show. Sometimes I'd be kind of lethargic and tired. Dude, all this stuff I've been going through and was like, I'm just going to hit. I'm just going to do a quick workout and it just revives you. It's the best drug on the planet with no side effects.
Marcy McDonald:
Absolutely. Just a quick note about a client I had who was who was overweight and was struggling with her weight, but that wasn't why she came to me. She came to me for a whole bunch of other issues having to do with her business and a milestone birthday and her partner of many years leaving her, but weaving through everything she told me was this self-image. That was extremely negative and had been with her since she was a kid. So what we found was that as we cleared out all that negative debris, she got more energy because she had been. Trying to feed her bad feelings with food and by not doing stuff. And the more she started to see, oh my God, I actually am lovable. Oh, my God, You know, I actually am worthy. Then the less she needed to try to fill that hole with food and the better she felt, the more energy she had. And she just one day she said, Marcy, I just started walking this week. It wasn't because I had a diet plan or a workout plan. It was because I just felt good and I felt like taking a walk. So that that connection between the mind and body works both ways.
Brian Kelly:
Absolutely. It's so powerful and it doesn't take much to finally kind of snap out of it and realize, oh, my gosh, it's really actually really it's it's easy. It sometimes just takes guidance from outside, like from Marcy McDonald. And so what I want to do, Marcy Um, I think we're at a very good time to let people know more about what it is you do in a more detailed manner. Like what are the kind of people we could see from your bio that you work with entrepreneurs as one? Do you work with men, women? Any age groups, corporations? Maybe? What is your sweet spot or your target client? And then number two, what is it you do for them? What is is it coaching? Is it monthly? Is it, you know, what's the duration, those kind of things, whatever details you want to include. And then number three, if you have any more unbelievably juicy stories about how you've helped somebody change their life, I would love to hear that as well. So I know that's a lot of questions, but I'm going to be quiet and let you take it from here.
Marcy McDonald:
Sure. Great. Hopefully my big brain, beautiful brain will remember all of them. So wait, what was the first one? What do I do? I work mostly with women. I do work with men as well, because men have big, beautiful brains as well. And everything I do works for them, but I've mostly been working with women who are entrepreneurs or women in leadership who've already done extremely well in their businesses, but have begun to notice that they actually never feel good enough. So for entrepreneurs, very often the challenge is they're not getting the work done. The reason is that they're feeling negative about themselves in some ways, and when you feel negative about yourself, it gets in the way of everything you do. Everything is the same with people, interestingly enough, who have succeeded at a very high level, but their negative thoughts are still getting in the way of what they're doing and feeling personally. So they hit this rut. They start trying to prove themselves by doing more and more, by always being the one who volunteers, even if it means that they're the only person at the office, so they end up feeling exhausted. Well, the same thing happens with entrepreneurs. They feel exhausted because they get on this treadmill of saying, I'm not good enough, I'm a failure, I'm an imposter. You know, I doubt myself. They don't have focus. So the same thing happens whether you look like you're a success, whether you've been kicking butt on the outside and succeeding, but not feeling good on the inside, or you're beginning a business and you're struggling on the inside, so you're not yet showing up as a success in the terms you had hoped to succeed. It's all the same thing. Brian That's why I can work with both groups again, largely women, because women are usually readier to do this kind of work. I mean, that's that's just a fact. When I've worked with men who are ready to do it, you know, we blow it up, it's fantastic. But you have to be ready and willing and able to say, Hey, I've got some feelings here that aren't doing the work for me. They should be doing What can we do about it?
Marcy McDonald:
And there's a lot you can do about it. So I think of the work that I do as practical mindfulness. So we were talking before the show a little bit about the woo woo ness of mindset, right? And for me at first I thought, yeah, you know, I can kind of believe in that, but if it's not practical, I'm not going for it. But I worked with a brilliant professor, Professor Daniel Kehoe, who had written a book about the neuroscience of the brain and how it works, and he asked me to help him turn it into a course because I used to create online courses with people. And when I read it, I suddenly understand stood, Oh, I've got an emotional brain and I've got a rational brain, and they are not the same being whatsoever. They're they're separate. Which one is in charge. I always thought it was the rational brain, but in the time you just blinked. The emotional brain processed a quadrillion bits of information. So hello, It's the one in charge. And the rational mind which is processing 64 bits of information. A second says, Hey, emotional minds got this, you know, it's on charge. So that's one of the things that I do with people when I work with them is I help them understand what's going on in their brain. Partly so they understand this isn't woo woo, partly so they understand it's practical, partly so. They understand there is a way to change that's real. It's not a belief system. We can build in nano steps. Change, starting incrementally and stacking change. So we change your habits. But I do something very unusual when I work with my clients, Brian, and that is that I start everybody off with End of Life. Imagining I have worked with I worked with someone as an end of life doula who. Had been given a one week to live. And his niece called me and said, you know, my uncle is dying. He has one week to live. He's loaded with regrets. And is there anything you can do about that? You know, you're an end of life doula, a mindset coach. What do we do?
Marcy McDonald:
So I said, okay, I'll talk to him. And she. Held the computer in front of him because he was literally on his deathbed. He was too weak to even hold it himself. And I asked him to tell me his life story. When he did when he was done. And I just held him in that container of deep listening, you know, just respectful listening. At the end, I said, Would you mind if I told you my perspective of your life? And he said, No, go ahead. And I reframed his entire life for him and his family because what I saw was different. He saw someone who had failed. I saw someone who had done the best he could to be a loyal, loving father, husband, uncle. It didn't matter that the things he tried hadn't worked. What mattered was that he tried that he cared. In that reframing, he came to complete peace about himself and his entire life, which for 80 odd years he'd been carrying around this burden of believing he was worthless, that he wasn't good enough. Flip that narrative around and he came to peace and he died at peace a few days later. That made me realize that no one should die with regrets and no one has to. And so I frontload my programs with what I call numbering your days where we look at your life and imagine that today is your last day. And what does that mean for you? And we do a number of exercises so that we can really get real about the urgency of living every single day as if it were your last day and clarifying what truly matters to you. And very often it's not what you think matters. Then that becomes the centerpiece for the work we do together. Because you know what matters. And you realize you don't have forever to fix this stuff you only have today. Sang. You'll you'll do it later. You'll take care of it later. Yeah. I'll start exercising and eating better next week. You know, this is my last week, my last cigaret or I'm going to start my business. Yeah. You know, pretty soon I'm putting all the things together That is believing in someday.
Marcy McDonald:
Someday is the same as no day. Yes. So we start all our programs with that and then we start layering on change. We work into shifting your self-talk. Now that you have the urgency of knowing that you can't keep living like this and the clarity about what really matters, you're ready to say, What am I telling myself? And that's what I hear for you. I am able to hear because I deeply listen. What you're saying to yourself that you can't hear yourself because it's like that washing machine that you just run into and drop all your laundry over the floor. You're just used to it. You're used to beating yourself up. It's sad, but it's true. You're used to thinking that you're not good enough in some level. That is what I find with so many people. But now we're able to create new habits of talking to yourself that are true. And that arm you so that you don't have to work with me for the rest of your life. I don't want that. Really, I don't. I want to work with you and prepare you to have the tools so that you can keep changing yourself. And so for that reason, I work ideally with people for 90 day sprint. During 90 days. We have 30 days to break, to identify and break old habits and patterns that aren't working for you. 30 days to reset those patterns with new emotionally healthy habits and patterns of self-talk and behavior and application. 30 more days to imprint that throughout your life in everything you're doing, so that it's becoming a habit and a way of being that's completely different. And then you're equipped. We might do a second run if you just want some reinforcement. But really, in 90 days you've got the equipment and you've got the understanding and insight that you really are worthy. That you can believe that you're worthy and that you can keep changing so that you're living a life that's intentional so that you don't have to be perfect. You just have to be honoring that intention. And then when you don't make it, you just say, okay, I see that I didn't make it today or in that last hour.
Marcy McDonald:
I was really a jerk to that person or I didn't get to my work. But you know what? I have this moment still, so I'm going to start over. Without judgment and live in this moment. And that is creating a life where you live without regrets, where you can live with focus, where you can live with energy, where you can be grateful for both the good and the bad things that are going on in your life because you realize they're all yours. That's how I work with people.
Brian Kelly:
I love it. I love it. And I think everyone who is even thinking maybe I should, you know, if you're if you're that person saying, man, I'm not sure this sounds like it could be something that works good for me. Well, if that's you, then the answer is yes. It is something. That you should reach out to. Marcy about and her website. I want to say this verbally. So for those of you that are just listening on podcast is self. Mastery. Transformation.com. And when they go there, Marcy, what is the best way for them. To reach out to you? Or if there is another. Way, let us know what that is. We're not. Done yet. We're not anywhere near done because Marcy has a gift to give you as well as a we have a five night vacation. Stay to give away. So don't go anywhere yet. But I'm just trying to find out. For those of you that are truly interested in reaching out to this amazing woman and having her help you, like she has helped Anna Williams, who is on here. She's added another comment I'll display here in a moment that will. Help get you over that. That nudging. Question mark in your mind of should I reach out? The answer is. Yes, but what's the best way for them to do that?
Marcy McDonald:
Marcy Yeah jump to the bottom of the page and there is a just a quick. Thing a little bit more where you can just Yeah there. You can either get a free my free guidebook seven Steps to Silence Your Inner Critic, and then we can start a conversation. Or if you go a little bit further down the page, there is an invitation to a complimentary coaching call. Really, it's if you want to understand what your blind spots spots are where we have a half an hour call in that time, just book a call with. We'll figure out what's blocking you so that you can begin to reach out for the success. That's possible for you. Clear away some of the debris.
Brian Kelly:
That is amazing. Let's see. And you also had a gift. And is it I don't know if it's the same thing. I didn't look at this at a time. It's a Bitly link.
Marcy McDonald:
It's the it's on this seven Steps to Silence Your Inner critic. It's just a guide to get you started. You know, some people some people want to talk to you right away. Some people want to get a little bit of information. And this shows a little bit of how I work and things you can start doing today. I mean, for heaven's sakes, don't wait till tomorrow. Download that and start doing something today or book a call with me and let's see what's holding you back, because my guess is you don't really know.
Brian Kelly:
And Yeah.
Marcy McDonald:
Knowing is the first step.
Brian Kelly:
And it takes mercy to help you to. Extract what that. Is and then to. Help you to right that ship. And then. Have incredible results. Like the one and only Anna. Williams is having, she said, Marcy has helped me with my business, with her knowledge, skills and. Wisdom helped me to. Develop my speech of a lifetime, my five and a half year journey, my. Book called A Stolen Life. A True, Diabolical Nightmare Journey. So really had a great. Powerful and positive impact on Anna, got her. To. Move forward and get things done that most likely may not have happened if she had. Not run across. Marcy and been coached by Marcy. So another life change by Marcy McDonald, everybody. Yes. And so we do have another gift to give away. So be sure to go to self-mastery transformation.com. Scroll down, you'll see what looks like a book. It says Seven Steps to Silence your Inner Critic. Get that for free, download that and then scroll down further and book a 30 minute consultation with her. It's that. Button on the bottom left that says. Schedule a complimentary break. Break through your block session with with Marcy. And oh yeah. Subscribe to our YouTube channel as. Well that's on there and. Just really take action. On this. And I always say this when we have things like this. Where your personal time is involved. Marcy And that is to everybody, please treat that time with. The absolute utmost respect she is giving. This time of hers away to you. It is her gift to you and. It's highly, highly. Valued. Time Yes, your time is valuable to make the most out of it and go there with the intention of having Marcy help you. Let her ask the question she's going to ask. Listen intently, Answer them honestly. And you'll get the results, or at. Least the beginning of the results that you're looking for and to see if you're a fit to go further. It's that simple. Is that pretty accurate Marcy?
Marcy McDonald:
That's that's. Perfect. It's it's a conversation where someone's listening to you in a way that very few people ever get listened to. And it's a chance to shine a flashlight on some things that are going on and then see if, if my coaching is a good fit for you because not every coach is the right fit. You know, you have to you have to mesh. I've got my style. Other people have their styles. I will say that my program is unique because of how I blend things together but might not be right for you. The point is for you to change and to do that, you have to take some action.
Brian Kelly:
I think. Okay. Yep. It's deserving. We got to do this again. Marcy, you just have to Yeah. Dropping bombs of wisdom, smart bombs, bombs of knowledge, mercy, McDonald's in the house. So we have another gift, a phenomenal gift to give away. It's a it's an. Entry, a contest, if you will. And before we do that. Though, I wanted to mention to you, Marcy, I'd like to end every show because I cannot believe we are. At the end. We're right there with a profound question. I ask this of every guest that I have on the show. And the reason I do is because I. Found how. Profound the answers were. I was like, Wow, I'm going to do this every show to end it. And the cool thing is it can be just a tiny, teeny bit personal. But it's not a big deal. And I know like everyone else before you, you're going to crush it on the answer and everyone will get something from it. Guaranteed. I know this just from doing this for a long time. And so before we do that though, real quick, the giveaway, I promised it. So if you're watching live, you can qualify to win. Write this down. Do not go there now. Don't worry. When the show is over, we are monitoring the entries and we will choose a winner. So don't worry about that. You have. You have several minutes. Uh, plenty of time after the show is over to enter to win. How do you do that? It's coming up on the screen right now. You go. To report am forward slash. Vacation. Yes, that is a web address report. I am forward slash vacation lowercase. All letters report for slash vacation. Write that down. Don't go there. Now, hold. On. Hang on. And then after the show is over. Go there and enter to. Win. And we will announce the winner on. The social media platforms, major social media platforms. And to you. Whoever the winner is, I hope you. Win.
Brian Kelly:
Whoever's watching this right now. I know that's all of you. I hope you all win, although only one of you will. But that's the way it goes. And we just want you all to win. All right. It will be. A random draw. Now for the The question of the night. Oh, this is amazing. And so here's. The the wonderful thing about this question, Marcy, and that is there is no such thing as a wrong answer. It doesn't exist. In fact, the exact opposite is true. The only correct answer. Is yours. And and if it takes you a microsecond to come up with the answer or if it takes you 30 seconds to come up with the answer, that's fine, too, because it's your answer. It's just right. That's the only the only thing that makes it personal is that it's unique to you. That's it. So we're not getting into your personal life in any way, shape or form. It's just this is you, your essence. And it's an amazing, profound question with all that wonderful lead up, are you ready?
Marcy McDonald:
And that's quite the lead up. You know, I don't I don't know if I should don a mask or.
Brian Kelly:
Oh, no. You're going to. Shine. I know it. I know it. I've done this many times. This is this is a wonderful question. And you are going to. Knock it out of the park because it is you. It is true to you. Are you ready?
Marcy McDonald:
I am ready. I feel like, you know, is it door number one or door number two?
Brian Kelly:
They're all the perfect one. No matter which. One you choose, it is the right one. Here we go. All right. Marci McDonald, how do you define success?
Marcy McDonald:
Well, look at that close up while I figure out how I define success. I define success by. Knowing really what your intentions are and meeting them at the best you can every single day and not judging yourself when you don't because you won't. But if you keep on trotting along. Aiming to do the best you can. That's success, really. There you go.
Brian Kelly:
Ladies and gentlemen. Marci McDonald, you nailed it. There is there is no wrong. Answer is now you know why. And here's the really interesting thing. And I've asked this for almost four years, once a week. No two people yet have answered this the same way. It's unbelievable. It's phenomenal. And I'll guarantee you this, Marci, if I were to come back to you six months from today, your answer might be completely different. That's another beautiful thing about that question, because, you know, when I was 20, success meant something that I don't care about. Now that I'm 58, I don't care about it at all. I wanted, you know, the money, the cars, the things and stuff like that that most 20 year old men would want. And, you know, the gorgeous bride. I got that. But yes, I got that one still. And. It's interesting, though, success changes as we change our definition of. And so, with your permission. Sometime down the road. I'm going to take every one of these answers I've gotten over the years and compile it, compile it into a collaboration book by that very title. How do you define success? And so I'll let you at that. Time and. Yeah, because it's. I learn a lot by that one question from other people What do they. Find most important? Here's the other great thing before we close. Not one, not a single person had their answer focused on anything to do with money. Huh? Yes, that's what I did. Some would mention it, but that was not the focus of it was more liberation. What money got them? The end result was different. It was never money centric is the best way to put it. And very few mentioned money at all like you did. You did not mention it at all. I wrote it down. I mean, oh, by the way, everyone said write notes. There's my notes. I've been getting writer's cramp myself. I've been dutifully taking them. Marcy, I want to thank. You from the bottom of my heart. You are an amazing woman making incredible changes in people's lives, and I hope you continue to do more in any way I can help you going forward. I'm saying this publicly. You let me know. Reach out. You have my number. You literally have my cell number and reach out at any time. You need assistance if you want it, if you want an opinion, if you don't, if you want me just to be quiet, then you don't need to text me or reach out. That's okay too. I'm easy either way. But thank.
Marcy McDonald:
You. I really appreciate that. Thank you.
Brian Kelly:
And I appreciate you and enjoy your new area where you're living and your family. I know you're living. I'm just not seeing publicly just in case. And and good luck. I will say, no, I won't go there. I was going to say something about where I live in a not so positive light. But anyway. Um. Have a wonderful rest of your evening. And also I want to ask and tell everyone that's watching and listening right now. Is please do two things before we call it a. Night. Please make a commitment to go and serve more people. And change the lives just like Marcy is doing. And number two, and most importantly, above all else, everybody, please be blessed. That's it for this show. On behalf of the amazing Marcy McDonald, I'm Brian Kelly, the host of the Mind Body Business Show. Until next time, we will see you again. Go crush it and serve. People, everybody. That's it for now. So long. Take care, everybody. Thank you for tuning in to the Mind Body Business Show podcast at www.TheMindBodyBusinessShow.com My name is Brian Kelly.
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Marcy McDonald
Mindset Coach Marcy McDonald is the daughter of a genius father and a schizophrenic but loving mother, so she began life with an unusual gene pool that shows in her professional and personal experience. She’s worked at a 6-figure corporate job, and she’s hauled pounds of avocados on her back. She’s dined in 5-star restaurants in Paris, and she’s lived on beans and rice. She’s lived in a house worth more than half a million dollars, and she’s lived out of her car. She’s had ups and downs and everything in between on life’s journey. She believes that if she was able to learn how to be emotionally healthy, be intentional about her purpose, and be happy every day, then anyone can. A participant in Season 2 of the reality TV show, 4 Days to Save the World, Marcy is also an international best-selling author, and an internationally certified End of Life Doula. By combining her neurologically based exercises with the urgency that comes from looking closely at your own death, she has created a practical and powerful program that enables entrepreneurs to stop wasting time and start making money by focusing on what really matters.
Connect with Marcy:
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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