Special Guest Expert - Michael G. Dash

Special Guest Expert - Michael G, Dash: Video automatically transcribed by Sonix

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Welcome to the Mind Body Business Show. The three keys to your success is just moments away. Here's your host, Brian Kelly.

Hello, everyone, and welcome, welcome, welcome to the Mind Body Business Show. We have got a phenomenal show lined up for you tonight. I cannot wait to bring on our special guest expert who is going to be.

Just crushing it for us. He's got incredible value. He's a giver. He loves to give back in his community. He's been through hardships, as many of us have. And I love his story and how he got to where he is today. And I can't wait to share with you in just a moment. But right now, the mind body business show. What is that all about? Well, in my now fifty five years on this planet, I spent about the last 10 studying just successful people. And I wanted to find out what is it that made them different, different than me? How did they achieve the super high levels of success that they have achieved? And what did they do that was different than what I was doing? And I started really digging in deep by interviewed many of them. I read many of their books and that some were living. Some were not anymore. That I was studying. And these three things kept bubbling up to the top. Time and time and time again. And they are what I call now the three patterns to success. And you might have guessed what those are there in the title of this very show. So mind being that of mind, set a very powerful, flexible mindset. And that's what all successful people have is. Number one, it's very positive.

Most of the time we're all human, so we can't be positive all the time. But we can certainly we can be aware of our attitude shift and quickly. Right. That shift into a better attitude. And it's about being flexible and having that. You have to be flexible to be a successful entrepreneur, a business person, period. And that is one thing I learned. That was one of the key traits. And then there's a body that is literally about taking care of one's body. What are you putting into it? What are you ingesting? Liquids and food and exercise on the outside. What what are you doing physically? Are you moving each and every day? Are you putting in some good exercise? Each and every day. And this was also a trait of highly successful people. And then business. Now business. I smile because that is multifaceted. I mean, we're talking about marketing, sales team building strategies and systematizing, scaling leadership. And the list goes on and on and on. And there are many, many, many skill sets that one must master to become successful and continue to grow one's company. And the good news is that you don't have to master every single one of those, thankfully, because I don't think there's enough time in anyone's lifetime to master every skill set involved.

And that is why the skill set of leadership is, in my humble opinion, one of the most, if not the most important skill set you can learn as a business owner. Because once you have that now, you can scale your business, bring on help and bring on those people who have mastered the skill sets that you have not yet gotten around to doing. And so that is what this show is about. I am here to share with you these beautiful brains and beautiful people like Michael J. Dash, who is coming on in just a moment to give you an idea of what it takes to become successful, because really, when it comes down to it, all you have to do is model success model. What they do model is a fancy word for copy. You have our permission to copy. You must copy it. Sure. It's your responsibility to copy successful people or it will be a long haul for you. And so I look for to bring him on. And real quick, right before that, another phenomenal trait of very successful people is to a person they are very voracious and avid readers of books. And with that, I like to segway very briefly over to a little segment. I like to affectionately call bookmarks.

Bookmarks for and to read bookmarks. Ready, steady. Read bookmarks brought to you by reach your peak library dot com.

Yes, there you see. Reach your peak. Library dot, come to my side now. A real quick note before we continue is please, please, please keep your attention on the screen that you're watching, whether it be your phone or your or your computer or laptop or tablet, and resist the temptation of going to another tab and checking out resources that you're going to learn about on this show. You're going to learn about several reach your peak library. Dot com is one rather than run off and take a look at that. Do yourself a favor and instead write it down in whatever form that works for you. Maybe on notepad, on a computer, but write it down and resist the temptation to go visit it yet and wait up after the show. And the reason for that is the magic happens in the room. And yes, it's a virtual room. I would hate for you to have taken your attention elsewhere and missed a golden nugget that Michael will bring up many of them, I'm sure, tonight. And that could be that one golden nugget that takes you to the next level that you've been waiting for. I bring that up because I've seen this happen in life seminar situations where I will be standing on stage talking to the students and I'll see someone get up and walk out.

And I know the best part is coming that they're going to get the most out of it at that moment. So this is just a suggestion. A recommendation. Hang with us. Take take really good notes and then go check all this great stuff out after the show is over. So reach your big library dot com. I literally put this together with you in mind. The entrepreneur, the business person looking to take it to the next level, looking to advance. No matter where you are today, whether you're a. You're just starting and you're a soul opener, whether you're a seasoned veteran and you're just looking for that next. That next lift. Well, there's a this is a great resource for you. There are about 40 books in here. I've personally read them all. And I thought, you know what? What great way to to just give back by giving a collection of books that have been personally vetted by someone successful so that you don't spend all that extra time hunting and searching, maybe buying a book and sitting down and reading an hour of it, realizing this isn't doing anything for you.

I can guarantee these will all do something for you. All I can say is they all have done something for me. And so at least your odds of success in finding the book that fits for you are increased as a result. So check that out after the show's over. If you haven't started reading voraciously and consistently, then one would now be a great time to start. That was me about a year ago. I didn't read hardly anything. Actually, little more than a year ago. And I started reading voraciously. And as you can see, I've read quite a few books in a short period of time and it truly is a life changer. And everything everyone says about them is absolutely the truth. So do yourself a favor. Pick up a book. Oh, by the way, that's not a moneymaking website. Those all go to Audible X.. I may make a few pennies, but it's not for the purpose of making money at all. It's there for you as a resource. So I hope you enjoy that and take advantage of that. And speaking of enjoyment, you know what time it is. It is time. Let's bring on the man of the hour, shall we?

Here we go.

It's time for the guest expert spotlight. Savvy, skillful, professional, adept, trained. Big league qualified.

And there is, ladies and gentlemen, the one the only Michael G Dash. How are you doing this evening, my friend. My buddy. My pal.

I am amazing, Mr. Kelly. Thank you for having me on. I love the intro and everything you're coming on.

And I appreciate you for taking the time out of your busy day. Just learned right before we got on the show. And so we've just met literally half an hour ago. And he's already my best friend because, you know, he lives in Venice Beach, California, who cannot be a friend from Venice Beach, California. Come on now. That's phenomenal. Absolutely. Love the beach. Love it a ton.

And before we get jump in too deep into this, Michael, I'd like to quickly remind everyone that's watching live. You must be watching live to stay to the end, because at the end, I'm going to reveal a way you can win a five nights stay at a five star luxury resort. All compliments of our wonderful sponsors. You see them on the upper left there if you're watching on the screen way up there. It's the big insider insider secrets. And you can find them at the big insider secrets dot com. We give away a show each and every week or a trip each and every show. And that is a vacation. Stay where all of your hotel expenses are taken care of. You just pay the taxes you normally would have paid if you paid in full. So it's next to nothing. And it's a phenomenal, phenomenal trip. With that, I want to bring this man on formally and give him the respect that he deserves.

So Michael G. Dash is an entrepreneur, best selling author of Chasing the High. A recovering addict, speaker and philanthropist. He founded the Fate series. And that stands for From Addict to Entrepreneur. Published on Thrive Global and Medium and runs a 12 week mentoring program where he helps entrepreneurs and business leaders go from running their million dollar businesses in isolation and chaos to leading their businesses and lives from a place of connection, allowing them to step into the true leader. They were meant to be while increasing profits. Everyone likes a part, and I'm sure he is the co-founder of Activated Dot Life. That is a Web site Activated Dopp Life, a social movement focused on inspiring a culture of positivity, authenticity, passion, empathy and resilience while giving back to others. I love that Michael is an avid volunteer fund raiser and mentor and is dedicated to bringing positive change to leaders of all. And with that, officially, informally. I welcome the Michael Dash to the stage. How are you doing, my brother?

Wow, what an introduction. Thank you, sir. I mean, your research team really is top notch.

I love it. Yeah.

I just want to know, am I able to enter the free sweepstakes for the prize for the.

You know, it's so funny. I will tell you, this is the absolute truth because we're on video for those that you are listening to a podcast. This is a live video originally. And when I get to that point and I bring it up on screen, I can still see the guest and they're tapping away at their phone entering because I see their enter their entries come in. Yes, it's absolutely fine. It's a random drawing. Everyone is eligible, including user. Yes. Nice. Yeah. So one of the things and by the way, incredible accolades.

I love that bio introduction that tells a lot about a person, especially on the physical level, like the outer shell level, I guess. But what I like to do, Michael, is is kind of dove deep and peel away the onion and find out what is going on in that big, beautiful brain of yours that has made you so successful. It has gotten you past hardships. What is it about you that makes you so successful when it comes to your mindset? So like in the morning, you get up, you know, being an entrepreneur, we all know it's super simple. Everyday there's no setbacks or challenges ever. I'm being totally sarcastic. Never, never. And, you know, some days you wake up, now you have to tackle or you get to tackle something that might not be so pleasant. But when you get up in the morning each and every day and you come to you come to come, you know, you're where you. The days in front of you. What is it that drives you? What's that motivates you? What are the things going on in that beautiful brain of yours that says whatever it is, I've got this and I'm going to plow ahead and succeed no matter what.

It's simple for me. I mean, it's making a difference. I mean, people say impact.

You know, I can throw words around, you know, but words or words. Right. But it's really about making a difference. So it's like influencing an entrepreneur and their decision making abilities. It's impacting like with the volunteer work that I do. And I do a lot in the prison system. So like allowing inmates who might not have visitors in 10 years to know that there are people out there who care about them and providing them empathy and having an impact when I leave that prison that I put a smile on somebody's face or that after I'm working with an entrepreneur, that while they're looking at that decision without the emotions that they had tied into that decision before we spoke, because I was one of those people who, for the majority, my life made emotional decision after emotional decision. And I came to learn that those are the worst type of decisions you could ever make in relationships, in family, in with food, with working out with business. The worst kind of decisions are the emotional ones. So so really, that's what drives me. I really want to, like, make an impact and influence others in a positive manner because I used to I've always wanted to influence people, but I used to do it in a negative manner and now I want to do it in a positive manner.

And isn't it amazing to be able to get up every morning and love what you do, you know, and to have that kind of thing to look forward to, that you're there to make a difference in people's lives. And that's so important, in my humble opinion on, you know, becoming successful. If you don't like what you do and you get up and do it every day. I don't believe you're gonna grow as fast nor as as furiously as one can if the passion and the love for what you do isn't there. What do you what's your take on that, Michael?

Well, it's why I got out of the business that I was in and built for 12 years because I completely fell out of love with it and I realized I never was in love with it. I was in love with the money. I was always, you know, chasing the high. Like, that's and that's why I named my book that. But I was always chasing the high. That was my life. And for a while it was money. Money, like just drove me to the end, the great.

And I just wanted more of it. And that's what drove me. And later on in, you know, in the business, I caught up to me because I was no longer in love with the business.

And that's interesting because it's when people are first starting out, it's often money that does the driving, isn't it? You know, because especially in the beginning, because, you know, everyone starts out there is more of a scarcity mindset because you need the money to continue to stay alive in your business. And then you also need more to scale and expand in the beginning. That seems to be more of a focus. But as you progress and you become more successful, the cool thing is people quickly start changing their mindset because the real reason they got into doing this was to serve others and to help others. And you know that the people that I know and the people have been on this show, they're all built from that cloth of serving and helping. I know you are. After talking to you very briefly right before the show, doing some research. We did do some research. And I love the fact that you're such. You give back and to that end. What are you up to? I mean, what is it that fills your days and what kind of different projects are you working on right now?

I'm glad you asked that every one of the things that I'm fortunate about is that every day is different for me.

So there's not a lot of monotony. I am an executive coach, so I have several clients who are entrepreneurs who I coach in their daily businesses, focusing from a top down approach, looking at everything from their org charts and making sure they have the right people in place to building out their sales teams. But lately, with Colvard happening, I'm not sure if you heard there's this little virus going around and I. I go where I can serve. And I'll explain that. So, you know, a friend of mine in New York has a large nurse staffing company. So once this hit here, all of a sudden at four thousand openings, so I jumped on board to help him out and help him staff some of the nurses and doctors back east in New York and New Jersey. And then we did with activated that life. We started a go fund me and we've raised over twenty five thousand dollars and donated over two thousand meals and PPE equipment to the nurses and first line responders again in a New York, New Jersey area, because that's where I'm from. Those are my roots. So I, you know, immediately shifted to create some impact there. And then, you know, there's a lot of webinars online now. A lot of normal conferences that would be taking in place have shifted to online Zoome rooms or the new thing. So I've been trying to contribute to give back through those rooms on my time, of course.

But I developed an alignment assessment which allows individuals in any aspect of their life. This could be for the CEO. This could be for somebody who just got laid off and has no job, but allows them to track their activities over a 24 hour period of time and measure how aligned those activities actually are with what they are trying to accomplish in their life and their goals and their missions. And then shift their behavior pattern so that they are increasing their alignment score and that they're focusing on things that are going to move the needle in their life. And I know for from experience I used to and sometimes I still do.

I created this this test as much for me as for anybody else. But these are the things that worked for me to put the habits in place that you need to be successful. So that's what we've been up to.

And a little bird told me that there might be a gift of how to get that in your in your little hands and get your own self assessed to see how you're doing. Maybe toward the end the show will reveal that. Would that be cool?

For you, Brian. Absolutely.

I mean, you know, we've been buddies for at least forty five minutes. I mean, we go way back. So, of course.

So it's actually more than that because I got at least 40 emails from you.

So let's be real, Brian. This has been going on for weeks. We just have it. We spoke.

It's like you almost feel like you knew me before we started. Right. All the videos.

Oh, I learned more about my technology setup than I ever had before, just from your emails. So thank you for that. It actually is helpful.

Oh, good. Good. That's good to hear. Yes, I love it. I love it. So. Yeah. And I wanted to talk about that. There's a really cool thing about you. And we talked about it in the beginning with. It was in your bio a little bit that says recovering addict. And if everyone is like me, the first place one goes is, well, what kind of drugs was he addicted to or was it alcohol? And it was neither. I found out surprisingly, and I thought, wow, that's interesting. Would you mind bringing that up and saying, what happened then? What was your life story behind that?

Sure. You know, I remember the day like it was yesterday, I was walking in to my grandma Agnes's house. The the turkey was baking in the oven. I could smell the stuffing. I saw I look I could look down the table and see those yams with those melted mashed potatoes over it. But I saw it from across the room because I was parked in front of the television with my uncle while everybody else was eating. And we weren't eating because we were too busy screaming as the team that we gambled and bet on. Oh, no US goal line and scored the winning touchdown. And I won my first bet ever at the age of eleven, which started a twenty year gambling addiction for me.

And gambling was around me everywhere as a child. You know, I'm the son of an entrepreneur. My father had an import export business around find China and Lalique yakker Lalique bocker out Waterford.

If you've heard of these these things before, Hummels or this Sawatsky, most people know source those crystals.

And so I worked in his warehouse with all the guys in the back and they all gambled. So we talk sports and gambling.

I mean, I'm twelve, thirteen, fourteen years old, so I'm taking whatever money I make from working for my dad and giving it to those guys so I could gamble and they would actually take me. Excuse me. They would actually take me. I would tell my dad they're gonna drive me home from work. But in reality they took me 40 minutes down Route 17 in New Jersey to the Meadowlands Racetrack. And I'm like, again. Thirteen, fourteen, fifteen. And I'm in the race track with these guys. And I've given them money to bet on horses for me.

And that is how it all continue to perpetuate. Little League Baseball.

My coach, he was a bookie, of course. What does that. We do it in Jersey. That's how we do it. And so when I got to college, I was already gambling every single day and I knew I would be an entrepreneur because I wanted to be like my father. But I just never knew my first foray into entrepreneurship would be as a bookie. In college? Well, that's what it ended up being. And I will just say one other thing. It wasn't that I was addicted to drugs, I was it just wasn't my first addiction. The first addiction was gambling. When I went to college, I start experimenting with drugs and I became a drug dealer as well, because I saw every opportunity as one to make money. So I was addicted to several different drugs throughout the years. Cocaine being a very bad one when I graduated college and went to New York City and started working, there is all over the place. And I was servicing the financial services industry a lot. And, you know, if you know anything about New York and working in finance, there's Coke everywhere. And at the clubs, it's all over the place. And I was in my 20s, so that was something that I had, you know, really got me. So I had like an eight year addiction to cocaine, which I haven't done in over seven years now.

And congratulations and kudos and you know, anybody who's ever had any kind of even a vice, it can be difficult to pull away from that and to keep away from it. So. And you've turned it around and now you're helping people, you know, look at this wonderful thing that, you know, you realized you were going down a path that you didn't want to be down and you changed your your direction of travel, so to speak. And you figured it out. And I'm sure it was difficult. You know, it's it's. That's why their addictions are hard to get rid of. But kudos, man. And I'm so happy that you're out of that mess and you're you're making an impact for people. And look, we always people that are just excited to see you watching from Hollywood and join your book, Wanda Reynolds. She's loving you. I wonder, we have someone from Twitch saying hello.

Not sure if you know who has bee one, two, three hits. But we've got to know me.

But I'd like to pay Hasbi and twins love M.D..

I love Shannon, Shannon's the best. We got so much.

And then my buddy Jack Freeman, he's an amazing, amazing business man himself. We're doing some great things together. Thanks for coming on, Jack. And then, yeah, this is Fumi. Lola is her name. She's from Nigeria. Moved to Canada. She was an apprentice with my company and now she's crushing it on YouTube. And just I'm so excited and happy for she's actually a lawyer by trade, a lawyer. And she's she's moved into the space. Oh, look at this. We got it. They're just coming in like crazy to spend the show reading comments. This is awesome. Tyler Races. Michael was my boss. You must know him. And he was a great mentor to me and gave me the other me and other employees, lots of opportunities to succeed and make an impact.

I'm proud of the impact you've had on me and those you're working with currently. This is awesome. Thank you, Tyler, for Tyler.

Man, I appreciate you, buddy. Tyler was one of my favorites for sure.

Love that guy. Yeah. And it's great to have folks to come to your side to be there to say, I'm so glad that you are where you are now because of the impact you've got on me is what they're saying. And I love that. So thank you all for contributing and comment and keep them coming. That's what we love is interaction. Ask questions. Do you have a question for Michael? Bring it on. He's been around the block and he's not shy.

You can tell he's also not shy, but you don't have to promote that. I've been around the block.

But it's definitely a heart singer. You can see these you can see these Grays members appeared as short as I could because then you can't see as much gray.

You know what? Even if they're gray, every hair in my book is a good hair.

As long as I actually look at this four head, you're 100 percent right.

This is thinner than it looks. So, yeah, I'm holding on. Everyone there is like to fall. No, no. All right. Back to the good stuff.

So an opening and talked about the necessity to have many, many business skill sets, you know, to be successful in business. And, you know, having been around the block, as you have now in the business world and, you know, even from the days when things were darker, but you were still in business. Right. And you were learning the tools of the trade because they're kind of universal sales and marketing and everything. But coming up to today. And of all the skill sets that are necessary to build, maintain and grow a business, if you were to pick just three and pick three, that today are pertinent to you personally. What are those top three skills that are needed to achieve that level of success? You have to keep going further and beyond.

You have to have stick to witness. And what I mean by that is if people haven't heard that word, did you really have to have the ability to stick to your goals? Right. And whatever happens, you overcome that challenge that's in front of you and you don't let anything stop you. You've got to be resilient because you will get knocked on your ass. Sorry.

If you need to bleep that, you will get knocked down in life. It happens to everybody. Sorry, people. You're not special, OK? We all have crap happened to us. It doesn't mean the world stops. It means we overcome. We make mistakes. We learn from them. And then we incorporate them in our life as we move forward. And the third thing I think you have to, if you're running a business, have the ability to show, to lead with compassion and empathy. And that's not what that's not the typical answer that you hear from a lot of entrepreneurs, CEOs. But I learned over the years from not leading with compassion. That that's the wrong way to lead from leading from a place of ego and and like a place of correction versus a place of collaboration. You will not get very far. And I mean, you might be amazing at your job, but if you want employees to buy in to support you, to have your back, then, then and you're leading from that manner, then it won't last. Trust me. Trust me. I was a jerk for years running my business. It was obviously before Tyler worked for me because I learned it because time like I learned a lot right from. But I was not a great CEO for several years. I was a jerk because I couldn't get out of my own way and I allowed my ego to just drive everything. No decision I made.

And you know, Canterlot Worth. He's been on the show before and I think he's in agreement crap happens. It does to all of us. And it's just about, you know, how do you how do you overcome it? And that's for that mindset comes in the flexibility, the way that the ability to change one's attitude, which you've obviously mastered that or you wouldn't have someone like Tyler coming on saying, you know, singing your praises like that. That's phenomenal. And he is coming from. Oh, yes.

Go ahead. Oh, I love Columbus, Ohio. I go there every year. I've been going to the I go there every year. I got friends there. I go to this. You know, Lewis house.

He's got a oh, I beg of every year. Every year. That guy I go through it's a great event actually met some great people there.

But Columbus is a great you look when you go.

I will, I will for sure. What? What we were saying, though, is I wanted to actually mention a great book. It's called It's by Ryan Holiday. And it's called The Obstacle is the Way. And that's what everything we're talking about. There's no way around the challenge. There's no way over it or under it. You have to attack it straight on and go through it. And the obstacle is the way is a perfect example on a perfect book that talks about that and how to endure that through life.

I was just checking to see if I had. That sounds familiar. Yeah, I have read that. I love it. Yes. Yeah. I think that's probably on the Web site, which. Fantastic. The obstacle is the way I'm not affiliated, by the way. Oh h. That must be an Ohio thing. Wando. Reynolds. I'm not sure what that is.

I think it is o oh agents.

Or at the end of the day. Hey Shelley. They they cheer that at the football games.

I guess there is it I oh I don't know why we can just finish the sentence.

I'm staying and D because not only are those my initials, but I went to the University of Maryland.

There you go. Fantastic. Oh my goodness.

So one of the things that is basically the lifeblood of anyone's business is having clients, right? It depends on your your type. But it really doesn't matter. A client could be someone who's buying a product or service that you offer online. It could be someone that you're helping one on one coaching. It could be a seminar where people are coming into your room. What's a sea of two to five hundred people or more client? Could be anything that is someone that is transacting business with you. And it's very, very important. That's the lifeblood, you know, marketing to get those clients and. What would you say is the best way and what what is work for you? This is what I love because we get to talk to people have done it and and share their experience. And it's not always the same as everyone else. It's usually different. And what has been your best go to method for building a successful customer or client base?

So I'm a ground and pound old school guy, right?

I truly believe you've got to have a process in place, right.

You have to have research done and you have to put a game plan and execute on it. Be consistent. It's very important consistency. So I like it.

Obviously, the most important thing is when you're when you're focused on getting new clients, let's say you can do an inbound strategy and everything and have MCO and do all that stuff. But I'm going to speak right now from an outbound sales perspective where you are going and hunting. Right, because that is something that is an acquired skill. You either. Well, I shouldn't say it quite. You either have it or you don't have it. Right. Early in my career, I went door to door sales. You can board a door selling.

You can do anything. You're usually interrupting families in the middle of their dinner because that's when they're home and you're knocking on their door and for meals, trying to sell windows, roofing, siding decks in collard. Like, they don't want to hear from me. But I was successful at it because I was consistent with it and because I could relate to people. You have to be able to relate to the customer, right. So when you can relate to the client and understand what their challenge and problem is, you have to be solving a problem. If you want to sell something.

So identifying what the problem is is most important. What I feel most salespeople do incorrectly is just sell, sell, sell and what they need to do more of. And what I needed to do more of early in my career was to listen.

And ask the right questions. I always used to tell my team and I tell everybody now, every answer elicits another question. It's like an onion. You have to really peel and peel and peel to really understand fand what the client's pain point is, because most of them will tell you something. But it's really a lot deeper than what they're telling you. Yeah.

And it's a skill to be able to come up with questions on the fly after you get an answer. But that is how you really uncover the information you need to be successful at your job.

I love this. So many golden nuggets. I hope everyone is taking notes. I've got writer's cramp already myself. I'm actually. Product of the product, take a photograph. Love it. And I love everything you're saying on the ground and pound. That's a perfect technical term for persistence. Resilience. Never give up. Just continue to move forward at all. At any and all cost. I mean, within reason, of course. Smile and dial. There you go.

Another one. That's when when I was doing outbound sales on the phone, my boss used to tell me he was on my first jobs out of college. Just smile and dial.

All day long smile. And, you know, you just got hung up 15 times. Guys told me to smile and smile.

You know, that rejection thing can can knock you back, but you have to just the ground and pound and grow a thick skin and keep going and know that, yes, it's coming. It's coming. And when you said something about this.

Sorry, I was just going to say every no is that much closer to a yes.

Exactly. So just keep going. It will happen. And you talked about consistency and you also referred to Lewis House earlier in Ohio. An interesting thing, as you said, the word consistency. That's who comes up in my mind every time I hear it all the time because he was interviewed and this was on video and I saw this after the fact. And a gentleman asked him and said, so if you were to give advice to somebody who was about to embark on or start a podcast. What advice would you give them? And he thought for a second. He got a little bit serious in his face. Louis did and said, well. What I would tell them is if they are not committed to do it consistently. For an entire two years. Don't even start. And do it for two years, no matter what. If you're not getting lessons, if you're not getting downloads, it doesn't matter if you're not committed for two years to do this. And it consists of. Thank you, Lewis house, because I'll be honest. That's about how long it took with this very show to gain traction. And it's it's like an amazing, sweet spot. He's so spot on is, like you said, just keep smiling and dial and keep going. As if you're gonna get you know that. Then those are gonna come you know that there's gonna be very few people watching or listening to your shows.

That's OK. Just keep going as long as you're consistent, persistent. So thank you for reinforcing that, Michael, because I think that one's really important for people to understand, because it takes time, it takes diligence, it takes effort. And then you talked about solving a problem. How that's important. And you said the word right as I was writing it. Listen, I wrote down listen, listen to the marketplace.

You know, so many entrepreneurs have the shiny object syndrome where, you know, this would be really cool. I know everyone's going to love this new idea. It's like you don't know that until you do the market research and find out if they do. So don't waste all of your time and effort until you've done that and find out if this is truly what the marketplace wants.

Find out what they want. And like Michael saying, I love it in in actual sales process. Ask question after question after question. You're digging deeper to the real emotional reason that they need the service you're about to provide them because people buy on emotion. This is you were saying earlier where in that case the emotions weren't positive. This time you want to be positive. If your service is something that is on the positive nature. But, yeah, just talk. You got me going on this one, Michael, because the value is just using.

Getting some fun stuff. This is Mr. Wentworth again. Brian is the list and put down a container of Titos.

And we love having fun and I know Ken is an awesome guy.

Louis House. Yes. Is the man. And yet I can't wait. I hope you guys do that get to connect in Ohio. Yeah, you got to overcome tons of obstacles. No doubt there. Thank you. Mr. Bui's can let Werth is his name.

And that's what happens. You come on here. You make comments and they're constructive or even funny. We'll give you a shout out. So that gives you even more exposure. I love helping people, helping promote people. And Michael is one of them. And to that end, I would like to dig a little deeper, Michael.

Who is your ideal client at the moment to, you know, if they were to come to you and say, I need your services, Michael. Who is that person you're looking for? And then. Yeah. Let's just do it. How would they go about connecting with you to start that conversation?

Sure. So I would say two different two profiles. OK. The first would be an entrepreneur doing anywhere from a half million to five million a year in revenue.

Who is looking to double the revenues? Who's looking to build their cell? Excuse me? Build our sales team.

Who's looking to do a top down approach and make sure that they are maximizing their employees skills and that their employees are staying in this in their lanes. Because what ends up happening a lot. I see with a lot of companies, especially startups, you know, everybody's thinks they're an expert in with everybody else's job and they're not laser focused on theirs. The more laser focused they are on there. And this goes for the CEO also because the CEO ends up bouncing all over the place, trying to help marketing trend up sales and join up. You know this and wants to be the H.R. person and operations and you can't do it all. And and you want to be the nice person to everybody and solve every problem, then you're not going to advance very far. So the first person would be anywhere from a half million to five million a year in revenue. I do very well with helping them, you know, increase their sales and expedite their employees accordingly. The second would be the entrepreneur who is like I was for so many years, who's dealing with isolation, addiction.

They feel like they're in it all by themselves. They have nobody to relate to. And they are, you know, going to the Titos distillery that your friend mentioned earlier to, you know, get away from work for a few hours. But it's affecting their life. It's affecting their personal life. It's affecting their business life. It's affecting how they show up and treat themselves. Right.

And that person who's in isolation, who's got compulsive behavior challenges, maybe like those are the people that I resonate with so strongly because that was me for so many years.

Very cool, very cool. So and the way to get a hold of that would be your main Web site. I'm guessing it's the Michael G Dash.

Yes, well, they or they could just shoot me an email at Michael at Michael G dash dot com. All right, first Neamat Michael G dash dot com. I'm glad to provide anybody with a free hour consultation. Who puts mind body business in the subject line.

Why? An early gift. I love it. It's on, right?

Are you texting me right now for a free hour? Are you writing an email in there?

Am I? Yeah, I'm doing right now, I'm an action, take her baby, I jump on things when they're offered on me on it.

Fantastic. Thank you for sharing that. Normally, you know, when I have guests on. We don't talk much about in detail what they do until near the end, but it felt so pertinent to do it now in the middle. Well, we have a good number of viewers on because I think it's important people know who you are and how to get in touch with you, because I know so many of I'm well connected with many entrepreneurs. And I do know as you're talking, I'm thinking of actual individuals who possibly could use some assistance. You know, when you said, you know, especially in their isolation, you know, solo piano or and there's just like, how do I do this? Especially today, man, you know, with this pandemic that hit and there's a lot of people in dire straits financially, I'm sure there's a lot of uncertainty going on right now that I'm sure you could help them, you know, get through those those moments.

Yeah. Because, you know, now's the time to pivot. Like, you have to have that ability, right. To be able to see where the market is going and make a pivot with it. That's what entrepreneurship is all about.

And that's exactly the word I use as flexibility pivot. The same thing as, you know, just. You can't get comfortable, and that's it. That's the thing. It's the exact opposite. You need to get comfortable with becoming uncomfortable. Over and over and over again. Get out of your comfort zone.

So true. So true.

So this has been amazing. Oh, my God, Mike. So I know there's always this measuring stick. I have personally about a show and how it's going. And I just looked at the time and I'm like, you've got to be kidding me, 15 minutes away. And we just I feel like we have started ten, ten minutes ago. That is a good sign. By the way, just in case you're wondering, this has been phenomenal. You've been dropping, as Mr Wentworth said, you've been dropping some incredible value bombs and so deeply appreciate it. And I love that I get to help promote you and your name and your brand and what you do for people because you serve people and you know, you have that other. Let's bring that up a little bit, if you don't mind. I'd like to talk a little bit about your other venture that you're working with, activated dot life. What is that and what is that all about? And who were you helping with that?

So where activated that life started as a joke, actually, with a buddy of mine, Parveen Peignoir. He's the actual founder and I helped co-found it with him.

And we are in some entrepreneurship communities. And we just saw a lot of people going through a lot of challenges within those communities. And they're going through the things I mentioned, the isolation like working and working and working, and not to taking care of their mental mental wellness, like. So we've shifted activated that life from where it started to now focus on mental health awareness. So that's where it is right now. We have a retreat every year and we had one scheduled for August in Costa Rica, but it's postpone till April now. But we actually were just talking yesterday about putting a mission driven program together on top of what we already have to focus on, how we can impact the mental health of so many people, of entrepreneurs, solo per. But of of the person who just got laid off from the corporate job and doesn't know where to go and is stuck inside their house. And we don't want you know, the worst thing they could do is self medicate. I mean, I that's what I did. I self medicated, so I didn't have to face the reality of what I was staring at. And some people are a lot of people are doing that right now. Mental health and addiction numbers are through the roof right now. And it's to be expected because of the situation that that we're in. So we are providing resources so that we can help others. So if you go to activated that life, there is on there free meditations that Parveen has put together. There's breath work that you can do.

These are things that I could incorporate it into my life over the last three years and that have helped my mentality. One hundred percent, they've helped calm me down in high end emotional states when I wanted to react to something. I've breth work especially like taking deep breaths. It's so easy. But we take breathing for granted because we don't have to put any effort into it. But it can really have a very deep impact on your mental state, which people don't realize. So just things like that. And then so we're expanding it into. And we're gonna have some programs that we'll be rolling out within the next couple of months. But right now, this is what we're doing. So if you're interested, go on to the site, get, you know, get a free meditation, incorporate some meditation into your life because it can do amazing things for you and allow you to kind of reset from all the things going on in our minds and how distracted we can get every single day. We can get so distracted because there's so much going on. I mean, how many communication platforms are there? Goodness. Mobile phone, your phone. Like, I can't it's it's overwhelming. It is. So, like, just that example can talk about how overwhelming it is when you're trying to just like I literally have six different applications that people communicate with me on and it drives me crazy. It really goes away. And you have these practices in your life so that, you know, your mindset is laser focused. And I also mentioned just on to that.

Liz, you. You have to have positive things going into your mind every day. So I listened to this affirmation podcast. Right. It's an affirmation podcast. I was never into affirmations. I actually would look at it like, that's stupid.

Like I'm going to look at myself in the mirror and say how great I am. I mean, how ridiculous is that? That was the old Michael, the old attitude until I started doing it. And I was like, oh, man, I feel good. I don't care if that was stupid. I don't care if I look like an idiot. Nobody can see me.

Why am I judging myself like this is actually helpful. And then I incorporate it in and like right before the show, as I was getting dressed, as I was getting half, you know, putting the shoot the button down shirt with the shorts I have on home, you know, standing in the mirror being like, you're gonna crush it. The show's gonna be awesome and you're going to crush it. And then I come on my go feel good and go is the little thing, but it can go a long way.

So were it so long winded answer or were focused on activated on life now on mental health awareness and we're gonna be built pulling out and rolling some plans over the next month or so.

Love it. We've got a question come in from a gentleman. Jason Anderson activated that. It's life like LIFG. Really great idea. Your co-founder, who's asking what is his history. Thank you, Jason. Coming in from LinkedIn.

So his. He grew up in India. His name's Parveen Peignoir.

He also was a person who who, you know, didn't really pay much attention to his own mental health, of his own physical health as well. He's gone through trials and tribulations where he's been burnt by pardners, burnt by employees, gone through, you know, the journey that we do as entrepreneurs, the highs and the lows and developed and really started studying self studying breath work and meditation.

And it's all started in India, you know, hundreds of thousands of years or hundreds of years ago. And so he has a deep history with it. But he was actually beaten as a child. So he's overcome that. So he's had a lot of challenges in his life that he's overcome. That's made him the person that he is today.

Fantastic. And thank you for that, Jason. I just brought up a picture of Parveen up on screen there. Guys here, well, you guys are working me. I love it. I love it. Work, work it. Work it. So let's bring it back. Bring it back all the way back, as I like to say.

And thank you, everyone, for all your incredible comments, suggestions, questions. I mean, we've got also self medication does not work. Are you professionally trained person? If you are in that mode, please find a professional. Yeah. Get help. And they can help more than you can even imagine. Absolutely. Don't just go it alone.

Yes, 100 percent. Gamblers Anonymous saved my life, I went. You know, they have Alcoholics Anonymous, Narcotics Anonymous, they have Gamblers Anonymous.

And it saved my life when I walked in to that room and decided that I would listen to what these people had to say because I had more in common with those people than I did my closest friends at the time. And next month, on June 15th, I'll celebrate 15 years since my last bet.

Nice. Congratulations, my friend. Thank you. Oh, great question. How do you get over the inevitable, unmotivated, unmotivated days?

Coffee, lots of it is raw and unscripted.

He did not know.

I know, frankly, though, to Mr. Beers, I love Mr. Beers. I want that name. Mr. Beers. I would say for me, like, I have to listen to something positive in the morning to get me motivated. And I actually do it in, like, before I even get out of bed.

And whether it's it's a positive podcast or just like a motel, like a three minute motivational video or something. Something that I like early in the morning will like get my blood flowing a little bit or an affirmation podcast.

And then. And then that's really what I need with the coffee.

None of it. Oh, man. Look at all these people are like, congrats. Keep keep going. Keep trudging. Congrats from LinkedIn. Bill Wilson. Thank you. Coffee is for closers. Yeah, I know. Hey, everyone, it is that happy time. We're coming on the end of the show. We're not done yet. Don't go anywhere. But stick around because there's one more question that I'm going to be asking Michael G. Dasch about. And it's it's a heavy one. And it's also deeply personal. And I love the responses I've gotten. And you're not alone.

Michael, I've asked every guest before you the same exact question. And I found that the answers were so intriguing that I just asked the same one of each individual at the end of the show. And I can't wait to get your take on it because it it's personal, like I said earlier.

But before we do that, I promised everyone who stayed with us live until the end. This is where Michael will pull out his cell phone because he knows he won't be on camera.

And what you can do to enter is the screen right now for those of you that are watching us live. And this is only for those of you watching live is text. Get out your text app. Start that up. You now have our permission to take your gaze away from the screen. If you're watching on a computer or a move or your message out for just a moment, hopefully can still hear while you do that and where you would put in the person's name to text them, put in this phone number instead put in six six one five three five one six two four. I can see Michael's thumbs moving six six one three five one six, two, four and down where you would actually type in the message maybe where you put the emojis, those kind of things instead. Just type the word peak. That's p e a k part of reach your peak, which is part of my company's name. So type the word peak PJAK to the number six x one five three five one six two four. We will pick a winner at random again. This is sponsored by the Big Insider Secrets dot com for those you that joined a little later. What are you entering for your entering for a five night stay at a five star luxury resort. And again, all compliments of our friends at the Big Insider Secrets dot com.

So be sure to do that and then come right back, because it is time to ask Mr. Dasch the 64000 dollar question.

And I asked I just have a quick question, I'm curious. Has any of your guests ever won this trip?

Actually, yes. All right. I have a chance night. Yes, I did.

Yeah. Like I said, it's random. It's a random selection. And yes, absolutely everyone is invited. Everyone, especially you you put in the time you put in the value.

I would love if you want to be honest, you know, I'm going to be honest that I would love that you are the one that gets selected, you know, to help these to you take some video. I got this on the mind body business show. This is awesome. All right. So. All right. Back to the regularly scheduled program. So are you ready, Michael?

Here's the thing with this question. Just in case you're wondering, the cool thing about this question is there is no such thing as a wrong answer, Michael. There is not. It doesn't exist. In fact, just the opposite is the truth. It is the only correct answer. Is yours because of its personal nature, with that being said, are you ready? For the big questi only.

Bring it on. All right, here we go. Michael G. Dash. How do you define. Success.

Don, Don, Don, a success to me, as I had previously mentioned before, is being able to positively impact or influence somebodies decisions or thought process based on something that they may not have thought of before or they may not have encountered before. So creating impact and change is what I'm all about. Everything that I do. Is for that reason. And obviously, you need to make a living doing it and everything, but it's about creating that change so that another person is motivated maybe by what I said, or I build confidence within themselves that they can also change something. They might might not be happy about about themselves. So that's my answer. And I'm sticking to it.

I love it. I love it. And real quick, before we jump away, I wanted to give everyone a quick shot of your site.

At Michael G. Dash. So Michael G. Dash dot com. And there you can see a contact link at the very top if you want to get in touch with them.

He also mentioned if you emailed him and that is Michael at Michael G Dash dot com and mentioned mind body business, he would give you a complimentary what was that, a one hour session consulting session.

Yeah, yeah. And I mentioned the alignment's assessment before, which is free. Yes. And if people want to download that, they can just go to the same email w wdr, Michael G dash dot com forward slash alignment. And it's a very powerful tool that I would highly recommend taking advantage of.

We have the technology. So let's go ahead and do it. So there you see, that's what you'll see if you type it incorrectly as follows you watching and listening. If you wouldn't mind throwing that in the comments real quick. I can't really reach my keyboard. Well, Michael G dash dot com slash alignment. And that is phenomenal. Thank you for that gift. Thank you for all of your gifts tonight, Michael. Not just these that are on the Web site, but your value, your insight, your your genius, your beautiful brain, the things you've overcome and the fact that you're here to share with others to help them to achieve greatness. Well, just like you have, that speaks volumes about you. And I appreciate you, my brother. I really do.

Thank you. I appreciate the kind words. And if you don't mind, if you could introduce me in every room I walk into the way you did today.

I'm about to be a mate. I'll carry your bio with me, my wallet. I'll just have an automatic spring open.

You got it, man.

Hey, I totally appreciate you and everyone watching. Thank you so much. All the comments are still coming in. Here we go. Thank you so much for doing that, Burke. I appreciate it. My man. Burr.

Yes. What's up, man? Yes. Yes, I think you are right there.

Bill Wilson, thank you. Thank you, everybody. Ken Wentworth warned, I can't go through everybody, Jason and everyone for coming on and engaging with us. It's been a really fun show. And, you know, man, you did not. You did not. I'm trying to think of the right word. Thank you. Gosh, does not disappoint. You did just the opposite. So appreciate you. That's it for tonight and this edition of The Mind Body Business Show. On behalf of this wonderful human being, Michael Dash. I'm your host, Brian Kelly, and we can't wait to see you on the next edition. Coming up next week, same bat time, same bat channel. Those want to say that right here on the mind body business show. Until that time. Be blessed and take care. So long, everybody.

You good.

There you go.

Thank you for watching and listening. This has been the mind body business shows this show with Brian Kelly.

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Michael G. Dash

Michael G. Dash is an entrepreneur, best-selling author of Chasing The High, recovering addict, speaker, and philanthropist. He founded the F.A.T.E. series (From Addict to Entrepreneur) published on Thrive Global & Medium and runs a 12-week mentoring program where he helps entrepreneurs and business leaders go from running their million-dollar businesses in isolation and chaos to leading their businesses and lives from a place of connection allowing them to step into the true leader they were meant to be while increasing profits. Information can be found at www.michaelgdash.com. He is the co-founder of Activated. Life, a social movement focused on inspiring a culture of positivity, authenticity, passion, empathy, and resilience while giving back to others. Michael is an avid volunteer, fundraiser, and mentor, and is dedicated to bringing positive change to leaders of all kinds.

Connect with Michael:

Facebook

Website

Live Streaming Best Practices Panel: Video automatically transcribed by Sonix

Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.

Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.

Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.

Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.

Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.

Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.

Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.

Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.

Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.

Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.

Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.

Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.

Christian Karasiewicz:
I'm really trying not to, seriously.

Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.

Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.

Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?

Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.

Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.

Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".

Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?

Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.

Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.

Julie Riley:
Right.

Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.

Julie Riley:
Thank God it wasnt that much!

Brian Kelly:
What was the model of that again?

Julie Riley:
A6000.

Brian Kelly:
What does it run about?

Julie Riley:
It was about seven hundred.

Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.

Julie Riley:
Yeah.

It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?

Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.

Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.

Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.

Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.

Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.

Brian Kelly:
Yeah, we'll point that out in glowing detail right now.

Christian Karasiewicz:
You're using a green screen. Right?

Timothy McNeely:
Yeah.

Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?

Dylan Shinholser:
Correct. Yeah.

Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.

Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.

Brian Kelly:
You're the one on the stage, brother. Not the audience.

Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.

Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.

Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.

Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.

Dylan Shinholser:
I appreciate that.

In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.

That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.

Brian Kelly:
Yeah, I love it. Christian, go ahead.

Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.

Julie Riley:
I've been going live since 2015, and I only had this camera last year.

Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?

Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.

Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?

Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.

Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?

Christian Karasiewicz:
Sweet.

I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?

Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.

If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.

Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?

Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.

Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.

Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.

Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.

Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.

Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.

Dylan Shinholser:
It's been one of those years.

Brian Kelly:
Thank God that last one is over.

Dylan Shinholser:
Yeah, yeah. Sure.

Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?

Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.

Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.

Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.

Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?

Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.

Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.

Brian Kelly:
It's actually super.

Dylan Shinholser:
Yeah, super real.

Christian Karasiewicz:
That's pretty cool, actually.

Julie Riley:
I like that.

Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.

Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.

Brian Kelly:
Totally, totally true.

Dylan Shinholser:
That's why I do it.

Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.

Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?

Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?

Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.

Brian Kelly:
The magic word there was "relationship".

Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.

Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.

Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.

Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.

Dylan Shinholser:
They've got to fit. (It's) got to makes sense.

Brian Kelly:
Both ways. Yeah.

Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.

Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....

Dylan Shinholser:
I need a vacation.

This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.

Christian Karasiewicz:
I'm your friend. Yes.

Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.

Dylan Shinholser:
I haven't heard of that one.

Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?

Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.

Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.

Dylan Shinholser:
Well...

Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?

Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.

Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?

Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.

Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.

Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.

Brian Kelly:
Not nearly as much fun though, bro.

Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.

Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?

Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.

Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.

Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).

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