Special Guest Expert - Mike Wolf
Special Guest Expert - Mike Wolf: Video automatically transcribed by Sonix
Special Guest Expert - Mike Wolf: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Announcer:
Welcome to The MIND BODY BUSINESS Show. The three keys to your success is just moments away. Here's your host Brian Kelly.
Brian Kelly:
All right. Welcome, welcome, welcome to The MIND BODY BUSINESS Show! Started off with a little technical glitch. I love it! Love it when that happens, but that doesn't matter because we have the most amazing, tremendous, stupendous Guest Speaker tonight. I cannot wait. I cannot wait to bring him on. You already know his name. It's Mike Wolf. He's my buddy. He's my pal. He's such a great, golden hearted individual. That's the only type of people I bring onto this show. That's it. Those like Mike Wolf because it's all about giving. It's all about giving and serving. And Mike is the epitome of that and we'll find out more about that as we get deeper into the show. But first, The MIND BODY BUSINESS Show. What is that all about? I mean Mind. Body. Business. You see, they all go together. And in my now 54 years on this planet, I have seen, experienced, read, and learned things where I began to notice that all successful entrepreneurs and business people seem to have this pattern that develops. They always have this pattern where they have mastered that one thing called 'mindset'. Mindset is the baseline. The cornerstone, if you will, of everything that follows. If your mindset is solid, if your self talk is solid, if your attitude is solid, and if you've done this and made it so that it is programmed at a deep, deep level - in the subconscious level, - then you have mastered the art of positive mindset. And the key is mastery. And the same thing is with 'body'. Body. What is that? Well, it's about being sure you're exercising, you're taking care of yourself, you're eating properly, you're eating clean - the right nutrition. It's interesting that I've read, several times, that over 50% of all disease can be attributed directly, directly to the lack of exercise. Isn't that interesting? And it really doesn't take that much, but exercise and good nutrition. You get the mind and body in alignment, and now you are set. You have set the table, so to speak, for success. And now, it's time to then move into the realm of business and by business I mean mastering sales, marketing, team building, systematizing your business, scaling and growing your business. Many facets of business. And when you've mastered all three - all three of these. It's like a tripod. It's like a tripod, you have three legs on a tripod, holding up something, a camera. And what would happen if you took one of those legs away? It would come crashing down, wouldn't it? And the same is true with Mind, Body and Business. If you haven't taken the time to master, or at least start working on and be actively working on all three, then that tripod is in danger of being out of balance and coming crashing to the ground. So, that's what this show is all about and that's the good news. The good news is bring on people like Mike Wolf, who is going to share with you some insight of someone (i.e.: him), who is extremely successful, and we're going to find out what makes him tick and you, what you will find, are those patterns bubbling up. Those patterns that come up. Now, each show doesn't cover every single Mind, Body, and Business topic and I honestly don't know which ones we will cover tonight, but do know it will cover one or two of them, minimally, and you are going to get a ton of value from it. And that reminds me about value -- is there was a time many years ago, where I was sitting in the office of a CEO, a multimillionaire. He invited me there, flew me out there. The story is on a page we'll talk about later. Not going to go into that now. And a huge corner office. His office was bigger than most people's homes. It was one of those. And this is an amazing, successful guy and he looked at me at one point. I'm sitting on his couch in his office and he said, "Brian, if people only knew, if they just did this one thing. If they just did this one thing, they would become successful and rich." (Brian holds up onefinger) His word was "rich", they'd become rich. I said, "okay, I'm ready. Tell me." And so, he turned around, he walked away from me toward the back wall. (Brian points to thewall behind him) There was a cabinet there, floor to ceiling and double doors. (Imitation floor to ceiling and double doors with hands) He opened both doors and as he opened them, he looked coyly back at me and what I saw was similar to what you see behind me right now - is shelf, after shelf, after shelf of books. Personal development books, business books, you name it. Self-help books. Everything was in there and he said, "all people have to do is read." And I have to admit, I made a huge mistake because I did not heed that advice for years. Not 4 years; for many years. (Brian laughs) Many years I did not heed that advice. Thankfully and luckily and a blessing bestowed upon me was another mentor came into my life and not only did he say something very similar about reading books and you'll become successful. He also showed me by example because I ended up working with this gentleman for a few years. Incredible man, mentored me and I watched as he'd walk around with a headset on always listening to books. Constantly, constantly, constantly. I said finally, "okay, I get it. I'm going to start modeling success. I'm finally going to wake up, put on my big boy pants and get reading." And so, I started doing the same thing. I started listening to books on Audible. I had never done that before and I found that, "my gosh, no wonder I didn't read because I love to listen much more than I do to actually read the physical words on the page." Because that literally would put me to sleep. I get too tired and so I can only read like five pages and I'm already sleep. And so, I began reading voraciously using Audible and a really cool thing happened. I realized that I could set this up and start listening to it in my car while I'm driving. A time when I would normally not do really anything that productive - maybe listen to music and relax, which is a good thing to do and I do that on occasion, - but most of the time I'm in my car I listening to a book. And as a result of that, I've gone through quite a number of books in a short period of time and the retention rate has been high for me personally. And a cool thing comes with Audible. This is an app that you can download from Amazon, that you can, as you're cruising along. They make a nice big icon button that you can tap anytime you hear something of interest that you would like to go back to directly. And it's called the bookmark. And so, I noticed I could hit these bookmarks. Good! I don't have to listen to a whole three hour book or four hour, how many hours a book again, I can go right directly to those points of interest at any moment, any time I want. And so, I thought, "what a great idea!" What I want to do for you right now is play one of those bookmarks. It's only a one minute segment and the cool thing is, these bookmarks as I choose them, they actually pertain to the guest speaker you're about to see. So, real quick, let's transition over into that wonderful segment I call bookmarks.
Announcer:
(Information showing on the screen) Bookmarks. Born to read! Bookmarks. Ready, steady, read! Bookmarks, brought to you by ReachYourPeakLibrary.com .
Brian Kelly:
(ReachYourPeakLibrary website showing on screen) Yes, ReachYourPeakLibrary.com, you see it here. Over to my left, your right if you're watching on live stream video. Do me a favor though, right now, just pick out -- get out a notepaper, a pad if you're able to, if you're not driving. I hope you're not driving and watching this, but you could be listening to this while you're driving, certainly. But definitely stay with us through the entire show. Take notes, write down website addresses. Don't go to them right while we're talking because I kid you not, you do not want to miss Mike Wolf when we bring him on. It's coming very, very soon, I promise you that. Real quick, ReachYourPeakLibrary. I put this together literally for you: entrepreneur. This is my gift. This is a site where I compiled all the books I've been reading. There's a story I was alluding to, it's the long form of it, not the short of rich from I gave you, if you want to, if you're interested, watch the video. But here you see the books begin. And I put around 40 of them in there for now. I'm about 5 behind because I'm continuing to read and somehow, some way, that website doesn't update automatically. (Brian laughing) And I just keep reading and reading and reading. You see a lot of phenomenal titles there, a lot of phenomenal authors. There is my mentor, Mel Cutler, right there, that 'Big Boom'. I recommend every single one of these books. If a book had impact on me personally, it's in his library. So, not every book I've read made the grade. And so, for this, you're given a vetted, filtered list at least that somebody read, got value and result from. And so, if you're not a voracious reader, if you haven't started reading, this would be a great place to start. Pick any one of these books. Any one of them that jumps out to you first and just read it! And I've given you different links to get various different forms of the book, either Audible, hardcover, Kindle, whatever was available at the time, if I was there, I put a link to it. And that is my gift to you. What I want to do now is switch over to actually play a bookmark from one such book. And that is from 'The Seven Habits of Highly Effective People' by Stephen R. Covey. Phenomenally popular book. And his message in this particular snippet, again, it's about a 1 minute snippet and all, is very on key and on par too our special guest, who I'll bring on right after this. So, go ahead and listen. Listen intently. Get out that note paper, write some notes. I will be writing notes as well throughout the show. So, go ahead. Here we go. Listen close.
Stephen R. Covey:
Those of us who watched the Lunar Voyage of Apollo 11 were transfixed as we saw the first man walk on the moon and return to Earth. Superlatives such as 'fantastic' and 'incredible' were inadequate to describe those eventful days. But to get there, those astronauts literally had to break out of the tremendous gravity pole of the Earth. In fact, more energy was spent in the first few minutes of liftoff in the first few miles of travel than was used over the next several days to travel half a million miles. Habits too have tremendous gravity pull, more than most people realize or would admit. Breaking deeply embedded habitual tendencies such as procrastination, impatience, criticalness, or selfishness that violate basic principles of human effectiveness involves more than a little willpower and a few minor changes in our lives. Liftoff takes a tremendous effort, but once we break out of the gravity pole, our freedom takes on a whole new dimension.
Brian Kelly:
Isn't that so true. Liftoff takes such energy, such focus, such devotion, such commitment. And for many folks it's unattainable, it's too difficult, it's too much to bear for various reasons. One would be - find help, get a mentor, get a coach. When it comes to business, it takes a lot to change your habits, to get out of procrastination mode. Every step you take in the right direction is a step that takes you closer, and the momentum will build and the more you'll be closer to that moment of actual liftoff. And again, once you hit that moment, my goodness, what a ride it is! Yes. And Mike would agree to that. He's over there smiling ear to ear. You can't see him, but I can. And this is going to be phenomenal. And without further ado, so, that really defined to me part of the essence of Mike Wolf. Mike is an action taker. He lifts off, not just once, but over and over and over again. He is heart centered, he's out helping people all the time. He's flying around the world consistently. He doesn't just talk the talk; he walks the walk. So, without further ado, let's switch on over and introduce our guest expert through the expert spotlight.
Announcer:
(Animation on screen) It's time for the guest experts spotlight! (Words popping up on screen) Savvy, skillful, professional, adept, trained, big league, qualified.
Brian Kelly:
(Brian pointing at Mike Wolf on the screen to his left) And there he is! Ladies and gentlemen, the one, the only, Mike Wolf! Wow, wow, wow. I'm so happy to have you here, Mike. Thank you so much for coming on. If you don't mind, I'm going to quickly introduce you to our audience and then we'll get busy with some hard hitting questions that I know everyone is going to get supreme value from. Mike Wolf is best known as a successful real estate investor, but he's also a serial entrepreneur, inspirational speaker, philanthropist, and freedom lifestyle mentor. Mike is also a passive income expert - I love that - and teaches others how to create a life that they love by putting money and wealth creation on autopilot. I love that too. He also loves to show entrepreneurs how they can work smarter, not harder. Mike's biggest passions are travel, spending time with his daughter and two grandsons, and traveling the world for fun and to do humanitarian projects. I mean, if that doesn't in a nutshell give you a great insight into the man, the myth, the legend, Mike himself, well just wait, just wait. By the way, we do need to wait for just a moment because for those of you watching live, be sure to stay on till the end. All the way to the end because you can then qualify to win a 5-night vacation stay at a 5-star resort in Mexico. And it's all given to us thankfully by our sponsors at PowerTexting.com Jason Nast and his partner Rhonda - wonderful that they've offered that to us - Jason, himself, just went on one such trip and reported back: "It was amazing. It was phenomenal." So, stay with us to the very end. Now, to the man, the myth, the legend, Mike Wolf. How are you doing buddy? It's been a long time!
Mike Wolf:
It has been! It's been so long. Thank you for having me here. So good to be here. Good to see you.
Brian Kelly:
Yes, so great to see you too my friend. I just read a little snippet about you, which does really accurately define you. It has to because you wrote it, I'm sure, but if you would mind, let's go a little deeper. I want other folks to know you like I know you at a deeper level. Just let people know what makes you tick, what gets you up in the morning? And what kind of projects are you up to right now?
Mike Wolf:
Oh boy. That's a tough question. What gets me up in the morning these days is a lot different than what used to get me up in the morning back in the old days. And so, to answer your question, I've been on an amazing journey, amazing evolution. So, if you would have known me back in the old days - like 15 years ago, - I was a workaholic. I was very passionate about what I was doing so it dind't bother me doing all the work. It didn't really feel like a chore for the most part, but once you start to get kids and especially when you get grandkids, you learn that working hard isn't -- although it's what we're taught to do, it's not all it's cracked up to be. So, I've learned how to work smarter, not harder, and use leverage, use other people's skills. My businesses run better without me, so for the most part, most of the things that I do -- when you ask what I'm up to these days, I'm still obviously investing in real estate, but I have other people looking after my properties, dealing with rent, with tenants. I have a company that sells Turkey investment properties. We sell those to investors all around the world. But my teams get the properties, fix them, and manage them. So, me, personally, I spend a lot of my time doing volunteer work, humanitarian projects - and that's what really wakes me up, gets me up in the morning. It is just helping others! I've learned over the years that chasing money - money is important, it's a very important thing, it's just like oxygen, you have to have it, - but chasing it is a lot different than putting it on autopilot so it comes in passively. So, you have the time to do the things that are really important. So, in the old days I was really focused on making money. Now, I'm really focused every day on creating happiness, joy, and fulfillment for myself. Wwhat I've heard is that giving back and helping others is what makes me happy and feel fulfilled, not just when I'm working long hours. So, long answer to a short question.
Brian Kelly:
And I was soaking up every word of it, writing notes. I hope our listeners are doing the same. Working smarter, not harder - How many times of -- many of you heard about that, but never really realized that act as an actuality is a reality in your life. We're talking to a gentleman who has. It's just so exciting, that's why I'm so excited, because we have so much to learn from Mike and his way of doing and achieving just that. And I love how he talked about business: "My businesses run better without me." You see that's the mindset. That's one of the patterns I noticed on the business end of mind, body, business. It's better to and it's very intelligent to build your company as if you were going to sell it. With that mindset - not saying, "you will sell it or have to sell it," but if you have the mindset of building it to sell, it's much easier to hand over your duties and everything you're doing to a team that you haven't entrusted and trained, and have them handle the minutia, like Mike has done. And so, he's reached that pinnacle and the really, really good news is, Mike loves helping people. And he has ways and means to help You if you so desire. At the end of the show we're going to give you the opportunity to reach out and connect with him and see if he's a fit for you. If he can help you to also find a way to make money and just have it coming in while you're traveling and enjoying your life, doing whatever you want. So, having it on autopilot. Who here doesn't want that? I mean, everybody wants that. And that's the thing I love about Mike. You actually reside -- is your home in Canada? Is that true?
Mike Wolf:
I am a Canadian. I'm a very nomadic Canadian. So, once again, I've had a pretty big transformation back in the old days. I had a very big house and fancy cars and all the toys and all that stuff, and that's what I was chasing. And over time, I've become very nomadic and given a lot of my stuff away. If I can't travel with it, I don't want it. And so, I know you talk a lot about books, so this (Mike holding up his phone and pointing to it) and my laptop have all -- I got Kindle with all my books on Audible. All the things that are important to me pretty much come with me everywhere I go. So, yes I am Canadian, but I spend a lot of time on airplanes and probably this year, I say I've been at least 30 countries so far this year, and counting. So, that's my passionate, I love to travel both for fun, but also to give back and do humanitarian things and once again create happiness and fulfillment for myself. And so yes, I'm a Canadian who I guess got inspired by cold winters to not spend a long of time there and O became very nomadic.
Brian Kelly:
That's awesome. And yeah, you just - we were just talking right before the show, - you had just recently returned from Europe. I was watching you on Facebook, I love your pictures by the way.
Mike Wolf:
Oh, thank you.
Brian Kelly:
And where he is now is in Scottsdale, Arizona. So, he's not in Canada. He's in the United States helping out another entrepreneur because that's the way he is. This guy is -- He just surves. And here's the thing: A lot of people are chasing money. In the beginning I think that's very true for probably most. Wouldn't you agree, Mike? I mean, without the money, how are you going to achieve and do what you're doing now? But you went through the process. You chased the money and realized, "you know what? It's not the actual money and the things that are important to me. You know, it's whatever is important to you, individually." And you found that and you're chasing that with everything you have, with vigor. It's amazing.
Mike Wolf:
Yeah. Money's a lot like oxygen. There are some people who say, they have this -- you talk about mindset, and they have this mindset where actually they are repelling money because they say, "I don't really care about the money, it's not important." Well, it's kind of like oxygen, you kind of need it. And it's just like if you go on an airplane and they say that you are in a case of an emergency, your oxygen mask is going to come down from the ceiling, put it on yourself first before even your kids. It doesn't mean you don't love your kids. It's just if you're not in a good spot yourself, you can't help somebody else. So for me to be able to give as much as I want, I have to be in a good financial position. So, I think everybody needs to get themselves in a good financial position, and not by trading their time for money and being a workacholic like I used to be. It's by creating -- you're finding ways for it to pass. And when you first start, yes, you're going to have a lot more time tha you are going to have money, so you might have to trade a little but of time for it. But as we go, leverage other people's skill sets, get other people doimg the stuff that they're good at, they're passionate at. And like I said, my business runs better without me. The people on my team are better at the things that they do than I am. If you put me in their same position, we would fail. And so, the business runs really, really good because my money is working for me and my team is working for me. It's not myself trading time for money anymore. And so, that's something I had to learn over time. But trust me, back in the old days I traded a lot of time for money. You don't really have to, but most people have to go through that before they get to the point where they have the confidence and the ability to let go of the control and let other people do things for you. Especially enterpreneurs, we are all control freaks.
Brian Kelly:
(Brian laughs) That is so true, right here. (Brian raises his hand) And card carrying member. But used to be, used to be, and that's the cool part about it. I mean, what a great analogy about the oxygen coming down, put it on yourself before you help others. That is so true. Because you did that, you're able to go out and serve and help people and do philanthropic things and travel the world and help and enjoy your life, and give back. And that's phenomenal! It's just phenomenal. You're one of the most -- the very first time I met you, you were the most positive individual I had met in a long time. I mean, just the way you're looking right now, that's the way I remember you - with that smile. There's just this calmness about you because you're there. You're at that point where, "hey, I built the systems, I trained the teams, and I've had my teams train my subsequent teams, and now everything is - like you said - autopilot." I'm sure you dip your toes in the water now and then to check and see how things are going, but you're a product of the product. The freedom is there. There's no doubt in it, you have it. And regarding your mindset, Mike, and your positivity, when it comes to that, when it comes to maintaining that positive, productive and somewhat say successful mindset, what do you do on a regular basis to sustain that?
Mike Wolf:
Well, I think the biggest thing is that I'm always grateful for wherever I'm at. I practice a lot of gratitude and I'm always thankful. Even when I didn't have a lot, even back then, I was very positive and very grateful for what I had. I wasn't really a person that wanted a lot of stuff. Even though I had a big house, at an earlier part of my life, I wanted to justify why I was working so many hours, so I had to have the big house and the fancy cars. And you get those things taht will light you up for a little bit of time, and then a week or two later, it's kind of like a drug, you need a bigger, better toy to be happy. Now I'm at a point where I put myself in my happy place every single day. So, if I woke up today and I'm in Scottsdale as you mentioned, it's beautiful, it's sunny. I love -- I'm actually one of those weird people that loves the heat. It's like 95 F, 35 Celsius for my Canadian friends. It's very hot here, Most people don't go out in this whether, they stay indoors with the AC. I love this. I'm in my happy place. But if I woke up today and it was raining, I might very well just go to the airport and find a place where I'd rather be or maybe I'm more productive or can make a bigger difference. So, I'm always putting myself in my happy place. It's hard not to be positive if you're always putting yourself somewhere that makes you happy, where you are grateful to be there, and also having the freedom to know that you can change. Tony Robbins talks about changing your state, and you can put yourself in your happy place, put yourself in a state that makes you happy, but when you have financial freedom, you take to a higher level. You can even change, instantly change your environment, literally be in a different city, different country. So, it's very easy to stay positive when you do it, when you focus not just on making the money, but your life becomes happiness centeric where you're chasing that happiness, the joy, the fulfillment. And that is very rare that you'll say -- And on top of that, I don't watch TV, I don't watch the news. I don't get all that negative crap come into my life. And that actually -- I see a lot of people that watch TV a lot, they tend to be a lot sadder, a lot more negative. Because it is the stuff that you allow into your head that really dictates how you feel. For me, one of the reasons I love traveling, I love to see other people and other cultures. I don't just go and hang around the beach all day - although I love the beach, - but I love to see what makes other people tick, and also see what can I bring to them to help them if they're in a less fortunate position. And so all of these things; being around positivity all the time, choosing who you surround yourself with, and what you allow into your brain. And that's why reading books is a lot better than - depending on the books you choose, - if you're reading personal development books, it's a lot better than watching the 6p PM news everyday. That stuff will just kill you. (Brian laughs)
Brian Kelly:
Amen! Amen to that. Wow. I have -- I'm getting close to a page of notes already. Thank you. I say thank you to you on behalf of everyone watching and listening. Whether they are watching live now, listening live, or later on one of the recorded video areas, or even on a podcast later on because we also upload this to a podcast so folks can listen to this in their car. And it's phenomenal value. And we were talking about this off camera earlier, Mike, how what a blessing it is to have a show like this. Because I and my audience get to learn so many amazing things. There are little tidbits and snippets - and big ones - that I have learned over the course of doing this show. And I have been doing it that long. This is, I think show number 17. And the amount of value, the amazing amount of value that people like you bring, it's just mind blowing. What you just went through was almost every step of The E-Myth, really. I mean, everyone starts out as a technician in infancy, moves into adolescence and then brings in their first person to work with them, and then they mature into being a manager of managers, and then let the business run pretty much on autopilot. And you've done all three. And in the book, he describes it - it's almost essential for people to go through every step. I see you -- I can kind of agree with that because if you're never a technician, if you just jump in a management, well how do you know how to direct those people you're managing on the tasks at hand, right? How do you manage them? How do you tell them to go and do things that you know nothing about yet because you didn't experience it yourself. So, I can see that part of it. At the same time, I can see leapfrogging, that as well, if you've gotten enough general knowledge and you just hire those that do know how to do those at the lower technical level.
Mike Wolf:
That's part of the beauty in having a mentor or somebody to coach you because they can show you, as you mentioned, leapfrog. They can leapfrog you over that where you don't necessarily have to go through all that. And you can you can find somebody. I'll give you an example. I used to -- I was invested in a pub. I'm not, I'm still not an expert of pubs, but going back quite a number of years ago, I had this opportunity. A realiter friend of mine calls me up and goes, "man, there's this pub and the guy is bleading money. He just wants to dump it, he won't take next to nothing to get rid of this thing. If I happen to have a friend who does restaurants and pubs, he's an expert at it." And so, I did a joint venture with him, where I said, "you know what, I'm not looking to create a job for myself. I don't want to work a single day in this pub. But I'm willing to put up the money if you're willing to do the work." His passion is being in pubs and restaurants, he loves that. That's his happy place. So for him, it was a way because he got to cull in a pub without taking a dime out of his pocket. For me it was a win because I got to cull on a pub, not have to trade any of my time, or learn to be an expert at in. So, to make a long story short, we owened it for about a year and a half, two years, sold it for a lot more money than what we paid for it, and I never did a day's work. I was extremely happy and he was extremely happy. We're still friends and if another similar opportunity came up, we'd do it again. It was great win-win. So, I didn't have to become and expert at being at a pub or go through the motions of screwing it up or losing my money. So, you don't have to go through all that, but have somebody else who is an expert who's already been there, and you can save yourself a lot of reading, a lot of steps. One's gotta work smart, not hard.
Brian Kelly:
Love it. Love it. Yeah. So, you have become at the pinnacle of the investor. At the end of the maturity scale, so to speak, and I keep referring to The E-Myth because it's kind of -- it's been referred to as the Bible of business, right? The business Bible. To some extent, it has -- it's just an amazing book. If you follow it and learn, to get to that point where Mike is as fast as you can without going through the stumbling blocks, and trying to do it by trial and error, which is really what happens, and if you're just passionate, you want to start at technician level because you love doing stuff, still get that mentor and coach. There will come a time. Trust me because I've been down this path myself, where you you love it for a while, maybe for years, and then you start to get burned out and say, "there's got to be more. There's got to be more I have to be able to serve more and more widely." And then you want to branch out. So, whatever path you're on, Mike is a perfect guy to connect with because he knows it all. He's been through it. He knows how to avoid the pitfalls that most people have gone through, including himself. Ge's had -- have you been successful at every single step of the way, Mike, from the beginning of time? (Mike laughs)
Mike Wolf:
Oh my God! I have so many -- (Brian laughs) Especially early on, I mean, I made a lot of big mistakes and the whole career I'm in right now, I mean being a real estate investor, it's totally -- that wasn't even on my radar. I got into it by mistake. It's a long story, but to make a long story short, I just happened to buy a couple properties while I was working for the phone company trying to pay off my student loans, and I happened to have a really time and those properties went up in value considerably, and suddenly I figured out what I wanted to be when I grow up. (Brian laughs) So, I did it totally- I got into it totally by mistake. But when you make money by a fluke, you can't duplicate it. So, that was my problem, as I started off on a really high note, made a lot of money and my first real estate transaction, and then after that I managed to lose almost all of it on the next couple of real estate transactions. Because I didn't have the skill set, the mindset, I didn't have any of that. I just happened to get really, really lucky. But being - back then I was in my mid 20s - and my ego got the best of me. I though, "I know everything there is to know about real estate now. Clearly because I made a good paycheck. And that was my downfall. So, what I teach people - back then I was a know-it-all, - and now I teach people, be a learn-it-all, not a know-it-all. And that's why -- where we meet, we met at a seminar room, I'm always upgrading my skills and learning, and trust me, I've had a lot of mistakes along the way. I don't make the same mistake twice, luckily. But one of the things that I did after I managed to loose almost all my money is that with what have left, I'm giong to hire a mentor and get somebody to show me the path instead of me trying to wing it. It made me very humble. I got rid of the ego. I became trainable and coachable. And that's I'm still here today. And that's why I was invited to this show. If I would have kept going down the original path, trust me, you would not be -- I probably wouldn't be able to afford the laptop that I'm on right now to be able to be on theis show. So, yes, I made many, many, many mistakes along the way.
Brian Kelly:
And there it is again, one of the patterns that just keeps cropping up. Every single successful entrepreneur I've ever met has not just had a coach, but they've hired, they've paid for, they've invested in a coach to help them. I'm doing it this very moment. I have a coach. I've had several. And every time I bring another coach in, I get up another level, another level, another level. I mean, if you think about it, the best sports players on the planet - let's pick basketball - Michael Jordan, Kobe Bryant, LeBron James: they all have coaches. They didn't do this by themselves. Not a single person! Tiger Woods, who is back on top of his game, at least for now, he's got coach, after coach, after coach. Putting coach, swing coach, everything! And no one really - I mean, could we do it alone? Conceptually, conceivably maybe. If we live long enough. But it's going to take a lot longer to do it on your own. You said the perfect word, Mike, was 'ego', getting that out of the way. I think that's the number one (Brian holds up a finger). The number one entrepreneur disease,if you want to call it that, that keeps people from success is the ego. They won't look out for help.
Mike Wolf:
They really have to get rid of it, and then the other thing, really, is we can't see our own blindspots. It doesn't matter how good you are at what you do, like you said, all these NBA players, they are the top of their game, but they have other people still coaching them because we can't see our blind spots. I'm very glad that I actually made some really big, expensive mistakes early on because that led me to having to get rid of the ego and be humble enough to go ask other people for help. I'm typically the guy who likes to help people, I'm not as good at receiving, and I'm still not as good at receiving as I am at giving. I'm getting a lot better at it. But, yeah, I look at some of those lessons as really helping me get on a much better path.
Brian Kelly:
An there it is, again, you're living -- you're walking the walk. He just said, "I'm very grateful for those expensive lessons." That's the epitome of the being a grateful individual. Like you said in the beginning, that's what keeps you positive. How many people would say that that aren't going down this path? That haven't learned that an attitude of gratitude is so paramount and that all it takes is a refrain? I mean, we have situations that occur to us. It's not the situation that builds us and forms us. It's how we react to the situation. And you are watching and listening to a gentleman who has mastered exactly how to do that. It's to look back on those that others will consider failures and look at them as learning opportunities, and say, "you know what? I invested money that was worth every penny because I wouldn't be where I am right now had that not occurred." And that's just amazing. Thank you so much for all this insight! This has gone a whole different path than I ever expected and I'm loving it. Absolutely. I didn't really expect that path, but this is phenomenal. Okay, you mentioned many wonderful things that have happened as a result of your success of being an entrepreneur. But if you were to pick - and this kind of put you on the spot, - but if you were to pick one (Brian holding up one finger), one favorite aspect of being an entrepreneur, what would you say that was?
Mike Wolf:
Definitely the word 'freedom' immediately comes to mind. I would be -- it'd be very difficult for me to go back to being employed. And a lot of times when I was within, when I worked for the phone company at one point like I mentioned, I got my first degree, I went to university to -- or I went to work for the phone company to pay off these student loans before I went back for my second degree. And a lot of times I'd see things that can be done a lot better. Being an enterpreneur, my mind automatically wanted me to go tell the manager, "hey, why don't we do it this way instead of that way?" And I found out that people that are higher (Mike signaling higher level with his hand) than you are on the food chain in the corporate world don't really like that. (Brian laughs) They don't like when other people give them advice. So, I think the biggest thing is just freedom, being able to do what you want,when you want, with whoever you want. Also, there's no ceiling. When you work for somebody else, they dictate what the maximum amount of pay you're going to get is, they dictate when your vocation is. And so, I just really like the fact that I get to call the shots, I get to -- I just get to be where I want, whenever I want to be there. But it does start off that way. When you're first starting off and you're building your own business, it can be really frustrating. There's a whole lot of responsibility and I know entrepreneurs quite often that -- I remember that my friends that were starting out, they are saying, "oh, man, I wish --"; sometimes they wish they could go back to working their jobs. There's just a lot less stress. They thought they were leaving for something less stressful. But once you get up and running, once you learn the proper mindset, the proper skill set, getting the right teams in place - once you have that running, then there's no turning back. Let's get that momentum and the confidence. Once you get past those hurdles. So, to me it's freedom. I know when I first started I probably wouldn't have used that particular word or maybe 'frustration' would've been a better word back in those days. (Brian laughs) But really, once you get things going and there's kind of that tipping point, which is also a great book, speaking of books. Tipping point: where all of a sudden it goes from struggle,struggle, struggle to awesome, things get really easy. Then you got your freedom to do what you love.
Brian Kelly:
Yeah, I know so many that are looking and striving for that tipping point to finally reach it and to say, "I finally - I can see over the top and see the rest of the horizon now." It's such a struggle going up that hill for so many (Brian gesturing the slope of a hill with his hand) and it's taking on, not just listening to things that people like Mike Wolf say, but it's also modeling and putting into action exactly the things that Mike Wolf says. And really putting -- so, he's mentioned several things and I recognize and understand that they are kind of a high level (Brian showing high level with his hand), but what you need to do is simply look for books with titles that match those topics he's brought up tonight. That's it. It's that simple. I mean, and it doesn't cost you an arm and a leg. Your coach for now could literally be books. Your mentors could be the authors of those books. It doesn't necessarily mean you have to invest your life savings into an actual coach right away, although I would recommend it. I would recommend it. I've done it countless times, I've dipped down into credit, I've dipped down into debt as a result of investing in my future. And looking back, I have not one regret, not a single regret. Did every single coaching program go perfectly? No. Did I get results from every one of them? No. Did I learn an amount of information of value that cannot be replaced? Absolutely. Every single time. And so, it's just about getting out there and doing it, taking massive action, getting that lift off, getting off the ground (Brian gradually raises his hand from bottom of the screen to the top) and getting off, out into orbit where we all belong. Because at that point we can be like Mike and serve, and be there to do philanthropic - oh, it's a hard word to say - philanthropic duties as Mike is doing, and to live a life of what I like to call 'liberation'. 'Freedom' is a great word. To be liberated from everything that's been holding you back from whatever it is you want. You're giving everyone hope, Mike, that needs it. Those that need it; some may not need it, some may already be there with you that are watching right now. It will just solidify even firmer how they got there. And if you're watching, you're one of those. Come onto the show! Open invite. Message me.
Mike Wolf:
One of the things is if people would have known me back when I was in my mid 20s, especially back when I first started my entrepreneurial journey, nobody thought I was going to be successful. Because I was as extremely shy. I was the shyest kid in high school. I'd sit at the back of the class, never raise my hand, never say a word. Nobody thought I'd be successful. I didn't even think I'd be successful. So, if I can do it, anybody can do it. I wasn't born with any special gift, but everything is learn-able. Everything is -- and the big thing is, take action, take little steps. Just get yourself out there, take those little tiny steps, and celebrate your successes even if you have just a small little success, celebrated it! We don't tend to take time to celebrate. And I know a lot of entrepreneurs have done amazing things. As enterpreneurs, I think we sometimes take our gifts for granted. We just think, "oh, well, this is --", we just think it's easy because certain things that we have, not everybody's got those same gifts. And so, just celebrate your wins along the way, be grateful for the gifts that you have. Every time you celebrate, take another little step, get some momentum, take that next little step. (Mike gesturing step after step woth his hand) It doesn't have to be -- a lot of people have this really -- If you're a visionary, you see these really big, huge dreams of these things you want to create. Well, these big dreams are created by small steps, incremental steps along the way. So, don't feel like you have to get to the top of the ladder right away. Get to the next rock. Then when you masterred that one solidly, get to the next one after that. Keep building and keep building. And that's the key. So, you do have - there is hope. You can do this. Even though you may be thinking really big, also think there's a power of thinking small too and knowing what your next move is. Just make your next move, next move, next more. You get that momentum and confidence. So, that's really what got me out of my shyness. I got more confident as I started to get successes. I'm one of those people where people say or tell me I can't do something, the harder I'm going to try. (Brian laughs) But if I can do it, trust me, anybody can do it. I was like the most (inaudible) person to ever be a successful entrepreneur.
Brian Kelly:
Yeah. And that's a great point about celebrating your successes no matter how small they are. It reminds me of one of the things I say in my workout video that - it's a fitness program, - but one of the things I say all the time is: we are our own worst enemy. Are we not? I mean we're our worst critic and if we don't reach the level that we thought we should reach, then we really beat ourselves up internally. And so, I'd give an example of, well, if you're told to do 10 pushups and you're only able do 6, the natural tendency is to do a virtual kick yourself in the butt. Oh my gosh, you only did six, what's wrong with you!? Well, if you put everything you had into it, if you put -- if you showed up, if you're focused, if you gave everything you had and you just could not do another one, then rather than kick yourself in the butt for the reps you didn't do, instead, literally reach around and pat yourself on the back for those that you did do. (Brian pats himself on the back to illustrate) Because you showed up and you put in effort, and you were going towards your goal. You're not always going to hit a homerun every single time. Mike said it perfectly. You're not going to be able to make it all the way to the top instantly, right away. It never happens that way. And if you find a way, Mike or anybody else, then please let me know. But it takes iteration after iteration after iteration. A key word that comes to my mind every time I hear things like this is just 'discipline'. It's continuing every single day, day in, day out. Schedule it. Make it happen every single day. One inch toward the goal line every single day. So, yeah, patterns! They're all here. Mike is giving you all the secret to success. I don't know if you've got that by now. He is giving you the secret to success. And if you haven't got it, you'll have the opportunity to go back and play this again, either video or audibly or on the website, along with words transcribed and everything. There will be no way you can't get it if you go back and revisit this information a couple of times. It's all here. Everything is here. One stop shop: it's Mike Wolf, right here. (Mike laughs) If you want to become successful. Amazing, amazing. Wow! Time is flying! I just checked the clock. So, normally we do this show about an hour in length so, Mike, are you cool with going two, maybe three or four hours? (Brian laughs)
Mike Wolf:
I'm here until you kick me off.
Brian Kelly:
I'd never, I would never ever kick you out of anywhere. Never. But we do -- I do want to respect our viewers, for those that are regulars that know this is a one hour show. And so, we're coming up upon it in a while, we a little bit of time left. Just wanted to -- I wanted to ask you a couple more questions. One of those is with respect to your team. I'm really, really interested in that part of it, in building a team. Very few other connections I'm connected with have actually gone to that step. I'm doing it at this very moment. I'm building my team. And I'm curious from you, Mike, what kind of culture have you cultivated in your organization, your team.? And then, how did you actually establish that culture and why did you institute that particular type of culture? So, three parts,no pressure.
Mike Wolf:
There you go. (Both laugh) So, I have a very unusual culture within my company where my team actually bosses me around. So, as an example, I've got a lady in Germany, she's my main person that does all the marketing. She's head of assisting just about everything besides the real estate - I've got people that actually do the real estate, fix the homes, find the properties and all that. But in terms of the stuff, the admin stuff, behind the scenes, she runs the show. She is in charge of hiring people, a whole bunch of people in the Philippines, for example, India, etc. that are doing a lot of the technical stuff for my business. But unlike most businesses, I don't call her and tell her what to do. She knows exactly what she needs to do. So, how I found her is, as you know, I volunteer for Brandon Burchard, who's a friend of mine, he is amazing, I recommended his stuff. I volunteer for all those live events. And she was showing up at all his events. He teaches -- one of his courses, he teaches online marketing and she was showing up there. Then I went to this event for click funnels and she was there. And I saw this person likes spending a lot of time and money educating herself. I knew she was coming from Europe and she was coming to the United States to go to an event after event after event to learn. I thought, "this is exactly who I want doing my marketing," somebody who's invested, and so I hired her. And, but unlike most businesses, I don't call her everyday and say, "hey I want to do this, this and this." She knows what she needs to do better than I do. So, she actually bosses me around. She sends me emails saying, "Mike, remember you're supposed to shoot this video and send it to me? Where is your video? So, my team actually bosses mee around, not the other way around. They tell me what they need from me and I give them independents to: She can hire people whenever she wants for something she needs, she just hires them, she doesn't even ask me. There's a software she needs, she goes and gets it. She has my credit card, she is -- I make it so there's as little interruption to me as possible. So, I can go do the stuff that makes me happy every day. So, I have very few people that report to me, and it has to be something really majorly before they do report me. So, it's a very, very different culture. How I get me peoples? I look, like I said, for the people that are -- I don't want somebody who learned marketing in university 20 years ago and doesn't know what social media meanss. I don't want -- I want people that are learning cutting edge stuff. And once again, who would I be to tell her how to do her job when she is -- I go to these events, I'm not even taking notes, I'm going there to meet the type of people I want on my team. I also go, every year I go on this cruise where a whole bunch of marketers hang out. And I'm mostly hanging out, having drinks, and in the pool, enjoying the sun, but I'm also networking with these people that are investeing in their education. So, that's how I pick people, I find people that are always -- they are lifelong learners like I am, they are smarter than me, and I let them do what they're good at what they are passionate at, and I give them the resources so they can hire who else they need to support them. And I take myself as far out of the equation as possible except when they have to boss me around, tell me they need something that I neglected to do. So, I hope I answered all your questions there.
Brian Kelly:
Oh my goodness! Oh, okay. The biggest golden nugget for me of the night, right there, was - that was awesome - that you go to networking events not to take notes and learn the content that there's so much, but to look for the next person you want on your team. That is genius. I've never heard anyone else say that, not a single --
Mike Wolf:
It works really well because like I said, that's really -- that's proof that they are life-long learners. Especially if she's flying from Germany to California, from Germany to Texas. It's a long way away and a lot of expense for her. And so, I know she', so she's always cutting edge. She knows exactly what's going on. And one of the skills I really had to learn that I didn't have earlier on -- so, in the old days I used to do everything myself. Like a lot of people, I was a solo enterpreneur. Then as I started to reluctantly hire people because I couldn't handle all the scaling and the volume anymore, I became a micromanager. I spent just as much time micromanaging as I used to do doing the actual job.
Brian Kelly:
Yeah! (Brian laughs)
Mike Wolf:
And then I learned, you know what? When I step away and I get people that they are in their genius and they are doing things that they're good at, they are passionate at, we get way better results. I have a lot more spare time, I'm happier, they're happier. As so, for all the enterpreneurs listening out there who are micromanagers, and I know we all are att some point, the sooner you shed that and get the right people on your team and step away from it, the happier you are going to be.
Brian Kelly:
Oh! It's like a breath of fresh air. (Mike laughs) I'm telling you. And so, I don't -- I hope you don't mind, Mike, I'd like to let people know of a resource I recently came upon that makes what you just said much easier to do.
Mike Wolf:
Yeah, please do, yeah.
Brian Kelly:
From many vantage points, and that is to bring on what is called an apprentice. And what these are are typically young individuals that are going through college. Not necessarily always young, their age ranges all over the map, but predominantly they're younger, and they're from the US, Canada, and other countries. 80 % from the US and Canada, and the cool thing with this is you can bring on an apprentice to help you and your business. It's an awesome strategy where it's a win-win situation, where you get the help you need, especially if you're a solo enterprenuer, this is a perfect place to start, and you get to help a individual get a good foot, a good start. It's kind of like on the job training. They get to beef up their resume. They don't get paid a dime. They're an apprentice for a 3 month tenure. And in that 3 months you give them tasks and you help them grow. And once a week you have a strategy call with them - or they call it a 'feedback call'. And I use those to coach them. I find out ahead of time, "are you okay if I coach you and help you even farther" And of course, they say "yes!" So, it's a wonderful give, give-give. It's not even a give-take really. And I always address it as, just like you said, when you said, "they boss me around," I was like, "wow! I don't let them boss me around so much," but - and I know you don't either, you just have a discussion.
Mike Wolf:
They always tell me what I'm supposed to get to them. I'm the weakest link in my whole business.
Brian Kelly:
But the cool thing is, this is not an employer-employee relationship, the apprentice program I'm talking about. It's really -- and I frame it this way when I talk to them, before I even bring them on. I say, "we work together. You work with me, not for me." I just give them direction on the tasks and how to do them, feedback on them, and then coaching on the side. And I get the help I need. And it's just an amazing, amazing -- And I'll tell you about it more, Mike, after the show's over if you're interested. And if you're interested watching the show or listening, just reach out to me and I'll tell you then. I'm not here to advertise anything, but it's phenomenal. And just one final point, is it costs you less than it would to get a VA from overseas. It comes down to the equivalent of a dollar for an hour. $1.04 per hour, for you the business owner. Or ultimately you can get apprentices for life for free if you qualify, which I am now at that point because this is such an awesome thing. I've got two apprentices, I'm bringing on number three very, very soon. And so, anyway, I didn't want to go too far down that path. We only have five minutes left. But you know, we can go over, I'm fine with that. (Brian laughs) Because we do have -- there's one burning question, Mike. This is a big one and I know you don't know what it is. Because I know you don't know what it is (Mike laughs) yet.
Mike Wolf:
No.
Brian Kelly:
The thing is, it's a big one and I love asking this of all of my guests. I've asked the same question of all my past guests and it's an interesting -- it's interesting to see the response. I'll just say that. And it's a phenomenal, phenomenal thought provoking questions. So, if you need some time to think about it, then that's okay. I mean, just take that time when that time comes. That sound cool?
Mike Wolf:
Sounds great. I'm excited to hear the question.
Brian Kelly:
Are you ready for it?
Mike Wolf:
Bring it on!
Brian Kelly:
All right. Oh well, just before, just before that, I almost forgot! Just before that, those of you watching live -- I almost forgtt this, Mike! Those of you watching live, remember in the beginning we said you have the opportunity to win a 5-night stay, vacation stay at a 5-star resort in Mexico? Well, let's take care of that right now! Here is how you can enter to win. And we'll be monitoring this live on the show as you punch in the information. (Information showing on the screen) There are two ways. One is through a website. The other is by texting. Whichever works for you, pick it right now. If you're going to do it through a website, then go to this URL: it's ReachYourPeakLL.com/vacation. Just ensure that the word 'vacation' is all lowercase. Just the word 'vacation', the rest of it can be anything. Or if it's easier for you and you have a phone handy, go ahead and text the word PEAK, that's P E A K to the number 661-535-1624. Again, that's PEAK to 661-535-1624 or go to ReachYourPeakLLC.com/vacation. Both go into a system that is driven. The engine is PowerTexting.com and that is the sponsor of this very giveaway, this trip. And it's a phenomenal, phenomenal trip, and I'm leaving this up on the screen for a purpose so you have time to get that information in, type it in now, punch it in your phone, whatever it is, we'll watch it and due to the time we have right now, probably announce the winner individually. After the show, I will reach out to you personally when we determine who that winner is. I may be may be even feeling really generous and giveaway 2. How's that sound? Let's give away 2, what do you think, Mike? that'd be nice.
Mike Wolf:
One of them should be given to guest speaker on your show. That's just my thoughts.
Brian Kelly:
Yeah, which one?
Mike Wolf:
Well, I've got some ideas. (Mike holnds his chin; Brian laughs)
Brian Kelly:
We might have a way to make that happen.
Mike Wolf:
I'm entering.
Brian Kelly:
I love it. So, go ahead and do that and good luck! Good luck! And thank you for sticking on this long. And don't go away because we still heaven't asked that one burning question that Mike is probably now sweating over. Literally because what --
Mike Wolf:
Now I'm kind of concerned about this question.
Brian Kelly:
Yeah. And here's the thing. Now it's time - because here's the thing, I never do anything on purpose that would embarrass or make anyone look bad on this show because it's all about lifting people up. And for you, Mike, it's definitely no different. And so, so you know, the answer to this question, there is absolutely -- it's impossible to answer it incorrectly. It's impossible. The only correct answer, only correct answer is your answer. That's it. It's a very personal question. So, now you can relax, but the question is, Mike Wolf, how do you personally, how do you define success?
Mike Wolf:
Oh, boy, to me - success: I kind of like your 3 pillars, your tripod analogy. It is really having all the important aspects of life, all men having financial freedom, health freedom, good relationships. To me that's kind of the - that would be my tripod. I had a - I think you know this, Brian, -but 5 years ago I had a bit of a health scare. I used to gout out all the time. It actually put me in a wheelchair. The last major attack that I had. And maybe for the first time I realize that I kind of had the money part figured out, but all those years I've kind of neglected -- I dind't really have my health on the radar that much. Being in a wheelchair really gave me time to take a look at... put things into perspective of where I was. And I just really realized that, okay, I've got really good at making the money, but it was at the expense of my health or relationships. And I really make some big change. When I went vegan immediately after that and changed my diet, I started working out, about 20 pounds lighter than I was 5 years ago. And, but also really put my family time. I got my daughter, back then I didn't have my grandkids. Now, I've got 2 grandkids. This really put that in perspective, put that all forefront. It really just reaffirmed how horrible it was for me to make those changes. From trading my time for money and working really hard, to putting that all on autopilot so.I didn't have to even think about it. Using that oxygen analogy again, if you don't really keep track of how many breaths you took today - I don't pay attention to that, you don't measure it, - because you always have an abundance of oxygen. When you have an abundance of money coming in automatically, then you can take that out of your focus and now focus on the things that are important, which are health, family, and as I mentioned earlier, just focusing on you being happy and fulfilled. And to me, that comes from making a difference as well, not just for my family and not just for myself, but for other people. So, I think that would be my best answer to that question that I can't get wrong.
Brian Kelly:
And you did perfect. Again, not a single entrepreneur that I've had on this show has answered it the same way and you just hit another one out of the par. Completely different and completely correct because it was your answer. It's interesting how so many people will do, will sacrifice everything they have to to make money, right? I'm also guilty of that, of sacrificing my health. I've done that. I've been there too. In fact that's why I created my business - was due to a turning point in my life, for my health had gone bad and I had been the most healthy person in my mind on the planet until that one fateful day, where I got the health screen results back. And the thing is, I notice so many people will sacrifice everything they have to make money. And the unfortunate thing is, by the time they get that money, they end up spending all that money to get their health back. And that was one thing I wanted to right the ship of. And so, the MIND BODY BUSINESS Show, I put that in a specific order for a reason. It's to first get your mindset right. And that's not just for business. It's for health, for personal, for everything. And you program your mind at a subconscious level using a science called NLP - Neuro Linguistic Programming. And at the same time you take care of the body. Nutrition and exercise. You put those two together. I like to say, "the mind and body are a team." And more importantly, the mind and body are Your team! Another analogy: if you have 5 -- let's go back to basketball, we were on it before. There are 5 players that play at once on the floor. 1 of those players, for some reason, did not put everything he had into his conditioning, his training, over the past summer before the next season came on. And he did not take care of himself, and his mindset. His attitude went sour and he went onto the court. He's a starter, he's playing with the team, and he's not operating at a peak level performance. Well, if only 1 person of a 5-men team isn't operating at peak performance, but the other 4 are, do you think they still suffer? Absolutely! They suffer greatly. And so, if you're not mastering your mindset and your body, then your business will suffer. No doubt. And Mike has just illuminated that, it's done the same thing for me as well. So, I like to turn that whole thing around and say, "let's take care of the mind and body before it gets to that point," and make sure it never gets to that point, so you can operate at your highest levels much quicker. And if you're already are there, and you're also struggling, it's okay. Start back from the mined. Let's go, let's rewind and start over, and right the ship. Mike's done it, I've done it, and now you can see the result is success. So, model success, follow, it's just pattern, it's a recipe. And on that note, Mike is an amazing guy. I highly recommend you reach out and connect with him. And he is such a heartfelt, warm, giving person. And I just want to say, please reach out to him and do so with respect. Respect his time, respect his knowledge, respect his experience, respect him as a person that would be your mentor. Giving respect, don't just come in asking for things, "can you please do this for me?" Most of my viewers aren't like that. I just want to make that clear so that we honor Mike. And so, Mike, what would be the best way for folks to get a hold of you? Maybe one of your websites where you take them to through a real estate program or you're coaching, whatever it might be, where you think they'd get a benefit to start with you, to start working with you? I'd love for you to give that information out to our folks here watching.
Mike Wolf:
Yeah! My main business is called Mike Wolf Mastery. So, I have a website called MikeWolfMastery.com. I also have a YouTube channel. If you google YouTube at Mike Wold Mastery, you will find me. And the one thing that I actually don't delegate, that I do myself, is I answer my own e-mails. You could actually e-mail me and you're going to get me at [email protected]. (Information showing on screen) And it's 'wolf' just like the animal. So, very easy to remember.
Brian Kelly:
Sweet! And thank you so much, I just brought the webpage up on the screen, so you'll know when you've seen it. I love that logo! That is awesome.
Mike Wolf:
Thank you.
Brian Kelly:
I see all your post on Instagram and listen: Mike just said, if you e-mail him, he will respond personally. I know very, very few people that would do that. Very few. Especially at Mike's level. So, definitely take advantage of that. Thank you, Mike, for being so open and willing to do that. Go to his website, hit the contact button there as well. I noticed on his website, he has Facebook, Twitter, YouTube and Instagram links on the upper right. And just go connect with him on every single one of them! Because you'll never know what will come out of one channel versus the other. I love your memes on Instagram, for instance, with that Mike Wolf Mastery logo, it's just... they pop, they're awesome.
Mike Wolf:
Thank you.
Brian Kelly:
The quotes are phenomenal, they're powerful. I read every one of them and I'm sitting there hitting the heart. I'm wearing out that heart button. (Brian laughs as he gestures hitting a button) All right. Well, that is about it. We went over a little bit on time, but that's okay because this isn't a radio station and we don't have to stop. We can go as long as we want, but out of respect for Mike and for all of you watching and listening, this would be a good time to call it a show. Mike, I'd love to have you back at a future time, I can't wait to see you again. Maybe we'll cross paths in Arizona.
Mike Wolf:
Absolutely. We'll make that happen. We'll make it happen for sure. Thank you for having me. I'm really grateful to be on your show and it's so cool to see that you're doing some great stuff.
Brian Kelly:
Thanks Mike, thanks Mike. Can't wait to see you again, brother. And all of you watching, thank you for being on, for listening. Watch this again, play it back, read the transcription. Go to ReachYourPeakLLC.com or the MindBodyBusinessShow.com and you can find his show in the pasy show section. Starting in a couple of days, it will be there. So, Mike, once again, thank you, my friend. I appreciate you and that is it for tonight. Good night and God bless to all!
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Mike Wolf
Mike Wolf is best known as a successful real estate investor but he's also a serial entrepreneur, inspirational speaker, philanthropist, and Freedom Lifestyle mentor.
Mike is also a Passive Income expert and teaches others how to create a life that they love by putting money and wealth creation on autopilot. He also loves to show entrepreneurs how they can work smarter not harder.
Mike's biggest passions are travel, spending time with his daughter and 2 grandsons, and traveling the world for fun and to do humanitarian projects.
Connect with Wolf:
Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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