Special Guest Expert - Mitchell Levy
Special Guest Expert - Mitchell Levy: Video automatically transcribed by Sonix
Special Guest Expert - Mitchell Levy: this eJwdjkFPg0AQhf8KmYMnLEJpiySNMcTYg3hobaInstkdYOMuu-4OIDb970Kv8773vbkANx1hRxVNFiGHZwhBdp5Yx7GSAvL1-iGL0zQOgfeejO49uluQbONtuklCYJybfjbc6OxxE-9CqCUqUXVML85aKpy13yNzjYf8Ar1T87klsj6PonEcV40xjUJmpV9xoyPh5IDRkERL1Uex_jkc9e5Qfggly6-2KFzxPvnD8Mc-s6M5lU9M0V6jkOzOm95x3AszdsowcZ6nQiBJavnkZJFLpoLXHj0FL78WHQX3QSmJt6hU8IbDNOO1cZrRzGubwvX6D-QGYwc:1oKOza:FYiMCDgZigqIUXtrdMqaXOOfW48 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Brian Kelly:
So here's the big question. Our entrepreneurs like us who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated. Determined. And driven. How do we finally break through? And with that is the question. And this podcast will give you the. My name is Brian. And this is the mind body. Hello everyone and welcome, welcome, welcome to the Mind Body Business Show. My goodness, you know every show I know I say this, but I am very, very deeply excited about this one. In particular, we have the one the only Mitchell Levy is in the wings waiting to come on. Once I'm done blabbing and bring him on, you're going to be blown away. I mean, this gentleman has done so many things as you will learn. He has authored over 60 books. I can't imagine that is just an amazing accomplishment. Then on several TED talks, the guy is just the bomb and I cannot wait to share him with you. But first, real quick, the mind body business show. It is a show that I had created with you, the entrepreneur, the business owner in mind. And the reason for this show, my mission and purpose is to bring on highly successful entrepreneurs like Mitchell to share his basically strategies for success. What has made him successful? Because, let's face it, many of us struggle and we want to find out how is everybody else doing it? Do they put on their pants two legs at a time instead of just one? What is so different about successful people than me? And I ask that question often. And so this show is built around that very concept where I get the supreme privilege of eliciting their success strategies, what made them successful. And then all you need to do is take notes and then take action and just model their success. It's that simple versus trying to recreate it or create it from scratch. It's been done before. Guarantee it. So why not ride the coattails of someone else who's already achieved it and is more than willing to share it with you right here.
Brian Kelly:
Live on the mind body business show. That is it. That is what this show is about. It's about the three pillars of success, mind being, mind set. I studied only successful people for about a decade, and what I found were these three wonderful elements kept floating to the top. One was mine, and that was mindset to a person. These individuals had a very powerful, positive and most importantly, flexible mindset body. Literally, these individuals that I studied, they literally took care of themselves physically. Being a former certified personal trainer, this was very important to me as well. They took care of themselves physically and nutritionally and business. Now business is multi, multi, multifaceted, many, many flavors of business. And one must master various skill sets to become successful in business skill sets like sales, marketing, team building, systematizing, leadership. I could go on and on and being as astute watcher and listener as you are, you realize that to become a master at anything can take a long time. I think it said it takes 10,000 years hours to become an expert at any one thing. So mastering a skill set is very similar. The beautiful thing, the good news is you don't have to master every skill set. I just I mentioned and all the others by yourself. In fact, if you just master one of those skill sets, just one. And I mentioned one that one during that little spiel just a moment ago. If you master just one skill set, the others can fall into place much easier. That one skill set is the skill set of leadership. When you have that, when you're developing that and growing that and you're bringing on other individuals into your team that have mastered those skill sets that you have yet to either master or maybe never will, because it just takes so much time. Now you can leverage the beautiful brilliance of others and take your business to new heights much quicker than doing it all on your own and talking about success and successful people. One of the other wonderful things I noticed and learned about them is not only do they author a lot of books like Mitchell Levy, but they also or I should say, and they also read a lot of very pertinent books.
Brian Kelly:
And with that, I want to segway very quickly over to a little segment that I affectionately call Bookmarks.
Announcer:
Bookmarks for and to read bookmarks ready steady read bookmarks brought to you by Richard Pique library dot com.
Brian Kelly:
There you see it. Reach your peak library. Real quick, word of advice now. You're going to be learning about resources, about websites, about books, about lots of great stuff, especially for Mitchell when he comes on. I implore of you. Rather than succumb to that desire to go click away and research it while you're watching or listening to the show, instead write them down, literally old school write down the web address like reach your peak library dot com and then only visit it when the show is over. And the reason I bring this up is because the magic happens in the room. I would just hate it if you took your attention away from Mitchell as he's dropping incredible knowledge bombs and you miss one, that one that could have changed your life forever. I would hate for that to happen. So instead, get in the habit of writing notes. And this is a great habit, by the way, to instill when you're in when you're watching someone on stage speak. Same thing holds true. Instead of being on your phone, checking all the things out, it's just write the notes down and stay present. That's my soapbox moment, right? Your peak library is a site I had developed literally with you in mind. It is here for you. It's your resource. It is simply a collection of books that I personally have read and vet, and they are books that have either had profound impact on my personal life or my business life, or even both. And there's no rhyme or reason to the order they are presented in this website, and all you have to do is find the one you like that jumps off the page and go read it. You don't have to get it from this website. It's not here for the purpose of making money. This is here for the purpose of making you aware that incredible books do exist that can help you. And again, these are vetted by me personally, so you can at least have higher probability that they'll be worth your while as well. So that's why I put it here together. I didn't. I myself was not an avid reader until about ten years ago. Age of 47 is when I started. So you can do the math and I just wanted to share that with you because it is that profound and that important. Speaking of profound and important, it is that special time. I am excited. Let's bring on Mitchell Levy. Here we go. Get ready.
Announcer:
It's time for the guest expert. Spotlight savvy. Skillful, professional. Adept. Trained. Big league qualified.
Brian Kelly:
And there he is, ladies and gentlemen. Yes, it is the one it is the only Mitchell alibi.
Mitchell Levy:
Brian, great to be here. Thanks for having me.
Brian Kelly:
Oh, my goodness. And so is it okay if I tell people what you just are actually going through right now? Would that be okay?
Mitchell Levy:
Sure. Sure.
Brian Kelly:
Mitchell got COVID. What was it, three days ago? He is on day three and he's here showing up present on this show. That is so impressive to me. I'm just beyond grateful to you, Mitchell, for doing that. I know you were going through some tough times there, just as short as yesterday, as quickly as yesterday. And now here you are. I cannot tell you what a wonderful by example presence you are giving people the show that you're going to go and power through and be on and fulfill your commitment no matter what, as long as you can. And I appreciate you for that.
Mitchell Levy:
Thank you. I will just say it's incredible.
Brian Kelly:
Yes. Yes. Awesome. So a couple of housekeeping things here real quick and then we're going to dive deep into that big, beautiful brain of yours. Mitchell I cannot wait. The big insider secrets. You see that red and white stamp looking logo up on the upper right. For those of you watching, for those of you listening, it is the big insider secrets dot com. They sponsor this very show and they give us they give me the ability to give away a five night stay at a five star luxury resort. And all you have to do is stay on to the end. You have to be watching live. So if you're listening to this or watching a recording, definitely go to the mind body business show dot com. Yes, it's a lot the mind body business qcom register so that you will never miss a another live episode and you can enter every single time, every show until you win and you can win multiple times on top of that and guest experts are allowed to enter hint, hint, wink, wink. Mitchell Levy. And so. That is one and a couple more and then we'll get back to this amazing, amazing gentleman. So if you are struggling with putting a live show together and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high quality show and connect with great people. Yeah. Like Mitchell Levy and grow your business all at the same time. Then head on over to carpet bomb marketing, carpet bomb marketing. Saturate the marketplace with your message. And one of the key components that's contained in the carpet bomb marketing system is one that you'll learn how to absolutely master. It's the very service we use to stream our live shows right here and right now on the Mind Body Business Show. And over the course of about 10 to 10 past years, I've tried so many of these, quote unquote, TV studio solutions for four expressly for live streaming and streaming. It has floated up to the top. It is the best of the best. It combines supreme ease of use along with unmatched functionality. So write this down our IP. I am forward slash stream live all lowercase altogether. No spaces, no hyphens or IP dot. I am forward slash stream live and visit that after the show you can actually start streaming free, so give it a whirl, have some fun and change some lives in the process. It's really simple to do. And here we go. We're going to bring him on right now. He's back. It is Mitchell Levy, ladies and gentlemen. And now it won't be long that I'll stop talking, Mitchell, and hand it over to you, I promise. But I need to. Must give you the intro you deserve. Does that sound cool? Yes. Out of deep respect.
Mitchell Levy:
For those great for those who are on radio podcasts only. I gave a thumbs up and then said, Oh, wait, you can't really hear that.
Brian Kelly:
Okay. I love it. I love it. And that that shows you his professionalism, his astuteness and his perceptive ability. He knows what's going on. He's a pro. I love it. And I love you, Mitchell, and I mean that as a bro. Global credibility expert Mitchell Levy is a two times TEDx speaker, an international bestselling author, author of over 60. I said this earlier, 60 books, I think he said he's at 65 earlier. And an executive coach at Marshall Goldsmith's 100 coaches after interviewing listen to this. 500 thought leaders on credibility, he published a seven country international bestselling book, delivered a powerful TEDx on On Humanity, created courses and created the Credibility Nation membership community to help those live, learn and surround themselves with others on the credibility journey. Ladies and gentlemen, credibility is incredibly important to your business and your life, and we're going to dive deep. Mitchell is going to explain all of his secrets for us and then offer give you the ability to work with him later. This is not a show to advertise people, but when I see something that I know is going to impact lives, then we're going to expose everything for you and you make the choice. He's an accomplished entrepreneur who has created 20 businesses. How many of you have created one or two? And it's difficult to do. And I'm not saying that to belittle anybody. It's a big task. 20 businesses in Silicon Valley, including four publishing companies that have published over 750 books. He's provided strategic consulting to hundreds of companies and has been the chairman of a board of a Nasdaq listed company. Mitchell has been happily married for 31 years, and prior to COVID 19, which he now is suffering through, he regularly spent four weeks a year in Europe with family and friends. It sounds like a lot of fun and a lot of knowledge, a lot of experience and amazing guy. Mitchell Levy, officially, formally, that is your welcome to the show. Thanks so much for coming on. And my brother.
Mitchell Levy:
You're welcome, Brian. I'm not sure I could share all of my secrets, but I'll share as many as you could pull out of me.
Brian Kelly:
That will do it as much as we can. And we're not going to ask you. I will never ask you to hear anything you're not ready or willing or you don't charge for, because it's very important. So one of the things I love to do is start out with mind and we don't we're not going to go through everything in lock step. It's pretty organic. Mind what I like to find out first from my guest, Mitchell, is when you get up in the morning, you know, being an entrepreneur is not always simple. In fact, it's often not. It's often the opposite. And there are struggles and setbacks and challenges and arduous tasks laying in front of us, knowing all of that and being having gone through what you've gone through, what is it for you when you get up in the morning? The first thing that's running through your brain that keeps you driven and sets the table for the rest of your day, the week, the month, what is going on in that big, beautiful brain of yours that is powering you through everything that you go through each and every day?
Mitchell Levy:
So when I go to bed at night, I often say to myself, What is that amazing thing I'd like to wake up and have thought about in my subconscious? And so when I wake up in the morning, I have a couple of ideas. So I have a notepad by the side of my, my bed. And then the first thing I do as I'm walking out of my room into the kitchen and grabbing the cup of coffee, I'll often if I have time, if I don't have meetings at some terribly early hour, I'll sit in in what I call my my chair of joy. And I'll just look at my phone to see anything urgent that came in and anything else that pops into my mind. Typically, what'll happen? I'll wake up in the morning and I'll have. A couple of different action items that either I need to execute myself or share with my team.
Brian Kelly:
Fantastic. And here it is again. You know, I've seen this and I've heard this time and time and time again interviewing amazing individuals such as yourself. Mitchell And that is most not every single one of them, but darn near every one of the successful entrepreneurs I've I've interviewed have a routine and they go through a similar set of steps, either at night or in the morning or both or sometime during the day. But they all seem to follow a specific routine. And what I like to tell folks is that they don't have that routine yet. The best and first place to start is just model. What Mitchell does, does that mean it'll work for you? No promise. But it's a start. And you can modify and change it up and use other routines. You can go to past shows on the mind body business show dot com website, and almost every one of my guests says they go through some kind of routine. You can just watch those and learn different things to try. And so that's amazing. I love that. So you have authored a boatload of books. Let's just say it, 65. My goodness, we were talking before the show and I'm still in the process of finishing book number one, 90% done and just life. I got all kinds of excuses. None of them are valid. I get it. But that's. Impressive. I can't finish 165. But do you also would you consider yourself to be an also an avid reader of other people's books as well? And if so, are you currently reading something that is compelling that you'd like to share?
Mitchell Levy:
Man I have. I have about so so yes. So first is a book publisher. We publish, as you mentioned, about over 750 bucks. So as a publisher, I'm often reading don't tell any of my authors this. I don't always read all my author's books because I have a team that does that. But I do I do actually read important elements or places where my team feels like we're stuck. And I typically am not reading books. I'm typically listening and I often end up with eight or so books that I listen to. At the same time, the one that has absolutely captured my attention for so many different reasons is Marshall Goldsmith's latest book, The Earned Life. And the reason it's captured my attention is I was asked to join the 100 coaches organization in November of 2021. And and for me, what I, I had always done as an entrepreneur, I've always done a lot of executive coaching. So I, I sat on the board of a Nasdaq firm for nine years. I ran for different CEO networking groups for a decade, which meant that I have helped countless 500 plus different CEOs with different questions at different points in time and follow them through their the trajectory of some of their careers. And so. But I never officially called myself an executive coach. And and so the what's interesting about the Veron life is the focus that the book has of of who you are and how you show up. And, and specifically it is for me, it feels like it's tailored really well at the at the coaching area. And by the way, let me be clear. If you're listening to this podcast, you are by definition, a coach. You don't have to call yourself a coach. You don't need to get paid for a coach. But if you're if you're just running your own ship as an entrepreneur and you have one or more people or zero or more people because you have to coach yourself, you are a coach. Because, you know, the old rules of command and control, those rules, that world doesn't exist anymore. And so that's the one I'd probably lean on. And and there's just there's really some phenomenal there's some fun, phenomenal opportunities in there for lowing, for learning, growing and and of course, for me, Chapter 14 is on credibility. So that's the first chapter I went.
Brian Kelly:
Yeah, it's a little birdie tells me, you know, a thing or two about that and if you're, if you're open to it, I don't know if you would be, but would you like to have a give a little synopsis of your book, The One Right Behind You, Credibility Nation? What that's about where people can get that. Sure. I want people to be able to see and and ingest your brilliance as much as possible. So let me get that a little bit in large so people can see it.
Mitchell Levy:
Let's see if I could do this. Okay. Credibility nation. I am very excited to say. This book came after interviewing 500 thought leaders on credibility. I originally started the opportunity. I started the research. It was a Napoleon Hill inspired journey. It was two months prior to when I started the research. I just. Came up with the branded title, Global Credibility Expert. Two months later, I kind of said, you know, I think I need to have a little bit more credibility to have that title. Let me interview 500 thought leaders. I have a book. So this is the book. It's available on Amazon in tons of different bookstores. It's wherever you want to just go, Google Credibility Nation or go to Amazon, pick up a copy. And there's also a membership community called Credibility Nation. The focus is to first help you understand what credibility is in the minds of $500 and what it's going to be doing. I'm going to put the book down because it was good to hang this up and I was working out that arm. But what what it's also going to do is break a bunch of myths and a bunch of you could call them fallacies. I'll just say I often use marketing cookie cutter approaches and we are taught, if you look in the dictionary, the definition of the word credibility is the quality in which one is trusted. And that was true before the Internet. Right. And and what happens now, though, is we just have access to all of this information. And credibility is not just whether or not you're trusted, it's also whether or not people really know you. And here's what's really interesting, because of everyone having a camera and a microphone and you have so much competition around the world, they also need to like you. So credibility is the quality in which you're trusted, known and light. And what the book does is just walk through each one of those three pillars. Trust. No, like. And underneath there there are ten values associated with credibility. And the interesting part, and I'll just give you a couple of examples of values from each of the pillars under under actually being trustworthy.
Mitchell Levy:
There's one thing that I just didn't expect. It's being coachable because if you're coachable. You can be seen as credible. And the thing is, no matter how old you are, no matter how senior or junior you are. It's always an opportunity to learn and grow, period. And when you demonstrate the fact that you you think that you know it all. You're starting to lose credibility because there's always one more thing to learn. And if you have any questions about that, talk to any senior who goes to their kid or grandkid and says, Hey, can you help me with this technology stuff under being known? What's really fascinating here is that, though, of the four values of being known, being a servant leader is one of those things that helps one become significantly more credible. And then under being liked. I want to give you two because I want to give you the secret formula for being liked. One. Share your stage like Bryan's with me right now. I call that spreading cred dust. You can look at credit credit.com. It's the quality in which you're. You actually. Sorry. Cred. Dust is the magic, the sparkle that happens when you share other people's ideas, thoughts and actions. And then the second thing is showing respect. Coming early. Coming with your heart. And and basically having that opportunity where people get to really see who you are.
Brian Kelly:
I love it, love it, love it. And so the book is also yet available on Audible.
Mitchell Levy:
On Audible read by the author.
Brian Kelly:
Oh, thank you. I love that. Oh, my goodness. I can't tell you how many times I love Audible too. That's how I ingest my books. In fact, that's the only way I started reading at the age of 47 because written words I would get fatigued and lose. I just could not ever finish a book. And then Audible came out and now I was devouring them. And then then I get like Arnold Schwarzenegger had a book, he started it and four, maybe five pages. And then the rest of it was read by somebody else. And I thought, what the heck's going on here? I want to hear the author.
Mitchell Levy:
There is something so powerful, even with somebody who sometimes doesn't feel comfortable with their speech. There's something so powerful about the author, particularly if they've had somebody who helped them read the book because the author sometimes ad libs, when they're actually reading their book and it's not exactly the physical book, but it's that much cooler.
Brian Kelly:
Yeah. And I notice personality comes through a little bit more humor on at times. You know, when you're not the author and you're reading it, you're not invoking those because you don't know if that's what the author would do. I mean, unless you know that author very, very well. So, yeah, thank you. On both accounts. And so everyone watching and listening, this is my advice to you. Mitchell Levi just gave you two powerful resources. They come in the way of books and one is by Marshall Goldsmith is called The Earn Life. Go get that book and read it. The other one is Credibility Nation by none other than Mitchell Levy. Go get that book and read it. I am myself. Every time I do this show, I get these recommendations. I have audible books in my library that I cannot keep pace with because there's so many, and I keep adding to my library, but I don't wait. I just do it. And then they're in my library. Go get them, put them in your library and read them when their turn comes up or put them in the front of the line. But any time you hear someone like Mitchell Levy, someone of his prowess, recommend something, and the fact that he authored this amazing book, then definitely go get it, ingest it. You will be amazed if you haven't been reading how much it will change your life for the better. When you read a very high quality, value packed book like the two he's mentioned, and I know there's many more out there that Mitchell could easily recommend to us all. But yeah.
Mitchell Levy:
Hey, thank you, thank you. Thank you. And what I want to do is share one important thing that came out of the book, out of the research overall. And what I want to share is when I interviewed 500, now I've interviewed over 670 and I've actually done this exercise. I call it the sea pop exercise. I'll come back to that. I've done that over a thousand times. When I first talked to somebody. The first question I'm going to ask then. It's it's I asked them what is their kpop, but if they prepped ahead of time, what is their customer point of possibilities? What is who they serve and how best they serve them? And what I'm looking for is somebody to articulate their purpose, their business purpose in ten words or less. Now, the thing that shocked me the most in the in the interviews is that even after those people who had prep videos, I mean, for this show, you sent you sent over a prep video for those people who have who watched the prep video, they came prepared. And when I asked them they're kpop, 98% could not answer the question of who they serve and how they serve them in ten words or less. And and it's simply because we've been taught wrong. We've been taught this thing called a value proposition where you are 32nd elevator pitch. Brian, I got to ask you a question. What is the first word typically out of the value proposition or elevator pitch? I exactly. Sometimes it's we. And and if you're listening to us, here's the interesting thing. If somebody says, who are you or what do you do? Let me be clear. They don't care really about what you do. They care about what you do for them. And in today's world, where everyone does have a camera and a microphone and we get sold to all the time, you might start with the word I or we, and they they may automatically shut down. So what you want to do is you want to actually articulate the audience that you serve. And so I'll share with you mine, the audience that you serve and then what pain point you your serve.
Mitchell Levy:
And so I've got a couple of different businesses, probably three or four I'm currently running. Maybe more, but. What? And sort of like you, I'm a big fan of automation. So you take a business, you put on automation, you put somebody to run it, and then they call you when they need you. So the the one where I am working with CEOs and working with leaders inside organizations, I have a three word C pop. I just reminder, C pop is customer point of possibilities. So let me share what it is and what I typically might say. So this is for you to think about. I typically might say the clients typically attracted to me, and then I'll do a small space. So the clients typically attracted to me. Ceos lacking fulfillment. And then I just let the I let the mic drop because if the person is on the other side listening. You can be one of three people, right? That's not really for me. I don't have any interest. But you. You gave me the good. Hmm. That's interesting. You can either be a referral partner like you go. Oh, my goodness, that's somebody I need to recommend for you. Or you could be a potential prospect. And the most natural thing for you to say next is Tell me more. That's what we teach in the book. That's what we teach in the course is, is you want to be able to articulate this concept of your kpop. I'll give you one more which is which is more broad for for the training programs that I have. We have something coming up called the Ultimate Credibility Boot Camp. And so when I when I'm in a much broader audience. The C pop I use is now eight words. Leaders living their values and making a difference. And it's really interesting to me, I. If you look at my website, you look at my social, it says leaders living their values everywhere. I have a podcast called Leaders Living Their Values. And I was talking to somebody and and I shared with them the spot. This is like this guy in Mensa, super brilliant.
Mitchell Levy:
And I go, I told him, I said, Pop. And he just said, I'm making a difference. I go, huh? And he said, Oh, yeah. And making a difference. It's the end of your kpop, pop. You forgot to mention that. I thought about it for like five, 6 seconds. I go, You're right. It's I got to add it. And I haven't added it every year, depending on when you see this. I haven't added it everywhere yet because it's relatively new. But one of the one of the concepts of of being credible is being coachable. And he was right. It was a nice way to clarify down or to narrow down the audience I'm going after and I'll so I'll leave. One last statement is. We've been taught to to broaden the scope of who we go after and be as broad and big as possible because we may not want to lose our clients. Well, guess what? The broader you are, the better chance you are of losing your clients. The more narrow and focus you could be of providing a service that they actually need, that they're actually asking for, that they're actually interested in. If you can actually articulate in your C pop. Either leaders living their values and making a difference. If that's you, you may want to know more. There may be a service or offering that we have that's important to you. So I'm just curious what yours.
Brian Kelly:
You're asking me, right?
Mitchell Levy:
Yeah. Well, generically, everyone. But now that I ask you.
Brian Kelly:
Yes, I love it. Because as you're I do this by habit. When I hear someone like you, you're basically training. You're teaching at this very moment, I'm taking notes and saying, what would I write? So I've been writing a few of them. I know they're not perfect, but yeah, this is where I love to tell folks, so I'm uncomfortable with this, and that's why I know it's the right thing to do right now. That is that is that is how we should operate every single day as successful entrepreneurs is get comfortable with being uncomfortable. I forget who said that. I love giving credit, but anyway, I've got a couple. They're going to be horrible maybe, but we'll see. The first one I came up with, I'll do that one. Entrepreneurs hire me to acquire massive exposure for their business. Doesn't go a whole lot into emotion. And then I serve. Let's see, that was the I. I started with I brother. That was awesome. Help entrepreneurs having their voices heard would be a that's a little bit better.
Mitchell Levy:
That's closer.
Brian Kelly:
Yeah.
Mitchell Levy:
All right. So let's do you mind if I drive this for a second? So notice what I did. It's Brian. I asked permission to be the coach. Right. And sometimes people are not comfortable, and that's okay. And it just, you know, I asked him ahead of time just so that we wouldn't, you know, I wouldn't want to step on anyone's toes. So I, I, I've done this exercise a thousand times, and I'm really good at this particular one. And and so do you really feel your, your audience is entrepreneurs? Is it any narrow that any bigger? What would he who who do you really serve? Who pays you?
Brian Kelly:
It is, it's entrepreneurs. They're the people I love to work with and they fit because they have positive mindsets. They have can do attitudes. They struggle like everyone else. And I'm here to help them with their struggles to make those struggles less painful.
Mitchell Levy:
Now, you know, entrepreneurs is really big.
Brian Kelly:
Yeah.
Mitchell Levy:
So is it is there a particular industry or a vertical or size of entrepreneur?
Brian Kelly:
Yeah. Usually when you say size, meaning size of the company, maybe our team, you know, like a team of 1 to 5, someone that's not 100% completely ready to go. You know those that are looking for help. I love teaching and helping people. So yeah, it would be those that are in the point where they're ready to expand and scale their business and get more exposure.
Mitchell Levy:
Okay. Got it. And then. You just said it. So what are they looking for? Is it is the pain point or pleasure point? So a C pop is either a pain point or a pleasure point. So. Is it? Which do you think resonates more with the audience you're going after?
Brian Kelly:
You know, it's a great question and it's a two part answer, I think both because the pain point would be helping them to get more massive exposure, which is a pain point for everybody trying to get more. And the pleasure point is to getting their voices heard.
Mitchell Levy:
I don't like the word massive exposure because it means so many things to different people and it's very cookie cutter and and me personally, because when you're standing on a on the roof of a supermarket and there, let's say. I don't know where supermarket came from. And there are like 100 people in the crowd and you're holding a megaphone and you're saying something. You are getting massive technical exposure, but you're just shouting, Who hears? Right. I just came from Nashville and when I went out one of the areas, there was somebody with a megaphone talking about God and preaching to everyone. But not many people were sitting there listening, so they got massive technically exposure, but I'm not sure. Right. So. And I. Curious about. Let's go back. Is it entrepreneurs or business owners at 1 to 5?
Brian Kelly:
Hmm. Business owners.
Mitchell Levy:
Okay. And then.
Brian Kelly:
Ah.
Mitchell Levy:
Now I love the concept of wanting to be heard. We're getting more exposure. Those are two things you said. But ultimately, what is the business owner when they work with you and they're there getting heard? What what are some of the things that they're getting out of it? What are some of the benefits they get?
Brian Kelly:
They're establishing incredibly high value, powerful relationships along the way with other people that they can leverage. Joint venture with. Partner with. Yeah. Yes. It's about it's about building very strong, very powerful relationships is really the bottom line. I'm getting goose bumps, man. You are asking incredibly awesome questions. I love. This. It's almost like you've done this before, like you said. Hmm.
Mitchell Levy:
So were they afraid of building business relationships before or they just weren't targeted?
Brian Kelly:
They didn't have the vehicle by which to do it in such a beautiful, organic and non-threatening manner. You're not selling. In fact, we're doing it right now. We're establishing that relationship. It's through this very model of doing live shows, how this all occurs. So you're not selling them. You're not I'm not charging anyone to come on my show. We're having a conversation. Sometimes I will end up being their client. I don't look at it as a one way street. I look at it as a two way. And I'm not looking to immediately make money from any one person that comes on my show. It's establish a relationship. If something's there, it will come out organically and it's been doing that.
Mitchell Levy:
So I have something very interesting for you to say. And let me let me give another example before I share yours. One of my favorite women in the world, besides, of course, my mom and my wife and my sisters and all that.
Brian Kelly:
But.
Mitchell Levy:
How about one of my favorite business women in the world? I think I can get away with that one woman by the name of Jill Fisher. Jill's a hypnotherapist, and I've known her for three years. And and here's the problem. I have never been able to recommend her before because in a business relationship world I don't really know how. I knew she'd be good at what she does, but I didn't know how to recommend a hypnotherapist. She was giving me a technique. Hypnotherapy is a technique for her to accomplish what it is that she does. So we went through the seed pop exercise. This was probably about seven ish months ago. Her life has changed a lot since then, by the way. And her see pop is four words. So can I share if you mine, please. Lost mums reclaiming themselves. Hmm. That interesting. And now I could do her tell me more and tell you who gets attracted to her and why. And by the way, sometimes when I bring up Jill's example, people go, Hey, my wife needs that. But just that happened a week ago. And I understand lost moms reclaim themselves. Being a hypnotist is part of the technique. I think when I'm thinking about you using live shows, you gave me this idea as you were talking. Yours is four, too, by the way. And and now, by the way, just because I give it doesn't mean I give it. It's just what I heard. And you could change it and think about it. And what was interesting is the using live shows coming on the air. That's really cool stuff. But that's not your pop. That's the technique, right? What you really do with the clients that you take on is you want Are you ready? Where you go? I would say your c pop is. Business owners building relationships.
Brian Kelly:
I love it.
Mitchell Levy:
I know it's very simple. And that's it for me. Oh, nice. So would you mind saying it? I'd love to. I'd love to. So I'm going to say now here's what happens. There's a couple of ways we could practice. I would say what you see, Pop, but my guess is somewhere between 30 to 40000 people know what the word psy pop is. So that'll change next year. I will I will get about 250,000 people know about psy pops. But in total that word gets known, that acronym customer point of possibilities. Until that gets known, what you might you could either say I'll say what your c pop you could try that or you could say. Types of clients typically attracted to me and then do a pause and then say it. Now you you what you want to make sure is there are two separate those are two separate things. You're basically setting the stage for you to share. Four words that should drop like a bomb.
Brian Kelly:
Gotcha.
Mitchell Levy:
All right. So let me let me start with just saying, if you don't mind, Brian, what's your see, Pop?
Brian Kelly:
Business owners building. Relationships.
Mitchell Levy:
So. So I'm going to say yes, I'm going to say something that we don't normally say on radio. For me. What happens when I don't know if you can't really see this. The hair on my arms and radio. The hair on my arms are standing up. When when somebody says the words that resonate with them, that alignment. It's something that I can feel.
Brian Kelly:
Yeah.
Mitchell Levy:
And when you now look at your website, your websites and your web presence and how you speak and what you do, what you have to recognize is that this this Kpop is your compass. And when you now make decisions of how to show up and how to how to talk to people, the decisions you're going to make is going to be based on this compass, your kpop. And and Brian, here's the cool part. When you make decisions based on your compass, your behaviors will be in alignment with your compass. So when your website, when your asynchronous presence is in alignment with that, so when you update it to all be focused on you basically helping business owners. Now I said it here because it was a complete sentence, because that's really what you're doing. You just don't want to put it on. If you look at my LinkedIn, it doesn't say helping, but because you're supporting your helping your teaching training business owners to really build the types of relationships they need to be successful. That's what comes first. When you start demonstrating behavior that is reinforced from your website, you're demonstrating integrity, i.e. you're in demonstrating the type of trust and credibility that will encourage people to come your way.
Brian Kelly:
Hmm. Powerful. And I got goosebumps that moment when I said it, so it was on both ends. So you felt that.
Mitchell Levy:
It's super cool. Well, thanks for letting me play. That was fun.
Brian Kelly:
Thank you for leading that and for letting me play along. That was phenomenal. And it's always fun to do a live coaching session, which that, in a word, kind of was. And people can say, well, all you have to do is be open and be coachable. Like you said something that I wasn't always. It was that ego that would get in the way. Oh, I know that.
Mitchell Levy:
Are you? Yeah. Phew, buddy. I would say somewhere between 30 seconds to a minute it came out, but some people, it comes out in seconds. For some people, it might take 3 to 6 months because you've got those individuals have so many marketing cookie cutter approaches. They can't think in a world that's just directly focusing on the playground. Think about it this way. If you love what you do, work equals play. And so what playground do you plan? And if if you can't really think that way, sometimes it takes a while for for for me, if it's me working with them to break down the marketing cookie cutter stuff so I could really see where they want to play.
Brian Kelly:
Yeah, it's like pulling out, extracting their essence, and it's like, where is it? All right, Ryan DeMint from Chasing Financial Freedom Podcast. So that's a nickname I was given by a peer and I said, I'm going to roll with it. So I introduce myself that way to some people, have some fun with it. Oh, my goodness. Yeah, we have. Yeah. And this is so true. Lauryn Hood going back to Audible and listening to books. This is one of the reasons I love Audible. She says. I was always an avid reader as a kid. It was my escape. But as an adult, I'm actually busy and had to do stuff. I have to do stuff or be places, but I can use headphones anywhere, you know. And I said, Yeah, I do that in the car when I'm taking care of business. I won't go into that one. And other places where you normally wouldn't be carrying a book into or be able to read with your eyeballs, especially when driving a car as a great example, when going to grocery stores, Costco, things like that. That's a perfect time to drop in a book, an audible book, a podcast or whatever, but anything to keep learning, keep moving forward. So kudos to you, Lauren, and great seeing you, Ryan. It's this guy. I love this guy. Well, we're going to be doing some big things together in the future. And guess why? It's as a direct result of business owners building relationships. Baby boom.
Mitchell Levy:
That was nice.
Brian Kelly:
I got to give you one of these for what you just did for me. I appreciate you. We're going to drop some bombs, baby. Yeah. Now. Smart bombs, no awesome bombs of wisdom. Not all defines Mitchell Levy right there. And I mean, these are wonderful bombs. These are not destructive. These are constructive. It's just a metaphor. It's a wonderful, fun thing to do. Who we. My goodness. This has been this has been like, you know, I'm going to tell folks that, look, if you're looking for someone to coach you, to get you the results I've been through, I've been coached by many people. I can tell just by that little session and the way Mitchell handled it, the way he thoughtfully processed, the way he was respectful from, you know, zero to the end, everything in between. This is a guy you want to connect with. This is a guy you want to go and get results from because he just craftily nailed the berry. And I call it essence. The essence of why I do what I do. I get to I have the blessing of bringing business owners together to form incredible relationships. They last lifelong. I've interviewed people from three years ago, but I still keep in touch with today on a regular basis. And it's just been a wonderful ride. And it's so fulfilling, so above and beyond the money aspect, it is incredibly fulfilling to have these kind of friends and the people to help. I love helping people and of course they extend their helping hand, just like Mitchell just did. You just saw him do it live. This wasn't rehearsed, obviously, because I didn't get many. So, look, I just want to tell everybody I told everybody, right notes. I'm running the show and this is my second page. The first page is filled, just going crazy. And that's also a sign of a very high quality show. A guest it's on I mean is that's because of Mitchell amazing. Amazing man. And I'm so glad we met. I don't know if somebody referred you to me, but wherever you came from, God bless whoever sent you my way. Thank you so much. You're an amazing guy.
Mitchell Levy:
Thank you.
Brian Kelly:
Let's go deeper. You mentioned something that caught my ear, and I'm very curious about it. So you now are talking about or you have something called I'm looking at my notes, the ultimate credibility boot camp. Is that something we can share with people? Maybe you have. Is it on your website, which I have loaded, is it on there somewhere where I can point people to and you can describe that who it's for and people? Fantastic.
Mitchell Levy:
I actually opened up a separate website called Ultimate Credibility Boot Camp dot com. I think you're looking now at the Mitchell Levy website, which I'm sure it's listed there, but if it's not, then tisk, tisk and we need to fix it. And the ultimate credibility boot camp, if you want to if you look at the the O for those who are listening, what we do two weeks before the boot camp is I encourage people and it's it's me and I my co facilitator is a guy by the name of Lucas Root. Lucas runs operations and new product development for the Pokémon company. Oh, Brian, you want to stop there so I could talk about the staircase?
Brian Kelly:
Absolutely.
Mitchell Levy:
And and so what he and I do two weeks before is we just set we we encourage you to go over to Credibility Nation. We'll give you an opportunity to get access there. You then take the Kpop course because I'd like everyone to walk in the door with their kpop and then on day one. So it's a two day boot camp. And and here's the cool part. On day one, we teach something that nobody teaches in any school period. And if they did, I wouldn't mind. I just say it today because they don't. How can you walk in the room and be credible? Like, How can you show up? It's really if you look at the staircase is how can you just show up and be you? Not a carbon copy of you, not somebody who pretends like me when I was in corporate. I always gave the answer I thought my boss wanted to hear. How can you be that authentic person, that consistent person, that person who's credible, who's a servant leader and adds value? How can you just be you? And surprisingly, we spend 6 hours that whole first day on that and you you the action items and focus you're going to take is is phenomenal and the change will be immediate. Now on day two, we walk up the other four steps, right. It's and if I'm going to summarize, it's how do you show up credibly, asynchronously? Right. So the first section is when people research you, what do they see? Now, in this case, sometime going forward, I'm going to want to see business owners building relationships as a core component of what you do. That's when both when they research you. Now, let's say somebody it's harder with you because of your your name. And there's so many people with that same name. So there are some techniques when you have common names to actually do things in such a way where when people actually look for you, they can find you. And that's what we cover in the first segment. Second one is how do you show up consistently in social media? Some people say have a different a different look and feel for social media based on the audience.
Mitchell Levy:
And I'm going to say no, because the person who is your client wants to see you in a consistent way. If you show them inconsistency, I call that crud crud things that you do that slightly hurt your credibility. Like there are many people I go to them and at the bottom of the website they have an older copyright date. It doesn't mean they're not credible, but it's one more piece of crud. Crud. If you were growing up inconsistently across social media platforms, another piece of credit. If it's like if you go to the dentist and you have plaque on your teeth, you're not guaranteed a cavity. But the more plaque you add, the better chance you'll get a cavity. The more credit card you have, the better chance that you will not be credible.
Brian Kelly:
Yeah.
Mitchell Levy:
After that is when you do something really cool with somebody, get a video endorsement. Nowadays, you know, you can put them up in your LinkedIn, you put them up another location. I've got over 500 video endorsements, by the way, if anyone's listening and they know what I can do with 500 video endorsements, I need help. Right. Because we I've got many of them in different places, but I haven't figured out how to use them all effectively. And then the last one is how to create videos where people can see you. And clearly, Brian, you're doing this well here. And so the boot camp. I can I can basically say it will change your life in a way that you did not expect because you're going to feel more like you. And those people who get attracted to you are going to be people who are attracted to you because they they see you and they resonate with you. So you'll get cooler clients because they're going to be the clients that you actually really do want to work with.
Brian Kelly:
I love it. This is my gosh. There's like been this awakening for me, and it's been happening a lot lately where it became more and more important to live an authentic life and do what I knew felt good for me and to stop doing what I thought would just get me to success and stop doing that and be more true to myself. And what what was an alignment with my value system. And now, as you're saying this, it's further solidifying that whole path and process. And so when that four words came out, that was like, boom, that's it. That was the essence that you just yanked it right out and it was like, Yeah, and I'm at that point ready to receive, ready to acknowledge, ready to embrace and ready to go forward with it. And so, again, I will say I appreciate you for that, Mitchell. And I want everyone else to realize that this wasn't why he came on the show, wasn't the coach me? But he did. And I'm nothing but grateful for that because normally you would probably charge a good amount of money, which you should, because the results you get for people, it's all about results. Ladies and gentlemen, just in case you're wondering. And so the boot camp actually, I want to bring that back up real quick, because I just looked at the time and oh, my gosh, Mitchell, I guess we'll have to go another hour. I know that you're recovering from the COVID.
Mitchell Levy:
Maybe another hour, not another hour now, but maybe another hour at another point in time.
Brian Kelly:
All right. I was just having fun. I do that with a lot. But yeah, so definitely, folks get into this. It is ultimate credibility boot camp for those you listening and watching, is this something that you'll do more than once? Do you think.
Mitchell Levy:
We actually do this once a quarter? We may end up doing it twice a year versus once a quarter. But at the moment, we have it planned now and in December.
Brian Kelly:
Okay. And is it in-person, virtual or both or either?
Mitchell Levy:
Ooh, it's a great question we'd love to do in person. We've only done virtual so far. Okay. In person, the price points would go up pretty dramatically.
Brian Kelly:
And I completely understand that one brother. I've done those. And yeah, just getting the hotel space and all the logistics, it's a nightmare compared to just fire up Zoom or whatever webinar platform you use. So I appreciate that too. And it's it helps everybody. It's just it is it is definitely more powerful to be in person, one on one next to each other. But given everything that goes with it, this is actually a great thing to do at this point in time. And I think a hybrid model would be fine too, to have in-person and virtual at the same time. I know someone else is doing that because now that we have more freedom to move about the country, if you if you will. But fantastic. So it is once again ultimate credibility boot camp dot com. And that is coming up August 18th. That's the prep date. And then the boot camp itself is September 1st and second. I'm looking at the screen and applying the boot camp. Ooh, I like that. So learn and then do it.
Mitchell Levy:
It's one of those thank you. It's one of those things that oftentimes when you leave an event, someone will make an upsell. Right. And and you feel like you don't really have permission to ask the questions because you really hadn't thought about them while you were learning and growing. It's after you start deploying. And so, yeah, a week after the boot camp, we just have a 90 minute session to answer questions that issues or opportunities that or questions that popped up while people were deploying what they learned over the last couple of days that yeah.
Brian Kelly:
It's not done often enough, in my humble opinion, by enough people that put on boot camps and give great advice and things, it's like, okay, go and conquer the world and see you later. Hopefully you'll buy our next upsell later. But they never use not I shouldn't say never, but often they don't circle back and say, How are you doing? And What can we do to get you past whatever stumbling blocks you might have? Yeah. And Lori Anne Hood is saying love the real and rawness. Yes. Yes.
Mitchell Levy:
Thanks, Lori. I appreciate it.
Brian Kelly:
Yeah, she's amazing. Well, fantastic brother. I mean, my gosh, I can't believe it came to this. But I do have one final question for you. If you're okay with hanging on just a few more minutes. Sure. Before I do that. So the question is profound, and I ask this of every guest speaker guest I've had on my show, and it started out as kind of randomly I would ask this question on occasion, and then I realized, Wow, the answers are quite interesting. So I end every show with this question and it's an amazing question because we'll get to it in a second. But I promised everyone who stayed on with us live to the end that they would get the ability to enter to win a five night stay at a five star luxury resort, compliments once again of the big insider secrets. I'm going to put that up on the screen. Write this down. Don't do this yet. You'll have time. About an hour pass. The show will keep taking entries. And that is you want to go to this website, write this down, our WIP that stands for Reach Your Peak. That's my company, our WIP. I am forward slash vacation report. I am for such vacation. Go to that page. Enter your information after the show is over. Stick with us because you do not want to miss Mitchell Levy's answer to this unbelievably profound question. And now. It is time to ask that question. So. Mitchell One of the cool things about this question is there is absolutely no such thing as a wrong answer. In fact, the exact opposite is true. The only correct answer is yours. And that's because it's unique to you. It's amazing. And some people will have it like that. Others may take a few seconds, maybe even up to a minute. Even that is perfect because it's your answer and you are the one providing it. So it doesn't matter. There's nothing you can do wrong except just not answer the question. So with that. Are you ready? Should. Right? Oh. Mitchell Levy. How do you define. Success. Mm.
Mitchell Levy:
You know that you've lived a life well lived. That. You. Understood. Understand and will understand. Maybe it do be the other way that as you're young, you you're trying to figure out what your purpose is, what it is you want to do, how you want to serve, how you can add value to this life and. As you go through life credibly. There's one important thing that you never want to be able to say. I regret that action. I regret that statement. I regret that. If you go through life having set your goals and understanding your purpose, and you've lived your life in a way without regrets. You have truly and by the way, to me, I guess this is implied, but I need to say it in service of others. Brian, what we did today to have you articulate your CPAP where your life may be changed for the rest of your life. To me, that brings me so much joy. So that's part of my purposes is living and delivering everyday value to other people. That's success.
Brian Kelly:
Hmm. You know what's coming, don't you? Here it. Comes. Oh, my. Goodness. The man, the myth, the legend himself, Mitchell Levy. It has been an absolute, absolute joy. And I appreciate you for coming on, for coaching me, for showing your value, your immense experience, wealth of knowledge, and sharing it with everyone else openly and unabashedly. I appreciate you. I love you as a brother. I and I look forward to anything and everything that transpires between you and I. From this day forward, I consider you now a lifelong friend. I'm sorry. You can't choose your family. You're now in my family. That's just it. Sorry.
Mitchell Levy:
That's awesome. I am. I'm honored to be part of the family. Brian, thank you so much.
Brian Kelly:
Oh, yeah, thank you. And my goodness, I hate to even in the show, but we need to out of respect for all who came to watch that. No, it's an hour in length and for you so that you can heal up and complete that. Thank you once again.
Mitchell Levy:
Thank you so much. And you're awesome. I appreciate you having me.
Brian Kelly:
Absolutely. So, on behalf of the amazing Mitchell Levy, I'm your host, Brian Kelly of the Mind Body Business Show. We will see you again very, very soon. Until then, everyone be blessed. Go out there and crush it and serve others. Take care. Have a great one. Thank you for tuning in to the Mind Body Business Show Podcast. At www.TheMindBodyBusinessShow.com my name is Brian Kelly.
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Mitchell Levy
Global Credibility Expert Mitchell Levy is a 2x TEDx speaker, an international bestselling author of over 60 books, and an executive coach at Marshall Goldsmith’s 100 Coaches. After interviewing 500 thought leaders on credibility, he published a 7-country international bestselling book, delivered a powerful TEDx on humanity, created courses, and created the Credibility Nation membership community to help those live, learn and surround themselves with others on the credibility journey.
He's an accomplished Entrepreneur who has created twenty businesses in Silicon Valley including four publishing companies that have published over 750 books. He's provided strategic consulting to hundreds of companies and has been the chairman of a board of a NASDAQ-listed company. Mitchell has been happily married for thirty-one years and prior to covid-19, regularly spent four weeks a year in Europe with family and friends.
Connect with Mitchell:
Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
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Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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