Special Guest Expert - Rebecca Massoud
Special Guest Expert - Rebecca Massoud: Video automatically transcribed by Sonix
Special Guest Expert - Rebecca Massoud: this eJw1jltrgzAUx7_LediTM6vTdgplVNoyC70w8WFPkibRheWiSVRK6XdfZOzxf_udcweilWPK1e7WMchgAwFwZR1WhNWcQhZFSZSuXt8CIIN1Wg6Wmb9guVjGSRQAJkQPnvBvpquXABrOBK0VljO04YJ57s-ETWshu8NghLe_netshtA0TWGrdSsY7rgNiZaIGj4yNEZonlq02NBDUSTXW3s52Es_fuBdb_P-3O0rt7dpLN-xcGvJKMdPVg-GsDXVkxIa08qfCsBxJ-ZPjsVpm5-3X3lVFqddWT5_sisjBB-x9Tsayi727UYbiZ2vz_Lx-AWReWHp:1lZmUV:vzVi3t5s80ws0VeqpzGDTtr5JF0 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Speaker1:
So here's the big question how are entrepreneurs like us who have been hustling and struggling to make it to success, who seem to make it
One step forward? Only to fall two steps back. We're getting. And drib. How do we finally break through? That is the question.
Speaker1:
And this podcast
Will give you the answers. My name is Brian. And this is the mind body.
Speaker1:
Hello, everyone, and welcome, welcome, welcome to the Mind Body Business Show. Oh, my goodness, we have the greatest guest speaker, guest expert. Oh, that was tongue in cheek there. Speaker I gave away her brilliance. She is a speaker. Coach Rebecca Massood is going to be joining us very, very soon. But first, a quick introduction to mind body business show. What is that all about? It is about what I call the three pillars of success during my course of many, many years on this planet. Fifty six, to be almost exact. I started studying just successful people about the last decade, a little bit more than that. And I was trying to find out what is it that makes these individuals more successful than someone like me? I mean, do they put their pants on both feet at the same time or just one at a time? Are they human? You know, what is the secret sauce they have that makes them so incredibly successful? So during that time, as I'm studying mentors of mine that I work with directly, or they could be authors of books, some whom I've met, some who might not even be around and have been long since passed many different sources of information. And what I learned through that whole time of over a decade is that three things kept bubbling up and these were these three patterns to success.
Speaker1:
And you might guess what those are. Yes, it's a very title of this show. So mind being mindset to a person, each and every one had a very positive and more importantly, flexible mindset and body. They literally took care of themselves. They took care of themselves by exercising. That's on the outside, on the inside. But they also took care of themselves nutritionally all the way on the inside and took care of what they ate and drank and were very careful about that. And then business business is so multifaceted. But these people hadn't mastered all of the skill sets necessary to build a thriving business and to grow it continually. And these skill sets include things like marketing, sales, team building, systematizing leadership. I could go on all night. There's a lot of them. The good news is, you know, one human being probably can't master take to master something that takes a good deal of time. One human being probably could master every single skill set that's required to truly crush it in business in one's own lifetime. The good news is if you just master one, just one, maybe a couple, but one in particular, then you potentially don't need to master all the rest. And that one I mentioned just a moment ago and we might share it later tonight.
Speaker1:
I don't know. No, I'm kidding. I'll tell you what it is right now. It is the skill set of leadership. The moment you have mastered that skill set, you can then delegate you can delegate those tasks to the people who have mastered those skill sets, to those people on your team to take care of it, then you can really scale and grow. So the mind body business show is basically a show for entrepreneurs by entrepreneurs to give you the best of the best. Rebecca is going to come on and give you some incredible value, be ready, take notes, because the value I know this because I've been doing this show nearly three years and every single guest expert drops nugget after nugget of wisdom, knowledge bombs, you name it. Lots of bombs will be flying tonight, I trust me. And so another great thing that I noticed with very successful people was to a person, they were also very voracious readers of books. And I'm not just talking any books. These are books that have a profound effect on one's life. And with that, I'm going to Segway really quickly. Then we'll bring Rebecca on a Segway into a little section I affectionately call.
Speaker2:
Bookmarks for and to read bookmarks, ready, steady, read bookmarks brought to you by reach your peak library dotcom.
Speaker1:
Yes, reach your peak, Larry Dotcom, now, this is advice for you that I'm about to give you. It's very valuable advice I was given back in the day when we still got to speak from stage. I remember those days. Here's the thing. The magic happens in the room. And with that, I will implore of you, especially when Rebecca comes on, is to take out paper and a pen or maybe a notepad or whatever you use on your computer and hold it there separately and take notes instead of clicking away. Typing in web addresses like this one, reach your peak library, dotcom. Write it down now. Visit it later. That way you can give your full attention for yourself, give your full attention to Rebecca because she is going to give you nuggets that can potentially change your life. It's happened every show. And if you are to be off, you know, and distracted typing into you are. And she says that one nugget and you were to miss it. I would just not like for that to happen. I want you to get everything you can from this and by by writing down the information, you will get everything. You'll get everything, including all of these amazing resources. All right. Enough of my soapbox there. Reach your peak library. Dotcom is a website I had built specifically with you in mind. I did not do this for myself. The reason is I did not start reading myself voraciously until about the age of forty seven. I'm fifty six now and I just it was an eye opener. My gosh. I said, my God, this stuff does change lives. It changed my life. And so I started compiling a list of only the books that I read that had a powerful positive impact on my life, whether it be business or personal or even both.
Speaker1:
And so I put this site together so that you could at least have a much smaller target to hit, actually to be a bigger target. I don't know. It's easier to hit a bigger target. It's so you would have a go to place where your odds of finding the book that I have a positive effect on your life are greatly increased because it's a filtered list. Not every book I read is in here and it didn't go on here unless it had a very positive, profound effect on me and my business or both. And so that is there for you. So reach your peak library, dotcom. And by the way, when you click these buttons to say by here, it takes you right to Amazon. So believe me, this is not what you would call a money making website. I'll make a few pennies, I think. I don't know if I make over a buck. I have no idea. I don't even go look at that. I just buy have it always put affiliate links on anything. It's my discipline, part of my discipline for my business model. But it's not here. The point is, this is not here to make money from you. It is a resource to help you. You'll pay no more than you would if you went straight to Amazon anyway. All right. Enough of that. It is time. You know what time it is. It is time to bring on our very special guest expert. Here we go, get ready.
Speaker2:
It's time for the guest expert spotlight savvy, skillful, professional and deft, trained, legally qualified.
Speaker1:
And there she is, ladies and gentlemen, low on the only but gum, so yes.
Speaker3:
Thank you, Brian. So good to be here.
Speaker1:
So excited. Rebecca and I literally just met about 40 minutes ago, and just like everyone I've had on the show, to me, I felt an instant connection, instant friendship and instant kinship, because entrepreneurs have this incredible golden mindset and aura about them, especially the successful ones. They have this incredible just light around them and they're always looking for solving problems and serving people and helping them. And that's what I love about Rebecca and everyone like her. And so that's what I love about what I get to do the show. I meet some amazing people. Rebecca doesn't know it, but she's now a lifelong friend of mine because you can't pick your family and you're not family. Sorry, Rebecca, you just can't do that. But before we jump in, quick housekeeping. For those of you that stay until the very end of this show live, you've got to be watching live. You can qualify to win a five night stay at a five star white vinegar, five star resort, many to choose from. And this is all compliments of our friends and sponsors who made this possible and. Rebecca's left shoulder on the right, if you're watching this live, the big insider secrets, dotcom, that's Jason Narced, my good friend.
Speaker1:
They make this available for you. So stay until the end and you'll learn how you can win a fight. And these are legit. This is not where they they take you into a basement once you get there and browbeat you with a four hour time-Share presentation. That's not at all. In fact, I know this because Jason himself has utilized this very thing. He offers three times, three times. And not once did he get a time share pitch. Not once. All right. A little bit more. And then we're going to get moving. So if you're struggling with putting that live show together and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high quality show and connect with great people like Rebecca and grow your business all at the same time, then do yourself a favor and head on over to carpet bomb marketing dot com. I can say it really. Carpet bomb marketing saturate the marketplace with your message and one of the key components that is contained in the carpet bomb marketing courses and this is one you'll learn how to absolutely master is the very service we use to stream our live shows right here, right now on the mind body business show.
Speaker1:
Now, over the course of, I would say over nine years now I and my team, we've tried many, many of these, quote unquote, TV studio solutions for live streaming like we're doing now. And I'll tell you right now, streaming art is the best of the best. It combines supreme ease of use along with unmatched functionality. So you can start streaming high quality, professional looking live shows for free, free, free. Did you hear that? We're streaming out right now. So don't visit this website. Write this down and visit it after the show. I'll even put a link in the comments for you to make it easy. The website is our WIP that I am forward slash stream live altogether AJP. I am for streaming live. All right, that's enough of that. We're going to bring on the lovely, the magnificent Rebecca Massood and here she is. And now I'm going to stop talking and really soon, Rebecca, I promise. And everyone out there. I promise. I promise you. But first, I must give her the respect she deserves and give her a proper introduction. May I do that, Rebecca? Is that OK?
Speaker3:
That's perfect.
Speaker1:
Awesome, because it's a good one. Rebecca Massood is a soulful speaker, coach, marketing mentor and passionate yogi. Women entrepreneurs hire Rebecca when they are tired of hiding out and long to be fully expressed with their gifts and message. I wonder if that could be you listening right now. Rebecca's clients courageously step into the spotlight with a soulful signature talk, attract their ideal clients with ease and double or triple their revenue. I am not kidding. I have to stop for just a second. I'm getting goosebumps. This is powerful. If I could peel my jacket back, I would show you I'm not getting as they were. Ladies unapologetically say yes to being seen, heard and highly visible. Oh my goodness. Who would not want this young lady taken you by the hand? Speaking is frightening to so many people, men and women alike. And just reading that bio, that was powerful, Rebecca. So I can tell right now that you have what so many people want and need. And so thank you for that incredible bio she wrote right in. That was her amazing already. How are you doing tonight, Rebecca?
Speaker3:
It's time to thank you. I'm so glad to be here. And I'm having a great time already.
Speaker1:
So it hasn't even begun. The good times are just beginning. What I love to do is so the bio is fantastic. It is. It truly is. And I love to hear how people go about their business, the experience they've got or had. You've got many years under your belt of great experience. You know what you're doing. What I like to do is dig a little deeper. I like to dig a little deeper because I found through studying all those people that I talked to in the beginning that it really, really all starts here. There's a big nugget. Mine's big, yours isn't big, but in this noggin. And what I like to find out, Rebecca, from you personally, your story, like when you get up every single morning and you know what's ahead of you being an entrepreneur, just for those of you that may not know, isn't like a cake walk every day that you do have challenges every single day. And knowing that those are facing you, what is it going through that beautiful brain of yours, Rebecca, when you wake up and start your day and. Power through the entire day that keeps you going forward in a positive manner. Day in and day out,
Speaker3:
That's a great question. Well, I would say I start my mornings. It's how I set up my day. I mean, really, it starts the very first thing. So I do love coffee and I also love my warm lemon water. So I start with a tall glass of warm lemon water gets. It's very cleansing for the body. And then I'm an early bird, so I have a special love affair with Mornings. So morning is my happy place. And so and so I love to get up an hour plus before my family and have that time just for myself or I journal. I express my gratitude. I write what I'm thankful for, I, I might meditate. So it's really and I think about what's what I have going on that day and I might ask for guidance like I'm seeing clients or if I have a speaking engagement or if I'm sending an email out to my list, I really connect in and say what what is the message I'm here to share with my audience today?
Speaker1:
Fantastic. So I talked about being excited earlier, there's someone called Pamela J who is also excited. She says, so excited. Rebecca's work is life changing. I have a feeling you two may know each other. I'm just throwing it out there to my big world. Yes, that's fantastic. Thank you, Pamela, for coming on. Yes. And I love comments, love questions, shout outs, whatever. Love engagement. That's what makes life so much fun and joyful and just love sharing amazing people like Rebecca with everyone and as many as we can, because really that's that's our job as entrepreneurs, isn't it, Rebecca, is to you know, it's ah, it's not just it's not just our duty to make a lot of money. It's our responsibility. And I say that because when you make a lot of money and you're like Rebecca, you're going to do nothing more than scale your business larger and serve more people and help more people. And so that's why it's so important. Do you agree with that, Rebecca?
Speaker3:
Oh, yeah. Oh, yeah. It's like we're here to serve. And for me, it's about expanding as much as possible and reaching as many people as I can.
Speaker1:
And that's not to, like, keep going back to the ad spot earlier, but that's what carpet bomb marketing is all about, is is saturating the marketplace and that means greater exposure. You hit every avenue you possibly can. So and that's what I implore of everyone to do. That's an entrepreneur that's trying to get their business up and running. There are so many avenues and platforms that don't even cost money that you can take advantage of. But we won't go down that rabbit hole unless Rebecca has some tips on doing that. Otherwise, we'll keep moving forward. Would you say that you yourself, Rebecca, are also an avid reader? Because I came up with the importance of reading. Oh, great, cool.
Speaker3:
Like, I meant what I said. I yeah. I'm just I love this question. And I loved your whole intro about all the books and everything. I was reading the scrolling through the list, looking at all the books. But absolutely, books have just been a huge love of mine since I was a kid. And there I usually have three, four or five books going on at one time. So I definitely and then I have my favorites that I go back to. I read I reread books multiple times, particular ones that really have have changed my life and they continue to inspire me.
Speaker1:
Ok, I'm going to put you on the spot here. You can only pick one of your favorites. Oh, I know you have many and you won't be just counting the others, but if you were to pick out one as of today, like, what's the first one that just pops into your mind? That's the one. Which book would it be?
Speaker3:
Goodness. Well, OK, I'm going to say the science of getting rich so, so many people know about Napoleon Hill's book, Think and Grow Rich. And not many people know about the science of getting rich by Wallace models. I think it was written in nineteen fifteen. It is a little gem. It's, it was, it was a book I would carry in my purse back in the day when we could go out and about and we were, you know, I was moving around all over. Now I'm mostly at home but I used to carry it around in my purse. It is so good and it was so impactful. It really changed my life and changed my abundance, ability to receive greater, greater abundance in my life.
Speaker1:
How did you spell his last name?
Speaker3:
Waddle's. It's an interesting name. W a t l e s Wallace Waddle's fantastic.
Speaker1:
And so here's something I just want to kind of interject for. The viewing and listening audience right now is when you have someone of Rebecca's caliber, and that means every guest that I've had on my show are similar in ways. When they come up with a book that they say is their favorite, that has great impact. The first thing I do is, number one, I write it down, so I practice what I preach. I'm not kidding you. I got notes already started. I write it down. And then when this show is over, I'm going to go on audible and purchase that book. I'm not going to wait. And then it's in my library. I've never heard of that book. And so I have my gosh, I'm reading one now. I can remember I got so many in my life, forgot which one I'm on right now, but they're they're just amazing. I love Orrible because you can speed it up one and a half times if you power through it fast and get it all. But you know what? What Rebecca did was just drop what I call a bomb of wisdom on this show. Yes, she did. Yes, and we didn't even rehearse that we were in tandem. Yeah, and literally. Right. So I will repeat it for those of you that may have missed it. It is The Science of Getting Rich by Wallace Waddle's at Élysées. And you said so how many pages roughly?
Speaker3:
Oh, my goodness. Well, let's see. I have it right here. So it's a little it's a little book. Yeah. I guess quick-witted. Yeah. It's a hundred and fifty pages.
Speaker1:
Oh yeah. That's, that's very doable. And then I, I personally don't like seven and eight hundred page encyclopedia type books. I like to get it done in two hundred pages or less. That's, that's kind of my sweet spot but that's great. I love also the, the four agreements from a mindset standpoint lobbi. Oh, Don, we go through it.
Speaker3:
Yes, love, that's us, too, yeah. The little one I was going to say that book had maybe become more attracted to my husband because he mentioned that book and I went. I like you, I want to know you, Mark.
Speaker1:
Well, this show just took a big turn here because, you know, now we can get into relationship advice and just share what books you read. And if there's a match, maybe you'll end up, you know, being a match like a long term edge.
Speaker3:
I like it. Yeah. Yeah.
Speaker1:
So just know that the four agreements is a winner, guys, so. And it's not a big read. So if you haven't read it, go get it and you'll love it.
Speaker3:
Guaranteed you'll want to attract your mates.
Speaker1:
We got it all. Oh my goodness. And so you are a this I love this. You are a coach that or you you train women to speak from stage and you give them everything they need to do it. The confidence, the willingness, the the results. You help them to get results and actually earn money from doing it, which is realistically that's what we all want. Right, is to make some income so we can then scale it, increase it, the business I'm talking about, and then serve more people, bring in other people to do what you do and coach. And so what is a typical client? What does a typical client of yours go through in the process? Do you have like an outline form you could share with us about when they first come to you? This is what happens in the next step, the next step and so on?
Speaker3:
Well, a lot of my clients typically come to my one day workshop, which is called Speak, Shine, Sell, and they actually began the process of crafting their client, attracting signature time. So they just start to get the ideas. They craft their story, what content? They might include their call to action. And then they typically go on to work with me privately because once they get a draft of that talk put together, then there is a lot of fleshing out that have a lot of the mind set work we do behind the scenes before they actually get on stage, on stage. So that's it. And then they can also join my membership program, which is the Social Speakers Club. And this is a gathering of powerful, potent women entrepreneurs. We come together in a sisterhood of support, and it's a platform for people to practice their speaking in a safe, supportive space. They've. And we have a lot of fun and we gather the energy to get people out there in those bigger audience audiences.
Speaker1:
And that's genius to have a place where people can go to practice that is private and it's among others, that are just trying to achieve the same thing. I've done similar things back when we were able to do this in person, and that was huge because it gave you additional confidence because you knew the feedback was going to be just feedback that got you better. It wasn't going to be anybody saying, oh, you weren't funny or you weren't this or you weren't there to support because they're going to be up soon after you and you're going to they're going to get the same kind of support. It's phenomenal and it works so well. And I'm excited because I know and you know this, Rebecca, so many people that we've run into would be just incredible speakers. Everyone has a story in them. Everyone has experience. Everyone has something that will impact somebody that they're speaking to and change their life. Everybody does. And it's I love the fact that you're here as a tool to extract that brilliance from each and every individual. Quick question. And we talked about this before we came on. You do also cater to men as well.
Speaker3:
Oh, yeah, I have men come to my workshops and I do work with them privately on their talks and helping them craft that message and get out there. Excellent. So our choice for sure,
Speaker1:
Just know that the four agreements that aren't going to work on her, she's taken. All right. That's for someone else. So that part of it. So that's that's phenomenal. I love this. And so one on one to me and I know this just having gone through a similar I mean, I'm not sure if it's similar, but I went through a one on one type of process and it is the most effective by far. You're getting the attention, you're getting specific, you're getting all the attention from one person who knows what they're doing that can help you to get yourself to the next stage. Because here's the thing. When you first go out on stage. No, tell me if I'm wrong, Rebecca, but the first time you ever got to speak, I'm just going to flat out say you're going to suck because I did. Yeah. Is that is that pretty true?
Speaker3:
Oh, yeah, yeah, yeah. And it just KeIso dare to suck. I mean, that's what I tell. I go up there in Dallas, suck do it. Yeah.
Speaker1:
I like so many techniques getting ready. Here's the thing. This, this one thing helped me so much, you know, about the nerves before you go. There's actually two things. One is if you're really nervous before it's go time, it's time to get up on stage or the camera is going to come on like a show like this and you're nervous most often. That's the reason for that is because you're in your own head thinking about yourself. If you take that and now you project and say, well, I wonder how I'm going to positively impact everyone listening, you'll just feel that anxiety dissipate because you're not making it about yourself. And the other point was, I was going to make sure it'll come back to me. There were two things very important that, oh, Johnny Carson. So it's a quick story. I don't know if you've heard this one, Rebecca. And it's what's really frightening to me is not everybody, even those who that was Johnny Carson. I was like. So many times like to go, if you ever heard Johnny Carson know what? So just for those that may not have heard of them, I'm not trying to shame anybody here. He was Jay Leno's predecessor on The Tonight Show and Jay Leno was what's his name? The current one. The first name, Conan O'Brien. Nice dark haired gosh. Anyway, the current host of The Tonight Show, I should know it because I used to watch him all the time.
Speaker1:
No, but he comes on after anyway, so Johnny Carson wasn't the very first host, but he was probably one of the best and the most long tenured and cool thing is he went out every single night, four nights a week or so. I think how often they they filmed in Burbank, California, and he did this every day. This was his job in front of millions of people who are watching on TV. And he confessed that every every single time before that curtain would open and he would announce his name. He was nervous. He was anxious. And I thought, my gosh, if someone like Johnny Carson, if it's OK for him to be nervous, who am I? So it's OK. And it's natural. It's a it's a positive anxiety that you go through. That's impossible to say. Positive anxiety. It is great nerves. It gets you and it gets you up. And just know that most often I was a little bit every single time. I don't know what to expect. Rebecca and I have never been on this show together before. There were unknowns. But just channel it and have fun and think about how you're going to impact the people that are watching and listening. What are your thoughts on that, Rebecca? You probably have a different approach, but I
Speaker3:
Don't think you're I love your thoughts and I love the job. I heard that about Johnny Carson, so that's really cool. And yeah, because my my clients, they say, well, how do I get rid of these nerves? And I say, you don't. It's actually your aliveness and you want to feel those nerves even more like go into and deeply feel whatever you're feeling. And because it's about being in your body, that's really when you're up speaking or speaking virtually like we're doing. It's about fully being home in your body, not being there's a tendency as speakers we want to pop out of our into our head bubbles. And I work with my clients and like, no, come back down into your body. So taking a big, deep breath is a way to bring your bring the energy down, down, down, really ground into your body and the earth and then speak from that place. It's what makes us magnetic speakers. And it came from taking the audience.
Speaker1:
Yeah, and taking a deep breath, that was another massive wisdom bomb right there, Justin. Yeah, and that was another one that was actually there were three and that I had forgotten that one is right. Before you go on stage, it just take a really nice, deep, cleansing breath. And that that's true. Any time you're nervous, that will help dissipate any nerves that are coming up. Oh, my goodness. Power for its
Speaker3:
Power, power, power poses. I want to learn about that.
Speaker1:
Prince Ilse's high brother, Brian, this is a I love this guy, I've met him several times is a what? A wonderful soul. Great to see you again. I'm loving the show already. More blessings to you, Rebecca, and your team. That's that's the way he is in person. He's an amazing guy. And he helped me out. Jimmy Fallon. That is correct. Winner. But you said something about a power pose. I want to learn more.
Speaker3:
Well, this is Amy Cuddy. It's one of the most watched Ted talks out there, Amy Cuddy, and she talks about the power of presence. But this is something I learned from her, is that when any time we have something that we want to get out there and we're really nervous about and we want to, like, boost our confidence, we put it to put yourself literally take three minutes before you go into go on stage or go into an interview where the stakes are high, put yourself in a power pose and that's like you can't see my arms, but like Wonder Woman posture. Or you can just raise your arms up into a body and literally stand like that, breathing for three minutes. And it literally changes your the chemistry in your body. It releases testosterone, which is building your confidence, and it lowers cortisol, which is the stress hormone. So when you put yourself in that posture and then you go out there, it literally has you step into it and be that confident speaker.
Speaker1:
I love that and maybe even don a cape and go up on stage of the Cape.
Speaker3:
Exactly. Or Angel Wings, but
Speaker1:
There you go. Yeah, and I've actually seen people go up on stage wearing a cape. It's funny. That's why I brought it up. But I love that because these are great tips. By the way, ladies and gentlemen, for those of you that have not yet spoken from stage. Yeah. I'll never forget my first time what I call really, truly speaking from stage. I was invited up to talk for three minutes because the speaker lost his way and he knew me. I worked with him. I helped him out and I didn't. I can consider that an actual speaking gig, but with my mentor, I got a 90 minute segment and he would give them a 90 minute segments to help you get your way through. And that was my first one. I remember I was so nervous. All I did was stand up comedy the whole time. I mean, every every thing I taught on stage, I found a way to turn into a joke because I was just nervous and I thought it was effective. And when I got done and I got the feedback, it was everything. But and that's why I say your first time you're going to suck. And that's OK. Just know that and get over it. And here's the thing. Every single time you speak, there's going to be little elements where you're going to realize little pieces of it. Oh, I sucked at that moment. So what? I get over it, do your best and move on. Because the bottom line is, what are the people getting? What are they receiving from your message, from your experience and how are they being helped because of you when you concentrate on that and all that stuff doesn't matter. Be imperfect, right, Rebecca? Be authentic.
Speaker3:
Absolutely. Yes. Perfection is the myth. Anyway, I say it's about it's not about perfection. It's about connection, because people really want to see the real you and the real you makes mistakes and mistakes. So it's funny. This is polished. Perfect. Good person. Yeah, it's real. Real.
Speaker1:
I mean, come on, it's not about you say that again.
Speaker3:
Perfection, not about perfection. It's about connection
Speaker1:
Really. I'm thinking that there's a. Yep. I think it's coming. It's about connection. Absolutely. Very, very true, and so what has it been like? So, Rebecca, there was one point in time in your life when you were not a speaker, correct?
Speaker3:
Yes, Brian.
Speaker1:
And so when you became a speaker and you began honing your craft and improving it, what kind of changes did you experience in your business life, in your life in general after that?
Speaker3:
When I started when once I started speaking, yeah.
Speaker1:
On a regular basis.
Speaker3:
Yeah. Well, I started pretty early on, so nine years ago I started my business and I started speaking pretty quickly and I was one of those very sucky speakers, but I did it anyway anyway. And I just kept doing it consistently. Consistently. And so that's actually one of the keys. Is he showing up consistently? Consistently. Over and over and over, because then you and I also realize and I also every opportunity is an opportunity to practice. So whether I'm literally on a stage speaking in front of an audience in front of an audience, I'm still practicing. I'm still I'm a work in progress. I'm always. Always.
Speaker1:
I am taking notes.
Speaker3:
Those were talking major.
Speaker1:
Those were two major bombs of wisdom to keep dropping them over and over on the show. I want to keep their attention, but showing up consistently. Oh, my gosh, that's a huge one. So a lot of people back in the day when we could speak on stage would go, where would I speak, where am I going to speak? How am I going to get out there? There are several ways, you know, you could you could get on stage stages if you knew somebody that's might be harder to do than doing it yourself and create your own stage. But now, today, where else but virtual could you do it consistently? I mean, this show is a very unique hit. So many wonderful things. And just a little bit there, Rebecca, because you talked about every opportunity is an opportunity to practice. That's exactly the way I view the show for me. I'm speaking every week at least once a week on this show, and I'm getting better in different ways. I'm also noticing things. I'll go back and go, man, that was a dumb comment, Brian. So what? It's being authentic in in the moment. And you get more comfortable. You get more apt to be flexible. Look, this is technology. I've had my mentor, Rebecca, came on the show. I was waiting for a long time to get him on. Oh, I could not wait. And he finally said, yeah, I'm ready.
Speaker1:
And there was a valid reason why it took so long. I won't get into that. He finally comes on. I'm talking to him. The show is just open it up. And then his video froze and then it went up, gone inside. I'm going, oh, not now. You know, this is my this is the one I've been waiting for forever. And I knew him so well. I just started because I've been doing this for a while and I'm not pat myself on the back. But what Rebecca is saying is absolutely true. Consistency, everything she said, showing up consistently and practicing using the show. I knew so much about them. I just started talking about him and what happened. I just said he'll be back. I know he'll be back. If anyone is is resourceful, it's it's him. His name's Mel Cutler. And he came back and it turned out his laptop physically literally crashed and he ran into the other room and got his wife's, who was watching the show and fired that up. So it took several minutes. But you just get you get the hang of it. And no show or no speech or any engagement ever goes perfect. But people won't know any different. You just keep going with it. It's so fun. I could go on forever. Sorry, Rebecca. I'm just taking over too much.
Speaker3:
Well, Brian, you're really what I hear in that story is you really demonstrate the power of being present, fully present when you're speaking and using the art of improv. So you completely improvised in that moment. Something unexpected happens. It always does something. And so you want to be present to what's happening with the audience. You get somebody in the audience that's making a comment or a face or something. You want to respond to that and connect with that person and and so in. That's you know, you can't. Practice that part, you can't prepare for that part, it's just about being fully present in the moment and then. Reacting, responding, and so improvise is something I've studied and played with and and it's a great part of bringing that into speaking.
Speaker1:
It is, oh my gosh, an improv has a connotation of comedy in it. Right? When you talk about improv and
Speaker3:
Trying to be funny,
Speaker1:
I have a really good friend, Tom Antione. He's an international speaker. I mean, I don't gosh thousands of times on stage, but he started before he became a speaker and an Internet marketing multimillionaire. He was before that a comedian. And he he has said countless times, in fact, recently he's been on Instagram talking about this, how that helped him so greatly to become a successful speaker. Now, I mean, everyone needs to become an improv expert. No, it's just that I'm sure Rebecca will take you through all the processes and everything you need to become flexible in the moment to be focused and to power through it. It's just it's fun that there is only one way to get better. And I know Rebecca is going to agree with this, and that is to do it consistently, continually and then have somebody here. This is important, though, not just to do it in a vacuum, have this young lady in your corner giving you feedback after the fact. That is where I got the greatest improvement in my speaking career. Is that something that you agree with as well, Rebecca?
Speaker3:
Yeah, well, we all need mentor as a speaker. I'm a speaker coach. I have my own speaker coach. And it's invaluable to have that support to to get the feedback and to work with someone that can really help you hone that craft.
Speaker1:
Did you just say you have your own speaker, coach? Are you kidding me?
Speaker3:
That is speaker. Coach needs a speaker coach as well.
Speaker1:
Oh, that's incredible. And I love that. The best of the best. Including people like Michael Jordan, you know, the greatest athletes, the greatest business people on the planet, they all have coaches, you know, no matter how, you know, Michael Jordan was, by all accounts, the greatest who ever played even while he was playing. And he still had not just one, but several coaches coaching him to help him improve even more once you stop improving. And this is why I just came in. In my opinion, once you stop improving, in my opinion, you stop living. I don't think there's ever you can ever reach that very top. There's no glass ceiling. It just keeps going up. It's open.
Speaker3:
Sounds like a wisdom bomb. Brian Oh.
Speaker1:
Do I have your permission
Speaker3:
To drop one of those? I love it. It's one of your own.
Speaker1:
Wow. That's my first ever wisdom. Thank you so much for that. That's awesome. I love the concept, the whole topic of speaking. And so today, for someone to get started in addition to connecting with you and we'll give everyone that information how to connect with you. By the way, Rebecca has a gift for you, too, so stay till the end. We're going to give away a finite state, a five star resort and an amazing free gift from this amazing young woman. So stay on for that. So what can people do right now to get on a stage? What would be your number one go to even for someone just starting out? And that would be if they're ready for that step when they're working with you, where will you take them? What stage would they go on?
Speaker3:
Well, I would say start with any stage that that you can. I mean, what I started out I literally spoke in my chiropractor's waiting room. So 10 people sitting there in my chiropractor's and the whole front row was my family. It was like my husband, my sister in law, my other sister in law, and then my sister in law's sister in law. And they were all sitting there just so excited to see me out there speaking. And it's so start with where you're comfortable. Are you ready to jump on the big stage? Are you ready for that TED talk or is it in your local community? Is it at your local local networking group? So that's how I started chiropractor. I spoke at my local networking group. I went to Rotary Clubs and spoke there just to get that practice. Some people go to Toastmasters and get practice that way. It just it's it's the the the process. You could use your Facebook group as a practice space to get comfortable doing, going live on videos, Instagram video, live videos. I mean, those are all just beautiful practice spaces. And so it really depends if you're like I mean, most people are not ready to jump on a huge main stage. They're like, OK, I can gather eight people in my living room and start that way. I mean, literally, it doesn't have to be this big thing. It can be just these baby steps that gets you more and more comfortable and confident.
Speaker1:
Great. More OK. It's deserved and it just is we have to do this. It's just it's the one the one thing that really stuck out that I think is absolutely genius is a Facebook group, because if you're the creator of the group, you control who the members are. And so you can literally create a temporary group. I've done this and use it for testing and then invite friends, invite those that are involved with you alongside of Rebecca in a membership area, which Rebecca probably has the set up, I'm guessing. And then you can go in. And only the people in the group, if you make it private, can see your performance and then give you valid feedback that you do in real time right after you're done. And then another great resource that I personally used for years, and I don't even I haven't been to their site. I don't know where they stand today is Meetup dotcom. And basically it was a way once covid is pretty much relieved, will be able to do this again. So I don't even know if they're still in business, to be honest, but it relied on physical locations to meet at in your area. And so, you know, I'd go around, talk to restaurant owners, business owners that had a facility and say, hey, I'll bring people in and I will give you a 30 second spot to promote your business and get you some free advertising. Would that be OK? I see you have a nice room in the back and a projector. I need to use that. Would that be a fair trade? And I did for one a week in four different locations every every month. And it was awesome. And that's small. Like you said, ten people. That's where my mind was. I think that's a meetup up right there. It's pretty awesome.
Speaker3:
Exactly. And I was amazed because one of my first speaking gigs, there were 10 people in my chiropractor's waiting room, I got two clients from that, and one of those became a ten thousand dollar client. And I was not a polished or confident speaker at all. I dared to suck.
Speaker1:
Yup, and you showed up
Speaker3:
And I showed up,
Speaker1:
You did it. So another quick anecdotal this I used to help with another speaker. I mentioned that before I was on their crew. And so we would run microphones, anything that was asked of us. I told them I'll do anything but clean toilets. We got a hotel and it was just for the effect. But I was in the back. So if you're in a live event, oftentimes there's all those seats, the stage in the front and all in the back are the tables that are kind of in a U shape. That's where the team sets for audiovisuals, selling goods, whatever. And so that's that's hallowed ground. Nobody but those that are involved in the show directly are allowed inside the you. So I'm back from the you watching our speaker and being on onepoint ready for anything that needs to be done. And this stranger walks in and jumps into the you and he's dressed well. And I'm like. Who the heck is this guy in my mind, like, what do you think you're doing in here? You don't belong here and I'm looking at my team, my crew team over and seeing how they're reacting. And no one's, like, freaking out. And I'm like, OK, I'll let it go for now. But I'm just kind of I'm going to keep an eye on this guy. Why are you back here? At no more than five minutes later, Rebecca, one of the other crew members came over and began putting a microphone on his lapel, miking him up.
Speaker1:
And in an instant, my perception of that person went from here, you don't belong here to, oh, my God, you're a speaker, and now he's way up on a pedestal in an instant. Yes. And so what I love about, you know, for anyone that steps up, this is exactly what happened to Rebecca. She just told the story. She got two clients. One became a high end client because of their perception. She brought authority to her being. It's more powerful than writing a book and writing a book is another good thing to do, too, but once you find out a speaker, you just you're hooked together. Yeah, I never said a word to the guy. And I went to the bottom of the barrel to the top of the mountain, thinking about it like, oh, OK, you're good. Yeah. So it's powerful just being a speaker. And I shouldn't say just it takes some work. It takes dedication, takes effort. It takes it literally. Please don't do this by yourself and think you can just become a great speaker on your own. You can if you want to take 10 years to do it versus probably have several months with Rebecca, maybe sooner do it with somebody that knows what they're doing and can coach you and get you to the promised land way quicker than if you were to do it on your own. That's my advice. What would you say to that, Rebecca?
Speaker3:
Absolutely. Yes. I mean, we all need we all need the support. And like I was saying earlier, I have my own coach to help with helping me step up and say yes to those bigger stages and refine my message. And it's just we just work better as a human species when we have support. And I think as entrepreneurs, we're so much happier when we're surrounded, when we surround ourselves with great support.
Speaker1:
Isn't it so true that we often see one person that is like uber successful in in our mind? We never think about the fact that they probably had many coaches over the course of their lives. It probably took them 10 years to become instantly famous, right?
Speaker3:
Exactly.
Speaker1:
And they've had help. You must get help. Jason Anderson. I love it. Dare to suck. I love it. Yes. Jason was a guest on this show as well. An amazing, amazing entrepreneur as well. So thanks for coming on, Jason. Love it. Yeah, everything. Everything. So speaking as is so, I love it so much. I worked with a mentor. I taught his students I was his lead trainer for two years or so. I branched out on my own. I did three of my own events and then I hit the reset button and needed to build my platform. And in the interim, I got I got that itch. I want to get back out there. And so this is the result of that itch. The mind body business show I'm not good and now I'm able to do this. And then when committed, I was already ready is awesome. And then I can't wait to get back out there, though. So what would you say, Rebecca, the difference between as a speaker speaking to a live audience on a stage where right there. Or speaking in a virtual space where you can't see them like we're doing right now, what is the difference and what is your experience been with each?
Speaker3:
Well, other than when I'm speaking here, I'm wearing flip flops and when I'm out on the big stage wearing like, well, there's a big difference in how comfortable the comfortable ness of my feet and your height and my height. Yeah. So, you know, they're both great. I the whole thing has absolutely I've been embraced even more. I was already coaching and teaching online and now even more and I can't wait to get back out live to. So it's it's a boat now. I mean it's the virtual speaking is not going to go away. I now have the ability to have women and men from all over the country attend my workshop, my workshop. So it's I love that because before I was just doing my workshops in San Diego, but now I have these virtual workshops and workshops. And so it's the combination is where that I really am.
Speaker1:
Yes. Oh, I can't resist. The combination is where it's that. That's a yes. Oh, yeah, Obama wisdom there it is, because very, very soon we will have that ability and in many parts of the country that already are doing that meeting and congregating with speaking events that I went to one in Florida, when was that? January or so of this year. I think maybe it was December and we had to have a limited capacity, but it was nice to just be an event. I wasn't speaking at this when I was there to support. It was a whole different thing, but it was awesome just to feel it and be involved in it. Once again, I can't wait for it to come back. And I totally agree. I think the combination you can use one, you can use this venue like we're on right now to basically act as a marketing funnel, if you will, to get people to your live physical event as one example. Just an example. And that could be like in the form of an ad spot like you saw we did in the very beginning of the show. You could advertise your own stuff. It's your show. You get to do what you want us to. Beautiful that. I can't wait for that time where we can do both, literally. My gosh, look at the time. Are you are you kidding me? We only have five minutes left. Good thing that this doesn't just auto destruct in five minutes. We can go a little over if we have to. My gosh, there are so many things. Oh, let me I would like to ask one more if you don't mind going over maybe five minutes or so. Rebecca, would that be OK?
Speaker3:
Yeah, sure.
Speaker1:
Cause I hope I hope you know, I want to give respect to everyone watching as well that are watching. Thank you for hanging on. Yes. The prize will be given out if you can hang on just a little longer. This is a very important question because one of the keys, one of the lifeblood of any business comes by the way of this term called marketing. You know, there are marketing. If everyone had mastered the skill set of marketing, no one would ever have an issue in making money ever is the one most important gradient in developing, building and growing a business if you were to take a skill set out of them, in my humble opinion. And for you, Rebecca, if you were to look at today, you have to go back over the whole course of the years that you've been doing this. But right now, currently, for everyone out there watching and listening to help them out, what would you say is the best form of marketing that's working for you right now?
Speaker3:
Well, this is so easy. It has to be speaking, of course, speaking, speaking from the heart, speaking from your soul and blending strategy and soul to connect with your audience is really the best form of marketing. It's because you can create that intimate connection. Even if you have an audience of hundreds or thousands, you can create that intimate one on one connection as you look out into the audience or look into the eye of the camera as you're speaking. And it can appear as if you're speaking just to that one person that's watching you. So it's it's that's the opportunity to nurture that relationship through speaking.
Speaker1:
Absolutely. Love it. And I want to bring up your Web site really quick, give you a moment to let people know how they can connect with you. We're not done yet, ladies and gentlemen. But do write this down. And you saw the website earlier. I'll bring that back up as well. And here's the website in the lower left. It's Rebecca Massood Dotcom. And that's our b c c a m a s s o u d dot com. That's for our audible or podcast, Listening Friends. And this is the website. You will see if you're watching this live or recorded video. You can see this up on the screen. And what would be the best way for people to connect with you? Is that through this website, Rebecca, or other means?
Speaker3:
Definitely they can connect with me at Rebecca Massood dot com. They can go to the contact app at the top right there and also on Facebook and Instagram. Instagram.
Speaker1:
Fantastic. I'm getting some comments loaded here to put in and also, yeah, let's do this now. So let's not make people wait the entire extra five minutes, just if that's okay with you, Rebecca. You had mentioned before we went on the show that you had maybe a little free gift for the people that came to watch you tonight.
Speaker3:
Yes, I do. It's my ultimate guide of places where you can be speaking now and so you can go to Rebecca Masu dot com forward, slash free Dasch gift free dash gift and it's I get started speaking forty nine places where you can start speaking locally and online. The five steps that you need to get started speaking. I provide some phone scripts and email scripts to help you start inquiring about speaking opportunities. If you're like, I don't know what to say when I reach out to an organizer, will I give you all the things that you need to say and what you want to say as well as what you want to have ready with doing your speaking outreach?
Speaker1:
Oh, my goodness. There was so much in that just by itself that Lawrence. Yes, another day, another bomb dropping. That was phenomenal. So you want to go to Rebecca Massood dot com for free Dasch gift. Now, this is important. So you see on the screen that you those are the see that notice. There are mixed case in the lettering. There's R is capitalized and M is capitalized. Anything in a URL, a website that is that part and the dot com, anything before the dot com. It doesn't matter if you have all caps all over this case, it doesn't matter. The important part is after the forward slash that matters. So free Dasch gift one hundred percent all lower case. So Rebecca, Amazon.com for free Dasch gift. So be sure to drop that in the comments. So hopefully all of you can see that and just click on it. I would highly recommend that you all get this. What? I don't it doesn't matter if you're already a polished speaker. I've learned some things from Rebecca. I've spoken a number of times on different stages. I've shared the stage with the numerous and credible people. I'm not going to go namedropping here. And I've learned quite a bit just by hosting the show. And I know that you will be able to to and now if you're just starting, my goodness, you've got the right person. She's right here. It's like The Brady Bunch, isn't it? And it's only only certain people will get that one, too, like the Johnny Carson, but definitely reach out to Rebecca.
Speaker1:
So go to that site, grab the gift. It is called a gift for a reason. I mean, did you hear everything she said? I mean, for things to have ready. My gosh, preparation is key. Oh, my gosh. That's one of those things that will keep you from being freaking out if you're not hundred percent prepared. Things like what if you're on a PowerPoint and you have that shining up on the screen and the light bulb burns out in the hotel, you you're doing your speech from what then? How do you prepare for stuff like that? I'm sure she's got all this covered, so be sure to head on over Rebecca Amazon.com for free gift. And now we're almost there. I know many of you are hanging in for that big prize. All of that gift signed up for a little bit longer. Rebecca, I love to ask this one final question of every one of my guests, experts that have been on the show. And it's interesting because I didn't plan it this way. I just asked it once and thought, wow, that was an interesting answer. I didn't expect that. And then I've asked it time and time and time again. Now, every show and the answers are just so incredibly intriguing to me and and powerful, thought provoking, you name it. They run the gamut. And that when when the question is asked, some will get it right away. Guest experts like yourself, some will take some time and ponder. And it's just interesting that the variety of reactions to this question.
Speaker1:
But before we ask that final question, you know, we have to do this. Well, I'm going to say we get to do this and that is show people how they can win that five night stay at a five star luxury resort, compliments of the big insider secrets, dotcom. So in the beginning, I said, keep your attention to Rebecca during the show, if you remember that. And so now I think Rebecca would agree with me. We're going to give you permission to take it away for just a moment and pull out your your your phone, your smartphone, cell phone, and then pull up your messaging app, the text messaging app. Why? Because you're right now. Because to enter, to win, all you need to do is where you would type in the name of the person you're about to send a text message to instead of typing in the name put in this number. And that number is three one four six six five one seven six seven guests. Experts are allowed to enter three one four six six five. That was four, Rebecca, one seven, six, seven. And in the message area where you would actually type in emojis or anything like that, you know, your actual message instead of emojis, no emojis, just two words separated by a dash or a hyphen, if you prefer. And those two words are peak. That's p e a k dash vacation all together, no spaces. So again, real quick, write this down because I'm taking the screen down real quick.
Speaker1:
Three, one four six six five one seven, six, seven. That's the number. And then the message is peak dash vacation and then keep your phone handy because you will get an automated response. I'm big into automation and our system will respond to you requesting your email address. When you provide that, you are automatically then entered into the. So I just want to get that out there and let you know how and what to expect, and we're going to bring on the one and only Rebecca back to the screen. So we built it up a little bit. Rebecca, this final question. Probably wondering what the heck is it now, the good news is that. There's only well, there's no such thing as a wrong answer to this question. It doesn't exist, you cannot get the answer wrong. That's what I'm telling you, that the really cool thing is just the opposite is the case. The only correct answer is yours. It's it's personal, not in a deep personal digging into your personal life kind of thing. It's just a personal question because everyone seems to react differently. Cool. So you know that. So whatever it is is going to be the perfect answer for you, whether it takes you 10 seconds a minute to come up with the answer or whether it's instant. It doesn't matter because it's your answer and it's about you. It doesn't matter. And I'm not on the clock. We're not on the clock. So how long it takes. All right. With all that buildup, are you ready?
Speaker3:
I'm ready.
Speaker1:
All right. Here we go. Rebecca Massood. How do you. Define. Success.
Speaker3:
Well, I define success as doing what you love, absolutely you're doing absolutely what you love the way you want to do it, you're. You're giving your gifts, you're you're sharing your expertize, you're receiving abundantly for your gifts and having a great time. And so for me, life is about joy and fun and pleasure and receiving abundantly. And success is is that it's it's all that it's all bundled in that's in that and and giving giving of yourself, giving freely, just feeling the sense of freedom and joy and just no limits to what you can create being that creator, master, creator in your life and. Painting the canvas any way that you desire is what successes to me.
Speaker1:
Hmm, warrants one final bombing run. Yes, oh, perfect timing with that, you are good at this. Fantastic. Wow. Rebecca Musser, thank you so very much for everything. You've been phenomenal. You provided incredible value. I know this. I mean, like, I'm not kidding. I learned a number of things from you that I have not utilized or known about before in my speaking career. So thank you for me to you for providing such valuable information. I can only imagine what others that have not yet been on stage or are just starting the nuggets of wisdom that they got from you and the impact. Here's the thing for all of you, that we're taking those notes, and I know you are. Look, I got a full page. It's like I have no more room that here's the most important thing you can do with those notes is in Rebecca, I'm sure will back me on this is put them into action. And one great way to do that is simply to reach out to Rebecca at Rebecca Amazon.com and go to that website, click on the contact link on our website and just have a conversation. You can tell she's very nice. She's not going to bite. Not right now. She won't bite. And very personable, very approachable. And look, you can just tell by her she wants to help and she has she has the experience to do so.
Speaker1:
And so I implore of you, if there's any part of you saying, you know, I think it's a good idea, I should start speaking publicly, even if there's all these other voices saying, yeah, but yeah, but you're too old, you're too short, you're too fat, you're too skinny, whatever. Throw those voices out because Rebecca will help masterfully mold the beautiful clay that you are into a phenomenal speaker. So I got where I come up with all this stuff. Rebecca, I'm going to get that and write some hard copy with it. But in all seriousness, reach out to her. There's a website. You see it right there. Let's see. Thank you, Pamela. She says, great interview, Brian and Rebecca. Lots of great value. Yes. So agree. So agree. Thank you for everyone coming on. Thank you, Rebecca, for coming on and spending your valuable time with not just myself, but with everybody who's been watching and listening and interacting. Thank you all for that. Before we call it a night. One last thing, Rebecca, if you wouldn't mind if there is somebody that has never spoken either in public or from stage, either one, and they came to you with Rebecca. What do you think? What is one piece of advice that you would give them to get them started immediately?
Speaker3:
Uh. Well, I mean, honestly, I would say come to my workshop and that that's just a great starting ground for starting to. Put together a talk that you could see delivering to your ideal audience, and it's you know, we just it's it's a great, safe, supportive space where I walk you step by step and you're surrounded by other amazing entrepreneurs and that are also in that some are nervous that we've never spoken before. And so there's going to be people there just like you that are just getting started. And so and I also say I have a lot of compassion for yourself. The entrepreneurial journey is is is it's tough. It's it's it's it's not for the faint of heart. And and so, as you first of all, just congratulations for saying yes to being an entrepreneur because that takes such courage. And so. Driving off of that courage, like sailing off of that courage to the next step, which is getting you on a stage where, again, it can be just so simple, eight people in your living room, 10 people at your local networking group, restaurant, back room of the restaurant, and and then just giving yourself a lot of compassion and love as you keep stepping out and taking those leaps.
Speaker1:
So I can tell you right now, everyone, the answer was the first thing she said because everything she said after that, we'll support that, and that is to attend her workshop. And do you have those online right now, virtual, yes.
Speaker3:
Yes, I do.
Speaker1:
Know it can't get any easier. Go to our website. Is it on your Web site directly? Yes. Success stories. Work with me is an honor. Work with me
Speaker3:
And work with me.
Speaker1:
Ok, so go to our website. There's a work with me navigation menu at the very top, top left, the farthest, most left. And and if you can't find it, just reach out to her. I mean, again, look at her. She's an amazing and listen, she's an amazing woman who has your best interests in heart. So connect with Rebecca. Rebecca, one final time. Thank you so very much for coming on this show and just love it. And we went over ten minutes, more than ten, and I'm okay with that. Thanks again. Appreciate you. And for everyone that came on live and interacted, appreciate you and all of you that weren't able to make it live. And you're listening on the podcast. Remember to head to the mind body business, show dotcom and you can actually register to just get reminders of when we go live. And you could watch and interact with us live right here on this show each and every week. Can't wait for the next episode, which is coming up very soon. That's it. It's a wrap on behalf of the amazing Rebecca. Listen, this is your host, Brian Kelly, my buddy. Go sing along, everybody. Have a great evening. Be blessed by bye for now.
Speaker3:
Thank you
Speaker1:
For tuning in to the mind body
Business show podcast w w w Scott the mind body business show.
Speaker1:
My name is.
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Rebecca Massoud
Rebecca Massoud is a soulful speaker coach, marketing mentor and passionate yogi. Women entrepreneurs hire Rebecca when they are tired of hiding out and long to be fully expressed with their gifts and message. Rebecca's clients courageously step into the spotlight with a soulful signature talk, attract their ideal clients with ease, and double or triple their revenue, as they unapologetically say "yes" to being seen, heard and highly visible.
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Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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