Special Guest Expert - Riana Milne
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Announcer:
Welcome to The MIND BODY BUSINESS Show. The three keys to your success is just moments away. Here's your host, Brian Kelly.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show! I am so, so excited because we have an amazing expert in the field of mindset with us tonight. Oh, my goodness, I'm getting goose bumps on my arms. I'm not kidding. I love what I get to do. Real quick The MIND BODY BUSINESS Show, What is that all about? If you've never seen the show real quickly, in my now fifty five years on this planet, I began studying those who are successful, specifically those who are successful and started noticing certain patterns develop and why they had achieved that level of success that they were they were getting. And I realized that and they kept coming up over and over and over. And so I said, my goodness! So there's actually three areas. One is mind, which means mindset. Successful people have figured out how to develop a rock solid, very empowering mindset. And we're going to go deeper into that tonight on the show. So I'm going to move past mindset, even though it is probably the most important aspect of your success, whether it be business or personal. And then there's body that is literally about taking care of your body. Those who are successful tend to do this. They exercise regularly. Doesn't mean every single day, but regularly, and they are very cognizant of what they are in-taking as far as nutrition, whether it's food or drink. And that's another pattern I found that developed in many successful people and then business. Oh, my goodness, that is so multifaceted. There's sales, there's marketing - that's a big one, team building scaling, systematizing. The list goes on and on and on. And those that are successful have mastered all three of these areas - mind, body and business. And when it comes to mind and body, it's like they are like a team mind and body. Your mind and body are team. More specifically, more importantly, they are your team. So if both or either one of the team members is not operating at a peak level of performance, then you can guess that the team as a whole might be suffering. And so it's very important first to set the foundation for your success, for your life, and that is through mindset and taking care of your body. And that's going to be a big part of the topic of tonight's show, I'm so excited. And another thing I noticed with successful people beyond mind body business. In fact, this goes into the mind realm once again is most successful people are very avid readers. They love to read. And with that, we're going to quickly segue into a little segment I like to appropriately call bookmarks. Here we go.
Announcer:
Bookmarks, born to read, bookmarks. Ready steady read bookmarks brought to you by ReachYourPeakLibrary.com.
Brian Kelly:
And there you see on the screen, ReachYourPeakLibrary.com. And one quick note for all of you watching either live or listening later to the recording is, stay with us. In other words, take notes, take out a pen and paper, literally, you know, the old school instrument and take notes and write down the resources that you hear during the show. Instead of going off and typing in a Web site address and checking it out, because as they say and as I say, the magic happens in the room. And I would really I would really be disappointed if you were to miss one golden nugget by our guest expert, Riana Milne, who's coming on very soon. So stay with us, take notes and you're going to love the value that this young lady is going to bring to the show, I kid you not. This is going to be phenomenal. ReachYourPeakLibrary.com - That is a website that I personally put together as a result of finally getting in the habit of reading books. I didn't start reading books voraciously until just several years ago, and then I became a sponge. I finally learned that this was one of the key elements for becoming successful. And so this website I put together. Every book you see in this website, I have read and more importantly, vetted, meaning not every book has made it to this list that I've ever read. And so that is here to help you, the entrepreneur or the business person that's looking to increase your success, increase your your personal prowess in in all areas. And so this is really my gift to you. It's not a money making website. It is there for you to go and you can pick out books that have at least been vetted by one other successful person. So that way, the odds of you wasting time on a book are greatly decreased. And so that's there for you and enjoy it. Write it down, don't go there yet, because it is now time, already, fantastically, to bring on our wonderful special guests expert. Here we go.
Announcer:
It's time for the guest expert spotlight - savvy, skillful, professional, adept, trained, big-league qualified.
Brian Kelly:
And there she is, ladies a gentlemen.
Riana Milne:
Hey, how are you, Brian?
Brian Kelly:
The one, the only, Riana! How are you doing, Riana?
Riana Milne:
I'm great. Thank you so much for having me tonight. Happy to be here.
Brian Kelly:
I'm so excited, I cannot tell you because you are an expert in the field that I love so much. And it's just we're gonna have a rocking good time. Is that OK if we have a good time on this show?
Riana Milne:
That would be great. Absolutely.
Brian Kelly:
Before I jump in and formally introduce you, I want to remind everyone that's watching live that if you stay on to the end, you get a chance to win a five nights stay at a five star luxury resort in Mexico, all provided to us by our sponsors, as you can see up in the corner. Powertexting.com. And we give away a vacation every single week on this show and just so you know, these vacation days are not something to snare you in to a timeshare presentation, which many have in the past. I know that for a fact, because the actual sponsor, the owner of the company Powertexting.com, has actually used this very vacation your way himself, no less than three times. And so each and every time he said it was a phenomenal experience, so be sure to stick on to the end. Now it is time to introduce the one and only Riana Milne. She is a certified global life dating and relationship coach, a number one best selling author, the host of her podcast called Lessons in Life and Love. She is an educational speaker, a certified trauma and addictions professional, and is a licensed mental health counselor for close to 20 years in Palm Beach County, Florida. Amazing already. She was also a life and dating coach for the docu-series 'Radical Dating Finding Lasting Love over 40' and get this, her client is now happily married. So do you think she knows what she's doing? The answer is yes. Riana specializes in those who have had past childhood dating or relationship trauma and offers one on one VIP coaching and online virtual coaching programs for both singles and couples at her LifeAndLoveTrainingAcademy.com, I love it. With that, now, finally, allow me to introduce the wonderful Riana Milne.
Riana Milne:
Thank you so much. That's really sweet. Thank you, Brian.
Brian Kelly:
Yes. I'm so excited to have you here, Riana. I cannot tell you how much I think you can tell a little bit. I'm about to jump out of my chair, I'm so excited. One thing I love about introducing guests is the bios are amazing. Yours is no exception. My goodness! you are so like accomplished.
Riana Milne:
Thank you.
Brian Kelly:
You're very welcome. And you have the talent that helps people and that's what's near and dear to my heart. That's something I know you love to do. You're very serving individual who loves to help people. I don't think you'd be in the field you're in if you didn't. I mean, come on.
Riana Milne:
It's definite. It has to be a passion. Yes, for sure.
Brian Kelly:
Absolutely, and it shows all over. Just watching your face right now as we talk about your glowing, you're you're smiling you're excited. And one of the things I love to do is, is once we learn more about you and your accolades, your accomplishments, your past experience is, I always love, I'm very curious, I'm a very curious person. I love to dig deeper into a successful person's mind. And yes, we're talking about yours right now. And to do that and we're not talking about anything crazy it's just getting a little deeper and find out what makes people like you successful. People like you, Riana. What makes you tick? And so like in the morning when we get up, you know, if you're anything like me you're a little groggy, Right? And you got to kind of raise up out of bed, swing the feet over the bed, they hit the floor. And now you start coming to what I'd like to say and we start coming into, you know, realizing the days ahead and we're either motivated or not. People like you are motivated, there is no doubt. You cannot not be motivated to do what you do and be successful at it. So for you, when you start to come to, so to speak, and you notice that day is coming and you know, it's there and you get to now go help more people. What is it for you, Riana, that motivates you? What's going on in that beautiful brain of yours at that moment?
Riana Milne:
OK, Well, I wake up a little bit differently. I usually wake up alone without the alarm about 10 to 15 minutes before the alarm goes off at 7:30. So I stretch for about 10 minutes, in bed while your muscles are warm. It's the best time to stretch. And as I'm doing that, I think of the 3 goals for the day that I want to make sure I get done and in what order of importance must they be done. And then if I have more time, I'll do goal 4 and goal 5. But that's been a routine of mine since my 20s. Always thinking what way it is I have to do today. So I don't have that sleepy feeling when I get up, but at time I do get out of bed I know where I'm going, I'm focused on what I want to do and then I once I am dressed, I get a protein shake and then I sit down and meditate for 15 minutes, which is a very important part of focusing my brain as well as giving gratitude for the things I do have and getting into my spiritual presence, which is a really important part of my business success. So what motivates me? Basically, the things that I have gone through in my life, you know, I've always wanted to be a counselor since I was very young. I used to do a lot of motivational writing when I was in high school. I used to write these little mini journals that people say, "Can I read what you're writing?" And they used to say, "This is good. This is motivational." And I've gone through a couple of painful relationships, and after the second one, I decided to really focus my niche on the correlation that I made between toxic partners, for lack of a better word and the fact that they had childhood trauma. And I had to figure that out for myself, so it was part of my forgiveness and my healing with that partner. And I had great love for him and it was a devastating situation at the time for me and my daughters, my family. And I needed the understanding and me being a psychotherapist, I had seven psychotherapist friends. I'm like, "What did he have? What made him do these things he did?" And everyone was baffled because even though I have a triple master's in Applied Clinical and Counseling Psychology, this was information we did not learn in school. So I was so fascinated with the research, I just was so excited to bring this out to the world globally and do the correlation between childhood traumas and how that blocks people in life, love, business and even parenting. That's what motivates me.
Brian Kelly:
I love that statement. It makes me love every bit of it. And so much does happen in our formative years, especially between 0 and 7. These are, I'm going back to NLP training that I've been through and that can actually plot a course to your your actual results. And I love that you are going in and identifying those and helping people to overcome what has been holding them back from the life they truly deserve, that they want and that they deserve. And that's that's a beautiful what you do. And I wanted to point out for those of you that are watching and taking notes, hint, hint, wink! wink! that yet another pattern that Riana just brought up that I hear over and over and over again, and it's usually from and as a result of that very first question, and that is that they have a routine.
Riana Milne:
Mm hmm.
Brian Kelly:
And you notice Riana said she's done this. She's had a routine since her 20s. And so it's not something she just started doing and then I'll do it now and then here and there. It's a routine, she's disciplined, and that's one other trait of highly successful people. And notice she spends time on her mind and her body. She meditates, she goes over three goals and she has a protein shake as well. So there you have you it, you have mind and body already starting the day. That's why Riana is where she is. She's successful, she's in Florida, she's helping people and she's rocking it. And I'm so fortunate to be on the other side interviewing you right now, Riana.
Riana Milne:
Thank you, Brian. I think another part of it, too, is when someone can take their pain and make it their passion and their purpose. It's really important to have purpose in your work. Me being very spiritual, I feel that we are all human beings here in this world for a reason. So it's important you find your reason and how can you give back whether it's to humans, to the earth, to animals, just making a difference in some way? And that to me is, you know, helping people heal from the things that I went through with both childhood and love trauma. You know, it gives me purpose. That's why I love what I do so much.
Brian Kelly:
And, you know, because of the fields you're in and what you're dealing with, trauma. I mean, I can imagine that that's got to be somewhat of a challenge at times, probably not for you haven't done it for so long. But, you know, that's not a positive thing that people went through that they're going to bring back up. How do you. How do you maintain? Because to become and remain a successful person, it really takes a rock solid, positive mindset.
Riana Milne:
Yeah. I mean, I work hard and I play hard. I don't take it. Once I've done my work, I can close it off and really go into something different. You know, I really love world travel, I do that a lot, I love dancing, I love music. I was out dancing last night to a Motown band. I mean, my friends are really great company and I can just drop work when I drop it. But when I'm with my client, I'm super focused and I am already prepared that most clients come to me very high anxiety, bouts of depression, feeling very frustrated in love. They keep having repetitive toxic relationships or they may be struggling at work. They stay with work because they're afraid of change and they hate their job. So there's a lot of negatives and fear and low trust in the clients when they come to me. I'm so used to it that it doesn't really shake me but it just takes me a couple of sessions to get them to just relax and open their mind and their hearts to learning something new. And then I look at vitamin therapy. I put them on vitamin therapy. My clients are not on psychotropic drugs. So we do everything holistic- mind, body, spirit, to heal. And then we make the unconscious to conscious awareness. So no longer are they acting from a fear based unconscious mindset. Instead, you know, when they learn the tools, they are working from full conscious awareness to make their decisions, their goals and go for their dreams with more confidence.
Brian Kelly:
My goodness, and that's it. The fear based mindset is what holds people back from greatness. And interesting because we have similar paths in that in that area, Riana, which I love about this, is, you know, once I learned myself personally that it was really fear that was holding me back from really achieving what I would deem success and then learned the tools and techniques to release that fear. Wow! what a difference. My goodness!
Riana Milne:
Isn't it? It's phenomenal. And I call it the other side of the rainbow. You're starting out not knowing what you don't know and it's a very frustrating, scary, sad place to be. And then once you start getting these skills, you're going to do better and feel better but then you'll slip because the unconscious is so strong and there's behavioral patterns from your childhood. Those coping mechanisms come out later as emotional triggers our poor behavioral patterns and we need to break all those. Not only the thinking patterns, but the doing or the reaction or the blaming or the feeling like a victim. There's all these different things that are part of that negative past and we've got to break those habitual habits to get you clear and clean. And it's so funny you said that I have an aura because we talk about that all the time when my clients are on the other side of the rainbow, that you can just see their aura, their energy, their peace, their calm, their happiness levels are very, very evident. It's almost like an anti-ageing drug as well, you know, people feel and look much younger than their years just because they just feel so good and happy about life.
Brian Kelly:
And it's all because of the mind and how powerful our minds are we have no idea. You have a better idea than most, I'm sure. And the beautiful... how wonderful that you get to witness that, you know, on a daily basis. I can see what would motivate you for sure. Knowing that at the end of the other side of the rainbow, they're gonna have that glow. They're gonna have that youthful, freed, liberated mind that's allowing them to be who they truly were meant to be.
Riana Milne:
Yes.
Brian Kelly:
So what you do for people is a God sent, so God bless you for doing it.
Riana Milne:
Thank you. Thank you.
Brian Kelly:
Really, I truly, truly mean that. That is phenomenal. And for those of you watching, we're going to get a little deeper into what Riana does and learn how she can help you. If you're a potential candidate, then we definitely want to get you connected with Riana. This show is not about selling things, it's not about pitching things. It is about providing value and providing solutions for those who are ready for it. And if that person is you, then we will give you the opportunity to reach out and connect with Riana. Highly recommend you do. Just from the short time I've known her, I already can tell, she is a mover and shaker and she helps people in phenomenal ways. It's hard to explain to those who've not gone through any kind of mindset work, Riana. You know, it's like I don't know how to tell you, you just have to experiences it is what I would always say.
Riana Milne:
The thing is, most people don't think they have childhood trauma. And when I first was reading this, it's like, "Oh, he had them. I didn't" You know, I had a few bumps in the road, but I didn't have trauma. And then the research was saying 90 percent of people, adults have 1 to 3 of the 10 traumas I'm going to describe and I developed my list based on the years of psychotherapy and every job I had was working with kids from traumatic backgrounds. So I was in a hospital setting working with kids who were suicidal, cutting runaways, drug and alcohol users from the foster care system. Then as a drug and alcohol counselor, I was in a drug rehab center for adolescents and with one for women with the prison system, which we call 'Drug court'. They were released from prison, allowed to go to a rehab. And then I worked in the schools as a specialty counselor called a SAC, S-A-C, student assistance counselor, working with the troubled upset kids. So kids might've been ADHD or apositional defiant, the bullies or the bullied kids, the loners, just somewhat traumatically upset and they came from homes that were upsetting for them. So all that in combination and then what I saw in my partners, I just kind of put this list together. Now are more than 10 that I identify, but I talk about the top 10 when I'm interviewed. And then people hear it and it's like, "Wow, that makes sense, OK. Yes, I did have this happen" and I was doing the research, I did identify mine as well. So then it started making sense where I was attracting troubled partners into my life. So, yeah. Would you like me to go into those 10?
Brian Kelly:
Yes, please.
Riana Milne:
OK, All right. So when I do, if you'd like to write this down on a piece of paper, there's three columns you put 'Me' on the first one. The second column would be 'Partner'- a partner you remember struggling with, and the third one would be 'Parents'- and you could put mom, dad or both when I go through the list, because later, the Kaiser Permanente Group with CDC, Center for Disease Control also did a childhood trauma study. But their correlation was working with those with childhood trauma and how later disease came out in their life much earlier in life as well. So we're talking like M.S., chronic fatigue, fibromyalgia, diabetes, so many different cancer, heart attacks, heart disease. So all those have a correlation to early disease and illness onset. But they didn't really do life love in business. And that was the end that I really research. So our lists were different initially. And I work based mine on on the people that I've worked with. So I'll go through this list. Now, when you're young, you know, I don't want you to place now today blame on mom or dad because parents do that the best that they know how. And remember, they have probably come from trauma themselves. And then we don't want you to feel shamed either because you were young and innocent and you can't help the home environment that you happen to live in. You know, that you were a part of. So we're just trying to look at this in a factual way. OK, So first, the if you were a child that grew up with any addictions in the household. Now, Kaiser studies suggest drugs and alcohol. So maybe as an addictions counselor, I say drugs, alcohol, sex, which is a chronic cheater of a parent, porn, gambling, hoarding, eating, spending, workaholism, gaming, TV watching. There's eleven addictions there and there's more, but those are some common ones. Number 2 is verbal abuse. So if you witness mom and dad yelling and screaming at each other. But I also define if you never heard the words I love you or you didn't get compliments, if you didn't hear Words of Endearment like, "I love you, honey, I'm proud of you." those types of things. A lot of kids grow up not hearing that. And instead, you might have heard something like "You'll amount to no good, yeah, that's good but still not good enough." You always heard these messages, "It's not good enough." That's trauma number two, verbally. OK? Number 3 is emotional abuse and neglect. Number 4 is physical abuse, like beatings, any kind of beatings, rape or molestation. And those two could have happened inside or outside of the home. The next trauma is abandonment and identify two types of abandonment. The first one I call no fault. So it's no fault of your parents if they happen to die early or if they have to go off and serve at war. A child is always left wondering, is my mom or dad OK? Will they'd be making it home? It's a very scary feeling for a child. And the third one would be if your parent happened to travel a lot to support the family. And I identify myself in that one because my dad, we did know it, the family, but he was like James Bond. He was FBI and CIA. And we did not know it until we got letters from Ronald Reagan and William Casey thanking him for his many years of service. But I do remember as a child asking my mom, when's dad coming home? And she would be all disgusted. "Well, I don't know where he is" and I'm thinking " Why? Well, where is he? Is he OK? You know, so that was a nerve wracking thing for a little child. The fault abandonment would be if a parent never was active in your life or if there was a divorce and they happened to go off and not really see you on a regular basis or they promised to see you and break their word, or even if they see you, they kind of check out and they're like only watching the football games or it's a woman who's only involved with her new boyfriend and you're just sitting in the room on your computer. OK, There's really not much interaction there. So that would be a fault abandonment. The next one would be if your part of adoption foster care system or had to go live in another household because your parents couldn't keep you in their household. Trauma number 7 is one of the most popular that I call personal trauma. So that's if you remember being different in some way, you might have been a skinny and gawky kid or someone call you know, they called you nerd or you might have been overweight and you were teased for that. You might have had asthma and not chosen for the sports team or being labeled ADHD and felt different because of that. It could have been a racial thing where you felt different in school because you weren't like most of the other kids. So there's many different ways that trauma number seven could come out. And it's a very, very popular one, leaving you feeling not worthy or not good enough. It's trauma number 8, as I call sibling trauma. Now, this one, your sibling could have bullied you. They could have been born with a medical issue which commanded more of moms and dads time or most commonly, you perceive them to be the golden child. They got more moms and dads attention. So they might have been the super athlete or really pretty or really handsome or super smart, whatever it was, you could see mom and dad praise them all the time. You just didn't feel like you could measure up. The next one number 9 has two parts. The first part is family trauma. This is if a parent was incarcerated, if you had to move a lot due to your military family, you're always the new kid in a different school every two to four years, if you came from lack and poverty or a dangerous neighborhood. And bringing in from the later list is one that's becoming unfortunately so profound and that I call community trauma. These are school shootings, are community shootings, anything where big communities are lost and by things such as Mother Nature, floods, fires, hurricanes, mudslides, volcanoes made whole communities are being wiped out. More and more often we're seeing these types of things occur. Scary for the adults. Can you imagine little children going through this? And then the last one is if there's a mental health illness in mom or dad, and the two most difficult to navigate is bipolar and borderline. So bipolar personality disorder, I describe as bipolar is manic depressive. So manic is could be a gambling spree, a spending spree, an eating binge, OK? And depression can come out by you checking out or even through anger. And the other one, borderline personality disorder, I describe as quick tempers, moody- when they're good, they're great but when they're bad, they're horrid and you never know which one you're going to get. So that leaves a kid in a state of high anxiety. So those are the 10 that I saw over and over again with the populations that I worked with and in the husband that was a struggle, he actually had 9 out of 10 traumas. And then I look at the severity levels from 1 to 10. So let's say a child had three bad beatings in his childhood. They say, "Well, that was really bad. I'm going to give that a 3". And then somebody who's beat three times a week, that's obviously a 10. So the severity levels make a big difference. And on the high scale, this is where you see your sociopaths and psychopaths and a psychopath as a sociopath who kills. Sociopath is someone that uses people for pleasure or profit.
Brian Kelly:
Yeah. Was going down as you're going down the list, you know, I'm trying to think and to have someone have that many. Wow. Oh, my goodness.
Riana Milne:
Yeah, it's unfortunate.
Brian Kelly:
You feel for them, right?
Yes. Well, yes. And when you understand that, that's why I said yes, he had a really rough go of it when he was a child and, you know, instead I felt compassion and the ability to forgive. But then at the same time, I had to say, "OK, I have to be knowledgeable again to make sure I'm choosing someone who's emotionally healthy, right?, and consciously aware and not taking high risks that not only ruin their reputation, their job, but because they're attached to me, it would ruin mine as well". So that's a tough place to be when you're on the other side of that.
Brian Kelly:
Yeah, and it's amazing, you know, just stirs up all these thoughts, like when you meet people and they may be you know, they may not react to you in the way you want them to, but we don't know that they could have been on this list and had a lot of those going on that are still with them.
Riana Milne:
Amazingly enough, Brian, when people of trauma attract people of trauma and these relationships early on are like love bombing. Like a lot of texting, falling in love fast, want to be exclusive right away. This is the guy that might ask the girl to marry him within two or three months, and ladies, that's a real red flag. You know, that's a scary thing. So, yeah, in the beginning and then you see once it gets more commitment... So whether they move in together, they get engaged to get married or there's a child, then the mood disorders and the problems escalate after there's some other form of commitment. That's usually about four months to nine months in.
Brian Kelly:
And I think that's almost true of any relationship, whether it started out healthy or not, is after the kids come, oh boy, everything changes. Some of it's good and someone is like, oh man, this is difficult. How do we keep our relationship going?
Riana Milne:
I got to say, the millennial men, I have a lot of respect for today. You know, I'm watching my son in laws be amazing fathers. Charles and Preston shout out to you guys. And they do change the diapers and take care of the kids and feed the kids. And in my generation, the men didn't do anything. You know, the woman worked and then cooked and then cleaned and then took care of the kids. I mean, we were at super burn out and I think that's why there was a lot of divorces in our baby boomer generation. You know, it's like the husband is just one more kid. So, you know, but I'm seeing the millennial men really, really stepping up. And I believe this is why they saw their mothers with this struggle. You know, when the father was kind of the absent dad or he'd go to work, come home and sit on the couch and wait for dinner to be served. So I really think the millennial men are really picking up and they're being better parents. They are being teens, you know, helping with the child raising. And I see that in my family.
Brian Kelly:
That's fantastic to hear, really fantastic to hear, because it seems from the outside looking in vantage point that the opposite is happening as far as family unity and strength and binding based on just what we see. You know what the problem is? It's the media, it's the news. They don't really want to report on good things. It's just those that are shocking and horrible. We could go down a rabbit hole on that, I don't want to. And so very interesting and intriguing and the fact that... I mean, think about this for those you watching and listening. This young lady to my left, to your right on the screen knows how to help you to overcome an act in spite of these childhood horrible things that happened, these traumas and some of them you may not even be aware of until you talk to Riana and she might... I've had this happen to me as well, that's why I bring that up. you're like "Oh, my gosh. I completely forgot about that. Wow!" You know, these big realizations come up...
Riana Milne:
And it might be interesting to tell them a couple examples of how this can come up. You know, we're talking about business. So the fear based mindset of "I'm afraid to invest in myself. If I buy a business coach, will it work? What if it doesn't work?" And there's all this angst and anxiety and they don't believe in themselves enough. This usually comes from trauma number 7- the personal trauma or the verbal trauma - number 2. When you've heard maybe from your parents "You'll amount to no good or your opinion doesn't matter." You know, "I'd rather see you than hear from you, just keep your mouth shut." You know, where your opinion is not respected. So it's really important that we analyze what is showing up for you. Now, Just the opposite. Let's take an example of, you know, the beautiful story of Oprah Winfrey. She came from a lot of poverty. There's a lot of prejudice against her. You know, she was going into the news media, they told her she was too overweight. They said that our color was too dark. She had all these verbal messages and not feeling good enough. But her mindset was so focused on wanting to succeed, and she had a regimented plan and she was focused to the point of really succeeding. So it can be one way or the other when it comes to the business. The mindset for success, if you have that in place, can really accelerate you. Another beautiful biography is Quincy Jones. You know, very much excelled in the music industry and film and mentored a lot of young people to their success in those areas as well. And at the end of the biography, they give all his awards and his acclaims and they said, "Is there any areas that you failed in?" He goes, "Yeah, I failed in love." You know, so he couldn't hold on to his relationships and his relationships with his children suffered most of his adult life until as he got older, he was able to patch that up. But very interesting. I watch a lot of biographies to see how the childhood traumas impacted them in good and bad ways. I mean, let's face it, we have a very high ranking official in politics, so I will not say the name, and he has a lot of what we call 'blurting out'. OK, blurting out as saying totally inappropriate things and just leaves people saying "He said what?" Right? and blurting out is a sign of childhood trauma. He had an alcoholic father who was quite a business tyrant. His biography was saying he was not able to play with kids on the weekends. He was cleaning toilets of his father's apartment buildings, you know, and so you know that how people end up... I remember seeing a news report and saying, "Do you think he has mental health issues?" I'm like, "No, he has unhealed childhood trauma." It's very clearly evident to me what it is. And this can also, you know, bring on narcissism. And again, the sociopath, people who don't apologize, people who are ruthless in business. What does that show? American scandals or something where they talk about all the business people that have ripped other people off. That's a sociopath, right? Using someone for pleasure or profit. So unfortunately, when I was doing my research, I said 1 in 25 people were sociopathic. Now today they're saying like 6 and 7 out of 25 are sociopathic. Yeah., because the traumas are worse and the families are falling apart, you know. So..
Brian Kelly:
It's not a surprise to be honest, but it is sad at the same time.
Riana Milne:
Yeah.
Brian Kelly:
You know that and thankfully we have someone like you. You know, all of those that are watching this now can... Look, you may not find that you want or need her services, but you might... I'm sure you can think of somebody who might be in that camp and you could very gracefully introduce them. And I'm sure Riana can help you with that.
Riana Milne:
I have a lot of people, Brian, very successful in business, but struggle in love and they can't figure out why. So that was the one that said, "OK, I don't hear compliments at home. So I'm going to work so hard and get all As or some Bs and I'll get love from my teachers and at least I'll be smart" You know? And then if they got went home with a good report card, they feel a little love and gets finally a compliment from their mom or dad. But then they end up working very hard and ended up being very successful in business. But the underlying thing, let's say they had a father who was very authoritarian, very strict, he used to beat them or scream at them, you know. That was then still not healed, right? So when it came to love, chemistry is one of the worst ways to fall in love. It's funny, all these dating profiles men say must have chemistry and that's all they go on. And it really I describe chemistry as the icing on the cake. Without the cake, the icing just melts. It's gone, right? You need the substance. What is their character? What is their value system? What is their behavioral patterns? Can you trust them? Are they good with money or they're responsible? Are they a good parent? You know, who are they as a person? This is what women really care about. The chemistry is just in a present. It's icing on the cake. So building that integrity piece, you know. Who are you as a person? That's a most important thing. So you know a woman. I see a lot of women that are people pleasers. Where does that come from? That comes from, let's say woman had an alcoholic, difficult mother, and in the morning she would get up to get her siblings ready for school, pack the lunches, get them dressed, get them out to the bus, and then she might not, A) - get yelled at and B) - just hear, "Thanks, Hun." And get a little bit of love. So this is someone always overdoing to either keep peace in the house or keep peace for themselves. That was their coping mechanism. Then as a woman, this might be someone that comes in in a coupled relationship and I hear "I've totally lost myself. I do everything for my husband and my kids and nothing's done for me." And they're burnt out, they're exhausted, they're stressed out, they feel disrespected and unloved, and so we have to rework on that boundary. It's funny for somebody with a lot of humor. I did a study on comedians... with comedians who used humor to get popular at school. They might have had trouble at home. So they came in and they told jokes they were the class clowns. So they became popular by using humor. And a lot of comedians tell about their sad stories as kids and make humor out of it. But every comedian I did a study on, you know, came from a very traumatic household or a troubled childhood.
Brian Kelly:
That's interesting.
Riana Milne:
Yeah. So there's all kinds of ways I put together like 24 different patterns. You know, someone that's a charmer, a manipulator. Let's say a man that's someone like that, well, that could have been the kid that let's say he would be beat by the father. Got an F on the test in he said, "Oh if I change it to an A and get it signed, you know, maybe I'll get away with it." And he finds if he lies, he gets away with things. This establishes the pattern of 'lying is easier than telling the truth', right? Whereas passive aggressive come from, you know, if a guy that shuts down and doesn't want to talk about things. Well, if he talked up as a child, he might have gotten whacked, you know, or screamed at. So he just learned, I better be quiet, not say a thing, to say safe, right? These are all safety mechanisms. So the manipulator, you know, he would go into school and schmooze his female teacher to get his D into a C, you know, do little chores for her, found, Wow! You know, "If I schmooze my teacher, this works. I can get better grades" You know? So all these little patterns are coping patterns that become normalized and then come out in adult relationships at work, at home, in dating, you know, some...
Brian Kelly:
Makes total sense. I am so like leaning and I just looked up at the cameras like, "I got to back off a little bit" because I'm just like going closer and closer like this is amazing. It's so cool to be able to, number 1, identify what is causing certain behaviors. And then on the flip side, which we really haven't got into, is now the result of dealing with that and cleaning up the weeds from the garden, I like to say.
Riana Milne:
Yeah.
Brian Kelly:
And along those lines what what I've been thinking as you're talking like what?... What a business that you have. Amazing. You went from therapy into coaching. And then you've made a success and you've only been at that for a couple of years. A little over two years, right?
Riana Milne:
Yea. Well, I started coaching actually in 2009/10 by going to RCI - Relationship Coaching Institute, got certified for singles and for couples. And then I really wanted an excellent educational program. I'm all about education. So I said "I have to write some books from my research." So 'Live beyond your dreams from fear and doubt - the personal power, purpose and success' That's about the mindset for success. And then I wrote the book that's over 400 pages that went on to be the #1 bestseller, 'Love beyond your dreams - Break free of toxic relationships to have the love you deserve' So they're sister books, they're meant to go together. And then I wrote a 150 page workbook, one for singles and one for couples. So by the time that was all done, I was ready then to officially coach, although it was coaching people in New Jersey where I lived at my company 'Therapy by the Sea'. I was never the typical psychotherapist. I was always more of a motivational mindset coach. So I knew I wanted to do coaching from day one. But I had I wanted to be certified and I wanted to do it right. So by the time my materials were all written, I had moved down here to Florida and said instead of like re-establishing myself in Delray, I'm going to go global. And then I signed on a business coach and was with her for a year to learn the systems I didn't know. And she was a great help, Lisa Sakowitz was my coach for that. And then I took on JLD-John Lee Domus for my podcast coach, and he's fabulous. So, you know, I always take on a good mentor coach when there's something I don't know, especially around systems and and higher tech marketing because I'm more old school. I did a lot of marketing in my model and talent school before there were computers. So, you know, I needed to learn a lot of those things. So I hired on the coaches to help me with that. And then I went to full time 2017 and closed the therapy door and said, "That's it for therapy".
Brian Kelly:
In there, you talk about liberation.
Riana Milne:
Yes, totally. I work from home. I work the hours I want. I travel when I want and it's fabulous. It's freedom, yet still working and delivering my purpose in the world.
Brian Kelly:
Entrepreneur dream.
Riana Milne:
Yeah.
Brian Kelly:
And I love it. So there's messages that you're sending out to our viewers that are amazing. I want to kind of highlight the fact that, look, this is an amazingly successful woman who coaches other individuals and to become the best she could be, she herself hired coaches. That is a huge thing to bring up and make sure that everyone is aware of. Look the best in the world...one most often that people go to is like Michael Jordan. He wouldn't have gotten to where he got without the amazing expert coaches that he got. He's not an expert or wasn't an expert in every facet of the sport of basketball. And just as Riana is not nor am I an expert in every facet of growing a business. You just need help from those who know how to do it. And that's why I love that you have said that publicly, Riana, that you've brought in coaches.
Riana Milne:
Oh yes.
Brian Kelly:
And not just one.
Riana Milne:
You know, I had a publishing coach as well because I wanted my books in Barnes and Noble stores. That's very determined. I remember sitting in the class and everyone was "What's your goal for your book?" Just to establish your self as an expert. They came to me and said, "I want my books in the Barnes and Noble stores" And they all started laughing and the coach says "Well, the reality is only half of 1 percent of self published People get in there." And I said, "Well, there's room for me, half a 1 percent. Those numbers are good enough for me" And I'm in there. I did everything I needed to know step by step. And, you know, that was a big day for me. That was one of my childhood dreams to be in that bookstore. So I was thrilled.
Brian Kelly:
So another beautiful pattern to follow. I love to tell people that they have our permission to model or copy model success. And I love that you just said, "Yeah, but I'm gonna be there." Who wants to work with somebody like Riana? That is like that. You know, whatever you say, that's fine. But I'm I'm just here to tell you, I'm going to make it there. And now you have a coach like that who has that kind of positive attitude, who is a go-getter, who's going to make sure you get the results you want and deserve. She's the want to go to. There's no doubt.
Riana Milne:
I'm very particular. Yes, I have done a lot of business coaching. I do primary as 50 percent life and 50 percent love. But under the life portion is happiness and career. So if they're not happy, we have to brainstorm what do they want to do? What area do they want to do it in? If someone says, "Oh, I want to be a coach too" That's great, but let me tell you the realities. Once you've got the realities, do you still want to be a coach? because there's a lot of work behind it. You know, some of us make it look simple, but it's not. It's hours and hours of work and establishing your niche and being different than anybody else. You know, I learned from a mentor early on. I was a promotional model at WFIL Radio in Philadelphia, and I worked all over the city and with a lot of entertainers. That's one of my favorite stories, dancing the entire encore with Freddie Mercury of Queen for the night of the Opera Concert at Tower Theatre and having the Tramps at my house in Philadelphia partying with them. So it was a cool life for a teenager. But I learned from my boss, Jean, he says, "Hon, you got to be different than everybody else. What's going to make you different? What's going to make you stand out in anything you do in life and business? What's going to make you different?" And I always remember that, you know. And whatever business I had, you know, when I was going to open a model and talent business in Erie, P.A., everyone there like, "Well, that's not going to go here. This is a blue collar town." I said, "I know what kind of town it is. It's not Philly, I get it. I'm from Philadelphia." But I opened up 'Riana's real people modeling'. So anyone could do it. I had age five to eighty five. My oldest model, Hildy, modeled a lot. She was making a ton of money and her husband was actually mad she signed up for modeling school and then she got billboards and brochures for senior banking and senior health services. She was she was going to town. So that's how I opened it up. And it meant it was different. You know, and I was 26 years old when I opened up with my first month's rent coming out of a difficult marriage, that there was a bankruptcy due to his business decisions. And all I have is my first month's rent, not the ability to get a loan. So, you know, I had what my father taught me. He says, "Honey, if you got the five Ds in life, you can do anything." Since then, I've added two more to my dad's story. But the first one I added was decide. Decide what you want with decision is a really important part of what you want to do. It has to be a firm decision. Then the five that my dad said was Determination, Desire, Dedication, Devotion-which is a spiritual part and Dare to dream than the last one I added was Drive. And you need the drive when it gets tough. And when I was working those 12, 14 hour days, seven days in a row building my online school platform, that was not easy, especially because I'm not a tech oriented person. I'm emotionally oriented. So it really took me a long time and you have to stay focused. It's like writing a 400 page book. You know, you have to stay focused to the task. And, you know, but the 7Ds always was my little driving force that always kept me in the game, even when it got a little tough.
Brian Kelly:
I love those the 7Ds. Determination. Desire. Dedication. Devotion. Dare to dream and drive. I love drive. Yes, drive. There is n... I wanted to ask you, something that I love... it's another curiosity thing, especially in the type of business you have. It makes me curious with each guest that come on, is the number 1... the most... One of the most important skill sets one can acquire for their own business is in the realm of marketing. Because if you're not marketing, you don't have a business.
Riana Milne:
Yes.
Brian Kelly:
You have to market. You have the market successfully. And I'm curious so you started officially a couple of years ago. Even though you've been coaching prior to that. How do you Riana today go about marketing your current business and what has been what you say you're most successful form of marketing your business today?
Riana Milne:
Yeah, I found early on that I was so excited about my message and it was so interesting and different that when I went on podcast, people are like, oh my gosh, I love this. And then I was asked on summits, relationship summits, dating summits, couples, I did a men's summit this week, you know, parenting, so all different kinds of summits I'm on as, you know, one of 25 or one of 30 experts and I'm usually at, you know, on day 2. So I'm pretty prominent that, you know, I'm seen there and being a guest on podcasts. So that started very early in my coaching career. And I love doing it because I love educating. I kind of have that way about me. When I had my modelling talents school, I was educating them what it took to have their dream of being models, actors, singers, dancers. And they actually did very well in my school. So I'm more of that teaching mode and that's where I think I'm most comfortable and where I really shine in educating about this topic. And that's my biggest marketing tool right there. People hear the message and they're like, "Oh, my gosh. Yes, I have co-dependent relationship. Yes, I'm love addicted. That comes from abandonment. OK. This is making sense" You know, "So I have jealousy on control that comes from trauma number 7, not feeling good enough. I get it now." So just putting the pieces together where they've struggled or they have a partner that struggled. And now they have some answers. And then we just start going deep and then we heal it. So I would say that the best marketing tool I have is my speaking- podcasts and summit appearances.
Brian Kelly:
And so for a couple more questions, if I may, on that realm. So podcast, meaning your own podcast or appearing as guests on others or both?
Riana Milne:
I'd say both.
Brian Kelly:
OK, and then for both. How do you... and I'm asking this on behalf of everyone else watching and listening. How do you get the word out that you're available and interesting enough to be on their podcast? What kind of hurdles did you jump over to make that happen?
Riana Milne:
I started out with 'Interview Valet' Tom Schwab's Company, where I'm an affiliate for him now and know him very well because I wanted him to be my agent. See, that's a setup I'm used to I used to be a talent agent, right? So it's like I'll give you 20 percent, just find me the gigs and find me that interviews. So I started out with him and I think there was 20 interviews that I did and that really got me... my message honed in. With Lisa I got my message really down tight. They made me a beautiful one-sheet, they call it for a speaker. And then from there I went on to 'Podcast guest', where I'm also an affiliate. And Mark Schwabe has a list too, finding people looking for guests as well as we can put our own podcasts on there if we want guests. So between those two lists and getting a really strong start with Tom's company, I feel really good about that whole journey. And now I'm interviewing about five times a week.
Brian Kelly:
Fantastic. Yeah. Podcasts, that's one of my go to. I love that. Yeah, I don't remember but you might have come through that and come into this onto the show.
Riana Milne:
Could have. Yes. And then when someone hears me in a summit, I get a ton of referrals. "I saw you and so-and-so summit, I love your message. I want you in my summit." That happens to me all the time. So that's how I get the summit invitations. They just hear of me out there now
Brian Kelly:
How did it start? I mean, the first summit that you were invited to. Where did they hear hear about you? If you can remember.
Riana Milne:
It's really hard to say. I guess it started back in 2015 when I was really starting to coach a lot and I was building my last notebook, but the speeches started to come in. So I don't know, I've always had a website since 2008 and I've always written articles, I have an app. It's called 'Lessons in Life and Love on the Go'. But I was one of the first coaches to have an app out like in 2010. So, you know, I've been out there kind of globally, even though I haven't been officially full time coach, I've been building up all those little systems. So my app is out there and I've had Facebook pages and I've written for E-Harmony and 'YourTango', so people know me from my articles. I've had a lot of news appearances, so it's varied. I'm really not sure. I mean, I do speaking gigs too. I was at a heating and air conditioning corporation last month. You know, it's like, "How do you hear about me?", "Oh, I Google searched you And I saw your Web site and I want you to come about the mindset for success.". Well, you know, I'm a life enough coach and, you know, the CEO sitting there and says "This is the best speech we've ever had here. This is phenomenal. You know, what you taught reaches all of us." I was talking about employee relationships and how the tight correlation is if you're not happy at home, it's going to come into your workplace. If you're not happy at work, it's going to hurt your marriage at home and they're so tightly correlated. So, you know, if you're seeing certain patterns in people, there's certain ways you can handle them or handle it. It's like adult bullying sometimes, you know, and how do you handle that? So...
Brian Kelly:
I love that, you know, here's what it comes down to, and people... and you've said it beautifully about basically how you go about marketing is you show up and you continue to do so, on different platforms. You can either get invited to or that you create on your own as well, like the podcast where you've done both. And that's one thing I've loved. I've been preaching that for a long time. It's just show up, you know, create a show similar to what you're watching right now, would be one way to create your own stage. And now you aren't waiting for people to invite you. Just think of...
Riana Milne:
I love the convenience of staying at home and working , it's the best thing. Oh, yeah, like this is great. I can still work and not be on the road all the time. Yes, it be great to do live stages as well, a little bit more often. But this now that I'm up to five speeches a week or appearances, this is really convenient for me to be able to do this from home.
Brian Kelly:
Yeah. And I used to speak from stage quite a bit myself. And when we were talking offline before the show started, when I did my business transition, I basically put a halt to that because I know how much work that is and I would put on my own events. At the end, I was like, wow, what a lot of work.
Riana Milne:
It's a lot of work.
Brian Kelly:
And everything that goes into it. And so this was my kind of Band-Aid fix because I love being on the stage. Just I'm gravitated toward it, I don't know why, I just enjoy it and it's so much fun to help and serve others and watch their reaction live from stage and all that. It's just so awesome. But this is kind of a Band-Aid fix until I get back out there and on the stage.
Riana Milne:
Well, to me, it was about getting my message out there. What's the best and fastest way I can help people have emotionally healthy, evolved and conscious love. That's my mission. How can I teach them, if you're struggling, there is a reason for it. And the most important thing is it can be fixed. It can be healed and it can be fixed and those toxic patterns can stop. So that was my mission and I wish I had that education when I went through that and I had nobody to turn to. So that's what drives me. So, however I can get my message out there the fastest and most efficiently. I'm all about that.
Brian Kelly:
Yeah. And it's... you know, we have such similar paths in that way and there's so many things that I wish, you know, I'd say I wish I'd learned that sooner. The cool thing is, looking back as well, would I have had the life experiences that I needed to be where I am today, Had that happened earlier? Right? We're in a state of struggle more when we don't realize there are things that help us that could actually be a benefit once you've found the solution, now, you can go on with much greater confidence and get greater results for people. So I just love how life has worked. I'm fifty five years old myself, and I feel like I've just begun and it's invigorating. I look at other friends from the corporate world who are just all they can't wait for his retirement. So they can go swing on a hammock and sip on a drink until they die. I don't get that, but..
Riana Milne:
Yeah.
Brian Kelly:
Well, hey, Riana, we are coming near the end and I know it's very late there in Florida compared to here. There's one question I love to ask every guest expert that comes onto the show, and it's it's usually very telling. It's kind of a... it's just it's a magnificent question, because the question itself is that the magnificent thing, it's the answers that come back. And I've asked every guest expert the same exact question. And that's the way I like to close out the show, because it's very thought provoking at times, it can be. But before I do that, I promised everyone real quick that I would show them a way that they could win that 5 nights stay at a Five star luxury resort in Mexico. And it's real simple to do so, I know you've been taking great notes, all of you. Fantastic. Good job. Now it's time to pull out your phone. You have my permission to grab your phone and text this message that you see on the screen. So what you want to do is you want to punch in the phone number of 6-6-1-5-3-5-1-6-2-4 and then down where you type in the little messages. If you're going to text it off to someone, type in the word PEAK. That's P-E-A-K. And do that right now and we will choose a winner. You will be notified by, you guessed it, text message. This very system is run by Powertexting.com, our sponsor. So how appropriate is that to give away the vacation they're sponsoring using their system? So go ahead and and text the word peak to 661-535-1624. And now back to the woman of the hour with the wonderful heavy hitting. It is not heavy hitting. And so there's a little build up to it. But I just want you to know, Riana. The cool thing about this question is there is no such thing as a wrong answer. It doesn't exist.
Riana Milne:
Give it to me, Brian, what is it?
Brian Kelly:
The opposite is actually the truth. And that is the only correct answer is what you come up with, what your answer is. So now that just I know that you're not worried about it anyway, being a mindset professional. But, you know, now you can just be free to just say what comes to your mind. It could be immediate. It may take some time. Either way is fine. Sound cool?.
Riana Milne:
Yes.
Brian Kelly:
All right. Here we go. So, Riana Milne, how do you define success?
Riana Milne:
I would simply say it's feeling proud of the work that I've done over the years. The combination and I always put this first, of being a mother. I absolutely adore my children. And I'm a grandma now, a mentor, a teacher, a coach, a therapist, a manager, a talent agent and manager helping people to achieve their dreams, to feel their happiest and best evolved and conscious self. If I'm doing that, that is my definition of success.
Brian Kelly:
Love it. I was taking notes like a madman just so folks can see this. I'm going to zoom in on this and show them I'm running this show, i'm taking to you and I'm writing.
Riana Milne:
That's really good. You got a lot of notes there.
Brian Kelly:
All from tonight, I kid you not. You can take a screenshot of that and prove that that is the case. And I love what I get to do. And I love that your answer is, you know, true to form is different than everyone prior to you. That's what's really intriguing about that question. Riana, is that no 2 people answered that identically. Some are similar, but I know it's gonna happen at some some point it has to. But really, when it came down to it, when you peeled the onion, you actually said it. Helping people to achieve what they want, you know? Yeah. And it's all about health. It wasn't about helping Riana to make ten million dollars or had nothing to do with money. I didn't hear a word money in there, which is also very interesting because my prior guests, the same is true. Isn't that cool? Because successful people aren't thinking about money. They're not of a scarcity mindset. They're thinking of, you know, I want to make more money so I can serve more people. The end of the game is to help people because the money comes. It's their result of doing that. And so the beautiful thing is the target, you know, the big shiny object is not money, it's helping others. And you are no different in that way. You are very different and unique and special, of course. And I appreciate you. And now you have something as well. I understand that you would like to share with our audience a little give-away of your own.
Riana Milne:
I come bearing gifts. Yes, I do.
Brian Kelly:
If I could pull up the show while you're describing that.
Riana Milne:
Ok, for anyone that would like more information on the childhood trauma piece of this tonight, I have a free e-book. It's at HaveTheLoveYouDeserve.com. HaveTheLoveYouDeserve.com. And if you go to my web site, which is my name, RianaMilne.com. You'll see the free love tests. As 4 tests back there, one is a childhood trauma checklist. There's one another test for singles and another one for couples. So go ahead. You say it right up there in the corner. Take my love tests and if you scroll down, you will see the links to my app as well as you will get free book chapter downloads of both live and love beyond your dreams. I love this, Brian. Keep scrolling, there is a lot on there. But yeah, it's... The books are on there and you get like 50 to 60 pages of each live in love beyond your dreams. There they are. So you can do that often as well. Of course, my podcast is free. I'm up to 62 shows I usually launch at every Thursday or Friday. So do listen to that. I go into things about life, love, business, parenting, the mindset for success and healing any past trauma. That's all about my app. You can get the app there. There's all kinds of goodies on there. Thank you. This is the best way to do it. I've never had anyone do that for me. Thank you so much.
Brian Kelly:
Very welcome.
Riana Milne:
Wonderful. Yeah.
Brian Kelly:
Yeah. I have to tell you, it is a gorgeous website. It's beautiful and functional. It covers all the aspects. It's very appealing to the eye. It's great eye candy factor. And like you said, there is so much to it. It's a and that's an art in a good way. And you're you're an amazing woman. I'm glad that you are achieving the level of success you are today. And I look forward to helping you achieve even greater success in any way possible. let's not lose touch of each other. And I appreciate you so much for coming on spending this hour with myself and all of our wonderful adoring fans.
Riana Milne:
I just want to encourage the listeners to don't wait. I mean, now is the time really to create that life you really desire and to have the love you deserve. Life's too short to settle for less.
Brian Kelly:
So definitely reach out to Riana and connect with her. She actually... What's the best way for the folks to connect with you that gets you quickest?
Riana Milne:
Right through the website, both websites, there's a podcast website, both have contact me. So that's the best way, or [email protected]
Brian Kelly:
That makes it pretty simple, doesn't it?
Riana Milne:
Yeah.
Brian Kelly:
All Right. Well Riana, thank you once again so much for coming on the show. Appreciate you beyond words.
Riana Milne:
Thank you.
Brian Kelly:
For all of you that have been watching live or even listening as a recording or watching as the recording. We appreciate you as well. And that's it for tonight. That is The MIND BODY BUSINESS Show. We will see you again next week right here for the next edition. Until then, have a great, great evening and be blessed. So long for now.
Brian Kelly:
Thank you for watching and listening. This has been the MIND BODY BUSINESS Show with Brian Kelly.
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Riana Milne
Riana Milne is a Certified, Global Life, Dating & Relationship Coach, a #1 Best Selling author, the Host of her Podcast called Lessons in Life & Love, an educational speaker, a Certified Trauma & Addictions Professional – and is a Licensed Mental Health Counselor for close to 20 years in Palm Beach County, Florida. She was also a Life & Dating Coach for the Docu-Series - Radical Dating – Finding Lasting Love Over 40 (and her client is now happily married!) Riana specializes in those who have had past Childhood, Dating, or Relationship Trauma; and offers 1-on-1, VIP Coaching, and Online Virtual Coaching Programs for both Singles & Couples at her LifeandLoveTrainingAcademy.com. Riana’s free App: Lessons in Life & Love on the Go! offers many videos, articles, and her podcast. Her 5 star-rated books, LOVE Beyond Your Dreams – Break Free of Toxic Relationships to Have the Love You Deserve - and - LIVE Beyond Your Dreams – from Fear and Doubt to Personal Power, Purpose, and Success, addresses Life Difficult Transitions, Personal Transformation, The Mindset for Success, and having Loving Relationships with yourself and others. Riana’s FB fan page is Coach Riana Milne, and her websites are RianaMilne.com and LessonsinLifeandLove.com
Connect with Riana:
Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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