Special Guest Expert - Sumedh Chatterjee
Special Guest Expert - Sumedh Chatterjee: Video automatically transcribed by Sonix
Special Guest Expert - Sumedh Chatterjee: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator:
Welcome to The MIND BODY BUSINESS Show. The 3 keys to your success is just moments away. Here's your host, Brian Kelly.
Brian Kelly:
Hey everybody! Welcome, welcome, welcome to The MIND BODY BUSINESS Show. Hey, I'm your host, Brian Kelly. And we have an amazing, amazing show for you tonight. I cannot wait for you to meet this young man that we're about to bring on a little bit later. This guy is a game changer. He is bringing light to the world in ways that are going to benefit many. He's an amazing young man. Just talking to him off camera right before we started - really liking this guy a lot a lot. You're going to love him too. So The MIND BODY BUSINESS Show, what is that all about? Well, it's like this: over my now 54 years of life on this planet, I have recognized from - what am I trying to say, - from very successful entrepreneurs, time and time again, I noticed similar patterns that develop. When I recognize these patterns, I realize, well, if you put these patterns together like a recipe - like a recipe where you're going to bake a cake, - and you put them step by step by step, and you just follow those steps from successful entrepreneurs and patterns they've developed, then what are the odds of you succeeding? Well, they're great! They're incredibly great! So, I realized that they kind of crept up in 3 areas. And that was 1) of the mind. (Brian holds up one finger) And by that I mean the mindset. There are ways to really ingrain in yourself a positive mindset. We're not talking about a positive mind, but mindset. And by that, I mean, ingrained into your subconscious mind. And there are phenomenal tools through a science called Neuro Linguistic Programming, NLP, which I'm certified in and it has changed my life. I kid you not. I've never said that before until NLP came in my life. I wasn't one of those that everything changed my life. You know who those people are, right? And so, once you've laid the foundation and you've cleaned out the weeds in the garden of your mind and you've taken away all that negative self talk and replace it with positive reinforcing talk, when you've removed or redecided those limiting beliefs, and you've made those beliefs now instead of a negative, limiting belief, you've redecided them into something that's going to serve you better; when you've done those things and more, you have then taken yourself down the path of mastering the art of a positive mindset. And then there's body! Body, what is that about? That is about nurturing and taking care of your body through nutrition and also, as equally if not as more importantly, exercise. Nutrition and exercise. And what I like to say often is: the mind and body, they are a team. And more importantly, the mind or body, they are Your team. So, if you're working out on a regular basis and you're doing a good job, and you're eating healthy, but you still have these nagging negative self thoughts going on, these limning beliefs that just keep cropping up and haven't really changed or gone away, well, then the team overall, you, is suffering. Or not operating, like I like to say, at a peak level of performance. And now when you combine those two, now you have a true foundation for business. Because if you're working in your business, every one of you that's an entrepreneur - and that's what this show is for, it's for entrepreneurs made by entrepreneurs, by myself and my guests come on here, - you will recognize how much time and effort and energy it takes to run a business. It takes a lot, a lot of both mental and physical energy. Because again, the mind and body are a team and if you don't have everything dialed in just right, well, could you still be successful? Probably, sure, but why not be the most optimal human you can be and be wildly successful, not just for yourself, but so you can then scale your business for example and serve more people? Because entrepreneurs, they are the lifeblood, of not just this country, the United States, where I'm filming this, but all over the world. And without entrepreneurs, operating at the highest level - I mean, could you imagine if everyone did? How much better it would be already than it is? That excites me. I'm getting all goosebump here. And that's what The MIND BODY BUSINESS Show is about. I like to bring on incredible entrepreneurs like Sumedh, who's going to come on here real soon, and discuss various areas: Mind, body, business. And to be honest, I don't know which area we're going to touch on tonight. I have an idea, but we're going to let it grow organically because that's how they just always work the best. Entrepreneurs just love to get together and chat. You'll notice, it's really fun. And so, one of the things I remember back, many years ago, was one mentor of mine. He was a mentor that was a multimillionaire. And I remember, he flew me out - I'm not going to tell the whole story, it's on a different site we'll talk about in a minute, - but he flew me out back east, had me picked up in a limo. I went to his office, big corner office. He is the owner of the company. Windows on every side, he had a couch, he had expensive water. I mean, it was unbelievable it was amazing. And in our talks, I was sitting on his couch, okay, this is his office, I'm on his couch, it's is a very large office, and I'll never forget, he just looked at me and he said, "Brian, if people just did this one thing (Brian holds up one finger). if they just knew to do this one thing, they'd all be rich." That was his word for it: rich. And I said, "okay, I'm ready. What is it?" And so, he coyly turned around and he walked back to the back wall, where there was this cabinet that went from floor to ceiling, had two doors on it. (Brian signalling tall ceeilings and doors opening) And as he went to the cabinet, he grabbed both handles. (Brian imitating holding door knobs; and opening them) He looked back at me and then he opened them up, and what I could see was floor to ceiling of nothing but books, books, and more books. Personal development, business, mindset, everything! If it was something that helped propel him to greatness and success, it was in that cabinet, in that file cabinet, or that - whatis that called - the big open doors with the shelves, the big bookshelf! So, I looked at it and I went, "wow, okay." At that moment, for some reason, I made a big mistake. I ignored that advice. I did not take his advice for years. Not 4 years, but f-o-r, for many years. And I didn't heed his advice. And then luckily, blessing, another mentor of mine years later said a very similar thing. He didn't use the word 'rich'. He did say, "you'll be become very successful if all you do is you read, and read voraciously on the topics that serve you." And the thing with him that was different was, well it's the second time I've heard it in that kind of elevated tone. (Brian holds up two fingers) And it was also - the difference was I worked with this gentleman on a regular basis and he didn't just talk the talk; he walked the walk. He'd walk around listening an Audible, listening to books all the time. (Brian holds his hands to his hears to imitate headphones) And so, that really got me interested. I said, "wow, I have never thought about listening to books. Let me give that a try." And a beautiful thing happened. I learned that I really loved listening to books, far more than physically reading a book. Because looking at pages for 30 minutes or more, I got drowsy. Whether it was exciting content or not, my eyes got tired. I don't know what it was, my lids got heavy. And now I could listen, I was like, "are you kidding me?" So, I began reading voraciously through Audible and then I used the phone for this on all times. I would get in the car and go, "oh my gosh, I just realized, instead of listening to music, I could listen to a book!" And now this former unproductive mode of transportation became a millionaire mansion on wheels! Because now I can soak in all this wonderful information as I'm driving around. And that's what I started doing. And so, I began reading book, after book, after book, just knocking them out left and right, really retaining the information. And one of the things Audible gives you is this really cool thing, it's a little icon on the phone or on your app. It's a ribbon, it looks like a ribbon, it's actually a bookmark! And what you do is you just tap it, so it takes an instant of time, it's very safe while driving and you don't really have to -- you barely have to look at it. But you hear something you like (Brian points to his ear) and you just tap that bookmark and it automatically stores that location in the book. So now, if I want to go back and reread the book, I don't have to reread the whole thing. I just go hit all of my bookmarks for no reengraining that information.. Graining that information. And so I started doing that. And so, what I wanted to do and what I have done, is added these bookmarks to this show. And what I'll do is play about a 2 minute segment from a book that I'm recently reading. Actually, I'm still in the process of reading this one. And for that, we're going to switch over into a segment I call, appropriately, Bookmarks.
Narrator:
(Bookmarks animation showing on the screen) Bookmarks. Born to read. Ready, steady, read! Bookmarks, brought to you by ReachYourPeakLibrary.com.
Brian Kelly:
Yes, there it is ReachYourPeakLibrary.com. (Website page showing on screen) And if you're watching this now, please stick with us. What I would recommend you do is get out a notebook and a pen, and take notes. You're going to hear some resources, some websites, rather than going and clicking off and checking those out right away, let's stay here because you do not want to miss this guest expert I have coming on in a few moments. I promise, it's not long from now. So, take notes, stay with us. All right, sounds good? If you're driving, don't take notes! If you're driving and listening to this, don't take notes. Go ahead, if you want to pull over and take notes, great, - but this will be recorded, you can play it back on many different platforms, including podcasts. All right, Reach Your Peak Library is a site that I developed not to make money from, at all. It was actually, I realized I started reading a lot of books and I started actually compiling all of them and putting them together, "my gosh, I'm reading quite a bit. That's pretty good." So, I started adding them to this website. I really made this website for You, the listener, for my guest experts, for anyone who wants to either get started or continue in their path of voracious reading. And I just have it scrolling there (website scrolling on screen) and you see there's buttons there, where you can click and actually grab the book. It could be Audible, hardcover, Kindle, whatever form it was available in, I put a button to it because everyone reads and learns in different modes. And so, what I want to do is take one of the books I'm currently reading. It's actually not on this list yet - because I'm not done reading it, - but I wanted to share with you a quick snippet from 'The Seven Habits of Highly Effective People', very popular book, widely read by Stephen R Covey. So, let's jump into this, a couple of minutes. Take notes as Mr. Covey talks. We will say a couple of words about it and then we'll bring on our special guests expert. All right? So, here we go, go ahead, get ready! All right, start writing... now!
Stephen R. Covey:
The reactive language comes from a basic paradigm of determinism and the whole spirit of it is the transfer of responsibility. "I am not responsible, not able to choose my response." One time a student asked me, "Will you excuse me from class? I have to go on a tennis trip." I asked, "You have to go? Or you choose to go?" He answered, "Well I really have to." I asked, "What will happen if you don't?" He responded, "Well, they'll kick me off the team." I asked, "How would you like that consequence?" He responded, "I wouldn't." And I responded, "In other words, you choose to go because you want the consequences of staying on the team. What will happen if you miss my class?" "I don't..." "Think hard. What do you think would be the natural consequence of not coming to class?" "Well, you wouldn't kick me out, would you?" "No, that would be a social consequence, that would be artificial. If you don't participate on the tennis team, you don't play. That's natural. But if you don't come to class, what would be the natural consequence?" "I guess I'll miss the learning." "That's right. So you have to weigh that consequence against the other consequence and make a choice. I know if it were me, I'd choose to go on the tennis trip. But never say you have to do anything." And he meekly replied, "I choose to go on the tennis trip." "And miss my class?" - I replied in mock disbelief. A serious problem with reactive language is that it becomes a self-fulfilling prophecy. People become reinforced in the paradigm that they are determined and they produce the evidence to support the belief.
Brian Kelly:
Isn't that amazing? I just love that bookmark, that snippet of the book because of the lesson that it has underlying about -- that's right down the path of mindset, isn't it? About our thoughts and what we believe and how we say things. You know "I have to." Well, do you really? I love that! Because no, you don't. And oftentimes, it actually is - really quick aside, - is I do this with my clients, with my co-workers, I have apprentice's, anybody I'm talking to, if I notice they say something like, this is an example, "I have to do the dishes." I say, "You have to? Well, actually here's a great reframe for that. Instead of -- and first is, the key is to become aware of that you're doing that. That's the first key - is become aware that you said "I have to do something." You really don't, but that's not the point. The second point is - you have an opportunity now to reframe that into something that's more empowering. Instead of "I have to do the dishes," how about "I get to do the dishes." And it takes a whole different meaning. Now you start thinking of "why do I get to?" Well, "because I still have my hands. I have a sink to wash the dishes in. I have dishes to wash. That means I have a place to live and I'm so blessed." And so, it changes from "I have to," which could be drudgery into "I get to." which is I'm blessed and everything is awesome and it's abundant. Really cool, really cool. That's my coaching moment for the night. Thank you for watching, goodnight - I'm kidding. Here we go, we're going to move on to the next segment. I can't wait to bring on this young, amazing guy. It's time for our guest expert spotlight.
Narrator:
(Animatin on screen; Words popping up on the screen) It's time for the guest experts spotlight! Savvy, skillful, professional, adept, trained, big league, qualified.
Brian Kelly:
And there he is, ladies and gentleman, Sumedh Chatterjee! (Brian pointing to the screen on his left) Sumedh is a world class flow coach and creativity catalyst who has traveled the world in search of the question: What inspires individuals? He hails from Kolkata, India, but grew up in Switzerland, Thailand and Vermont, and did a Masters in Applied Positive Psychology and Coaching Psychology. He is a role model for a lot of people and he strives to be the most authentic and best version of himself he can be, and you're going to know and learn that at a deep level when we finally let him talk a little bit. But before, right before we do that, I just want remind all of you watching live, don't forget to stay on till the end because we have an amazing, amazing give away: a 5-night (Brian holds up 5 fingers) - I'll get the 5 on the screen - a 5-night stay, vacation stay, at a 5-star resort in Mexico. So, hang on to the end and we'll show you how you can enroll to win that magnificent, amazing prize. And that's brought to us all by our amazing sponsor at PowerTexting.com. For those you writing notes, I would write that one down. It's an amazing service. PowerTexting.com. And now, Sumedh, at last. Welcome to the show, my friend, it's great to have you on. I mean, I just read your bio. People kind of get an idea about you, but if you don't mind, let's go dig a little deeper. Let's find out what really makes you work at the core. Wwhat drives you? What is it that you get out of bed for? I mean, that gives you that -- you just have the passion, you can't wait to dig into the day? And then if you don't mind, let us know what your latest project is, what are you up to these days?
Sumedh Chatterjee:
Ah, the infamous Ikigai. So, my reason for getting up in the morning is one word: imagination. When I'm in that dream realm, I'm always seeing those floaty, little lights. I think it's called either hypogogia or hypopompia. I'm not too sure, but being able to imagine things in my mind as I'm in that sense of dreaming is so helpful in terms of manifestation, in terms of visualization, solving problems creatively, and using all my senses to learn faster. So, imagination really makes it possible for me to experience the world in a way where it's inside my head, (Sumedh pointing to his head) but I'm making the etherial into something tangible. So, when I get up in the morning, that's that thing, that's the power, that's that drive that I get. When I close my eyes, I sometimes like to visualize myself as a tiger just go through a forest. (Sumedh laughs) And as I do that, I believe -- it gives me that sense, that boost of energy. And that creative power that I get from my imagination is so important. We've heard it before from many role models, many successful people in any field, that imagination allows you to see something that is invisible, and make it visible. And so, it allows me to see the better world, the better possibilities, and see people at their best selves. So, that allows me to use my creativity to bring it out of them. A project I'm currently working on now is my coaching package. It's called the Flow Zone Academy. That's been something that I've been crafting and perfecting right now and it's really exciting stuff.
Brian Kelly:
Well, cool! We will dig into that a little bit deeper later on the show, definitely. And if you -- if it sounds like I'm signing off, let me know, because I don't want to miss that. Just remind me. If it sounds like I'm saying "all right", say, "wait, Brian, wait, I want to tell them about my...," go ahead, okay? Just in case, want to make sure. (Brian and Sumedh laugh) So, already you are bringing to the surface some of the patterns that I've noticed of successful entrepreneurs. 'Imagination' - The word 'visualization' was the one that really came out to me and that is a powerful thing that I know all successful entrepreneurs do this: they visualize for different reasons, for different purposes. I love that yours gives you that energy, that vigor in the morning because look, we can all make a choice to be of high energy or of low energy. It's really a choice.
Sumedh Chatterjee:
Yeah.
Brian Kelly:
If you wake up and you don't feel it physically, you can mentally rewrite that whole script in your brain and your body follows suit. Remember, the mind and body are a team. And that's exactly what Sumedh is doing. And I love that because I didn't know about this stuff until about 7/8 years ago. And once all this became apparent to me and I realized that you could truly, you literally can write the script of your own life however you want it to happen by just changing your mindset, oh my gosh. And then there are powerful ways to do that, I mentioned that earlier. So, beautiful! And I want to get back to the book, real quick, Sumedh. I imagine you're a reader as well. You've read a book or two in your day?
Sumedh Chatterjee:
Yes, absolutely. (Sumedh laughs).
Brian Kelly:
So, what business related book would you say has inspired you the most? Or if not a business book, what is your favorite book?
Sumedh Chatterjee:
Well, I think the first thought that comes into my mind is 'Flow' by Csikszentmihalyi, but I will say, as a coach, I would say my favorite book - or audio book, since now that I mention it, because I do love listening to it, I'm an audio-visual like you, Brian, and learner like you, Brian, - and that book is 'The Prosperous Coach' and I believe it's by Rich Litvin and Steve Chandler. And this has really inspiring me to step up my game as a coach. I've really evolved as I've listen to this, and I do have to say that their fearless coaching style is not for everybody. So, they take a very bold approach. But for the people that it resonates with, it will change your whole entire perspective of your coaching business. It will be like the catalyst towards you leveling up as coach. One of my favorite quotes from the book - and I'm paraphrasing this as I say this here, but - coaching is not about information, but about transformation. And I think that's so true. As coaches we focus so much on cold calling and funnels, but really, it's about those genuine conversations with people and really inviting people to coach with you. And I think coaches are the guidance; they're not -- they are facilitators, they are not tyrants. They're not supposed to be telling you, "this is what is exactly you have to do." And there are more directive coaches, sure, but the best word for coaches, for me, are catalysts. They catalyze transformation. And this book will do that for you. Highly recommend it.
Brian Kelly:
Excellent, excellent, excellent. Yeah, I love that! It's not about information, it's about transformation, and what that gets down to, it's about -- it's not about the journey of going through the coaching and the steps that you're taking, it's about the results at the end, the transformation. It's about getting what you hired that coach for in the first place. So, a lot of coaches - some coaches, I won't say a lot, - some coaches just rely on that oil, they feel good and they're enjoying my process and my program, so we're doing okay. But really, it comes down to, - hey, look, if you're in the fitness business and someone wants to lose 15 pounds, well their result better be: they've lost 15 pounds. But then they are done with your coaching program. If they had adhered to it, of course. There are a lot of parameters to go with it. But, so I love that. And thank you, 'The Prosperous Coach', I have not heard of that book. Definitely going to add that to my reading list. In fact, I already did and I'm going to get it on Audible right after the show. And I recommend all of you do the same that Sumedh is doing. Even if it's reaching, if it's out there - you said it was intense, was that your word? I don't recall.
Sumedh Chatterjee:
Yeah, I believe I used the word... well, it was fearless. So, it's very bold. Yeah.
Brian Kelly:
Yeah, so, I actually liked that because what it can do - I'm just thinking conceptually with not even reading the book yet, - but what it can do is stretch you beyond where you normally would so you can actually reach a level higher than you are now. (Brian raises his hand gradually to show increase in level) You don't necessarily have to go in like 10x rule. Oh my gosh, I've heard so many people talk about - you can't even be human to achieve... operate at 10x what you're doing now, and all this negative stuff about that, but could you achieve more? What if you did 1.5x? (Sumedh laughs) Would that be better than what you're doing now? Yes! So, it's okay. So, it's like working out, right? I tell people, one of my programs has them doing repetitions: 8 to 16 pushups. Do them. And they say, "oh, Brian, I could only do 4." "So did you give it everything you had?" "Yes." "Could you do even 1 more?" "No, I have nothing left in the tank." "Then you did a good job! You did the right thing, and don't kick yourself in the butt for the reps you didn't do, but pat yourself on the back, literally (Brian pats his back to illustrate) for those that you did do, because you gave it your all. Next time you're going to be able to do more because you put everything you had into it. So, thank you. an, that was awesome - prosperous coach, transformation. All right! We're off to a roaring start. I told you, I told you, I meant the value right here. (Brian points to his bookcase behind him; Sumedh cheers) Yes, yes, yes. And I noticed right off the first time we gazed upon each other on our cameras here, that you have this light. You're a very positive minded individual. And in talking to you prior to the show that came out very well. You're smiling all the time. And I've seen a lot of your Facebook lives, you're always talking in a positive frame and for a lot of people that isn't so simple to do. It's not an automatic thing, they've kind of gotten comfortable with being the opposite of positive. And so, when it comes to maintaining that, when it comes to maintaining a positive, productive, successful mindset, what is it you personally do on a regular basis, if you have something, to sustain that?
Sumedh Chatterjee:
I always ask myself the question "Who do I need to become right now in order for me to be the best version of me? So, that's one of those major ones for me. And "What will my future kids think of me right now? Am I really impacting people on the level that I could?" Because what positively does is it broadens and builds. And it allows you to take in more information. (Sumedh illustrated this with handmovements) It doesn't built -- what negative thinking does is it creates a barrier around your thinking. And I just see it as a way of allowing myself to engage more. It's not how you play the game, but it's - the game is to play. So, (Sumedh laughs) so it's really, for me, it's been just taking the negativity and just reframing it in a way that is beneficial to me. It's not really about the failure, but taking that failure and recognizing this as feedback. This is a learning lesson. And really moving on from there, keeping that sense of high vibrational energy alive, doing things that really excite you. And a lot of people, they're very confused as to how to stay here or what their passion is, things like that. I would just tell you to follow your excitement. Do what you really love to do, and as you do that, you will get that sense of positivity, you will get that sense of energy back.
Brian Kelly:
Yes, man. So, I'm getting writer's cramp already. I hope all of you watching and listening are doing the same. Taking notes like crazy! I love positive thinking - it broadens and builds. It certainly does that. And the thing is, if you're not one who's habitually gotten... has worked on your mindset to where you can think positive in nearly any situation. I mean, let's face it, life does happen. Stuff happens. Things happen. I mean, I've actually done live shows about it, miniature shows about my son. He was in two accidents within a couple of months. And stuff happens and you can react -- it's not about the situation, it's about how you react to it. And Sumedh, you said it very well, it broadens and builds, and I love: it's not to play the game, but the game is to play. I think he should copyright that if that hasn't been done so before.
Sumedh Chatterjee:
I've heard that somewhere before, I can't really remember where I heard it, but yeah. (Sumedh and Brian laugh) I always have these quotes at the back of my mind and sometimes I lose track of where it's coming from. (Sumedh laughs)
Brian Kelly:
And then you touched on another thing about failure. Basically failure, it's not really failure, it's feedback. And I know, myself included back in the day, I would freeze at the thought of "I want to be perfect, I want to get it right every single time" and for any of you that know when you're doing a sales call, do you get a 100 % closing rate? No!
Sumedh Chatterjee:
Absolutely not. (Sumedh laughs)
Brian Kelly:
Never. Yeah. Even if it's free, sometimes people won't take it. And so that can be construed as failure in your mind and then because of that you're frozen. And you won't go forward because that didn't feel good, that's rejection. Well, I love -- there's another book that came to mind, it's called 'Go for No'. I forget the author's name. It was a recent read of mine where that was the key - was to get as many no-s and count them. And your goal was to get so many no-s, not yes-s. So if you got 100 no-s and let's say you got -- so, originally the goal was to get 4 yes-s. Say that was the goal. And get 4 sales and then I'll call it a day and I can take a rest a day off if I get it early, or I'll just work all day till I get those 4. Well, instead, they reframed that and said get 100 no-s. And what they found was they got 4, 5, 10, 15 yes-s as a result of going for additional no-s. So it did two things: it gave them more sales, and the other was, it got them past that fear of failure and it got them to the point of "I want to get past all of these failures. It's about failing fast and failing often. So you can achieve success. How many of you think that Richard Branson never failed at anything? How many of you think that Michael Jordan never failed at anything? How many of you think they didn't fail often? That's a deeper question. I'll guarantee you. Tiger Woods, oh my gosh, he's back on top of his game, at least last I heard. He was off for how many years? A long time! Do you think he failed a little bit during that time? Yes! And so, that's the key! The key is failing. But you can reframe that into feedback and say, "okay, I failed. Can I improve on that? How can I improve on that I can improve on that? Good, I'm one closer to a yes. All right, let's do it again." So, excellent, excellent points, Sumedh. I can tell you're well-read and you're practicing what you preach. I love it. I love it.
Sumedh Chatterjee:
Exactly. And 'no' is next opportunity, Brian.
Brian Kelly:
There you go. There you go. Write that down. Not you, Sumedh. (Sumedh laughs) One of the things -- so we talked about mind, we talked about body and we talked about business at the onset of the show, and it's becoming a growing trend, which I'm very happy to see. And that is one of staying and getting into a form of physical fitness to get into shape. I always go kid around some people and ask them, say, "Hey, are you getting in shape?" They say, "well yeah, round is a shape." I said, "no, no, come on now." (Sumedh and Brian laugh) Physical fitness - for you - how important is physical fitness to you and your business, and even your personal life?
Sumedh Chatterjee:
Physical fitness has been that fuel for me to stay focused. It gives me that mental clarity in terms of things that I get done and the habit sort of fluctuates at times, as it happens with all of us, but I try and maintain a strict walking and workout regimen to get myself into a low-grade flow state. So, what this is called is transient hypo frontality. Transition meaning it's temporary, hypo meaning the opposite of hyper so it slows down, and frontality meaning the pre-frontal cortex. (Sumedh points to his head) That's that voice that talks about morality. It talks about -- it's the inner critic, it's inside your head. It's always talking. That shuts off as you're working out or walking or doing some form of physical exercise. And so, that actually allows you to go more readily into that sense of a low-grade flow state. And that's helped me in my business to feel more confident about myself, feel a little more confident about my body, which directly relates to being in a good mood; in my personal life, in my business life, in my romantic life, and my friendships. Recently I've been experimenting with different forms of physical fitness like Tai Chi or Chi Gun or sometimes even my cultural heritage of yoga.
Brian Kelly:
I love yoga. I have never sweat so much doing seemingly so little in my life. (Brian and Sumedh laugh) I mean, before I got into it, I was watching it and goin, "pff, come on, what is that, they're just stretching and all this stuff" and then I did it like, "oh my gosh, I'm sweating buckets, this is awesome. This is hard. I love it." (Brian laughs) Yeah. Oh man. Fuel and clarity - that's a great way to describe it. Whenever you work out, you notice an energy ball of just - jolt. I remember, many times I used to commute a long way and I would stay at a friend's house during the week at a job I used to have, and I was tired. I was exhausted every day. Worked long hours, then I'd go and live with his family, his kids, I'm away from mine because it was so far away, it didn't make sense to drive back and forth, but it was emotionally and physically really, really exhausting. And we would go work out, my buddy and I, the guy that housed me or put me up in his house, we'd go work out on occasion. Actually, quite often. I don't remember saying multiple times -- He's like, "hey, you ready to go to the gym?" I said, "Oh, man, I'm too tired. Too tired, I just can't do it." And he would say what the most loving friend on the planet could ever say to another man. You don't know what that was?
Sumedh Chatterjee:
What was it?
Brian Kelly:
He said, "come on, you wuss." (Sumedh laughs) Because you think I backed down to that? I said "all right..." and I went in. And it's interesting, no matter how tired - I mean, I had those raccoon eyes - I was really, really exhausted. I'll never forget - after about 2 sets of whatever I was doing at the moment, I started feeling alive again. And I remember when I was done, I felt more alive, more awake, far more than when I entered the gym. And it happened every single time. So, it's just about getting past that hump, just about getting past that liftoff. When you're in a rocket ship, it takes a lot of energy to get past (Brian raising his arm to illustrate a liftoff) before you can get out in the outer atmosphere, where you can just get past that one spot, then it's all easy sailing after that. So, I love that. Yeah, your habit fluctuates - I love that. Thank you for that - transient hypo frontality. Man, say that 3 times fast or one time slow, even.
Sumedh Chatterjee:
Yes, that's from Steven Kotler and Jamie Wheal. They have this thing called the Flow Genome Project. You guys should definitely check that out and take the flow profile test and figure out what kind of type of flow profile are you. How do you best get them to flow? For me, it's - I'm a deep thinker, so I love to really get into the thoughts and really, really break thoughts down. That's how I really get into that flow state for myself. I recorded music and get into the zone like that.
Brian Kelly:
Love it. You say you record music?
Sumedh Chatterjee:
Yeah, yeah.
So you're a musician as well?
Sumedh Chatterjee:
I'm a rapper, actually.
Brian Kelly:
What? (Brian is surprised)
Sumedh Chatterjee:
I started off freestyle rapping and then I got into recording songs. I have a music video coming out. And I have this stuff on Spotify and iTunes.
Brian Kelly:
All right. Now I have to put you on the spot, you know that, right? (Sumedh laughs) You know that. Would you be open to giving us just one snippet of one of your favorite songs? Can you do that? Can you perform that with your ear buds and a high grade mic?
Sumedh Chatterjee:
Well, I can give you a little, a little thing, like a little -- a written rap that I have really rehearsed a bunch of times so I haven't it so memorized.
Brian Kelly:
Okay cool. If it just takes a minute or two, that'd be awesome! Would you be okay with that?
Sumedh Chatterjee:
Let's do it!
Brian Kelly:
Our first true entertainer on the show. That's you, man! All right, here we go. It's all yours.
Sumedh Chatterjee:
(Sumedh rapping) I can't get away from this agonizing pain to find a state that I'm in, feels like a tranquillising, blade surprises, straight in my head. It's chronological, the obstacles and possibles, it's a bottle full of psychotic growth, it's unstoppable. But the hurts definite, it ain't just an urgent sickness. First the symptoms that have you layin' on a (inadible) clinic. No certain minutes, the birds chirping,the world's turning, hurds yearning. Hope to remain on the Earth's surface.
Brian Kelly:
(Brian Cheering) Baby, everybody let's give him an applause. Come on, I want to see it: likes, loves, applause, loving. Oh my goodness, that was phenomenal. Okay, so you saw it here the first time ever. Just so you know that. So, when he flies to rockets -- skyrockets to stardom, then you'll remember, Sumedh Chatterjee right here. Probably will say SUME on his album cover, but you saw it right here. Thank you, man, that was awesome.
Sumedh Chatterjee:
Thank you.
Brian Kelly:
Right down the same path. I love it. I don't know that -- There's nothing more we can do on this show now. You just took it to such a high level. We're done.
Sumedh Chatterjee:
Always. (Sumedh laughs)
Brian Kelly:
That was phenomenal. I appreciate you just doing that on the spot. Let me know when your music video gets close to fruition and we'll promote that thing. That's what we do as entrepreneurs for those of you watching and listening. You find somebody that you connect with, they have a value alignment with your value system and you want to do anything you can to help when the time arises. And I just love giving shoutouts to those who are positively impacting other people's lives. And so, anything - see, that isn't even business related, really, it's not directly toward his coaching programs. Although as you probably noticed the words, it's related. The good thing though is, I don't - it doesn't matter to me, if it's something good for that person, I will shut it out. I do it all the time on social media, Facebook, on this show and that's just part of the serving attitude of successful entrepreneurship. I guess I can put it that way. And it sounds or looks like Sumedh would agree because I saw him nodding emphatically there.
Sumedh Chatterjee:
Yeah. Thank you for adding so much value, Brian. That's really amazing.
Brian Kelly:
And thank you. And so, as I told Sumedh before we came on the show - and I always say this, - this show is about him, it's not about me. I get the blessing of bringing people like him, amazing gentleman like Sumedh and ladies that have come on before that just, wow, I cannot begin to tell you the amount of nuggets and learnings I've gotten. (Brian holds up his notes) And it just reinforces the patterns that I have discussed in the beginning, the patterns that show up for successful entrepreneurship. It just continues to reinforce that those are the patterns every single time. And the cool thing is there's little twist, little, subtle differences between how each person approaches those patterns. And now that I've compiled all this knowledge from all of these amazing people, it really solidifyies -- I'm the most blessed person on the show. I don't know, people watching right now, you're very blessed. I get to talk to people like Sumedh every week, every single week, and get some incredible value out of it. And by the way, all of these are recorded and made available, so I would highly, highly, highly recommend you go back and watch. These are like being in a workshop or seminar, but much higher value because we're not selling anything. There's no alterior motive. There's nothing for sale here. 0! Nothing for sale, in fact, we're giving away a 5-day stay and vacation at the end. So, thank you, Sumedh,I appreciate you, my brother. Good job. And so, okay, all right. That tells me right there, you're one motivated dude! I mean, you've got a coaching program and you're a rap artist who's already on Spotify, who's now going to do a video, a music video. So, I've got know, man,what motivates you to do all this? What is the underlying thing that's motivating this massive amount of taking action that you're doing?
Sumedh Chatterjee:
Well, I would say that I definitely want to get better over time. It's always been about growth for me. And even if I can do a little tiny incy-wincy bit better than I did yesterday. One of my mantras that learned from a coach was: every day in every way is getting better and better. And that's exactly the thing that I always have running in my head. It's that if I can do something today that I did a little bit better than I did yesterday, then that is what really helps me to contribute more. That's what allows me to be an impact to other people around me. And so, the word (Sumedh pauses to think) 'inspired'. I think, I believe it comes from breathing into. And I think that's really phenomenal because once I've learned that we're not creative geniuses, but we have a creative genius, that this is something that you become a conduit for, you become a channel for this amazing inspiration that comes in. And so, I can't say all my credit for doing what I'm doing. I'm just being the channel for whatever thing is just coming through me and allowing me to be this light in the world, as you said Brian. I really believe that we have this superconscious part of ourselves or kahunas - the Hawaiians believe this - we have this superconscious part of ourselves that tries to combine our conscious selves with our unconscious selves and really create this super-genious inside us. And I really believe that each one of us has this genius. It's like theis water. (Sumedh holds up a water bottle) Everybody has it, everybody has this genius, but not a lot of people know the secret tools to take the lit off. (Sumedh points to the water bottle's lid) And so, once you figure that out and the tools that have worked for you, or how you can figure out ways to unlock this gift for yourself (Sumedh takes the water bottle'd lid off,) then it's fantastic. You have this motivation, this energy, that doesn't have to fluctuate, but really, it becomes more like facilitated inspiration. So, instead of really focusing on motivation for me, it's just been showing up and just doing the damn thing. And as I have been just trying and repeating myself through the process, it's only in the doing this that I get that power and I really learn from experience and the practicality.
Brian Kelly:
Yes. Yes, yes. Every day is in every way getting better and better, and showing up and doing the damn thing. I love it with emphasis. And that means taking action, taking massive action. We always say, I hear it many times, "take massive and immediate action." And I always add one more word to that. I say, "it needs to be massive, yes, immediate and then consistent!" (Brian holds up one, two, then three fingers) So keep doing it. A lot of times people say, "well, I took massive action, once I dropped 10 grand on a course and it didn't work out for me so I'm done." Like, well, no, you got to get up off that horse, get back on, and go get the next one! And this time be a little bit more prudent about studying what it is you're getting into before you get into it. Talk to people, make sure that they got something out of it. There's reasons behind this. So, take notes, but continue, never stop going! Every step forward is going to add to your momentum. It just -- it's like piling rocks. It's like you're adding rocks to your goal of reaching the top. And... man, love this! "Showing up and doing the damn thing." I think that should be a sub-title of website right there. (Sumedh laughs) We're just here showing up and doing the damn thing. And did you notice watching - for those of you watching live or watching the recording, - when... I love that analogy with the water bottle, that was beautiful. And did you notice his face the moment that the cap came off? (Brian imitates takes a cap off) What happened in that space? It's what he's doing right now! It's just big, glowing smile! He was going through the process in his mind of reaching the answer, and he was feeling it. And it was cool. So, that tells you how authentic this guy is, right? I mean he's not just talking, he's not just going through the motions. Notice how every time when I ask a question, he doesn't just immediately jump in and start answering. This is a cerebral guy and he takes his time and he thinks it through. And not to be perfect, but to be accurate, I think, is where I'm getting. And to be authentic because you can't be more authentic than pulling off a cap off a bottled of water and smiling like you just went down for Christmas and opened your presents. (Sumedh laughs) That was phenomenal. So, loving this. This is amazing, this has been a pleasant, pleasant, amazing conversation and I hope you're all still taking notes. My goodness, I can't tell you how fast these shows go. It's unbelievable. It's... we're already -- we've got time, we still time, it's just I just checked the clocks. That's a that's a sign that the value of the guest is bringing it, and every single guest brings it, every single time. And I'm learning some new things from you, Sumedh. And I love this. I appreciate this. With the flow, and you call it the Flow Genome Project - was it project?
Sumedh Chatterjee:
Yeah, yeah.
Brian Kelly:
I'm definitely going to check that out. And so, I'm going to check all these things out, so why shouldn't or wouldn't You, who are watching and listening? And how much did all this cost, all this great information that you can use to your benefit? And how far will you take it? Entirely up to you. But how much did it cost you? Does anybody have a guess? Like, (Brian holds up a 0 with his fingers) this much. It cost you your time, which is very valuable, but it cost you 0 in dollars, 0 in cents. (Sumedh also holds up a 0 with his fingers) Big old goose egg. And so, don't value it that way, don't value it as "I didn't spend anything, so I'm not going to do anything." Value it as if you spent 10 grand on just this 1 hour show. And then dive into everything Sumedh is talking about with a mind of curiosity. Go in like a child. The mind is like a parachute. It only works when it's open. And so, when you open your mind and treat it as a -- remember, going back to a time when you were a curious child, and maybe you're playing with your favorite toy, going back there right, now maybe you're 4 years old, maybe you're 6 years old. I can remember playing my little hot wheels on my bed. I'm there now. I can do it. I'm feeling good. I feel it. And it's easy to do that and just get in that state, and then go in and do learning. I mean, this is new to me used to be when things were new to me, kind of... back off and say, "woah, that's a little kinda weird for me, but now it's like, I'm curious, I want to know, what is this? This sounds phenomenal!" I mean, these big words, 'transient hypo frontality', I can't even say it that well. It's awesome. Awesome! All right. So, you have coached clients, I'm presuming, you have a webite, you put a lot of work into it, I know you have. And I can imagine that there have been many moments where you see the transformation. The goal is the transformation. So, can you go back and remember maybe just one - and you don't need to use names, - but what has been your most satisfying moment in business to date?
Sumedh Chatterjee:
The most satisfying moment or moments in my business are seeing my clients get that 'aha moment'. I can tell this either through verbal acknowledgement from them or testimoniala. They're like, "wow, dude, my mood is on blast right now, or you give me certainty, really give me centeredness." Or I can actually pick it up in their body language. So things like their pupils dilate, they get this gleam in their eye. They light up, like you said I do, Brian. Orthey perk up, they stand more openly with their body posture. And these are things that I look for in my clients and that makes it all worth it. The hard work makes up for all of these small moments like this because I can really see the transformation happen in action. So when people realize, "oh, there it is, that light bulb moment," that's it right there.
Brian Kelly:
That's why you are destined to be on this show because that resonates so well. With everyone I've had before and hopefully everyone I have passed this moment is -- the thing that comes out for that is, you didn't say and I knew you wouldn't, but you didn't say anything like, "well, it was the day I made my first... I got my first client and I cashed that first check." (Sumedh laughs) How many times have you talked to somebody who said, "that was a defining moment for my life and my business - was I got to frame that first dollar up on the wall." I've seen that before, and they say that's their greatest moment in business. It's about the money. But what I have -- the model, the patterns to success are not about money. It's about serving others. It's about getting them the results that they want and that they deserve. And that's exactly what Sumedh just talked about right there. I was looking at them, look at their physicality. Oh, I get the blessing of teaching and taking students through advanced NLP processes from stage. And I get what you're saying, Sumedh, because you go through -- it takes 7 minutes to go through one particular process I'm thinking of, and I watched them transform before my eyes. It's amazing. And they'll come in the door at a speaking event in the very beginning, and you notice their posture like you were talking about. Their mannerisms, they come in with their head down and they're very introverted in presence; and then you take them through the process. They leave on break, they come back in, and they're wide open, smiling, high fiving, talking to everyone. Their life just changed and they were not even that aware of it until I remind them when they come back. And look at -- so, Sumedh is feeling it too. Those are the moments, like you said, those are the moments that define us. There's a reason why we want to make more and more money - it's so we can serve more and more people, and help more people to get that 'aha moment' thatSumedh was just describing. I'm feeling it right now, the goosebumps of remembering old times. (Sumedh cheers) Yes. It's amazing how that just fulfills both Sumedh and myself, too. I mean it fills the cup. The cup of life it's just full, it's overflowing. At those moments are like, "ah, I need more." It's not for me, it's for them. I want to be able to transform more lives in a positive way. And it's a beautiful thing you're doing, Sumedh. So, thank you for doing that and continue on as long as you're physically and mentally able to. And don't stop rapping either! That was pretty cool. (Brian laughs) For those of you that just came on, he was rapping earlier and he did a phenomenal job. So, you'll want to play this over again, and again, and again because this is the next superstar. You're going to see -- what are those singing shows that they do competition? I think we'll see Sumedh on one of those pretty soon. (Sumedh laughs)
Sumedh Chatterjee:
I don't know about that, but okay. (Brian laughs)
Brian Kelly:
You'll be up there mesmerizing them. Yes, it will be awesome. So, you're an entrepreneur. You're going through the stages, the work, the effort. I mean, it takes a lot of effort. Sometimes just to survive as an entrepreneur rather than even thrive. And at times it depends on the stage that one is in it at that moment. And it can take a lot. It can also be the most rewarding thing on the planet. Like you were just describing. If you could classify or categorize it or bring it down to one single word, one single word, how would you characterize your life as an entrepreneur? In one word.
Sumedh Chatterjee:
Alchemy. So, turning the lead of consciousness into a gold; taking negativity and turning it into positivity. Just like Cognitive Behavioral Therapy, this journey of mine has been so much about reframing and asking myself questions like 'How can I have fun doing this?', 'How can I enjoy this process right now even though everything is crashing and burning?', 'What can I learn?' In fact, paraphrase the LinkedIn founder Reid Hoffman, who said that entrepreneurship is like someone who jumps off a cliff and builds a plane on the way down. (Brian laughs) Not literally of course, but that's how he describes it and that's what it feels like at times. But that's also the fun part, that's the transmutation process. And so, you're creating something great from something ineffective. The other crucial factor for me has been to remember doing that you can'tdo it alone. Ask for help. So many people forget to ask for help. They become solo-preneurs. It's up to you to jump off that cliff alone, but you need plenty of support to build that plane and get it built and have it flying smoothly before it crashes and hits the ground. (Brian laughs) So, this ability to transmute or alchemize, whatever you want to call it, transform, - is what makes the engines turn for me and this plane to function. That's been my (inaudible).
Brian Kelly:
Great, great metaphor there. That's kind of like ready, fire aim. Similar. I like that one better, yours, where - I've heard different variations, - but jump first and build the plane on the way down. And yeah, that's exactly the way it feels. And it's a hoot! I mean, I love it. You have to have -- I think, I don't know. I think you have to have some inbred part of wanting that, being ok with taking risks to begin with. I think many people can get over their fear taking risk and actually become more risk takers. But I think some were born more wired for it. I could be wrong, but it's -- because entrepreneurship is not for everybody. I mean if it were, there would be no employees anywhere on the planet. And so, thank God for entrepreneurs because without them there would be no jobs for those employees to report to. And given the fact that the higher majority are not entrepreneurs, that kind of tells you right there: it takes a special person to go down this path. And I don't mean special as in better. It's just a very unique, different individual. Because thank God for people at work in jobs. I mean, there's so many things we have today we would not have had it not been for that. And as long as they're happy doing that, then that's great. I mean, that's what it's all about. Getting the result you want and desire. Your result is your results. May not be mine. That doesn't mean it's wrong. It means it's right, it's yours. (Brian laughs) Speaking of that, there is one more question that is just burning, Sumedh. I have to ask it because - it's a really big one - because I've asked all of my previous guest the same question, and their answers have just amazed me. And I'm really really curious, what would Sumedh say when I ask him this, one of the hardest hitting questions that I ask on the show? It's how I usually finish a show. So, whether the show is successful or not is entirely reliant upon your answer, Sumedh. I'm kidding, I'm kidding. (Sumedh laughs) Building up the pressure. But I do want to ask you that one question because it's a great one. It's a thought provoker, and I can tell, watching you after I ask each question, you take time and you process and you integrate, and your answers are gorgeous. They're beautiful. I love how you come back with this eloquent way of answering every question. You have a really cool vibe about you when you do that. It's really nice. But I want to ask you this really big question if you're okay -- you okay with me asking you one of those zingers? You okay with that?
Sumedh Chatterjee:
Absolutely! Let's do it.
Brian Kelly:
Man, look at that, absolutely without hesitation. Well, you know what? Before we do that, it's getting almost to the end, I better tell our listeners, our live watchers, our live viewers - remember I did promise to give you a way to win a 5-nights day. I got to get my hand in the camera. (Brian showing 5 fingers) 5-night stay at a 5-star -- I'll do this one (Brian holds up 5 fingers with his other hand) -- luxury resort in Mexico, compliments of PowerTexting.com . My good friend, dear friend, Jason Nast, that's his company. N-a-s-t. I've had people wonder what that, how you spell that. Jason Nast and PowerTexting.com have sponsored this show. And so, I want to give you the way, the means to enter to win that right now. You'll see it on your screen if you're watching live. (Information showing on screen) I will say it verbally. It is -- you can do it one of two ways. One is go to our website, and that is ReachYourPeakLLC.com/vacation and it's all lowercase 'vacation'. So it's ReachYourPeakLLC.com/vacation. All small letters on 'vacation'. Or if you have a cell phone, a mobile phone, and this is easier for you, go ahead and text the word PEAK. That's P-E-A-K to the number 661-535-1624. Again, that's PEAK to 661-5351-1624. And if are on here long enough, we will announce the winner right here on the show, otherwise the winner will be notified via text message, so be sure to follow the directions once you do enter, because there are directions. There's one more step after you do this. And again, it cost you this much. (Brian holds up a 0 with his finger) 0! So don't fret. Just go ahead and do that. Compliments of PowerTexting. Thank you Jason and Rhonda, his partner, for sponsoring that and providing that amazing, amazing -- He just went by the way. So, all of you know it's a legitimate, incredible experience. He went and and stayed on a 5-day or a 5-night vacation in Mexico at a 5-star resort. Took his daughter, had an amazing time, took a ton of pictures. So, it's really an amazing thing. And getting back to our man right here, Sumedh, who is probably now sweating bullets wondering what the heck is this question, Would you get to it already, Brian!? My God, I can't., I'm dying. I'm dying of curiosity. (Sumedh laughs) So, here it is. Are you ready? (Sumedh nods) All right. And just, so I want to kind of level it out here a little bit, and just so you know, Sumedh, that there's no pressure here of any kind because there is no such thing as a wrong answer to this question. Just want to be clear about that. In fact, the only correct answer is just Your answer. It's your unique answer. I've asked this of all my past guests, and to date, up until now, to date, not a single one has asked or answered it the same way. Some similar here and there, but not ever the same way totally. I imagine it will at some point, somebody will finally say the same answer as one previous. But I just wanted to tell you that so that you understand, 0 pressure, relax and take all the time you need to answer this one driving question. And that is, Sumedh, how do you personally, how do you define success?
Sumedh Chatterjee:
Success for me is about making a difference, and it depends on what kind of success you mean. Financial success? Personal success? Social success? There's all kinds of success. I think the definition of success is setting out to achieve what you say you're going to do. So, if I say to myself I'm going to make myself a cup of tea right now, and I do it, I'm successful at doing that. So, there's no such thing as failure. There's a only feedback, there's only lessons. This definition of success for me gives me such an expansive energy and it gives me a growth mindset as opposed to a fixed mindset. And it really reminds me to give, give give, give, and share with other people and grow together with the people that I'm sharing. And that's been one of the most phenomenal things for me - is sharing my flow state with other people so they can get into a flow state; really shaping other people's lives, making that impact, making a difference, no matter how tiny, no matter how small - is what success is about.
Brian Kelly:
True to form. No one else said it like that either. That's phenomenal. I'm compiling the responses from the past shows. It's just amazing to me. "To give, to share, to grow together." I mean, that's really what the essence came down to. You processed it, thought it through. Yeah, there are so many kinds of success. That's absolutely true. The ultimate success is give, share, and grow together, and no matter how small - that really was, that was the defining of your essence, was that you're in it to help people. It's not that you have to hit a homerun every single time, it's just about making improvement and progress going forward in any way you possibly can. And that comes out from you big time, brother. I love it. That is a great -- I mean, every one of them is a phenomenal definition of success. And I tell every guest that yours is the best so far.
Sumedh Chatterjee:
Wow. I'm honored.
Brian Kelly:
I don't want to like compare to the other guests, but they're all the best. Every single one of these. And for those of you watching or listening to this right now on the recording maybe, go back and listen to that. The answers to that question are really amazing. Really amazing. Thank you! Sumedh, I didn't forget. So, I want to give folks a way to connect with you. You actually have a gift. I almost forgot, you have a gift that you wanted to give to everyone watching, listening either live or recorded. So, if you don't mind, if you would take over and just give us a quick description of what that gift is? Let our folks know and how they can grab it?
Sumedh Chatterjee:
(Sumedh's website showing on the screen) Guys, you can check out my free ebook on my website, www.CoachingWithSume.com. That's CoachingWithSume.com. If you scroll a little bit down to the bottom, you will notice. Get my free ebook and here you can just enter your details. Give me your name and give me your email address, and boom! It will be shot right to into your email. IT's called the 'Pronoia Code: The Universe Is On Your Squad.' It's an amazing book. I highly recommend that you check it out.
Brian Kelly:
Yes. Yes, that's CoachingWithSume.com. Sume is Sumedh's nickname, I presume, and probably better and easier to pronounce if you're just reading it. I had to ask how to pronounce it the first time. It's like, I don't want to get it wrong. (Sumedh laughs) Sume is a much easier, distinct -- yeah, Sume, Ilike it. I like it. I love it! I want some more of it! That was my rap. (Sumedh laughs) That's all we're doing. I will do anymore because it wouldn't do us justice. Well, Sumedh, I really appreciate you being on, and for all of you watching and listening live and recorded afterward, we appreciate you for coming on, for all the likes and loves, the comments, interaction. And I can't wait to bring on another guest next week, but Sumedh, you rocked it tonight. You brought amazing value. I learned a lot. I've got a full page of notes (Brian holds up his notes) and I started writing sideways because I ran out of room, so they are somewhere. I appreciate you, my brother. Looking forward to being there with you during your journey on this wonderful rocket ship called entrepreneurship. And... great job, my friend! Good job! Enjoyed having you on the show!
Sumedh Chatterjee:
Thank you, man. Thank you so much having me.
Brian Kelly:
You bet.
Sumedh Chatterjee:
I appreciate it.
Brian Kelly:
All right, all right. And that's it for us. We're going to sign off, and we'll see you next week on another edition of The MIND BODY BUSINESS Show. We will see you next week. Be blessed, for now, so long!
Narrator:
Thank you for watching and listening. This has been the MIND BODY BUSINESS Show with Brian Kelly.
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Sumedh Chatterjee
Sumedh Chatterjee is a world-class flow coach and creativity catalyst who has traveled the world in search of the question "What inspires individuals?". He hails from Kolkata, India but grew up in Switzerland, Thailand, Vermont and did a masters in Applied Positive Psychology and Coaching Psychology. He is a role model for a lot of people and he strives to be the most authentic and best version of himself he can be.
Connect with Sumedh:
Live Streaming Best Practices Panel: Video automatically transcribed by Sonix
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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