Special Guest Expert - Terilynn Werner
Special Guest Expert - Terilynn Werner: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Announcer:
Welcome to The MIND BODY BUSINESS Show. The three keys to your success is just moments away. Here's your host, Brian Kelly.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. I am so excited. Ladies and gentlemen, boys and girls. We have an amazing, amazing guest expert on tonight. I have met this magnificent woman on two separate occasions and experienced what she has to offer you, firsthand. And, all I can tell you is it was magical, magical, amazing. And, we're going to get into what it is this amazing woman provides for a lot of people, corporations, teens, adults, families. Amazing, amazing. The results are just off the charts. And it, for me, it came to mindset that really ingrained into my mind some wonderful things. And, I'm not going to give away the farm because we want to learn it from her. And her name, you love her Terilynn Werner cannot wait. Oh, I'm excited. We are going to soar to new heights tonight. There was a hint there. And. Success. This show is about showing you, how to model, how to learn to follow successful people because it's that simple. People make it too hard. They want to make it too hard. I used to try to make it too hard. What I found in my now, almost 55 years on this planet birthday is this month just saying that when I followed those people that were successful versus, you know, hanging out and learning from those who may not be where I want to be. I only followed people who were successful at a certain point in my life and began noticing patterns of what makes them tick, what makes them different. Why are they successful? And, I'm not. Well, I began to find patterns developing, and they, those patterns usually bubbled up into three primary categories, which you may guess that is of mind, body and business, mind as mindset. And typically, I like to go into the subconscious level, but it's really both the conscious and subconscious levels that most successful people have developed a very rock solid, positive, empowering mindset. And, they keep it that way. They're human and things happen. But with this rock solid mindset all reprogrammed in their brain, they are much easier to have a much easier path towards success. And then there's body, that's about taking care of your body. It's that simple is about putting in good, wholesome nutrients. Those that were designed for humans to eat, not those that were processed and chemically altered and also about moving, exercising. And the thing I always say is,the mind and body. They are a team and more importantly, the mind and body are your team. And if your team, any one member of your team is not playing at its fullest capability, then you as a team are suffering and you are not operating. What I like to call a peak level of performance, hence the name of my company. And then, there's business. Business is multifaceted. There's sales. There's marketing, team building, scaling, systematized. The list goes on. There are many, many facets of business to master. And the thing is, is those that I found are successful, like the young lady you are about to be introduced to on this show, have mastered all three of these areas. They master. And Terilynn, is one such individual, and I cannot wait. It's going to be very soon, I promise, that we're gonna bring her on. One of the thing about successful people, there's so many things, but, all you have to do is learn and model one person, you know, that has the results that you want. That's it. That's what I did. And, Terilynn knows who I'm talking about. I had a mentor that, I came to her facility with at one point. I said, I want what this young man has. And, I modeled him. And that's why, I'm achieving success I've never seen before in my life. All you have to do is model. It's simple. It's not easy. Not great. You have to reinvent the wheel. I'll make it. You know, you're you hereby have my permission, to model us. Copy. That's what it means. It's a fancy word for copy. Just copy success. And when it comes to success, Another great trait of successful people is we love to read and not just any book, but pertinent books, books that really make a difference in our life. And with that, we're going to segue over into a section of appropriately named, " Bookmarks".
Announcer:
(Informational screen) Bookmarks. Born to read. Bookmarks. Ready, steady, read. Bookmarks. Brought to you by ReachYourPeakLibrary.com.
Brian Kelly:
Yes, ReachYourPeakLibrary.com and real quick before we continue, take out a pad of paper and a pen and take notes rather than taking off and typing in Website addresses, because we're going to be giving you some resources as the night goes on. Please resist the temptation to go elsewhere, because honestly, the magic happens, as they say, right here in the room. You do not want to miss Terilynn Werner and her amazing value that she is bringing very, very soon. And, have some fun, too. So, don't get me wrong, it is gonna be a blast. Stick with us. So, ReachYourPeakLibrary.com is literally a website I put together for you. It's my gift to all aspiring and even current and successful entrepreneurs to give you a place to go where I have actually sorted through and filtered many books down to a small list here of 40. There are more than I need to add here, but these 40 I've personally voted to give you actual value to have an impact in your life. I wouldn't put them here if they didn't have impact in my life. Many of them are business centric. Some are personal development. It's, it runs again of different categories. So, for you, the entrepreneur, whether what? No matter where you are in your in, your walk with entrepreneurship, there are some books here for you. If you're not reading voraciously now, then consider getting in the habit right now. I found that that out the hard way. There's a story at the top of this Website. You can find all out all about that there. I'm not going to go into it here. I waited a long time in my life to become a voracious reader, and I'm so glad I started. I am so glad, years ago and now am consuming books left and right. This show, though, is not about me. This show is about our special guest, the expert. And with that, I think it's time we bring her on. What do you say? Yeah. I say let's do that. Here we go.
Announcer:
(Guest Expert Spotlight screen) It's time for the guest expert spotlight. Savvy. Skillful. Professional. Adept. Trained. Big league. Qualified.
Brian Kelly:
And, there she is, ladies and gentlemen. The one, the only Terilynn Werner. Yes, I can. Oh, I'm so excited to have you on here. Terilynn, it's been so long since we've last seen each other. Welcome to the show.
Terilynn Werner:
Thank you. You've got me all pumped up just listening to you. Just to let you know.
Brian Kelly:
Oh, right. Speaking of being pumped up, I mean, no one's more pumped than I am because I truly mean and I can't wait to get to the details of this. We will in a moment. You know, the deep the the results that you and Red, both imparted upon myself and my wife who came to the first event out at your facility. And, I'm being coy for a reason. And then, the second time with my son. It had profound impact on all of us. All three of us. And I just I can do nothing but say thank you for you and Red and what you guys have accomplished through your company called SOAR. I love that company. So real quick, I want to formally introduce you Terilynn. But, before I do that, I want to remind everyone watching and listening. That's here live. We do this every show, stay to the very end where you can find out how you can win a five-nights' stay at a five-star luxury resort in Mexico. This is all compliments of my good friends at PowerTexting.com. Amazing, amazing platform. All entrepreneurs and business people should be using PowerTexting.com. If you're not already. Terilynn began in human development and became a transformational trainer. She started working with teens up in Big Bear, California, on the ropes course. This is an amazing course. And, they, the teens, stole her heart. She closed her giftware manufacturing company in Beverly Hills. So she, that was a big decision, I do not doubt. And, moved to Big Bear to work with youth. She realized that the parents of these youth needed as much growth as the teens. So, she started working with corporations and adult groups throughout the country as well. Thank goodness she did, because I got to express her experiences. Today, her company SOAR provides programs indoors and out for schools, universities, leadership and corporate groups, church groups and many more. The theme always comes back to being in relationship and being an authentic, courageous, human being. With that, I want to now, finally, formally introduce Terilynn Werner. So, so blessed that you are here tonight. Can't wait.
Terilynn Werner:
Thank you.
Brian Kelly:
Yeah. And, one of the things I love to open up with on this show many times turn in. The thing is that bio is phenomenal. It shows who you are, how you love people you love serving. You gave up a business, a flourishing business in Beverly Hills, moved to the hills that the woods, literally. It's beautiful there. I see why you did it. But, what, what a big shift. And, the thing is, you're very successful. You have, you have facilities in different areas of the country and you're very successful. What you do. And I always wonder, OK, I read the bio. I can see on the surface what she's done. Her accolades, her experience. But, I love to get a little deeper and find out. And, this is a victory of everyone I've interviewed, is to find out what really gets you going, especially at the start of each day. So let's say, you're waking up.
Terilynn Werner:
Yes.
Brian Kelly:
You're getting up out of bed. You swivel over your feet, hit the floor, you're already going through it. I see it on your face and then you're coming to and if you're like me, you're a little groggy in the book in the beginning and you're starting to come to, and then, you realize it's the start of a new day and awareness of everything starts. And, then you begin going. I'm ready. I can't wait to take on the day the drive kicks in, the motivation kicks in. For you, Terilynn, What are those thoughts that are going through your head? What is driving you and motivating you to get started? Each and every day to go serve more people?
Terilynn Werner:
Fantastic question Brian. For sure, it is the thought that goes through your mind. And, the question I ask myself is, " If today were my last day, Who am I? Why do I want? Well, why do I want to stay happened and to see the faces of the people knowing I have an opportunity to make a difference." It is a cup of coffee. First, I cannot lie. And, then the hiking boots out the front door. But, that's what it is. And, I'm on the planet with a purpose, and I have no doubt about that. And, I've chosen that, for sure.
Brian Kelly:
And, I can attest to that. Having been around you. There's no doubt your posit you just you lose a positive presence. Always. I've even seen you, you know, when we're in between what you like, call them exercises. I don't know what to call them, while we're going to the rope course. I can look off and see you and Red having a chat and I can see you smiling the whole time. You're just nonstop, even behind closed doors. A positive woman. I get you're also a human being. And, there are times where I'm sure you're not feeling that positive. But, that's OK. It's all about maintaining it. And, I'm just curious, is there anything you do specifically like maybe routine wise, maybe discipline wise, maybe something you learned in the past that helps you maintain a positive, productive and successful mindset and to be able to sustain it on a regular basis? Is there anything you do to do that?
Terilynn Werner:
Absolutely. And, I think you kind of just alluded to it and that I don't. I feel that if we base all of our action on the way we feel. Guess what? We're gonna be in big fat trouble because not always is that cup of coffee exactly what I wanted as I rolled out of bed. So, it's really important to have a commitment that is so passionate and that there, you know exactly what the why. Never, ever lose the why of what you're up to. And so, that's that's really what keeps, gets me going. And sometimes I do have to kind of bop myself in the head and say, OK, who cares? Let's do this. So...
Brian Kelly:
I love that. And, the why, Thank you for bringing that up. There's actually a process that you can go through. I've done, I've gone through it several times to determine what my why was I went through it once. OK, I know what my why is. I went through it again. Huh? Same thing, went through the third time. Just out of curiosity, would it change? No. It's the same end for every person. It can be different. It's very unique to each individual for me. My why? Why I get out of it, why I do this show, why I exist on this planet, is because of my wife. It came that way every single time. And, I love her beyond words, beyond description. But, that's my why. What is your why are you watching this show? Are you listening to the show? What is your why? The why that no matter what happens, you're now in this new maybe you're on a new venture, your new business. And, there is a lot of stress, a lot of unknowns, a lot of limiting beliefs. So, many things are flying at you. What is that one Why that you will you know, based on that, why you will never quit, you will never give up because it's too important to you? To go forward and that. So, thank you. That's a powerful, powerful statement. I just want to expand on that a little bit because it is that powerful. If you don't have a why, you know, we go into a business, right. Terilynn, you just, you, you made a big transition. I can imagine the turmoil goin on at that moment in your head and then for quite some time passes that I make the right decision. Oh, my gosh. I got to build this thing and everything that goes with it. But, your why was obviously solid or you probably wouldn't have made it to where you are today because you did that. It doesn't seem like it was that long ago. And, you're already very successful in a short period of time, relatively speaking. So, it's obvious you have a very strong why. So, that's a very good point. Thank you for bringing that up.
Terilynn Werner:
Well, sure.
Brian Kelly:
I want, you know, I want to ask you a little bit, before we go any further about what you do, what you and Red do out there at SOAR. Just to kind of frame it a little bit, so people understand where you come from, how you love serving people, what results you've seen? You know, the kind of people you cater to. I know that's a lot. But, if you don't mind, I would love to hear more about SOAR, like what's what got you started? And then, what is it? What does it entail? You know, we've been talking about these road courses. Was that, and then, how did what kind of results have you seen transformation of people? Would that be okay?
Terilynn Werner:
Oh, absolutely. Thank you. And, yes, this is exciting. So like you mentioned, I originally (unitelligible) I came up to Big Bear to work with inner city youth. And, and I said, I, I refuse to work with adults. I don't even know if I like adults very much. But, the kids I can handle. Right. So, I moved up to work with them. And, as I was finishing with these, these kids, the parents would come and I'd take a look and go, oh, do we have another set? Because we're sending these young people who we've just opened up a container, they've just made new commitments in their life. They've just learned all these tools. We're sending them home to their families. Families love. Yeah, but, we don't, they don't always know what to do. So from there, I started working with a lot of corporations, a lot of leadership, adult groups and judges and lawyers and Home Depot executives. You know that, that type of a thing. So, that, what we do is we work with organized groups. And, it does, Let's say from middle school, through high school, up through college groups again, then stepping into leadership groups, adults and then corporations. So, we really crossed the entire gambit. And so, these grew way they could come in groups of 30. They could be covered in groups of bus kids of 200. I have an amazing, amazing team of people. They are SOAR. I will tell you, they they are it as far as I'm concerned. And, there's about 30 of us. So, the groups will come and we start with some activities, like you mentioned, that are all done like on the ground, and learning how to work as a team. Developing leadership along the way and the coolest piece, Brian, about it is that we're outdoors half the time. People don't even know they're learning anything because having so much fun, they're being challenged and they don't realize that the way they're behaving and interacting is how they are operate much. And so, our beautiful facilitators are trained to ask those questions. And, sometimes a question could be as simple as this. And, it's a great model. So write this one down, you guys, is What worked? What did not? What's next? So with a group of kids, they may say, well, what did, what worked was we got the ball in the bucket. But what didn't work, is we didn't have a plan. We jumped on top of each other. That wasn't working. So moving into this next activity, what do you guys want to take with you? As we build on this and they'll, they'll answer the question, well, I think we should listen to each other. I think maybe a leader should rise up. We should have a plan. And, there you go. So we're going to take that on to the next activity. So, deal with that. We do that in the the front end of the day. And then, we have a nice little lunch booklet. But 45 minutes, then we suit up. And what that means to suit up is put on harnesses and helmets and ropes. And, you have the opportunity with your team on the ground, on your rope to climb, maybe about 40 feet near. And, those activities, again, are processed and debriefed. So, you're not just jumping for a trap piece for your feet near. We have you identify sometimes. What are you jumping into? But, what do you leave them behind? And then to, to identify what that trap piece means to you and then you go for it. And then, of course, you're looking down at your team at the ground and said, you have me, you know. So that, that's what we do. Everything is processed and debriefed. And, I think the thing that so does brilliantly and I love it so much is they transfer it into practical application. So, when our groups leave the mountain or whatever site we're at, they don't have the question, well, why? That was really fun. You know,What was that hula hoop about or Why did I have to jump off of something? So, we transfer it back in to saying, for instance, what something in your life that you really want? Well, I wanted a better relationship with my family, but I realized, I had a hard time live in that tree. I had a hard time embracing that fear. But, I wanted it so bad. And today, I got that trap piece, so, it never gets old. Ever, ever. So that's, that's what we do.
Brian Kelly:
And, I'm going through the memories, as you're saying, all that. And I'm just smiling ear to ear. And Kate Kutner, by the way, is watching. And said, are two amazing people with heart, heart, heart. She is one of the, wonderful human beings that I got two experience this with. It was amazing both times and both Kate and Mel, her husband, Mel is my mentor, he is amazing young man. I can't, I cannot speak highly enough of the experience. Both times, they were both uniquely different and both uniquely powerful emotions. So, I don't want to scare people off. There were emotional times, but those are only emotions that come up within you if they're present. It's not like they're being evoked. There was at one point, I'm I'm like a six to kind of a big guy. And, at one point, I was literally bawling like a baby out, of out of sheer gratitude and happiness. And, it didn't bother me at all in the least. I didn't know. I didn't know was coming. They just hit it. Just something that I needed to release. It was phenomenal. Had to do with my son directly. I remember it so well. And, it was just such a golden, beautiful moment. And I was there, amongst family. Right? It's the people you're going through this with. You become tighter than ever. So, this is phenomenal for corporations. It's phenomenal for I don't know if you deal with families directly. I got to do this with family members of one each time. I separate fact, once with my wife, once with my son. It was phenomenal. I mean, phenomenal. And, the extras, they were fun. It was challenging. It stretched us both, not really physically sometimes, but mostly mentally. And that's what I loved about it, is there's a lot of just so much Terilynn. I mean, I could go on and on. The trust that you,that you mentioned you need have trust in your teammates, at times. And that's a great thing, because not everybody trusts other people. There's a lot of people that have the ego is kind of big and they just won't let go. Let go of that ego.
Terilynn Werner:
Yeah.
Brian Kelly:
And all that. And the result was just so profound. Terilyn, what you and Red do and, and then the in-between talk. Oh, gosh, so powerful. You know, you do the exercise and then, there's either you or Red or both, taking you to those questions similar to what you said and then going deeper. And, you guys, do it so soulfully, so lovingly, so genuinely, there's just no way to describe it. I will love you both forever. Forever. Just those, that the first time was all it took. You had me at the first one, Terilynn.
Terilynn Werner:
I'm glad you came back for round 2, Brian.
Brian Kelly:
Me too. That was wow, wow, wow, wow. Phenomenal. So, yeah, I could talk about this and all, all evening long. SOAR is the name of the company will give you the contact information before it SOAR team I think is the full name and we'll give you the contact information. Stick with us. Don't go Googling it, so go ahead and write down S.O.A.R that's an acronym I believe. It's all caps and then team T-E-A-M and then go look at that later. We'll give you a contact info here in just a moment. Want to dig deeper and get back, on track with business and entrepreneurialism and how, you achieved your success. Everyone, achieved success in their own way. Oftentimes similar ways though, and I'm always, very intrigued on how that path develops and what worked for you personally versus someone else. I mean, it's, it's only your life and it worked for you. So, what was that? So, when it comes to developing skills as an entrepreneur, if you were to pick three, the top three that you have developed. What were the top three skills that you developed that you needed to become a successful entrepreneur?
Terilynn Werner:
Vision, I would say for sure, having a vision that you can taste and feel and wear and scream about, nonstop. So it's, it's more than just an idea. It's, it's that vision and to the degree that you actually see it already done. And, now we work backwards, and, it sounds crazy. But, I saw this company and then I, I actually saw the facilitators, the whole thing. I said, OK, this is something that happened in here because I can. It was burning in my soul. So, then I went through the steps and they let go of how I felt like there were times. Oh, my goodness. I was so afraid. Like, what the heck have I done? I've stepped into that feeling of what? Now, I can't get out. Which was probably the best thing that ever happened, because I had all I was in all fours. And then, I shifted to the get to Brian. And they get you, I think is a really big piece that you don't have to do it. You can go work for somebody else. You can do something, whatever, you know, go sell real estate, whatever it is that you want to do, but to keep committed to that and always do it as it gets you. So, when you're feet it the more in the morning you don't have to get up. You get together because there's good stuff waiting for you. So that, that was a big piece of it. I love people. So, my Why is very, very clear. I see a bigger view of this world. I believe that people are good. Without a doubt. Do I think their behavior necessarily lines up with their goodness? No, I don't. Not because they're bad people. I believe after working for twenty-five years doing this and that's hundreds and thousands of people later, that people want the same thing. And, that is to be in relationship so badly, so badly. That's where the tears come from, Brian, because they want it so bad, and they get out there, and they start getting a little taste of it, and they don't know how. So, to always, no matter what, hang on to that Why?, because that's what's going to drive you. And, you can make the most amazing difference. And in my I say it kind of big, but change planet, you know, and that's, that's what people are looking for, to feel significant, to feel special, to live their greatness and to be in relationship in an authentic way where you can feel that there's not that void. So again, that you can tell just. And again, this I've been doing this for a long time. But that, I know it's like it's a knowingness and it's a passion. And I have chosen it as my responsibility. And it's so fun to say, because it's my responsibility to I'm off this planet. I am feeling responsible to make that difference because of the gifts I can get for sure.
Brian Kelly:
I was taking notes you weren't supposed to end yet.
Terilynn Werner:
I think you don't believe me.
Brian Kelly:
I love it. Oh, my. So please, if you're taking notes, if you haven't been taking notes, please do. And write this down, because this is amazing value. I mean, 25 years success, is just obviously huge success and vision. You know, actually seen it done. How many of you have looked at the end result and said, this is where I want it to go. This is where it's going to go? Not where I want it to go. It's going to go. And, I love how you said and then work it backwards and see it in your soul. And, you know it, it's, it's awesome to take that vantage point. Haven't actually heard this in quite some time. And it's a nice reminder, you know, whenever you're visualizing something to see it at the result that which you deem it to be successful, that you're looking for the end goal. And really, I mean, see it, feel it, smell it, taste it, everything. I mean, put yourself in the moment. I love that. And then. Oh, oh, get to instead of have to. Oh, my goodness. I preach this all over the place to my apprentices. And I say, look, you know, if I hear him say, I have to do this. Let's consider reframing that. And so, I use a story of, well, you know, I have to go do the dishes, you know, even then I'll say, well, I just said, I have to OK. In my mind, I say, well, I get to. And that totally changes the whole, the whole landscape, because now it's a blessing, not a curse. It's like I have dishes, which means, well, I have something, have a kitchen and that means I have a sink and I might have a dishwasher in my case. We do. That means, you know, depending on your situation, I have a house. I have a place to live in. I'm blessed. And, all these wonderful things start coming up even subconsciously, if you just say it and don't even think about it. It just changes your whole frame, your whole mindset. You become a more positive individual on a regular basis automatically by simple reframes, just like Terilynn mentioned. See, I get to, rather than I have to. And just, I love how you also said it's my responsibility.
Terilynn Werner:
More than Brian. Brian, I, I can't tell you how exciting it is to say that. And, it was I was just recently that I really got it. And I, Nothing would stop me. It doesn't matter how I feel like I said it is. It's so exciting. And to get to and all of that is fun. It put the joy back in it. Which piece in there. And it's fun. Doggone it. You know, we're you know, it's this is our life. We don't get to lay back. Right. So let's have some fun while we're doing all this. So, yeah, it's, it's a neat, unique feeling to have that you have fun.
Brian Kelly:
What a concept. What you mean, you're giving us,you're giving us the permission. Have fun. Terilynn, come on.
Terilynn Werner:
Yes, yes, yes.
Brian Kelly:
I thought it was this four letter word. Word. You know, work. But no, I'm kidding. Yeah. It's so important to find something that you can have fun in even if you're doing something that isn't inherently fun. Find a way to make it fun. I always say this. I brought my kids up this way. I said, you know, I've been around too many serious people. I mean, they're serious at all times and they're just dead on. And I'm like, man, that's almost not human. And so I tell my kids, there are times, there is a time and a place to be serious and there is a time and place to be jovial and have a good time. And there's far fewer times for the serious part than there. Is that the happier part. So enjoy your life. Be serious when it's necessary. And only then, you know. But, do be serious. There are times when you need to be serious. I want them to understand that. But, I want them understand. More importantly, life is about joy, about having fun and enjoying every moment. If you can and we can right, Terilynn? we have choice.
Terilynn Werner:
Yes, we have choice and everything that we do. Yep.
Brian Kelly:
And that's that's the key. Everyone goes all my life. So I'm certain the other is like, well, you chose for your life to suck because that's your own internal representation of where you are today. You can easily right now on at this moment say my life's pretty fantastic. Actually, I am above the ground, not six feet under.
Terilynn Werner:
When I when I work with teens, they'll say, oh, I'm so bored. And then they, they want to wring my necklace. like you know what? Cause you're really boring. They're like, you really just say that to me.
Brian Kelly:
And, that is one of the many traits I love about you is, you know, you get right up. I mean, right here. And,you like look into. I can just pick from my own eye. We did compare notes, but it's like you can look into our soul and you have this an unbelievable ability to really get people very quickly. I remember you were looking at me and you actually looked back at Red and go and looked at him ago. Are you seeing what I'm seeing? And he's like nodding, like, what are they talking about? This is kind of freaking me out in a cool way. I was like, excited. What are they doing? Oh, you told me what you told me. I was like, how did you know that? Oh, my God. So it's it's it's deeper than just a rope course, there's so much to what SOAR, the SOAR team has to offer. It's hard to put it into words. And I just, recommend everyone reach out and connect with Terilynn and Red after the show is over. Know, write down the information, connect with them and get more information about what this is all about. You will not. You will. You will not regret it in any way. And you can tell, just by talking to her right now, looking at her, listening to her. She's a wonderful person. She loves people. They're going to just do her anything that's the best for you. That's all they have in their mind. She's responsible for you to write your relationship. She's responsible. That's that's her. She's saying I'm responsible for this. And, she takes it very seriously. And, I know this firsthand. Twice. I'm getting goosebumps again, just thinking about all of it encompass, you know, everything, the camaraderie that the team play, the just the outpouring of love. You, Red, your unbelievable, undeniable care of other human beings is just off the charts. I wish there were more people like you on this planet. Many more. I just love you guys dearly. Let's see. You know, you mentioned some keys to be being successful and maybe. Can we. I guess I know it's a chunk up or chunk down or sideways chunk. But, when it becomes, you know, I mentioned the beginning. There are patterns to success and I found three of them. That's MIND BODY BUSINESS. And, that doesn't mean those are the only patterns. I just found that being a commonality, there are other ingredients to the recipe for success. Do you personally, Terilynn believe there is some sort of pattern or formula to becoming a successful entrepreneur? And if so, could you outline one?
Terilynn Werner:
Shifting our thinking of what we're going to get from somebody or anybody and to ask ourselves, Who do I get to be? What can I contribute? What can I give? And, I was thinking about someone's thought about Einstein. Can't even figure this one. Couldn't figure this one out either. But it comes around, the abundance and all this. All of it. It comes around when we're operating from that place. One of the reasons I can see, like your mentioning into the soul and I'm very humbled when you say that or when others say that, is the willingness to look at that human being that is standing in front of you deeper. Dear, let me tell you everything you need to know. But, to be so present and it doesn't matter if you're asking someone to invest in your organization, or your enrolling somebody in your company, they know people know they don't necessarily know what they're seeing. But if your ego, is in the way you and you're having a conversation really based in fear, that's what comes across. It comes across as inauthentic. It comes across as doubting your own self doubting your own vision. Instead of being so present, with another human being and it feels so good to do it, to be able to connect. And again, like I said, all of our groups. And it doesn't matter, young or old. When I ask them, what is it? Why are you here? What are you looking for? They're seeing a relationship connection. But how can we connect, unless we are authentic? So being an entrepreneur, you're gonna be in front of a lot of people and with a vision that's pounding in your heart, get present, get so present. And again, get your ego out of the way because it doesn't serve you in any way and it keeps you from really, truly knowing who you are and living your greatness. And we all, as far as I'm concerned, I believe when we embrace it, we're all made for greatness. So, the question is, What is that to eat? For each of it, each. Each person has their idea of that and to never stop dreaming. Don't. When you do a vision don't go little, go big, why not? So, and, and surround the other thing, it could have a whole bunch of things that really work. The other is your tribe, to really look at who you are surrounded by, who you're bringing in is what we call our friends or our mentors. And just like were saying, you have a beautiful male mentor work, people who watch it out with you. That are excited about you being successful. They care about you as a human being. And that will be, Be honest. That's the other thing. I'll call you out. You know, that kind of a tribe business. Okay Terilynn, that did not go so well. You probably don't want to do that one again. You know that, that kind of a person. So I think, that's extremely important. And, you have somebody who holds you account because there are times that we go sideways. And, you need to have that person who says, OK, you said you're going do these last five things. Are you on number three yet? And it what's in your way? Watch. What's the excuse? You've come up with what's your roadblock? Which roadblock? Let me be with you in that. So, I think those are all really key components to it.
Brian Kelly:
I love them all. Accountability. That's one of things I used to be in the fitness industry. I recently transitioned, but, it holds true no matter where you are. You need an accountability partner. At least one. And oftentimes that can be a coach. And I highly recommend, hiring a coach, paying for a coach, because that's when you take it seriously as when you have skin in the game. And then, What? Who do I get to be? That's so wonderful how you said that. And, what can I give? You know, take it away from what am I going to get from this? And I love, that there's an exercise I started doing and it's it's, it's default that to help others that might not be there yet. When you're seeing a circle of entrepreneurs, you're at a networking event, a seminar or a workshop, a boot camp, et cetera, and you get a break and everyone's around the circle and you're just itching and dying to tell everybody what you do because you need to get the business right? And the thing is, is to resist that and instead ask how you can serve them. What is it you do and how may I help you? Yes. Right. And then listen, don't just keep thinking, what am I going to say? How am I going to react and tell them what I do? Wait for them to open that door. They will. It works every single time. And, it's a wonderful thing. And, what you say is absolutely true. It always comes back just that attitude, whether it's in that situation or others, always look to what you can do for others and then circle back. It'll come back. It just does. But don't do it with that in mind, don't do it. Thinking, well, if I go this way, I'm going to get it back. Do it without even knowing. It's coming back, knowing there's nothing coming your way. Do it completely pure and then, oh, my gosh, Look out, It's amazing!
Terilynn Werner:
I will tell you, I know this resource. So it's a little selfish on my part. I cannot lie because I get so much joy when I contribute. I just do. So, I'm all filled up. And, what I get back is knowing that I contributed to somebody else. So, I do get some. No matter, how you slice that banana.
Brian Kelly:
That's phenomenal. Yeah. Look, ladies and gentlemen. This is success to find Terilynn Werner. Listen to her. She is telling you these are the recipes, the ingredients for the recipe of success that has taken her and catapulted SOAR to new heights in continually growing and getting higher all the time. Authentic relationships, all there's so much going on here. Friends who you hang out with. Yes, that's big. I actually, I didn't literally do it, but I did fire a friend several years ago. I just became toxic. Actually, two of them know that. Think about it. And, I still love them dearly. It's just, I don't need to hang out with them anymore because it became toxic and it wasn't serving my purpose or my family. And it wasn't, I just, you just got to move on that. You have too. And it can be tough, But. And I love that, you know, you guys are honest. You, you are always honest during these, these events that we went to of yours. You guys were truly honest with us in a loving way. And that, all that did was get the results we needed. And that, as an entrepreneur, isn't that really the important part Terilynn? Is not really that the pieces that get you there, but the results at the end are the most important. So, even if your feelings might be hurt a little bit along the way, but you got the results at the end. Guess what? They're going to love you. Like I love Terilynn and Red. They're going to love you immensely for taking them through that process. At the moment, it may not be comfortable. It's like it's like not really, asking and disciplining your kids because we weren't being disciplined. But you do that from love to correct on a behavior that is not serving them. That's it. You're just correcting a behavior, helping them to correct it themselves. That's what you and Red do. And, it's amazing. It's just, so I knew this was going to happen, Terilynn, that you were going to just ooze value throughout this show. I appreciate you so much. We're far from done. I just want to point that out real quick because I so appreciate you so excited and looking forward to this, and so happy that Kate came on. And, hopefully Mel's there by her side watching as well, because I love them dearly as well. Another thing you have done very successfully, very masterfully, is you've created your organization. You know, the people that are around you, your facilitators, I think you refer to them as, they are the ones that are carrying the torch and actually implementing the rope course, rope courses with your clients today. All right across country, different areas. How do you find these people? How do you find the right people to bring into your organization? These are like ones that truly, truly care about the organization that you do, because in your case, I know, I know from going through it, they have to care about it as much as you do in order for your clients to get the results like I got. How did you do that? How did you find those people?
Terilynn Werner:
Well, I this is my favorite part of the show. Just like, you know, I have the best team ever, ever, ever. And like I mentioned, there's 30 of them. And, that what we're looking for is not someone who has technical skills about how to work with ropes and harnesses. We're looking for people who wear their heart on their sleeve, that when I call, I love this. They're saying is that when they that client shows up, we say, let's get naked. Right? Then that means authentic and available and kind and compassionate and just really bring in a man. So, we run ads just like a normal organization. And, a lot of our people are teachers that they just kind of gravitate towards this kind of work. But in the interview process, that is extremely unique and we warn them before they get that, we're not going to ask them where they want to be in five years, that's not the kind of interview. Actually when they walk in, we see them at a desk and give them a piece of paper and some crayons and we ask them a question and ask them to please drop it. And then from there, they present this picture. And of course, it's a heartfelt question. And, then they present the picture and then we take the interview from there. And, we're looking for authentic, authentic people who want to be a contribution of people, people who believe that we really can make a difference and change this world. And, the interview goes to that level. And, we don't hire everybody that we interview. And, there are just certain people there suited. And again, my team, I wish I hope every single one of them are listening. They probably are. They have that same burning vision to making a difference with people. And, at the end of our programs, as we do our debrief, we set and we it's it's hard because we do have to go home sometimes. But we asked the question, OK, your highlights and the tears that just come out of the staffing. I date, a little boy today that was extremely overweight. We got to the team wall. He didn't want to go. And I and he said he couldn't do it. And the team behind him said, I believe that you can. And then he. And then my voice came in, as the facilitator. And I said, you know what? I think today is your day. And, I have no doubt if you surrender to this team that you're going to go with that team wall and doggon it. You know, this trip, this child's life changes as they surrender into their arms and you goes that team wall. So, those stories are nonstop and that's what they want to talk about at the end of the day. And it happens with adults, too, like Brian, like you mentioned. It's not just with the kids when the kids rock, by the way, but it's also with adults that may have realized that they had sunk into being inauthentic, that they were based in fear. And, they say, that's why I can't even keep a relationship. And,the tools that you gave me and the fact that you said that I'm really a nice person today and that you saw my magnificence. That's a voice of a staff. That's a voice of a person who cares. So that, you know, that's desired to say what you are. Who is my team? You're a bunch of people that care. Like, no kidding. They get you. And the other thing I love is, when they if they're not working often enough, they'll say, I need to get a sore fix, is what they call it. I figured out I would love to fix tears. So, that's how we find them. Get people with hearts on their sleeve. Brian.
Brian Kelly:
So that is remarkable, Terilynn, especially the last part. What does that say about your leadership? What does that say about what you have created that they want so desperately to work more? They want to come back and get another fix of that wonderful thing they get to do, and that is give back and to serve and to help young, young men, young gentlemen like that, to overcome obstacles. I mean, just to be a part of it, whether they're a facilitator or not, I'm sure they get a great fulfilling joy from it. And, the one word I loved you said as a keyword is surrender. You know, that that that speaks volumes in so many ways that surrender from your ego, surrender from the way you always thought it should be done. Surrender to allow others to help you. So many things that that can go into that, that are so appropriate for what you do for people. Oh, my goodness. In the fact that you onboard them or interview them by starting out to see what makes them what makes them tick from the tick her heart. And that's amazing, And you don't look so much of their technical abilities. And, it's interesting because I now have four apprentices. I'm looking for a fifth and I have a similar approach and it works very well. Yeah, there's got to be some sense of technical skills. They want to be the exact ones I'm looking for, because if they have that, if they have the heart that drives that desire, they'll learn much faster than someone who already knows it, who has no heart in doing anymore. And, they'll surpass it's happened. That's why I say that I have I've had Apprentice that came in and just crushed it, had no video editing experience at all, and created the most amazing videos that I had ever seen from No Experience to Superstar because she had all those qualities you're talking about. So, that I'm reiterating that only for people that are looking to scale their business to, you know, consider this approach. And maybe if, Carolyn's willing to share her secret later about what those questions are to draw those pictures, that would be awesome, too, because there might be somebody sitting across from me right now that might be a little curious about that, because I was like, oh, come on, say one. But, I don't I don't want you to I don't want you to give that away here. Maybe later when we're talking after the show, I'm just having fun. You have an amazing culture. Obviously, that's what stem. You know, that's what gets people so, so motivated to really kick butt. Not just for you. That's the thing. Right? Terilynn, you're the leader. They're not there to kick butt for you, even though they love you. And they are, partly there to get your approval. They're more there for the people to give them the result, the change, the shifts in their lives because once the experience is probably like, you know, a drug. A legal drug that you just you have the only way to replace it is to get that sore fix. Right. Right. Right. And so, it's amazing what you do. Here's, here's a, a big one,.
Terilynn Werner:
Okay.
Brian Kelly:
You've had many, many glorious. I cannot imagine how many just wonderful moments in your business doing this. Do you have a story of what you would consider to be the absolute today? And, this isn't to compare compete with anyone else and say it's a better moment than anything else. What has been your most, satisfying moment in your business today?
Terilynn Werner:
Well, my gosh, that is it. That's tough because there's so many are going through my head. I think applicable to the corporate world, I think is I think that a applies to probably a lot of the listeners today is, oh, my goodness. So it was a small organization of men and women, you know, just average men and women. And, they came out to a ropes course that we have in Malibu. And, up goes, and I have to I have to describe this because it kind of makes me chuckle. Mr. Hummer in his logo, you know, shirt with his cool baseball hat and all of it. You know, you know that the whole thing is. So he climbs up this 40 foot pole and he's going up step by step in the teens below on the ropes. And, I'm standing below watching, thinking this is going to be interesting how he goes about is he going to scale it quick is not feel anything, you know, what is he going to do? So up goes, the CEO and he gets to the top and you're supposed to stand up on a very small desk. And he turns around and he sits down, and he looks down at his team, and he has this kind of sick look on his face. And he says, I have a favorite ask you. And he looks down. He says, I would like I'm going to cry. Oh, I'd like to climb down. I love to climb down. At this moment, I realize, I pushed through everything and always was seeking approval. And today, I want your approval by allowing me to climb back down this pool and just be a regular human being. That doesn't have to be Mr. Hummer CEO. That team, starts clapping their brains out. They were so excited. And that's what they wanted. They wanted to connect with this man. They didn't care about his wealth or his looks or his Hummer. They wanted to connect and be a part of something. And, you know, down he came and into their arms. He went. that now was many, many years ago, but for some reason that really stuck out to me. It was awesome. So, awesome.
Brian Kelly:
Such a powerful story. I mean, not that's tugging on the emotional heartstrings here because I remember that poll.
Terilynn Werner:
Oh, yeah.
Brian Kelly:
I remember you. I remember you specifically because I don't want to give too much away. But you already mentioned it's a 40 foot pole. And I made it to that top a little bitty disc thing. I don't know what you why you call it so. Mean, I was like, that's it. When I get up there and then wait, I got a turn? Oh, come on now. And, I just remember that everything my legs and earning were just telling ta la, la, la, la, la, la like crazy. And, it went on for a little while. And you masterfully waited, that just the right amount of time. And you looked up. You were looking at the whole time. You said, Brian, breathe, just breathe. And I did that, and immediately the pulse stopped. And I was like, man, this is awesome. Because before that, before that moment, climbing that pole, I thought I was afraid of heights. Right? I thought I was afraid of heights. Read, actually, after it came down, clarified that I wasn't actually afraid of heights. I was more afraid of falling than I was of the height I was at. I was like, holy moly. He's absolutely right.
Terilynn Werner:
Absolutely.
Brian Kelly:
Absolutely right. I was like, man, that's been a game changer. That's why I'm able to go up to the Eiffel Tower and stand at the top and, you know, just be a little bit of a fear in the very beginning. But just for a microsecond, I'm like, oh, I'm good. And because, now I know it's I'm not gonna fall. I'm good. I love being up high. It's fun. It's a great view.
Terilynn Werner:
We call that embracing the fear. I don't know the fear. And people say, well, why are you here? Oh, I'm here because I'd like to get rid of my fear that we just laugh. Well, we probably can't give you that today, but what we can is the opportunity to embrace that fear, to propel it forward. And it sounds, like that is what you did, Brian.
Brian Kelly:
Yeah. It helps you to push through it. Yes. It doesn't disappear. You're right. That's that's fantastic.
Terilynn Werner:
It doesn't go anywhere.
Brian Kelly:
But thank you,
Terilynn Werner:
I could be a good still you there, If I could get rid of everybody's fear.
Brian Kelly:
Yeah, well, it's thankfully I mean, some of those are like instinct and their good fears to have. You know, it's like I shouldn't be up here. This isn't safe. And there's the fear. OK. Thank you. Fear. I'm gonna get out of this spot. You know, I'm being I'm being chased by a lion. I should have feared a run. It was good.
Terilynn Werner:
That's what our ego is okay, right?
Brian Kelly:
Yeah. The cool thing it taught me was you can break through those barriers that you used to think were so powerful and had you in their grip. It's like, you know what? That wasn't that bad. That was actually, the way you guys do it. It was fun and then exhilarating when you get past it and, you know, hit the end of that, which that part was a lot of fun. I can get that part of me that was too good of the ending of that is amazing. So if you're not, the ending is to a 40 foot pole, stand on top, hanging with your legs, make a turn and then there's an ending, if you know what that is, call Terilynn and Red and find out what that is. They won't tell you either because you have to go and experience it. And, I hope you do. That was the, defining moment for me. And then the rest, was also very dumb. Oh, gosh, I would love to recount everything we did, but it was so fun, so fun and so results generating and so humanizing. Just, gosh, I don't know. All that additives that come to mind are just they seem not to do it justice. They're just so many great ones. My goodness. I, you know, gosh, we're already five minutes away from the end. I cannot believe it. You know, when it comes to being an entrepreneur, you've been doing this quite a long time.
Terilynn Werner:
Yes.
Brian Kelly:
And if you were to think of that, compared to maybe not being an entrepreneur or maybe working for someone else, if you could. This is kind of another challenge, if you could, in one word, for everyone watching and listening, characterize your life as an entrepreneur. What would that just one word be?
Terilynn Werner:
Ok. Purpose.
Brian Kelly:
Mm hmm.
Terilynn Werner:
Purpose.
Brian Kelly:
Purpose?
Terilynn Werner:
Yes.
Brian Kelly:
That hits to the core. I love it. I mean, that just hits the core of you. That's what I mean. And that, it is a great thing because it's so yeah, it's obviously you. There's no doubt. There is one more, deeper question I want to ask you, and this is something that I ask every guest who comes on the show. It's really I'm so blessed to get to do what I do. Terilynn, you have no idea. It is amazing because of people like you. Amazing, amazing, wonderful people like you. And that is, I ask a question, the same question. And, the answer is really interesting. I'll just say that. And before I do that, because I will be the closing question of the show, I want to first make good on my promise earlier to let everyone know how they can win that vacation stay, five-night stay at a five-star resort in Mexico. (Vacation informational screen) Call luxury resort compliments of PowerTexting.com. And here, if you're watching, (IScreen) you see it on the screen. This is for you watching live. What you want to do is take out your phone and first enter the phone number (661) 535-1624. And then, down in the message area, right where you always text your buds and your family type in the word PEAK, P-E-A-K, and then hit that little send icon that's there on your texting application. Go ahead and do that right now. (661) 535-1624. Enter that phone number and then punch in the word PEAK, P-E-A-K, and hit the send button so you can get the opportunity to win a trip. We give away every single week to a five-nights stay at a five-star luxury resort in Mexico. And, I promise you one thing. I promise you that you will not be snared into a timeshare or anything like that when you arrive. It is nothing like that. And the reason I know, is the owner, the founder of PowerTexting.com who sponsors this and gives us this privilege to give these vacations away, tested it himself with his daughter and reported back. It was the most amazing trip they had, had together in a long, long time. And there were no, shenanigans going on in the back, so to speak. So, back to the woman of the hour, Terilynn Werner, founder of SOAR Team. Amazing, amazing, amazing woman. Amazing power couple of Red. Red is her significant other, I guess. Can we say that?
Terilynn Werner:
Well, he is he. Oh, he's significant. Yeah. He's here to say, my hero lie. And I say, I'm not even joking. Oh, yeah. Now he's my husband.
Brian Kelly:
Yeah. And he's my hero too, because he was often holding the safety harness rope line when we were ripe and in heights we shouldn't be normally. But it was also, I felt I never, ever once I just say this, and he, he can probably hear I never once felt that my life was in danger or that I would even get injured. And, I knew I'm not a small dude. I'm like six to 230, close to 230. And I could jump and no, he was gonna have, he was at my back and do all the things that we did. And so, that was a wonderful comfort to have this big lumbering dude name Red with his big red hair. And, you know, I was like, oh, he's got everybody were good.
Terilynn Werner:
Yeah.
Brian Kelly:
So it's a very safe thing that you do. I want to throw that out there for anyone who might be curious. A 40 foot pole. How safe is it? Very. Oh, my gosh... They take this seriously. Terilynn and Red, SOAR team does and they would never put you in harm's way. I know that there's just, too much at stake in so many different ways. It just wouldn't happen. So, know, that you're safe. Know that you're going to have great results and give her a call and we're gonna give you that contact information. I promise. We're still doing it. Well, I want to get this one last question before we do that. And, here's the thing, Terilynn to kind of ease the moment in case there's any trepidation whatsoever. I don't think there is. You look pretty calm. Here's the thing, with this question. There is no such thing as a wrong answer. It is impossible. And, the reason is because it's very unique to you, the individual, to put it in a different light. The only correct answer is your answer. So, it doesn't matter now, if you just let it all let go. And here's the thing. If it takes a moment to come off the answer, cool. Don't worry about it. Just relax. Like you know how to do. And, if it comes immediately, then say what it is. It's just gonna be unique to you. It's phenomenal. Are you ready?
Terilynn Werner:
I am so ready.
Brian Kelly:
Fantastic. I can't wait. There's one of my favorite parts of the show. All right. Here we go. Terilynn Werner. How do you define success?
Terilynn Werner:
When I'm full of joy, when I know people are winning around me. When my family's happy and when I'm with you, my greatness, Brian, and I think we all know when we're living or greatness and or not. When I'm with my greatness.
Brian Kelly:
Mm hmm. Deep and oh, I didn't even mention this. No two people have answered that exactly the same way and neither did you. I mean, it just I at some point there has to be someone that answers it the same way. That's what I love about this question. It is so unbelievably unique to each individual. And, you know, far from the course.. You along with every other one, it was not about money. No,.
Terilynn Werner:
No.
Brian Kelly:
Those that are more scarcity mindset, that are more in the beginning of their entrepreneur walk might say we'll all be successful when I make my first mil. You know, it might be money centric.
Terilynn Werner:
Yes.
Brian Kelly:
And even when or if they say that, that's still not the real reason, is it? It's what does money provide you? It provides you deliberation of freedom and the power to serve more people.
Terilynn Werner:
Yes.
Brian Kelly:
To change more lives.
Terilynn Werner:
And Yes.
Brian Kelly:
Not only yours, not for the nice cars and great houses and whatever it is that you personally desire. Not you, Terilynn, but everyone watching, listening. It's really. That's what it. To me, that's the essence of a true entrepreneur or someone who wants to serve. Because, I've not met a successful entrepreneur that does not have that in their blood. Successful entrepreneur being the key, successful being the keyword there. Those that are on their path to become successful are learning. Some of them are learning. I need to shift it from what am I gonna get? Like you said earlier, Terilynn, To, How can I serve? How can I give? What can I do to help them? And once that happens, watch out. You're gonna see magnificent changes in your business. That's why I love everything you've said tonight, Terilynn. And I want to give folks a way to connect with you to really and really people. When, when Terilynn gives you this information. Connect with them. Be respectful. Know that they are professionals at what they do and know that she has a service that gives results that no matter what. If you if you're a fit and you decide to go forward, which you should, I highly recommend it. No matter what the cost. No matter what the location, no matter where you're coming from. Do whatever it takes to get there to SOAR with her and her team. Terilynn. How can people best get in touch with you to make that initial conversation happen?
Terilynn Werner:
Ok. Thank you. Info on the best way is really an email. Then it gives me an opportunity to look at who you are as a group. And so, when I do call you back, then we can talk about what you're looking for and all that. (Informational screen) So it'd be INFO - I-N-F-O - @SOAR - S-O-A-R - like a bird. So, [email protected]. The phone number is (909) 866-7627. If you forget that it's 866- SOAR - S-O-A-R. And please, I would love to hear from you and talk about, what it is you're looking for. I think that we could provide that.
Brian Kelly:
And, if they have any blessing and luck like I did. They get to do it in Big Bear, which is such a beautiful. But I'm sure Malibu is to a big bear. Oh, my goodness, what a gorgeous setting you guys have there. A pristine like Mirror Lake. There are beautiful woods. You smell nothing but nature, which is pine and fresh air. And, it's cooler than where I live right now, which is brutally hot. It's one hundred and two there in Lancaster in the desert. And it's what, any five or so you say you're going through a heat wave of your own. And I just saw it coming.
Terilynn Werner:
Right. About eighty five. Exactly.
Brian Kelly:
That's fantastic. Thank you so much for everything. Terilynn. My goodness, I can't believe we've hit the bewitching hour, but we have the end. I cannot express my gratitude for you anymore. I don't think I'll try. I'll do my best because I still want to. For both you and your husband read you guys are phenomenal. You're changing lives continue to do so for as long as you desire, that you both desire please, because you offer something that is such a gift. That's the best way to say it. You offer a gift. Both of you, collectively, your entire organization, think them again on behalf of myself and everyone has gone through there. So appreciate you. Gosh, I just wanna keep going all night. But we do have to call it at some point and respect those that are watching and listening. Any last parting words before we call it a night there, Terilynn,.
Terilynn Werner:
Ahuh? Yeah, I think that I want everybody write this one down. It's not rocket science, but it's really important to put it down. Love your neighbor as yourself. Everything you do, Love your neighbor as yourself. And, that's just start there. Just start there. It's not rocket science and then build on that.
Brian Kelly:
Perfect. Thank you so very much. All right. Well, that is it for now. As much as I want to carry this up for another two or three hours because I easily could. And, I know Terilynn could do. I want to say once again, thank you again, Terilynn. Thank you all for watching and listening. We had a good audience tonight. And, for those of you that watch and listen after the show. Please be sure to reach out to Terilynn and Red through [email protected] at the email address. [email protected] Or call (909) 866 - SOAR - S-O-A-R, or if you want the number, it's 7627 at the end. Thanks once again, Terilynn and all watching and listening. Until next time. Be blessed and we'll see you then. Bye, bye now.
Terilynn Werner:
Goodnight.
Announcer:
Thank you for watching and listening. This has been The MIND BODY BUSINESS Show with Brian Kelly.
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Terilynn Werner
Terilynn began in Human Development and became a Transformational Trainer. She started working with Teens up in Big Bear on the Ropes Course and they stole her heart. She then closed her Giftware manufacturing company in Beverly Hills and moved to Big Bear to work with Youth. She realized that the Parents of these Youth needed as much growth as the Teens so she started working with Corporations and Adult Groups throughout the Country as well. Today SOAR provides programs indoors and out for Schools, Universities, Leadership and Corporate Groups, Church Groups, and more. The theme always comes back to being in a relationship and being an authentic, courageous human being.
Connect with Terilynn:
Live Streaming Best Practices Panel: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.
Narrator :
So, here's the big question. How are entrepreneurs like us, who have been hustling and struggling to make it to success, who seem to make it one step forward, only to fall two steps back. Who are dedicated, determined, and driven. How do we finally break through and win? That is the question, and this podcast will give you the answers. My name is Brian Kelly, and this is The MIND BODY BUSINESS Show.
Brian Kelly:
Hello, everyone, and welcome, welcome, welcome to The MIND BODY BUSINESS Show. Super excited for tonight's show. We have not just one, not two, not three, but four, four amazing guest experts who are joining me tonight right here on this very stage.
Brian Kelly:
They are waiting in the wings at this moment. So let's get busy. Shall we? The MIND BODY BUSINESS Show, that is a show about what I call the three pillars of success, and that came about as a result of my study of only successful people in the last decade or so. And these patterns kept bubbling to the top and those patterns being mine, which is mindset set. Each and every successful person, to a person, had a very powerful and flexible mindset. So I learned that and said," I need to implement that". Then body: body is about literally taking care of yourself. Through nutrition and through exercise, exercising on a regular basis, and again that was another pattern of very successful people and in business. These successful people had mastered the skill-sets that were necessary to create, maintain, and grow a thriving business. They're wide and varied. It's like marketing, sales, team-building, systematizing. It goes on and on and on, leadership. There's no one person, in my humble opinion, that could master every single one of these. All you have to do is master just one, and I actually mentioned one of those. It was in that list. I don't know if anyone caught that, but if you master just one of those skill sets then you're good to go. That skill set is leadership. When you've mastered the skill set of leadership, you can then delegate those skills off to people who have those skill sets. See where I'm going? Good. That's what successful people do; the ones that I studied, anyway, over the course of about 10 years. That's what this show's about. It's a show for entrepreneurs by entrepreneurs. I got four guests waiting, and I'm not going to wait any longer. So, I think we should just bring them on. What do you think? Let's do it.
Narrator :
It's time for the guest expert spotlight, savvy, skillful, professional and deft, trained, big league, qualified.
Brian Kelly:
And there they all are. These amazing, beautiful guests on The MIND BODY BUSINESS Show. How are you all doing? Altogether, too. That was phenomenal, I love that. So real quick. All of you, I hope you don't mind for just a moment. I want to do some housekeeping? I wanted to mention to everyone watching here live. If you stay with us till the end, you can win a five night stay at a five star luxury resort. All compliments of our friends at The big insider secrets dotcom. You see them flying by on the bottom of the screen right now. It's an amazing, amazing vacation stay. Stay until the end, and you'll learn how you can enter to win that wonderful prize. We also have this. If you're struggling with putting on a live show, and it's overwhelming and you want a lot of the processes done for you while still enabling you to put on a high-quality show. And connect with great people like the ones we have tonight, and to grow your business all at the same time, then head on over to carpet bomb marketing dotcom. Carpet bomb marketing, saturate the marketplace with your message. One of the key components that is contained in the carpet bomb marketing courses, and this is one that you'll learn how to absolutely master, is the very service we use to stream our live shows right here on The MIND BODY BUSINESS Show. Over the course of the past, now it's over nine years, we have tried many of these, "TV studio solutions" for live streaming. I'll tell you right now, Stream Yard is the best of the best. It combines supreme ease of use along with unmatched functionality. So, go ahead. You can start streaming high-quality, professional live shows for free. Yes, I said it. For free, with Stream Yard right now. Visit this website, and do this after the show over. Take notes while the show is going. So write this down R-Y-P dot I-M forward-slash stream live. R-Y-P dot I-M forward-slash stream live. Fantastic. Now let's get to the real fun, and the fun is these amazing people. Dylan, Julie, Tim, Christian. How are you all doing tonight? Thank you for being on this amazing show. Yes. So, what I'd like to do is open it up. Let the folks get to know you just a little bit now. Ok, guys. We're talking sixty seconds or less. All right. Just lay it low here, but we'll just go and order. I usually go ladies first, but let's just go around the circle. It's easier for me who's running the show. So. That's what's important. Right? So, let's start with Dylan Shinholser. Go ahead. Take it away. Give us a little brief background about you, what you do, and your business.
Dylan Shinholser:
Yeah, absolutely. So like I said, my name is Dylan Shinhoser. I own a couple of different businesses. I'm owner of a company called, "Experience Events", which is event management. I'm also a director of business development at a virtual event, event ticketing, and virtual event platform called, "ViewStub". As well as a co-host of another show called, "Event Masters", where I just ramble all day, every day about how to produce better experiences. It's really all I know and love to do is events. That is my less than 60-second pitch about myself.
Brian Kelly:
That's a good one, too. I'll tell everybody I've spoken with you in person. We had a call some time ago, and this gentleman, Dylan, is made of integrity and great character. So, reach out to him if you need any assistance in any of the areas he talked about, or if you just want to say hi to a really great guy. Then get in contact with him, and at the end of the show, we'll go through that. Please. Somebody remind me if I forget how to contact each of you. Because that's very important to me. This is the reason I bring this show to the forefront. (It) is to bring people like you into the lives of those who may not know who you are yet, and even those that do, to experience even more of your brilliance, your experience, your knowledge, and your value. It's not about me. This is about you. Always, always. Every time. I have one guest, usually. I just feel like I'm in this big family right now. But let's keep moving. Julie Riley, amazing young woman. Take it away.
Julie Riley:
Yes. So, I am Julie Riley. I am the social media manager at StreamYard. The platform we're using right now. Prior to my time with StreamYard, I owned my own marketing agency. I've been in digital marketing since two thousand and seven. So the very, very early days of the start of it is when I jumped in(to) digital marketing, and I love just being able to help others succeed in their business.
Brian Kelly:
Fantastic, and I will also say that I have spoken with Julie in the past. Both through a typewritten chat form and verbally. I think it was Clubhouse first time, which was phenomenal. Yet another phenomenal person, incredible integrity, and character. And yes, you're going to notice there's a pattern about this with the remaining two. It's the same thing. Hopefully, we can get the last one to talk a little bit. That will be nice. I'm just having fun because we were having fun before the show started. The one smiling. The biggest down there with the green hood; not pointing anyone out or anything. Thank you, Julie, for coming on. Yes. These people, Julie and Christian specifically, I know Christians coming up here in second. They're non-stop. They don't stop working. It's evident because of the very software research we're using right now. It's of grand quality for a reason. It's because of people like Julian Christian who keep everything rolling smoothly on the back end. Dylan's there nodding his head emphatically because he gets it. It's a lot of work, and they're doing it masterfully and we appreciate you. All right. Enough of the favoritism here that felt like favoritism. Julie's our favorite. Timothy McNeely! My buddy, my friend from just a little north of where I reside. I believe. If I remember.
Timothy McNeely:
Central California, baby. Bakersfield. Yeah, my name is Tim McNeely. Today, so many dentists and driven entrepreneurs are just not sure if they're getting advice that really makes a difference for them. They may have a financial adviser who is giving them some advice on their investment portfolio, but they're not really sure that they're on the right track to really maximize their net worth outside of their business. That's what I help them do. Maximize your net worth so that you can keep taking care of the people you love, support the causes you care about, really make that difference in the world, and build an amazing life of significance. I love doing streaming because I get to talk to some of the best of the best out there and share the knowledge with the beautiful entrepreneurial community.
Brian Kelly:
I'll tell you something on a personal note as well. Literally, we talked earlier today, Tim and I, on a Zoom call. He just reached out to me and said, "let's catch up." I had him on the show some time ago as a single, solo guest, and he was phenomenal. We've just kind of maintained a relationship, a friendship ever since. He just wanted to reach out and say, "Hi" and "What's up? What do you want to talk about?" We just started talking about business and things. He gave me resources that will help me in my business, and hopefully, I reciprocated it somehow. I don't know if I did, but it is the people like Tim, like Julie, like Dylan, like Christian. That is the cloth that they are all cut from. They are here to help people. That's why I love entrepreneurs. I love all of you. I mean it. I do. I love you. You guys are amazing. I didn't even get a crack at a Christian on that one. Jeez, I mean... there we go. That's a little better, but I'm telling you, he's working on StreamYard our stuff right now as we're on the show. I mean, I'm.
Christian Karasiewicz:
I'm really trying not to, seriously.
Brian Kelly:
The founder Geige Vandentop. If you ever watch this, there's a message to you. Ease up on your people. Alright? Just having fun. Alright, Timothy, you're an amazing guy. Thank you for spending your valuable time and coming on here. As well as Dylan, Julie, and the ever so talkative one, Christian. I'm not going to attempt to say your last name. I'll let you take care of that one. Welcome to the show, Christian. Let's hear all about your brilliance.
Christian Karasiewicz:
Sure. Thanks a lot for having me. My name is Christian Kerasiewicz. I'm the content marketing manager at StreamYard. So, pretty much anything you see on our blog that we're going to soon be launching. I'm the mastermind behind that. So, I do that. In addition to that, I also host live stream reviews, a YouTube show. We also do on the StreamYard YouTube channel where we invite people on to talk about their live streams and help them work through some of their problems, some of their challenges that they might be having with getting community or building a show. Thanks a lot for having me. I appreciate it.
Brian Kelly:
Oh, my gosh. Thank you again, Christian, for your time and being here. I mean, he's literally building a blog while on a live show. I mean, that's a great thing. I'm not even kidding with this one. That is phenomenal. That is showing such dedication. So, it's more than that. It's passion. It's love. You know? What time is that where you are, Christian?
Christian Karasiewicz:
About 9 o'clock, or yeah... about 9 o'clock.
Brian Kelly:
(Nine o'clock) PM. Ladies and gentlemen, in case you're watching this recording. Yes. By the way, I'm going to be on twenty-five different platforms after this is over. So no pressure, but don't mess up. I'm just kidding. So, this is a phenomenal group of people, and I can't wait to dig in. Christian, just what you just said, what you do is right down the alley of what I was hoping to talk about tonight. It'll go organically, but I wanted to talk about... I mean, look at Julie, and look at Christian, and look at their images. Look at their video. It is gorgeous. Here, we'll start with a really gorgeous one first. Look at that. I mean. If there were nose hairs that weren't in place, we'd see them. That's phenomenal, and there is Julie. Wow. Very beautiful. Even more beautiful. I should just have her up like this all the time, and we can just talk in the background. Because, you know, maybe more people would come on. So, you guys have phenomenal camera setups, and here's one thing I always like to preach to those who are getting into the live streaming game. Does it take money? Yes, it does. It takes resources. It takes cameras, microphones, (a) computer, internet, good internet, fast internet, lighting, doesn't have to be fancy. What I always say though, is, do the best you can with the resources you currently have. OK, I wanted to start it off that way because what we're about to talk about with Julie and Christian is their cameras. They are top of the line. We're not talking a one-hundred or two-hundred-dollar webcam here. I like to let ladies go first. So, Julie, do you have a story when you first turned on your new camera versus when you had the webcam and what that looked like and felt like.
Julie Riley:
Oh, my gosh, I turned that camera on, and it was immediately noticeable (the difference). I actually did a live on my personal Facebook page where I logged myself in as a second user into StreamYard. I had my Logitech camera that I had been using up as a camera and then had my new one. So, I could do back and forth and show everybody the difference between the two. What an upgrade that was. The Logitech served me great for years. It didn't stop me from going live, but that upgrade was immediately like, "oh, I can never go back down now".
Brian Kelly:
So, that so that is one thing. Let's say you're on the road, and I can imagine at some point both you and Christian, maybe, you'll be sent on the road to maybe support conventions and things that are on the road. Now, you want to stream live, what are you going to do then?
Julie Riley:
Well, you know, the great thing about the Sony is (that) it's a small camera. Tripods, portable ones, are small. I can take it with me. If all else fails, and I'm either on my phone or I'm on my little webcam or even my built in webcam, it's not going to stop me from going live. Is it going to be exactly what I want? No, but more than likely I'll have the Sony with me.
Brian Kelly:
Thank you for saying that. I mean, that spoke such volumes. I hope people are taking notes that are watching. Definitely take notes on this. Because, look, the show must go on. That's what I say, and this show tonight is the result of a guest who unfortunately was ill and could not make it on. So, I scrambled and found these four wonderful people to say, "I'll come on and do a panel with you." And that's it. The show must go on, and I'm going to either do it with people or I'll do it solo. It doesn't matter. Consistency is key, and we can talk more about that, too. I love how you're just talking about, Julie. Where, look, I don't care where I'm at. If I've got something and it's my time to go live, and I don't have my gear. I'm doing it.
Julie Riley:
Right.
Brian Kelly:
I love that commitment. So, thank you for that. For everyone listening, that's important. Yes, quality is important. Like I said, do the best you can with what resources you currently have. That includes, wherever you are. You may have a DSL camera that Julie paid five-hundred thousand dollars for. Oh, sorry, it wasnt that much.
Julie Riley:
Thank God it wasnt that much!
Brian Kelly:
What was the model of that again?
Julie Riley:
A6000.
Brian Kelly:
What does it run about?
Julie Riley:
It was about seven hundred.
Brian Kelly:
OK, not too bad. A little bit less than five-hundred thousand. Not much but yeah.
Julie Riley:
Yeah.
It's a phenomenal thing, and I love that that's your attitude toward commitment. I'll tell you. You have a similar attitude...anytime I go and ask for support through the back side of StreamYard community. I mean, like through messaging. When I say the backside, that's sounded weird. When I ask for support, you're always there. I mean, you don't sleep, and I appreciate that. So, keep not sleeping for everybody's sake. Christian, you do the same. So, Christian, what about you? When you made that initial change from whatever camera you had before to this unbelievably clear one year look you're working with right now. What did that feel like the moment you saw a difference?
Christian Karasiewicz:
So, it's very interesting actually. So, this is actually what I was using before. I've been using this for quite a number of years. This is a Logitech Brio. It does do 4K. I invested in this one and eventually came out, and the quality was fantastic. The only thing was, though. I wanted to scale. So this was great for traveling, for example. This is what I took around with me. Super portable. It's got the ability to put it on a tripod. Fantastic, but it did not allow me to scale, so I had to always take up another USB port and all that sort of thing. When I moved to the Sony, the Sony looked very good. I will say the one thing you have to do, though, is you need to go through the settings. There are a few adjustments you want to change. That's what's going to actually enhance your picture quality of it. It's a fantastic camera. It's a Sony 6400. Then, really, the other side to it is also the lens. So I'm using a Sigma lens. So, that I think is the real big difference. I mean you have the kit lenses it comes with. I did make the investment in the the additional lens, which I think that's actually what's contributing to why it looks so good. I will say from a quality standpoint, again, start with what you have. You know, the key things for live streaming. Audio is going to be your most important part. Then also, if you, for example, are using one of these webcams, make sure you have enough light. These things look great with a lot of light. When you don't have a lot of light, you're going to see pixelation. You're going to see distortion and things like that. So, turn it back to you.
Brian Kelly:
Especially with light, if you turn on the green screen feature, you really need to have good lighting then. That's the biggest time. I'm so glad to be liberated from that. Even though I loved it. This is actually a natural well behind me. I painted the entire studio. I actually occupy my daughter's former bedroom. I've been here for four or five years now, and I finally got rid of the cartoon drawings and the yellow paint. I'm a real boy now. I have a real studio. This is awesome.
Christian Karasiewicz:
That looks really good by the way. I was very surprised (by) your background because that looks like one of the standard backgrounds people would normally bring up during a live stream. One that has, you know, the gradient going around the outside. So, whoever did the painting on that fantastic job.
Brian Kelly:
Why, thank you very much. My wife did most of the work to be honest, but I feel like that helps with that. Yeah.
Timothy McNeely:
If you want that comparison between cameras. Right. Christine was just talking about the Logitech Brio. That's what I'm on, and you can see the massive quality difference between Kristen and Julie versus the webcam. So. Right. (A) huge step up.
Brian Kelly:
Yeah, we'll point that out in glowing detail right now.
Christian Karasiewicz:
You're using a green screen. Right?
Timothy McNeely:
Yeah.
Brian Kelly:
Your sound, Christian, is smooth. I mean, you have a great radio voice. Having that microphone, I think will pivot to that too. Dylan, what are your thoughts on cameras? Yours looks actually really decent right now? You're on (a) green screen, correct?
Dylan Shinholser:
Correct. Yeah.
Brian Kelly:
It looks really clean. You've done a good job with all the lighting. It's almost like you've done this before, and you know what you're doing.
Dylan Shinholser:
I try. Yeah. So, I actually when I first started doing it, I started listening back on my phone. When this whole pandemic hit, I was using the one inside your laptop and realized very quickly (that) I'm on calls all day, live streaming shows and stuff. I was like, "I got to set my game up." So, I haven't made that leap yet to the DSLR, but I will. I'm on a Logitech, one of the models. I won't even lie because I'm not that tech-savvy. It was expensive for Logitech, so I bought it. I was like, "it's got to work." So, yeah. So, that's where I'm at. I agree heavily. I think it comes down to, because we get asked it and I know you guys get asked, it comes down to what you can afford at the moment. Then always trying to push the limits of production value. Right? My background was a wall. It was just like random yellow wall, and now I have a giant green screen wallpaper now. So, now, I can be wherever I want which is a concert. That's where I want to be, and that's where I'm going to be.
Brian Kelly:
You're the one on the stage, brother. Not the audience.
Dylan Shinholser:
No, I'm actually the guy behind the stage. I never want to be this. It's actually weird for me to be in front of people. I'm the guy behind the stage telling people to get on the stage.
Brian Kelly:
Pushing them forward. Well, you do a good job, Dylan. I wouldn't know any different. Maybe your calling is to step out from behind and be on front more often.
Dylan Shinholser:
We will see. Twenty twenty-one has a lot of stuff, and I've got a long way to go. I got super bored in twenty-twenty so I might as well talk.
Brian Kelly:
I've gotten to know you a little bit over time, and you've got a great personality. I think you need to shine in front of more people. That's my humble opinion.
Dylan Shinholser:
I appreciate that.
In the front, not behind the scenes. It's okay to be behind the scenes on occasion, but someone like you with your personality and your integrity, your character...get out there, buddy. It's a disservice if we don't get to see you. Let me put it that way.
That's what a mentor of mine said. He was like, "dude, you're actually being selfish by not talking more and getting it out." Because like I said at the beginning, I only want to help more people create better experiences and events. Make them flow better and make them more money as humanly possible. At the end of the day, I just want to travel the world with cool people and do cool things. I've learned a lot, and a lot of people need some of that experience. So, I got a stern talking to by one of my mentors. He was like, "dude..." I was like, "alright, it's alright. I promise." I started live streaming then had to get better cameras, better lights going on. It's crazy up here in my little command center of all these different lights, webcams, and monitors. Everything you need to do to pull these shows off.
Brian Kelly:
Yeah, I love it. Christian, go ahead.
Christian Karasiewicz:
So, I want to throw something in there real quick. We talked about various types of cameras. If you're just getting started, use that built-in laptop, the webcam. So then you can take it up a notch. You can go to the Logitech. The C922. That's about, I think, a 60 to 70 dollar webcam. So, don't overpay by the way. It's about 60 to 70 dollars. Get it from Logitec, probably. If you find an astronomical price on Amazon, move up to like the Brio, for example. If your budget allows it, that's about one hundred fifty dollar camera. Then move up to a DSLR. For example, Julie's got that, the Sony 6000. I would also say if you happen to have a smartphone, this can be used as a webcam. Essentially, if you think about it, this is a thousand dollar camera. Because you paid a thousand dollars for this device of sorts, and this will give you some phenomenal picture quality. If you already have a smartphone and you don't have to have the latest iPhone, it could be pretty much any iPhone and Android phone. You just need an app such as one called,"Camo." There's one called,"Erion." So, there are lots of apps out there. Don't think like, "hey, I have to now go drop a bunch of money." Look at the phones you have lying around. Those are going to be great ways to fix your picture quality.
Julie Riley:
I've been going live since 2015, and I only had this camera last year.
Brian Kelly:
That's it. You keep reinvesting. I had a good friend of mine who were business partners. He said, I'll never forget it,"sales drive service". When you're making money, you're able to invest. You're able to up your game, and I love that. So many great points. You can just set a phone on a tripod and your camera will look better than many people's webcams. For sure. One of the things that I would recommend, this isn't just a plug StreamYard, is to get at least get the free plan. Do they need any more than the free plan to be part of the community, Julie?
Julie Riley:
No. They can come to join the community even if they're just getting started into streaming. We do like everybody to have the free plan so they have an understanding, but we'll still let you in. Agree to the rules. That's the big thing. Yeah, come join the StreamYard community. It's really a "stream yard" community.
Brian Kelly:
It's a very valuable place because questions like what Christian just addressed are often asked (What do I need?). I'm just starting. I'm a newbie. I see that so much in there. What can you do to help with a camera or microphone or computer? You can go there if you have those questions and ask, and the community will fill in the blanks wonderfully well because they're a great bunch of people. Just like Tim down there who's gotten pushed to the side for a while. So, Tim, is this your first camera that you've been using for live streaming so far? Did you have one before it?
Timothy McNeely:
Yeah, right. I started with just an HD one. Right. Logitech and then jumped up to the Brio. Been happy with that so far. But, you know, it's interesting how the game keeps growing again. That's the thing, right? Just get started! Just do this. I started with just using zoom and recording those for my interviews, and then I realized (that) I need a better platform. I need a way to kind of do that live production. Now I'm doing Stream Yard and got intros. Just get started with whatever you've got and kind of build that proof of concept. You know, I recently just upgraded my lights because I bought the cheapest lights I could at first. I just wanted to do something, and done is better than not done a lot of times.
Brian Kelly:
I totally agree with everything you just said and like what Christian was saying. If you're going to put money into anything, make it the audio side of things first when you upgrade. I was fortunate. I started over nine years ago streaming live. This is a DSLR. Not a DSLR. Good grief, XLR microphone. It's old school. It's not even USB. So I plug it into a mixer board, and from there into my computer. I've used it for years. It's been just amazing. I've never had to do anything with my sound as a result. For you, there are great USB alternatives now. Oh my gosh, there are so many out there. Someone like Christian could probably point you in the right way. Someone like the StreamYard community could push you in the right way and tell you,"these are the ones". I have a connection with the guy who is a sound expert. I've never heard of this before. He has a studio that does 4D sound. I don't even know what that means. Four dementional?
Christian Karasiewicz:
Sweet.
I don't know what that means, audibly. He was telling me about speakers in the ceiling. I'm like, holy moly,. You don't need that obviously for a talk show like this, but think about the possibilities and have fun with it. The bottom line is, when you go on and go live. Enjoy yourself. I'm trying to do that a little bit with these fine people tonight. Thankfully, they're still here with me. I haven't upset them too great, especially Christian. I keep picking on him. Poor guy. I appreciate you all, and it's okay to have fun on your show. Would you guys agree with that? Is it okay to have a little bit of fun?
Julie Riley:
One hundred percent. If you're having fun, your audience is going to be having fun with you.
If you're not having fun... I don't believe in doing anything that I don't find fun. It's a life motto of mine. If I don't want to do it, I don't want to do it. Yeah. Like you said, Julie. If you're not having fun with it, then how in the world do you expect the viewers to want to have fun or engage or interact? It starts with you.
Brian Kelly:
Absolutely, absolutely. One of the things I wanted to pivot to is something I'm deeply interested in because the product that came up earlier when I did the quick ads spot. I like to solve the pain points that people are having in their live streaming experiences. I'm curious. I'll bet, Julie and Christian, you guys have seen and heard a lot about that. I actually had a team member of mine from my company put a poll up in the form of a meme, a graphic. What's the right word? I am having trouble with words these days. It's an infograph. That's it. Simple. I was a little bit shocked by the result, but I was just curious what you guys think. What are the biggest pain points you're seeing? (Either) that you're having individually. Tim, if you have that as well. Dylan as well. Dylan, you probably hear about a bunch of it as well. What are the pain points you are seeing come back over and over and over again? I'm having a horrible time trying to find another guest on my show if they're interview style, or the tech is just blowing my mind. Even though StreamYard is so simple. I'm having trouble with x, y, z. Let's just go around the horn. Dylan, if you don't mind, I put you on the spot. Can you think of any of those pain points that keep coming up over and over again?
Dylan Shinholser:
Yeah, absolutely. The biggest thing I see is they underestimate what it does take. I totally agree. Why I promote StreamYard to our clients and everyone I possibly can is because of the ease of use. People go into it and think shows are just like setting up the webcam, and they can be. Setting up the webcam and just talking. Right? There's a lot of back end stuff to this. These shows and I'm learning that as doing my own now. I'm like, holy cow, I'm about to hire fifteen people because this is absurd. But, yeah. I think that's the biggest thing that I see is underestimating it, but also at the same time, they overcomplicate it. They have to think (that) they have to have all these bells and whistles and seventeen thousand cameras and two million dollar microphones. It goes back to our first point of "just do it". It doesn't need to be overcomplicated, but understand going into it, there is some work that takes and understand that you do have to respect what it takes to put these on. At the same time, don't overcomplicate it. It's funny how people work. They overestimate or underestimate it, but then heavily overcomplicate it at the same time. I think that's the biggest one I see.
Brian Kelly:
I'm so glad you brought that up. I've said this so many times, people don't realize what goes on behind the scenes before the show even comes on live for that episode. The amount of time and effort. If you want to do a live show that's of quality and represent yourself and your brand in a way that you want it to be represented professionally. It takes a good amount of work for every single show. That's why I automated nearly every process (that) I use now. It took time to get there, but you can use a team. You can get a team. Like you said, Dylan, to also help out. For me, it's all about quality, and more time is spent before the show by far than the show itself. After the show is over, another good deal of time is spent. That is in the minor edits, the repurposing, the marketing, and everything else that goes beyond. The live show is this tiny window of time, and it's the fun is part of it by the way. When you have everything automated, the rest is not "not fun" because you're not doing it. It's all automated, but definitely great. Thank you for that. Julie, what has been some of the big p.. sorry to wake you up there. What have been some of the big pain points? You are wide awake. I just starttled you. You've seen over and over, I bet you've seen a bunch of them.
Julie Riley:
Oh, my gosh. So many, you know, especially because I'm approving all of the comments that are coming into the group. I think one of the huge ones is that the hesitation of people who believe that they have to have everything perfect. That they have to have all of the backdrops, the overlays, the banners, the super expensive microphone, and the super expensive camera. That they have it. The room behind them is messy. They haven't thought about turning to just a blank wall because they're like, "well, then I don't have a fancy studio set up." They get to this point where they're trying to create perfection, and perfection is a fairy tale. It doesn't exist. There is no such thing as perfection. There is, again, where Dylan said the overcomplicating it. They've got to really just slow down and go, "what do I need to get this process going?" What is the minimum to make it happen? From there, then I can then build on it, and build on it each week. Go, "okay, I got live. I got the first one out. I got the jitters out. I hate the way I sound." When I had my agency, I would tell my clients. They'd be like, "I can't stand the way I sound." I'm like, nobody likes the way (that) they sound. There's actually, and I say this all the time, there's a term for it that is a term for not liking the sound of your own voice. I tell people, you have to get over that fear. They're like,"I don't look good on camera, I don't know how to be on camera." The other thing I tell people is to set up a fake Facebook group with nobody else in it but you. Go live in there a bunch of times and just get those jitters out. Get that feeling of pressing the button and going live. Then invite your husband in, your sister, your mother, or whoever. Somebody so that you're talking to somebody. From there, build up each time. As we said with the cameras, again, you can you can slowly build. You can slowly add in the overlays. You can slowly add in the backgrounds.
Brian Kelly:
My goodness! I absolutely love it. I have my own Facebook group that I use just for that. Nothing more. I go in there, and I test things for StreamYard and other things in there. I go live in there because there's no substitute for going live. We've got more buttons to click, and things kind of change their arrangement just a little bit in the window. If you practiced it 20 times without going live, then you go live you're going to go, "what the heck just happened?" I don't know what I'm supposed to do now. That was perfect. Perfect advice. I love that. We've got a comment coming in or two or three. Yeah. Kelly, crucial. Kruschel. Sorry if I got that wrong.
Dylan Shinholser:
Kelly Kruschel. It's Kruschel. She said she's on my team. She's a friend. Hey, we've got a supporter.
Brian Kelly:
Love it. Love it. Then Fran Jesse, I know her. I'm getting ready to make my first video essentially input. Yeah. Reach out, Fran. We're friends. I will give you assistance in any way you want because this is the greatest this is the greatest avenue for media on the planet, in my humble opinion, for so many reasons. One is people get to see you. I love clubhouse. It's also phenomenal in different ways, but people get to see you. They get to interact with you. They can engage with you, and they get to see your essence. It doesn't cost you, the studio owner, studio time. If you do this in the old days when you have to go to a television studio and you want to do a show, it would cost you thousands and thousands and thousands of dollars just to use the studio. Let alone get the media time to put it up on a television station. We're living in wonderful times. It's the greatest time to be alive, in my humble opinion. I'm a tech geek. I'm not young anymore. I'm fifty six, but I can't wait for the rest of what my life has to hold. Yes. You're welcome, Fran. Any time. Wonderful. Wonderful. Alright. Where were we? I got all messed up and loving myself there. We're going to have fun. I'm being real. This is like... I don't know. I'm the most relaxed (that) I've been in a long time with everything that went on today. It was one of those weird, everything-going crazy days. I feel like I'm at home with you guys. That's why.
Dylan Shinholser:
It's been one of those years.
Brian Kelly:
Thank God that last one is over.
Dylan Shinholser:
Yeah, yeah. Sure.
Brian Kelly:
So, okay. Pain point. Let's go back around one more. Tim, what do you have?
Timothy McNeely:
Yeah. When I first started doing this, my whole goal was to get out there and to talk to the different experts in the different areas of the challenges that my my clients face. I started off as an interview show and just using Zoom to record the video. Then all of a sudden I had the video. Now I had to put an intro in. I had to put an exit in. I had to extract the audio so I could do the podcast. My team members and myself were spinning our wheels. Just trying to really kind of create a workflow around the creation of this content so we could get the message out and help people with their challenges. For me, all of a sudden, the revelation was (that) I can do this live. I can have people type in (and) ask comments as I'm doing the show. Not only that, from start to finish, I can produce the whole thing going live. Right? You go live. You can play an intro now. You can throw in little commercial breaks. You can throw in the outro, and then it's done. Download the audio. You throw it up, and now you've got your podcast. You don't have to upload video to YouTube and Facebook and LinkedIn. It's done for you now, automatically. So really my biggest pain point was just the production side of things and putting everything together so that I could keep talking to people and doing the fun part. Right? I don't want to get caught up in all the details of making this. I want to talk to people, learn, and share that knowledge. Really, a lot of the pain point, just using StreamYard has really been absolved because it's a turn-key easy to use platform.
Brian Kelly:
Amen to all of that brother. Here's the key for everyone that's ever going to do a live show or has done one. The most important part is that you show up and you be the talent. That means you need to be dedicated mentally toward what the task is at hand. If I have too many things going on, like production-wise, which I used to when I didn't automate things. That's in the back of my mind. Did I dot every "i"? Did I cross every "t"? What's going to screw up on this show? Versus showing up fully for my guest. Being there for them. Getting out of myself and my own business and being present for the other person, that's what I'm about. Lifting up the other people, that's what my show's about. It's important to me.
Timothy McNeely:
Actually, if I can touch on that talent piece, Brian? I think he brought something up so important for everyone listening to this. If you're doing any kind of a show where you're interviewing people, chances are (that) the person you're talking to (is) a little bit uncomfortable. Your job, as the talent, is to spend some time before the show really crafting what it's going to look like. What direction are you going to go in? You want to make that person you're talking to look like a star. The more you can rehearse with them and put them at ease, you're going to end up with a much, much better show. Because you've taken a little bit of time to make sure that (the) other person is going to shine just as bright as you do. So, take that time to work with your guests beforehand through interview guides, through little questionnaires. So that you can help prep them, to keep them on a thread, and you can really help them deliver their message. Most people are not trained professional speakers. They just aren't. I've hired some of the best speaking coaches to help me develop messages, stay on topic, and learn how to tell stories. People don't invest time, energy, and effort to do that. You can help them do that through a briefing before you start your live with them.
Brian Kelly:
Yeah. That's why I was saying before, I do a thirty-minute preshow. All of us were on here for 30 minutes getting to know each other, making sure all the tech was good, doing some checkout. You were talking about people being nervous and stuff. That's why I'm riding Christian so hard with all these jokes and stuff because it broke his nervousness. You can see his sweating. I am so kidding. This guy's raw. He's a rock. He's awesome. He's a pro. I love this guy, man. I always pick on the quiet ones. I don't know why that is. Christian, man, you're bringing massive value. All kidding aside, you're very experienced. You're matched for what you do. You've said already so many amazing things. What about you, brother?
Christian Karasiewicz:
I'd say this. I think a couple of the pain points. I think one is people want to ask, "how do I get better at my live stream?" I think (that) the first thing is practice. To Julie's point, I think you mentioned having overlays, backgrounds, and all this other stuff. Look at it like this. You want to show your audience as well while you're helping them. You're doing this with them. You have everything at the same time, and you're trying to make everything perfect. Your audience is going to be like, "I'm not going to stick around this person because they've done such a good job already. I won't ever get to that point". They start having that self-doubt. The key thing is going to be practice. You don't have to have every single one of the overlays. Maybe start with the the intro or the thumbnail, and maybe you have an outro for example. (Those are) the first two things you do. As you build the show, then you can add segment graphics. You can add videos. So, you can scale it, but you don't have to have so much at one time because then it's just too overwhelming. That's point number one. Pain point number two is that people, for some reason, think that they're going to immediately be able to monetize their live stream. I say pain point because everybody's like, "oh, I bought all that equipment." Now, you've got to figure out how to pay for all that equipment, you know? If you're struggling already with your business and growing it, then you're not going to immediately monetize live stream. You have to have an audience. You know, you have to build that community. When you go live, they're tuning in because (of) the social platforms. They want to see that you're bringing viewers, they want to see engagement. So, point number two is monetizing your live stream. There are ways to do that, but don't always set out with monetization being number one. It could take a couple of years to monetize. So, get started. Build on it, then make those investments as your business is growing. Yes, mic drop. Yes.
Dylan Shinholser:
Do you have that mic? Just a mic drop? Because I might need to get one.
Brian Kelly:
It's actually super.
Dylan Shinholser:
Yeah, super real.
Christian Karasiewicz:
That's pretty cool, actually.
Julie Riley:
I like that.
Brian Kelly:
It's actually part of a magic trick that you put in a paper bag. It's a long story, but I found one more affordable that would not break my keyboard because that's what it landed on. You didn't hear it. Oh, my gosh. Golden nuggets there, as usual, from Christian who I give a lot of hard time to. I'm going to stop because you're amazing dude, and I don't want to get mad at me. I want you to be my friend. So many great things. So, you said two years. I was like, wow. I was watching an interview. How many of you have heard of Lewis Howes? Former professional football player and turned incredible entrepreneur. He's all over the place. He was being interviewed, and the guy interviewing him asked him a question. He said, "so, Lewis, if someone came to you, and they were talking about the fact they wanted to start a podcast. Now, we're talking just the audio version. That's what a podcast really is for everyone that may not know it's audio-only. Not video, even though they're going that way." He said, "well, here's what I'd tell them. First, you got to actually be consistent. Whenever you decide to do it, do it at that same day and that same time every week or multiple times a week. Whatever that happens to be. Number two, more importantly. You must commit yourself to doing that for at least, the magic number, two years. If they are not willing to do that, I would tell them, don't even get started." We didn't talk about monetization. None of that was discussed during this Q&A. That was telling. Who was I talking about this earlier with earlier today? It's not necessarily about monetizing. It's about building your platform, and I wanted to add to that. It took me in two years. I was just hitting that moment in time of my live show. That's when the momentum started. He was spot on, and so are you, Christian, about the two years. Then using a certain strategy (that) I use, I continually ask for referrals in a certain way. I eventually landed the one and only Les Brown. Some of you know who that is. Some of you don't. I've noticed some don't and Im like,"what rock are you living under?" He's amazing, and he's been on my show. Because of that, the two-year commitment is my point. Not talking about monetization. Then what I found after doing this for two years and striving for excellence all the time in every facet, I'm talking about the preshow communication with upcoming guests and the setup and the prep that they all go through and my system makes sure they do. The show itself and then after the show, all the post-production, everything that goes into it. Once you have that, people notice and my show, without my intending it to be, became an incredible, powerful lead magnet for my business. Focus, just as Christian was stating so properly, does definitely, positively impact your business. If you do it right. You do it high quality, and again, within reason within the resources you have. Go ahead, Christian.
Christian Karasiewicz:
I was going to say. That's another point that people look at, and they want to generate revenue off of it. That revenue may not be actual money upfront. It may end up being (help) (to) drive more leads to my website. It's not necessarily driving more people to my social channels. You're following is... It's OK. That's not going to necessarily grow your business because you had five more followers on Instagram or something like that. It's potentially getting them back to your website, which can be an opportunity for them to schedule a coaching call with you, maybe buy a product from you, learn from you for example. You're not going to get every single person to become a customer, but you're going to be able to use it to generate more leads.
Brian Kelly:
Totally, totally true.
Dylan Shinholser:
That's why I do it.
Brian Kelly:
You see on the top of this screen "streaming live on" and then five. We're doing it to eight right now or seven right now. "Listen-on" down below. On the bottom, there's actually twenty five of those like us could fit them all. Roku now was on Fire TV. Look, you're not making money from those, but here's what happened. How many of you have heard of Kevin Harrington? Shark Tank? Original Shark Tank? He has a partner named, "Seth Green", and they do a podcast together. They've been doing it for years now. They have five-hundred plus episodes. We got introduced, Seth and I. I met Kevin. We shared the stage once. I'm not name-dropping, but yes, I am. It was awesome, and it was fun. Seth reached out. We were connected by someone else. We were introduced, and Seth did his own homework. He came back, we literally talked on Zoom, and he says, "wow, I did some research. I looked you up and, my God, you're everywhere." I just wanted to say, "yeah, that's right." So, you want to get out there. That's why, shameless plug, I call it, "carpet bomb marketing". You saturate with everything you've got within reason. Right? If you can automate it, it can be near or completely free. So just do it. Why not add it to your arsenal? So, it works. Just be consistent to a minimum of two years. Get in touch with people like Julie, Christian, Tim, and Dylan. You might make that even quicker than two years. I'll direct you to the shortcuts that many of us did by trial and error.
Timothy McNeely:
Touching on the monetization piece, a good friend of mine runs one of the top coaching consultancies out there. Right. Very, very successful. Runs a great podcast, great show. I ask him one day. I said, "have you need any money doing your podcast?" He thought for a second. He says, "naw, I've actually lost money doing it. The relationships that I've made...I've made millions off (of) that." If you approach it from that standpoint... There's different goals, but I always approach, you know, what's the end result? What are you looking for out of your show? Why are you doing it? That's how you can measure the success of it. Is it helping you achieve whatever goals you set for yourself?
Brian Kelly:
Totally agree. It's very similar. Isn't it? To writing a book? I'm holding up another namedrop. Yes, it's very similar to writing your own book. Because a lot of people want to write a book and make a living off of the sales of the book. I'm sorry, ladies and gentlemen, most of the time it just doesn't happen that way. If anyone comes up to you and you're talking to them... During the course of conversation, maybe you ask them what they've been up to? Or, hey, I've authored a book. The moment they say that, in your eyes, do they not lift up in an influence in your mind? Right then and there? Instantly. It builds authority. That's exactly what this live show, and live shows like it, are doing. When you're giving evidence of it by spitting it out to all of these platforms, there's no way people can't find you and know that you're serious. You know, it's showing that you have a commitment level. It's showing that you have a quality level of professionalism. It's not about the show itself. It's like, well, if I do business with that person, or will I... Will I want to do business that person? If they're professional. Yes. If they put on a shoddy show, they might give me shoddy service. If I do business with them. Does that make sense? People want to (be) representing yourself in the best. Do it the best you can, but do it. Please, don't delay. Don't try to be perfect. You heard everybody talk. Go ahead, Dylan. You had something?
Dylan Shinholser:
Well, yeah. There's indirect ways to make money with shows, live streams, and of course direct (ways). Right. Direct is selling sponsorships, ad-space, all that good stuff. The indirect monetization is so much more powerful. When I do shows or when I hop on shows or anything, it's literally just to build a top-down awareness of myself. I just want people to know what Dylan Shinholser is. Then that way, because I do multiple things, I'm never trying to sell one product at any given time. I'm trying to sell myself, and what it does is it gives me that outlet to do it. Then if you're hosting a show. Right? This maybe goes into some other topics around how to market and things like that. It's a powerful relationship tool because when you can open your platform to other people that you're looking to connect with. I'm in the business of working with influencers and throwing their events. Well, the best way to connect was get them on my show. It gave me a reason to reach out that wasn't pitchy or sales. It was more or less. Hey, man, I just want to give you an outlet, because I think what you talk about is cool. Tell my people about it. After the show, I was like, "hey, man, what are you doing next Tuesday? I need a speaker." Or "hey, man. I have some ideas (that) I want to pitch you or (some) things. They're more receptive. So, I always do shows and things not about the direct money I get, but the indirect thing. It's the indirect impact that I get from relationships, or people sharing my stuff out and people go, oh man, he sounds semi-intelligent unless they're watching this. Then then they'll go, okay, great. Let me go over to this platform that he runs with this business that he does or whatever because he sounded halfway intelligent on that show. Right? So, I think the indirect monetization is what most people don't... They don't get that the instant gratification of like that five thousand dollars sponsorship check. When I forgo that and go on to bring on much more money on the backend with the people I connect with, in the top influence that I get.
Brian Kelly:
The magic word there was "relationship".
Dylan Shinholser:
Relationships all day, every day. That's all I do- is build relationships, and how can I do it? Do more shows like this. Can I get it out? You're on like forty-two different podcast or outlets here, right? Every one of those. Every time you put a show on it, you're building a relationship with someone on that platform. Even if it's just you talking, and they're listening. You're building that relationship. Everything (that) I do, is built on: how can I develop relationships? Live streams is just an amazing way to do so.
Brian Kelly:
Posting them is one thing. Right? That's a great thing. What I learned through a podcasting expert friend of mine is the maybe not as equally important, but possibly greater importance, is getting on other people's shows. That includes audio podcasts only. He explained how his business skyrocketed when he did what he called, "podcast guest marathons". He would have someone get him booked in his team. He would carve out three days and just say get as many as you can for me. He'd do that. Then when they ask him about how to get in contact with him... This is the gold right here... It's not go to my Facebook page and look up my name and message me. He would tell them to go to his podcast website and from there to subscribe. Now he's building a following. It's genius. It's so genius. I just want to impart that. The cool thing, though, is when you're hosting a high-quality live show that opens the door for you to be a guest on many more.
Dylan Shinholser:
Oh, yeah. Yeah, absolutely. Being a guest is what goes back to the authority building. Right? If I can build my authority, I build my influence. If I do have something to sell... If I'm trying to build my brand or whatever it is or I'm just trying to get to as many people as possible to talk about events with them... That authority I call it, "authority hacking", being able to get them on your show. That'll get your show in front of their audience, and then going on to other shows helps you develop your authority. It's like writing a book. I was I'm a guest on this show, this show, this show. It's like writing a book. Your authority starts to become a little bit more when you're leveraging their influence. Right? When you're a guest on the show, if that show has a following, you becoming a guest on that show gives you authority because now you have the validation of the host that everyone is following and love. So, I can authority hack by getting on other people's shows.
Brian Kelly:
It leverges. You have a whole new tribe watching and interacting with you as well. I mean, this is one of the most powerful things people can use. If they just get out of that rut of trying to find a way to make money with it directly, that's when they'll see the real value come through. It's about building relationships. It's long-term. Not short, quick kill. I got to make a commission and run. It's build a relationship. Establish it. If you go into this with the mindset of it not being for directly making money, I personally think you have greater success. The long-term plays always work better than the short-term. Short-term works can work, but they're temporary. The long-term is a lot more permanent and lasting. Just think of all the wonderful bread crumbs you're leaving throughout the world. Through all the venues and platforms we've been talking about. In speaking terms, if you're on stage, that's what we call a "stage swap". Where you would be a guest on someone else's stage in return for them saying, "okay, but I'm going to do the opposite." We'll have you on our as well. The same thing with podcasts and live video. It works really great. Just make sure they're a fit.
Dylan Shinholser:
They've got to fit. (It's) got to makes sense.
Brian Kelly:
Both ways. Yeah.
Christian Karasiewicz:
I want to add something real quick to that. If you are consistently going live, so it's great to be consistent, go live on a regular basis, but also think about the long game. It's a couple of years, for example. Also, don't be afraid to be making changes and adjustments as things are moving along. It's not about substituting equipment. It's about looking at your process. For example, you mentioned Brian, that you have automation on some of the things. Think of smarter ways to take bigger jumps ahead. If I have to send someone an email, and I'm like, "hey, do you want to be on my show?" Then I have to deal with the whole back and forth. Well, okay. Yeah. What time? Then I have to send everything back. There are tools out there like Calendly, Harmonizely. You can send a calendar link to somebody and they can only book a certain slot for example and vice versa. This takes out the guesswork out of having to do all that back and forth. That's a way to work smarter because now you want to book people for your show. You send them one link. The person then doesn't have to send you a message back, and you can even use it to collect feedback for your show questions. There's not a lot of back-and-forth and downtime.
Brian Kelly:
Yeah, absolutely. I do that as well, and it's a godsend. I could not do what I'm doing. I would not do what I'm doing without the automation part of it. I have an onboarding form. You guys all... Most, not all of you went through it, but that was a mini version. Julie, you went through the big version. I then changed it right after I saw that. Like you said, make adjustments. That's what I did. I'm constantly doing that. Improving. I have a document automatically generated in Google Docs with your bio. The answer you had to why you think you would bring value to the show. Also, all the questions you chose to be asked for the show. Some of you didn't see that. So everything's done. The Q&A part used to take hours and hours doing manually. Now I just give them thirty-eight questions. Choose ten, and we're good. You tick the box. You choose what I'm going to ask you. (I) just made it a system, and it has worked beautifully. I don't even use the ten questions hardly. I use maybe the first three. Then we go organically like we've been doing tonight. My God, it's six twenty-nine! Are you kidding me? I'm having too much fun. Real quick. I know everyone that came on in the beginning. You heard this thing about a prize. We're going to do that real quick, and we'll come back and wrap it up. For those of you watching, remember in the beginning I said, "take notes and don't go clicking away and stuff like that"? Now I think Dylan, Julie, Tim, and Christian will also give you permission to do what I'm saying, and that is take out your phone. Take your gaze away from us for just a moment, but you'll still have to look back. Yes, yes. You can do this too. Please, do. What I want you to do....
Dylan Shinholser:
I need a vacation.
This is how you can enter to win a five-night stay at a five-star luxury resort of your choosing. Here's what you do. Take out your message app on your phone. Fire that up- your text message app. Where you would type in the name of the person normally that you're going to text. Instead, put in this number: three, one, four, six, six five-they're all doing it behind the scenes- one, seven, six, seven. I love this. Three, one, four, six, six, five, one, seven, six, seven. If you're watching this and you're not a guest, go ahead and write this down because I gonna take the screen down. I want you to get it. This will be open until the end of the evening. Where you actually put in the message... Where you might put emojis, those kinds of things, not emojis, just two words separated by a dash or a hyphen. Those words are peak (P-E-A-K) dash Vacation (V-A-C-A-T-I-O-N). All together. No spaces. Peak vacation. Send it off, then monitor your phone. You're going to get an automated response back asking you for your email address, and that will then officially enter you into the contest. Compliments of The Big Insider Secrets. Our buddies, Jason Nash, the owner. Dear friend of mine who lets us give this away every single week. Every show, actually. We do more than one a week now on average. So go ahead, get that entered. I can't wait to see who's going to win that. You're going to be asked later, you don't have to if you're the winner, to provide your Facebook information. Just your profile so we can say congrats and give you a high-five online and get others to come watch the show. To be honest, that's another strategy. We're just rolling back the curtain. That's why we do it this way. You can offer incentives like that. My friend has offered that to anyone who is my friend. If you're not my friend, you don't get it. If you're on as part of the panel here, they're all my friends. Christian may differ on that opinion, but I think he's my friend.
Christian Karasiewicz:
I'm your friend. Yes.
Brian Kelly:
Ok, good. I picked on you so hard. I apologize, but you're just you're a fun guy. I appreciate you for putting up with it. I definitely do stuff like that. Implement it and announce it in the beginning. That helps retention. I'm just pulling back the curtain for everybody. You can do different things like that. Having multiple people, I noticed, is also a little better than just one every single time. So, mix it up now and then. Alright. I know we're a little bit over, but I want to give you each another chance for a final parting tip. Anything you want on live streaming. It could be hardware, software, how you smile, what bling you wear, don't wear, your makeup. I'm wearing some, by the way, just so the guys know. Yeah, I don't know what they call it. It's not like guy up.. guy-liner, but it's like makeup. I know. That was bad.
Dylan Shinholser:
I haven't heard of that one.
Brian Kelly:
I just did that. I'm not a young fart anymore. Anyway. So, Dylan, we'll do the same thing. Go around the horn. What would be one final quick tip, or parting words of advice, you can give our wonderful viewing and listening audience?
Dylan Shinholser:
Keep it simple stupid. Don't overcomplicate it. There's things that you need to do and standards you need to meet. At the end of the day, keep it simple stupid will allow you to not overcomplicated it (and) get overwhelmed. Once you get overwhelmed, it's a wash. I would just say as a life advice, event advice, live stream advice, just keep it simple stupid and keep it moving.
Brian Kelly:
Real quick, I got to interject on that. Just so people know that that comes from an acronym K.I.S.S. So we're not calling everybody stupid, for one.
Dylan Shinholser:
Well...
Brian Kelly:
That was great. I have a friend who is Sicilian in nature, and he did this from the stage. He talked about it, and he brought up the whole thing. We're talking about doing it without complicating it. He goes, "It's like K.I.S.S. Who knows what K.I.S.S means?" Someone raised their hands. They said, "keep it simple, stupid". He goes,"Oh, no, no. It's keep it simple Sicilian." He lighten the load of the stupid part. I thought that was cool. Sorry, Julie, what is your parting tip?
Julie Riley:
You know, you're going to have to get started at some point. In order to do that, you're going to have to get over your fear. Go practice. Get those done, but also go watch and find other people that you resonate with their live shows. Start to take pieces from each of those. Now, obviously, you cannot go copy their live show and recreate it. You can pull little things from multiple different people's live shows that you like and that resonate with you. If you're comfortable and things are resonating with you, you're going to exude that comfort and that confidence out to the rest of the world.
Brian Kelly:
I love it. I love it. Alright. The man, the myth, the legend, Timothy J. McNeely. What is your final parting word of advice?
Timothy McNeely:
I'm going to close with a story. The purpose of this story is to illustrate the power of doing a show. July 20th, 1969, the first man walked on the moon. He left his footprints up there. On the moon, there's no wind. There's no rain. There's no weather, and those footprints today in twenty twenty-one look exactly like they did in nineteen sixty-nine. They're going to be exactly the same a million years from now. You too. You leave footprints on the hearts and the minds of everyone that you come in contact with. In streaming and having a platform, that's your opportunity to leave your footprints and to have an impact on people. Get clear about what your message is. What's the impact you want to have? If you do that, all of the other puzzle pieces are going to fall in place for you.
Brian Kelly:
Oh, baby. Okay, I've got to do it. I've got to do it. That was amazing.
Dylan Shinholser:
You have to get one of the little lower third animation gifts that are possible here on StreamYard. It's just a mic drop every time someone does one.
Brian Kelly:
Not nearly as much fun though, bro.
Christian Karasiewicz:
That's true. Fair. Very fair. I'll give it to you. I've got to get me one of those little squishy microphones.
Brian Kelly:
A little sound effect like I just broke my desk or something. That would be good. Alright, Christian, you've had a long time to think about it now. No pressure, but this better be a good one. I'm kidding. What do you have?
Christian Karasiewicz:
Let's see. The best piece of advice, I think, would be don't have gas or gear acquisition syndrome. You're going to watch people doing their live streams, and they're going to go and be like, "hey, I got to get that mic because this person upgraded." Oh, they got a new webcam. Remember? If you develop a plan, the whole thing is work the plan.. work the system. It's great (that) somebody else got some equipment, but it doesn't mean that you need to go out and get that yourself as well. Remember, work your plan. When you get to the certain points, maybe set that as a milestone. If I get to a certain number of viewers, for example, or a certain number of subscribers on a channel, then I might need to upgrade something. Don't be buying stuff just because someone else is doing so.
Brian Kelly:
Sales drive service. I love it. You guys are amazing. Thank you so much for coming on. Everyone who watched live. Thank you for coming on. Those of you that watched on the recording. Thank you for spending your valuable time with us, and those listening on the podcast. The same goes for you. Definitely. I hope you took a lot of notes because these are experts in the field. They are giving their value, their heart, their experience. They only charged me two-hundred thousand dollars for it. It's really been a deal. I'm kidding. They charged me nothing. You got incredible value from these amazing, amazing professionals. I can't thank you all enough. I appreciate you Dylan, Julie, Tim, Christian. Thank you from the bottom of my heart with all seriousness. I know we had some fun tonight. Thank you, Christian, so much for letting me pick on you so hard. You've been a great guy. I look forward to getting to know each and every one of you at a deeper level. If you're open to that after tonight. Appreciate you all. On behalf of these amazing people, that's it. We're out. My name is Brian Kelly. I'm the host of The MIND BODY BUSINESS Show. Until next time we will see you. Be blessed. So long for now.
Narrator :
Thank you for tuning in to The MIND BODY BUSINESS Show podcast at w-w-w dot The MIND BODY BUSINESS Show dot com (www.themindbodybusinessshow.com).
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