Special Guest Experts - Margo Lovett & Peshon Allen: Video automatically transcribed by Sonix

Special Guest Experts - Margo Lovett & Peshon Allen: this mp4 video file was automatically transcribed by Sonix with the best speech-to-text algorithms. This transcript may contain errors.

Brian Kelly:
So here's the big question. How are entrepreneurs like us who have been hustling and struggling to make it to success, who seem to make it one step forward? Thought two steps back. Who are dedicated. And driven. How do we finally break through & win. That is the question. And this podcast will give you the. My name is Brian Kelly. This is The Mind Body Business Show. Hello, everyone, and welcome. Welcome. Welcome to the Mind Body business show. Oh, we have another phenomenal show lined up for you tonight. We get to have some fun because it is going to be open call night. That's right. For anyone that wants to join me on camera, I'm going to be putting a link in the comments section here momentarily. And you can join me right here on this show. And tonight, we are going to talk about the importance of live video in your business. And so I'd love to have folks join me here live on camera. That's right. So if you're not ready and you're watching right now, go ahead, comb that hair dab on the makeup, whatever it takes to get the lighting going and then jump on and let me know in the comments. If you're ready and you want to join, then I will send out that link and you can join with me. I love talking about live video shows because that's what I do. It's the very nature of what I love doing, which is speaking from stage, doing things live, interacting with individuals, helping people to get to the next stage. And that truly is what the mind body business show is all about. It is about helping you, the entrepreneur or the business person, to get the clues, to get the secrets for success, for getting you to that next level faster without all of the effort, trial and error, all the things that go with trying to do it all on your own. And normally, typically what I do is I interview successful individuals on this show from all over the world, and we're talking about people from literally all over the world England, Switzerland. I've interviewed a gentleman on the ocean in his yacht.

Brian Kelly:
And. Interesting. Yes. Gabriella Fischer, Welcome to the show. How funny. I just finished doing a commercial for my business. I guess I have to consider live videos too. Yeah, it's a great thing to do. Gabriella and I highly recommend it. I've been doing this now for for this particular show for four years. And prior to that, over ten years ago, I did a live video show. That's right. I know you're thinking ten years ago. No way. There was no such thing as as Facebook Live. There wasn't even Periscope. If any of you remember that there was no Twitter live. There was no LinkedIn Live, no YouTube live, none of that. There were Ustream and live stream. And that was it. And about over well over ten years ago, a partner of mine and I, we did a show for about two years and it was a lot harder than it is today. And so big proponent of doing live shows. Gabriella Fisher You're asking, what part of the world am I? I am in Southern California at the moment, soon to relocate to Florida. How about yourself? And if you'd like to join Gabriella, let me know. Join on camera if you're ready. If you're prepared, have a little chat about live video. Maybe you have questions. We can just do an open Q&A. This is an open slot. What happened? Torrance? Oh, my goodness. You are a neighbor of mine. Torrance, California. All right. Not too far away. I'm up in Lancaster, just north of you a little bit. Okay. No worries. No worries. She's not able to join live. That's cool. And that's fine. I'm going to open it up to everybody who wants to join in, have a chat, ask questions, offer input. If you are a actual live streamer yourself, I will take anybody and everybody with a heartbeat that loves to talk about and wants to know more about or wants to contribute. On the topic of live video and doing live video shows. It is been an unbelievable journey and it has been extremely fruitful for me personally.

Brian Kelly:
And what is going on here tonight? Many of you are probably thinking, where's Josh? I was supposed to have a guest come on. The individual reached out to me and said that their Internet was down and there was there were no options. And I totally get that. That happens. Technology gets in the way sometimes. We will have him on. Definitely. I really was looking forward to interviewing him. And we will we will definitely get him back on at a future date for sure. And it won't be too long from now, maybe a couple of weeks when we have an opening. And so in lieu of that, one of the tips that I like to give all the time to my clients and on I have a live advanced live video master class that I put on about once a month or so. And. There is. There's just. There are many tips and tricks in doing this. I've been doing this for so long now, over a decade in duration, and I've learned a lot in that time. And one thing is you want to be prepared and have something as a backup for a show. If you do have a no show, I highly recommend interview style shows, number one. So it's not just one person like you see now, a talking head, I call it. And you have interaction with another individual who is in the same space. You want to make sure that the guests that you bring on your show are pertinent or relevant to the topic of the show you are hosting. So it's your show. You have a purpose for it, an obvious purpose. What are the topics you want to talk about and then bring in people that are in alignment with that message that you're looking to get out. That's very important in the beginning. And then when you have someone that goes through an issue, a technology issue in this case that cannot show, be ready, have a fallback plan, have a backup plan. So I literally put out the call to action to an entire group on Facebook to say, hey, anybody out there that's a live streaming professional that would like to join me live tonight?

Brian Kelly:
And I gave them like five minutes notice. Well, after I posted it to the Facebook group, it went to the moderator. So it's being moderated. It hasn't even gone through yet. And so I'm going to do that right here to you, Anyone who is willing and able and interested in coming on with me live right here, no matter where you're coming from, you let me know in the comments. Just type in the response. If you're on Facebook, LinkedIn, Twitter and YouTube, I believe I will see your message come in. And if you're not on any of those, well, I won't see that message come in and we'll just have to keep moving. That's just the way we have to roll. But there are many, many advantages. Gabriela, thank you. A great question. Are there any businesses that are more suitable for live streaming compared to others? That's a great question. It truly is something that can be utilized for nearly any business. I mean, if you have a specific example, Gabriela, of something that you're curious if it would work that would be more beneficial. It's a broad net, meaning live video can help in darn near any industry for anything. And it's it's a lot easier to bring on and find guests than one might think. I have one individual as a particular example that is in what is called the HVAC industry, and I didn't even know what HVAC stood for. I mean, I knew it was something to do with air conditioning and that, but it was heating, ventilation and air conditioning. Now I know, and it was a very niche thing that this individual was doing and they were targeting the HVAC owners, like the people who are distributing and installing the HVAC units, not customers who are looking to purchase them. So a much tinier niche. And yes, there is a definite market for that in a live streaming world for sure, because that individual can bring on an interview, those owners that will get them exposure and it's this individual's business to get them exposure. So it's a perfect match in that case. There are many examples of this. I have another one who is in the coaching industry more on a spiritual basis.

Brian Kelly:
Very incredibly cool guy. And yes, it fits with that. I have another individual who is who runs a Neuro-linguistic programing center and she is crushing it with her live video show. So yes, there are many reasons and many businesses that a live video show would fit. Gabriela, you have a notary business and TV. Oh, my goodness. Tv production. Oh, my goodness. Yes, absolutely. Hands down. Especially the latter. The notary business. Not so sure. I'd have to have a chat with you to go deeper into that to see exactly what could be extracted from that, to turn it into a topic for live video shows. Here's another thing I like to say, and that is I say this to all my clients and this is what we do here at Reach Your Peak. You see, the logo up here is we produce live video shows. We do everything from A to Z for our clients. I mean, everything except for literally showing up like right now and clicking on the go live button. But everything leading up to the show, guest acquisition, graphics, promotion, everything, and then post show production, including repurposing to we repurpose this very show to 35 podcast platforms, the audio only version. So we take the extracted audio, we keep it live the recording, we do not edit it very much, just the very beginning, very end. Just so there's no silence on the end, there's no countdown timer in the beginning, those kind of things. And we really don't need to clean it up because the people listening know it was recorded live. Meaning no recording, we're not going to go back and touch it up. And so we repurpose it everywhere. So it just takes all that effort and onus off of the individual hosting the show. Now they can just be the talent and be present and really crush it and know I just done this from experience because I've done this for, like I said, ten years, not all through every year of those ten years, But this show, this particular show you're watching right now, over four years in the running and a prior show ran two years. So six years in total of actual broadcasting live.

Brian Kelly:
Yes. Thank you, Gabriel. It is. It is awesome. And yeah, if you get to a point where you do have the ability to come on line, let me know. Gabriella, this is an hour long show and would still love to have you on. I mean, come on, you're a fellow Californian nearby. I'm soon to be. I'm no longer a Californian, but I will still have a warm spot in my heart for all of you. Um, so what I wanted to do is go through a few tips while I wait to see if anyone comes on and see if they want to join me in a live Q&A or a live, maybe contributory, um, contributory stance where you can actually offer some tips of your own if you do live videos already or if you're a audio only podcaster and you have questions or even audio only podcaster and you have insights on how to make your podcast and others get greater reach and more results, let's say I always say my show is not my business. And so, um, this show, normally I don't sit here and talk about Reach Your Peak. I rarely mention it. Oh, I can't even figure out which side is on. And, um, this is a different typical. This is very different than my typical shows where I'm always interviewing a guest expert who is a successful entrepreneur from somewhere in the world. And I'm booked out through July right now of guests. It's a phenomenal thing. I make incredible relationships. So the number one tip I will give for the style of your live video show is to make it interview style. Not like you see right now, not just a talking head, but interview style where you have someone that you are interviewing, that you are extracting wisdom and value from in and again, the niche that you have chosen. And then you are not there to sell your products or services. Necessarily. You are there to give value to the audience, but it's in your lane. So what it does, it's very similar. I like to liken it to writing a book in some ways when you write a book, and I just submitted my first one to the publisher last week, I'm excited, got my first taste of renditions that are going to be made variations.

Brian Kelly:
And when you have written a book and if you're talking to somebody and you don't know they've written a book, and then during the course of conversation, they say they've written a book. Well, instantly in our minds, their level of authority status just goes up. It goes up either a little or a lot, depending on how impressive that is to you. Now, I know to some of you it may seem like everybody and their brother is writing a book. Having now done it myself, I understand and realize how much effort, time and discipline it takes to take it to the finish line. Great example. My book took me a grand total of ten years to get it to an editor. I was not working on it every day, not even every month of those ten years things were getting in the way. And I finally got back and finished it, took it to the finish line. I don't think it should take anybody ten years to write a book. It's just that's what it was for me. And now subsequent books, I'm sure, will take much less time now that I've gotten that figured out and done. But a book, one thing about a book compared to, say, a live video show, if you have a book and you write that book and then you put it up on, say, Amazon and you put it in bookstores and you put it everywhere, you are getting exposure and you are increasing your authority status. The question would be by how much you see a book. Not a lot of people think if you just write a book and you stick it up on Amazon, you're just going to lay back and reap in the income and retire. And that couldn't be farther from the truth. Unless you're an influencer, unless you get it into the hands of someone else who is an influencer, who then promotes it. Those kind of things. If you have a great publisher, it's rare. It's rare to make a living off of writing a book, and it's rare to get massive exposure off of just writing a book. And so what I always teach people is treat the book more as your calling card, as your business card, then as your income generating vehicle, it will contribute as one component in your whole marketing arsenal toward you earning income, but not necessarily directly from the sales of the book.

Brian Kelly:
Just saying you have the book holding it up and maybe even handing it out for free instead of a business card that gains you authority status. The thing with a book, though, is you can get international best selling status in Amazon and there are strategies for doing that where you can offer it at pennies on the dollar for a limited period of time. And if you get X number of sales within, I think it's a two week period and I forget what the X is, it's several thousand, I believe then Amazon will tag that book as a best seller. And once you're a best seller, you're always a best seller. Now when that time is over, where you are ramping it up and getting it out there to everybody and their brother for next to nothing as far as money just to build up the sales. And so Amazon would give you that status. When that is over, you'll be lucky to have very many sales after the fact at all unless you did a very good job and it gets rave reviews and all that again, which is rare. It can happen. It does happen. But the thing is you can become a best seller and then never you could literally never sell another book from that point forward. But your book will always be a best seller still. Again, people are not going to it. And digesting the information, people are not going to it and reading it and realizing and recognizing who you are. In other words, you're not getting additional exposure. You're only getting that first bump of exposure. Typically, if you're lucky to get that first bump. And then the other part of it is the content of the book. Now, when you write the book and you publish it, have it published, get it out on Amazon, get it in the bookstores, well, how many how many variations of that one book are out there? It's just going to be one one at a time. And when somebody picks up the book and opens it, it's going to have the title on it. And every time they open it, it's going to have the same exact content in it.

Brian Kelly:
The huge difference between a book and a live video show, there are several. One is that every time you come on live, your content is different. You're going to have a different guest expert. You're going to have maybe a fallback plan like we're doing tonight and just come up with a topic and be ready and be prepared. But it's a different topic. It's if it were a book, it's unchanging. You can't change it. It's not dynamic. The paper does not you can't erase the ink and change the words. You cannot change it. So with live video and as long as you're consistent and you do it at least once a week, that's my that's what I recommend. You will always have fresh material and then you're getting exposure far bigger and broader and and wider than you ever could with just a book. A book you can get exposure. And again, it will be for a limited amount of time. Typically during the launch phase and with a live video show, it's every single time you have. Show. This show gets promoted and pushed out to social media platforms and it goes everywhere. Facebook, LinkedIn, Twitter. It's on YouTube live right now. It's also on Facebook Live. It's on Twitter Live. It's it's on Cloud Hub. It's on Twitch. It's it's everywhere that we could possibly get it to. And it's going out to all these platforms live. And then that video is then of course automatically recorded and available after the fact. And so now you have another quote unquote book, in fact, a one hour show, which is the typical length of my shows. And that's what I recommend to my clients. Most of them, it's either a half hour, an hour, an hour, a one hour show when you have it transcribed and the written word is extracted from the audio, and then you put it in book form, you literally have enough in a one hour show for a complete book. So every show is like a full book in content, and then there is the ability to repurpose. So here's the thing about live video versus say, audio only podcast.

Brian Kelly:
So audio only podcast. So podcast is technically a term that equates itself to that meaning audio only. And it's been recorded. Whether it's been edited or edited or not is not an issue. It's just that it was recorded. It was not an audio broadcast that was done live. That's another key feature there with live video. Two things are different. One, it's live. Which means it's going on right now. And the dynamic and the energy and everything about it is a little bit different because as you're talking to your guests, they understand there's no way they're going to be we're going to be able to edit this. And I as the host, I understand that as well. And so you you take different care in the way you go about conducting the show. And the guest takes different care in the way they go about answering the questions on the show. And the dynamic though, is always a little just it's a little bit more I call it juice. It's just a little bit more because it's live. It's got a higher energy level and excitement to it. And so I always say that live video is the genesis point of all marketing. You can't go any farther on a timeline than than now than live. You cannot go any farther to the. It's present. You can't. It's impossible to do anything. So if you record something, you did that in the past with live, you're doing it live. You can't start any sooner than live. It's it's live or it's don't know what that other one would be but it gives you another point to market. It's another reference point to market. So we are live right now. It's going out. People are watching. People are engaging. That's the other part. Live video enables individuals from the audience to engage. As you've seen so far, Gabriela, she's been putting in lots of comments in here. And I love that. I love engagement. And so by all means continue to engage and ask questions. And that is another component of live video that is, in my opinion, an improvement over audio only podcasting.

Brian Kelly:
And then there is the visual aspect of it, because when you hear someone's voice, you cannot see their face, their their facial expressions, their smiles or lack thereof, their frowns, their glee, their passion. There are so many things you cannot infer just from audio alone. And so it adds that to it. And it gives the the both the host and the guest a quicker amount of time to get to that point of being known, liked and trusted, you know, about the know like and trust factor. Yeah No worries. I get you, Gabriela. She's saying I wish I could join you. My husband is performing a wedding and I'm at the front desk so they don't get interrupted. That's great. You're being respectful and that's. That's awesome. Don't worry about it. Keep. Keep typing in the comments. I'll love your questions, Gabriela. That's no problem. So yeah, you want to you want to. The live video component is so much more powerful. That being said, I will tell you right up front, it is a lot more time, effort and work to put together and produce a live video show than it is just and I don't mean to demean anybody here, but just a audio only podcast, audio only podcast. When done properly, they take a lot of time and effort too. It takes a lot of time to bring on guests to vet them, to do things like that and to schedule out your your recording times and dates. So one advantage over audio podcasts, I'll give it that. Is that it? Since it's recorded, I know of many podcasters who will sit down and do a string of interviews all in one day because they're recorded. They know that if they get tired on either side that it can be edited and it will be edited and they could literally create a month's worth of podcast content and shows in one sitting in one day. It's a lot of work still, but they could be done and take the rest of the month off from doing podcasts and just do it all at once. With live, it's it's like we're seeing right now. We had a no show due to a technology issue.

Brian Kelly:
There was no turning back. It's a live show yet. You should go live no matter what that means. Be prepared. I've already talked about that. And so there are the dynamics that go with live video show. It takes it's a lot more complex. All the moving pieces. This very studio I'm doing this from and I'm talking about the software, not so much my physical studio and everything that goes with it. The lead up to the show, the making sure the guests are prepared. I'm making sure that the guest has proper lighting, that they've tested their lighting, that they've tested their microphone, their camera. And you do that during, you know, before the show goes live. I always this is what I teach my clients is you go on 30 minutes prior to and have them join you 30 minutes prior to going live. It's video. And so you want to make sure their their camera is focused. You want to make sure their lighting is adequate. You want to make sure that if they're in a room that is getting light, natural light from outdoors through a window from the sun and your if your show happens to cross over into the evening hours, you want to make sure they have artificial light turned on and pointing at them because when the sun goes down, they go dark. They become a dark guest. That's happened to me once and that's never going to happen again because I now learn from that. There are all of these little incredibly wonderful details that one must take into account, and that's why so many just steer away from doing live video shows. Either that or when you go to see them, they're not the top notch quality that you see, say, like on television or in other places, because, again, it takes a lot of time and effort to do it, a professionally produced show. And it's it's not super simple, but it is very achievable. And that's another reason why we started this as an agency model of doing all of that heavy lifting for our clients. It's a high ticket item and the folks that are our clients, they truly appreciate it because they understand the amount of time and effort that goes into it.

Brian Kelly:
Most of them have tried it themselves and said, No more. I don't want to do this anymore. I was that way too. And so there are three major components when it comes to a successful live video show. And I want to touch on that real quick. And why am I moving to Florida? Okay, I'll get to that in a minute. Gabriel. And so oh, my goodness. That's a that's a show in its own right. I just saw a question. I'll put it up on the screen real quick. Gabriel Fisher saying, why are you moving to Florida? I'll get to that in a minute. But the three the three major components and keys to a successful live video show are one quality. It's got to be the utmost in quality. And I always say this because everyone's thinking, Well, sheesh, Brian, I don't know if I can afford a DSLR camera at this moment in my business or the high grade microphone or an elaborate lighting system or a powerful computer or, or, or, or and I always say, you know what? Just get started and do what you can do everything you can with the resources you currently have. And that includes what you currently have in your possession as far as cameras, mics and lights and also your resources, meaning your finances to get an upgrade those as much as you can within your means. I did not start out with the best. I did not have a DSLR DSLR camera when I first started. I have a Sony that's shooting me right now. There are now other cameras on the market that are DSLR quality that don't come anywhere close to costing that amount. Technology has just come racing ahead. It's been phenomenal. So that's one topic. Lighting. I mean, I'm looking around. I have upgraded my studio many times. I mean, this this sound dampening material back here that's real. That's not a green screen. And it's pretty much wallpapered this entire studio. It's my daughter's former bedroom. She hasn't been here for years. I took it over as my office and soundproofed it, not soundproofed it, but sound deadened it.

Brian Kelly:
And so it is now more amenable to doing the live video and all this talking about live video, One of the things to be very important and clear about is the video, while important because it is it's conveying the quality of you, your brand, it's associating individuals with you when they think about you. If they have seen your show, they're going to either remember the quality or the lack thereof in your production. So you want to do everything you can to make it of the utmost in quality. That being said, the most important aspect of any live show still comes down to the audio if people cannot hear you. Then it's not worth anything. Because if they just see you moving your mouth and the audio is so bad they can hardly hear you. Yeah. So. Um, audio is king and yes, but you want to take equal precaution, if not more. In all the other areas of quality quality, there are so many things with quality. There's vetting quality guests to be on your show. I have strategies for this. In fact, I have a live video, Advanced Masterclass I mentioned earlier. It's absolutely free. I put it on every month or so, like I mentioned. I'm going to put that in the comments so you can register for free. You can join in. In fact, it's a week from tomorrow, so it'll be a week from Friday. And just for reference, that date will be March 24th. Today is March 16th, 2023, and March 24th at noon Pacific. Even if you can't make it register because then we do send the replay out to those who registered. But if you don't register, we don't know who you are and there's no way we can get it to you. So. Definitely jump on that because I will go into greater detail on everything. I'm just scratching the surface on right now with you here on this live show. I just want to impart upon you, though, the true sheer power and importance of live video shows. I want to go over so many things, but I started on the three major qualities of or the three keys to putting on a successful live video show.

Brian Kelly:
And again, quality, quality, quality, quality. It's got to be the utmost quality. And I've always said this if I could not do this, if I could not make it of the utmost quality, I would not be doing it at all right now, period. I would not put my name, my face, anything to it. Does that mean it will be perfect? Absolutely not. There's always issues. In fact, when I first opened this show, I had a few glitches in the intro video that started to play. There's always not always, but there are often some little glitches that go on. But the the thing is, do the best you can with what you've got and practice. I've been doing this particular show for four years, over four years. I still go through little hiccups now and then, and that's just normal to be expected, at least for me. And that's the other thing is to be able to overcome those glitches, to do it calmly. Usually I wouldn't even point it out. I wouldn't even say a word about it and say, oh, look, we had an issue. No, normally you just keep going and act as though it didn't happen. Or you you can mention it and bring it into the fray and make some humor out of it. But be quick about it and get over it and get get on with the main part of your show. Another key factor of the three is in something many people probably wouldn't associate with either podcasting or live video show. And that is this amazing, beautiful thing known as automation. Automation. It is by far and away one of the most important aspects of my live video show. What is being automated right now? Not much. Mhm. What does that mean? Automation. There are so many pieces that in order to produce a high quality live show, in order to get enough exposure for your guest. I said it for my guests, not for me. For my guests. My guest comes first in order for the repurposing of the post show production, which is we take every show and we break it into 20 video shorts.

Brian Kelly:
I don't know why did the air quotes. 20 Because the two is there. 20 video shorts. So one minute video snippets from the show get craftily extracted from the full blown one hour recorded version of the show, and they get scheduled to be posted over a period of time every week, every show. So that's 20 per show. We go out on five platforms, including TikTok, and that's that makes 100 posts per show. After the show is already over, it gets transcribed and we then put it on our website where when you click it's a video and it's the written word put together. And when you click the play button, you see the video just like you do now. And beneath it would be a rolling teleprompter that's highlighting the words as both I and the guest are speaking and Yeah. It's a bright, shiny object, but it also is a search engine optimization juggernaut because every word in this embed code is visible to search engines. And so there are many intangible things that go on behind the scenes of a successful live video show than one might venture to imagine and to even venture to put in that kind of effort to make this all happen. And just so you know, this didn't all happen in an evening or a moment of time of just thinking, oh, I think I'm going to do a live show. I'm going to put all this incredible automation in everything in all of this. My podcast occasionally. Yes. Hey, Margo Laverty. My podcast is audio and video. Occasionally I would like to do a monologue live stream to recap the podcast. Will this be a waste of time? That's just something you need to test. Margo, would you like to join me right now live on camera? If so, go ahead and type. Yes and I will get you the link. This is an open call night. I had a no show, a guest that did not show up. And I would love to have someone like you to discuss these things and ask these questions verbally with me and you'll get exposure as a result. This is a unique opportunity. I don't do this very often because I usually don't have a no show.

Brian Kelly:
And as I said earlier, if you missed it, the no show is simply because the Internet went out in their area. That's happened to us. My gosh, we've had a lot of storms, uncharacteristic, uncharacteristic storms here where I live in the last several months. And we've lost our Internet multiple times. Thankfully never when it was show time, but we got lucky there. So, yeah, let me know if you're open to coming on. Margo and I will put up the link so you can join me and it'll take you some moments to. To get into the studio and you'll see why. If you've done Streamyard before, they've also got a new feature where you can literally share this live broadcast to your destinations as the guest up to two. So if you're open to doing that, Margo, go ahead. Let me know. I see you coming in from LinkedIn. I love people from LinkedIn. I love people from everywhere. And LinkedIn is a business centric more than the other social media platforms. And so that's another reason I love it. And so number two is automation. So what is the automation by you? Why why is that so important? Well, there's a lot of messaging that I've incorporated into my system personally that goes primarily to the guest who is about to be interviewed on my show. Hardly. I shouldn't say hardly. If we were to look at it proportionally, 80% of the communication goes to guest. The other 20 goes to the the prospective audience, the people watching live. And so the guest is always the focus. And you'll learn that in the master class. Again, if you're watching this live, I'll put that up on the screen, the actual URL. I have it in the comments already. I believe I put it in here. I did not. So it's report am forward slash master class report. I am forward slash master class. In fact I'm going to enter it right now. And that way I'll put it up on the screen. Yeah normally have all this stuff ready to rock. This one was a little off the cuff. I do have plenty of material.

Brian Kelly:
I'm not worried about being perfect. I'm worried about being authentic. I'm not worried about being authentic either. I'm just I just do it. But if you want to learn this at a very deep level and by the way, for those of you that come on to the master class, you get a free gift. There's nothing for sale on it. And so many people are skeptical of that right off the bat. And I understand. And I get that. I'm here to tell you there is nothing for sale. In fact, if you go to the website, you will see testimonial after testimonial of people. Basically saying that very thing. Let's see if I can get my. The thing to work. It did it perfectly. So there's actually the website you'll end up on. Again, this nothing for sale on this. This is 100% value for you. It's about a 70 minute advanced live video masterclass. I've been an update that and there it is, high quality automation and there I just gave away the third. So it's a massive exposure. Absolutely. And those are the three things that I always concentrate on when it comes to live videos. And here you'll see people that have attended the live or the Advanced Live Video Masterclass, and it goes on for some time. There are quite a number in here that dropped in their testimonial. They were not paid. They were not incentivized. And there you go. You can just go through them there and then register for free. If you can't make it live, don't worry. But look, here it is. If you register, you will get. A $100 hotel savings card. These are legitimate and it's electronic. And so I've used this. And so you can get $100 up to $100 off of your next hotel stay. And it's an amazing, amazing offer. And you get to use a booking engine that is literally that gives you deals that are already less than you would find on Trivago and Priceline and the others. So if nothing else, so literally, I'm paying you to come be a part of the master class, just an incentive and enticement to get you to come on and to take your business, your message to the next level.

Brian Kelly:
I would love to have you. And during the master class, for those who stay on to the end, I also incentivize you by giving away a boatload of high value free gifts. These are things I typically only give to my high ticket paying clients. We're talking $30,000 paying clients. Get these gifts. For those of you that stand to the end, you get those. This isn't here. I'm not here. Just to promote the advanced live video master class, but in a way I am because of the components that make up a successful live video show is what we've been talking about. So, yes, automation that brings in professionalism, because when you have messaging that goes out and it's repeated messaging that goes to your guest. It's already pre-written and you've already had the opportunity to make sure there are no errors. So now you've reduced human error and so you have error free messaging going out that increases quality. Every little thing you can do to increase quality is what you want to basically attack and do it. It also makes it far more efficient because you can see there on the screen if you're watching live, in fact, if you're not watching live right now, I would highly encourage you to basically register to to watch this live. All we do is announce when we're going live and we give you the link to directly go to watch us live so you don't have to go fumbling around and figuring out where the heck was that again? We'll automatically send you an email letting you know that, Hey, we're going live and here's the link. Come join us. And that way you can do that. So I'll put that in the. Comment section as well. So you can see that. So there it is. Report forward. Slash register Report. Forward Slash register. Yes. And there it is on the screen as well. And so. Watch it. Watch this show live. But automation and efficiency is the next thing that automation will get you. And you can see that on the screen that Yeah your life will be made much simpler by putting together putting forth automation that will achieve what normally could be achieved by not one but four Vas working full time.

Brian Kelly:
And this is this was an observation of a very astute and very successful businessman whom I had on my show some time ago. He literally came to me after the show and said, oh, my gosh, you know, we were talking about it. And I told him, Yeah, all that's automated. And his jaw dropped. He goes, Are you kidding? I said, No. He said, Brian, I swear to you I, I think I thought to my bones that you had four Vas working for you for all the stuff that was going on, that he was seen on his end and receiving and responding to and everything. Because the automated system also tracks their actions to make sure they're going through the processes of preparing for their upcoming appearance as just one example. And so you're saving massive amount of money, you're saving massive amount of time, as if when you would do it yourself. I used to do everything myself, all of it. No Vas, no help and very little automation. And it burnt me out. And I did this. You'll learn the story in the master class, but I've been through a lot in this. I've got a lot of experience in background. I know it works and I also know what doesn't work and that's just equally as important. And then the third and final major key, because there are many major key, is massive exposure. And that is something I talked about and alluded to earlier in the show. And that is, you know, the pre show during the pre show, we go through all the stages in the advanced live video master class, all three stages of pre pre show stage the during show stage and the post show stage and what goes on during each of those in the pre show is promotion there's a promotion going on they're going to all the social media platforms. All of this is automated by the way, and it has the guest name, their bio, their image that goes out to all these social media platforms, both a day before and then an hour before the show. These all get thrown out to all of these social media platforms. As many as we can hit, we hit them.

Brian Kelly:
And then that's just one example. And then it goes out to our list. Those who have opted in to say, I want to know when you go live, we send them automatically. An email goes out about five minutes prior to going live, telling, Hey, we're going live, click this link and we'll see you soon. And so a lot of promotion goes on. That's just scratching the surface. And then when we go live, we have individuals who join us, guests that come on that will also share the show as we're going on. All right. It's not too late, Margo. Love it. So I am just going to drop it in here where everybody can see it. But if you see it, then I would love to have you on. We've still got plenty of time. Let's see. My goodness, we got 15 minutes. So before we wrap this show, Margo. And. Wow. I don't think it made it to LinkedIn. So Margo let me find it in the banner. There it is. There you go. Margo, if you go to Forward Slash join show, so do it quickly and then also set up for streaming to your two destinations. I can tell you're already on LinkedIn. That might be one. And we'll wrap this show up. I might go a little long on this show and have some fun talking and chatting with you. Margo This will be a good show. I've never done this before where I just invite people to jump on that are watching and this could be a lot of fun. So hope you can join. I'll leave that up for a little while. And massive exposure is the third key, as I said before. And so as you see on the on the screen on the website with massive, massive exposure comes added business and more money. Yes. Yes. That's what we all are looking for as business owners is is to earn some more money. But in my particular case, Yeah money is there to support everything we need as a family and everything that goes with that. It's also important to me to take a good portion of that money, reinvest it, grow and scale the business so we can impact and serve more people in a positive and profound way.

Brian Kelly:
All right. So that is the advanced live master class, and I wanted to share that with everybody. So I appreciate you hanging in there watching that part. And now we're going to move back over to. See if this. If we're all set. There we go. Yeah, And I'll leave that up on the screen for a little bit longer. So, Margot, if you're able to join, I know you're probably scrambling to do it right now or wiping. Force should join show will get you on this show. Now for those of you. Watching this after the fact, you might be going, hey, I can join this show the next time he comes on. Nope. That's why that link. It's a link shortener. It it's only good for this show. And then next show, it will no longer work unless I do it again. All right, so we've got that covered. I'm going to look on another. Entity? Nope, that's not happening. So, um. Oh, yes. And then another thing I'm asked about when it comes to automation. So many people I kid you not have asked me, Brian. You have all this automation. In fact, in the advanced live video master class, I also mentioned the fact that I I've been coined and called the automation master by my peers. It's not something I did. It's something that actually a dear friend of mine did and others have followed suit and said, Yeah, he's the automation master. I love automation, I love everything about it. And so I'm often asked, Brian, what do you do for your automation? What kind of tools do you use? And here comes Margo Lovett I cannot wait. This is going to be a ton of fun. So one moment. Margo Oh my goodness. I'm so excited to have you here. We're going to bring you on right now. Hello, Margo. Love it. How are you doing?

Margo Lovett:
I'm good. And yourself?

Brian Kelly:
Oh, this is awesome. I am doing amazingly well. Suddenly. Much better. Look at that. Margo. Love it. Podcast producer, Host and instructor. Instructor of what, may I ask?

Margo Lovett:
I teach podcasting. Ooh, love it, love. I just love podcasting. I really, really do. And all the points that you spoke on. Brian I really agree. Exposure for people and we can make it so much fun. We really can while we're doing a whole lot of good.

Brian Kelly:
Absolutely. Amen. Yes. Yes. Where are you coming from, Margo?

Margo Lovett:
Southern California, right outside of LA.

Brian Kelly:
Oh, my goodness. Oh, this is. Oh, so you're Torrance. I had another one in here earlier. Yes. So you're my neighbor. How are you doing, neighbor?

Margo Lovett:
I'm doing fine. I mean, this is. This is really cool. Brian Kelly. This is really, really cool.

Brian Kelly:
Wow. So when you talk podcasting, are you doing audio only or do you do video as well?

Margo Lovett:
No audio and video, but audio is my wheelhouse. That's what I love to edit and that type of thing. But what you do has really caught my eye. It really, really has. And tinker with the live streaming, but I love how you are presenting everything today. This is cool.

Brian Kelly:
Well, thank you. I appreciate the feedback. Yeah. And there's so many wonderful benefits to the live video that I touched on earlier. You might not have been on before that and that's fine. It's just I've been involved in both. I've been a guest of audio only podcasts and I've it's more and more becoming a video based platform. And then we just take this and repurpose it into audio only. And the cool thing about it, Margo, is it's, it's already live. We say it many times during the show. So when people are listening on podcasts, they know it's a live broadcast, they know it was recorded, they know that there will be ums, ahs and imperfections and maybe even technical glitches. But that's okay. It's raw and authentic, and we've already gotten the permission because they know it's live. And so we repurpose it to audio only podcast. We go to 35 podcast platforms. After the show is over, we do minor editing, the beginning and the end. Get rid of the countdown timer in the beginning and where there's no audio at all and the very end where there's some silence because we're on a little bit of a delay in the video and that's it. And then we upload it and we have everything done.

Margo Lovett:
Wow, I love that. I have a question. Your your twitch over your overlay, I think. Is that called an overlay?

Brian Kelly:
Yeah. There's backgrounds, there's overlays.

Margo Lovett:
How did you how do you learn how to do that? Because if, you know, when I get into this portion of it, I really do want to to present correctly and Yeah fabulous.

Brian Kelly:
Oh, thank you. Yeah, it's all about it's just branding. And once you have your brand down, I see you've got a beautiful book that back there, you've got a powerful voice. Your branding right now and marketing. That's awesome. I'm telling you, she knows what she's doing. Everybody. So this is a powerhouse. And so when you have your branding, your colors, your logos and all of that ready, you just put this together in a 1080p layout, which is 19, 20 by 1080 pixels. I know this is getting a little tech, but it's graphics and you want it to be 1080p minimum, not 720 because that's the high end of the quality that the video is broadcast live as well. And then you just you, you position it so that everything will fit when you put the cameras up. So there's some testing and trial and error and there are a lot of templates out there now. In the beginning there weren't any and I just kept tweaking it. And then as far as putting it together, I highly recommend you get a team or someone else to put the graphics together and the background I have now, I did not create personally. Let's see, could I do it? I don't see that possible. We can see more of it. If I put up a what I call a splash page right there. There's the background more visible than we see it now. And so I had that done. That's just that background with different elements in different locations and Yeah when I switch to, say, a website view, then I have another background that allows for more room for the website to appear in the middle. And so yeah, you just put together different artifacts that work and then you can. Have a little bit more of a professional scene switching experience, so to speak. There's still some are some imperfections on that part, the transitioning. But the the platform I'm using right now is called Streamyard. They're getting better and better at all of the higher quality or more professional type aspects of it. It's always been super easy to use. It's always been incredibly what's the word? Reliable all the time.

Brian Kelly:
I've used other software solutions that were great and they looked they sometimes even better, but they would take my computer down to its knees because all the processing power was coming out of my computer, not from a server that streamyard running in the cloud as an example. So learned a lot over the years by taking on all these different platforms and I'm always looking to see if there's something else. But there's just Streamyard is and I've been following these guys for a long time, since their inception almost, and I've watched their growth and I did not jump in and use this immediately, but I did jump in and got an account knowing that the day would come when I would make the switch and it happened. And so always learning, always changing, always refining, literally put in a new component today of the whole thing. Like when you came on, did you see a button or do you see a button on the upper right that says something about stream to your destinations? A blue one?

Margo Lovett:
Yes. Streamed this to your audience. Yes, I see that. Yes.

Brian Kelly:
So literally, you could also take this show that you're a guest on and stream it to your own. Two social media platforms like a Facebook and a LinkedIn or whatever you choose. So think about that from a hosting standpoint. Like right now I am streaming this live to it's either 10 or 11. I can't remember the exact number. Live to those that many platforms and the guest meaning you could literally stream it to your own two of your choosing. And now it's also reaching your eye. So you just did it? Yeah. You're on Facebook. You just came in. That's phenomenal. And you could add another one if you have another one like a LinkedIn or a YouTube channel or Twitter, they're all you see all of them available there. And so this would go live to your it's going live to your Facebook channel right now or Facebook profile, whichever you chose. And you get that much more exposure. Now it's going automatically to the people you're interviewing now you're expanding your reach as a host exponentially, even greater. Now think if you get an influencer on your show and they agree to do that. It's like, look out! Look out. I've interviewed the great Les Brown. You know who that is? Yeah.

Margo Lovett:
Oh, yeah.

Brian Kelly:
Oh, my. I always bring this out. I love this guy. Do you remember what he. I don't know. I don't want to put you on the spot, but do you remember what one of his catchphrases is?

Margo Lovett:
It's actually Mamie Brown's baby boy or something like that.

Brian Kelly:
Oh, my God. That's awesome. Yeah. It's also the title of his show or of his book says, You've got to be hungry. I love his voice. Oh. So anyway, did this this feature you just that you just did sharing to your Facebook that literally just went live yesterday? It's a brand new feature. If that were available when I interviewed this guy look out that he's he's always got hundreds of people watching him live on his own live broadcast. So no, it would also do that. So very powerful feature to get more exposure for you. Now that can't be done on an audio podcast by itself. Again, not anything against audio podcast at all because we use them. It's just I think video adds that extra layer, a big, very powerful extra layer. I can't you know, I see you nodding right now and I'm the one talking. If this was an audio podcast, no one would know you're even listening, let alone that you're nodding in agreement or they wouldn't see that big smile on your face when you think of something that you're passionate about, like just then and all the things that go with video that are just that add that extra juice, I call it. I always say the word juice to the broadcast, whether people are watching it live or not. It really it just comes through much better with video.

Margo Lovett:
You think it adds to that know like and trust thing? And do you think that we're in an age where sometimes we want audio and that's fine, but most of the time we do want that in my in your face, I just want to get to know you type of experience with the person. What do you think about that?

Brian Kelly:
You know, I don't think. It's to an individual's preferences. I know I've heard of many people that prefer audio podcasts for the Times. They're in a vehicle, so they listen to it instead of music or something else. They want to feed their brain, so they'll pull up a podcast. Hopefully they're not watching a video while driving the car, so there's a perfect place for that. It could be while they're if they have a job and they've got headphones in and they don't want to see it visually when the boss walks by, you know, during lunch, of course. But so, yeah, it'd be a matter of preference. And then, you know, the thing I coined the term called carpet bomb marketing and it's it really just means saturating the marketplace with your message. Let's see, do I have a graphic of that to kind of make it? Less imposing sounding now. Don't have it right up there. But it's basically carpet bombing is a term, a military term. I don't know if you're familiar with that, where in the old days, like you'd see those black and white World War two flicks of a big stratus forest plane flying by and dropping bombs, lots of them all at once, just falling down. Kind of like I always say, like when a rabbit is walking and it drops its poops. It's the same way. But literally carpet bombing means carpeting the area, saturating the area, the target area. And I just use that as a metaphor. So carpet bomb marketing, saturate the marketplace with your message. And that's my philosophy is if you can hit another avenue with your message, no matter what format, audio, video written, then do it, you know, if it's within your reach. So we're on medium, which is a text only thing. We repurpose the show there. The show gets transcribed when we're done. So it's like having a full book on our website after every show. A one hour show is equivalent to 100 plus pages of a book. When you transcribe it, it's unbelievable. It's just I can't say enough about it. And you could do that part with audio only podcasts, for sure.

Brian Kelly:
You know the transcription, but we put it on our show or on our our show website is under the past shows area for every past guest has their own completely dedicated to them. Page with the video of our past show that has the written word beneath that highlights in real time as we are talking. So it's a nice shiny toy, but all those written words are naked and visible to search engines. I got that confirmed by a search engine optimization expert buddy of mine. So we're hitting everything we can with all we've got. And there's always more. There's always more. There's always more. That's what I love about it. I just enjoy what's next. What else can we add? And this new feature that just came out with Streamyard about sharing it to your social media platforms, that was the next. I was like, Oh my gosh, this is awesome. Another great that's low hanging fruit. That one's easy. We got that one. Great.

Margo Lovett:
You got to be you got to be hungry. And it sounds like you're hungry for all the technology that's going to let you blanket every everywhere and everyone, which is really what we're supposed to do. Since this is evergreen, I just do have one other question and just. I'm wondering for a person such as myself who would like to get into this live streaming thing, You mean you really have sold me? This is really something worth taking a good, earnest look at. How would I how would I actually be able to manage all the bells and whistles and know exactly even to to outsource it? How would I learn the bells and whistles so that I can move along and be hungry and move in this in this arena?

Brian Kelly:
That's a. Great question. And that had come up so many times. Margo I'd have my guests that would come on like you, but you know, the ones that were scheduled and we'd come on and do the interview after the show is over, they would ask that question, How can I do this? Can you show me how to do what you do? And I always said, No, it's too much. It's like. It's so. Complex. Well, enough people said it and asked and I used to teach from stage that you want to listen to the marketplace. If they're telling you they want something, you got to listen to them. And so after enough of them said said, okay, they're not. They're just they're screaming, They're not just asking. So I spent a year and a half putting together a do it yourself type of follow the videos series of how to do everything. And when I was done, it came out to 66 zero videos and we're not talking 2 to 3 minute videos. They were lengthy along with all of the artifacts and PDF files and all the downloads. I brought in a beta test group of people who the ones that said they wanted it. I went back and looked and said, Hey, I will give you free access to this. All I want is your feedback. The issue became not a single one. Not one got past video number ten out of 60. I could track it on my system and thought I went back to them all and they all said it's too much. Even knowing every step. I said, Yeah, bummer. A year and a half. But I learned a lot in the process. Later I got great advice and a guy said, You should make it an agency model and do it for them. I said, Huh, So that's what I'm doing now. It's just so dang much that myself and my team, I do have a team of Vas and a massive amount of automation that I've built over the years. I'm a automation freak, I'm a software engineer by trade. And so I put all this together so that anyone who wants to do a live video show, all they have to do literally is go into this studio 30 minutes prior to their show and get have a chat with their guests 30 minutes prior, check a few things out.

Brian Kelly:
We have a checklist to go over. It's real simple. Click the go live, be the host, be present for them, for the guest. It's very guest centric. All of my teaching is about being there for the guests. And then when you're done, you're done. You don't have to do any editing. You don't have to do any downloading nothing. You don't have to do any thank you emails. It's all part of the system. You don't have to do any upselling or or giving them an opportunity to actually get more exposure by doing something else. We've built into the system, giving them 20 video shorts that they can purchase, and then we do a rev share with our clients on that part. Anything that we get money on, we do a rev share with. So there is some money to go there. It's just very comprehensive. It is so involved. Margo I used to do this myself. 100% with very little automation and I literally burned out and that was with a partner. There were two of us. I couldn't do it anymore, and that was about ten years ago. And, and I teach all this in my master class. That would be something you might want to give it a visit is a week from tomorrow. I'm doing my next one. It'll be number 27 or so. I've done these almost every month and I go over a lot of these details. And and talk about reasons or certain things that people are doing now that they're focusing on, especially in podcasts and live video that they think are going to be the thing that get their them to monetize it, that doesn't it's off the mark. Most of the people don't know the secret behind it. And I had a guest who came on my show who said it out loud and I've always known it to be true for me anyway. And I was. Like, thank you. And he was a prominent guest. It's a long story, but they've got. A very successful podcast running called The Shark Preneur Podcast based on Shark Tank. The show Kevin Harrington, one of the original Sharks, is his partner in that podcast.

Brian Kelly:
So I. Interviewed him, he interviewed me, and. I've got footage of him explaining the key ingredient to monetizing. And so all this stuff is included. It's 100% free and nothing's for sale. And I know everyone's like, No way. They're skeptical. I've never sold a thing on that masterclass. Not once, never offered anything. Just. This value. So, um. I put that in the links, but it's I'll put it up again just in case it's ripped. Forward slash masterclass and it'd be awesome to have you. Come on, ask questions. It's. It's. I won't be on video like this with camera. It is live but I want people to focus on the content, not on me. And yes, I do take Q&A toward the end as well. So it is interactive as well. And then I offer a. Boatload of. Gifts during and they're not just freebie little frilly gifs, they're very high value, um, to help people get to the next step. But yeah, I would just say get started. If you want to do it on your own, I could certainly help give you the, the, the fundamentals, the key pieces to get started for sure. And one of the things I always like to tell people is, you know, don't worry, don't wait until you're perfect. Just get going. Just do it. You know, there's there's never the right time to have a kid. There's never a right time for, you know, life events. Right. There's never a right time. When is now the right time? That's it. Right now.

Margo Lovett:
What you're going to look up would. Definitely be in the master class. And when I listen to you and mean all the people that you've interviewed and your your body of knowledge, it's like, wow, I feel like I'm just a hobbyist with this live streaming thing, so I'll definitely be in the master class. Definitely.

Brian Kelly:
Yeah. And you have you have the chops for. Doing the audio podcast. What is the name of your audio podcast?

Margo Lovett:
Her business, her voice, Her conversation.

Brian Kelly:
Her business. Her voice. Her conversation. Yeah. So everyone listening and or watching this either live or after the fact, her business, her voice, her conversation, is that correct? Yes, that's pretty good. I'm usually not good at remembering that stuff. Her business. Her voice, her conversation, looked at up. Subscribed to it and give her a good rating. Are you on? I'm guessing Apple, iTunes or Apple? What do they call it? Podcast now?

Margo Lovett:
Yeah, we are everywhere. Thank God. We are everywhere.

Brian Kelly:
Yes. Think there's not many that allow. Reviews to be written about it, which is odd to me even to this day. But Apple is the main go to for most and you can give her a five star rating and a five star review as well. And after you listen to an episode, of course we want to make it integrity based, but fantastic. How long have you been doing that and how many episodes roughly have you dropped on that?

Margo Lovett:
I quit my good job in 2017 and 2016 and in 2017, at the age of 61 years old, I became a podcaster and I've been doing it ever since.

Brian Kelly:
God bless you. There is no way you're not that old.

Margo Lovett:
Uh. Yeah. Yeah. Hey, I'm a grandmother, a podcaster. I love life. I love speaking with you. And I know it was no accident. I'm usually never on LinkedIn at this time, but I thought, Wow, this is interesting. Wait a minute. Head on the sweatshirt, no makeup. I thought, I'm not letting this opportunity get past me. No, go for it. You know. Good Lord, I love stuff like this. These are opportunities. And I never don't know that I would have met you any other way.

Brian Kelly:
Yeah. And that's what I love about what I get to do. And then when you do this and you make it strategic to where you bring on guests, where really the magic is not in the audience, it's not in the likes, the loves, the ratings, the stars, none of that. It literally. So that's why I tell everybody, make your show, no matter what format, if it's video or audio, always make it interview style. I think you mentioned that on occasion. You do yourself solo and you do summary. There's nothing wrong with that. It's something you test and you see. Is it resonating? This one, I normally have a guest. I came on a talking head solo. Look who I found. Margot. Love it. And I would not have found you had I not this not happen. So it's a blessing. You know, you look at things this guy was and oh, I'm going to bring him on the show. I was really excited. He's a podcasting expert. He has an entire agency that caters to podcasters to help them gain exposure and success. I interviewed one of his clients some time ago who is an unbelievably awesome guy, and he introduced me to him, to the owner, and we were going to do our interview tonight. He lost Internet in his whole area and that's what happened to us several times. So you just that's another thing we teach is to be ready, have something in the can. Margot I can only imagine you have so much experience and so many things you could teach. And, you know, storytelling is I'm sure you're very aware and astute Yeah you're nodding already. It's one of the most powerful things on the planet that people will really be drawn to you when you tell stories. They don't even have to be your own. I learned this from speaking on the stage and you have a wonderful. I don't know why the. Word came to me, aura about you. You just have this light and energy and you're telling me you have no makeup on. That's ridiculous. No. Time.

Margo Lovett:
Didn't have time.

Brian Kelly:
Then. Don't think you need it ever. It's funny. I always tell my wife the same thing. It's like you literally don't need it. You're beautiful. I mean, I met her. I won't go down that path. But she's my wife. I love her. To the moon and back. Yes, Margo. Love it. Oh, you have a question, Ellen? I don't know if.

Margo Lovett:
Ellen. Yes, We used to be on the. Same. Network. Oh, my goodness. Pishan. She's a podcaster also. Yes.

Brian Kelly:
Hey. Oh, man. You know, it's already past our bedtime. But you know what? I'll go another 20 minutes on if you'd like to join us with Margo right here live. Yeah, come on in. Um. Oh, let's see. Join show. I'll put it up again. And we'll just keep this chat going for a little while. Yeah. Let's see. There it is. There it is. How do you pronounce your name?

Margo Lovett:
Pichon.

Brian Kelly:
Pichon. So, Pichon There it is. Rapkin Forward Slash join show. Not to put any pressure on you, but Margot did not put on any makeup. So if you don't have any on, there's no excuse. Come on. Come on. And I thought about that as I was, you know, putting this out there. For people to see to come on. I actually this was a strategy that used to be very successful. I would put it out to a streamyard group that's people that do this, that they're all live streamers like yours truly. And now they're moderating every comment that goes in prior to allowing it to go out. So I don't even think it's been released yet to, you know, I'm trying to do a last minute, hey, I had a no show. I use that like three times in the past when it wasn't moderated and I'd get like ten people saying, I want to be on, I want to be on, And I'd fill up the room. We would be full. That was it. Just have fun. Like tonight was just like, You know what? I'm just going to talk about live video and have some fun. And here comes. Margot. Lovett. Ladies and gentlemen. So I hope you join us. Report for Slash join show. I'll commit to another I'll go to the top of the hour. So we're both in California. That would be 7 p.m. Pacific. That'd be a record for me, a two hour show. And it's all because of Margot Lovett. And that's a great thing. That's fantastic. What else you got for me, Margot? This is fun.

Margo Lovett:
You know what I'm thinking? I'm just. I would love. I know that you have a boatload of stories to tell, and you may mention that they don't have necessarily have to be stories from just from you. But who was the who was the most fascinating person that you've had a conversation with thus far?

Brian Kelly:
Less Brown There's no doubt that the guy from so many reasons, Margot and it wasn't just because. Of what we said and did live. I actually crafted a special set of questions just for him. And I hit him pretty I hit him deeper than most would that would be willing to that might think, oh, my gosh, I might be asking too deep a question. He was awesome. He goes, Oh, you ask good questions. And we'd ask and. He would answer it. But the cool thing was what happened before and after. And so I employ a strategy that gets me great guests to come on the show. It takes time for it to work, but after every show I ask for three referrals. And so if you were a scheduled guest, that would happen and you would just simply fill out a form and my automated system would do the invitation and follow up and all that, you're done. You just fill out the information. Well, I was interviewing a gentleman and I went through this like during the debrief, told him about it, and he said so. And I said, Hey, if you can think of three people, don't worry about this. Email will come to you tomorrow. You fill it out. Then he goes, You can think of three people that satisfy these three conditions. I take pre-frame them. He's going to see it all in video form the next day anyway. But he says, So what kind of people are you looking for? And I thought, All right, here we go. I'll just say, you know, I don't know. Like Grant Cardone, Les Brown, he goes, wait a minute, did you say Les Brown? I said, Yeah. And he literally got his phone and dialed him right then and there. Wow. So it's a deep personal friend of of his. They've been on the stage many times together all over the world. I had no idea it did it. It made total sense because this guy was unbelievably gifted as a speaker, though, when I was interviewing. And so he literally got him on the phone. He put him on. Speaker and he's right next.

Brian Kelly:
To the mic. Here's my mic. So the mic was down here and he's and he didn't tell. Anyone was listening in. I'm like, I feel weird. This is not cool. You know. The neat thing is when guys get together and they think they're alone, some guys will say stuff they shouldn't and act differently, if you probably know what I mean by that. And that was not the case with Les. Les was the exact same way I remembered when I met him in person about ten years ago in a foyer of a hotel, sweetheart of a man talking to a good friend of his, and this guy said, Hey, you should be on Brian's show. He's really, Really. You think I should? Okay, give me his information. I'm like, Oh, God, that voice, I love it. And so. He said, okay, he'll be calling you. He'll be calling you here in just like 20 minutes. And I'm thinking, I know he lives in Florida at the time I'm in California. It's you know, it's about this time at night. And it's so it's almost 10:00 there. And I'm like, no way is he going to just pick up the phone and call a stranger. So we got done with our debrief and I kid you not almost to the minute my phone rings and it's less brown. Wow. And here I am about like a little schoolgirl running around. I'm just how excited. And, you know, I'm literally up and running around like, oh, my God, I'm talking to Les Brown. This is fantastic. And so anyway, we scheduled. A show and then after the show, I sent him some electronic gifts of things that he really loved. He called me back twice after that and basically said, If I ever need anything, I can use his name, carte blanche and just just so trusting immediately. And what a great guy. And so it was not just what happened during the show. And that's what I'm finding with all of the shows. It's that you develop a relationship with these individuals. I train to to talk to the person that's coming on the show 30 minutes like we are right now before going live.

Brian Kelly:
And guess who's joining us? Oh, my. Goodness. There she. Is. We're going to bring her on as soon as I change my background and get this so we can get her fit in. Hey, Sean. Alan, How are you doing?

Margo Lovett:
Hi. Hi, Margo. Hello. What an opportunity. Oh, my God. Oh, my gosh. Was going. Joy. Oh, my. God. We're here with Brian Kelly. Can you believe. It? Thank you so much. Margo and Brian. Wow. This man. What an honor. I'm so humbled. Thank you so much. I was like, I gotta. I got to join Yeah.

Brian Kelly:
Thank you for coming on. Now. Now, see you. Two women are women that are on the move that are going to succeed wildly beyond where you are today because you're action takers.

Margo Lovett:
Wow. Received that. Yes.

Brian Kelly:
I mean, Margo. Said she came on without makeup. I still don't believe her. But she said.

Margo Lovett:
Let me recheck. That. A little bit of lipstick. That's it. And a yellow scarf. That's still.

Brian Kelly:
I'm telling you.

Margo Lovett:
Margo is beautiful. Yes. She's so beautiful. And you're right, she does have an aura about her. She. She just brings a calmness and the ease. Right. She walks into the room. It's Yeah.

Brian Kelly:
She has the kindest eyes. It's like. Just like you want to just dive in and go swimming. I'm telling you. Just beautiful person. Both of you. Passion. I mean, obviously, if Margo is a friend of yours and I can tell right away you're an amazing person, too, without even talking to you. Brian So. So blessed to have you both here and what we've been talking about. You've heard some of it. Passion is live video versus not versus, but in addition to in conjunction with audio podcasting and Margo has been asking some incredibly good questions about it and and offering some advice also. Margo I'd love to hear like what is what have you found to be successful most successful in your podcasting over the years? What has worked best for you, say, from a marketing standpoint to help you get more traction or more business or whatever your end goal is?

Margo Lovett:
I always wanted to. I always wanted to be able to make impact with the with the guest. And I always tell people, it's just you and me and I'm totally right here. This is your stage, this is your time, this is your arena. So I never really cared about downloads and that type of thing. When I left work Bhashani radio and went on my own, I cared more about becoming a master of my craft and becoming a good interviewer and and really listening and paying attention and letting people just feel like, man, she she heard me. She she saw me. She had some pretty doggone questions. And that's what I've always that's, that's my energy. That's what I always strive to do. I figure the rest will come. And probably if I go ahead and get the right coach, then they'll show me how to get downloads and that type of thing. But I'm always honing in on the content and making people feel like they're the only they're the only gym in the on the ring. They're the only they're that. That's it.

Brian Kelly:
I love it. And I think. You're you are on the right path because it's not about the downloads. It's not about the likes and loves. It's not about the number of people that are listening to your podcast at the end. What it is about is the guest expert you had on and if you focus 100% on them and make it about them, not about how do I make money from it like you are doing. Margot You're seeing exactly what. What the gentleman said on my show. What I was telling you about earlier, and that is what they focus on, is the guest 100%. And so you get strategic, more strategic in who you have on your show to interview, because that guest could very well end up being your client. And, you know, if they are if you're doing this for a business purpose, as an example, if you're looking to add a coaching client or if you have a product or service to offer them, then and the way I handle it and approach it is I don't look at this as a transactional type of show where or process even I'm looking at it solely for building relationships. What will happen will happen organically. Yeah happens if I have a if I have something that solves a pain point of theirs. The know like and trust factor is already established. Once we've done the show, the hesitance and resistance gone because you have the tightest relationship with an individual, you never would have had otherwise. How many mean have you been to seminars, networking events and you go out in the hallway and you get a five minute chat with somebody. Do you do you really establish a connection? Deep, deep connection You don't know. And you spend a lot of money to get there. You know, you travel to the hotel, you might stay at the hotel and your time and everything. With this, you get far greater quality engagement, a deeper involvement in that person's life. And I have made so many friends, lifelong friends, as a direct result of doing the show, because you focus on the guest, not on the likes, love shares and exposure on the. So when people come on, they ask. Some of them would say they don't do this anymore. That's pretty cool. How many people do you get to watch you live every night? It's like, well, that's actually some it varies and that's the honest truth. It varies. It just depends on many factors. But the good news is we're not just live. It gets repurposed. You're going to get massive exposure. And on top of all that, we're not charging you a dime for all this, so don't say that. But it's kind of inferred. But. What about you? Passion. What are you up to? Are you doing a podcast yourself?

Margo Lovett:
I am. I do. Excuse me. I am doing a podcast. Women in Ministry on the Move. And, um, my show is for all things women. I celebrate women and put them on my platform to highlight their ministry, their jobs. Even. You know, I say the hardest job for a woman to me in the world is a stay at home mom. You know, we don't get enough. You know, I was a stay at home mom twice, you know, and went back to work in between having kids. And I told my husband, at least you get a lunch break and you can go to the bathroom alone. You know, you don't see your hand coming under the door, you know, So Mommy, you know, so but you're right about the podcast. Um, people are getting massive exposure for free. They're getting free marketing because why we're doing the graphics, we're doing the fliers, or we outsource it just so we can have them come on and we cater to them and celebrate them. And then they get other doors that are opening for them and we get lifelong friendships. I, um, I've met more people on my podcast and still have long relationships with them even now. It's amazing. And and just the sisterhood that we have. People think we've been knowing each other for years and we're like, we met on a podcast, we met on Facebook, and when we talk about they're like, What? Y'all just click like that? Yes, Because like you said, Brian, the network turned into a relationship, a friendship, and it just, you know, anytime I say, Hey, can you come on and sing? Um, gospel artist LaRue Howard Oh, send me the information if I have time. Absolutely. And she did. And I just oh, my goodness. And so when she was having something, she invited me and I invited others just to support each other's events and ministries. It's just wonderful. And like you said, you meet so many people. And then I met Margo. Yes. You know, and I was like, oh, my God, I love her, you know? So in Margo, her school, her podcast school to train you how to be better, how to speak, who wouldn't want that?

Brian Kelly:
Oh, yeah. There's so many things that go into it, you know, forming the question, like, I've been on others as a guest. Maybe you've done this or experienced this to where they say. Welcome to the. Show, Margo. So what's the meaning of life? You know, they don't give you any lead in. To give you an idea of where the question is going to come from. So that's like a trade. It's a craft, you know, to help lead people in so it doesn't. Just smack. Them upside the head. If you're going to change the subject, let them know ahead of time by leading them into it. And there's all these little wonderful little nuances. And one thing I had to learn the hard way is to shut the heck up after ask a question, you know, and not interrupt Yeah because especially on this. It sounds horrible when two people try to talk at the same time. You can't hear either one. And I'm like, Oh, quiet, Brian But there's so many cool things. I love every aspect of it. My favorite is speaking from stage in front of live people. That's been some time ago now, but I used to do that on a regular basis as a lead trainer for a company at one point for a seminar. It was a seminar type company, but it was a lot of fun. I learned so much and this is a different dynamic. This is not quite at the same level of satisfaction as doing a live from stage, but it's pretty close. And I get to meet amazing, amazing people like you too. Oh, man, this is awesome.

Margo Lovett:
You too, Brian. Oh.

Brian Kelly:
This is fantastic. And so, Margot, you know, we should connect again as well. I want to you have all that production background, which I'm sure is very valuable to people that come to you to say, How do I do a podcast? And I know that can go over. I mean, you were in television as well, correct?

Margo Lovett:
Just a little bit. Mainly terrestrial radio had a terrestrial radio show on an AM station, but that was a lot of fun many, many years ago.

Brian Kelly:
And were you one of were you the voice? A voice Fantastic. So you already know the the fun of being live and you have sponsors. That you guys are depending upon. So you have to be even better than what we're doing here, because I'm not worried about what people think. That's a great thing about this, though. I will say your opinion is your opinion. And no one else can do anything about it and no one else has any control over what you can say, how you can say it when you can say it. If you don't have a sponsor paying and saying, you can't say that if we're going to pay you money to be on your show, be a sponsor. So it gives you that flexibility. Women in Ministry on the Move. What is that podcast all about?

Margo Lovett:
It is about celebrating women from all walks of life, various backgrounds to highlight their ministries, their jobs. And when I say ministries, I mean your ministry is your service, your work. So no matter what you do, if you work a 9 to 5 or 7 to 6, whatever I want to highlight, you want to celebrate you. If you have a business, I want to put you on my platform to talk about what it is that you do, how you serve your community, your family, your church, whatever it is that you do. And we talk about we talk about issues that pertain to women. You know, we have some shows coming up that will deal with the medical field, things that women go through, like as they get older, you know what I'm saying? And how to adjust and how to adapt. Um, how do you deal with depression? You know, if you're going through menopause, you know, if you're going through changing careers, you know, it's not too late to change your career. I heard Margot say earlier, you know, hey, and I'm not going to say her age because she's so gorgeous. You know, I don't believe it either. When she said it, I said, what? You know what? You know, So it's never too late to change your career. It depends on what's in your heart, your passion. And Michelle, y'all said it. She said, never let someone else tell you your past or prime.

Brian Kelly:
Mhm. Oh goodness. That would be the worst thing to ever say to somebody. Yeah. No, no. Yeah. You know there's this concept known as retirement. I don't think it's mentioned anywhere in the Bible, not once. It was not something that was we were designed for, in my opinion. I think as long as my heart's beating and as long as I'm able to help or serve someone else, I want to do what I'm doing right now. I want to keep going. And as long as I'm able and capable, I don't think at the age of 65, I just. Or 62. What is the retirement? I'm 58 now. I don't know what when that time is, but it doesn't it doesn't exist in my book. It's just keep going, keep living. There are so many inspirational people out there that are even much older than all three of us that are still going strong and doing phenomenal things and making an impact. So as long as my mental capacities. Are here, the physical. My goodness, I'm feeling. All the physical, I'll tell you that. Whoo! Baby, it's not. You know, getting old is not for the weak of mind. Or heart, but. It sure beats the alternative.

Margo Lovett:
To that.

Brian Kelly:
Yes. So, um. That's awesome. Passion. Um. Do you have. Any. Thoughts or ideas of. Going into the live video sphere to add an extra layer to what you're doing?

Peshon Allen:
Actually, yes. Yes, I do. We do some shows, Facebook Live. If I have a women's conference, if the Lord says, okay, go ahead and do a women's conference, we invite speakers in and we'll do a Facebook live and stream it to YouTube and Twitter and so forth. Um, I would like to continue that and grow and get better at some things. My passion is radio. So I was listening to Margo. That's why podcasting is so, um, attractive to me because it reminds me of radio. I did radio broadcasting in the Army as well. And at, um, well before it was called Armed Forces Network. And then we became gentler, kinder and became American Forces Network, you know, And so I loved it, you know, I loved pulling the microphone, going, you know, starting the music and then saying, hey, this is a correspondent. But Peshon Allen, you're listening to AFN, you know, And we loved it. You know, we loved it, you know, and serving the troops and everything, being a veteran and at the time being an NCO myself, but learning how to get the video aspect and become better at it would I would like to anything that because I consider myself a lifelong student, I always want to learn, always want to grow. To me, you've never arrived. You know, stay humble and continue to learn and grow. And so if I can learn, you know, how to make podcasting vlogging videos, anything to make it flow and to teach others, I'm all ears.

Brian Kelly:
So first and. Foremost, thank you for your service. Oh. I have nothing but mad respect for every servicemen and woman that's been in or that still is nothing but my dad was Air Force. I've never been myself, but I always make it a point to if I see someone in uniform, in an airport, at a restaurant, wherever, if I'm not interrupting what they're doing, I'll go up and thank them for their service because they deserve it. And I don't care if that person sat behind a desk, I don't know and I don't care. They committed not knowing where they would end up, many of them, if they might be on the front lines in Afghanistan or wherever the current conflict of the day is. And so I have just nothing but respect because they put forth that time in their life like you did for our country. And so, so appreciate that. And then my pleasure. Wouldn't it be sad if we did at one day arrive, like you said? I can't imagine that. It's like, wait, there's nothing else to look forward to then.

Margo Lovett:
Wow, that's true. That's true. Yeah. Then you start to get bored because there's nothing else to learn and to grow and to develop into, you know, because we're always changing. Yes.

Brian Kelly:
And I think we were designed to not arrive until we were called home. That's it. That's right. Keep going. Keep going. And keep doing what you do and keep being the light to the world that both of you are. Gosh, Margot, you are just like your eyes are awesome. Um, just. Oh, yeah. And both of you are just amazing women. And you're. You've just added so much happiness in my life to see you guys. You just jumped in. You just said, I'm going to get on. Margot has no makeup. Has. Shonda says I'm going to get on. A lot of people don't do that.

Margo Lovett:
Sticking up like Don King. My husband was like, No, you know, I'm going to fix it one day. And he kept he said, Did she say your name? I said, yes. And I was running upstairs trying to brush and comb. I'm like, Hey, thanks. I know. Keep a hat handy, you know.

Brian Kelly:
And love it that two women showed up and no men because men don't have to do crap. They throw on a shirt and they're ready. Right? I know I am one. And so, like, where are you guys? Where are you? Nobody's here. All right? These two ladies, they're the ones showing you how it's done. Yes, they're showing up. They're taking action. They're going after it. I appreciate you both for coming on. My goodness. This has been a now a oh, it's only an hour and a half show. I normally do an hour show. But once Margot came on and then you were coming in the wings and you guys knew each other, I said, Oh, we got to have some fun. Let's go on longer.

Margo Lovett:
So thank you so much, Margot and Brian. This has been an honor and a privilege. Wonderful.

Brian Kelly:
Uh, let's see. I put some. Reese, I would like to keep this going and have each of you individually come on as a guest on my show. Like a dedicated, you know, guest. Absolutely. You both bring a lot to the table. And, you know, I bring on what I call successful entrepreneurs from all over the world. And it's interesting what success means to the individual. I it. I'm not going to give away something a secret because you'll learn it when you come on as my guest. But it means something different to everyone depending on where they are in their current walk in life. And it doesn't. So there is no one definition of success. When I say bring on successful entrepreneurs, what does that mean? I don't know. What does it mean? I'd ask the other person. So you to. Personify to me. Success.

Margo Lovett:
Oh, wow.

Brian Kelly:
In so many ways. I mean, like I've said already, you just showed up. You just. You don't know me. I didn't know you, but you didn't know me. And a lot of people would be a little bit shy and hesitant to do it. I mean, we've got P'shone. Widely brushing her hair. And Margot putting on the lipstick and the scarf and just bam. I mean, you guys are just here and not, you know, just throwing it to the wind. I don't care if made up and look perfect like I like to be. And you just did it. And again, no man did it. Not a single guy. Guys, come on, step up next time. Where are you? Let's see. Do we have. Nope. No more comments coming in at the moment. So. Any. Okay, I'll do this. I normally close out with a great question or something, but what I want to do is give you each a turn. And so the first one is going to be the one that's going to go, Oh. Crap, don't pick me first. So one of the things I like to end shows with is a final parting word of advice from the guest. And so in your case, what I like to do is whatever comes to your mind, what would be the one piece of advice you would give a budding business person, man or woman entrepreneur, whether they're just starting out or they're already in in the trenches but still struggling to break through, finally get to that point. They want the success. And it doesn't have to be monetary. It's just I want to reach a certain goal. We've been on this planet long enough. We've all encountered these moments, I'm sure, ourselves, and broken through, whether they're small successes or large successes in our own mind. But from your life experience, each of you in turn, will start with passion. Oh, if. If you could give us one. Great. And it will be great piece of advice and not us, but the audience. What would you say to that person that is just struggling and trying to break through and can't seem to figure it out and wondering what to do next? What would that piece of advice that comes to your mind right away? What would that be with you? Passion.

Margo Lovett:
Find your why. Find your why. Why do you want to do it? And stick to that? You can always evolve. That's going to always change. Why did I want to do a podcast? You know, why do you want to open a restaurant? Why do you want to open a business? Find your why and write your vision statement. Write the vision and make it plain. And then write everything out, be organized, and then get people who are on your side, who are for you, who are with you, who are going to help you build. Don't get people who are going to take away from you. Don't get a liability. Get people who are going to add to you and help you to grow and have the patience of job. Go one step at a time and continue at it. And trust. Believe in yourself. Trust yourself every day. It's not going to be sunny. It's going to rain. You need the rain, You need the thunderstorms to grow. But then you get back up and you keep at it. You keep going because that's what Disney did. Mr. Walt Disney, he failed many times. That's what Hershey did. And now we love chocolate. We give me Hershey Bar with almonds or plain or dark chocolate. Keep going. Remember your why once you find it, once you find your purpose and be be intentional. Be intentional and consistent about your dreams, your visions and go after it. Put the action behind it and continue at it. And soon one day you're going to have your own Walt Disney World.

Brian Kelly:
Wow. Margo That's going to be a lot to live up to there. That was pretty doggone phenomenal. I mean. Shoot. Find your why powerful in and of itself. That could have been it. Then be patient like Joe and then. I wrote down persistence and intentional. Keep after it. Don't give up is what I got from that. So all three very powerful and very um, value based because those are all usable traits and tips for everybody from all the successful people I've interviewed. Those are very common traits and I appreciate that coming from you. Love. Be Intentional by Jamie Basnight.

Margo Lovett:
Oh, thank you, Jamie.

Brian Kelly:
I love them all, But yes, we are. That's phenomenal. So, Margot, I was doing I'm delaying on purpose to give you some time because I'm sure you're going, How do I live up to that? That was freaking awesome. Uh, I'm sure you have. Something phenomenal to Margot. So if you were to give a piece of advice to someone who's trying to break through that whatever ceiling that they're butting their head up against, what would it be for you?

Margo Lovett:
Yeah, it's. The first thing that came to my mind was the fact that you just have to invest in yourself, invest in yourself, throw all bets on yourself, and do not take those bets back. Because when you throw all bets on yourself, that is going to help with your confidence and confidence, make or break everything. And in the end, the second thing to do is you can't do this. You can't build a company by yourself. You can't even podcast and by yourself. You have to connect yourself, invest in a coach, a mastermind, someone who is doing exactly what you want to do. They've already done it. The proof is in the pudding. They have a digital or print footprint. It's something that you can trace, that you can track, and you you follow their breadcrumbs. But it begins with you throwing all bets on yourself. I can do this. Do I know everything? No, I don't. Will I ever know everything? No. I'll be a lifelong student. I have come to this arena with a growth mindset, but doggone it, I'm hooking my wagon to so and so. Brother Bedford or Les Brown, the person who has done much more than you've done, but you're moving in that direction. Those are the two things that come to my mind.

Brian Kelly:
Oh, I love those as well. My goodness, invest in yourself. And my notepad went away and oh, my gosh, that that brings about confidence. That was the result for investing in yourself. And that was very powerful as well. That is the thing I found in business, is if you lack confidence in what you're offering or in yourself in the entire sales process, you're going to be struggling for a long time. And what you said there is so profound. Invest in yourself, put in the time, put in the resources, invest in. And you just said it. The second part was. You can't build a. Company by yourself, get into masterminds and a coach, invest, put some money forth and get the help of somebody who's been there before you. There's no sense in reinventing the wheel. It's been done so many times. The ego is what's causing most of us not to reach where we want to get as fast as we can. If we just strip the ego and say help and raise our hand, then you get there much faster. It's something I learned the hard way as well. But once I learned it's like, holy smokes. And even additionally, I would say also get more help as far as get a staff, a VA. They don't cost that much and have them do the mundane for them. It's it's an incredible blessing to make the money they make, no matter what kind of job they're doing. But their their leadership skills you can acquire as well to make that not as arduous as it might seem on the surface for them. And so I just love every aspect of business and I love every aspect of Margot and passion too. You guys are amazing. I appreciate you both. I do need to call it a night at some point before. I don't know how long we can go. I've never gone this long. I know it can go a lot longer, but I appreciate you both. And definitely if you can stay on while the closing credits. Finish, we'll do a. Quick debrief because I do want to get your information to reach out to you if you're okay with that and take this to the next level. You guys, I commend you. I I'm blessed to have you now in my life. You know, they say you can choose your family, but you can't choose your friends. Well, you two are in trouble now because you're now family.

Margo Lovett:
Oh. Thank you, Brian.

Brian Kelly:
You're stuck. You're stuck. That's it. You can't get away. I love it, Brian.

Peshon Allen:
Thank you, Mark and Margot, you already know.

Margo Lovett:
Thank you, Brian, for doing. What you do. Because were you not present? We would not be here. This is huge. Thank you for your kindness. Yes, sir.

Brian Kelly:
Oh, thank you both. You are. This is. This is fun. This is like a love fest. This is awesome. Better. Better. Get up before my wife comes in right now. I'm just kidding. So. Oh, no. She would come in here. And say, join the club. This would be. Fun. All right. Well, that is it. On behalf of these. Amazing young ladies, Margot Lovett and Peshon Allen, I am the host of the Mind Body. Business Show. I'm Brian Kelly, and I will see. You again next. Week with another amazing guest. We're only going to have one next time. I know it pales in comparison to these two, but we'll see you again next week. Until then, please everyone do at least two things. One, go and serve someone and lift them up and give them something of value that they can use to crush it in life. And number two, above all else, please be blessed. That is it for tonight. So long, everybody. We'll take care. Thank you for tuning in to the. Mind Body Business Show podcast at www.TheMindBodyBusinessShow.com my name is Brian Kelly.

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